Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Smiths Farm Holiday Park.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Smiths Farm Holiday Park

Valid Reviews

163 Valid Reviews

The Smiths Farm Holiday Park experience has a total of 165 reviews. There are 163 valid reviews that are included when calculating the ranking score and 2 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 163 valid reviews:

Rating Count Percentage
10/10 120
74%
9/10 28
17%
8/10 13
8%
7/10 1
1%
6/10 0
0%
5/10 1
1%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

96.20% Average

The raw data average (mean) for all the Smiths Farm Holiday Park valid reviews is 96.20% and is based on 163 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

29 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 163 valid reviews, the experience has 29 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 29 face-to-face reviews:

Rating Count Percentage
10/10 13
45%
9/10 11
38%
8/10 5
17%
7/10 0
0%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

92.76% Average

The raw data average (mean) for all the Smiths Farm Holiday Park face-to-face reviews is 92.76% and is based on 29 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

97.70%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Mlk S 10/10 175 days 100%
Philine Töpper 10/10 206 days 99%
Rudi van Altena 10/10 234 days 99%
Jan 10/10 234 days 99%
james creed 10/10 265 days 98%
Martin 9/10 265 days 97%
Scott Asplin 10/10 510 days 87%
Viktoria 10/10 510 days 87%
Steve 9/10 599 days 80%
EI 10/10 691 days 74%
Andi 10/10 691 days 74%
Hannah 8/10 691 days 73%
Joe 10/10 722 days 71%
Aragorn 10/10 875 days 57%
Thomas 10/10 965 days 48%
Pierre and Martine 10/10 965 days 48%
Mike Howe 10/10 965 days 48%
Sebastian 10/10 996 days 45%
Thomas & Annette 10/10 1027 days 42%
Anna 10/10 1088 days 37%
Zoe M 10/10 1088 days 37%
Thomas Engelhardt 10/10 1118 days 34%
RM 10/10 1180 days 29%
Corinne 8/10 1241 days 24%
ellie 10/10 1241 days 25%
Brendan 10/10 1271 days 23%
Steve 10/10 1302 days 21%
Milly 10/10 1330 days 19%
Sarah Woolley 10/10 1330 days 19%
Imme 10/10 1361 days 18%
Christian Wood 10/10 1361 days 18%
Kevin McCall 10/10 1392 days 16%
Ralph 10/10 1757 days 5%
Bex & Carl 10/10 1757 days 5%
Gem 10/10 1787 days 5%
Andrew 10/10 1971 days 5%
Kristine V 10/10 2001 days 5%
Barbora 10/10 2060 days 5%
Cloe 10/10 2244 days 4%
Kay 8/10 2305 days 4%
Isabella S 10/10 2336 days 4%
Elin Pranter 10/10 2366 days 4%
Zuzana and family 10/10 2397 days 4%
Just a guy 10/10 2397 days 4%
Liz Wade 8/10 2425 days 4%
Tom S 10/10 2457 days 4%
Erica 8/10 2457 days 4%
Dieter Giesen 10/10 2457 days 4%
Robert 10/10 2488 days 4%
Chris 10/10 2488 days 4%
Callum Mann 10/10 2549 days 4%
Martin Hansen 10/10 2549 days 4%
angelika19 10/10 2549 days 4%
Anonymous 10/10 2610 days 3%
Anonymous 10/10 2641 days 3%
Nia 9/10 2732 days 3%
Maeike 9/10 2763 days 3%
Maika Laura 10/10 2763 days 3%
Axel & Sabine 10/10 2763 days 3%
Michael 10/10 2791 days 3%
Simone Maccagnan 10/10 2822 days 3%
Beate 9/10 2822 days 3%
Jonas and Lottie 10/10 2853 days 3%
Anita 9/10 2853 days 3%
Lance 10/10 2883 days 3%
Julia Thompson 10/10 2883 days 3%
Brett See 10/10 2914 days 3%
Grizzly Girl 9/10 2914 days 3%
kael Matthews 9/10 2914 days 3%
Kimberly 10/10 2944 days 3%
Jenna webber 9/10 2944 days 3%
Karina 10/10 3128 days 2%
Alde 10/10 3128 days 2%
The Weathersons 9/10 3141 days 2%
Tina Elsdon 10/10 3186 days 2%
