Ranking Score Explained

Hi there, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Smiths Farm Holiday Park.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Nick Morrison's avatar

Nick Morrison

Rankers owner

Smiths Farm Holiday Park

Valid Reviews

125 Valid Reviews

The Smiths Farm Holiday Park experience has a total of 126 reviews. There are 125 valid reviews that are included when calculating the ranking score and 1 invalid review that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 125 valid reviews:

Rating Count Percentage
10/10 86
69%
9/10 26
21%
8/10 11
9%
7/10 1
1%
6/10 0
0%
5/10 1
1%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

95.52% Average

The raw data average (mean) for all the Smiths Farm Holiday Park valid reviews is 95.52% and is based on 125 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

29 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 125 valid reviews, the experience has 29 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 29 face-to-face reviews:

Rating Count Percentage
10/10 13
45%
9/10 11
38%
8/10 5
17%
7/10 0
0%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

92.76% Average

The raw data average (mean) for all the Smiths Farm Holiday Park face-to-face reviews is 92.76% and is based on 29 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

96.17%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Face-to-Face Weight Relative Weight
Cloe 10/10 56 days 99.5 100%
Kay 8/10 117 days 92.94 93%
Isabella S 10/10 148 days 96.53 97%
Elin Pranter 10/10 178 days 94.98 95%
Zuzana and family 10/10 209 days 93.08 94%
Just a guy 10/10 209 days 93.08 94%
Liz Wade 8/10 238 days 86.47 87%
Tom S 10/10 269 days 88.53 89%
Erica 8/10 269 days 84.11 85%
Dieter Giesen 10/10 269 days 88.53 89%
Robert 10/10 300 days 85.74 86%
Chris 10/10 300 days 85.74 86%
Callum Mann 10/10 361 days 79.35 80%
Martin Hansen 10/10 361 days 79.35 80%
angelika19 10/10 361 days 79.35 80%
Anonymous 10/10 422 days 71.78 72%
Anonymous 10/10 453 days 67.48 68%
Nia 9/10 544 days 53.11 53%
Maeike 9/10 575 days 47.85 48%
Maika Laura 10/10 575 days 47.85 48%
Axel & Sabine 10/10 575 days 47.85 48%
Michael 10/10 603 days 43.36 44%
Simone Maccagnan 10/10 634 days 38.68 39%
Beate 9/10 634 days 38.68 39%
Jonas and Lottie 10/10 665 days 34.3 34%
Anita 9/10 665 days 34.3 34%
Lance 10/10 695 days 30.35 31%
Julia Thompson 10/10 695 days 30.35 31%
Brett See 10/10 726 days 26.58 27%
Grizzly Girl 9/10 726 days 26.58 27%
kael Matthews 9/10 726 days 26.58 27%
Kimberly 10/10 756 days 23.21 23%
Jenna webber 9/10 756 days 23.21 23%
Karina 10/10 940 days 8.81 9%
Alde 10/10 940 days 8.81 9%
The Weathersons 9/10 953 days true 8.2 8%
Tina Elsdon 10/10 999 days 6.46 6%
Joanna du Toit 9/10 1030 days 5.67 6%
Nel Warnaar 10/10 1035 days 5.57 6%
Nigel Chapman 10/10 1059 days 5.21 5%
Craig Cini 10/10 1124 days 4.94 5%
Daniel Unkel 10/10 1173 days 4.85 5%
Eric Adelman 10/10 1220 days 4.76 5%
Jo Clarke 8/10 1261 days 4.44 4%
Jason Morehouse 10/10 1305 days 4.59 5%
Alan Brown 5/10 1333 days 3.67 4%
Matthias Wohlgemuth 7/10 1347 days 4.1 4%
Leilani Lemusu-Read 10/10 1364 days 4.47 4%
Kathrin Weigl 10/10 1381 days 4.44 4%
Yachar Tajamady 10/10 1422 days 4.36 4%
Tina Brill 10/10 1456 days 4.29 4%
Robert Ciarrocchi 10/10 1523 days 4.16 4%
Courtney 10/10 1548 days 4.11 4%
Cullen Wiginton 10/10 1590 days 4.03 4%
Alan Honey 9/10 1620 days 3.97 4%
Shaun Burns 10/10 1628 days 3.96 4%
