Hi, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Old Macdonalds Farm and Holiday Park.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
Old Macdonalds Farm and Holiday Park
Valid Reviews
129 Valid Reviews
The Old Macdonalds Farm and Holiday Park experience has a total of 131 reviews. There are 129 valid reviews that are included when calculating the ranking score and 2 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 129 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 31 |
|
24% |
| 9/10 | 18 |
|
14% |
| 8/10 | 40 |
|
31% |
| 7/10 | 27 |
|
21% |
| 6/10 | 3 |
|
2% |
| 5/10 | 5 |
|
4% |
| 4/10 | 2 |
|
2% |
| 3/10 | 3 |
|
2% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
80.70% Average
The raw data average (mean) for all the Old Macdonalds Farm and Holiday Park valid reviews is 80.70% and is based on 129 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
Face-to-Face Reviews
67 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 129 valid reviews, the experience has 67 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 67 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 9 |
|
13% |
| 9/10 | 9 |
|
13% |
| 8/10 | 25 |
|
37% |
| 7/10 | 17 |
|
25% |
| 6/10 | 0 |
|
0% |
| 5/10 | 3 |
|
4% |
| 4/10 | 1 |
|
1% |
| 3/10 | 3 |
|
4% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
77.31% Average
The raw data average (mean) for all the Old Macdonalds Farm and Holiday Park face-to-face reviews is 77.31% and is based on 67 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
Weighted Average
95.86%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Clement | 9/10 | 39 days | 99% |
| Ailsa McIntosh | 10/10 | 70 days | 100% |
| Emily | 10/10 | 345 days | 93% |
| MatthiasB | 10/10 | 404 days | 91% |
| Jan | 10/10 | 404 days | 91% |
| Thom S | 10/10 | 435 days | 89% |
| Dora | 10/10 | 435 days | 89% |
| Bea | 10/10 | 496 days | 86% |
| Vanda | 10/10 | 1107 days | 34% |
| Tanja & Sven | 9/10 | 2262 days | 4% |
| Colin | 10/10 | 2354 days | 4% |
| justin smith | 10/10 | 2415 days | 3% |
| Kate | 9/10 | 2507 days | 3% |
| Andy and Julia | 10/10 | 2537 days | 3% |
| Ines Rendler | 4/10 | 2568 days | 2% |
| Pedro | 7/10 | 2596 days | 3% |
| Johannes Stahl | 10/10 | 2658 days | 3% |
| Juliane | 7/10 | 2902 days | 2% |
| Simon Springett | 7/10 | 2948 days | 2% |
| Robin Heels | 10/10 | 2954 days | 2% |
| Alyson Reid | 6/10 | 2971 days | 2% |
| Ronald Daigneault | 8/10 | 3016 days | 2% |
| Jun Zhang | 7/10 | 3021 days | 2% |
| Edwin Bos | 8/10 | 3033 days | 2% |
| Nat Geider | 10/10 | 3073 days | 2% |
| Bill | 10/10 | 3084 days | 2% |
| Laureen Trainer | 8/10 | 3221 days | 2% |
| Rian Talen | 7/10 | 3246 days | 2% |
| Artemis | 7/10 | 3267 days | 2% |
| Jack Clise | 9/10 | 3271 days | 2% |
| Mailhos Cécile | 8/10 | 3301 days | 2% |
| Troy Russ | 10/10 | 3326 days | 2% |
| Lisa Erikssen | 8/10 | 3333 days | 2% |
| Martine Baars | 7/10 | 3361 days | 1% |
| Joost de Hond | 10/10 | 3405 days | 1% |
| Joanna du Toit | 9/10 | 3541 days | 1% |
| Iri Campbell | 8/10 | 3624 days | 1% |
| Peter Barker | 10/10 | 3649 days | 1% |
| Staffan Johansson | 6/10 | 3674 days | 1% |
| Leanne Carr | 7/10 | 3674 days | 1% |
| Kevin Johnston | 8/10 | 3692 days | 1% |
| Steve Newton | 8/10 | 3694 days | 1% |
| R Werder | 8/10 | 3707 days | 1% |
| Jean marc Daubenfeld | 8/10 | 3717 days | 1% |
| Matthew Hallowell | 5/10 | 3720 days | 1% |
| CMG | 7/10 | 3998 days | 0% |
| Stephanie Poppe | 8/10 | 4003 days | 0% |
| Andrew Jones | 9/10 | 4029 days | 0% |
| Julia | 8/10 | 4029 days | 0% |
| Jess Rose | 8/10 | 4029 days | 0% |
| Justin Cleverley | 9/10 | 4041 days | 0% |
| Sebastiaan Kemperman | 8/10 | 4042 days | 0% |
| Silke | 10/10 | 4070 days | 0% |
| Aram | 6/10 | 4077 days | 0% |
| Vera Witek | 10/10 | 4106 days | 0% |
| Joanna Doran | 10/10 | 4112 days | 0% |
