Hi, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Cathedral Cove Sea Kayaking.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
118 Valid Reviews
The Cathedral Cove Sea Kayaking experience has a total of 118 valid reviews. There are no invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 118 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 63 |
|
53% |
| 9/10 | 34 |
|
29% |
| 8/10 | 13 |
|
11% |
| 7/10 | 7 |
|
6% |
| 6/10 | 0 |
|
0% |
| 5/10 | 1 |
|
1% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
92.71% Average
The raw data average (mean) for all the Cathedral Cove Sea Kayaking valid reviews is 92.71% and is based on 118 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
65 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 118 valid reviews, the experience has 65 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 65 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 18 |
|
28% |
| 9/10 | 28 |
|
43% |
| 8/10 | 12 |
|
18% |
| 7/10 | 7 |
|
11% |
| 6/10 | 0 |
|
0% |
| 5/10 | 0 |
|
0% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
88.77% Average
The raw data average (mean) for all the Cathedral Cove Sea Kayaking face-to-face reviews is 88.77% and is based on 65 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
92.84%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Robert Klub | 9/10 | 3695 days | 100% |
| Robin Lakner | 7/10 | 3701 days | 89% |
| Paula Bauer | 10/10 | 3711 days | 98% |
| Thomas Werner | 9/10 | 3731 days | 92% |
| Devan Sheppard | 10/10 | 4136 days | 0% |
| Jan Legein | 9/10 | 4391 days | 60% |
| Greg Fischer | 9/10 | 4471 days | 60% |
| Alice Berg | 10/10 | 4772 days | 61% |
| 1246km | 10/10 | 4838 days | 61% |
| rachelg | 9/10 | 4869 days | 60% |
| Jenben | 10/10 | 4899 days | 61% |
| Goosey74 | 9/10 | 5113 days | 60% |
| Stephan Wolter | 10/10 | 5158 days | 61% |
| Hans Oudenbroek | 9/10 | 5158 days | 60% |
| Paul Weidenfeld | 9/10 | 5160 days | 60% |
| Adam Critchley | 9/10 | 5170 days | 60% |
| MarkW | 9/10 | 5204 days | 60% |
| Rebeccaj | 10/10 | 5235 days | 61% |
| Steve & Maggie | 10/10 | 5236 days | 61% |
| Mark de Boer | 7/10 | 5255 days | 53% |
| Sonny955 | 10/10 | 5265 days | 61% |
| KatyK | 10/10 | 5265 days | 61% |
| jokatallen | 10/10 | 5265 days | 61% |
| lewylaw | 10/10 | 5265 days | 61% |
| chriswellie | 10/10 | 5265 days | 61% |
| Barry | 10/10 | 5325 days | 61% |
| Jennifer Holloway | 9/10 | 5484 days | 60% |
| Noah Stegmann | 9/10 | 5490 days | 60% |
| Kevin Wong | 8/10 | 5492 days | 59% |
| Boehmer | 9/10 | 5494 days | 60% |
| Marian | 9/10 | 5496 days | 60% |
| Michael Messuie | 9/10 | 5500 days | 60% |
| Dirk Van Den Berg | 8/10 | 5504 days | 59% |
| Faye Cox | 10/10 | 5508 days | 61% |
| winglen | 10/10 | 5510 days | 61% |
| Christiane | 10/10 | 5510 days | 61% |
| Janine Diehl | 8/10 | 5515 days | 59% |
| Jansen | 9/10 | 5525 days | 60% |
| Nadja | 9/10 | 5525 days | 60% |
| Hannah Watts | 8/10 | 5525 days | 59% |
| Jayne | 9/10 | 5525 days | 60% |
| Matthew | 9/10 | 5526 days | 60% |
| Trevor Gibbins | 9/10 | 5526 days | 60% |
| Joanne Byrne | 9/10 | 5527 days | 60% |
| David | 9/10 | 5528 days | 60% |
| Henrik Petersen | 9/10 | 5531 days | 60% |
| Claire Bulmer | 8/10 | 5533 days | 59% |
| DNP504 | 10/10 | 5600 days | 61% |
| Laura_Gill | 10/10 | 5600 days | 61% |
| alku83 | 10/10 | 5630 days | 61% |
