Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Smiths Farm Holiday Park.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
Smiths Farm Holiday Park
Valid Reviews
155 Valid Reviews
The Smiths Farm Holiday Park experience has a total of 157 reviews. There are 155 valid reviews that are included when calculating the ranking score and 2 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 155 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 113 |
|
73% |
| 9/10 | 27 |
|
17% |
| 8/10 | 13 |
|
8% |
| 7/10 | 1 |
|
1% |
| 6/10 | 0 |
|
0% |
| 5/10 | 1 |
|
1% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
96.06% Average
The raw data average (mean) for all the Smiths Farm Holiday Park valid reviews is 96.06% and is based on 155 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
Face-to-Face Reviews
29 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 155 valid reviews, the experience has 29 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 29 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 13 |
|
45% |
| 9/10 | 11 |
|
38% |
| 8/10 | 5 |
|
17% |
| 7/10 | 0 |
|
0% |
| 6/10 | 0 |
|
0% |
| 5/10 | 0 |
|
0% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
92.76% Average
The raw data average (mean) for all the Smiths Farm Holiday Park face-to-face reviews is 92.76% and is based on 29 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
Weighted Average
97.64%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Steve | 9/10 | 86 days | 100% |
| EI | 10/10 | 178 days | 100% |
| Andi | 10/10 | 178 days | 100% |
| Hannah | 8/10 | 178 days | 98% |
| Joe | 10/10 | 209 days | 99% |
| Aragorn | 10/10 | 362 days | 94% |
| Thomas | 10/10 | 452 days | 90% |
| Pierre and Martine | 10/10 | 452 days | 90% |
| Mike Howe | 10/10 | 452 days | 90% |
| Sebastian | 10/10 | 483 days | 88% |
| Thomas & Annette | 10/10 | 514 days | 86% |
| Anna | 10/10 | 575 days | 82% |
| Zoe M | 10/10 | 575 days | 82% |
| Thomas Engelhardt | 10/10 | 605 days | 80% |
| RM | 10/10 | 667 days | 76% |
| Corinne | 8/10 | 728 days | 69% |
| ellie | 10/10 | 728 days | 71% |
| Brendan | 10/10 | 758 days | 68% |
| Steve | 10/10 | 789 days | 65% |
| Milly | 10/10 | 817 days | 63% |
| Sarah Woolley | 10/10 | 817 days | 63% |
| Imme | 10/10 | 848 days | 60% |
| Christian Wood | 10/10 | 848 days | 60% |
| Kevin McCall | 10/10 | 879 days | 57% |
| Ralph | 10/10 | 1244 days | 25% |
| Bex & Carl | 10/10 | 1244 days | 25% |
| Gem | 10/10 | 1274 days | 23% |
| Andrew | 10/10 | 1458 days | 13% |
| Kristine V | 10/10 | 1488 days | 12% |
| Barbora | 10/10 | 1547 days | 9% |
| Cloe | 10/10 | 1731 days | 5% |
| Kay | 8/10 | 1792 days | 5% |
| Isabella S | 10/10 | 1823 days | 5% |
| Elin Pranter | 10/10 | 1853 days | 5% |
| Zuzana and family | 10/10 | 1884 days | 5% |
| Just a guy | 10/10 | 1884 days | 5% |
| Liz Wade | 8/10 | 1912 days | 5% |
| Tom S | 10/10 | 1944 days | 5% |
| Erica | 8/10 | 1944 days | 5% |
| Dieter Giesen | 10/10 | 1944 days | 5% |
| Robert | 10/10 | 1975 days | 5% |
| Chris | 10/10 | 1975 days | 5% |
| Callum Mann | 10/10 | 2036 days | 5% |
| Martin Hansen | 10/10 | 2036 days | 5% |
| angelika19 | 10/10 | 2036 days | 5% |
| Anonymous | 10/10 | 2097 days | 4% |
| Anonymous | 10/10 | 2128 days | 4% |
| Nia | 9/10 | 2219 days | 4% |
| Maeike | 9/10 | 2250 days | 4% |
| Maika Laura | 10/10 | 2250 days | 4% |
| Axel & Sabine | 10/10 | 2250 days | 4% |
| Michael | 10/10 | 2278 days | 4% |
| Simone Maccagnan | 10/10 | 2309 days | 4% |
| Beate | 9/10 | 2309 days | 4% |
| Jonas and Lottie | 10/10 | 2340 days | 4% |
| Anita | 9/10 | 2340 days | 4% |
| Lance | 10/10 | 2370 days | 4% |
| Julia Thompson | 10/10 | 2370 days | 4% |
| Brett See | 10/10 | 2401 days | 4% |
| Grizzly Girl | 9/10 | 2401 days | 4% |
| kael Matthews | 9/10 | 2401 days | 4% |
| Kimberly | 10/10 | 2431 days | 4% |
| Jenna webber | 9/10 | 2431 days | 4% |
| Karina | 10/10 | 2615 days | 3% |
| Alde | 10/10 | 2615 days | 3% |
| The Weathersons | 9/10 | 2628 days | 2% |
| Tina Elsdon | 10/10 | 2673 days | 3% |
| Joanna du Toit | 9/10 | 2704 days | 3% |
| Nel Warnaar | 10/10 | 2710 days | 3% |
| Nigel Chapman | 10/10 | 2734 days | 3% |
| Craig Cini | 10/10 | 2799 days | 3% |
| Daniel Unkel | 10/10 | 2848 days | 3% |
| Eric Adelman | 10/10 | 2895 days | 3% |
