Hey, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Auckland Museum.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
128 Valid Reviews
The Auckland Museum experience has a total of 128 valid reviews. There are no invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 128 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 21 |
|
16% |
| 9/10 | 37 |
|
29% |
| 8/10 | 35 |
|
27% |
| 7/10 | 21 |
|
16% |
| 6/10 | 6 |
|
5% |
| 5/10 | 5 |
|
4% |
| 4/10 | 0 |
|
0% |
| 3/10 | 1 |
|
1% |
| 2/10 | 0 |
|
0% |
| 1/10 | 2 |
|
2% |
80.94% Average
The raw data average (mean) for all the Auckland Museum valid reviews is 80.94% and is based on 128 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
116 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 128 valid reviews, the experience has 116 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 116 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 18 |
|
16% |
| 9/10 | 32 |
|
28% |
| 8/10 | 32 |
|
28% |
| 7/10 | 21 |
|
18% |
| 6/10 | 6 |
|
5% |
| 5/10 | 5 |
|
4% |
| 4/10 | 0 |
|
0% |
| 3/10 | 1 |
|
1% |
| 2/10 | 0 |
|
0% |
| 1/10 | 1 |
|
1% |
80.69% Average
The raw data average (mean) for all the Auckland Museum face-to-face reviews is 80.69% and is based on 116 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
81.94%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Daniel Faasser | 9/10 | 2989 days | 100% |
| Jeff Greenstreet | 9/10 | 3022 days | 98% |
| Julia Achatz | 5/10 | 3267 days | 61% |
| Daniela Hintermayr | 5/10 | 3281 days | 60% |
| Thomas Simeon | 8/10 | 3321 days | 75% |
| Kallan Mrozek | 8/10 | 3323 days | 75% |
| Tim | 7/10 | 3333 days | 70% |
| Jendrik | 7/10 | 3333 days | 70% |
| John Edwards | 8/10 | 3340 days | 74% |
| Julia | 9/10 | 3587 days | 56% |
| Benedikt Hang | 7/10 | 3595 days | 52% |
| Leon Grummer | 8/10 | 3607 days | 54% |
| Chris Cullen | 8/10 | 3612 days | 54% |
| Johannes Koch | 9/10 | 3616 days | 54% |
| Gerardo Furtado | 10/10 | 3619 days | 54% |
| Gabriela Cardoso | 10/10 | 3619 days | 54% |
| Chiara | 9/10 | 3621 days | 54% |
| Irene Marvelli | 7/10 | 3628 days | 50% |
| Mark White | 3/10 | 3628 days | 29% |
| Mikkel Pallesen | 6/10 | 3642 days | 45% |
| Maxima Buisan | 6/10 | 3643 days | 45% |
| Florian Mueller | 8/10 | 3647 days | 51% |
| Vincent | 5/10 | 3648 days | 39% |
| Tatiana | 10/10 | 3658 days | 52% |
| Christian Boudreau | 9/10 | 3675 days | 50% |
| Maria Ulitzsch | 6/10 | 4043 days | 20% |
| Leonie Moeller | 6/10 | 4311 days | 3% |
| Wolfgang and Christine | 8/10 | 4320 days | 3% |
| Agathe Dupuis | 9/10 | 4330 days | 2% |
| Sarah | 8/10 | 4341 days | 1% |
| Serena Poggioli | 8/10 | 4356 days | 0% |
| Adrien Godeloup | 7/10 | 4390 days | 33% |
| hendrik king | 9/10 | 4576 days | 36% |
| Chantal Mortel | 7/10 | 4703 days | 33% |
| Maxime | 8/10 | 4710 days | 35% |
| Sebastian and Peter Beate | 10/10 | 4721 days | 36% |
| Timo Maschke | 10/10 | 4779 days | 36% |
| Jackie and Brian | 7/10 | 4780 days | 33% |
| Alexandra van den Brack | 8/10 | 4785 days | 35% |
| Benedicte and Mathilde Colas | 8/10 | 4791 days | 35% |
| a a | 9/10 | 4879 days | 36% |
| Virgil Anabel | 9/10 | 5059 days | 36% |
| Mike Breele | 8/10 | 5063 days | 35% |
| Barry Baily | 9/10 | 5076 days | 36% |
| Lucie Rutherfurd | 9/10 | 5090 days | 36% |
| Lotte Foged | 9/10 | 5090 days | 36% |
| Nina Bille-Knudsen | 9/10 | 5163 days | 36% |
| Jack van den Nieuwendyk | 8/10 | 5165 days | 35% |
| Gema | 8/10 | 5412 days | 35% |
| Barry Digby | 1/10 | 5416 days | 14% |
| Fam de Kruyf | 8/10 | 5426 days | 35% |
| Jon_and_Family | 9/10 | 5429 days | 36% |
| Isabel & Tillmann | 7/10 | 5432 days | 33% |
