G'day, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Smiths Farm Holiday Park.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Smiths Farm Holiday Park

Valid Reviews

163 Valid Reviews

The Smiths Farm Holiday Park experience has a total of 165 reviews. There are 163 valid reviews that are included when calculating the ranking score and 2 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 163 valid reviews:

Rating Count Percentage
10/10 120
74%
9/10 28
17%
8/10 13
8%
7/10 1
1%
6/10 0
0%
5/10 1
1%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

96.20% Average

The raw data average (mean) for all the Smiths Farm Holiday Park valid reviews is 96.20% and is based on 163 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

29 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 163 valid reviews, the experience has 29 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 29 face-to-face reviews:

Rating Count Percentage
10/10 13
45%
9/10 11
38%
8/10 5
17%
7/10 0
0%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

92.76% Average

The raw data average (mean) for all the Smiths Farm Holiday Park face-to-face reviews is 92.76% and is based on 29 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

97.69%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Mlk S 10/10 200 days 100%
Philine Töpper 10/10 231 days 99%
Rudi van Altena 10/10 259 days 98%
Jan 10/10 259 days 98%
james creed 10/10 290 days 97%
Martin 9/10 290 days 96%
Scott Asplin 10/10 535 days 86%
Viktoria 10/10 535 days 86%
Steve 9/10 624 days 79%
EI 10/10 716 days 72%
Andi 10/10 716 days 72%
Hannah 8/10 716 days 71%
Joe 10/10 747 days 70%
Aragorn 10/10 900 days 55%
Thomas 10/10 990 days 46%
Pierre and Martine 10/10 990 days 46%
Mike Howe 10/10 990 days 46%
Sebastian 10/10 1021 days 43%
Thomas & Annette 10/10 1052 days 40%
Anna 10/10 1113 days 35%
Zoe M 10/10 1113 days 35%
Thomas Engelhardt 10/10 1143 days 32%
RM 10/10 1205 days 28%
Corinne 8/10 1266 days 23%
ellie 10/10 1266 days 23%
Brendan 10/10 1296 days 21%
Steve 10/10 1327 days 20%
Milly 10/10 1355 days 18%
Sarah Woolley 10/10 1355 days 18%
Imme 10/10 1386 days 16%
Christian Wood 10/10 1386 days 16%
Kevin McCall 10/10 1417 days 15%
Ralph 10/10 1782 days 5%
Bex & Carl 10/10 1782 days 5%
Gem 10/10 1812 days 5%
Andrew 10/10 1996 days 5%
Kristine V 10/10 2026 days 5%
Barbora 10/10 2085 days 5%
Cloe 10/10 2269 days 4%
Kay 8/10 2330 days 4%
Isabella S 10/10 2361 days 4%
Elin Pranter 10/10 2391 days 4%
Zuzana and family 10/10 2422 days 4%
Just a guy 10/10 2422 days 4%
Liz Wade 8/10 2451 days 4%
Tom S 10/10 2482 days 4%
Erica 8/10 2482 days 4%
Dieter Giesen 10/10 2482 days 4%
Robert 10/10 2513 days 4%
Chris 10/10 2513 days 4%
Callum Mann 10/10 2574 days 4%
Martin Hansen 10/10 2574 days 4%
angelika19 10/10 2574 days 4%
Anonymous 10/10 2635 days 3%
Anonymous 10/10 2666 days 3%
Nia 9/10 2757 days 3%
Maeike 9/10 2788 days 3%
Maika Laura 10/10 2788 days 3%
Axel & Sabine 10/10 2788 days 3%
Michael 10/10 2816 days 3%
Simone Maccagnan 10/10 2847 days 3%
Beate 9/10 2847 days 3%
Jonas and Lottie 10/10 2878 days 3%
Anita 9/10 2878 days 3%
Lance 10/10 2908 days 3%
Julia Thompson 10/10 2908 days 3%
Brett See 10/10 2939 days 3%
Grizzly Girl 9/10 2939 days 3%
kael Matthews 9/10 2939 days 3%
Kimberly 10/10 2969 days 3%
Jenna webber 9/10 2969 days 3%
Karina 10/10 3153 days 2%
Alde 10/10 3153 days 2%
The Weathersons 9/10 3166 days 2%
Tina Elsdon 10/10 3212 days 2%
