Hi, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Tui Campers.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
Tui Campers
Valid Reviews
176 Valid Reviews
The Tui Campers experience has a total of 183 reviews. There are 176 valid reviews that are included when calculating the ranking score and 7 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 176 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 46 |
|
26% |
| 9/10 | 12 |
|
7% |
| 8/10 | 29 |
|
16% |
| 7/10 | 14 |
|
8% |
| 6/10 | 6 |
|
3% |
| 5/10 | 6 |
|
3% |
| 4/10 | 4 |
|
2% |
| 3/10 | 4 |
|
2% |
| 2/10 | 9 |
|
5% |
| 1/10 | 46 |
|
26% |
60.00% Average
The raw data average (mean) for all the Tui Campers valid reviews is 60.00% and is based on 176 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
Face-to-Face Reviews
46 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 176 valid reviews, the experience has 46 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 46 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 3 |
|
7% |
| 9/10 | 4 |
|
9% |
| 8/10 | 17 |
|
37% |
| 7/10 | 11 |
|
24% |
| 6/10 | 2 |
|
4% |
| 5/10 | 4 |
|
9% |
| 4/10 | 3 |
|
7% |
| 3/10 | 1 |
|
2% |
| 2/10 | 0 |
|
0% |
| 1/10 | 1 |
|
2% |
71.09% Average
The raw data average (mean) for all the Tui Campers face-to-face reviews is 71.09% and is based on 46 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
Weighted Average
72.73%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Emily | 1/10 | 233 days | 42% |
| Bill and Lindy | 9/10 | 323 days | 100% |
| A&T on the Road | 10/10 | 626 days | 83% |
| Francis Bergeron | 10/10 | 626 days | 83% |
| Jodi | 4/10 | 657 days | 53% |
| Roger | 1/10 | 688 days | 32% |
| DKP | 3/10 | 871 days | 33% |
| Julia D | 1/10 | 932 days | 22% |
| Drew | 2/10 | 963 days | 23% |
| Thomas | 10/10 | 1023 days | 45% |
| Christian | 1/10 | 1023 days | 18% |
| Jay shroff | 1/10 | 1084 days | 16% |
| Math | 1/10 | 1145 days | 14% |
| Barb Hawthorn | 1/10 | 1207 days | 12% |
| Margaret Tallentire | 10/10 | 1298 days | 22% |
| Michael | 10/10 | 1298 days | 22% |
| Xavier | 10/10 | 1298 days | 22% |
| Sue | 10/10 | 1298 days | 22% |
| Sandy | 10/10 | 1298 days | 22% |
| Jazz | 10/10 | 1298 days | 22% |
| Damian Devine | 9/10 | 1298 days | 22% |
| Lucy | 10/10 | 1298 days | 22% |
| Coulet julien | 1/10 | 1329 days | 8% |
| Syméon | 10/10 | 1329 days | 20% |
| Olivia | 10/10 | 1329 days | 20% |
| Moya | 10/10 | 1329 days | 20% |
| MMM | 10/10 | 1329 days | 20% |
| Sheri Barfoot | 10/10 | 1329 days | 20% |
| Jane Haynes | 1/10 | 1329 days | 8% |
| Logan | 6/10 | 1329 days | 17% |
| Sonya | 10/10 | 1329 days | 20% |
| Paul Ross | 2/10 | 1357 days | 8% |
| Inga Gustavsson | 10/10 | 1357 days | 19% |
| Jean Reverdy | 1/10 | 1357 days | 7% |
| Nicky | 2/10 | 1357 days | 8% |
| Heta | 10/10 | 1357 days | 19% |
| LT | 10/10 | 1388 days | 17% |
| KP321 | 3/10 | 1419 days | 8% |
| Aislinn | 7/10 | 1633 days | 7% |
| Aimee | 10/10 | 1753 days | 6% |
| Soraya Jane Butterworth | 10/10 | 1937 days | 5% |
| Jo Fitch | 1/10 | 1998 days | 2% |
| Maryanne Greenwell | 8/10 | 2086 days | 5% |
| Denis | 9/10 | 2179 days | 4% |
| Belinda | 10/10 | 2210 days | 4% |
| Robert SMITH | 10/10 | 2270 days | 4% |
| John | 10/10 | 2271 days | 4% |
| Martin Thompson | 10/10 | 2302 days | 4% |
| Bill Silvio | 10/10 | 2302 days | 4% |
