Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Old Macdonalds Farm and Holiday Park.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
Old Macdonalds Farm and Holiday Park
Valid Reviews
128 Valid Reviews
The Old Macdonalds Farm and Holiday Park experience has a total of 130 reviews. There are 128 valid reviews that are included when calculating the ranking score and 2 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 128 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 31 |
|
24% |
| 9/10 | 17 |
|
13% |
| 8/10 | 40 |
|
31% |
| 7/10 | 27 |
|
21% |
| 6/10 | 3 |
|
2% |
| 5/10 | 5 |
|
4% |
| 4/10 | 2 |
|
2% |
| 3/10 | 3 |
|
2% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
80.63% Average
The raw data average (mean) for all the Old Macdonalds Farm and Holiday Park valid reviews is 80.63% and is based on 128 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
Face-to-Face Reviews
67 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 128 valid reviews, the experience has 67 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 67 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 9 |
|
13% |
| 9/10 | 9 |
|
13% |
| 8/10 | 25 |
|
37% |
| 7/10 | 17 |
|
25% |
| 6/10 | 0 |
|
0% |
| 5/10 | 3 |
|
4% |
| 4/10 | 1 |
|
1% |
| 3/10 | 3 |
|
4% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
77.31% Average
The raw data average (mean) for all the Old Macdonalds Farm and Holiday Park face-to-face reviews is 77.31% and is based on 67 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
Weighted Average
96.58%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Ailsa McIntosh | 10/10 | 40 days | 100% |
| Emily | 10/10 | 315 days | 94% |
| MatthiasB | 10/10 | 374 days | 92% |
| Jan | 10/10 | 374 days | 92% |
| Thom S | 10/10 | 405 days | 91% |
| Dora | 10/10 | 405 days | 91% |
| Bea | 10/10 | 466 days | 88% |
| Vanda | 10/10 | 1077 days | 37% |
| Tanja & Sven | 9/10 | 2232 days | 4% |
| Colin | 10/10 | 2324 days | 4% |
| justin smith | 10/10 | 2385 days | 4% |
| Kate | 9/10 | 2477 days | 4% |
| Andy and Julia | 10/10 | 2507 days | 4% |
| Ines Rendler | 4/10 | 2538 days | 2% |
| Pedro | 7/10 | 2566 days | 3% |
| Johannes Stahl | 10/10 | 2628 days | 3% |
| Juliane | 7/10 | 2872 days | 3% |
| Simon Springett | 7/10 | 2918 days | 3% |
| Robin Heels | 10/10 | 2924 days | 3% |
| Alyson Reid | 6/10 | 2941 days | 2% |
| Ronald Daigneault | 8/10 | 2986 days | 3% |
| Jun Zhang | 7/10 | 2991 days | 3% |
| Edwin Bos | 8/10 | 3003 days | 3% |
| Nat Geider | 10/10 | 3043 days | 3% |
| Bill | 10/10 | 3054 days | 3% |
| Laureen Trainer | 8/10 | 3191 days | 2% |
| Rian Talen | 7/10 | 3216 days | 2% |
| Artemis | 7/10 | 3237 days | 2% |
| Jack Clise | 9/10 | 3241 days | 2% |
| Mailhos Cécile | 8/10 | 3271 days | 2% |
| Troy Russ | 10/10 | 3296 days | 2% |
| Lisa Erikssen | 8/10 | 3303 days | 2% |
| Martine Baars | 7/10 | 3331 days | 2% |
| Joost de Hond | 10/10 | 3375 days | 2% |
| Joanna du Toit | 9/10 | 3511 days | 2% |
| Iri Campbell | 8/10 | 3594 days | 1% |
| Peter Barker | 10/10 | 3619 days | 1% |
| Staffan Johansson | 6/10 | 3644 days | 1% |
| Leanne Carr | 7/10 | 3644 days | 1% |
| Kevin Johnston | 8/10 | 3662 days | 1% |
| Steve Newton | 8/10 | 3664 days | 1% |
| R Werder | 8/10 | 3677 days | 1% |
| Jean marc Daubenfeld | 8/10 | 3687 days | 1% |
| Matthew Hallowell | 5/10 | 3690 days | 1% |
| CMG | 7/10 | 3968 days | 1% |
| Stephanie Poppe | 8/10 | 3973 days | 1% |
| Andrew Jones | 9/10 | 3999 days | 1% |
| Julia | 8/10 | 3999 days | 1% |
| Jess Rose | 8/10 | 3999 days | 1% |
| Justin Cleverley | 9/10 | 4011 days | 1% |
| Sebastiaan Kemperman | 8/10 | 4012 days | 1% |
| Silke | 10/10 | 4040 days | 1% |
| Aram | 6/10 | 4047 days | 1% |
| Vera Witek | 10/10 | 4076 days | 1% |
| Joanna Doran | 10/10 | 4082 days | 1% |
| Tyler Hofer | 8/10 | 4089 days | 1% |
