Hey, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Tui Campers.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
Tui Campers
Valid Reviews
175 Valid Reviews
The Tui Campers experience has a total of 183 reviews. There are 175 valid reviews that are included when calculating the ranking score and 8 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 175 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 46 |
|
26% |
| 9/10 | 12 |
|
7% |
| 8/10 | 29 |
|
17% |
| 7/10 | 14 |
|
8% |
| 6/10 | 6 |
|
3% |
| 5/10 | 6 |
|
3% |
| 4/10 | 4 |
|
2% |
| 3/10 | 4 |
|
2% |
| 2/10 | 9 |
|
5% |
| 1/10 | 45 |
|
26% |
60.29% Average
The raw data average (mean) for all the Tui Campers valid reviews is 60.29% and is based on 175 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
Face-to-Face Reviews
46 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 175 valid reviews, the experience has 46 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 46 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 3 |
|
7% |
| 9/10 | 4 |
|
9% |
| 8/10 | 17 |
|
37% |
| 7/10 | 11 |
|
24% |
| 6/10 | 2 |
|
4% |
| 5/10 | 4 |
|
9% |
| 4/10 | 3 |
|
7% |
| 3/10 | 1 |
|
2% |
| 2/10 | 0 |
|
0% |
| 1/10 | 1 |
|
2% |
71.09% Average
The raw data average (mean) for all the Tui Campers face-to-face reviews is 71.09% and is based on 46 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
Weighted Average
75.73%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Bill and Lindy | 9/10 | 41 days | 100% |
| A&T on the Road | 10/10 | 344 days | 94% |
| Francis Bergeron | 10/10 | 344 days | 94% |
| Jodi | 4/10 | 375 days | 61% |
| Roger | 1/10 | 406 days | 37% |
| DKP | 3/10 | 589 days | 44% |
| Julia D | 1/10 | 650 days | 31% |
| Drew | 2/10 | 681 days | 34% |
| Thomas | 10/10 | 741 days | 69% |
| Christian | 1/10 | 741 days | 28% |
| Jay shroff | 1/10 | 802 days | 26% |
| Math | 1/10 | 863 days | 24% |
| Barb Hawthorn | 1/10 | 925 days | 21% |
| Margaret Tallentire | 10/10 | 1016 days | 43% |
| Michael | 10/10 | 1016 days | 43% |
| Xavier | 10/10 | 1016 days | 43% |
| Sue | 10/10 | 1016 days | 43% |
| Sandy | 10/10 | 1016 days | 43% |
| Jazz | 10/10 | 1016 days | 43% |
| Damian Devine | 9/10 | 1016 days | 42% |
| Lucy | 10/10 | 1016 days | 43% |
| Coulet julien | 1/10 | 1047 days | 16% |
| Syméon | 10/10 | 1047 days | 40% |
| Olivia | 10/10 | 1047 days | 40% |
| Moya | 10/10 | 1047 days | 40% |
| MMM | 10/10 | 1047 days | 40% |
| Sheri Barfoot | 10/10 | 1047 days | 40% |
| Jane Haynes | 1/10 | 1047 days | 16% |
| Logan | 6/10 | 1047 days | 34% |
| Sonya | 10/10 | 1047 days | 40% |
| Paul Ross | 2/10 | 1075 days | 17% |
| Inga Gustavsson | 10/10 | 1075 days | 37% |
| Jean Reverdy | 1/10 | 1075 days | 15% |
| Nicky | 2/10 | 1075 days | 17% |
| Heta | 10/10 | 1075 days | 37% |
| LT | 10/10 | 1106 days | 35% |
| KP321 | 3/10 | 1137 days | 18% |
| Aislinn | 7/10 | 1351 days | 17% |
| Aimee | 10/10 | 1471 days | 12% |
| Soraya Jane Butterworth | 10/10 | 1655 days | 7% |
| Jo Fitch | 1/10 | 1716 days | 2% |
| Maryanne Greenwell | 8/10 | 1804 days | 5% |
| Denis | 9/10 | 1897 days | 5% |
| Belinda | 10/10 | 1928 days | 5% |
| Robert SMITH | 10/10 | 1988 days | 5% |
| John | 10/10 | 1989 days | 5% |
| Martin Thompson | 10/10 | 2020 days | 5% |
| Bill Silvio | 10/10 | 2020 days | 5% |
