Ranking Score Explained

Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Sunrise Holidays.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Sunrise Holidays

Valid Reviews

256 Valid Reviews

The Sunrise Holidays experience has a total of 264 reviews. There are 256 valid reviews that are included when calculating the ranking score and 8 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 256 valid reviews:

Rating Count Percentage
10/10 196
77%
9/10 43
17%
8/10 13
5%
7/10 2
1%
6/10 0
0%
5/10 1
0%
4/10 0
0%
3/10 0
0%
2/10 1
0%
1/10 0
0%

96.56% Average

The raw data average (mean) for all the Sunrise Holidays valid reviews is 96.56% and is based on 256 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

31 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 256 valid reviews, the experience has 31 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 31 face-to-face reviews:

Rating Count Percentage
10/10 9
29%
9/10 13
42%
8/10 7
23%
7/10 1
3%
6/10 0
0%
5/10 1
3%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

88.71% Average

The raw data average (mean) for all the Sunrise Holidays face-to-face reviews is 88.71% and is based on 31 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

98.32%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
JP Lauzon 10/10 232 days 100%
David Brooks 10/10 262 days 99%
Mikael 10/10 365 days 95%
Bruce Stephenson 9/10 531 days 86%
JemmaL 10/10 579 days 83%
COUSTEIX Guy 10/10 592 days 83%
Henry Rudyono 9/10 653 days 77%
William Fleszar 10/10 682 days 76%
Patch Bonkemeyer 10/10 682 days 76%
Jessica Holloway 10/10 682 days 76%
Eliot 10/10 713 days 73%
Colin Burke 10/10 713 days 73%
Elliott 10/10 744 days 71%
Kristen Lynch 10/10 744 days 71%
Anne 10/10 774 days 68%
Brett_E 10/10 972 days 48%
Marion 10/10 988 days 46%
Felicity Nicolson 10/10 988 days 46%
Pierre Bec 9/10 1019 days 43%
Lulu Lundt 10/10 1078 days 38%
Fraser Walkenhorst 10/10 1200 days 28%
Mike & Megan 10/10 1353 days 18%
Sky 10/10 1353 days 18%
Esther Hyde 10/10 1900 days 5%
Emma 10/10 1900 days 5%
SHIH-TING LIN 10/10 1930 days 5%
stephen hailes 10/10 1992 days 5%
Lena 10/10 1992 days 5%
Josephine Moggie 10/10 2022 days 5%
Ash Worthington 10/10 2022 days 5%
Edwin PAYELLE 10/10 2114 days 5%
Adrian Cheetham 10/10 2114 days 5%
Tina Gahlot 10/10 2114 days 5%
Luke 10/10 2114 days 5%
Fontaine Josiane 10/10 2143 days 4%
Adrian Trumper 9/10 2143 days 4%
Andrew Dickson 10/10 2143 days 4%
Ugo Nourry 10/10 2174 days 4%
Marija Kurtin 10/10 2174 days 4%
Daniel Madden 10/10 2174 days 4%
Daniel Benjamin 10/10 2205 days 4%
pete wardlow 10/10 2205 days 4%
Megan Wong 9/10 2205 days 4%
Adrian Pett 9/10 2205 days 4%
James Leech 10/10 2205 days 4%
Kellie Wallace 10/10 2205 days 4%
Peter Worsey 9/10 2235 days 4%
Nick Richards 10/10 2235 days 4%
Julie Morin 10/10 2235 days 4%
Lanny T 9/10 2266 days 4%
Alexandra Zobel-Brown 10/10 2266 days 4%
Lil and Rob 9/10 2266 days 4%
Andrew Hammond 10/10 2296 days 4%
Paul . 10/10 2388 days 4%
Martha Duszynska 10/10 2449 days 4%
John B 10/10 2480 days 4%
Dieter Stein 10/10 2480 days 4%
charlie 10/10 2480 days 4%
Bengt Pehrson 10/10 2508 days 4%
Andrew Sanis 10/10 2508 days 4%
Marcel 10/10 2508 days 4%
Hans Stam 10/10 2508 days 4%
Fredrik & Mattias 10/10 2508 days 4%
Geertje and Rein 10/10 2508 days 4%
Nicola 10/10 2539 days 4%
MortenHaek 10/10 2539 days 4%
dino Sikkel 10/10 2539 days 4%
Zena Eyles 9/10 2570 days 4%
Kyle Canton 10/10 2570 days 4%
alan chan 10/10 2570 days 4%
Mark Lechner 10/10 2600 days 4%
Robin Lam 10/10 2600 days 4%
stephen richard 8/10 2600 days 3%
ian kennedy 10/10 2600 days 4%