| Stephen Leitch | 8/10 | 5450 days | 35% |
| Richardr1 | 10/10 | 5712 days | 36% |
| Marcio Moretti | 9/10 | 5804 days | 36% |
| Fred Briggs | 9/10 | 5817 days | 36% |
| John Bost | 8/10 | 5817 days | 35% |
| willemrn | 7/10 | 5869 days | 33% |
| catdonjaime | 10/10 | 5877 days | 36% |
| Arran J | 10/10 | 5884 days | 36% |
| Anne Ford | 9/10 | 5886 days | 36% |
| David D S | 10/10 | 5892 days | 36% |
| Roman Hauri | 8/10 | 5896 days | 35% |
| Gensen | 7/10 | 5910 days | 33% |
| Suzanne | 8/10 | 5945 days | 35% |
| rita | 8/10 | 5993 days | 35% |
| arthurw | 10/10 | 6001 days | 36% |
| miniappleses | 9/10 | 6006 days | 36% |
| dieteru | 5/10 | 6128 days | 27% |
| LuukKarin | 8/10 | 6130 days | 35% |
| BrunoG | 9/10 | 6146 days | 36% |
| Pat | 8/10 | 6151 days | 35% |
| GH_Herrebrugh | 9/10 | 6168 days | 36% |
| EelcoK | 9/10 | 6170 days | 36% |
| Valerie | 9/10 | 6171 days | 36% |
| Christopher Gallaga | 1/10 | 6184 days | 14% |
| Bert | 9/10 | 6192 days | 36% |
| Ben | 10/10 | 6302 days | 36% |
| Michelle | 9/10 | 6302 days | 36% |
| Terneal King | 8/10 | 6366 days | 35% |
| Thomas Bachmann | 9/10 | 6376 days | 36% |
| Carmen | 10/10 | 6380 days | 36% |
| sasssy | 10/10 | 6402 days | 36% |
| Salome | 7/10 | 6436 days | 33% |
| Annie | 9/10 | 6498 days | 36% |
| Leanne Priestley | 10/10 | 6499 days | 36% |
| Anna | 8/10 | 6505 days | 35% |
| Thibault | 9/10 | 6507 days | 36% |
| Denise | 10/10 | 6511 days | 36% |
| Liz | 9/10 | 6511 days | 36% |
| Yayami Kimura | 10/10 | 6511 days | 36% |
| Tom | 8/10 | 6512 days | 35% |
| Sanne Jonker | 7/10 | 6515 days | 33% |
| Corina | 9/10 | 6519 days | 36% |
| Klaus | 9/10 | 6519 days | 36% |
| Tina Daly | 8/10 | 6520 days | 35% |
| Jo and Tony | 9/10 | 6520 days | 36% |
| Smith | 7/10 | 6521 days | 33% |
| Trinkler | 9/10 | 6521 days | 36% |
| Roger Repolusk | 8/10 | 6525 days | 35% |
| Carmen Dolny | 10/10 | 6529 days | 36% |
| Robert and Carol Rodgers | 10/10 | 6533 days | 36% |
| Roger and Heather Smith | 7/10 | 6533 days | 33% |
| Katharina | 8/10 | 6540 days | 35% |
| Jim Curley | 10/10 | 6540 days | 36% |
| Reina Lohaye | 7/10 | 6543 days | 33% |
| Tim | 5/10 | 6568 days | 27% |
| Mum! | 8/10 | 6570 days | 35% |
| Nathalie Meunier | 9/10 | 6571 days | 36% |
| Heike Julia | 8/10 | 6575 days | 35% |
| Andrew Porter | 9/10 | 6576 days | 36% |
| Kay | 7/10 | 6599 days | 33% |
| Ann Westmacott | 8/10 | 6602 days | 35% |
| Abbey | 8/10 | 6612 days | 35% |
| Samuel Brejeon | 7/10 | 6613 days | 33% |
| Tom Clements | 7/10 | 6618 days | 33% |
| Christin | 6/10 | 6618 days | 31% |
| Elaine | 10/10 | 6849 days | 36% |
| Yuki | 9/10 | 6852 days | 36% |
| Paola | 7/10 | 6869 days | 33% |
| Delgroot | 9/10 | 6886 days | 36% |
| Arjan | 7/10 | 6889 days | 33% |
| Lucy | 8/10 | 6891 days | 35% |
| delgroot | 8/10 | 6893 days | 35% |
| Frauke | 7/10 | 6900 days | 33% |
| Bernt | 6/10 | 6900 days | 31% |
| purplekat99 | 10/10 | 6918 days | 36% |
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Auckland Museum experience has plenty of reviews and does not meet the criteria for any adjustment.
-4.05% Adjustment
There may be an adjustment if this experience hasn't received any reviews within the last 44 days. However the Auckland Museum experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Auckland Museum experience has been adjusted for 200 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 197 | -3.99% |
| 198 | -4.01% |
| 199 | -4.03% |
| 200 | -4.05% |
| 201 | -4.07% |
| 202 | -4.09% |
| 203 | -4.11% |
| … | … |
3.63% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
82%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.