| Millie and Andy | 10/10 | 2081 days | 5% |
| Jim Blaser | 9/10 | 2141 days | 4% |
| Joaquim Pla | 1/10 | 2171 days | 2% |
| Man Ho CHAN | 9/10 | 2201 days | 4% |
| Melissa Cochran | 10/10 | 2201 days | 4% |
| Wong | 1/10 | 2202 days | 2% |
| Erika | 1/10 | 2202 days | 2% |
| Micah VELILLA | 10/10 | 2232 days | 4% |
| Guillaume Babut | 10/10 | 2233 days | 4% |
| Esa Mäkinen | 10/10 | 2233 days | 4% |
| Henry | 10/10 | 2262 days | 4% |
| Natasha | 8/10 | 2263 days | 4% |
| Sally Orr | 8/10 | 2293 days | 4% |
| Raphaël | 1/10 | 2447 days | 2% |
| Alex | 1/10 | 2447 days | 2% |
| Laura | 10/10 | 2447 days | 4% |
| Matt Weeks | 10/10 | 2477 days | 4% |
| Robert Rickards | 3/10 | 2494 days | 1% |
| Erik | 1/10 | 2508 days | 1% |
| Chris | 1/10 | 2566 days | 1% |
| Sara | 1/10 | 2567 days | 1% |
| KSutton | 1/10 | 2567 days | 1% |
| Vincent | 2/10 | 2567 days | 2% |
| Ben Hunt | 2/10 | 2567 days | 2% |
| Andrew | 1/10 | 2598 days | 1% |
| Mahiya Norton | 1/10 | 2628 days | 1% |
| Gerry and Carole | 9/10 | 2628 days | 3% |
| Jessie Creedmore | 1/10 | 2628 days | 1% |
| Alistair Burns | 10/10 | 2628 days | 3% |
| Janjira Ben | 10/10 | 2658 days | 3% |
| Martha Pearson | 8/10 | 2688 days | 3% |
| Emma Nicholson | 1/10 | 2689 days | 1% |
| Nathan | 10/10 | 2751 days | 3% |
| Eoghan | 10/10 | 2751 days | 3% |
| Kirra eldridge | 8/10 | 2812 days | 3% |
| McBride | 1/10 | 2842 days | 1% |
| Sara | 1/10 | 2842 days | 1% |
| Roy & Ang | 9/10 | 2873 days | 3% |
| Sierra | 1/10 | 2901 days | 1% |
| Denis | 9/10 | 2901 days | 3% |
| Dorota Swolkien | 1/10 | 2931 days | 1% |
| Mel R | 6/10 | 2931 days | 2% |
| hazel | 1/10 | 2932 days | 1% |
| Christian Haanschoten | 1/10 | 2932 days | 1% |
| Alessandro Marengo | 8/10 | 2962 days | 3% |
| liang liang | 1/10 | 2962 days | 1% |
| Carlos Urbina Ortega | 1/10 | 2992 days | 1% |
| Linnea Sahlberg | 7/10 | 3007 days | 2% |
| Augustin Friedel | 1/10 | 3023 days | 1% |
| Juan Augusto Dosba | 1/10 | 3023 days | 1% |
| K vd Sanden | 8/10 | 3023 days | 3% |
| Tracey Manning | 10/10 | 3053 days | 3% |
| Will Forester | 1/10 | 3084 days | 1% |
| Kristijan Jean Radikovič | 3/10 | 3265 days | 1% |
| Julieta Perez | 1/10 | 3265 days | 1% |
| Louis Helbig | 1/10 | 3265 days | 1% |
| Cat1 | 10/10 | 3296 days | 2% |
| Jerry McD | 1/10 | 3296 days | 1% |
| Ioldel | 1/10 | 3296 days | 1% |
| Lennie01 | 1/10 | 3296 days | 1% |
| sofia mavridou | 2/10 | 3296 days | 1% |
| Alex Murray | 7/10 | 3353 days | 1% |
| Deb Goddard | 8/10 | 3357 days | 2% |
| Andy Howard | 8/10 | 3369 days | 2% |
| robert dietz | 7/10 | 3388 days | 2% |
| Michelle Vallance | 5/10 | 3418 days | 1% |
| Isabel | 8/10 | 3570 days | 1% |
| Lawrence Levine | 2/10 | 3571 days | 1% |
| Erich Macho | 5/10 | 3571 days | 1% |
| David Mottershead | 10/10 | 3631 days | 1% |
| sven banton | 8/10 | 3662 days | 1% |
| Elliot Evers | 8/10 | 3662 days | 1% |
| PBR HC | 8/10 | 3663 days | 1% |
| Tamsin Banks | 7/10 | 3699 days | 1% |
| B Lehmann | 2/10 | 3846 days | 0% |
| olivier heilles | 2/10 | 3847 days | 0% |
| Isabelle | 7/10 | 4015 days | 1% |
| Tomas Shairi | 10/10 | 4330 days | 0% |
| Charlotte Casey | 9/10 | 4330 days | 0% |
| Greg Gorzelak | 1/10 | 4362 days | 0% |
| John Stranack | 1/10 | 4424 days | 0% |
| horace hungry | 6/10 | 4638 days | 1% |
| Mark Faulk | 8/10 | 4668 days | 1% |
| Dijkshourn | 8/10 | 4795 days | 1% |
