Hey, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Smiths Farm Holiday Park.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
163 Valid Reviews
The Smiths Farm Holiday Park experience has a total of 165 reviews. There are 163 valid reviews that are included when calculating the ranking score and 2 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 163 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 120 |
|
74% |
| 9/10 | 28 |
|
17% |
| 8/10 | 13 |
|
8% |
| 7/10 | 1 |
|
1% |
| 6/10 | 0 |
|
0% |
| 5/10 | 1 |
|
1% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
96.20% Average
The raw data average (mean) for all the Smiths Farm Holiday Park valid reviews is 96.20% and is based on 163 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
29 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 163 valid reviews, the experience has 29 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 29 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 13 |
|
45% |
| 9/10 | 11 |
|
38% |
| 8/10 | 5 |
|
17% |
| 7/10 | 0 |
|
0% |
| 6/10 | 0 |
|
0% |
| 5/10 | 0 |
|
0% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
92.76% Average
The raw data average (mean) for all the Smiths Farm Holiday Park face-to-face reviews is 92.76% and is based on 29 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
97.75%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Mlk S | 10/10 | 69 days | 100% |
| Philine Töpper | 10/10 | 100 days | 100% |
| Rudi van Altena | 10/10 | 128 days | 99% |
| Jan | 10/10 | 128 days | 99% |
| james creed | 10/10 | 159 days | 99% |
| Martin | 9/10 | 159 days | 98% |
| Scott Asplin | 10/10 | 404 days | 91% |
| Viktoria | 10/10 | 404 days | 91% |
| Steve | 9/10 | 493 days | 85% |
| EI | 10/10 | 585 days | 81% |
| Andi | 10/10 | 585 days | 81% |
| Hannah | 8/10 | 585 days | 79% |
| Joe | 10/10 | 616 days | 79% |
| Aragorn | 10/10 | 769 days | 66% |
| Thomas | 10/10 | 859 days | 58% |
| Pierre and Martine | 10/10 | 859 days | 58% |
| Mike Howe | 10/10 | 859 days | 58% |
| Sebastian | 10/10 | 890 days | 55% |
| Thomas & Annette | 10/10 | 921 days | 52% |
| Anna | 10/10 | 982 days | 46% |
| Zoe M | 10/10 | 982 days | 46% |
| Thomas Engelhardt | 10/10 | 1012 days | 43% |
| RM | 10/10 | 1074 days | 37% |
| Corinne | 8/10 | 1135 days | 31% |
| ellie | 10/10 | 1135 days | 32% |
| Brendan | 10/10 | 1165 days | 30% |
| Steve | 10/10 | 1196 days | 27% |
| Milly | 10/10 | 1224 days | 25% |
| Sarah Woolley | 10/10 | 1224 days | 25% |
| Imme | 10/10 | 1255 days | 23% |
| Christian Wood | 10/10 | 1255 days | 23% |
| Kevin McCall | 10/10 | 1286 days | 21% |
| Ralph | 10/10 | 1651 days | 6% |
| Bex & Carl | 10/10 | 1651 days | 6% |
| Gem | 10/10 | 1681 days | 6% |
| Andrew | 10/10 | 1865 days | 5% |
| Kristine V | 10/10 | 1895 days | 5% |
| Barbora | 10/10 | 1954 days | 4% |
| Cloe | 10/10 | 2138 days | 4% |
