Hi, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Auckland Museum.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
128 Valid Reviews
The Auckland Museum experience has a total of 128 valid reviews. There are no invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 128 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 21 |
|
16% |
| 9/10 | 37 |
|
29% |
| 8/10 | 35 |
|
27% |
| 7/10 | 21 |
|
16% |
| 6/10 | 6 |
|
5% |
| 5/10 | 5 |
|
4% |
| 4/10 | 0 |
|
0% |
| 3/10 | 1 |
|
1% |
| 2/10 | 0 |
|
0% |
| 1/10 | 2 |
|
2% |
80.94% Average
The raw data average (mean) for all the Auckland Museum valid reviews is 80.94% and is based on 128 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
116 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 128 valid reviews, the experience has 116 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 116 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 18 |
|
16% |
| 9/10 | 32 |
|
28% |
| 8/10 | 32 |
|
28% |
| 7/10 | 21 |
|
18% |
| 6/10 | 6 |
|
5% |
| 5/10 | 5 |
|
4% |
| 4/10 | 0 |
|
0% |
| 3/10 | 1 |
|
1% |
| 2/10 | 0 |
|
0% |
| 1/10 | 1 |
|
1% |
80.69% Average
The raw data average (mean) for all the Auckland Museum face-to-face reviews is 80.69% and is based on 116 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
81.95%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Daniel Faasser | 9/10 | 2953 days | 100% |
| Jeff Greenstreet | 9/10 | 2986 days | 98% |
| Julia Achatz | 5/10 | 3231 days | 61% |
| Daniela Hintermayr | 5/10 | 3245 days | 61% |
| Thomas Simeon | 8/10 | 3285 days | 76% |
| Kallan Mrozek | 8/10 | 3287 days | 75% |
| Tim | 7/10 | 3297 days | 71% |
| Jendrik | 7/10 | 3297 days | 71% |
| John Edwards | 8/10 | 3304 days | 74% |
| Julia | 9/10 | 3551 days | 57% |
| Benedikt Hang | 7/10 | 3559 days | 53% |
| Leon Grummer | 8/10 | 3571 days | 55% |
| Chris Cullen | 8/10 | 3576 days | 55% |
| Johannes Koch | 9/10 | 3580 days | 55% |
| Gerardo Furtado | 10/10 | 3583 days | 56% |
| Gabriela Cardoso | 10/10 | 3583 days | 56% |
| Chiara | 9/10 | 3585 days | 55% |
| Irene Marvelli | 7/10 | 3592 days | 51% |
| Mark White | 3/10 | 3592 days | 29% |
| Mikkel Pallesen | 6/10 | 3606 days | 46% |
| Maxima Buisan | 6/10 | 3607 days | 46% |
| Florian Mueller | 8/10 | 3611 days | 53% |
| Vincent | 5/10 | 3612 days | 40% |
| Tatiana | 10/10 | 3622 days | 53% |
| Christian Boudreau | 9/10 | 3639 days | 51% |
| Maria Ulitzsch | 6/10 | 4007 days | 21% |
| Leonie Moeller | 6/10 | 4275 days | 5% |
| Wolfgang and Christine | 8/10 | 4284 days | 5% |
| Agathe Dupuis | 9/10 | 4294 days | 4% |
| Sarah | 8/10 | 4305 days | 4% |
| Serena Poggioli | 8/10 | 4320 days | 2% |
| Adrien Godeloup | 7/10 | 4354 days | 0% |
| hendrik king | 9/10 | 4540 days | 35% |
| Chantal Mortel | 7/10 | 4667 days | 33% |
| Maxime | 8/10 | 4674 days | 34% |
| Sebastian and Peter Beate | 10/10 | 4685 days | 35% |
| Timo Maschke | 10/10 | 4743 days | 35% |
| Jackie and Brian | 7/10 | 4744 days | 33% |
| Alexandra van den Brack | 8/10 | 4749 days | 34% |
| Benedicte and Mathilde Colas | 8/10 | 4755 days | 34% |
| a a | 9/10 | 4843 days | 35% |
| Virgil Anabel | 9/10 | 5023 days | 35% |
| Mike Breele | 8/10 | 5027 days | 34% |
| Barry Baily | 9/10 | 5040 days | 35% |
| Lucie Rutherfurd | 9/10 | 5054 days | 35% |
| Lotte Foged | 9/10 | 5054 days | 35% |
| Nina Bille-Knudsen | 9/10 | 5127 days | 35% |
| Jack van den Nieuwendyk | 8/10 | 5129 days | 34% |
| Gema | 8/10 | 5376 days | 34% |
| Barry Digby | 1/10 | 5380 days | 13% |
| Fam de Kruyf | 8/10 | 5390 days | 34% |
| Jon_and_Family | 9/10 | 5393 days | 35% |
| Isabel & Tillmann | 7/10 | 5396 days | 33% |
