Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Smiths Farm Holiday Park.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
163 Valid Reviews
The Smiths Farm Holiday Park experience has a total of 165 reviews. There are 163 valid reviews that are included when calculating the ranking score and 2 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 163 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 120 |
|
74% |
| 9/10 | 28 |
|
17% |
| 8/10 | 13 |
|
8% |
| 7/10 | 1 |
|
1% |
| 6/10 | 0 |
|
0% |
| 5/10 | 1 |
|
1% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
96.20% Average
The raw data average (mean) for all the Smiths Farm Holiday Park valid reviews is 96.20% and is based on 163 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
29 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 163 valid reviews, the experience has 29 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 29 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 13 |
|
45% |
| 9/10 | 11 |
|
38% |
| 8/10 | 5 |
|
17% |
| 7/10 | 0 |
|
0% |
| 6/10 | 0 |
|
0% |
| 5/10 | 0 |
|
0% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
92.76% Average
The raw data average (mean) for all the Smiths Farm Holiday Park face-to-face reviews is 92.76% and is based on 29 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
97.70%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Mlk S | 10/10 | 175 days | 100% |
| Philine Töpper | 10/10 | 206 days | 99% |
| Rudi van Altena | 10/10 | 234 days | 99% |
| Jan | 10/10 | 234 days | 99% |
| james creed | 10/10 | 265 days | 98% |
| Martin | 9/10 | 265 days | 97% |
| Scott Asplin | 10/10 | 510 days | 87% |
| Viktoria | 10/10 | 510 days | 87% |
| Steve | 9/10 | 599 days | 80% |
| EI | 10/10 | 691 days | 74% |
| Andi | 10/10 | 691 days | 74% |
| Hannah | 8/10 | 691 days | 73% |
| Joe | 10/10 | 722 days | 71% |
| Aragorn | 10/10 | 875 days | 57% |
| Thomas | 10/10 | 965 days | 48% |
| Pierre and Martine | 10/10 | 965 days | 48% |
| Mike Howe | 10/10 | 965 days | 48% |
| Sebastian | 10/10 | 996 days | 45% |
| Thomas & Annette | 10/10 | 1027 days | 42% |
| Anna | 10/10 | 1088 days | 37% |
| Zoe M | 10/10 | 1088 days | 37% |
| Thomas Engelhardt | 10/10 | 1118 days | 34% |
| RM | 10/10 | 1180 days | 29% |
| Corinne | 8/10 | 1241 days | 24% |
| ellie | 10/10 | 1241 days | 25% |
| Brendan | 10/10 | 1271 days | 23% |
| Steve | 10/10 | 1302 days | 21% |
| Milly | 10/10 | 1330 days | 19% |
| Sarah Woolley | 10/10 | 1330 days | 19% |
| Imme | 10/10 | 1361 days | 18% |
| Christian Wood | 10/10 | 1361 days | 18% |
| Kevin McCall | 10/10 | 1392 days | 16% |
| Ralph | 10/10 | 1757 days | 5% |
| Bex & Carl | 10/10 | 1757 days | 5% |
| Gem | 10/10 | 1787 days | 5% |
| Andrew | 10/10 | 1971 days | 5% |
| Kristine V | 10/10 | 2001 days | 5% |
| Barbora | 10/10 | 2060 days | 5% |
| Cloe | 10/10 | 2244 days | 4% |
| Kay | 8/10 | 2305 days | 4% |