| Kay | 8/10 | 2199 days | 4% |
| Isabella S | 10/10 | 2230 days | 4% |
| Elin Pranter | 10/10 | 2260 days | 4% |
| Zuzana and family | 10/10 | 2291 days | 4% |
| Just a guy | 10/10 | 2291 days | 4% |
| Liz Wade | 8/10 | 2320 days | 4% |
| Tom S | 10/10 | 2351 days | 4% |
| Erica | 8/10 | 2351 days | 4% |
| Dieter Giesen | 10/10 | 2351 days | 4% |
| Robert | 10/10 | 2382 days | 4% |
| Chris | 10/10 | 2382 days | 4% |
| Callum Mann | 10/10 | 2443 days | 4% |
| Martin Hansen | 10/10 | 2443 days | 4% |
| angelika19 | 10/10 | 2443 days | 4% |
| Anonymous | 10/10 | 2504 days | 3% |
| Anonymous | 10/10 | 2535 days | 3% |
| Nia | 9/10 | 2626 days | 3% |
| Maeike | 9/10 | 2657 days | 3% |
| Maika Laura | 10/10 | 2657 days | 3% |
| Axel & Sabine | 10/10 | 2657 days | 3% |
| Michael | 10/10 | 2685 days | 3% |
| Simone Maccagnan | 10/10 | 2716 days | 3% |
| Beate | 9/10 | 2716 days | 3% |
| Jonas and Lottie | 10/10 | 2747 days | 3% |
| Anita | 9/10 | 2747 days | 3% |
| Lance | 10/10 | 2777 days | 3% |
| Julia Thompson | 10/10 | 2777 days | 3% |
| Brett See | 10/10 | 2808 days | 3% |
| Grizzly Girl | 9/10 | 2808 days | 3% |
| kael Matthews | 9/10 | 2808 days | 3% |
| Kimberly | 10/10 | 2838 days | 3% |
| Jenna webber | 9/10 | 2838 days | 3% |
| Karina | 10/10 | 3022 days | 2% |
| Alde | 10/10 | 3022 days | 2% |
| The Weathersons | 9/10 | 3035 days | 2% |
| Tina Elsdon | 10/10 | 3081 days | 2% |
| Joanna du Toit | 9/10 | 3112 days | 2% |
| Nel Warnaar | 10/10 | 3117 days | 2% |
| Nigel Chapman | 10/10 | 3141 days | 2% |
| Craig Cini | 10/10 | 3206 days | 2% |
| Daniel Unkel | 10/10 | 3255 days | 2% |
| Eric Adelman | 10/10 | 3302 days | 2% |
| Jo Clarke | 8/10 | 3343 days | 2% |
| Jason Morehouse | 10/10 | 3387 days | 2% |
| Alan Brown | 5/10 | 3415 days | 1% |
| Matthias Wohlgemuth | 7/10 | 3429 days | 1% |
| Leilani Lemusu-Read | 10/10 | 3446 days | 2% |
| Kathrin Weigl | 10/10 | 3463 days | 2% |
| Yachar Tajamady | 10/10 | 3504 days | 1% |
| Tina Brill | 10/10 | 3538 days | 1% |
| Robert Ciarrocchi | 10/10 | 3605 days | 1% |
| Courtney | 10/10 | 3630 days | 1% |
| Cullen Wiginton | 10/10 | 3672 days | 1% |
| Alan Honey | 9/10 | 3702 days | 1% |
| Shaun Burns | 10/10 | 3710 days | 1% |
| Etienne Boeziek | 10/10 | 3714 days | 1% |
| Julia Clark | 9/10 | 3738 days | 1% |
| Sandra Kruse | 10/10 | 3740 days | 1% |
| Victoria Lee | 10/10 | 3820 days | 1% |
| Max Brunner | 10/10 | 3835 days | 1% |
| Hanna from Germany | 10/10 | 3847 days | 1% |
| Sarah Gurney | 10/10 | 3872 days | 1% |
| Ron Web | 10/10 | 3873 days | 1% |
| Claudius How | 10/10 | 3873 days | 1% |
| Jayne Lewis | 10/10 | 3873 days | 1% |
| Jade Duncan | 10/10 | 3891 days | 1% |
| Steve Warren | 10/10 | 3902 days | 1% |
| Megan | 10/10 | 3934 days | 1% |
| Nicolas Justin | 10/10 | 4108 days | 0% |
| Julia | 10/10 | 4118 days | 0% |
| John Wray | 10/10 | 4146 days | 0% |
| Constantin D | 10/10 | 4158 days | 0% |