| ozelmer | 6/10 | 5003 days | 1% |
| Gillian Rowe | 8/10 | 5074 days | 1% |
| Cindy & Glen Kerunsky | 10/10 | 5080 days | 1% |
| Steve | 8/10 | 5169 days | 1% |
| Alan Turnbull | 7/10 | 5420 days | 1% |
| Chris Ashton | 8/10 | 5424 days | 1% |
| Dave and Emma | 8/10 | 5446 days | 1% |
| peteripeter | 10/10 | 5673 days | 1% |
| Chris | 7/10 | 5708 days | 1% |
| Sabine | 7/10 | 5708 days | 1% |
| locofeo | 1/10 | 5734 days | 0% |
| krisevelyn | 6/10 | 5734 days | 1% |
| Brian Bishop | 8/10 | 5781 days | 1% |
| Graeme + Jane Ryan | 9/10 | 5785 days | 1% |
| Mark Ashton | 4/10 | 5801 days | 0% |
| Robertson | 1/10 | 5805 days | 0% |
| Ferth | 8/10 | 5809 days | 1% |
| Marcel Baessle | 4/10 | 5809 days | 0% |
| Peter Riches | 7/10 | 5815 days | 1% |
| John Sargent | 5/10 | 5821 days | 1% |
| Anne Heriot | 5/10 | 5835 days | 1% |
| Mitchell Mapletree | 9/10 | 5839 days | 1% |
| Vu Thi Lan | 5/10 | 5840 days | 1% |
| Claudia | 7/10 | 5908 days | 1% |
| David_Gaiz | 10/10 | 5915 days | 1% |
| PeterK1 | 6/10 | 6113 days | 1% |
| AndySwitzerland | 5/10 | 6113 days | 1% |
| Richard Komzik | 8/10 | 6135 days | 1% |
| Maria | 7/10 | 6152 days | 1% |
| Carmel | 8/10 | 6169 days | 1% |
| ajharris | 1/10 | 6208 days | 0% |
| Jan | 8/10 | 6377 days | 1% |
| hans1847 | 1/10 | 6506 days | 0% |
| Thompson | 7/10 | 6529 days | 1% |
| Charles Price | 8/10 | 6533 days | 1% |
| Stefanie | 9/10 | 6542 days | 1% |
| Chris Gedda | 8/10 | 6603 days | 1% |
| Paul Cowie | 8/10 | 6604 days | 1% |
| Lara Gema Conde | 4/10 | 6621 days | 0% |
| Ian | 7/10 | 6883 days | 1% |
| Rogier | 8/10 | 6895 days | 1% |
| Marten | 8/10 | 6907 days | 1% |
| Dagmar | 10/10 | 6907 days | 1% |
Adjustments
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
Sample Size Adjustment
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Tui Campers experience has plenty of reviews and does not meet the criteria for any adjustment.
Recent Reviews Adjustment
-1.54% Adjustment
Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.
What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.
There may be an adjustment if this experience hasn't received enough reviews within the last 44 days. The Tui Campers experience has 2 recent rankings. Adjustments are according to the following table:
| Recent Reviews | Adjustment |
|---|---|
| 0 | -3.00% |
| 1 | -2.63% |
| 2 | -1.50% |
| 3 | -0.38% |
| 4 | -0.00% |
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Tui Campers experience has been adjusted for 2 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 0 | -0.00% |
| 1 | -0.02% |
| 2 | -0.04% |
| 3 | -0.06% |
| 4 | -0.08% |
| 5 | -0.10% |
| … | … |
Balancing Adjustment
4.97% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
Onboarding Rating
This rating is about customer service and camper availability. It measures aspects of the customer journey that are often missing from online ratings. It includes performances based on: pre-booking communication, product availability and responsiveness to customer enquiries.
All metrics come from actual customer interactions.
Details are calculated daily from statistics over several years and merged with the score derived from customer reviews - to then form the final ranking score.
Final Ranking Score
73%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.