Hey, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Smiths Farm Holiday Park.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
163 Valid Reviews
The Smiths Farm Holiday Park experience has a total of 165 reviews. There are 163 valid reviews that are included when calculating the ranking score and 2 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 163 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 120 |
|
74% |
| 9/10 | 28 |
|
17% |
| 8/10 | 13 |
|
8% |
| 7/10 | 1 |
|
1% |
| 6/10 | 0 |
|
0% |
| 5/10 | 1 |
|
1% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
96.20% Average
The raw data average (mean) for all the Smiths Farm Holiday Park valid reviews is 96.20% and is based on 163 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
29 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 163 valid reviews, the experience has 29 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 29 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 13 |
|
45% |
| 9/10 | 11 |
|
38% |
| 8/10 | 5 |
|
17% |
| 7/10 | 0 |
|
0% |
| 6/10 | 0 |
|
0% |
| 5/10 | 0 |
|
0% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
92.76% Average
The raw data average (mean) for all the Smiths Farm Holiday Park face-to-face reviews is 92.76% and is based on 29 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
97.71%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Mlk S | 10/10 | 145 days | 100% |
| Philine Töpper | 10/10 | 176 days | 99% |
| Rudi van Altena | 10/10 | 204 days | 99% |
| Jan | 10/10 | 204 days | 99% |
| james creed | 10/10 | 235 days | 98% |
| Martin | 9/10 | 235 days | 97% |
| Scott Asplin | 10/10 | 480 days | 88% |
| Viktoria | 10/10 | 480 days | 88% |
| Steve | 9/10 | 569 days | 82% |
| EI | 10/10 | 661 days | 76% |
| Andi | 10/10 | 661 days | 76% |
| Hannah | 8/10 | 661 days | 74% |
| Joe | 10/10 | 692 days | 74% |
| Aragorn | 10/10 | 845 days | 60% |
| Thomas | 10/10 | 935 days | 51% |
| Pierre and Martine | 10/10 | 935 days | 51% |
| Mike Howe | 10/10 | 935 days | 51% |
| Sebastian | 10/10 | 966 days | 48% |
| Thomas & Annette | 10/10 | 997 days | 45% |
| Anna | 10/10 | 1058 days | 39% |
| Zoe M | 10/10 | 1058 days | 39% |
| Thomas Engelhardt | 10/10 | 1088 days | 36% |
| RM | 10/10 | 1150 days | 31% |
| Corinne | 8/10 | 1211 days | 26% |
| ellie | 10/10 | 1211 days | 27% |
| Brendan | 10/10 | 1241 days | 25% |
| Steve | 10/10 | 1272 days | 23% |
| Milly | 10/10 | 1300 days | 21% |
| Sarah Woolley | 10/10 | 1300 days | 21% |
| Imme | 10/10 | 1331 days | 19% |
| Christian Wood | 10/10 | 1331 days | 19% |
| Kevin McCall | 10/10 | 1362 days | 17% |
| Ralph | 10/10 | 1727 days | 5% |
| Bex & Carl | 10/10 | 1727 days | 5% |
| Gem | 10/10 | 1757 days | 5% |
| Andrew | 10/10 | 1941 days | 5% |
| Kristine V | 10/10 | 1971 days | 5% |
| Barbora | 10/10 | 2030 days | 5% |
| Cloe | 10/10 | 2214 days | 4% |
| Kay | 8/10 | 2275 days | 4% |
