Hi, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Tui Campers.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
Tui Campers
Valid Reviews
175 Valid Reviews
The Tui Campers experience has a total of 182 reviews. There are 175 valid reviews that are included when calculating the ranking score and 7 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 175 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 46 |
|
26% |
| 9/10 | 12 |
|
7% |
| 8/10 | 29 |
|
17% |
| 7/10 | 14 |
|
8% |
| 6/10 | 6 |
|
3% |
| 5/10 | 6 |
|
3% |
| 4/10 | 4 |
|
2% |
| 3/10 | 4 |
|
2% |
| 2/10 | 9 |
|
5% |
| 1/10 | 45 |
|
26% |
60.29% Average
The raw data average (mean) for all the Tui Campers valid reviews is 60.29% and is based on 175 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
Face-to-Face Reviews
46 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 175 valid reviews, the experience has 46 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 46 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 3 |
|
7% |
| 9/10 | 4 |
|
9% |
| 8/10 | 17 |
|
37% |
| 7/10 | 11 |
|
24% |
| 6/10 | 2 |
|
4% |
| 5/10 | 4 |
|
9% |
| 4/10 | 3 |
|
7% |
| 3/10 | 1 |
|
2% |
| 2/10 | 0 |
|
0% |
| 1/10 | 1 |
|
2% |
71.09% Average
The raw data average (mean) for all the Tui Campers face-to-face reviews is 71.09% and is based on 46 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
Weighted Average
75.55%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Bill and Lindy | 9/10 | 81 days | 100% |
| A&T on the Road | 10/10 | 384 days | 93% |
| Francis Bergeron | 10/10 | 384 days | 93% |
| Jodi | 4/10 | 415 days | 60% |
| Roger | 1/10 | 446 days | 36% |
| DKP | 3/10 | 629 days | 43% |
| Julia D | 1/10 | 690 days | 30% |
| Drew | 2/10 | 721 days | 32% |
| Thomas | 10/10 | 781 days | 66% |
| Christian | 1/10 | 781 days | 27% |
| Jay shroff | 1/10 | 842 days | 24% |
| Math | 1/10 | 903 days | 22% |
| Barb Hawthorn | 1/10 | 965 days | 19% |
| Margaret Tallentire | 10/10 | 1056 days | 39% |
| Michael | 10/10 | 1056 days | 39% |
| Xavier | 10/10 | 1056 days | 39% |
| Sue | 10/10 | 1056 days | 39% |
| Sandy | 10/10 | 1056 days | 39% |
| Jazz | 10/10 | 1056 days | 39% |
| Damian Devine | 9/10 | 1056 days | 39% |
| Lucy | 10/10 | 1056 days | 39% |
| Coulet julien | 1/10 | 1087 days | 15% |
| Syméon | 10/10 | 1087 days | 37% |
| Olivia | 10/10 | 1087 days | 37% |
| Moya | 10/10 | 1087 days | 37% |
| MMM | 10/10 | 1087 days | 37% |
| Sheri Barfoot | 10/10 | 1087 days | 37% |
| Jane Haynes | 1/10 | 1087 days | 15% |
| Logan | 6/10 | 1087 days | 31% |
| Sonya | 10/10 | 1087 days | 37% |
| Paul Ross | 2/10 | 1115 days | 16% |
| Inga Gustavsson | 10/10 | 1115 days | 34% |
| Jean Reverdy | 1/10 | 1115 days | 14% |
| Nicky | 2/10 | 1115 days | 16% |
| Heta | 10/10 | 1115 days | 34% |
| LT | 10/10 | 1146 days | 32% |
| KP321 | 3/10 | 1177 days | 16% |
| Aislinn | 7/10 | 1391 days | 15% |
| Aimee | 10/10 | 1511 days | 11% |
| Soraya Jane Butterworth | 10/10 | 1695 days | 6% |
| Jo Fitch | 1/10 | 1756 days | 2% |
| Maryanne Greenwell | 8/10 | 1844 days | 5% |
| Denis | 9/10 | 1937 days | 5% |
| Belinda | 10/10 | 1968 days | 5% |
| Robert SMITH | 10/10 | 2028 days | 5% |
| John | 10/10 | 2029 days | 5% |
| Martin Thompson | 10/10 | 2060 days | 5% |
| Bill Silvio | 10/10 | 2060 days | 5% |
| Millie and Andy | 10/10 | 2121 days | 4% |