| Dieter & Lydia Schmees | 7/10 | 4089 days | 0% |
| Pia Sander | 9/10 | 4089 days | 1% |
| Candice Bergon | 8/10 | 4095 days | 1% |
| Sina Leidig | 10/10 | 4119 days | 0% |
| Helma Druyken | 7/10 | 4362 days | 0% |
| Helen King | 8/10 | 4545 days | 1% |
| Team Kim&James | 10/10 | 4607 days | 1% |
| Pierre Cinquin | 8/10 | 4656 days | 1% |
| rickweldon | 10/10 | 4729 days | 1% |
| M Branche | 7/10 | 4731 days | 1% |
| Rouquette | 9/10 | 4739 days | 1% |
| Bjorn Hedmark | 8/10 | 4740 days | 1% |
| Lagunegrand | 7/10 | 4745 days | 1% |
| Dani Wallinger | 9/10 | 4751 days | 1% |
| Bill and Noreen | 7/10 | 4755 days | 1% |
| AnnaM | 9/10 | 4788 days | 1% |
| Inge & Erik | 8/10 | 5104 days | 1% |
| S & J McDonald | 5/10 | 5104 days | 1% |
| Danielle & Jobbe | 7/10 | 5108 days | 1% |
| Uwe Herrdum | 9/10 | 5110 days | 1% |
| Urban Reifler | 3/10 | 5134 days | 1% |
| ZephyrTL | 5/10 | 5154 days | 1% |
| Steve Waterhouse | 3/10 | 5445 days | 1% |
| Norm and Sky | 10/10 | 5448 days | 1% |
| Christian Pflegi | 3/10 | 5448 days | 1% |
| Avry Fabrice | 8/10 | 5448 days | 1% |
| Karin Kueng | 8/10 | 5448 days | 1% |
| Lynn | 4/10 | 5448 days | 1% |
| Jackie MacRostie | 10/10 | 5450 days | 1% |
| Jen Fyfe | 10/10 | 5451 days | 1% |
| Marty Fey | 8/10 | 5451 days | 1% |
| Mary Banks | 8/10 | 5453 days | 1% |
| Miriam | 10/10 | 5453 days | 1% |
| Cheryl & Ged Knight | 7/10 | 5456 days | 1% |
| Jacob Nube | 7/10 | 5456 days | 1% |
| Mirka Tinterova | 10/10 | 5462 days | 1% |
| Andreas Fritesche | 9/10 | 5463 days | 1% |
| Pam & Rob Tellwright | 7/10 | 5464 days | 1% |
| Steve Pearce | 7/10 | 5464 days | 1% |
| Vincent | 8/10 | 5464 days | 1% |
| John Hensman | 7/10 | 5464 days | 1% |
| Jeff Cerjan | 8/10 | 5467 days | 1% |
| Mark Irwin | 7/10 | 5471 days | 1% |
| Andrew Koster | 8/10 | 5473 days | 1% |
| Sarah Pattis | 8/10 | 5475 days | 1% |
| Katharina Dierkes | 8/10 | 5475 days | 1% |
| Jues Lueg | 8/10 | 5475 days | 1% |
| Ruben and Jetske | 8/10 | 5478 days | 1% |
| Marlies Brand | 9/10 | 5479 days | 1% |
| Chris | 8/10 | 5480 days | 1% |
| Daniela Seibel | 9/10 | 5480 days | 1% |
| Trov & Liz Warren | 8/10 | 5480 days | 1% |
| Julia | 8/10 | 5480 days | 1% |
| Roel Wesstra | 5/10 | 5480 days | 1% |
| Heike Toepelt | 9/10 | 5480 days | 1% |
| Seifert | 10/10 | 5480 days | 1% |
| Leslie Aldridge | 7/10 | 5481 days | 1% |
| David | 8/10 | 5488 days | 1% |
| Heike Pless | 10/10 | 5834 days | 1% |
| Jess Mill | 9/10 | 5859 days | 1% |
| Goewe | 8/10 | 5867 days | 1% |
| frederike | 8/10 | 5900 days | 1% |
| rita | 8/10 | 6159 days | 1% |
| Andrew Biddle | 8/10 | 6161 days | 1% |
| Andrew Smith | 7/10 | 6165 days | 1% |
| Hendrik Flier | 8/10 | 6165 days | 1% |
| Jen | 7/10 | 6202 days | 1% |
| Sam | 7/10 | 6202 days | 1% |
| Paul | 5/10 | 6213 days | 1% |
| S | 7/10 | 6213 days | 1% |
| Frances | 9/10 | 6213 days | 1% |
| Katrina | 7/10 | 6244 days | 1% |
Adjustments
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
Sample Size Adjustment
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Old Macdonalds Farm and Holiday Park experience has plenty of reviews and does not meet the criteria for any adjustment.
Recent Reviews Adjustment
-0.48% Adjustment
There may be an adjustment if this experience hasn't received any reviews within the last 51 days. However the Old Macdonalds Farm and Holiday Park experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Old Macdonalds Farm and Holiday Park experience has been adjusted for 23 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 20 | -0.42% |
| 21 | -0.44% |
| 22 | -0.46% |
| 23 | -0.48% |
| 24 | -0.50% |
| 25 | -0.52% |
| 26 | -0.54% |
| … | … |
Balancing Adjustment
0.33% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
Final Ranking Score
97%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.