| Millie and Andy | 10/10 | 2363 days | 4% |
| Jim Blaser | 9/10 | 2423 days | 4% |
| Joaquim Pla | 1/10 | 2453 days | 1% |
| Man Ho CHAN | 9/10 | 2483 days | 4% |
| Melissa Cochran | 10/10 | 2483 days | 4% |
| Wong | 1/10 | 2484 days | 1% |
| Erika | 1/10 | 2484 days | 1% |
| Micah VELILLA | 10/10 | 2514 days | 4% |
| Guillaume Babut | 10/10 | 2515 days | 4% |
| Esa Mäkinen | 10/10 | 2515 days | 4% |
| Henry | 10/10 | 2544 days | 4% |
| Natasha | 8/10 | 2545 days | 4% |
| Sally Orr | 8/10 | 2575 days | 4% |
| Raphaël | 1/10 | 2729 days | 1% |
| Alex | 1/10 | 2729 days | 1% |
| Laura | 10/10 | 2729 days | 3% |
| Matt Weeks | 10/10 | 2759 days | 3% |
| Robert Rickards | 3/10 | 2776 days | 1% |
| Erik | 1/10 | 2790 days | 1% |
| Chris | 1/10 | 2848 days | 1% |
| Sara | 1/10 | 2849 days | 1% |
| KSutton | 1/10 | 2849 days | 1% |
| Vincent | 2/10 | 2849 days | 1% |
| Ben Hunt | 2/10 | 2849 days | 1% |
| Andrew | 1/10 | 2880 days | 1% |
| Mahiya Norton | 1/10 | 2910 days | 1% |
| Gerry and Carole | 9/10 | 2910 days | 3% |
| Jessie Creedmore | 1/10 | 2910 days | 1% |
| Alistair Burns | 10/10 | 2910 days | 3% |
| Janjira Ben | 10/10 | 2940 days | 3% |
| Martha Pearson | 8/10 | 2970 days | 3% |
| Emma Nicholson | 1/10 | 2971 days | 1% |
| Nathan | 10/10 | 3033 days | 3% |
| Eoghan | 10/10 | 3033 days | 3% |
| Kirra eldridge | 8/10 | 3094 days | 2% |
| McBride | 1/10 | 3124 days | 1% |
| Sara | 1/10 | 3124 days | 1% |
| Roy & Ang | 9/10 | 3155 days | 2% |
| Sierra | 1/10 | 3183 days | 1% |
| Denis | 9/10 | 3183 days | 2% |
| Dorota Swolkien | 1/10 | 3213 days | 1% |
| Mel R | 6/10 | 3213 days | 2% |
| hazel | 1/10 | 3214 days | 1% |
| Christian Haanschoten | 1/10 | 3214 days | 1% |
| Alessandro Marengo | 8/10 | 3244 days | 2% |
| liang liang | 1/10 | 3244 days | 1% |
| Carlos Urbina Ortega | 1/10 | 3274 days | 1% |
| Linnea Sahlberg | 7/10 | 3289 days | 2% |
| Augustin Friedel | 1/10 | 3305 days | 1% |
| Juan Augusto Dosba | 1/10 | 3305 days | 1% |
| K vd Sanden | 8/10 | 3305 days | 2% |
| Tracey Manning | 10/10 | 3335 days | 2% |
| Will Forester | 1/10 | 3366 days | 1% |
| Kristijan Jean Radikovič | 3/10 | 3547 days | 1% |
| Julieta Perez | 1/10 | 3547 days | 1% |
| Louis Helbig | 1/10 | 3547 days | 1% |
| Cat1 | 10/10 | 3578 days | 2% |
| Jerry McD | 1/10 | 3578 days | 1% |
| Ioldel | 1/10 | 3578 days | 1% |
| Lennie01 | 1/10 | 3578 days | 1% |
| sofia mavridou | 2/10 | 3578 days | 1% |
| Alex Murray | 7/10 | 3635 days | 1% |
| Deb Goddard | 8/10 | 3639 days | 1% |
| Andy Howard | 8/10 | 3651 days | 1% |
| robert dietz | 7/10 | 3670 days | 1% |
| Michelle Vallance | 5/10 | 3700 days | 1% |
| Isabel | 8/10 | 3852 days | 1% |
| Lawrence Levine | 2/10 | 3853 days | 0% |
| Erich Macho | 5/10 | 3853 days | 1% |
| David Mottershead | 10/10 | 3913 days | 1% |
| sven banton | 8/10 | 3944 days | 1% |
| Elliot Evers | 8/10 | 3944 days | 1% |
| PBR HC | 8/10 | 3945 days | 1% |
| Tamsin Banks | 7/10 | 3981 days | 1% |
| B Lehmann | 2/10 | 4128 days | 0% |
| olivier heilles | 2/10 | 4129 days | 0% |
| Isabelle | 7/10 | 4297 days | 0% |
| Tomas Shairi | 10/10 | 4612 days | 1% |
| Charlotte Casey | 9/10 | 4612 days | 1% |
| Greg Gorzelak | 1/10 | 4644 days | 0% |
| John Stranack | 1/10 | 4706 days | 0% |
| horace hungry | 6/10 | 4920 days | 1% |
| Mark Faulk | 8/10 | 4950 days | 1% |
| Dijkshourn | 8/10 | 5077 days | 1% |
