Ranking Score Explained

Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Sunrise Holidays.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Sunrise Holidays

Valid Reviews

257 Valid Reviews

The Sunrise Holidays experience has a total of 265 reviews. There are 257 valid reviews that are included when calculating the ranking score and 8 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 257 valid reviews:

Rating Count Percentage
10/10 197
77%
9/10 43
17%
8/10 13
5%
7/10 2
1%
6/10 0
0%
5/10 1
0%
4/10 0
0%
3/10 0
0%
2/10 1
0%
1/10 0
0%

96.58% Average

The raw data average (mean) for all the Sunrise Holidays valid reviews is 96.58% and is based on 257 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

31 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 257 valid reviews, the experience has 31 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 31 face-to-face reviews:

Rating Count Percentage
10/10 9
29%
9/10 13
42%
8/10 7
23%
7/10 1
3%
6/10 0
0%
5/10 1
3%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

88.71% Average

The raw data average (mean) for all the Sunrise Holidays face-to-face reviews is 88.71% and is based on 31 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

98.41%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Ray Heng 10/10 25 days 100%
JP Lauzon 10/10 259 days 96%
David Brooks 10/10 289 days 95%
Mikael 10/10 392 days 91%
Bruce Stephenson 9/10 558 days 81%
JemmaL 10/10 606 days 79%
COUSTEIX Guy 10/10 619 days 78%
Henry Rudyono 9/10 680 days 73%
William Fleszar 10/10 709 days 71%
Patch Bonkemeyer 10/10 709 days 71%
Jessica Holloway 10/10 709 days 71%
Eliot 10/10 740 days 69%
Colin Burke 10/10 740 days 69%
Elliott 10/10 771 days 66%
Kristen Lynch 10/10 771 days 66%
Anne 10/10 801 days 63%
Brett_E 10/10 999 days 44%
Marion 10/10 1015 days 42%
Felicity Nicolson 10/10 1015 days 42%
Pierre Bec 9/10 1046 days 39%
Lulu Lundt 10/10 1105 days 35%
Fraser Walkenhorst 10/10 1227 days 25%
Mike & Megan 10/10 1380 days 16%
Sky 10/10 1380 days 16%
Esther Hyde 10/10 1927 days 5%
Emma 10/10 1927 days 5%
SHIH-TING LIN 10/10 1957 days 5%
stephen hailes 10/10 2019 days 5%
Lena 10/10 2019 days 5%
Josephine Moggie 10/10 2049 days 5%
Ash Worthington 10/10 2049 days 5%
Edwin PAYELLE 10/10 2141 days 4%
Adrian Cheetham 10/10 2141 days 4%
Tina Gahlot 10/10 2141 days 4%
Luke 10/10 2141 days 4%
Fontaine Josiane 10/10 2170 days 4%
Adrian Trumper 9/10 2170 days 4%
Andrew Dickson 10/10 2170 days 4%
Ugo Nourry 10/10 2201 days 4%
Marija Kurtin 10/10 2201 days 4%
Daniel Madden 10/10 2201 days 4%
Daniel Benjamin 10/10 2232 days 4%
pete wardlow 10/10 2232 days 4%
Megan Wong 9/10 2232 days 4%
Adrian Pett 9/10 2232 days 4%
James Leech 10/10 2232 days 4%
Kellie Wallace 10/10 2232 days 4%
Peter Worsey 9/10 2262 days 4%
Nick Richards 10/10 2262 days 4%
Julie Morin 10/10 2262 days 4%
Lanny T 9/10 2293 days 4%
Alexandra Zobel-Brown 10/10 2293 days 4%
Lil and Rob 9/10 2293 days 4%
Andrew Hammond 10/10 2323 days 4%
Paul . 10/10 2415 days 4%
Martha Duszynska 10/10 2476 days 4%
John B 10/10 2507 days 4%
Dieter Stein 10/10 2507 days 4%
charlie 10/10 2507 days 4%
Bengt Pehrson 10/10 2535 days 4%
Andrew Sanis 10/10 2535 days 4%
Marcel 10/10 2535 days 4%
Hans Stam 10/10 2535 days 4%
Fredrik & Mattias 10/10 2535 days 4%
Geertje and Rein 10/10 2535 days 4%
Nicola 10/10 2566 days 4%
MortenHaek 10/10 2566 days 4%
dino Sikkel 10/10 2566 days 4%
Zena Eyles 9/10 2597 days 3%
Kyle Canton 10/10 2597 days 3%
alan chan 10/10 2597 days 3%
Mark Lechner 10/10 2627 days 3%
Robin Lam 10/10 2627 days 3%
stephen richard 8/10 2627 days 3%