| Jonathan Arndt | 10/10 | 4159 days | 0% |
| Virpi Andersson | 10/10 | 4177 days | 0% |
| Dieter Schmees | 9/10 | 4189 days | 0% |
| Manuela | 10/10 | 4204 days | 0% |
| Dieter & Lydia Schmees | 9/10 | 4208 days | 0% |
| Bert Snel | 10/10 | 4208 days | 0% |
| oren schnabel | 10/10 | 4208 days | 0% |
| SUE COLEMAN | 9/10 | 4208 days | 0% |
| Astrid Egesten | 9/10 | 4215 days | 0% |
| Gianpiero Rodari | 9/10 | 4238 days | 0% |
| sahni | 9/10 | 4422 days | 1% |
| Jan Legein | 10/10 | 4460 days | 0% |
| Josefin Lind | 9/10 | 4462 days | 0% |
| Herman Holmgist | 9/10 | 4462 days | 0% |
| Leeann Newton | 9/10 | 4509 days | 0% |
| Andrew Young | 10/10 | 4511 days | 1% |
| GN100 | 9/10 | 4511 days | 1% |
| Michael Turek | 10/10 | 4542 days | 1% |
| Linda Morey | 10/10 | 4542 days | 1% |
| Eric and Nienke | 8/10 | 4573 days | 1% |
| Julian Kemp | 10/10 | 4603 days | 1% |
| Steve Warren | 10/10 | 4634 days | 1% |
| PaulMacca | 10/10 | 4726 days | 1% |
| AoP | 10/10 | 4848 days | 1% |
| Penny Compton | 10/10 | 4848 days | 1% |
| Julian Roots | 8/10 | 4848 days | 1% |
| Helen and Ogi | 10/10 | 4861 days | 0% |
| Lis Bon | 10/10 | 4876 days | 1% |
| Pahlfamily | 10/10 | 4907 days | 1% |
| Joroen Borkert | 9/10 | 4925 days | 0% |
| Johannes OBerlin | 10/10 | 5210 days | 0% |
| Shavill | 10/10 | 5213 days | 1% |
| Michael Stoll | 10/10 | 5223 days | 0% |
| E Smudde | 8/10 | 5226 days | 0% |
| RhysWendy | 10/10 | 5273 days | 1% |
| Ken Jones | 9/10 | 5554 days | 0% |
| Steve Waterhouse | 8/10 | 5564 days | 0% |
| Jan Visser | 8/10 | 5579 days | 0% |
| Victoria Purver | 10/10 | 5582 days | 0% |
| Andrew Koster | 9/10 | 5592 days | 0% |
| Emma Edis-Bates | 9/10 | 5595 days | 0% |
| rhubarbsky | 10/10 | 5669 days | 1% |
| krisevelyn | 9/10 | 5883 days | 0% |
| Caitriona Doyle | 10/10 | 5966 days | 0% |
| Hanz | 10/10 | 5968 days | 0% |
| Linley Faulkner | 10/10 | 5972 days | 1% |
| EA Anders | 10/10 | 5989 days | 0% |
| Family van Hessem | 8/10 | 5992 days | 0% |
| Anna | 10/10 | 6042 days | 0% |
| Jessica Clarisse | 10/10 | 6046 days | 0% |
| Christine Suess | 10/10 | 6046 days | 0% |
| LindaV | 8/10 | 6312 days | 0% |
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Smiths Farm Holiday Park experience has plenty of reviews and does not meet the criteria for any adjustment.
-0.77% Adjustment
There may be an adjustment if this experience hasn't received any reviews within the last 112 days. However the Smiths Farm Holiday Park experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Smiths Farm Holiday Park experience has been adjusted for 67 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 64 | -0.74% |
| 65 | -0.75% |
| 66 | -0.76% |
| 67 | -0.77% |
| 68 | -0.79% |
| 69 | -0.80% |
| 70 | -0.81% |
| … | … |
0.25% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
97%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.