| ozelmer | 6/10 | 5285 days | 1% |
| Gillian Rowe | 8/10 | 5356 days | 1% |
| Cindy & Glen Kerunsky | 10/10 | 5362 days | 1% |
| Steve | 8/10 | 5451 days | 1% |
| Alan Turnbull | 7/10 | 5702 days | 1% |
| Chris Ashton | 8/10 | 5706 days | 1% |
| Dave and Emma | 8/10 | 5728 days | 1% |
| peteripeter | 10/10 | 5955 days | 1% |
| Chris | 7/10 | 5990 days | 1% |
| Sabine | 7/10 | 5990 days | 1% |
| locofeo | 1/10 | 6016 days | 0% |
| krisevelyn | 6/10 | 6016 days | 1% |
| Brian Bishop | 8/10 | 6063 days | 1% |
| Graeme + Jane Ryan | 9/10 | 6067 days | 1% |
| Mark Ashton | 4/10 | 6083 days | 0% |
| Robertson | 1/10 | 6087 days | 0% |
| Ferth | 8/10 | 6091 days | 1% |
| Marcel Baessle | 4/10 | 6091 days | 0% |
| Peter Riches | 7/10 | 6097 days | 1% |
| John Sargent | 5/10 | 6103 days | 0% |
| Anne Heriot | 5/10 | 6117 days | 0% |
| Mitchell Mapletree | 9/10 | 6121 days | 1% |
| Vu Thi Lan | 5/10 | 6122 days | 0% |
| Claudia | 7/10 | 6190 days | 1% |
| David_Gaiz | 10/10 | 6197 days | 1% |
| PeterK1 | 6/10 | 6395 days | 1% |
| AndySwitzerland | 5/10 | 6395 days | 0% |
| Richard Komzik | 8/10 | 6417 days | 1% |
| Maria | 7/10 | 6434 days | 1% |
| Carmel | 8/10 | 6451 days | 1% |
| ajharris | 1/10 | 6489 days | 0% |
| Jan | 8/10 | 6659 days | 1% |
| hans1847 | 1/10 | 6788 days | 0% |
| Thompson | 7/10 | 6811 days | 1% |
| Charles Price | 8/10 | 6815 days | 1% |
| Stefanie | 9/10 | 6824 days | 1% |
| Chris Gedda | 8/10 | 6885 days | 1% |
| Paul Cowie | 8/10 | 6886 days | 1% |
| Lara Gema Conde | 4/10 | 6903 days | 0% |
| Ian | 7/10 | 7165 days | 1% |
| Rogier | 8/10 | 7177 days | 1% |
| Marten | 8/10 | 7189 days | 1% |
| Dagmar | 10/10 | 7189 days | 1% |
Adjustments
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
Sample Size Adjustment
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Tui Campers experience has plenty of reviews and does not meet the criteria for any adjustment.
Recent Reviews Adjustment
-6.66% Adjustment
Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.
What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.
There may be an adjustment if this experience hasn't received enough reviews within the last 57 days. The Tui Campers experience has 0 recent rankings. Adjustments are according to the following table:
| Recent Reviews | Adjustment |
|---|---|
| 0 | -3.00% |
| 1 | -2.63% |
| 2 | -1.50% |
| 3 | -0.38% |
| 4 | -0.00% |
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Tui Campers experience has been adjusted for 200 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 197 | -3.60% |
| 198 | -3.62% |
| 199 | -3.64% |
| 200 | -3.66% |
| 201 | -3.68% |
| 202 | -3.70% |
| 203 | -3.71% |
| … | … |
Balancing Adjustment
9.46% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
Onboarding Rating
This rating is about customer service and camper availability. It measures aspects of the customer journey that are often missing from online ratings. It includes performances based on: pre-booking communication, product availability and responsiveness to customer enquiries.
All metrics come from actual customer interactions.
Details are calculated daily from statistics over several years and merged with the score derived from customer reviews - to then form the final ranking score.
Final Ranking Score
72%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.