Hi, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Old Macdonalds Farm and Holiday Park.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Old Macdonalds Farm and Holiday Park

Valid Reviews

129 Valid Reviews

The Old Macdonalds Farm and Holiday Park experience has a total of 131 reviews. There are 129 valid reviews that are included when calculating the ranking score and 2 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 129 valid reviews:

Rating Count Percentage
10/10 31
24%
9/10 18
14%
8/10 40
31%
7/10 27
21%
6/10 3
2%
5/10 5
4%
4/10 2
2%
3/10 3
2%
2/10 0
0%
1/10 0
0%

80.70% Average

The raw data average (mean) for all the Old Macdonalds Farm and Holiday Park valid reviews is 80.70% and is based on 129 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

67 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 129 valid reviews, the experience has 67 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 67 face-to-face reviews:

Rating Count Percentage
10/10 9
13%
9/10 9
13%
8/10 25
37%
7/10 17
25%
6/10 0
0%
5/10 3
4%
4/10 1
1%
3/10 3
4%
2/10 0
0%
1/10 0
0%

77.31% Average

The raw data average (mean) for all the Old Macdonalds Farm and Holiday Park face-to-face reviews is 77.31% and is based on 67 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

95.77%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Clement 9/10 201 days 100%
Ailsa McIntosh 10/10 232 days 100%
Emily 10/10 507 days 88%
MatthiasB 10/10 566 days 84%
Jan 10/10 566 days 84%
Thom S 10/10 597 days 82%
Dora 10/10 597 days 82%
Bea 10/10 658 days 78%
Vanda 10/10 1269 days 23%
Tanja & Sven 9/10 2424 days 4%
Colin 10/10 2516 days 4%
justin smith 10/10 2576 days 4%
Kate 9/10 2668 days 3%
Andy and Julia 10/10 2698 days 3%
Ines Rendler 4/10 2730 days 2%
Pedro 7/10 2758 days 3%
Johannes Stahl 10/10 2820 days 3%
Juliane 7/10 3064 days 2%
Simon Springett 7/10 3110 days 2%
Robin Heels 10/10 3116 days 2%
Alyson Reid 6/10 3133 days 2%
Ronald Daigneault 8/10 3178 days 2%
Jun Zhang 7/10 3183 days 2%
Edwin Bos 8/10 3195 days 2%
Nat Geider 10/10 3235 days 2%
Bill 10/10 3245 days 2%
Laureen Trainer 8/10 3382 days 2%
Rian Talen 7/10 3407 days 2%
Artemis 7/10 3429 days 2%
Jack Clise 9/10 3433 days 2%
Mailhos Cécile 8/10 3463 days 2%
Troy Russ 10/10 3487 days 2%
Lisa Erikssen 8/10 3495 days 2%
Martine Baars 7/10 3523 days 1%
Joost de Hond 10/10 3567 days 2%
Joanna du Toit 9/10 3702 days 1%
Iri Campbell 8/10 3785 days 1%
Peter Barker 10/10 3811 days 1%
Staffan Johansson 6/10 3836 days 1%
Leanne Carr 7/10 3836 days 1%
Kevin Johnston 8/10 3853 days 1%
Steve Newton 8/10 3856 days 1%
R Werder 8/10 3869 days 1%
Jean marc Daubenfeld 8/10 3879 days 1%
Matthew Hallowell 5/10 3882 days 1%
CMG 7/10 4159 days 0%
Stephanie Poppe 8/10 4165 days 0%
Andrew Jones 9/10 4190 days 0%
Julia 8/10 4190 days 0%
Jess Rose 8/10 4190 days 0%
Justin Cleverley 9/10 4203 days 0%
Sebastiaan Kemperman 8/10 4204 days 0%
Silke 10/10 4232 days 0%
Aram 6/10 4239 days 0%
