Hey, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Smiths Farm Holiday Park.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
Smiths Farm Holiday Park
Valid Reviews
162 Valid Reviews
The Smiths Farm Holiday Park experience has a total of 165 reviews. There are 162 valid reviews that are included when calculating the ranking score and 3 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 162 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 119 |
|
73% |
| 9/10 | 28 |
|
17% |
| 8/10 | 13 |
|
8% |
| 7/10 | 1 |
|
1% |
| 6/10 | 0 |
|
0% |
| 5/10 | 1 |
|
1% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
96.17% Average
The raw data average (mean) for all the Smiths Farm Holiday Park valid reviews is 96.17% and is based on 162 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
Face-to-Face Reviews
29 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 162 valid reviews, the experience has 29 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 29 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 13 |
|
45% |
| 9/10 | 11 |
|
38% |
| 8/10 | 5 |
|
17% |
| 7/10 | 0 |
|
0% |
| 6/10 | 0 |
|
0% |
| 5/10 | 0 |
|
0% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
92.76% Average
The raw data average (mean) for all the Smiths Farm Holiday Park face-to-face reviews is 92.76% and is based on 29 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
Weighted Average
97.68%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Philine Töpper | 10/10 | 38 days | 100% |
| Rudi van Altena | 10/10 | 66 days | 100% |
| Jan | 10/10 | 66 days | 100% |
| james creed | 10/10 | 97 days | 100% |
| Martin | 9/10 | 97 days | 99% |
| Scott Asplin | 10/10 | 342 days | 93% |
| Viktoria | 10/10 | 342 days | 93% |
| Steve | 9/10 | 431 days | 89% |
| EI | 10/10 | 523 days | 84% |
| Andi | 10/10 | 523 days | 84% |
| Hannah | 8/10 | 523 days | 83% |
| Joe | 10/10 | 554 days | 83% |
| Aragorn | 10/10 | 707 days | 72% |
| Thomas | 10/10 | 797 days | 64% |
| Pierre and Martine | 10/10 | 797 days | 64% |
| Mike Howe | 10/10 | 797 days | 64% |
| Sebastian | 10/10 | 828 days | 61% |
| Thomas & Annette | 10/10 | 859 days | 58% |
| Anna | 10/10 | 920 days | 52% |
| Zoe M | 10/10 | 920 days | 52% |
| Thomas Engelhardt | 10/10 | 950 days | 49% |
| RM | 10/10 | 1012 days | 43% |
| Corinne | 8/10 | 1073 days | 37% |
| ellie | 10/10 | 1073 days | 37% |
| Brendan | 10/10 | 1103 days | 35% |
| Steve | 10/10 | 1134 days | 32% |
| Milly | 10/10 | 1162 days | 30% |
| Sarah Woolley | 10/10 | 1162 days | 30% |
| Imme | 10/10 | 1193 days | 28% |
| Christian Wood | 10/10 | 1193 days | 28% |
| Kevin McCall | 10/10 | 1224 days | 26% |
| Ralph | 10/10 | 1589 days | 8% |
| Bex & Carl | 10/10 | 1589 days | 8% |
| Gem | 10/10 | 1619 days | 7% |
| Andrew | 10/10 | 1803 days | 5% |
| Kristine V | 10/10 | 1833 days | 5% |
| Barbora | 10/10 | 1892 days | 5% |
| Cloe | 10/10 | 2076 days | 4% |
| Kay | 8/10 | 2137 days | 4% |