| Stephen Leitch | 8/10 | 5414 days | 34% |
| Richardr1 | 10/10 | 5676 days | 35% |
| Marcio Moretti | 9/10 | 5768 days | 35% |
| Fred Briggs | 9/10 | 5781 days | 35% |
| John Bost | 8/10 | 5781 days | 34% |
| willemrn | 7/10 | 5833 days | 33% |
| catdonjaime | 10/10 | 5841 days | 35% |
| Arran J | 10/10 | 5848 days | 35% |
| Anne Ford | 9/10 | 5850 days | 35% |
| David D S | 10/10 | 5856 days | 35% |
| Roman Hauri | 8/10 | 5860 days | 34% |
| Gensen | 7/10 | 5874 days | 33% |
| Suzanne | 8/10 | 5909 days | 34% |
| rita | 8/10 | 5957 days | 34% |
| arthurw | 10/10 | 5965 days | 35% |
| miniappleses | 9/10 | 5970 days | 35% |
| dieteru | 5/10 | 6092 days | 26% |
| LuukKarin | 8/10 | 6094 days | 34% |
| BrunoG | 9/10 | 6110 days | 35% |
| Pat | 8/10 | 6115 days | 34% |
| GH_Herrebrugh | 9/10 | 6132 days | 35% |
| EelcoK | 9/10 | 6134 days | 35% |
| Valerie | 9/10 | 6135 days | 35% |
| Christopher Gallaga | 1/10 | 6148 days | 13% |
| Bert | 9/10 | 6156 days | 35% |
| Ben | 10/10 | 6266 days | 35% |
| Michelle | 9/10 | 6266 days | 35% |
| Terneal King | 8/10 | 6330 days | 34% |
| Thomas Bachmann | 9/10 | 6340 days | 35% |
| Carmen | 10/10 | 6344 days | 35% |
| sasssy | 10/10 | 6366 days | 35% |
| Salome | 7/10 | 6400 days | 33% |
| Annie | 9/10 | 6462 days | 35% |
| Leanne Priestley | 10/10 | 6463 days | 35% |
| Anna | 8/10 | 6469 days | 34% |
| Thibault | 9/10 | 6471 days | 35% |
| Denise | 10/10 | 6475 days | 35% |
| Liz | 9/10 | 6475 days | 35% |
| Yayami Kimura | 10/10 | 6475 days | 35% |
| Tom | 8/10 | 6476 days | 34% |
| Sanne Jonker | 7/10 | 6479 days | 33% |
| Corina | 9/10 | 6483 days | 35% |
| Klaus | 9/10 | 6483 days | 35% |
| Tina Daly | 8/10 | 6484 days | 34% |
| Jo and Tony | 9/10 | 6484 days | 35% |
| Smith | 7/10 | 6485 days | 33% |
| Trinkler | 9/10 | 6485 days | 35% |
| Roger Repolusk | 8/10 | 6489 days | 34% |
| Carmen Dolny | 10/10 | 6493 days | 35% |
| Robert and Carol Rodgers | 10/10 | 6497 days | 35% |
| Roger and Heather Smith | 7/10 | 6497 days | 33% |
| Katharina | 8/10 | 6504 days | 34% |
| Jim Curley | 10/10 | 6504 days | 35% |
| Reina Lohaye | 7/10 | 6507 days | 33% |
| Tim | 5/10 | 6532 days | 26% |
| Mum! | 8/10 | 6534 days | 34% |
| Nathalie Meunier | 9/10 | 6535 days | 35% |
| Heike Julia | 8/10 | 6539 days | 34% |
| Andrew Porter | 9/10 | 6540 days | 35% |
| Kay | 7/10 | 6563 days | 33% |
| Ann Westmacott | 8/10 | 6566 days | 34% |
| Abbey | 8/10 | 6576 days | 34% |
| Samuel Brejeon | 7/10 | 6577 days | 33% |
| Tom Clements | 7/10 | 6582 days | 33% |
| Christin | 6/10 | 6582 days | 30% |
| Elaine | 10/10 | 6813 days | 35% |
| Yuki | 9/10 | 6816 days | 35% |
| Paola | 7/10 | 6833 days | 33% |
| Delgroot | 9/10 | 6850 days | 35% |
| Arjan | 7/10 | 6853 days | 33% |
| Lucy | 8/10 | 6855 days | 34% |
| delgroot | 8/10 | 6857 days | 34% |
| Frauke | 7/10 | 6864 days | 33% |
| Bernt | 6/10 | 6864 days | 30% |
| purplekat99 | 10/10 | 6882 days | 35% |
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Auckland Museum experience has plenty of reviews and does not meet the criteria for any adjustment.
-4.07% Adjustment
There may be an adjustment if this experience hasn't received any reviews within the last 42 days. However the Auckland Museum experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Auckland Museum experience has been adjusted for 200 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 197 | -4.01% |
| 198 | -4.03% |
| 199 | -4.05% |
| 200 | -4.07% |
| 201 | -4.09% |
| 202 | -4.11% |
| 203 | -4.13% |
| … | … |
3.63% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
82%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.