Joanna du Toit 9/10 3217 days 2%
Nel Warnaar 10/10 3223 days 2%
Nigel Chapman 10/10 3247 days 2%
Craig Cini 10/10 3312 days 2%
Daniel Unkel 10/10 3361 days 2%
Eric Adelman 10/10 3408 days 2%
Jo Clarke 8/10 3449 days 2%
Jason Morehouse 10/10 3492 days 2%
Alan Brown 5/10 3521 days 1%
Matthias Wohlgemuth 7/10 3535 days 1%
Leilani Lemusu-Read 10/10 3551 days 2%
Kathrin Weigl 10/10 3569 days 2%
Yachar Tajamady 10/10 3610 days 1%
Tina Brill 10/10 3643 days 1%
Robert Ciarrocchi 10/10 3711 days 1%
Courtney 10/10 3736 days 1%
Cullen Wiginton 10/10 3778 days 1%
Alan Honey 9/10 3808 days 1%
Shaun Burns 10/10 3816 days 1%
Etienne Boeziek 10/10 3820 days 1%
Julia Clark 9/10 3844 days 1%
Sandra Kruse 10/10 3846 days 1%
Victoria Lee 10/10 3926 days 1%
Max Brunner 10/10 3941 days 1%
Hanna from Germany 10/10 3953 days 1%
Sarah Gurney 10/10 3978 days 1%
Ron Web 10/10 3978 days 1%
Claudius How 10/10 3979 days 1%
Jayne Lewis 10/10 3979 days 1%
Jade Duncan 10/10 3997 days 1%
Steve Warren 10/10 4008 days 1%
Megan 10/10 4039 days 1%
Nicolas Justin 10/10 4214 days 0%
Julia 10/10 4223 days 0%
John Wray 10/10 4251 days 0%
Constantin D 10/10 4264 days 0%
Jonathan Arndt 10/10 4265 days 0%
Virpi Andersson 10/10 4282 days 0%
Dieter Schmees 9/10 4295 days 0%
Manuela 10/10 4310 days 0%
Dieter & Lydia Schmees 9/10 4313 days 0%
Bert Snel 10/10 4313 days 0%
oren schnabel 10/10 4313 days 0%
SUE COLEMAN 9/10 4313 days 0%
Astrid Egesten 9/10 4321 days 0%
Gianpiero Rodari 9/10 4343 days 0%
sahni 9/10 4528 days 1%
Jan Legein 10/10 4566 days 1%
Josefin Lind 9/10 4568 days 1%
Herman Holmgist 9/10 4568 days 1%
Leeann Newton 9/10 4615 days 1%
Andrew Young 10/10 4617 days 1%
GN100 9/10 4617 days 1%
Michael Turek 10/10 4648 days 1%
Linda Morey 10/10 4648 days 1%
Eric and Nienke 8/10 4679 days 1%
Julian Kemp 10/10 4709 days 1%
Steve Warren 10/10 4740 days 1%
PaulMacca 10/10 4832 days 1%
AoP 10/10 4954 days 1%
Penny Compton 10/10 4954 days 1%
Julian Roots 8/10 4954 days 1%
Helen and Ogi 10/10 4967 days 1%
Lis Bon 10/10 4982 days 1%
Pahlfamily 10/10 5013 days 1%
Joroen Borkert 9/10 5031 days 1%
Johannes OBerlin 10/10 5316 days 1%
Shavill 10/10 5319 days 1%
Michael Stoll 10/10 5329 days 1%
E Smudde 8/10 5332 days 1%
RhysWendy 10/10 5379 days 1%
Ken Jones 9/10 5660 days 1%
Steve Waterhouse 8/10 5670 days 1%
Jan Visser 8/10 5685 days 1%
Victoria Purver 10/10 5688 days 1%
Andrew Koster 9/10 5698 days 1%
Emma Edis-Bates 9/10 5701 days 1%
rhubarbsky 10/10 5775 days 1%
krisevelyn 9/10 5989 days 1%
Caitriona Doyle 10/10 6072 days 1%
Hanz 10/10 6074 days 1%
Linley Faulkner 10/10 6078 days 1%
EA Anders 10/10 6095 days 1%
Family van Hessem 8/10 6098 days 1%
Anna 10/10 6148 days 1%
Jessica Clarisse 10/10 6152 days 1%
Christine Suess 10/10 6152 days 1%
LindaV 8/10 6418 days 1%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Smiths Farm Holiday Park experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-2.66% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 72 days. However the Smiths Farm Holiday Park experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Smiths Farm Holiday Park experience has been adjusted for 172 days. Adjustments are according to the following table.

Days Adjustment
169 -2.62%
170 -2.63%
171 -2.65%
172 -2.66%
173 -2.68%
174 -2.69%
175 -2.71%

Balancing Adjustment

0.43% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

96%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.