| Isabella S | 10/10 | 2336 days | 4% |
| Elin Pranter | 10/10 | 2366 days | 4% |
| Zuzana and family | 10/10 | 2397 days | 4% |
| Just a guy | 10/10 | 2397 days | 4% |
| Liz Wade | 8/10 | 2425 days | 4% |
| Tom S | 10/10 | 2457 days | 4% |
| Erica | 8/10 | 2457 days | 4% |
| Dieter Giesen | 10/10 | 2457 days | 4% |
| Robert | 10/10 | 2488 days | 4% |
| Chris | 10/10 | 2488 days | 4% |
| Callum Mann | 10/10 | 2549 days | 4% |
| Martin Hansen | 10/10 | 2549 days | 4% |
| angelika19 | 10/10 | 2549 days | 4% |
| Anonymous | 10/10 | 2610 days | 3% |
| Anonymous | 10/10 | 2641 days | 3% |
| Nia | 9/10 | 2732 days | 3% |
| Maeike | 9/10 | 2763 days | 3% |
| Maika Laura | 10/10 | 2763 days | 3% |
| Axel & Sabine | 10/10 | 2763 days | 3% |
| Michael | 10/10 | 2791 days | 3% |
| Simone Maccagnan | 10/10 | 2822 days | 3% |
| Beate | 9/10 | 2822 days | 3% |
| Jonas and Lottie | 10/10 | 2853 days | 3% |
| Anita | 9/10 | 2853 days | 3% |
| Lance | 10/10 | 2883 days | 3% |
| Julia Thompson | 10/10 | 2883 days | 3% |
| Brett See | 10/10 | 2914 days | 3% |
| Grizzly Girl | 9/10 | 2914 days | 3% |
| kael Matthews | 9/10 | 2914 days | 3% |
| Kimberly | 10/10 | 2944 days | 3% |
| Jenna webber | 9/10 | 2944 days | 3% |
| Karina | 10/10 | 3128 days | 2% |
| Alde | 10/10 | 3128 days | 2% |
| The Weathersons | 9/10 | 3141 days | 2% |
| Tina Elsdon | 10/10 | 3186 days | 2% |
| Joanna du Toit | 9/10 | 3217 days | 2% |
| Nel Warnaar | 10/10 | 3223 days | 2% |
| Nigel Chapman | 10/10 | 3247 days | 2% |
| Craig Cini | 10/10 | 3312 days | 2% |
| Daniel Unkel | 10/10 | 3361 days | 2% |
| Eric Adelman | 10/10 | 3408 days | 2% |
| Jo Clarke | 8/10 | 3449 days | 2% |
| Jason Morehouse | 10/10 | 3492 days | 2% |
| Alan Brown | 5/10 | 3521 days | 1% |
| Matthias Wohlgemuth | 7/10 | 3535 days | 1% |
| Leilani Lemusu-Read | 10/10 | 3551 days | 2% |
| Kathrin Weigl | 10/10 | 3569 days | 2% |
| Yachar Tajamady | 10/10 | 3610 days | 1% |
| Tina Brill | 10/10 | 3643 days | 1% |
| Robert Ciarrocchi | 10/10 | 3711 days | 1% |
| Courtney | 10/10 | 3736 days | 1% |
| Cullen Wiginton | 10/10 | 3778 days | 1% |
| Alan Honey | 9/10 | 3808 days | 1% |
| Shaun Burns | 10/10 | 3816 days | 1% |
| Etienne Boeziek | 10/10 | 3820 days | 1% |
| Julia Clark | 9/10 | 3844 days | 1% |
| Sandra Kruse | 10/10 | 3846 days | 1% |
| Victoria Lee | 10/10 | 3926 days | 1% |
| Max Brunner | 10/10 | 3941 days | 1% |
| Hanna from Germany | 10/10 | 3953 days | 1% |
| Sarah Gurney | 10/10 | 3978 days | 1% |
| Ron Web | 10/10 | 3978 days | 1% |
| Claudius How | 10/10 | 3979 days | 1% |
| Jayne Lewis | 10/10 | 3979 days | 1% |
| Jade Duncan | 10/10 | 3997 days | 1% |
| Steve Warren | 10/10 | 4008 days | 1% |
| Megan | 10/10 | 4039 days | 1% |
| Nicolas Justin | 10/10 | 4214 days | 0% |
| Julia | 10/10 | 4223 days | 0% |
| John Wray | 10/10 | 4251 days | 0% |
| Constantin D | 10/10 | 4264 days | 0% |
