G'day, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Stray.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
195 Valid Reviews
The Stray experience has a total of 202 reviews. There are 195 valid reviews that are included when calculating the ranking score and 7 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 195 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 62 |
|
32% |
| 9/10 | 42 |
|
22% |
| 8/10 | 36 |
|
18% |
| 7/10 | 31 |
|
16% |
| 6/10 | 9 |
|
5% |
| 5/10 | 7 |
|
4% |
| 4/10 | 3 |
|
2% |
| 3/10 | 5 |
|
3% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
83.03% Average
The raw data average (mean) for all the Stray valid reviews is 83.03% and is based on 195 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
101 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 195 valid reviews, the experience has 101 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 101 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 10 |
|
10% |
| 9/10 | 15 |
|
15% |
| 8/10 | 30 |
|
30% |
| 7/10 | 28 |
|
28% |
| 6/10 | 6 |
|
6% |
| 5/10 | 4 |
|
4% |
| 4/10 | 3 |
|
3% |
| 3/10 | 5 |
|
5% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
74.65% Average
The raw data average (mean) for all the Stray face-to-face reviews is 74.65% and is based on 101 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
83.96%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Atte | 6/10 | 2919 days | 100% |
| Tom C | 10/10 | 3710 days | 52% |
| Jodie | 10/10 | 3710 days | 52% |
| Paul | 10/10 | 3710 days | 52% |
| Christin Ossege | 10/10 | 3832 days | 42% |
| Theodore Trozinski | 9/10 | 3892 days | 37% |
| Phil Hartmann | 10/10 | 4045 days | 25% |
| dana forrest | 10/10 | 4137 days | 17% |
| Abbi Smith | 10/10 | 4198 days | 12% |
| Nicko Wong | 10/10 | 4229 days | 10% |
| Jodine | 10/10 | 4257 days | 8% |
| Samuel Berwick | 10/10 | 4257 days | 8% |
| Amy Jellings | 10/10 | 4349 days | 0% |
| Anna Elden | 9/10 | 4349 days | 0% |
| Andrea Leichtl | 10/10 | 4563 days | 39% |
| Johanna Molenaar | 7/10 | 4563 days | 36% |
| Claudia Bauch | 3/10 | 4592 days | 20% |
| Charlotte Wilson | 10/10 | 4594 days | 39% |
| Chris Luebbi | 8/10 | 4594 days | 38% |
| jason beinstein | 9/10 | 4622 days | 39% |
| discoveringaway | 9/10 | 4622 days | 39% |
| ieva m | 8/10 | 4653 days | 38% |
| Sonia | 10/10 | 4653 days | 39% |
| Zsolt | 10/10 | 4653 days | 39% |
| Victoria Wander | 10/10 | 4653 days | 39% |
| TtotheT13 | 9/10 | 4684 days | 39% |
| Kim O'Neill | 10/10 | 4714 days | 39% |
| Maia Kazaks | 8/10 | 4714 days | 38% |
| Colette Keely | 10/10 | 4745 days | 39% |
| Jen Hards | 10/10 | 4775 days | 39% |
| Thomas Jones | 10/10 | 4806 days | 39% |
| Raj Singh | 10/10 | 4806 days | 39% |
| Sohie | 9/10 | 4964 days | 39% |
| Robin Andersson | 9/10 | 4987 days | 39% |
| Megan Gallagher | 10/10 | 5018 days | 39% |
| Andy Brown | 10/10 | 5018 days | 39% |
| Vinnie K | 10/10 | 5079 days | 39% |
| Heather_Oz | 9/10 | 5140 days | 39% |
| luciasolda | 10/10 | 5202 days | 39% |
| jennyj | 10/10 | 5232 days | 39% |
| dwehrtmann | 9/10 | 5263 days | 39% |
| Evaislief | 10/10 | 5293 days | 39% |
| Malena | 10/10 | 5324 days | 39% |
| navilink | 10/10 | 5324 days | 39% |
| meganb04 | 10/10 | 5324 days | 39% |
| MaryG | 10/10 | 5324 days | 39% |
| JoPycroft | 10/10 | 5324 days | 39% |
| lovebyname | 9/10 | 5324 days | 39% |
| Sonia Sennane | 7/10 | 5325 days | 36% |
| Tamara McVey | 7/10 | 5336 days | 36% |
