Hi there, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Spellbound Ltd.
If you have any questions or comments about our ranking score calculation please get in touch at firstname.lastname@example.org. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
119 Valid Reviews
The Spellbound Ltd experience has a total of 125 reviews. There are 119 valid reviews that are included when calculating the ranking score and 6 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 119 valid reviews:
The raw data average (mean) for all the Spellbound Ltd valid reviews is 93.70% and is based on 119 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
52 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
Within the 119 valid reviews, the experience has 52 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 52 face-to-face reviews:
The raw data average (mean) for all the Spellbound Ltd face-to-face reviews is 88.65% and is based on 52 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
|GODARD Tuatini||10/10||48 days||99.63||100%|
|Sarah & Paul||10/10||48 days||99.63||100%|
|Ricardo Nigro||10/10||201 days||93.6||94%|
|beryl maehe rogers||10/10||231 days||91.54||92%|
|Carlos Madrid||9/10||231 days||91.54||92%|
|maryann de la haye||10/10||231 days||91.54||92%|
|Jean-Martial MARENNE||10/10||262 days||89.12||89%|
|Richard Taylor||10/10||290 days||86.67||87%|
|Jenny Hume||10/10||321 days||83.67||84%|
|Ollie Bigelow||10/10||382 days||76.88||77%|
|Bill Lyon||10/10||382 days||76.88||77%|
|Rob & Jan||10/10||382 days||76.88||77%|
|Tara Holmes||10/10||413 days||72.97||73%|
|Annette and Jan||10/10||413 days||72.97||73%|
|Vanesa De la haza||10/10||443 days||68.9||69%|
|Paul from Australia||10/10||566 days||49.34||50%|
|Brad, California||10/10||627 days||39.71||40%|
|Sarah Killury||10/10||655 days||35.68||36%|
|Kristin Svensson||10/10||686 days||31.51||32%|
|Javier Mimbrera||10/10||808 days||18.05||18%|
|Dave Rollison||9/10||992 days||6.68||7%|
|Judit Van lanen||9/10||1069 days||5.11||5%|
|Thomas Nolwenn||7/10||1117 days||4.51||5%|
|Jilly Crew||10/10||1173 days||4.85||5%|
|Cj Bloomfield||10/10||1296 days||4.61||5%|
|Stephan Kirchenbaur||8/10||1352 days||4.27||4%|
|Eline Meijer||7/10||1429 days||3.96||4%|
|Ruth P||10/10||1448 days||4.31||4%|
|villemain pascale||10/10||1478 days||4.25||4%|
|Shelley Adderley||10/10||1509 days||4.19||4%|
|Niko Stange||10/10||1692 days||3.83||4%|
|Abi Fielder||10/10||1751 days||3.72||4%|
|MARYSE DUMAS||9/10||1782 days||3.66||4%|
|Karen Hale||8/10||1782 days||3.47||3%|
|Erik Hafuer||10/10||1791 days||3.64||4%|
|Bram and Laura||9/10||1813 days||3.59||4%|
|Polly Rider||9/10||1817 days||3.59||4%|
|Kyle S||10/10||1874 days||3.48||3%|
|Simon Mehlmann||10/10||2065 days||3.1||3%|
|Miriam Grund||8/10||2092 days||2.9||3%|
|Martin & Carol||10/10||2239 days||2.76||3%|
|Christine & Andrew||9/10||2331 days||2.58||3%|
|Bonnie and David Appleby||10/10||2453 days||2.34||2%|
|Rob Walker||10/10||2453 days||2.34||2%|
|Andreas Garbin||10/10||2531 days||2.19||2%|
|Fam von Hattem||9/10||2555 days||2.14||2%|
|Bodil Andersen||10/10||2558 days||2.14||2%|
|Huw Davies||9/10||2793 days||1.68||2%|
|Lisa Carey||9/10||2804 days||1.66||2%|
|Michael Touzer||9/10||2813 days||1.64||2%|
|Lucy Wilde||9/10||2821 days||1.62||2%|
|Miina Hyuonen||8/10||2829 days||1.53||2%|
|Dieter Mangold||10/10||2830 days||1.6||2%|
|Preben vil Helmsen||10/10||2830 days||1.6||2%|
|Christian Apfel||9/10||2835 days||1.59||2%|
|Elizabeth Gardner||9/10||2839 days||1.59||2%|
|Fleur & Nils||9/10||2840 days||1.59||2%|
|Willem & Lilian||9/10||2918 days||1.43||1%|
|Geoff Shutt||9/10||3123 days||1.03||1%|
|Ralph & Marloes Meyers||8/10||3152 days||0.93||1%|
|Helen Evans||7/10||3167 days||0.86||1%|
|john england||10/10||3549 days||0.2||0%|
|Mary Selfa||10/10||3573 days||0.15||0%|
|Thomas Rust||10/10||3643 days||0.01||0%|
|Marga V||10/10||3995 days||0.0||0%|
|Bryony Wilson||9/10||4263 days||0.0||0%|
|Carole Roccia||10/10||4324 days||0.0||0%|
|Valeria Barouch||10/10||4365 days||0.0||0%|
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Spellbound Ltd experience has plenty of reviews and does not meet the criteria for any adjustment.
There may be an adjustment if an experience hasn't received any reviews within the last 60 days. However the Spellbound Ltd experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 199 days.
The Spellbound Ltd experience has been adjusted for 28 days. Adjustments are according to the following table.
The final ranking score once adjustments and rounding has been applied. This value is cached and recalculated each day. Therefore it may not be precisely accurate based on the other values presented.
If you have any questions or comments about our ranking score calculation please get in touch at email@example.com.