Hi, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Old Macdonalds Farm and Holiday Park.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
Old Macdonalds Farm and Holiday Park
Valid Reviews
127 Valid Reviews
The Old Macdonalds Farm and Holiday Park experience has a total of 129 reviews. There are 127 valid reviews that are included when calculating the ranking score and 2 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 127 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 30 |
|
24% |
| 9/10 | 17 |
|
13% |
| 8/10 | 40 |
|
31% |
| 7/10 | 27 |
|
21% |
| 6/10 | 3 |
|
2% |
| 5/10 | 5 |
|
4% |
| 4/10 | 2 |
|
2% |
| 3/10 | 3 |
|
2% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
80.47% Average
The raw data average (mean) for all the Old Macdonalds Farm and Holiday Park valid reviews is 80.47% and is based on 127 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
Face-to-Face Reviews
67 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 127 valid reviews, the experience has 67 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 67 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 9 |
|
13% |
| 9/10 | 9 |
|
13% |
| 8/10 | 25 |
|
37% |
| 7/10 | 17 |
|
25% |
| 6/10 | 0 |
|
0% |
| 5/10 | 3 |
|
4% |
| 4/10 | 1 |
|
1% |
| 3/10 | 3 |
|
4% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
77.31% Average
The raw data average (mean) for all the Old Macdonalds Farm and Holiday Park face-to-face reviews is 77.31% and is based on 67 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
Weighted Average
96.12%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Emily | 10/10 | 248 days | 100% |
| MatthiasB | 10/10 | 307 days | 98% |
| Jan | 10/10 | 307 days | 98% |
| Thom S | 10/10 | 338 days | 97% |
| Dora | 10/10 | 338 days | 97% |
| Bea | 10/10 | 399 days | 94% |
| Vanda | 10/10 | 1010 days | 44% |
| Tanja & Sven | 9/10 | 2165 days | 4% |
| Colin | 10/10 | 2257 days | 4% |
| justin smith | 10/10 | 2318 days | 4% |
| Kate | 9/10 | 2410 days | 4% |
| Andy and Julia | 10/10 | 2440 days | 4% |
| Ines Rendler | 4/10 | 2471 days | 2% |
| Pedro | 7/10 | 2499 days | 3% |
| Johannes Stahl | 10/10 | 2561 days | 4% |
| Juliane | 7/10 | 2805 days | 3% |
| Simon Springett | 7/10 | 2851 days | 3% |
| Robin Heels | 10/10 | 2857 days | 3% |
| Alyson Reid | 6/10 | 2874 days | 2% |
| Ronald Daigneault | 8/10 | 2919 days | 3% |
| Jun Zhang | 7/10 | 2924 days | 3% |
| Edwin Bos | 8/10 | 2936 days | 3% |
| Nat Geider | 10/10 | 2976 days | 3% |
| Bill | 10/10 | 2987 days | 3% |
| Laureen Trainer | 8/10 | 3124 days | 2% |
| Rian Talen | 7/10 | 3149 days | 2% |
| Artemis | 7/10 | 3170 days | 2% |
| Jack Clise | 9/10 | 3174 days | 2% |
| Mailhos Cécile | 8/10 | 3204 days | 2% |
| Troy Russ | 10/10 | 3229 days | 2% |
| Lisa Erikssen | 8/10 | 3236 days | 2% |
| Martine Baars | 7/10 | 3264 days | 2% |
| Joost de Hond | 10/10 | 3308 days | 2% |
| Joanna du Toit | 9/10 | 3444 days | 2% |
| Iri Campbell | 8/10 | 3527 days | 2% |
| Peter Barker | 10/10 | 3552 days | 2% |
| Staffan Johansson | 6/10 | 3577 days | 1% |
| Leanne Carr | 7/10 | 3577 days | 1% |
| Kevin Johnston | 8/10 | 3595 days | 1% |
| Steve Newton | 8/10 | 3597 days | 1% |
| R Werder | 8/10 | 3610 days | 1% |
| Jean marc Daubenfeld | 8/10 | 3620 days | 1% |
| Matthew Hallowell | 5/10 | 3623 days | 1% |
| CMG | 7/10 | 3901 days | 1% |
| Stephanie Poppe | 8/10 | 3906 days | 1% |
| Andrew Jones | 9/10 | 3932 days | 1% |
| Julia | 8/10 | 3932 days | 1% |
| Jess Rose | 8/10 | 3932 days | 1% |
| Justin Cleverley | 9/10 | 3944 days | 1% |
| Sebastiaan Kemperman | 8/10 | 3945 days | 1% |
| Silke | 10/10 | 3973 days | 1% |
| Aram | 6/10 | 3980 days | 1% |
| Vera Witek | 10/10 | 4009 days | 1% |
| Joanna Doran | 10/10 | 4015 days | 1% |
| Tyler Hofer | 8/10 | 4022 days | 1% |