| Jonathan Arndt | 10/10 | 4265 days | 0% |
| Virpi Andersson | 10/10 | 4282 days | 0% |
| Dieter Schmees | 9/10 | 4295 days | 0% |
| Manuela | 10/10 | 4310 days | 0% |
| Dieter & Lydia Schmees | 9/10 | 4313 days | 0% |
| Bert Snel | 10/10 | 4313 days | 0% |
| oren schnabel | 10/10 | 4313 days | 0% |
| SUE COLEMAN | 9/10 | 4313 days | 0% |
| Astrid Egesten | 9/10 | 4321 days | 0% |
| Gianpiero Rodari | 9/10 | 4343 days | 0% |
| sahni | 9/10 | 4528 days | 1% |
| Jan Legein | 10/10 | 4566 days | 1% |
| Josefin Lind | 9/10 | 4568 days | 1% |
| Herman Holmgist | 9/10 | 4568 days | 1% |
| Leeann Newton | 9/10 | 4615 days | 1% |
| Andrew Young | 10/10 | 4617 days | 1% |
| GN100 | 9/10 | 4617 days | 1% |
| Michael Turek | 10/10 | 4648 days | 1% |
| Linda Morey | 10/10 | 4648 days | 1% |
| Eric and Nienke | 8/10 | 4679 days | 1% |
| Julian Kemp | 10/10 | 4709 days | 1% |
| Steve Warren | 10/10 | 4740 days | 1% |
| PaulMacca | 10/10 | 4832 days | 1% |
| AoP | 10/10 | 4954 days | 1% |
| Penny Compton | 10/10 | 4954 days | 1% |
| Julian Roots | 8/10 | 4954 days | 1% |
| Helen and Ogi | 10/10 | 4967 days | 1% |
| Lis Bon | 10/10 | 4982 days | 1% |
| Pahlfamily | 10/10 | 5013 days | 1% |
| Joroen Borkert | 9/10 | 5031 days | 1% |
| Johannes OBerlin | 10/10 | 5316 days | 1% |
| Shavill | 10/10 | 5319 days | 1% |
| Michael Stoll | 10/10 | 5329 days | 1% |
| E Smudde | 8/10 | 5332 days | 1% |
| RhysWendy | 10/10 | 5379 days | 1% |
| Ken Jones | 9/10 | 5660 days | 1% |
| Steve Waterhouse | 8/10 | 5670 days | 1% |
| Jan Visser | 8/10 | 5685 days | 1% |
| Victoria Purver | 10/10 | 5688 days | 1% |
| Andrew Koster | 9/10 | 5698 days | 1% |
| Emma Edis-Bates | 9/10 | 5701 days | 1% |
| rhubarbsky | 10/10 | 5775 days | 1% |
| krisevelyn | 9/10 | 5989 days | 1% |
| Caitriona Doyle | 10/10 | 6072 days | 1% |
| Hanz | 10/10 | 6074 days | 1% |
| Linley Faulkner | 10/10 | 6078 days | 1% |
| EA Anders | 10/10 | 6095 days | 1% |
| Family van Hessem | 8/10 | 6098 days | 1% |
| Anna | 10/10 | 6148 days | 1% |
| Jessica Clarisse | 10/10 | 6152 days | 1% |
| Christine Suess | 10/10 | 6152 days | 1% |
| LindaV | 8/10 | 6418 days | 1% |
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Smiths Farm Holiday Park experience has plenty of reviews and does not meet the criteria for any adjustment.
-2.66% Adjustment
There may be an adjustment if this experience hasn't received any reviews within the last 72 days. However the Smiths Farm Holiday Park experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Smiths Farm Holiday Park experience has been adjusted for 172 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 169 | -2.62% |
| 170 | -2.63% |
| 171 | -2.65% |
| 172 | -2.66% |
| 173 | -2.68% |
| 174 | -2.69% |
| 175 | -2.71% |
| … | … |
0.43% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
96%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.