Hi, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Milford Track.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Milford Track

Valid Reviews

70 Valid Reviews

The Milford Track experience has a total of 72 reviews. There are 70 valid reviews that are included when calculating the ranking score and 2 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 70 valid reviews:

Rating Count Percentage
10/10 29
41%
9/10 22
31%
8/10 13
19%
7/10 2
3%
6/10 2
3%
5/10 0
0%
4/10 1
1%
3/10 0
0%
2/10 0
0%
1/10 1
1%

89.00% Average

The raw data average (mean) for all the Milford Track valid reviews is 89.00% and is based on 70 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

66 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 70 valid reviews, the experience has 66 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 66 face-to-face reviews:

Rating Count Percentage
10/10 26
39%
9/10 22
33%
8/10 12
18%
7/10 2
3%
6/10 2
3%
5/10 0
0%
4/10 1
2%
3/10 0
0%
2/10 0
0%
1/10 1
2%

88.64% Average

The raw data average (mean) for all the Milford Track face-to-face reviews is 88.64% and is based on 66 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

91.07%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Ben H 10/10 3155 days 100%
Julian Kihnle 10/10 3273 days 90%
Tom 10/10 3520 days 69%
Carly Biedul 8/10 3557 days 65%
Rhydian Templer 10/10 3589 days 64%
Sian Templer 9/10 3589 days 63%
Jade Templer 10/10 3589 days 64%
Jolien 9/10 3599 days 62%
Rebecca Holmes 9/10 3600 days 62%
Marc Sanivan 7/10 3601 days 58%
Nick Lancy 9/10 3884 days 39%
Stephanie Pope 9/10 3901 days 37%
Mia Gaynor 10/10 3907 days 37%
Alexis Leneveu 8/10 4317 days 3%
Fanny DeBon 8/10 4339 days 1%
Antoine Vernay 6/10 4346 days 0%
Hadar 1/10 4620 days 15%
Juliane 8/10 4628 days 39%
Lopez Anandine 9/10 4633 days 40%
Thomas Zilio 9/10 4633 days 40%
Gilad Itzkovitz 6/10 4664 days 34%
Alex 10/10 4675 days 40%
Evyatar Karni 10/10 4678 days 40%
Pete Wilson 4/10 4967 days 25%
Michal 10/10 4985 days 40%
Armand Poulain 8/10 4987 days 39%
Colin and Raewyn Newton 8/10 4995 days 39%
Tobias Sowade 8/10 5009 days 39%
Jessica Tilly 8/10 5321 days 39%
Alan Brady 10/10 5343 days 40%
Tinne Cis 10/10 5343 days 40%
Fabian Germar 9/10 5351 days 40%
Robert & Bridget Holden 10/10 5355 days 40%
S & J McDonald 8/10 5356 days 39%
John & Ray Calder 8/10 5358 days 39%
Katrawa 9/10 5368 days 40%
Anna Bret 9/10 5446 days 40%
Jaime Castells 10/10 5446 days 40%
Alita Smith 9/10 5684 days 40%
David Brown 10/10 5685 days 40%
R Tearle 9/10 5690 days 40%
Jorge Martinez Gacio 9/10 5692 days 40%
Phil Smith 10/10 5696 days 40%
Marquardt and Bernd 10/10 5698 days 40%
David and Karen 9/10 5704 days 40%
Richard Broughton 10/10 5706 days 40%
Susan Herd 9/10 5707 days 40%
Jol Balder 8/10 5728 days 39%
Amanda Craig 10/10 5734 days 40%
Dr Dorthe Bossow 10/10 5736 days 40%
JudyandAndre 10/10 5771 days 40%
Monica Askew 10/10 5994 days 40%
Darrell & Michelle Lamb 9/10 5994 days 40%
Kevin & Chris 10/10 6010 days 40%
Ian Tainsh 10/10 6059 days 40%
Einar 9/10 6065 days 40%
Angela 7/10 6078 days 37%
Wielink 9/10 6085 days 40%
Lynette Sal 10/10 6121 days 40%
Bill Nash 9/10 6171 days 40%
Lindsay Brown 10/10 6177 days 40%
Sena 8/10 6177 days 39%
X Vogel 10/10 6177 days 40%
Peter and Dianne McKinnon 10/10 6190 days 40%
SophieC 9/10 6406 days 40%
Wight 10/10 6409 days 40%
Viktoria Stoffel 9/10 6418 days 40%
Joel 9/10 6431 days 40%
Dianne 8/10 6520 days 39%
Rebekka 10/10 6538 days 40%

Adjustments

No Adjustment

Several adjustments to the weighted average may be added to improve relevancy and credibility. Milford Track does not meet the criteria for any of these adjustments to apply.

Balancing Adjustment

0.86% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled folk are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

92%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.