Ranking Score Explained

Hey, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Otto/MacDonalds Campsite.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Otto/MacDonalds Campsite

Valid Reviews

83 Valid Reviews

The Otto/MacDonalds Campsite experience has a total of 85 reviews. There are 83 valid reviews that are included when calculating the ranking score and 2 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 83 valid reviews:

Rating Count Percentage
10/10 12
14%
9/10 25
30%
8/10 25
30%
7/10 12
14%
6/10 6
7%
5/10 0
0%
4/10 2
2%
3/10 0
0%
2/10 0
0%
1/10 1
1%

81.20% Average

The raw data average (mean) for all the Otto/MacDonalds Campsite valid reviews is 81.20% and is based on 83 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

25 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 83 valid reviews, the experience has 25 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 25 face-to-face reviews:

Rating Count Percentage
10/10 5
20%
9/10 6
24%
8/10 5
20%
7/10 4
16%
6/10 2
8%
5/10 0
0%
4/10 2
8%
3/10 0
0%
2/10 0
0%
1/10 1
4%

77.20% Average

The raw data average (mean) for all the Otto/MacDonalds Campsite face-to-face reviews is 77.20% and is based on 25 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

88.20%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Adam B 9/10 419 days 100%
Mathilde K 9/10 663 days 83%
Liz 9/10 663 days 83%
ElizabethE 10/10 753 days 76%
Julia 9/10 784 days 72%
Lewis 8/10 1028 days 45%
Lizzie 10/10 1059 days 43%
Alec 8/10 1118 days 37%
Nicole 8/10 1210 days 29%
John 10/10 1605 days 9%
Linda 9/10 1789 days 6%
Timothy Davies 10/10 1910 days 5%
ScoutnIndi 9/10 2063 days 5%
Dean Coran 7/10 2155 days 4%
Liz 8/10 2155 days 5%
Stefan Miedzinski 7/10 2155 days 4%
Francois & Caroline 8/10 2214 days 5%
Sophie Skinner 8/10 2275 days 4%
Indy 9/10 2275 days 4%
Rebecca Rodeghiero 10/10 2275 days 4%
Schubi 9/10 2336 days 4%
Sezz bella 8/10 2459 days 4%
Stephen Lindsay 9/10 2459 days 4%
Matt 9/10 2489 days 4%
Juliane 7/10 2489 days 4%
The Farrs 7/10 2520 days 4%
Fei Fei Lei 9/10 2569 days 3%
Oceane Imber 10/10 2574 days 4%
Linda Lua 7/10 2576 days 4%
Ronald Daigneault 8/10 2603 days 3%
Jarod 6/10 2639 days 3%
Michael Talbot 8/10 2645 days 4%
Jozef Pinkerton 8/10 2691 days 4%
Victoria Smith 8/10 2725 days 3%
Sally Caboche 7/10 2853 days 3%
Marc Lambert 6/10 2860 days 3%
Carol Brislane 9/10 2884 days 3%
Xander 8/10 2914 days 3%
CMG 7/10 2943 days 3%
Myles Petersen 7/10 2946 days 3%
Ruiyi Yin 9/10 2981 days 3%
Alf Caruana 8/10 3002 days 3%
Martina Hadolt 6/10 3031 days 2%
Catherine Johnston 8/10 3077 days 3%
Connie Hopper 9/10 3206 days 2%
Pascale Lemieux 9/10 3224 days 2%
Howard Kestrel 6/10 3231 days 2%
Jenny Adams 8/10 3236 days 2%
Helena Bond 8/10 3255 days 2%
Rachel Macdonald 10/10 3304 days 2%
Juliana Ott 8/10 3344 days 2%
Bob Fontaine 8/10 3420 days 2%
Yann Le Gac 8/10 3554 days 2%
Soizic Vandermeersch 9/10 3577 days 2%
Bernard Duinkerken 8/10 3585 days 2%
Stephanie Poppe 9/10 3590 days 2%
Adam Wight 7/10 3618 days 1%
Jess Rose 9/10 3643 days 1%
Manuela 8/10 3702 days 1%
Pauline Gibson 7/10 3704 days 1%
Alexandre Moleiro 8/10 3705 days 1%
Sander and Eliza Hembrarskamp 8/10 3859 days 1%
Tom Guthknecht 6/10 3944 days 1%
isabel Zander 10/10 3949 days 1%
Calvin Becker 10/10 3949 days 1%
Annika Marz 8/10 3973 days 1%
Malcolm & Susan 9/10 3980 days 1%
Alexander Zimmer 9/10 3986 days 1%
Francisco Pablo Miguel 7/10 4006 days 1%
Inga Memmen 10/10 4007 days 1%
Paige Galbraith 10/10 4048 days 1%
Deon Bossenger 9/10 4315 days 0%
ramy 9/10 4315 days 0%
Jacquemard 4/10 4441 days 0%
Sabrina Germany 9/10 4706 days 1%
Bill Mclennan 7/10 5059 days 1%
Martin Vitiello 6/10 5067 days 1%
Jerry & Floon 8/10 5075 days 1%
Cesar 4/10 5082 days 0%
David Valentine 1/10 5464 days 0%
BryonyS 9/10 5766 days 1%
RogerW 9/10 5766 days 1%
Vivien Williams 10/10 5794 days 1%

Adjustments

No Adjustment

Several adjustments to the weighted average may be added to improve relevancy and credibility. Otto/MacDonalds Campsite does not meet the criteria for any of these adjustments to apply.

Balancing Adjustment

1.26% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled folk are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

89%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.