Jeremy Bennett 10/10 2600 days 4%
Anthony Carroll 9/10 2600 days 4%
Caroline Frank 10/10 2600 days 4%
Marcus Berndt 9/10 2600 days 4%
Tadhg and Ciara 10/10 2631 days 4%
Annette Gordon 10/10 2661 days 3%
Chris Mitts 10/10 2661 days 3%
Nikki Van de Scheur 10/10 2661 days 3%
Liz 10/10 2692 days 3%
Jon Rush 10/10 2692 days 3%
Michael Grozdanovski 10/10 2784 days 3%
Frank Turner 10/10 2814 days 3%
Corinne Veyssiere 10/10 2814 days 3%
Max Mayer-Aull 10/10 2845 days 3%
Millie Benbow 10/10 2845 days 3%
Shelley Sims 10/10 2845 days 3%
Kelvin Lim 10/10 2845 days 3%
Jennifer Pardee 10/10 2873 days 3%
Rodney Tillyer 10/10 2873 days 3%
Graham Johnstone 9/10 2873 days 3%
Katrine Djernes 10/10 2904 days 3%
Lukas Heim 10/10 2904 days 3%
John Graham 7/10 2904 days 3%
Pam Fairbanks 10/10 2904 days 3%
Jen Hack 10/10 2904 days 3%
Janneke van Krieken 10/10 2964 days 2%
Courtney Frew 10/10 2965 days 3%
Arkaitz Garcia Herrera 8/10 2965 days 3%
Sophie DESTANNES 10/10 2965 days 3%
Thomas Nauer 10/10 2965 days 3%
Lynne Mansell 10/10 2965 days 3%
Bill Shelton 10/10 2965 days 3%
Angela McDade 10/10 2965 days 3%
Ieltxu Lauzirika 10/10 2996 days 3%
Roger Miller 9/10 2996 days 3%
Les Pick 9/10 3026 days 3%
Tim Trenwith 10/10 3057 days 3%
Joël Monin 10/10 3149 days 2%
Daniella Marlow 10/10 3149 days 2%
Alexandre Martin 9/10 3175 days 2%
Jason Morehouse 10/10 3179 days 2%
Annelie Peters 10/10 3179 days 2%
Olly 10/10 3179 days 2%
Kay Simpkin 9/10 3182 days 2%
Patrick Meyer 10/10 3192 days 2%
Rolf Anton 10/10 3210 days 2%
Jeremy Bennett 10/10 3210 days 2%
R Brandsma 9/10 3224 days 2%
Alfredo Talin 10/10 3238 days 2%
Karin Martin 10/10 3238 days 2%
Magnus Bell 10/10 3269 days 2%
Carlos Ciller 10/10 3269 days 2%
Jochen vA 10/10 3269 days 2%
David Bryant 10/10 3269 days 2%
Steven Casburn 10/10 3269 days 2%
Jolien 9/10 3289 days 1%
Mark Thompson 10/10 3300 days 2%
Matt Petrie 10/10 3300 days 2%
roni naiss 10/10 3330 days 2%
Harin Kerai 10/10 3330 days 2%
Gary Smith 10/10 3330 days 2%
Bev Rankin 9/10 3361 days 2%
Martyn Hancock 8/10 3361 days 2%
Vincent Clausen 10/10 3361 days 2%
Margaret Sheffield 10/10 3361 days 2%
Mark Fuller 10/10 3391 days 2%
Brett E 10/10 3453 days 2%
Vicki Shepherd 2/10 3514 days 1%
Bjoern Zwiebelberg 10/10 3544 days 2%
Pierre FALCONETTI 10/10 3544 days 2%
Phil Townsend 9/10 3544 days 2%
Lynne Dyck 10/10 3544 days 2%
Rakcent Wong 10/10 3575 days 2%
Trevor Beselt 10/10 3575 days 2%
Martin Goodman 10/10 3604 days 2%
Steve Paddison 10/10 3604 days 2%
Kathleen Brown 10/10 3604 days 2%
Howard Geer 10/10 3604 days 2%
Alison Gourlay 10/10 3604 days 2%
Jennifer Ings 10/10 3635 days 1%
Lynda Coote 8/10 3635 days 1%
Thomas and leonie 10/10 3635 days 1%
Ben Thompson 10/10 3635 days 1%
Ian MacDougall 10/10 3635 days 1%
paolo battistoni 10/10 3635 days 1%
thinus van niekerk 9/10 3666 days 1%
Joanna Stephens 10/10 3666 days 1%
Rachel Purchase 10/10 3696 days 1%
Mark Walton 9/10 3696 days 1%
William Wighton 10/10 3696 days 1%
Renee Willhuber 10/10 3696 days 1%
Jean-Marie Versaud 8/10 3696 days 1%
Luis . 10/10 3727 days 1%
mtn mtn 10/10 3757 days 1%
Mike Spiro 10/10 3757 days 1%
Margaret Kajewski 10/10 3788 days 1%
tim downing 10/10 3849 days 1%
Katherine Easterling 10/10 3880 days 1%
ruben dam 10/10 3880 days 1%
Barbara Clarke 10/10 3941 days 1%
francesco bombelli 10/10 3969 days 1%
Katy Kirby 10/10 3969 days 1%
Simon von Heugel 10/10 4000 days 1%
Mikael Hedstrom 10/10 4000 days 1%
Raz Shapira-Fainburg 10/10 4000 days 1%
Chris Heaton 10/10 4334 days 0%
rachandjohn 10/10 4365 days 0%
Steven Kopstein 10/10 4365 days 0%
Kelly Hunter 10/10 4365 days 0%
