Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Old Macdonalds Farm and Holiday Park.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
Old Macdonalds Farm and Holiday Park
Valid Reviews
129 Valid Reviews
The Old Macdonalds Farm and Holiday Park experience has a total of 131 reviews. There are 129 valid reviews that are included when calculating the ranking score and 2 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 129 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 31 |
|
24% |
| 9/10 | 18 |
|
14% |
| 8/10 | 40 |
|
31% |
| 7/10 | 27 |
|
21% |
| 6/10 | 3 |
|
2% |
| 5/10 | 5 |
|
4% |
| 4/10 | 2 |
|
2% |
| 3/10 | 3 |
|
2% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
80.70% Average
The raw data average (mean) for all the Old Macdonalds Farm and Holiday Park valid reviews is 80.70% and is based on 129 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
Face-to-Face Reviews
67 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 129 valid reviews, the experience has 67 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 67 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 9 |
|
13% |
| 9/10 | 9 |
|
13% |
| 8/10 | 25 |
|
37% |
| 7/10 | 17 |
|
25% |
| 6/10 | 0 |
|
0% |
| 5/10 | 3 |
|
4% |
| 4/10 | 1 |
|
1% |
| 3/10 | 3 |
|
4% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
77.31% Average
The raw data average (mean) for all the Old Macdonalds Farm and Holiday Park face-to-face reviews is 77.31% and is based on 67 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
Weighted Average
95.75%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Clement | 9/10 | 221 days | 100% |
| Ailsa McIntosh | 10/10 | 252 days | 100% |
| Emily | 10/10 | 527 days | 87% |
| MatthiasB | 10/10 | 586 days | 83% |
| Jan | 10/10 | 586 days | 83% |
| Thom S | 10/10 | 617 days | 81% |
| Dora | 10/10 | 617 days | 81% |
| Bea | 10/10 | 678 days | 77% |
| Vanda | 10/10 | 1289 days | 22% |
| Tanja & Sven | 9/10 | 2444 days | 4% |
| Colin | 10/10 | 2536 days | 4% |
| justin smith | 10/10 | 2597 days | 4% |
| Kate | 9/10 | 2689 days | 3% |
| Andy and Julia | 10/10 | 2718 days | 3% |
| Ines Rendler | 4/10 | 2750 days | 2% |
| Pedro | 7/10 | 2778 days | 3% |
| Johannes Stahl | 10/10 | 2840 days | 3% |
| Juliane | 7/10 | 3084 days | 2% |
| Simon Springett | 7/10 | 3130 days | 2% |
| Robin Heels | 10/10 | 3136 days | 2% |
| Alyson Reid | 6/10 | 3153 days | 2% |
| Ronald Daigneault | 8/10 | 3198 days | 2% |
| Jun Zhang | 7/10 | 3203 days | 2% |
| Edwin Bos | 8/10 | 3215 days | 2% |
| Nat Geider | 10/10 | 3255 days | 2% |
| Bill | 10/10 | 3265 days | 2% |
| Laureen Trainer | 8/10 | 3403 days | 2% |
| Rian Talen | 7/10 | 3428 days | 2% |
| Artemis | 7/10 | 3449 days | 2% |
| Jack Clise | 9/10 | 3453 days | 2% |
| Mailhos Cécile | 8/10 | 3483 days | 2% |
| Troy Russ | 10/10 | 3507 days | 2% |
| Lisa Erikssen | 8/10 | 3515 days | 2% |
| Martine Baars | 7/10 | 3543 days | 1% |
| Joost de Hond | 10/10 | 3587 days | 2% |
| Joanna du Toit | 9/10 | 3722 days | 1% |
| Iri Campbell | 8/10 | 3806 days | 1% |
| Peter Barker | 10/10 | 3831 days | 1% |
| Staffan Johansson | 6/10 | 3856 days | 1% |
| Leanne Carr | 7/10 | 3856 days | 1% |
| Kevin Johnston | 8/10 | 3873 days | 1% |
| Steve Newton | 8/10 | 3876 days | 1% |
| R Werder | 8/10 | 3889 days | 1% |
| Jean marc Daubenfeld | 8/10 | 3899 days | 1% |
| Matthew Hallowell | 5/10 | 3902 days | 1% |
| CMG | 7/10 | 4179 days | 0% |
| Stephanie Poppe | 8/10 | 4185 days | 0% |
| Andrew Jones | 9/10 | 4210 days | 0% |
| Julia | 8/10 | 4210 days | 0% |
| Jess Rose | 8/10 | 4210 days | 0% |
| Justin Cleverley | 9/10 | 4223 days | 0% |
| Sebastiaan Kemperman | 8/10 | 4224 days | 0% |
| Silke | 10/10 | 4252 days | 0% |
| Aram | 6/10 | 4259 days | 0% |
| Vera Witek | 10/10 | 4288 days | 0% |
| Joanna Doran | 10/10 | 4294 days | 0% |