Etienne Boeziek 10/10 1632 days 3.95 4%
Julia Clark 9/10 1656 days 3.9 4%
Sandra Kruse 10/10 1658 days 3.9 4%
Victoria Lee 10/10 1738 days 3.74 4%
Max Brunner 10/10 1753 days 3.71 4%
Hanna from Germany 10/10 1765 days 3.69 4%
Sarah Gurney 10/10 1790 days 3.64 4%
Ron Web 10/10 1791 days 3.64 4%
Claudius How 10/10 1791 days 3.64 4%
Jayne Lewis 10/10 1791 days 3.64 4%
Jade Duncan 10/10 1809 days 3.6 4%
Steve Warren 10/10 1820 days 3.58 4%
Megan 10/10 1852 days 3.52 4%
Nicolas Justin 10/10 2026 days true 3.18 3%
Julia 10/10 2036 days 3.16 3%
John Wray 10/10 2064 days 3.1 3%
Constantin D 10/10 2076 days 3.08 3%
Jonathan Arndt 10/10 2077 days 3.08 3%
Virpi Andersson 10/10 2095 days 3.04 3%
Dieter Schmees 9/10 2107 days true 3.02 3%
Manuela 10/10 2122 days true 2.99 3%
Dieter & Lydia Schmees 9/10 2126 days 2.98 3%
Bert Snel 10/10 2126 days 2.98 3%
oren schnabel 10/10 2126 days 2.98 3%
SUE COLEMAN 9/10 2126 days 2.98 3%
Astrid Egesten 9/10 2133 days true 2.97 3%
Gianpiero Rodari 9/10 2156 days 2.92 3%
sahni 9/10 2340 days 2.56 3%
Jan Legein 10/10 2378 days true 2.49 3%
Josefin Lind 9/10 2380 days true 2.49 2%
Herman Holmgist 9/10 2380 days true 2.49 2%
Leeann Newton 9/10 2427 days true 2.39 2%
Andrew Young 10/10 2429 days 2.39 2%
GN100 9/10 2429 days 2.39 2%
Michael Turek 10/10 2460 days 2.33 2%
Linda Morey 10/10 2460 days 2.33 2%
Eric and Nienke 8/10 2491 days 2.15 2%
Julian Kemp 10/10 2521 days 2.21 2%
Steve Warren 10/10 2552 days 2.15 2%
PaulMacca 10/10 2644 days 1.97 2%
AoP 10/10 2766 days 1.73 2%
Penny Compton 10/10 2766 days 1.73 2%
Julian Roots 8/10 2766 days 1.64 2%
Helen and Ogi 10/10 2779 days true 1.7 2%
Lis Bon 10/10 2794 days 1.68 2%
Pahlfamily 10/10 2825 days 1.61 2%
Joroen Borkert 9/10 2843 days true 1.58 2%
Johannes OBerlin 10/10 3128 days true 1.02 1%
Shavill 10/10 3131 days 1.02 1%
Michael Stoll 10/10 3141 days true 1.0 1%
E Smudde 8/10 3144 days true 0.94 1%
RhysWendy 10/10 3191 days 0.9 1%
Ken Jones 9/10 3472 days true 0.35 0%
Steve Waterhouse 8/10 3482 days true 0.31 0%
Jan Visser 8/10 3497 days true 0.28 0%
Victoria Purver 10/10 3500 days true 0.29 0%
Andrew Koster 9/10 3510 days true 0.27 0%
Emma Edis-Bates 9/10 3513 days true 0.27 0%
rhubarbsky 10/10 3587 days 0.12 0%
krisevelyn 9/10 3801 days true 0.0 0%
Caitriona Doyle 10/10 3884 days true 0.0 0%
Hanz 10/10 3886 days true 0.0 0%
Linley Faulkner 10/10 3890 days 0.0 0%
EA Anders 10/10 3907 days true 0.0 0%
Family van Hessem 8/10 3910 days true 0.0 0%
Anna 10/10 3960 days true 0.0 0%
Jessica Clarisse 10/10 3964 days true 0.0 0%
Christine Suess 10/10 3964 days true 0.0 0%
LindaV 8/10 4230 days true 0.0 0%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Smiths Farm Holiday Park experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-0.32% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 70 days. However the Smiths Farm Holiday Park experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Smiths Farm Holiday Park experience has been adjusted for 20 days. Adjustments are according to the following table.

Days Adjustment
17 -0.27%
18 -0.29%
19 -0.30%
20 -0.32%
21 -0.33%
22 -0.35%
23 -0.37%

Final Ranking Score

96%

The final ranking score once adjustments and rounding has been applied. This value is cached and recalculated each day. Therefore it may not be precisely accurate based on the other values presented.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz.