Ranking Score Explained

G'day, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Smiths Farm Holiday Park.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Smiths Farm Holiday Park

Valid Reviews

154 Valid Reviews

The Smiths Farm Holiday Park experience has a total of 155 reviews. There are 154 valid reviews that are included when calculating the ranking score and 1 invalid review that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 154 valid reviews:

Rating Count Percentage
10/10 113
73%
9/10 26
17%
8/10 13
8%
7/10 1
1%
6/10 0
0%
5/10 1
1%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

96.10% Average

The raw data average (mean) for all the Smiths Farm Holiday Park valid reviews is 96.10% and is based on 154 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

29 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 154 valid reviews, the experience has 29 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 29 face-to-face reviews:

Rating Count Percentage
10/10 13
45%
9/10 11
38%
8/10 5
17%
7/10 0
0%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

92.76% Average

The raw data average (mean) for all the Smiths Farm Holiday Park face-to-face reviews is 92.76% and is based on 29 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

98.06%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
EI 10/10 40 days 100%
Andi 10/10 40 days 100%
Hannah 8/10 40 days 98%
Joe 10/10 71 days 100%
Aragorn 10/10 224 days 97%
Thomas 10/10 314 days 94%
Pierre and Martine 10/10 314 days 94%
Mike Howe 10/10 314 days 94%
Sebastian 10/10 345 days 93%
Thomas & Annette 10/10 376 days 92%
Anna 10/10 437 days 89%
Zoe M 10/10 437 days 89%
Thomas Engelhardt 10/10 467 days 88%
RM 10/10 529 days 84%
Corinne 8/10 590 days 79%
ellie 10/10 590 days 80%
Brendan 10/10 620 days 78%
Steve 10/10 651 days 76%
Milly 10/10 679 days 74%
Sarah Woolley 10/10 679 days 74%
Imme 10/10 710 days 71%
Christian Wood 10/10 710 days 71%
Kevin McCall 10/10 741 days 69%
Ralph 10/10 1106 days 34%
Bex & Carl 10/10 1106 days 34%
Gem 10/10 1136 days 32%
Andrew 10/10 1320 days 20%
Kristine V 10/10 1350 days 18%
Barbora 10/10 1409 days 15%
Cloe 10/10 1593 days 8%
Kay 8/10 1654 days 7%
Isabella S 10/10 1685 days 6%
Elin Pranter 10/10 1715 days 6%
Zuzana and family 10/10 1746 days 5%
Just a guy 10/10 1746 days 5%
Liz Wade 8/10 1775 days 5%
Tom S 10/10 1806 days 5%
Erica 8/10 1806 days 5%
Dieter Giesen 10/10 1806 days 5%
Robert 10/10 1837 days 5%
Chris 10/10 1837 days 5%
Callum Mann 10/10 1898 days 5%
Martin Hansen 10/10 1898 days 5%
angelika19 10/10 1898 days 5%
Anonymous 10/10 1959 days 5%
Anonymous 10/10 1990 days 5%
Nia 9/10 2081 days 4%
Maeike 9/10 2112 days 4%
Maika Laura 10/10 2112 days 4%
Axel & Sabine 10/10 2112 days 4%
Michael 10/10 2140 days 4%
Simone Maccagnan 10/10 2171 days 4%
Beate 9/10 2171 days 4%
Jonas and Lottie 10/10 2202 days 4%
Anita 9/10 2202 days 4%
Lance 10/10 2232 days 4%
Julia Thompson 10/10 2232 days 4%
Brett See 10/10 2263 days 4%
Grizzly Girl 9/10 2263 days 4%
kael Matthews 9/10 2263 days 4%
Kimberly 10/10 2293 days 4%
Jenna webber 9/10 2293 days 4%
Karina 10/10 2477 days 4%
Alde 10/10 2477 days 4%
The Weathersons 9/10 2490 days 3%
Tina Elsdon 10/10 2536 days 4%
Joanna du Toit 9/10 2567 days 3%
Nel Warnaar 10/10 2572 days 4%
Nigel Chapman 10/10 2596 days 3%