Vera Witek 10/10 4268 days 0%
Joanna Doran 10/10 4274 days 0%
Tyler Hofer 8/10 4280 days 0%
Dieter & Lydia Schmees 7/10 4280 days 0%
Pia Sander 9/10 4280 days 0%
Candice Bergon 8/10 4287 days 0%
Sina Leidig 10/10 4310 days 0%
Helma Druyken 7/10 4554 days 1%
Helen King 8/10 4736 days 1%
Team Kim&James 10/10 4798 days 1%
Pierre Cinquin 8/10 4847 days 1%
rickweldon 10/10 4921 days 1%
M Branche 7/10 4923 days 1%
Rouquette 9/10 4931 days 1%
Bjorn Hedmark 8/10 4932 days 1%
Lagunegrand 7/10 4937 days 1%
Dani Wallinger 9/10 4943 days 1%
Bill and Noreen 7/10 4947 days 1%
AnnaM 9/10 4980 days 1%
Inge & Erik 8/10 5296 days 1%
S & J McDonald 5/10 5296 days 1%
Danielle & Jobbe 7/10 5300 days 1%
Uwe Herrdum 9/10 5302 days 1%
Urban Reifler 3/10 5326 days 0%
ZephyrTL 5/10 5346 days 1%
Steve Waterhouse 3/10 5637 days 0%
Norm and Sky 10/10 5640 days 1%
Christian Pflegi 3/10 5640 days 0%
Avry Fabrice 8/10 5640 days 1%
Karin Kueng 8/10 5640 days 1%
Lynn 4/10 5640 days 1%
Jackie MacRostie 10/10 5642 days 1%
Jen Fyfe 10/10 5643 days 1%
Marty Fey 8/10 5643 days 1%
Mary Banks 8/10 5645 days 1%
Miriam 10/10 5645 days 1%
Cheryl & Ged Knight 7/10 5648 days 1%
Jacob Nube 7/10 5648 days 1%
Mirka Tinterova 10/10 5654 days 1%
Andreas Fritesche 9/10 5655 days 1%
Pam & Rob Tellwright 7/10 5656 days 1%
Steve Pearce 7/10 5656 days 1%
Vincent 8/10 5656 days 1%
John Hensman 7/10 5656 days 1%
Jeff Cerjan 8/10 5659 days 1%
Mark Irwin 7/10 5663 days 1%
Andrew Koster 8/10 5665 days 1%
Sarah Pattis 8/10 5667 days 1%
Katharina Dierkes 8/10 5667 days 1%
Jues Lueg 8/10 5667 days 1%
Ruben and Jetske 8/10 5670 days 1%
Marlies Brand 9/10 5671 days 1%
Chris 8/10 5672 days 1%
Daniela Seibel 9/10 5672 days 1%
Trov & Liz Warren 8/10 5672 days 1%
Julia 8/10 5672 days 1%
Roel Wesstra 5/10 5672 days 1%
Heike Toepelt 9/10 5672 days 1%
Seifert 10/10 5672 days 1%
Leslie Aldridge 7/10 5673 days 1%
David 8/10 5680 days 1%
Heike Pless 10/10 6026 days 1%
Jess Mill 9/10 6051 days 1%
Goewe 8/10 6059 days 1%
frederike 8/10 6092 days 1%
rita 8/10 6351 days 1%
Andrew Biddle 8/10 6353 days 1%
Andrew Smith 7/10 6357 days 1%
Hendrik Flier 8/10 6357 days 1%
Jen 7/10 6394 days 1%
Sam 7/10 6394 days 1%
Paul 5/10 6405 days 1%
S 7/10 6405 days 1%
Frances 9/10 6405 days 1%
Katrina 7/10 6436 days 1%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Old Macdonalds Farm and Holiday Park experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-2.13% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 109 days. However the Old Macdonalds Farm and Holiday Park experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Old Macdonalds Farm and Holiday Park experience has been adjusted for 179 days. Adjustments are according to the following table.

Days Adjustment
176 -2.09%
177 -2.11%
178 -2.12%
179 -2.13%
180 -2.14%
181 -2.15%
182 -2.17%

Balancing Adjustment

0.57% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

94%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.