Hi, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Cathedral Cove Sea Kayaking.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
118 Valid Reviews
The Cathedral Cove Sea Kayaking experience has a total of 118 valid reviews. There are no invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 118 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 63 |
|
53% |
| 9/10 | 34 |
|
29% |
| 8/10 | 13 |
|
11% |
| 7/10 | 7 |
|
6% |
| 6/10 | 0 |
|
0% |
| 5/10 | 1 |
|
1% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
92.71% Average
The raw data average (mean) for all the Cathedral Cove Sea Kayaking valid reviews is 92.71% and is based on 118 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
65 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 118 valid reviews, the experience has 65 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 65 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 18 |
|
28% |
| 9/10 | 28 |
|
43% |
| 8/10 | 12 |
|
18% |
| 7/10 | 7 |
|
11% |
| 6/10 | 0 |
|
0% |
| 5/10 | 0 |
|
0% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
88.77% Average
The raw data average (mean) for all the Cathedral Cove Sea Kayaking face-to-face reviews is 88.77% and is based on 65 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
92.86%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Robert Klub | 9/10 | 3674 days | 100% |
| Robin Lakner | 7/10 | 3680 days | 93% |
| Paula Bauer | 10/10 | 3690 days | 99% |
| Thomas Werner | 9/10 | 3710 days | 95% |
| Devan Sheppard | 10/10 | 4115 days | 37% |
| Jan Legein | 9/10 | 4370 days | 0% |
| Greg Fischer | 9/10 | 4450 days | 72% |
| Alice Berg | 10/10 | 4751 days | 73% |
| 1246km | 10/10 | 4817 days | 73% |
| rachelg | 9/10 | 4848 days | 72% |
| Jenben | 10/10 | 4878 days | 73% |
| Goosey74 | 9/10 | 5092 days | 72% |
| Stephan Wolter | 10/10 | 5137 days | 73% |
| Hans Oudenbroek | 9/10 | 5137 days | 72% |
| Paul Weidenfeld | 9/10 | 5139 days | 72% |
| Adam Critchley | 9/10 | 5149 days | 72% |
| MarkW | 9/10 | 5183 days | 72% |
| Rebeccaj | 10/10 | 5214 days | 73% |
| Steve & Maggie | 10/10 | 5215 days | 73% |
| Mark de Boer | 7/10 | 5234 days | 68% |
| Sonny955 | 10/10 | 5244 days | 73% |
| KatyK | 10/10 | 5244 days | 73% |
| jokatallen | 10/10 | 5244 days | 73% |
| lewylaw | 10/10 | 5244 days | 73% |
| chriswellie | 10/10 | 5244 days | 73% |
| Barry | 10/10 | 5305 days | 73% |
| Jennifer Holloway | 9/10 | 5463 days | 72% |
| Noah Stegmann | 9/10 | 5469 days | 72% |
| Kevin Wong | 8/10 | 5471 days | 71% |
| Boehmer | 9/10 | 5473 days | 72% |
| Marian | 9/10 | 5475 days | 72% |
| Michael Messuie | 9/10 | 5479 days | 72% |
| Dirk Van Den Berg | 8/10 | 5483 days | 71% |
| Faye Cox | 10/10 | 5487 days | 73% |
| winglen | 10/10 | 5489 days | 73% |
| Christiane | 10/10 | 5489 days | 73% |
| Janine Diehl | 8/10 | 5494 days | 71% |
| Jansen | 9/10 | 5504 days | 72% |
| Nadja | 9/10 | 5504 days | 72% |
| Hannah Watts | 8/10 | 5504 days | 71% |
| Jayne | 9/10 | 5504 days | 72% |
| Matthew | 9/10 | 5505 days | 72% |
| Trevor Gibbins | 9/10 | 5505 days | 72% |
| Joanne Byrne | 9/10 | 5506 days | 72% |
| David | 9/10 | 5507 days | 72% |
| Henrik Petersen | 9/10 | 5510 days | 72% |
| Claire Bulmer | 8/10 | 5512 days | 71% |
| DNP504 | 10/10 | 5579 days | 73% |
| Laura_Gill | 10/10 | 5579 days | 73% |
| alku83 | 10/10 | 5609 days | 73% |