| Isabella S | 10/10 | 2168 days | 4% |
| Elin Pranter | 10/10 | 2198 days | 4% |
| Zuzana and family | 10/10 | 2229 days | 4% |
| Just a guy | 10/10 | 2229 days | 4% |
| Liz Wade | 8/10 | 2257 days | 4% |
| Tom S | 10/10 | 2289 days | 4% |
| Erica | 8/10 | 2289 days | 4% |
| Dieter Giesen | 10/10 | 2289 days | 4% |
| Robert | 10/10 | 2320 days | 4% |
| Chris | 10/10 | 2320 days | 4% |
| Callum Mann | 10/10 | 2381 days | 4% |
| Martin Hansen | 10/10 | 2381 days | 4% |
| angelika19 | 10/10 | 2381 days | 4% |
| Anonymous | 10/10 | 2442 days | 4% |
| Anonymous | 10/10 | 2473 days | 4% |
| Nia | 9/10 | 2564 days | 3% |
| Maeike | 9/10 | 2595 days | 3% |
| Maika Laura | 10/10 | 2595 days | 3% |
| Axel & Sabine | 10/10 | 2595 days | 3% |
| Michael | 10/10 | 2623 days | 3% |
| Simone Maccagnan | 10/10 | 2654 days | 3% |
| Beate | 9/10 | 2654 days | 3% |
| Jonas and Lottie | 10/10 | 2685 days | 3% |
| Anita | 9/10 | 2685 days | 3% |
| Lance | 10/10 | 2715 days | 3% |
| Julia Thompson | 10/10 | 2715 days | 3% |
| Brett See | 10/10 | 2746 days | 3% |
| Grizzly Girl | 9/10 | 2746 days | 3% |
| kael Matthews | 9/10 | 2746 days | 3% |
| Kimberly | 10/10 | 2776 days | 3% |
| Jenna webber | 9/10 | 2776 days | 3% |
| Karina | 10/10 | 2960 days | 3% |
| Alde | 10/10 | 2960 days | 3% |
| The Weathersons | 9/10 | 2973 days | 2% |
| Tina Elsdon | 10/10 | 3018 days | 3% |
| Joanna du Toit | 9/10 | 3049 days | 3% |
| Nel Warnaar | 10/10 | 3055 days | 3% |
| Nigel Chapman | 10/10 | 3079 days | 3% |
| Craig Cini | 10/10 | 3144 days | 2% |
| Daniel Unkel | 10/10 | 3193 days | 2% |
| Eric Adelman | 10/10 | 3240 days | 2% |
| Jo Clarke | 8/10 | 3281 days | 2% |
| Jason Morehouse | 10/10 | 3324 days | 2% |
| Alan Brown | 5/10 | 3353 days | 1% |
| Matthias Wohlgemuth | 7/10 | 3367 days | 2% |
| Leilani Lemusu-Read | 10/10 | 3383 days | 2% |
| Kathrin Weigl | 10/10 | 3401 days | 2% |
| Yachar Tajamady | 10/10 | 3442 days | 2% |
| Tina Brill | 10/10 | 3475 days | 2% |
| Robert Ciarrocchi | 10/10 | 3543 days | 2% |
| Courtney | 10/10 | 3568 days | 2% |
| Cullen Wiginton | 10/10 | 3610 days | 1% |
| Alan Honey | 9/10 | 3640 days | 1% |
| Shaun Burns | 10/10 | 3648 days | 1% |
| Etienne Boeziek | 10/10 | 3652 days | 1% |
| Julia Clark | 9/10 | 3676 days | 1% |
| Sandra Kruse | 10/10 | 3678 days | 1% |
| Victoria Lee | 10/10 | 3758 days | 1% |
| Max Brunner | 10/10 | 3773 days | 1% |
| Hanna from Germany | 10/10 | 3785 days | 1% |
| Sarah Gurney | 10/10 | 3810 days | 1% |
| Ron Web | 10/10 | 3810 days | 1% |
| Claudius How | 10/10 | 3811 days | 1% |
| Jayne Lewis | 10/10 | 3811 days | 1% |
| Jade Duncan | 10/10 | 3829 days | 1% |
| Steve Warren | 10/10 | 3840 days | 1% |
| Megan | 10/10 | 3871 days | 1% |
| Nicolas Justin | 10/10 | 4046 days | 0% |
| Julia | 10/10 | 4055 days | 1% |
| John Wray | 10/10 | 4083 days | 1% |
| Constantin D | 10/10 | 4096 days | 1% |
| Jonathan Arndt | 10/10 | 4097 days | 1% |
| Virpi Andersson | 10/10 | 4114 days | 0% |