ian kennedy 10/10 2627 days 3%
Jeremy Bennett 10/10 2627 days 3%
Anthony Carroll 9/10 2627 days 3%
Caroline Frank 10/10 2627 days 3%
Marcus Berndt 9/10 2627 days 3%
Tadhg and Ciara 10/10 2658 days 3%
Annette Gordon 10/10 2688 days 3%
Chris Mitts 10/10 2688 days 3%
Nikki Van de Scheur 10/10 2688 days 3%
Liz 10/10 2719 days 3%
Jon Rush 10/10 2719 days 3%
Michael Grozdanovski 10/10 2811 days 3%
Frank Turner 10/10 2841 days 3%
Corinne Veyssiere 10/10 2841 days 3%
Max Mayer-Aull 10/10 2872 days 3%
Millie Benbow 10/10 2872 days 3%
Shelley Sims 10/10 2872 days 3%
Kelvin Lim 10/10 2872 days 3%
Jennifer Pardee 10/10 2900 days 3%
Rodney Tillyer 10/10 2900 days 3%
Graham Johnstone 9/10 2900 days 3%
Katrine Djernes 10/10 2931 days 3%
Lukas Heim 10/10 2931 days 3%
John Graham 7/10 2931 days 3%
Pam Fairbanks 10/10 2931 days 3%
Jen Hack 10/10 2931 days 3%
Janneke van Krieken 10/10 2991 days 2%
Courtney Frew 10/10 2992 days 3%
Arkaitz Garcia Herrera 8/10 2992 days 3%
Sophie DESTANNES 10/10 2992 days 3%
Thomas Nauer 10/10 2992 days 3%
Lynne Mansell 10/10 2992 days 3%
Bill Shelton 10/10 2992 days 3%
Angela McDade 10/10 2992 days 3%
Ieltxu Lauzirika 10/10 3023 days 3%
Roger Miller 9/10 3023 days 3%
Les Pick 9/10 3053 days 3%
Tim Trenwith 10/10 3084 days 3%
Joël Monin 10/10 3176 days 2%
Daniella Marlow 10/10 3176 days 2%
Alexandre Martin 9/10 3202 days 2%
Jason Morehouse 10/10 3206 days 2%
Annelie Peters 10/10 3206 days 2%
Olly 10/10 3206 days 2%
Kay Simpkin 9/10 3209 days 2%
Patrick Meyer 10/10 3219 days 2%
Rolf Anton 10/10 3237 days 2%
Jeremy Bennett 10/10 3237 days 2%
R Brandsma 9/10 3251 days 1%
Alfredo Talin 10/10 3265 days 2%
Karin Martin 10/10 3265 days 2%
Magnus Bell 10/10 3296 days 2%
Carlos Ciller 10/10 3296 days 2%
Jochen vA 10/10 3296 days 2%
David Bryant 10/10 3296 days 2%
Steven Casburn 10/10 3296 days 2%
Jolien 9/10 3316 days 1%
Mark Thompson 10/10 3327 days 2%
Matt Petrie 10/10 3327 days 2%
roni naiss 10/10 3357 days 2%
Harin Kerai 10/10 3357 days 2%
Gary Smith 10/10 3357 days 2%
Bev Rankin 9/10 3388 days 2%
Martyn Hancock 8/10 3388 days 2%
Vincent Clausen 10/10 3388 days 2%
Margaret Sheffield 10/10 3388 days 2%
Mark Fuller 10/10 3418 days 2%
Brett E 10/10 3480 days 2%
Vicki Shepherd 2/10 3541 days 1%
Bjoern Zwiebelberg 10/10 3571 days 2%
Pierre FALCONETTI 10/10 3571 days 2%
Phil Townsend 9/10 3571 days 2%
Lynne Dyck 10/10 3571 days 2%
Rakcent Wong 10/10 3602 days 1%
Trevor Beselt 10/10 3602 days 1%
Martin Goodman 10/10 3631 days 1%
Steve Paddison 10/10 3631 days 1%
Kathleen Brown 10/10 3631 days 1%
Howard Geer 10/10 3631 days 1%
Alison Gourlay 10/10 3631 days 1%
Jennifer Ings 10/10 3662 days 1%
Lynda Coote 8/10 3662 days 1%
Thomas and leonie 10/10 3662 days 1%
Ben Thompson 10/10 3662 days 1%
Ian MacDougall 10/10 3662 days 1%
paolo battistoni 10/10 3662 days 1%
thinus van niekerk 9/10 3693 days 1%
Joanna Stephens 10/10 3693 days 1%
Rachel Purchase 10/10 3723 days 1%
Mark Walton 9/10 3723 days 1%
William Wighton 10/10 3723 days 1%
Renee Willhuber 10/10 3723 days 1%
Jean-Marie Versaud 8/10 3723 days 1%
Luis . 10/10 3754 days 1%
mtn mtn 10/10 3784 days 1%
Mike Spiro 10/10 3784 days 1%
Margaret Kajewski 10/10 3815 days 1%
tim downing 10/10 3876 days 1%
Katherine Easterling 10/10 3907 days 1%
ruben dam 10/10 3907 days 1%
Barbara Clarke 10/10 3968 days 1%
francesco bombelli 10/10 3996 days 1%
Katy Kirby 10/10 3996 days 1%
Simon von Heugel 10/10 4027 days 1%
Mikael Hedstrom 10/10 4027 days 1%
Raz Shapira-Fainburg 10/10 4027 days 1%
Chris Heaton 10/10 4361 days 0%
rachandjohn 10/10 4392 days 1%
Steven Kopstein 10/10 4392 days 1%