| Isabella S | 10/10 | 2306 days | 4% |
| Elin Pranter | 10/10 | 2336 days | 4% |
| Zuzana and family | 10/10 | 2367 days | 4% |
| Just a guy | 10/10 | 2367 days | 4% |
| Liz Wade | 8/10 | 2396 days | 4% |
| Tom S | 10/10 | 2427 days | 4% |
| Erica | 8/10 | 2427 days | 4% |
| Dieter Giesen | 10/10 | 2427 days | 4% |
| Robert | 10/10 | 2458 days | 4% |
| Chris | 10/10 | 2458 days | 4% |
| Callum Mann | 10/10 | 2519 days | 4% |
| Martin Hansen | 10/10 | 2519 days | 4% |
| angelika19 | 10/10 | 2519 days | 4% |
| Anonymous | 10/10 | 2580 days | 3% |
| Anonymous | 10/10 | 2611 days | 3% |
| Nia | 9/10 | 2702 days | 3% |
| Maeike | 9/10 | 2733 days | 3% |
| Maika Laura | 10/10 | 2733 days | 3% |
| Axel & Sabine | 10/10 | 2733 days | 3% |
| Michael | 10/10 | 2761 days | 3% |
| Simone Maccagnan | 10/10 | 2792 days | 3% |
| Beate | 9/10 | 2792 days | 3% |
| Jonas and Lottie | 10/10 | 2823 days | 3% |
| Anita | 9/10 | 2823 days | 3% |
| Lance | 10/10 | 2853 days | 3% |
| Julia Thompson | 10/10 | 2853 days | 3% |
| Brett See | 10/10 | 2884 days | 3% |
| Grizzly Girl | 9/10 | 2884 days | 3% |
| kael Matthews | 9/10 | 2884 days | 3% |
| Kimberly | 10/10 | 2914 days | 3% |
| Jenna webber | 9/10 | 2914 days | 3% |
| Karina | 10/10 | 3098 days | 2% |
| Alde | 10/10 | 3098 days | 2% |
| The Weathersons | 9/10 | 3111 days | 2% |
| Tina Elsdon | 10/10 | 3157 days | 2% |
| Joanna du Toit | 9/10 | 3188 days | 2% |
| Nel Warnaar | 10/10 | 3193 days | 2% |
| Nigel Chapman | 10/10 | 3217 days | 2% |
| Craig Cini | 10/10 | 3282 days | 2% |
| Daniel Unkel | 10/10 | 3331 days | 2% |
| Eric Adelman | 10/10 | 3378 days | 2% |
| Jo Clarke | 8/10 | 3419 days | 2% |
| Jason Morehouse | 10/10 | 3463 days | 2% |
| Alan Brown | 5/10 | 3491 days | 1% |
| Matthias Wohlgemuth | 7/10 | 3505 days | 1% |
| Leilani Lemusu-Read | 10/10 | 3522 days | 2% |
| Kathrin Weigl | 10/10 | 3539 days | 2% |
| Yachar Tajamady | 10/10 | 3580 days | 1% |
| Tina Brill | 10/10 | 3614 days | 1% |
| Robert Ciarrocchi | 10/10 | 3681 days | 1% |
| Courtney | 10/10 | 3706 days | 1% |
| Cullen Wiginton | 10/10 | 3748 days | 1% |
| Alan Honey | 9/10 | 3778 days | 1% |
| Shaun Burns | 10/10 | 3786 days | 1% |
| Etienne Boeziek | 10/10 | 3790 days | 1% |
| Julia Clark | 9/10 | 3814 days | 1% |
| Sandra Kruse | 10/10 | 3816 days | 1% |
| Victoria Lee | 10/10 | 3896 days | 1% |
| Max Brunner | 10/10 | 3911 days | 1% |
| Hanna from Germany | 10/10 | 3923 days | 1% |
| Sarah Gurney | 10/10 | 3948 days | 1% |
| Ron Web | 10/10 | 3949 days | 1% |
| Claudius How | 10/10 | 3949 days | 1% |
| Jayne Lewis | 10/10 | 3949 days | 1% |
| Jade Duncan | 10/10 | 3967 days | 1% |
| Steve Warren | 10/10 | 3978 days | 1% |
| Megan | 10/10 | 4010 days | 1% |
| Nicolas Justin | 10/10 | 4184 days | 0% |
| Julia | 10/10 | 4194 days | 0% |
| John Wray | 10/10 | 4222 days | 0% |
| Constantin D | 10/10 | 4234 days | 0% |