| Dieter & Lydia Schmees | 7/10 | 4022 days | 1% |
| Pia Sander | 9/10 | 4022 days | 1% |
| Candice Bergon | 8/10 | 4028 days | 1% |
| Sina Leidig | 10/10 | 4052 days | 1% |
| Helma Druyken | 7/10 | 4295 days | 0% |
| Helen King | 8/10 | 4478 days | 1% |
| Team Kim&James | 10/10 | 4540 days | 1% |
| Pierre Cinquin | 8/10 | 4589 days | 1% |
| rickweldon | 10/10 | 4662 days | 1% |
| M Branche | 7/10 | 4664 days | 1% |
| Rouquette | 9/10 | 4672 days | 1% |
| Bjorn Hedmark | 8/10 | 4673 days | 1% |
| Lagunegrand | 7/10 | 4678 days | 1% |
| Dani Wallinger | 9/10 | 4684 days | 1% |
| Bill and Noreen | 7/10 | 4688 days | 1% |
| AnnaM | 9/10 | 4721 days | 1% |
| Inge & Erik | 8/10 | 5037 days | 1% |
| S & J McDonald | 5/10 | 5037 days | 1% |
| Danielle & Jobbe | 7/10 | 5041 days | 1% |
| Uwe Herrdum | 9/10 | 5043 days | 1% |
| Urban Reifler | 3/10 | 5067 days | 0% |
| ZephyrTL | 5/10 | 5087 days | 1% |
| Steve Waterhouse | 3/10 | 5378 days | 0% |
| Norm and Sky | 10/10 | 5381 days | 1% |
| Christian Pflegi | 3/10 | 5381 days | 0% |
| Avry Fabrice | 8/10 | 5381 days | 1% |
| Karin Kueng | 8/10 | 5381 days | 1% |
| Lynn | 4/10 | 5381 days | 1% |
| Jackie MacRostie | 10/10 | 5383 days | 1% |
| Jen Fyfe | 10/10 | 5384 days | 1% |
| Marty Fey | 8/10 | 5384 days | 1% |
| Mary Banks | 8/10 | 5386 days | 1% |
| Miriam | 10/10 | 5386 days | 1% |
| Cheryl & Ged Knight | 7/10 | 5389 days | 1% |
| Jacob Nube | 7/10 | 5389 days | 1% |
| Mirka Tinterova | 10/10 | 5395 days | 1% |
| Andreas Fritesche | 9/10 | 5396 days | 1% |
| Pam & Rob Tellwright | 7/10 | 5397 days | 1% |
| Steve Pearce | 7/10 | 5397 days | 1% |
| Vincent | 8/10 | 5397 days | 1% |
| John Hensman | 7/10 | 5397 days | 1% |
| Jeff Cerjan | 8/10 | 5400 days | 1% |
| Mark Irwin | 7/10 | 5404 days | 1% |
| Andrew Koster | 8/10 | 5406 days | 1% |
| Sarah Pattis | 8/10 | 5408 days | 1% |
| Katharina Dierkes | 8/10 | 5408 days | 1% |
| Jues Lueg | 8/10 | 5408 days | 1% |
| Ruben and Jetske | 8/10 | 5411 days | 1% |
| Marlies Brand | 9/10 | 5412 days | 1% |
| Chris | 8/10 | 5413 days | 1% |
| Daniela Seibel | 9/10 | 5413 days | 1% |
| Trov & Liz Warren | 8/10 | 5413 days | 1% |
| Julia | 8/10 | 5413 days | 1% |
| Roel Wesstra | 5/10 | 5413 days | 1% |
| Heike Toepelt | 9/10 | 5413 days | 1% |
| Seifert | 10/10 | 5413 days | 1% |
| Leslie Aldridge | 7/10 | 5414 days | 1% |
| David | 8/10 | 5421 days | 1% |
| Heike Pless | 10/10 | 5767 days | 1% |
| Jess Mill | 9/10 | 5792 days | 1% |
| Goewe | 8/10 | 5800 days | 1% |
| frederike | 8/10 | 5833 days | 1% |
| rita | 8/10 | 6092 days | 1% |
| Andrew Biddle | 8/10 | 6094 days | 1% |
| Andrew Smith | 7/10 | 6098 days | 1% |
| Hendrik Flier | 8/10 | 6098 days | 1% |
| Jen | 7/10 | 6135 days | 1% |
| Sam | 7/10 | 6135 days | 1% |
| Paul | 5/10 | 6146 days | 1% |
| S | 7/10 | 6146 days | 1% |
| Frances | 9/10 | 6146 days | 1% |
| Katrina | 7/10 | 6177 days | 1% |
Adjustments
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
Sample Size Adjustment
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Old Macdonalds Farm and Holiday Park experience has plenty of reviews and does not meet the criteria for any adjustment.
Recent Reviews Adjustment
-4.07% Adjustment
There may be an adjustment if this experience hasn't received any reviews within the last 42 days. However the Old Macdonalds Farm and Holiday Park experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Old Macdonalds Farm and Holiday Park experience has been adjusted for 200 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 197 | -4.01% |
| 198 | -4.03% |
| 199 | -4.05% |
| 200 | -4.07% |
| 201 | -4.09% |
| 202 | -4.11% |
| 203 | -4.13% |
| … | … |
Balancing Adjustment
0.74% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
Final Ranking Score
93%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.