Kelly Hunter 10/10 4392 days 1%
Jackie Pearson 10/10 4423 days 1%
Craig 9/10 4453 days 1%
Maree Dunlop 10/10 4545 days 1%
Graeme32 10/10 4637 days 1%
Travellor 10/10 4637 days 1%
hannahlornsen 10/10 4726 days 1%
David Law 10/10 4757 days 1%
David and Sally Wallis 8/10 4779 days 1%
millview 10/10 4788 days 1%
johannesivarsson 10/10 4788 days 1%
Kleiner 10/10 4788 days 1%
obyrnej 10/10 4788 days 1%
Kristina Mårtensson 9/10 4788 days 1%
clarea 10/10 4818 days 1%
peteandviv 10/10 4818 days 1%
TheVons 10/10 4849 days 1%
Siggy0603 10/10 4971 days 1%
stacey 10/10 4971 days 1%
klinehan 10/10 5002 days 1%
Martin_Sonia 10/10 5002 days 1%
joelhwa 10/10 5032 days 1%
PandWBr 10/10 5063 days 1%
Webb & Muckelt 9/10 5072 days 1%
Judith Midgley 8/10 5075 days 1%
Michelle 10/10 5092 days 1%
TonyB 10/10 5092 days 1%
KandJ 10/10 5123 days 1%
susanmountford 9/10 5123 days 1%
Bjarne 10/10 5123 days 1%
cerlermsw 10/10 5123 days 1%
DaveHarris 9/10 5154 days 1%
Jimmer84 10/10 5154 days 1%
darktower 10/10 5154 days 1%
acharlesedwards 9/10 5184 days 1%
Caragh 10/10 5215 days 1%
stuart01 10/10 5245 days 1%
TomandDave 10/10 5245 days 1%
robpthomas 10/10 5245 days 1%
markearl 9/10 5245 days 1%
Katy Johnson 8/10 5404 days 1%
Julie 9/10 5411 days 1%
Matt Haneline 8/10 5417 days 1%
Bette Eh 10/10 5418 days 1%
Mark Leeuwenburgh 9/10 5434 days 1%
Andrew Koster 9/10 5442 days 1%
Becky Foley 10/10 5443 days 1%
ian1 10/10 5457 days 1%
geoffreyandjean 9/10 5457 days 1%
fogartyh 10/10 5488 days 1%
Nature_love 8/10 5488 days 1%
BrianHart6 10/10 5519 days 1%
donpursche 9/10 5580 days 1%
martinveysey 10/10 5733 days 1%
dylan212 10/10 5794 days 1%
Marge Steve 9/10 5803 days 1%
Don and Barb 8/10 5815 days 1%
Jen Rick 10/10 5818 days 1%
Nigel Petrie 10/10 5907 days 1%
alanvn 9/10 5997 days 1%
Jules77 10/10 6006 days 1%
LowerD 9/10 6122 days 1%
JanL 9/10 6128 days 1%
erikc 9/10 6128 days 1%
keeble 7/10 6128 days 1%
KuzakUSA 8/10 6132 days 1%
GregL 9/10 6147 days 1%
Philip 10/10 6177 days 1%
Melinda 9/10 6213 days 1%
Andrew 5/10 6318 days 0%
ranker_46 10/10 6730 days 1%
qofd 9/10 6829 days 1%
noname 8/10 6893 days 1%
Louise 10/10 6908 days 1%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Sunrise Holidays experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-2.83% Adjustment

Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.

What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.

There may be an adjustment if this experience hasn't received enough reviews within the last 44 days. The Sunrise Holidays experience has 1 recent ranking. Adjustments are according to the following table:

Recent Reviews Adjustment
0 -3.00%
1 -2.63%
2 -1.50%
3 -0.38%
4 -0.00%

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Sunrise Holidays experience has been adjusted for 10 days. Adjustments are according to the following table.

Days Adjustment
7 -0.14%
8 -0.16%
9 -0.18%
10 -0.20%
11 -0.22%
12 -0.24%
13 -0.26%

Balancing Adjustment

0.38% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Onboarding Rating

This rating is about customer service and camper availability. It measures aspects of the customer journey that are often missing from online ratings. It includes performances based on: pre-booking communication, product availability and responsiveness to customer enquiries.

All metrics come from actual customer interactions.

Details are calculated daily from statistics over several years and merged with the score derived from customer reviews - to then form the final ranking score.

Final Ranking Score

97%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.