| Jim Blaser | 9/10 | 2181 days | 4% |
| Joaquim Pla | 1/10 | 2211 days | 2% |
| Man Ho CHAN | 9/10 | 2241 days | 4% |
| Melissa Cochran | 10/10 | 2241 days | 4% |
| Wong | 1/10 | 2242 days | 2% |
| Erika | 1/10 | 2242 days | 2% |
| Micah VELILLA | 10/10 | 2272 days | 4% |
| Guillaume Babut | 10/10 | 2273 days | 4% |
| Esa Mäkinen | 10/10 | 2273 days | 4% |
| Henry | 10/10 | 2302 days | 4% |
| Natasha | 8/10 | 2303 days | 4% |
| Sally Orr | 8/10 | 2333 days | 4% |
| Raphaël | 1/10 | 2487 days | 2% |
| Alex | 1/10 | 2487 days | 2% |
| Laura | 10/10 | 2487 days | 4% |
| Matt Weeks | 10/10 | 2517 days | 4% |
| Robert Rickards | 3/10 | 2534 days | 1% |
| Erik | 1/10 | 2548 days | 1% |
| Chris | 1/10 | 2606 days | 1% |
| Sara | 1/10 | 2607 days | 1% |
| KSutton | 1/10 | 2607 days | 1% |
| Vincent | 2/10 | 2607 days | 2% |
| Ben Hunt | 2/10 | 2607 days | 2% |
| Andrew | 1/10 | 2638 days | 1% |
| Mahiya Norton | 1/10 | 2668 days | 1% |
| Gerry and Carole | 9/10 | 2668 days | 3% |
| Jessie Creedmore | 1/10 | 2668 days | 1% |
| Alistair Burns | 10/10 | 2668 days | 3% |
| Janjira Ben | 10/10 | 2698 days | 3% |
| Martha Pearson | 8/10 | 2728 days | 3% |
| Emma Nicholson | 1/10 | 2729 days | 1% |
| Nathan | 10/10 | 2791 days | 3% |
| Eoghan | 10/10 | 2791 days | 3% |
| Kirra eldridge | 8/10 | 2852 days | 3% |
| McBride | 1/10 | 2882 days | 1% |
| Sara | 1/10 | 2882 days | 1% |
| Roy & Ang | 9/10 | 2913 days | 3% |
| Sierra | 1/10 | 2941 days | 1% |
| Denis | 9/10 | 2941 days | 3% |
| Dorota Swolkien | 1/10 | 2971 days | 1% |
| Mel R | 6/10 | 2971 days | 2% |
| hazel | 1/10 | 2972 days | 1% |
| Christian Haanschoten | 1/10 | 2972 days | 1% |
| Alessandro Marengo | 8/10 | 3002 days | 3% |
| liang liang | 1/10 | 3002 days | 1% |
| Carlos Urbina Ortega | 1/10 | 3032 days | 1% |
| Linnea Sahlberg | 7/10 | 3047 days | 2% |
| Augustin Friedel | 1/10 | 3063 days | 1% |
| Juan Augusto Dosba | 1/10 | 3063 days | 1% |
| K vd Sanden | 8/10 | 3063 days | 3% |
| Tracey Manning | 10/10 | 3093 days | 3% |
| Will Forester | 1/10 | 3124 days | 1% |
| Kristijan Jean Radikovič | 3/10 | 3305 days | 1% |
| Julieta Perez | 1/10 | 3305 days | 1% |
| Louis Helbig | 1/10 | 3305 days | 1% |
| Cat1 | 10/10 | 3336 days | 2% |
| Jerry McD | 1/10 | 3336 days | 1% |
| Ioldel | 1/10 | 3336 days | 1% |
| Lennie01 | 1/10 | 3336 days | 1% |
| sofia mavridou | 2/10 | 3336 days | 1% |
| Alex Murray | 7/10 | 3393 days | 1% |
| Deb Goddard | 8/10 | 3397 days | 2% |
| Andy Howard | 8/10 | 3409 days | 1% |
| robert dietz | 7/10 | 3428 days | 2% |
| Michelle Vallance | 5/10 | 3458 days | 1% |
| Isabel | 8/10 | 3610 days | 1% |
| Lawrence Levine | 2/10 | 3611 days | 1% |
| Erich Macho | 5/10 | 3611 days | 1% |
| David Mottershead | 10/10 | 3671 days | 1% |
| sven banton | 8/10 | 3702 days | 1% |
| Elliot Evers | 8/10 | 3702 days | 1% |
| PBR HC | 8/10 | 3703 days | 1% |
| Tamsin Banks | 7/10 | 3739 days | 1% |
| B Lehmann | 2/10 | 3886 days | 0% |
| olivier heilles | 2/10 | 3887 days | 0% |
| Isabelle | 7/10 | 4055 days | 0% |
| Tomas Shairi | 10/10 | 4370 days | 0% |
| Charlotte Casey | 9/10 | 4370 days | 0% |
| Greg Gorzelak | 1/10 | 4402 days | 0% |
| John Stranack | 1/10 | 4464 days | 0% |
| horace hungry | 6/10 | 4678 days | 1% |
| Mark Faulk | 8/10 | 4708 days | 1% |
| Dijkshourn | 8/10 | 4835 days | 1% |
