Ranking Score Explained

Hi, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Hukafalls Jet Taupo.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Hukafalls Jet Taupo

Valid Reviews

81 Valid Reviews

The Hukafalls Jet Taupo experience has a total of 83 reviews. There are 81 valid reviews that are included when calculating the ranking score and 2 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 81 valid reviews:

Rating Count Percentage
10/10 27
33%
9/10 20
25%
8/10 21
26%
7/10 6
7%
6/10 4
5%
5/10 1
1%
4/10 1
1%
3/10 1
1%
2/10 0
0%
1/10 0
0%

85.93% Average

The raw data average (mean) for all the Hukafalls Jet Taupo valid reviews is 85.93% and is based on 81 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

63 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 81 valid reviews, the experience has 63 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 63 face-to-face reviews:

Rating Count Percentage
10/10 17
27%
9/10 18
29%
8/10 16
25%
7/10 6
10%
6/10 4
6%
5/10 1
2%
4/10 0
0%
3/10 1
2%
2/10 0
0%
1/10 0
0%

84.76% Average

The raw data average (mean) for all the Hukafalls Jet Taupo face-to-face reviews is 84.76% and is based on 63 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

96.15%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Shani McCulloch 10/10 218 days 100%
Alan 10/10 491 days 89%
Les Hendy 10/10 3330 days 2%
Mauricio Daniele 9/10 3618 days 1%
Marilyn and Steffen 8/10 3675 days 1%
Lea Karl 5/10 4009 days 0%
Franz Birkefeld 6/10 4276 days 0%
Petr Dvorak 9/10 4668 days 1%
Jes Paulsen 9/10 4741 days 1%
Siegfried Richter 10/10 5037 days 1%
Grahame MacKay 8/10 5048 days 1%
Tim Clark 8/10 5055 days 1%
Steve Neilson 10/10 5125 days 1%
Stefanny Ling 7/10 5358 days 1%
Kate Morgan 9/10 5381 days 1%
Andy Johnson 9/10 5384 days 1%
Shirley 10/10 5391 days 1%
Belony 10/10 5408 days 1%
Tayler Gray 8/10 5408 days 1%
Harriet Banes 9/10 5412 days 1%
Lynn Leitch 9/10 5414 days 1%
Stephen Leitch 10/10 5414 days 1%
Jane Hancock 10/10 5416 days 1%
katiec82 10/10 5605 days 1%
thomo182 10/10 5697 days 1%
Family_Thomsen 10/10 5740 days 1%
Gerhard Kronen 9/10 5755 days 1%
Susiekj 10/10 5758 days 1%
B Willmore 10/10 5760 days 1%
Mark and Natasha UK 9/10 5760 days 1%
Alzbeta Czech 10/10 5772 days 1%
Tanja Titze 9/10 5779 days 1%
Caitriona Doyle 3/10 5780 days 0%
Toni 8/10 5780 days 1%
Arne van Schol 7/10 5782 days 1%
Sebastian Kramer 8/10 5792 days 1%
pedawrds 10/10 5837 days 1%
Steven Walsh 8/10 5856 days 1%
Holly 8/10 5909 days 1%
trvlbug 10/10 6001 days 1%
Kirsten Stewart 9/10 6031 days 1%
IRLJohnny 4/10 6062 days 0%
Debra-anne Signal 10/10 6062 days 1%
suet 9/10 6092 days 1%
Nick 10/10 6108 days 1%
John 10/10 6136 days 1%
Bobby 10/10 6141 days 1%
niall stephenson 8/10 6156 days 1%
Ko 8/10 6157 days 1%
Kelly 8/10 6158 days 1%
Patricia 8/10 6160 days 1%
Cindy 7/10 6205 days 1%
Paul 9/10 6209 days 1%
rustytrombone 8/10 6243 days 1%
Louise 9/10 6256 days 1%
Michelle 9/10 6266 days 1%
Atsuko 8/10 6298 days 1%
Bronagh Mcartan 7/10 6341 days 1%
Naki_Girlz 8/10 6423 days 1%
L1z4rd 8/10 6423 days 1%
Liz Brown 10/10 6429 days 1%
Hoetnagels 8/10 6475 days 1%
RhysP 7/10 6477 days 1%
James Davies 10/10 6484 days 1%
Richard Steward 10/10 6489 days 1%
Silvia 7/10 6489 days 1%
Stacy Gould 10/10 6493 days 1%
Sabine Feiner 9/10 6497 days 1%
lawrence Walker 8/10 6566 days 1%
FrankOosterwijk 8/10 6779 days 1%
Bonnie 9/10 6802 days 1%
Clive 9/10 6808 days 1%
Kitsu 9/10 6816 days 1%
Mike Shirley 8/10 6820 days 1%
Fred Highsmith 8/10 6822 days 1%
Roran 6/10 6839 days 1%
Elena Babitcheva 10/10 6839 days 1%
Mary 6/10 6843 days 1%
Didier 6/10 6866 days 1%
Rolf 10/10 6870 days 1%
Nicole 9/10 6870 days 1%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Hukafalls Jet Taupo experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-3.83% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 42 days. However the Hukafalls Jet Taupo experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Hukafalls Jet Taupo experience has been adjusted for 188 days. Adjustments are according to the following table.

Days Adjustment
185 -3.77%
186 -3.79%
187 -3.81%
188 -3.83%
189 -3.85%
190 -3.87%
191 -3.89%

Balancing Adjustment

0.71% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

93%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.