Jackie Pearson 10/10 4396 days 1%
Craig 9/10 4426 days 1%
Maree Dunlop 10/10 4518 days 1%
Graeme32 10/10 4610 days 1%
Travellor 10/10 4610 days 1%
hannahlornsen 10/10 4699 days 1%
David Law 10/10 4730 days 1%
David and Sally Wallis 8/10 4752 days 1%
millview 10/10 4761 days 1%
johannesivarsson 10/10 4761 days 1%
Kleiner 10/10 4761 days 1%
obyrnej 10/10 4761 days 1%
Kristina Mårtensson 9/10 4761 days 1%
clarea 10/10 4791 days 1%
peteandviv 10/10 4791 days 1%
TheVons 10/10 4822 days 1%
Siggy0603 10/10 4944 days 1%
stacey 10/10 4944 days 1%
klinehan 10/10 4975 days 1%
Martin_Sonia 10/10 4975 days 1%
joelhwa 10/10 5005 days 1%
PandWBr 10/10 5036 days 1%
Webb & Muckelt 9/10 5045 days 1%
Judith Midgley 8/10 5048 days 1%
Michelle 10/10 5065 days 1%
TonyB 10/10 5065 days 1%
KandJ 10/10 5096 days 1%
susanmountford 9/10 5096 days 1%
Bjarne 10/10 5096 days 1%
cerlermsw 10/10 5096 days 1%
DaveHarris 9/10 5127 days 1%
Jimmer84 10/10 5127 days 1%
darktower 10/10 5127 days 1%
acharlesedwards 9/10 5157 days 1%
Caragh 10/10 5188 days 1%
stuart01 10/10 5218 days 1%
TomandDave 10/10 5218 days 1%
robpthomas 10/10 5218 days 1%
markearl 9/10 5218 days 1%
Katy Johnson 8/10 5377 days 1%
Julie 9/10 5384 days 1%
Matt Haneline 8/10 5390 days 1%
Bette Eh 10/10 5391 days 1%
Mark Leeuwenburgh 9/10 5407 days 1%
Andrew Koster 9/10 5415 days 1%
Becky Foley 10/10 5416 days 1%
ian1 10/10 5430 days 1%
geoffreyandjean 9/10 5430 days 1%
fogartyh 10/10 5461 days 1%
Nature_love 8/10 5461 days 1%
BrianHart6 10/10 5492 days 1%
donpursche 9/10 5553 days 1%
martinveysey 10/10 5706 days 1%
dylan212 10/10 5767 days 1%
Marge Steve 9/10 5776 days 1%
Don and Barb 8/10 5788 days 1%
Jen Rick 10/10 5791 days 1%
Nigel Petrie 10/10 5880 days 1%
alanvn 9/10 5970 days 1%
Jules77 10/10 5979 days 1%
LowerD 9/10 6095 days 1%
JanL 9/10 6101 days 1%
erikc 9/10 6101 days 1%
keeble 7/10 6101 days 1%
KuzakUSA 8/10 6106 days 1%
GregL 9/10 6120 days 1%
Philip 10/10 6151 days 1%
Melinda 9/10 6186 days 1%
Andrew 5/10 6292 days 0%
ranker_46 10/10 6703 days 1%
qofd 9/10 6802 days 1%
noname 8/10 6866 days 1%
Louise 10/10 6881 days 1%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Sunrise Holidays experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-6.49% Adjustment

Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.

What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.

There may be an adjustment if this experience hasn't received enough reviews within the last 42 days. The Sunrise Holidays experience has 0 recent rankings. Adjustments are according to the following table:

Recent Reviews Adjustment
0 -3.00%
1 -2.63%
2 -1.50%
3 -0.38%
4 -0.00%

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Sunrise Holidays experience has been adjusted for 172 days. Adjustments are according to the following table.

Days Adjustment
169 -3.43%
170 -3.45%
171 -3.47%
172 -3.49%
173 -3.51%
174 -3.53%
175 -3.55%

Balancing Adjustment

0.77% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Onboarding Rating

This rating is about customer service and camper availability. It measures aspects of the customer journey that are often missing from online ratings. It includes performances based on: pre-booking communication, product availability and responsiveness to customer enquiries.

All metrics come from actual customer interactions.

Details are calculated daily from statistics over several years and merged with the score derived from customer reviews - to then form the final ranking score.

Final Ranking Score

95%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.