| Dieter Schmees | 9/10 | 4127 days | 0% |
| Manuela | 10/10 | 4142 days | 0% |
| Dieter & Lydia Schmees | 9/10 | 4145 days | 0% |
| Bert Snel | 10/10 | 4145 days | 0% |
| oren schnabel | 10/10 | 4145 days | 0% |
| SUE COLEMAN | 9/10 | 4145 days | 0% |
| Astrid Egesten | 9/10 | 4153 days | 0% |
| Gianpiero Rodari | 9/10 | 4175 days | 0% |
| sahni | 9/10 | 4360 days | 0% |
| Jan Legein | 10/10 | 4398 days | 1% |
| Josefin Lind | 9/10 | 4400 days | 1% |
| Herman Holmgist | 9/10 | 4400 days | 1% |
| Leeann Newton | 9/10 | 4447 days | 1% |
| Andrew Young | 10/10 | 4449 days | 1% |
| GN100 | 9/10 | 4449 days | 1% |
| Michael Turek | 10/10 | 4480 days | 1% |
| Linda Morey | 10/10 | 4480 days | 1% |
| Eric and Nienke | 8/10 | 4511 days | 1% |
| Julian Kemp | 10/10 | 4541 days | 1% |
| Steve Warren | 10/10 | 4572 days | 1% |
| PaulMacca | 10/10 | 4664 days | 1% |
| AoP | 10/10 | 4786 days | 1% |
| Penny Compton | 10/10 | 4786 days | 1% |
| Julian Roots | 8/10 | 4786 days | 1% |
| Helen and Ogi | 10/10 | 4799 days | 1% |
| Lis Bon | 10/10 | 4814 days | 1% |
| Pahlfamily | 10/10 | 4845 days | 1% |
| Joroen Borkert | 9/10 | 4863 days | 1% |
| Johannes OBerlin | 10/10 | 5148 days | 1% |
| Shavill | 10/10 | 5151 days | 1% |
| Michael Stoll | 10/10 | 5161 days | 1% |
| E Smudde | 8/10 | 5164 days | 1% |
| RhysWendy | 10/10 | 5211 days | 1% |
| Ken Jones | 9/10 | 5492 days | 1% |
| Steve Waterhouse | 8/10 | 5502 days | 1% |
| Jan Visser | 8/10 | 5517 days | 1% |
| Victoria Purver | 10/10 | 5520 days | 1% |
| Andrew Koster | 9/10 | 5530 days | 1% |
| Emma Edis-Bates | 9/10 | 5533 days | 1% |
| rhubarbsky | 10/10 | 5607 days | 1% |
| krisevelyn | 9/10 | 5821 days | 1% |
| Caitriona Doyle | 10/10 | 5904 days | 1% |
| Hanz | 10/10 | 5906 days | 1% |
| Linley Faulkner | 10/10 | 5910 days | 1% |
| EA Anders | 10/10 | 5927 days | 1% |
| Family van Hessem | 8/10 | 5930 days | 1% |
| Anna | 10/10 | 5980 days | 1% |
| Jessica Clarisse | 10/10 | 5984 days | 1% |
| Christine Suess | 10/10 | 5984 days | 1% |
| LindaV | 8/10 | 6250 days | 1% |
Adjustments
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
Sample Size Adjustment
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Smiths Farm Holiday Park experience has plenty of reviews and does not meet the criteria for any adjustment.
Recent Reviews Adjustment
-0.38% Adjustment
There may be an adjustment if this experience hasn't received any reviews within the last 62 days. However the Smiths Farm Holiday Park experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Smiths Farm Holiday Park experience has been adjusted for 21 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 18 | -0.32% |
| 19 | -0.34% |
| 20 | -0.36% |
| 21 | -0.38% |
| 22 | -0.40% |
| 23 | -0.41% |
| 24 | -0.43% |
| … | … |
Balancing Adjustment
0.23% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
Final Ranking Score
98%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.