| Jo Clarke | 8/10 | 2936 days | 3% |
| Jason Morehouse | 10/10 | 2979 days | 3% |
| Alan Brown | 5/10 | 3008 days | 2% |
| Matthias Wohlgemuth | 7/10 | 3022 days | 2% |
| Leilani Lemusu-Read | 10/10 | 3038 days | 3% |
| Kathrin Weigl | 10/10 | 3056 days | 3% |
| Yachar Tajamady | 10/10 | 3097 days | 2% |
| Tina Brill | 10/10 | 3130 days | 2% |
| Robert Ciarrocchi | 10/10 | 3198 days | 2% |
| Courtney | 10/10 | 3223 days | 2% |
| Cullen Wiginton | 10/10 | 3265 days | 2% |
| Alan Honey | 9/10 | 3295 days | 2% |
| Shaun Burns | 10/10 | 3303 days | 2% |
| Etienne Boeziek | 10/10 | 3307 days | 2% |
| Julia Clark | 9/10 | 3331 days | 2% |
| Sandra Kruse | 10/10 | 3333 days | 2% |
| Victoria Lee | 10/10 | 3413 days | 2% |
| Max Brunner | 10/10 | 3428 days | 2% |
| Hanna from Germany | 10/10 | 3440 days | 2% |
| Sarah Gurney | 10/10 | 3465 days | 2% |
| Ron Web | 10/10 | 3465 days | 2% |
| Claudius How | 10/10 | 3466 days | 2% |
| Jayne Lewis | 10/10 | 3466 days | 2% |
| Jade Duncan | 10/10 | 3484 days | 2% |
| Steve Warren | 10/10 | 3495 days | 2% |
| Megan | 10/10 | 3526 days | 2% |
| Nicolas Justin | 10/10 | 3701 days | 1% |
| Julia | 10/10 | 3710 days | 1% |
| John Wray | 10/10 | 3738 days | 1% |
| Constantin D | 10/10 | 3751 days | 1% |
| Jonathan Arndt | 10/10 | 3752 days | 1% |
| Virpi Andersson | 10/10 | 3769 days | 1% |
| Dieter Schmees | 9/10 | 3782 days | 1% |
| Manuela | 10/10 | 3797 days | 1% |
| Dieter & Lydia Schmees | 9/10 | 3800 days | 1% |
| Bert Snel | 10/10 | 3800 days | 1% |
| oren schnabel | 10/10 | 3800 days | 1% |
| SUE COLEMAN | 9/10 | 3800 days | 1% |
| Astrid Egesten | 9/10 | 3808 days | 1% |
| Gianpiero Rodari | 9/10 | 3830 days | 1% |
| sahni | 9/10 | 4015 days | 1% |
| Jan Legein | 10/10 | 4053 days | 0% |
| Josefin Lind | 9/10 | 4055 days | 0% |
| Herman Holmgist | 9/10 | 4055 days | 0% |
| Leeann Newton | 9/10 | 4102 days | 0% |
| Andrew Young | 10/10 | 4104 days | 0% |
| GN100 | 9/10 | 4104 days | 0% |
| Michael Turek | 10/10 | 4135 days | 0% |
| Linda Morey | 10/10 | 4135 days | 0% |
| Eric and Nienke | 8/10 | 4166 days | 0% |
| Julian Kemp | 10/10 | 4196 days | 0% |
| Steve Warren | 10/10 | 4227 days | 0% |
| PaulMacca | 10/10 | 4319 days | 0% |
| AoP | 10/10 | 4441 days | 1% |
| Penny Compton | 10/10 | 4441 days | 1% |
| Julian Roots | 8/10 | 4441 days | 1% |
| Helen and Ogi | 10/10 | 4454 days | 1% |
| Lis Bon | 10/10 | 4469 days | 1% |
| Pahlfamily | 10/10 | 4500 days | 1% |
| Joroen Borkert | 9/10 | 4518 days | 1% |
| Johannes OBerlin | 10/10 | 4803 days | 1% |
| Shavill | 10/10 | 4806 days | 1% |
| Michael Stoll | 10/10 | 4816 days | 1% |
| E Smudde | 8/10 | 4819 days | 1% |
| RhysWendy | 10/10 | 4866 days | 1% |
| Ken Jones | 9/10 | 5147 days | 1% |
| Steve Waterhouse | 8/10 | 5157 days | 1% |
| Jan Visser | 8/10 | 5172 days | 1% |
| Victoria Purver | 10/10 | 5175 days | 1% |
| Andrew Koster | 9/10 | 5185 days | 1% |
| Emma Edis-Bates | 9/10 | 5188 days | 1% |
| rhubarbsky | 10/10 | 5262 days | 1% |
| krisevelyn | 9/10 | 5476 days | 1% |
| Caitriona Doyle | 10/10 | 5559 days | 1% |
| Hanz | 10/10 | 5561 days | 1% |
| Linley Faulkner | 10/10 | 5565 days | 1% |
| EA Anders | 10/10 | 5582 days | 1% |
| Family van Hessem | 8/10 | 5585 days | 1% |
| Anna | 10/10 | 5635 days | 1% |
| Jessica Clarisse | 10/10 | 5639 days | 1% |
| Christine Suess | 10/10 | 5639 days | 1% |
| LindaV | 8/10 | 5905 days | 1% |
Adjustments
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
Sample Size Adjustment
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Smiths Farm Holiday Park experience has plenty of reviews and does not meet the criteria for any adjustment.
Recent Reviews Adjustment
-0.65% Adjustment
There may be an adjustment if this experience hasn't received any reviews within the last 75 days. However the Smiths Farm Holiday Park experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Smiths Farm Holiday Park experience has been adjusted for 41 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 38 | -0.60% |
| 39 | -0.62% |
| 40 | -0.64% |
| 41 | -0.65% |
| 42 | -0.67% |
| 43 | -0.68% |
| 44 | -0.70% |
| … | … |
Balancing Adjustment
0.25% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
Final Ranking Score
97%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.