Hey, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Milford Track.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
70 Valid Reviews
The Milford Track experience has a total of 72 reviews. There are 70 valid reviews that are included when calculating the ranking score and 2 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 70 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 29 |
|
41% |
| 9/10 | 22 |
|
31% |
| 8/10 | 13 |
|
19% |
| 7/10 | 2 |
|
3% |
| 6/10 | 2 |
|
3% |
| 5/10 | 0 |
|
0% |
| 4/10 | 1 |
|
1% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 1 |
|
1% |
89.00% Average
The raw data average (mean) for all the Milford Track valid reviews is 89.00% and is based on 70 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
66 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 70 valid reviews, the experience has 66 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 66 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 26 |
|
39% |
| 9/10 | 22 |
|
33% |
| 8/10 | 12 |
|
18% |
| 7/10 | 2 |
|
3% |
| 6/10 | 2 |
|
3% |
| 5/10 | 0 |
|
0% |
| 4/10 | 1 |
|
2% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 1 |
|
2% |
88.64% Average
The raw data average (mean) for all the Milford Track face-to-face reviews is 88.64% and is based on 66 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
90.96%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Ben H | 10/10 | 3014 days | 100% |
| Julian Kihnle | 10/10 | 3132 days | 90% |
| Tom | 10/10 | 3379 days | 70% |
| Carly Biedul | 8/10 | 3416 days | 65% |
| Rhydian Templer | 10/10 | 3448 days | 64% |
| Sian Templer | 9/10 | 3448 days | 64% |
| Jade Templer | 10/10 | 3448 days | 64% |
| Jolien | 9/10 | 3458 days | 63% |
| Rebecca Holmes | 9/10 | 3459 days | 63% |
| Marc Sanivan | 7/10 | 3460 days | 58% |
| Nick Lancy | 9/10 | 3743 days | 39% |
| Stephanie Pope | 9/10 | 3760 days | 38% |
| Mia Gaynor | 10/10 | 3766 days | 38% |
| Alexis Leneveu | 8/10 | 4176 days | 4% |
| Fanny DeBon | 8/10 | 4198 days | 2% |
| Antoine Vernay | 6/10 | 4205 days | 0% |
| Hadar | 1/10 | 4479 days | 5% |
| Juliane | 8/10 | 4487 days | 29% |
| Lopez Anandine | 9/10 | 4492 days | 29% |
| Thomas Zilio | 9/10 | 4492 days | 29% |
| Gilad Itzkovitz | 6/10 | 4523 days | 24% |
| Alex | 10/10 | 4534 days | 30% |
| Evyatar Karni | 10/10 | 4537 days | 30% |
| Pete Wilson | 4/10 | 4826 days | 15% |
| Michal | 10/10 | 4844 days | 30% |
| Armand Poulain | 8/10 | 4846 days | 29% |
| Colin and Raewyn Newton | 8/10 | 4854 days | 29% |
| Tobias Sowade | 8/10 | 4868 days | 29% |
| Jessica Tilly | 8/10 | 5180 days | 29% |
| Alan Brady | 10/10 | 5202 days | 30% |
| Tinne Cis | 10/10 | 5202 days | 30% |
| Fabian Germar | 9/10 | 5210 days | 29% |
| Robert & Bridget Holden | 10/10 | 5214 days | 30% |
| S & J McDonald | 8/10 | 5215 days | 29% |
| John & Ray Calder | 8/10 | 5217 days | 29% |
| Katrawa | 9/10 | 5227 days | 29% |
| Anna Bret | 9/10 | 5305 days | 29% |
| Jaime Castells | 10/10 | 5305 days | 30% |
| Alita Smith | 9/10 | 5543 days | 29% |
| David Brown | 10/10 | 5544 days | 30% |
| R Tearle | 9/10 | 5549 days | 29% |
| Jorge Martinez Gacio | 9/10 | 5551 days | 29% |
| Phil Smith | 10/10 | 5555 days | 30% |
| Marquardt and Bernd | 10/10 | 5557 days | 30% |
| David and Karen | 9/10 | 5563 days | 29% |
| Richard Broughton | 10/10 | 5565 days | 30% |
| Susan Herd | 9/10 | 5566 days | 29% |
| Jol Balder | 8/10 | 5587 days | 29% |
| Amanda Craig | 10/10 | 5593 days | 30% |
| Dr Dorthe Bossow | 10/10 | 5595 days | 30% |
| JudyandAndre | 10/10 | 5630 days | 30% |
| Monica Askew | 10/10 | 5853 days | 30% |
| Darrell & Michelle Lamb | 9/10 | 5853 days | 29% |
| Kevin & Chris | 10/10 | 5869 days | 30% |
| Ian Tainsh | 10/10 | 5918 days | 30% |
| Einar | 9/10 | 5924 days | 29% |
| Angela | 7/10 | 5937 days | 27% |
| Wielink | 9/10 | 5944 days | 29% |
| Lynette Sal | 10/10 | 5980 days | 30% |
| Bill Nash | 9/10 | 6030 days | 29% |
| Lindsay Brown | 10/10 | 6036 days | 30% |
| Sena | 8/10 | 6036 days | 29% |
| X Vogel | 10/10 | 6036 days | 30% |
| Peter and Dianne McKinnon | 10/10 | 6049 days | 30% |
| SophieC | 9/10 | 6265 days | 29% |
| Wight | 10/10 | 6268 days | 30% |
| Viktoria Stoffel | 9/10 | 6277 days | 29% |
| Joel | 9/10 | 6290 days | 29% |
| Dianne | 8/10 | 6379 days | 29% |
| Rebekka | 10/10 | 6397 days | 30% |
No Adjustment
Several adjustments to the weighted average may be added to improve relevancy and credibility. Milford Track does not meet the criteria for any of these adjustments to apply.
0.88% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled folk are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
92%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.