| ozelmer | 6/10 | 5043 days | 1% |
| Gillian Rowe | 8/10 | 5114 days | 1% |
| Cindy & Glen Kerunsky | 10/10 | 5120 days | 1% |
| Steve | 8/10 | 5209 days | 1% |
| Alan Turnbull | 7/10 | 5460 days | 1% |
| Chris Ashton | 8/10 | 5464 days | 1% |
| Dave and Emma | 8/10 | 5486 days | 1% |
| peteripeter | 10/10 | 5713 days | 1% |
| Chris | 7/10 | 5748 days | 1% |
| Sabine | 7/10 | 5748 days | 1% |
| locofeo | 1/10 | 5774 days | 0% |
| krisevelyn | 6/10 | 5774 days | 1% |
| Brian Bishop | 8/10 | 5821 days | 1% |
| Graeme + Jane Ryan | 9/10 | 5825 days | 1% |
| Mark Ashton | 4/10 | 5841 days | 0% |
| Robertson | 1/10 | 5845 days | 0% |
| Ferth | 8/10 | 5849 days | 1% |
| Marcel Baessle | 4/10 | 5849 days | 0% |
| Peter Riches | 7/10 | 5855 days | 1% |
| John Sargent | 5/10 | 5861 days | 1% |
| Anne Heriot | 5/10 | 5875 days | 1% |
| Mitchell Mapletree | 9/10 | 5879 days | 1% |
| Vu Thi Lan | 5/10 | 5880 days | 1% |
| Claudia | 7/10 | 5948 days | 1% |
| David_Gaiz | 10/10 | 5955 days | 1% |
| PeterK1 | 6/10 | 6153 days | 1% |
| AndySwitzerland | 5/10 | 6153 days | 1% |
| Richard Komzik | 8/10 | 6175 days | 1% |
| Maria | 7/10 | 6192 days | 1% |
| Carmel | 8/10 | 6209 days | 1% |
| ajharris | 1/10 | 6247 days | 0% |
| Jan | 8/10 | 6417 days | 1% |
| hans1847 | 1/10 | 6546 days | 0% |
| Thompson | 7/10 | 6569 days | 1% |
| Charles Price | 8/10 | 6573 days | 1% |
| Stefanie | 9/10 | 6582 days | 1% |
| Chris Gedda | 8/10 | 6643 days | 1% |
| Paul Cowie | 8/10 | 6644 days | 1% |
| Lara Gema Conde | 4/10 | 6661 days | 0% |
| Ian | 7/10 | 6923 days | 1% |
| Rogier | 8/10 | 6935 days | 1% |
| Marten | 8/10 | 6947 days | 1% |
| Dagmar | 10/10 | 6947 days | 1% |
Adjustments
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
Sample Size Adjustment
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Tui Campers experience has plenty of reviews and does not meet the criteria for any adjustment.
Recent Reviews Adjustment
-3.50% Adjustment
Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.
What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.
There may be an adjustment if this experience hasn't received enough reviews within the last 53 days. The Tui Campers experience has 1 recent ranking. Adjustments are according to the following table:
| Recent Reviews | Adjustment |
|---|---|
| 0 | -3.00% |
| 1 | -2.63% |
| 2 | -1.50% |
| 3 | -0.38% |
| 4 | -0.00% |
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Tui Campers experience has been adjusted for 42 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 39 | -0.81% |
| 40 | -0.83% |
| 41 | -0.85% |
| 42 | -0.87% |
| 43 | -0.89% |
| 44 | -0.91% |
| 45 | -0.93% |
| … | … |
Balancing Adjustment
5.92% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
Onboarding Rating
This rating is about customer service and camper availability. It measures aspects of the customer journey that are often missing from online ratings. It includes performances based on: pre-booking communication, product availability and responsiveness to customer enquiries.
All metrics come from actual customer interactions.
Details are calculated daily from statistics over several years and merged with the score derived from customer reviews - to then form the final ranking score.
Final Ranking Score
73%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.