| Shar | 10/10 | 5661 days | 61% |
| David | 10/10 | 5807 days | 61% |
| Peter Schmidt | 8/10 | 5875 days | 59% |
| Brian Elmes | 9/10 | 5898 days | 60% |
| julia depis | 10/10 | 5903 days | 61% |
| travelingnz | 5/10 | 5903 days | 34% |
| Dmitry Piven | 10/10 | 5934 days | 61% |
| victoriaophield | 10/10 | 5934 days | 61% |
| Kerstin | 10/10 | 5934 days | 61% |
| Rose | 10/10 | 5934 days | 61% |
| yaz | 10/10 | 5934 days | 61% |
| ingeh | 10/10 | 5965 days | 61% |
| Hanne Wichmann | 10/10 | 5969 days | 61% |
| Lesley Nixon | 7/10 | 5975 days | 53% |
| Roeder Grit | 9/10 | 5976 days | 60% |
| Helen Edwards-Davis | 10/10 | 5995 days | 61% |
| rincoln | 10/10 | 5995 days | 61% |
| hilary hale | 9/10 | 6026 days | 60% |
| Eilahtan4 | 10/10 | 6026 days | 61% |
| Jeffrey C | 10/10 | 6147 days | 61% |
| T C | 10/10 | 6147 days | 61% |
| Taryn, Charlotte & Steve | 10/10 | 6147 days | 61% |
| Neal | 10/10 | 6212 days | 61% |
| mariea | 10/10 | 6220 days | 61% |
| DerrynL | 10/10 | 6229 days | 61% |
| Kate | 7/10 | 6232 days | 53% |
| Elizabeth | 9/10 | 6232 days | 60% |
| Ian Rogers | 10/10 | 6234 days | 61% |
| watchers_nz | 10/10 | 6239 days | 61% |
| Kim | 10/10 | 6240 days | 61% |
| Rob_and_Iris | 10/10 | 6240 days | 61% |
| Chris | 10/10 | 6243 days | 61% |
| Carmel | 8/10 | 6249 days | 59% |
| Laura Muser | 10/10 | 6267 days | 61% |
| Kat | 10/10 | 6268 days | 61% |
| Lauren_D | 9/10 | 6268 days | 60% |
| Dave Brooks | 9/10 | 6279 days | 60% |
| Wilbur | 10/10 | 6287 days | 61% |
| Freddy | 10/10 | 6293 days | 61% |
| Nick & Jess | 10/10 | 6296 days | 61% |
| Ray | 10/10 | 6299 days | 61% |
| Craig Wright | 10/10 | 6299 days | 61% |
| sarank | 10/10 | 6312 days | 61% |
| Spyfox | 10/10 | 6315 days | 61% |
| Paula | 10/10 | 6367 days | 61% |
| maria d | 10/10 | 6451 days | 61% |
| Daniala | 8/10 | 6476 days | 59% |
| Meike Biel | 8/10 | 6558 days | 59% |
| Julie | 8/10 | 6618 days | 59% |
| Emma & Rob | 7/10 | 6622 days | 53% |
| Matt Walker | 9/10 | 6623 days | 60% |
| melissa1 | 10/10 | 6632 days | 61% |
| purplekat99 | 10/10 | 6665 days | 61% |
| Sabine | 10/10 | 6920 days | 61% |
| Elaine | 10/10 | 6929 days | 61% |
| Gwen | 8/10 | 6932 days | 59% |
| Johnny | 8/10 | 6936 days | 59% |
| SueLinsk | 9/10 | 6938 days | 60% |
| James | 8/10 | 6938 days | 59% |
| AnnaOwen | 9/10 | 6964 days | 60% |
| Andrew | 7/10 | 6965 days | 53% |
| Katherine | 10/10 | 6965 days | 61% |
| JonathanBayle | 10/10 | 6965 days | 61% |
| Reggie | 7/10 | 6975 days | 53% |
| Moritz | 10/10 | 7006 days | 61% |
| Klaus | 9/10 | 7006 days | 60% |
| Sarah | 10/10 | 7007 days | 61% |
| Michael | 9/10 | 7007 days | 60% |
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Cathedral Cove Sea Kayaking experience has plenty of reviews and does not meet the criteria for any adjustment.
-3.74% Adjustment
There may be an adjustment if this experience hasn't received any reviews within the last 60 days. However the Cathedral Cove Sea Kayaking experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Cathedral Cove Sea Kayaking experience has been adjusted for 200 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 197 | -3.68% |
| 198 | -3.70% |
| 199 | -3.72% |
| 200 | -3.74% |
| 201 | -3.76% |
| 202 | -3.77% |
| 203 | -3.79% |
| … | … |
1.13% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
90%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.