| Jonathan Arndt | 10/10 | 4235 days | 0% |
| Virpi Andersson | 10/10 | 4253 days | 0% |
| Dieter Schmees | 9/10 | 4265 days | 0% |
| Manuela | 10/10 | 4280 days | 0% |
| Dieter & Lydia Schmees | 9/10 | 4284 days | 0% |
| Bert Snel | 10/10 | 4284 days | 0% |
| oren schnabel | 10/10 | 4284 days | 0% |
| SUE COLEMAN | 9/10 | 4284 days | 0% |
| Astrid Egesten | 9/10 | 4291 days | 0% |
| Gianpiero Rodari | 9/10 | 4314 days | 0% |
| sahni | 9/10 | 4498 days | 1% |
| Jan Legein | 10/10 | 4536 days | 1% |
| Josefin Lind | 9/10 | 4538 days | 1% |
| Herman Holmgist | 9/10 | 4538 days | 1% |
| Leeann Newton | 9/10 | 4585 days | 1% |
| Andrew Young | 10/10 | 4587 days | 1% |
| GN100 | 9/10 | 4587 days | 1% |
| Michael Turek | 10/10 | 4618 days | 1% |
| Linda Morey | 10/10 | 4618 days | 1% |
| Eric and Nienke | 8/10 | 4649 days | 1% |
| Julian Kemp | 10/10 | 4679 days | 1% |
| Steve Warren | 10/10 | 4710 days | 1% |
| PaulMacca | 10/10 | 4802 days | 1% |
| AoP | 10/10 | 4924 days | 1% |
| Penny Compton | 10/10 | 4924 days | 1% |
| Julian Roots | 8/10 | 4924 days | 1% |
| Helen and Ogi | 10/10 | 4937 days | 1% |
| Lis Bon | 10/10 | 4952 days | 1% |
| Pahlfamily | 10/10 | 4983 days | 1% |
| Joroen Borkert | 9/10 | 5001 days | 1% |
| Johannes OBerlin | 10/10 | 5286 days | 1% |
| Shavill | 10/10 | 5289 days | 1% |
| Michael Stoll | 10/10 | 5299 days | 1% |
| E Smudde | 8/10 | 5302 days | 1% |
| RhysWendy | 10/10 | 5349 days | 1% |
| Ken Jones | 9/10 | 5630 days | 1% |
| Steve Waterhouse | 8/10 | 5640 days | 1% |
| Jan Visser | 8/10 | 5655 days | 1% |
| Victoria Purver | 10/10 | 5658 days | 1% |
| Andrew Koster | 9/10 | 5668 days | 1% |
| Emma Edis-Bates | 9/10 | 5671 days | 1% |
| rhubarbsky | 10/10 | 5745 days | 1% |
| krisevelyn | 9/10 | 5959 days | 1% |
| Caitriona Doyle | 10/10 | 6042 days | 1% |
| Hanz | 10/10 | 6044 days | 1% |
| Linley Faulkner | 10/10 | 6048 days | 1% |
| EA Anders | 10/10 | 6065 days | 1% |
| Family van Hessem | 8/10 | 6068 days | 1% |
| Anna | 10/10 | 6118 days | 1% |
| Jessica Clarisse | 10/10 | 6122 days | 1% |
| Christine Suess | 10/10 | 6122 days | 1% |
| LindaV | 8/10 | 6388 days | 1% |
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Smiths Farm Holiday Park experience has plenty of reviews and does not meet the criteria for any adjustment.
-1.75% Adjustment
There may be an adjustment if this experience hasn't received any reviews within the last 105 days. However the Smiths Farm Holiday Park experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Smiths Farm Holiday Park experience has been adjusted for 143 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 140 | -1.72% |
| 141 | -1.73% |
| 142 | -1.74% |
| 143 | -1.75% |
| 144 | -1.77% |
| 145 | -1.78% |
| 146 | -1.79% |
| … | … |
0.34% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
96%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.