| Shar | 10/10 | 5640 days | 73% |
| David | 10/10 | 5787 days | 73% |
| Peter Schmidt | 8/10 | 5854 days | 71% |
| Brian Elmes | 9/10 | 5877 days | 72% |
| julia depis | 10/10 | 5882 days | 73% |
| travelingnz | 5/10 | 5882 days | 55% |
| Dmitry Piven | 10/10 | 5913 days | 73% |
| victoriaophield | 10/10 | 5913 days | 73% |
| Kerstin | 10/10 | 5913 days | 73% |
| Rose | 10/10 | 5913 days | 73% |
| yaz | 10/10 | 5913 days | 73% |
| ingeh | 10/10 | 5944 days | 73% |
| Hanne Wichmann | 10/10 | 5948 days | 73% |
| Lesley Nixon | 7/10 | 5954 days | 68% |
| Roeder Grit | 9/10 | 5955 days | 72% |
| Helen Edwards-Davis | 10/10 | 5974 days | 73% |
| rincoln | 10/10 | 5974 days | 73% |
| hilary hale | 9/10 | 6005 days | 72% |
| Eilahtan4 | 10/10 | 6005 days | 73% |
| Jeffrey C | 10/10 | 6127 days | 73% |
| T C | 10/10 | 6127 days | 73% |
| Taryn, Charlotte & Steve | 10/10 | 6127 days | 73% |
| Neal | 10/10 | 6191 days | 73% |
| mariea | 10/10 | 6199 days | 73% |
| DerrynL | 10/10 | 6208 days | 73% |
| Kate | 7/10 | 6211 days | 68% |
| Elizabeth | 9/10 | 6211 days | 72% |
| Ian Rogers | 10/10 | 6213 days | 73% |
| watchers_nz | 10/10 | 6218 days | 73% |
| Kim | 10/10 | 6219 days | 73% |
| Rob_and_Iris | 10/10 | 6219 days | 73% |
| Chris | 10/10 | 6223 days | 73% |
| Carmel | 8/10 | 6228 days | 71% |
| Laura Muser | 10/10 | 6246 days | 73% |
| Kat | 10/10 | 6247 days | 73% |
| Lauren_D | 9/10 | 6247 days | 72% |
| Dave Brooks | 9/10 | 6258 days | 72% |
| Wilbur | 10/10 | 6266 days | 73% |
| Freddy | 10/10 | 6273 days | 73% |
| Nick & Jess | 10/10 | 6275 days | 73% |
| Ray | 10/10 | 6278 days | 73% |
| Craig Wright | 10/10 | 6278 days | 73% |
| sarank | 10/10 | 6291 days | 73% |
| Spyfox | 10/10 | 6294 days | 73% |
| Paula | 10/10 | 6346 days | 73% |
| maria d | 10/10 | 6430 days | 73% |
| Daniala | 8/10 | 6455 days | 71% |
| Meike Biel | 8/10 | 6538 days | 71% |
| Julie | 8/10 | 6597 days | 71% |
| Emma & Rob | 7/10 | 6601 days | 68% |
| Matt Walker | 9/10 | 6602 days | 72% |
| melissa1 | 10/10 | 6611 days | 73% |
| purplekat99 | 10/10 | 6644 days | 73% |
| Sabine | 10/10 | 6900 days | 73% |
| Elaine | 10/10 | 6909 days | 73% |
| Gwen | 8/10 | 6912 days | 71% |
| Johnny | 8/10 | 6916 days | 71% |
| SueLinsk | 9/10 | 6918 days | 72% |
| James | 8/10 | 6918 days | 71% |
| AnnaOwen | 9/10 | 6943 days | 72% |
| Andrew | 7/10 | 6944 days | 68% |
| Katherine | 10/10 | 6944 days | 73% |
| JonathanBayle | 10/10 | 6944 days | 73% |
| Reggie | 7/10 | 6954 days | 68% |
| Moritz | 10/10 | 6985 days | 73% |
| Klaus | 9/10 | 6985 days | 72% |
| Sarah | 10/10 | 6986 days | 73% |
| Michael | 9/10 | 6986 days | 72% |
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Cathedral Cove Sea Kayaking experience has plenty of reviews and does not meet the criteria for any adjustment.
-4.03% Adjustment
There may be an adjustment if this experience hasn't received any reviews within the last 57 days. However the Cathedral Cove Sea Kayaking experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Cathedral Cove Sea Kayaking experience has been adjusted for 200 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 197 | -3.97% |
| 198 | -3.99% |
| 199 | -4.01% |
| 200 | -4.03% |
| 201 | -4.05% |
| 202 | -4.07% |
| 203 | -4.09% |
| … | … |
1.17% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
90%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.