| Tyler Hofer | 8/10 | 4119 days | 0% |
| Dieter & Lydia Schmees | 7/10 | 4119 days | 0% |
| Pia Sander | 9/10 | 4119 days | 0% |
| Candice Bergon | 8/10 | 4125 days | 0% |
| Sina Leidig | 10/10 | 4149 days | 0% |
| Helma Druyken | 7/10 | 4392 days | 0% |
| Helen King | 8/10 | 4575 days | 1% |
| Team Kim&James | 10/10 | 4637 days | 1% |
| Pierre Cinquin | 8/10 | 4686 days | 1% |
| rickweldon | 10/10 | 4759 days | 1% |
| M Branche | 7/10 | 4761 days | 0% |
| Rouquette | 9/10 | 4769 days | 1% |
| Bjorn Hedmark | 8/10 | 4770 days | 1% |
| Lagunegrand | 7/10 | 4775 days | 0% |
| Dani Wallinger | 9/10 | 4781 days | 1% |
| Bill and Noreen | 7/10 | 4785 days | 0% |
| AnnaM | 9/10 | 4818 days | 1% |
| Inge & Erik | 8/10 | 5134 days | 1% |
| S & J McDonald | 5/10 | 5134 days | 0% |
| Danielle & Jobbe | 7/10 | 5138 days | 0% |
| Uwe Herrdum | 9/10 | 5140 days | 1% |
| Urban Reifler | 3/10 | 5164 days | 0% |
| ZephyrTL | 5/10 | 5184 days | 0% |
| Steve Waterhouse | 3/10 | 5475 days | 0% |
| Norm and Sky | 10/10 | 5478 days | 1% |
| Christian Pflegi | 3/10 | 5478 days | 0% |
| Avry Fabrice | 8/10 | 5478 days | 1% |
| Karin Kueng | 8/10 | 5478 days | 1% |
| Lynn | 4/10 | 5478 days | 0% |
| Jackie MacRostie | 10/10 | 5480 days | 1% |
| Jen Fyfe | 10/10 | 5481 days | 1% |
| Marty Fey | 8/10 | 5481 days | 1% |
| Mary Banks | 8/10 | 5483 days | 1% |
| Miriam | 10/10 | 5483 days | 1% |
| Cheryl & Ged Knight | 7/10 | 5486 days | 0% |
| Jacob Nube | 7/10 | 5486 days | 0% |
| Mirka Tinterova | 10/10 | 5492 days | 1% |
| Andreas Fritesche | 9/10 | 5493 days | 1% |
| Pam & Rob Tellwright | 7/10 | 5494 days | 0% |
| Steve Pearce | 7/10 | 5494 days | 0% |
| Vincent | 8/10 | 5494 days | 1% |
| John Hensman | 7/10 | 5494 days | 0% |
| Jeff Cerjan | 8/10 | 5497 days | 1% |
| Mark Irwin | 7/10 | 5501 days | 0% |
| Andrew Koster | 8/10 | 5503 days | 1% |
| Sarah Pattis | 8/10 | 5505 days | 1% |
| Katharina Dierkes | 8/10 | 5505 days | 1% |
| Jues Lueg | 8/10 | 5505 days | 1% |
| Ruben and Jetske | 8/10 | 5508 days | 1% |
| Marlies Brand | 9/10 | 5509 days | 1% |
| Chris | 8/10 | 5510 days | 1% |
| Daniela Seibel | 9/10 | 5510 days | 1% |
| Trov & Liz Warren | 8/10 | 5510 days | 1% |
| Julia | 8/10 | 5510 days | 1% |
| Roel Wesstra | 5/10 | 5510 days | 0% |
| Heike Toepelt | 9/10 | 5510 days | 1% |
| Seifert | 10/10 | 5510 days | 1% |
| Leslie Aldridge | 7/10 | 5511 days | 0% |
| David | 8/10 | 5518 days | 1% |
| Heike Pless | 10/10 | 5864 days | 1% |
| Jess Mill | 9/10 | 5889 days | 1% |
| Goewe | 8/10 | 5897 days | 1% |
| frederike | 8/10 | 5930 days | 1% |
| rita | 8/10 | 6189 days | 1% |
| Andrew Biddle | 8/10 | 6191 days | 1% |
| Andrew Smith | 7/10 | 6195 days | 0% |
| Hendrik Flier | 8/10 | 6195 days | 1% |
| Jen | 7/10 | 6232 days | 0% |
| Sam | 7/10 | 6232 days | 0% |
| Paul | 5/10 | 6243 days | 0% |
| S | 7/10 | 6243 days | 0% |
| Frances | 9/10 | 6243 days | 1% |
| Katrina | 7/10 | 6274 days | 0% |
Adjustments
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
Sample Size Adjustment
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Old Macdonalds Farm and Holiday Park experience has plenty of reviews and does not meet the criteria for any adjustment.
Recent Reviews Adjustment
-0.34% Adjustment
There may be an adjustment if this experience hasn't received any reviews within the last 57 days. However the Old Macdonalds Farm and Holiday Park experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Old Macdonalds Farm and Holiday Park experience has been adjusted for 17 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 14 | -0.28% |
| 15 | -0.30% |
| 16 | -0.32% |
| 17 | -0.34% |
| 18 | -0.36% |
| 19 | -0.38% |
| 20 | -0.40% |
| … | … |
Balancing Adjustment
0.39% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
Final Ranking Score
96%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.