| Tyler Hofer | 8/10 | 4300 days | 0% |
| Dieter & Lydia Schmees | 7/10 | 4300 days | 0% |
| Pia Sander | 9/10 | 4300 days | 0% |
| Candice Bergon | 8/10 | 4307 days | 0% |
| Sina Leidig | 10/10 | 4330 days | 0% |
| Helma Druyken | 7/10 | 4574 days | 1% |
| Helen King | 8/10 | 4757 days | 1% |
| Team Kim&James | 10/10 | 4819 days | 1% |
| Pierre Cinquin | 8/10 | 4868 days | 1% |
| rickweldon | 10/10 | 4941 days | 1% |
| M Branche | 7/10 | 4943 days | 1% |
| Rouquette | 9/10 | 4951 days | 1% |
| Bjorn Hedmark | 8/10 | 4952 days | 1% |
| Lagunegrand | 7/10 | 4957 days | 1% |
| Dani Wallinger | 9/10 | 4963 days | 1% |
| Bill and Noreen | 7/10 | 4967 days | 1% |
| AnnaM | 9/10 | 5000 days | 1% |
| Inge & Erik | 8/10 | 5316 days | 1% |
| S & J McDonald | 5/10 | 5316 days | 1% |
| Danielle & Jobbe | 7/10 | 5320 days | 1% |
| Uwe Herrdum | 9/10 | 5322 days | 1% |
| Urban Reifler | 3/10 | 5346 days | 0% |
| ZephyrTL | 5/10 | 5366 days | 1% |
| Steve Waterhouse | 3/10 | 5657 days | 0% |
| Norm and Sky | 10/10 | 5660 days | 1% |
| Christian Pflegi | 3/10 | 5660 days | 0% |
| Avry Fabrice | 8/10 | 5660 days | 1% |
| Karin Kueng | 8/10 | 5660 days | 1% |
| Lynn | 4/10 | 5660 days | 1% |
| Jackie MacRostie | 10/10 | 5662 days | 1% |
| Jen Fyfe | 10/10 | 5663 days | 1% |
| Marty Fey | 8/10 | 5663 days | 1% |
| Mary Banks | 8/10 | 5665 days | 1% |
| Miriam | 10/10 | 5665 days | 1% |
| Cheryl & Ged Knight | 7/10 | 5668 days | 1% |
| Jacob Nube | 7/10 | 5668 days | 1% |
| Mirka Tinterova | 10/10 | 5674 days | 1% |
| Andreas Fritesche | 9/10 | 5675 days | 1% |
| Pam & Rob Tellwright | 7/10 | 5676 days | 1% |
| Steve Pearce | 7/10 | 5676 days | 1% |
| Vincent | 8/10 | 5676 days | 1% |
| John Hensman | 7/10 | 5676 days | 1% |
| Jeff Cerjan | 8/10 | 5679 days | 1% |
| Mark Irwin | 7/10 | 5683 days | 1% |
| Andrew Koster | 8/10 | 5685 days | 1% |
| Sarah Pattis | 8/10 | 5687 days | 1% |
| Katharina Dierkes | 8/10 | 5687 days | 1% |
| Jues Lueg | 8/10 | 5687 days | 1% |
| Ruben and Jetske | 8/10 | 5690 days | 1% |
| Marlies Brand | 9/10 | 5691 days | 1% |
| Chris | 8/10 | 5692 days | 1% |
| Daniela Seibel | 9/10 | 5692 days | 1% |
| Trov & Liz Warren | 8/10 | 5692 days | 1% |
| Julia | 8/10 | 5692 days | 1% |
| Roel Wesstra | 5/10 | 5692 days | 1% |
| Heike Toepelt | 9/10 | 5692 days | 1% |
| Seifert | 10/10 | 5692 days | 1% |
| Leslie Aldridge | 7/10 | 5693 days | 1% |
| David | 8/10 | 5700 days | 1% |
| Heike Pless | 10/10 | 6046 days | 1% |
| Jess Mill | 9/10 | 6071 days | 1% |
| Goewe | 8/10 | 6079 days | 1% |
| frederike | 8/10 | 6112 days | 1% |
| rita | 8/10 | 6371 days | 1% |
| Andrew Biddle | 8/10 | 6373 days | 1% |
| Andrew Smith | 7/10 | 6377 days | 1% |
| Hendrik Flier | 8/10 | 6377 days | 1% |
| Jen | 7/10 | 6414 days | 1% |
| Sam | 7/10 | 6414 days | 1% |
| Paul | 5/10 | 6425 days | 1% |
| S | 7/10 | 6425 days | 1% |
| Frances | 9/10 | 6425 days | 1% |
| Katrina | 7/10 | 6456 days | 1% |
Adjustments
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
Sample Size Adjustment
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Old Macdonalds Farm and Holiday Park experience has plenty of reviews and does not meet the criteria for any adjustment.
Recent Reviews Adjustment
-2.79% Adjustment
There may be an adjustment if this experience hasn't received any reviews within the last 84 days. However the Old Macdonalds Farm and Holiday Park experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Old Macdonalds Farm and Holiday Park experience has been adjusted for 199 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 196 | -2.75% |
| 197 | -2.76% |
| 198 | -2.78% |
| 199 | -2.79% |
| 200 | -2.81% |
| 201 | -2.82% |
| 202 | -2.83% |
| … | … |
Balancing Adjustment
0.64% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
Final Ranking Score
94%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.