Joanna du Toit 9/10 3243 days 2%
Nel Warnaar 10/10 3248 days 2%
Nigel Chapman 10/10 3272 days 2%
Craig Cini 10/10 3337 days 2%
Daniel Unkel 10/10 3386 days 2%
Eric Adelman 10/10 3433 days 2%
Jo Clarke 8/10 3474 days 2%
Jason Morehouse 10/10 3518 days 2%
Alan Brown 5/10 3546 days 1%
Matthias Wohlgemuth 7/10 3560 days 2%
Leilani Lemusu-Read 10/10 3577 days 2%
Kathrin Weigl 10/10 3594 days 2%
Yachar Tajamady 10/10 3635 days 1%
Tina Brill 10/10 3669 days 1%
Robert Ciarrocchi 10/10 3736 days 1%
Courtney 10/10 3761 days 1%
Cullen Wiginton 10/10 3803 days 1%
Alan Honey 9/10 3833 days 1%
Shaun Burns 10/10 3841 days 1%
Etienne Boeziek 10/10 3845 days 1%
Julia Clark 9/10 3869 days 1%
Sandra Kruse 10/10 3871 days 1%
Victoria Lee 10/10 3951 days 1%
Max Brunner 10/10 3966 days 1%
Hanna from Germany 10/10 3978 days 1%
Sarah Gurney 10/10 4003 days 1%
Ron Web 10/10 4004 days 1%
Claudius How 10/10 4004 days 1%
Jayne Lewis 10/10 4004 days 1%
Jade Duncan 10/10 4022 days 1%
Steve Warren 10/10 4033 days 1%
Megan 10/10 4065 days 1%
Nicolas Justin 10/10 4239 days 0%
Julia 10/10 4249 days 0%
John Wray 10/10 4277 days 0%
Constantin D 10/10 4289 days 0%
Jonathan Arndt 10/10 4290 days 0%
Virpi Andersson 10/10 4308 days 0%
Dieter Schmees 9/10 4320 days 0%
Manuela 10/10 4335 days 0%
Dieter & Lydia Schmees 9/10 4339 days 0%
Bert Snel 10/10 4339 days 0%
oren schnabel 10/10 4339 days 0%
SUE COLEMAN 9/10 4339 days 0%
Astrid Egesten 9/10 4346 days 0%
Gianpiero Rodari 9/10 4369 days 0%
sahni 9/10 4553 days 1%
Jan Legein 10/10 4591 days 1%
Josefin Lind 9/10 4593 days 1%
Herman Holmgist 9/10 4593 days 1%
Leeann Newton 9/10 4640 days 1%
Andrew Young 10/10 4642 days 1%
GN100 9/10 4642 days 1%
Michael Turek 10/10 4673 days 1%
Linda Morey 10/10 4673 days 1%
Eric and Nienke 8/10 4704 days 1%
Julian Kemp 10/10 4734 days 1%
Steve Warren 10/10 4765 days 1%
PaulMacca 10/10 4857 days 1%
AoP 10/10 4979 days 1%
Penny Compton 10/10 4979 days 1%
Julian Roots 8/10 4979 days 1%
Helen and Ogi 10/10 4992 days 1%
Lis Bon 10/10 5007 days 1%
Pahlfamily 10/10 5038 days 1%
Joroen Borkert 9/10 5056 days 1%
Johannes OBerlin 10/10 5341 days 1%
Shavill 10/10 5344 days 1%
Michael Stoll 10/10 5354 days 1%
E Smudde 8/10 5357 days 1%
RhysWendy 10/10 5404 days 1%
Ken Jones 9/10 5685 days 1%
Steve Waterhouse 8/10 5695 days 1%
Jan Visser 8/10 5710 days 1%
Victoria Purver 10/10 5713 days 1%
Andrew Koster 9/10 5723 days 1%
Emma Edis-Bates 9/10 5726 days 1%
rhubarbsky 10/10 5800 days 1%
krisevelyn 9/10 6014 days 1%
Caitriona Doyle 10/10 6097 days 1%
Hanz 10/10 6099 days 1%
Linley Faulkner 10/10 6103 days 1%
EA Anders 10/10 6120 days 1%
Family van Hessem 8/10 6123 days 1%
Anna 10/10 6173 days 1%
Jessica Clarisse 10/10 6177 days 1%
Christine Suess 10/10 6177 days 1%
LindaV 8/10 6443 days 1%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Smiths Farm Holiday Park experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-3.59% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 58 days. However the Smiths Farm Holiday Park experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Smiths Farm Holiday Park experience has been adjusted for 198 days. Adjustments are according to the following table.

Days Adjustment
… …
195 -3.53%
196 -3.55%
197 -3.57%
198 -3.59%
199 -3.60%
200 -3.62%
201 -3.64%
… …

Balancing Adjustment

0.52% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

95%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.