Craig Cini 10/10 2661 days 3%
Daniel Unkel 10/10 2710 days 3%
Eric Adelman 10/10 2757 days 3%
Jo Clarke 8/10 2798 days 3%
Jason Morehouse 10/10 2842 days 3%
Alan Brown 5/10 2870 days 2%
Matthias Wohlgemuth 7/10 2884 days 3%
Leilani Lemusu-Read 10/10 2901 days 3%
Kathrin Weigl 10/10 2918 days 3%
Yachar Tajamady 10/10 2959 days 3%
Tina Brill 10/10 2993 days 3%
Robert Ciarrocchi 10/10 3060 days 3%
Courtney 10/10 3085 days 3%
Cullen Wiginton 10/10 3127 days 2%
Alan Honey 9/10 3157 days 2%
Shaun Burns 10/10 3165 days 2%
Etienne Boeziek 10/10 3169 days 2%
Julia Clark 9/10 3193 days 2%
Sandra Kruse 10/10 3195 days 2%
Victoria Lee 10/10 3275 days 2%
Max Brunner 10/10 3290 days 2%
Hanna from Germany 10/10 3302 days 2%
Sarah Gurney 10/10 3327 days 2%
Ron Web 10/10 3328 days 2%
Claudius How 10/10 3328 days 2%
Jayne Lewis 10/10 3328 days 2%
Jade Duncan 10/10 3346 days 2%
Steve Warren 10/10 3357 days 2%
Megan 10/10 3389 days 2%
Nicolas Justin 10/10 3563 days 1%
Julia 10/10 3573 days 2%
John Wray 10/10 3601 days 1%
Constantin D 10/10 3613 days 1%
Jonathan Arndt 10/10 3614 days 1%
Virpi Andersson 10/10 3632 days 1%
Dieter Schmees 9/10 3644 days 1%
Manuela 10/10 3659 days 1%
Dieter & Lydia Schmees 9/10 3663 days 1%
Bert Snel 10/10 3663 days 1%
oren schnabel 10/10 3663 days 1%
SUE COLEMAN 9/10 3663 days 1%
Astrid Egesten 9/10 3670 days 1%
Gianpiero Rodari 9/10 3693 days 1%
sahni 9/10 3877 days 1%
Jan Legein 10/10 3915 days 1%
Josefin Lind 9/10 3917 days 1%
Herman Holmgist 9/10 3917 days 1%
Leeann Newton 9/10 3964 days 1%
Andrew Young 10/10 3966 days 1%
GN100 9/10 3966 days 1%
Michael Turek 10/10 3997 days 1%
Linda Morey 10/10 3997 days 1%
Eric and Nienke 8/10 4028 days 1%
Julian Kemp 10/10 4058 days 1%
Steve Warren 10/10 4089 days 1%
PaulMacca 10/10 4181 days 0%
AoP 10/10 4303 days 0%
Penny Compton 10/10 4303 days 0%
Julian Roots 8/10 4303 days 0%
Helen and Ogi 10/10 4316 days 0%
Lis Bon 10/10 4331 days 0%
Pahlfamily 10/10 4362 days 0%
Joroen Borkert 9/10 4380 days 1%
Johannes OBerlin 10/10 4665 days 1%
Shavill 10/10 4668 days 1%
Michael Stoll 10/10 4678 days 1%
E Smudde 8/10 4681 days 1%
RhysWendy 10/10 4728 days 1%
Ken Jones 9/10 5009 days 1%
Steve Waterhouse 8/10 5019 days 1%
Jan Visser 8/10 5034 days 1%
Victoria Purver 10/10 5037 days 1%
Andrew Koster 9/10 5047 days 1%
Emma Edis-Bates 9/10 5050 days 1%
rhubarbsky 10/10 5124 days 1%
krisevelyn 9/10 5338 days 1%
Caitriona Doyle 10/10 5421 days 1%
Hanz 10/10 5423 days 1%
Linley Faulkner 10/10 5427 days 1%
EA Anders 10/10 5444 days 1%
Family van Hessem 8/10 5447 days 1%
Anna 10/10 5497 days 1%
Jessica Clarisse 10/10 5501 days 1%
Christine Suess 10/10 5501 days 1%
LindaV 8/10 5767 days 1%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Smiths Farm Holiday Park experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-0.20% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 42 days. However the Smiths Farm Holiday Park experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Smiths Farm Holiday Park experience has been adjusted for 10 days. Adjustments are according to the following table.

Days Adjustment
7 -0.14%
8 -0.16%
9 -0.18%
10 -0.20%
11 -0.22%
12 -0.24%
13 -0.26%

Balancing Adjustment

0.18% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

98%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.