| Rachel | 7/10 | 5338 days | 36% |
| Danielle & Jobbe | 8/10 | 5338 days | 38% |
| Andy Bridgman | 8/10 | 5338 days | 38% |
| Fiona Finke | 6/10 | 5344 days | 33% |
| Miron & Hendrik | 8/10 | 5348 days | 38% |
| marielou | 10/10 | 5353 days | 39% |
| iainmcgin | 10/10 | 5353 days | 39% |
| redkeels | 10/10 | 5353 days | 39% |
| lulu | 6/10 | 5384 days | 33% |
| Boogie | 5/10 | 5415 days | 29% |
| isha | 9/10 | 5415 days | 39% |
| pepper | 9/10 | 5445 days | 39% |
| Kez | 10/10 | 5476 days | 39% |
| Brilly01 | 8/10 | 5476 days | 38% |
| yens123 | 9/10 | 5476 days | 39% |
| louiset | 9/10 | 5476 days | 39% |
| siek09 | 9/10 | 5506 days | 39% |
| rosey | 10/10 | 5537 days | 39% |
| Cadz | 10/10 | 5537 days | 39% |
| natalietrueman84 | 10/10 | 5568 days | 39% |
| Josie | 10/10 | 5568 days | 39% |
| Scott_and_Stephanie | 9/10 | 5659 days | 39% |
| Samantha | 10/10 | 5659 days | 39% |
| Tracey Airiscough | 9/10 | 5681 days | 39% |
| Vanessa Hanzen | 4/10 | 5682 days | 25% |
| Lauren McKeone | 7/10 | 5688 days | 36% |
| Faye Cox | 7/10 | 5688 days | 36% |
| pudddddin | 9/10 | 5690 days | 39% |
| alicevarren | 9/10 | 5690 days | 39% |
| irisheyes | 7/10 | 5690 days | 36% |
| Steff | 7/10 | 5710 days | 36% |
| Forestal Youri | 7/10 | 5710 days | 36% |
| Amanda Craig | 8/10 | 5712 days | 38% |
| Olle Beide | 8/10 | 5718 days | 38% |
| JonathanMills | 8/10 | 5718 days | 38% |
| lisa | 9/10 | 5749 days | 39% |
| phydough | 6/10 | 5780 days | 33% |
| zippy | 10/10 | 5871 days | 39% |
| TerriH | 10/10 | 5902 days | 39% |
| ciara | 10/10 | 5933 days | 39% |
| mel1407 | 10/10 | 5933 days | 39% |
| Claram | 9/10 | 5963 days | 39% |
| joycevanb | 7/10 | 5994 days | 36% |
| JohnG | 10/10 | 5994 days | 39% |
| nicolejr413 | 9/10 | 6024 days | 39% |
| Antoine Migault | 8/10 | 6045 days | 38% |
| Christine T | 7/10 | 6049 days | 36% |
| Kay Beaumont | 8/10 | 6057 days | 38% |
| Johan | 7/10 | 6057 days | 36% |
| S Millet | 9/10 | 6061 days | 39% |
| Jens van Evp | 9/10 | 6079 days | 39% |
| Max Van der Zalm | 9/10 | 6079 days | 39% |
| Emily Walters | 7/10 | 6081 days | 36% |
| Brett Oz | 9/10 | 6114 days | 39% |
| greenbex | 9/10 | 6114 days | 39% |
| simonbo | 3/10 | 6129 days | 20% |
| katesc | 9/10 | 6134 days | 39% |
| martint | 6/10 | 6138 days | 33% |
| richelle | 7/10 | 6138 days | 36% |
| rosalindm | 8/10 | 6139 days | 38% |
| katepat | 8/10 | 6145 days | 38% |
| Beau | 5/10 | 6145 days | 29% |
| Debbie Rathbone | 10/10 | 6152 days | 39% |
| Ricarda | 3/10 | 6155 days | 20% |
| Malinka Nuefeld | 4/10 | 6155 days | 25% |
| Martin | 9/10 | 6155 days | 39% |
| Thomas Willi | 8/10 | 6155 days | 38% |
| Jess Pasos | 9/10 | 6164 days | 39% |
| stettim | 10/10 | 6206 days | 39% |
| Philipp | 9/10 | 6206 days | 39% |
| Holly Mrowiec | 10/10 | 6236 days | 39% |
| Sophie Keate | 10/10 | 6273 days | 39% |
| Sam Lightfoot | 10/10 | 6273 days | 39% |
| Jenny Lee | 7/10 | 6295 days | 36% |
| Cat Payne | 9/10 | 6302 days | 39% |
| Catherine Smiles | 10/10 | 6303 days | 39% |
| Nikki Turner | 9/10 | 6310 days | 39% |
| TaraD | 10/10 | 6387 days | 39% |
| BiancaA | 9/10 | 6387 days | 39% |
| hibbler | 10/10 | 6389 days | 39% |
| ferdinande | 7/10 | 6391 days | 36% |
| mariea | 8/10 | 6401 days | 38% |
| JennekeK | 6/10 | 6401 days | 33% |
| Ross | 5/10 | 6403 days | 29% |
| MarielR | 7/10 | 6407 days | 36% |
| NikW | 8/10 | 6407 days | 38% |
| Anna Skeer | 9/10 | 6430 days | 39% |
| EmmaB1 | 8/10 | 6435 days | 38% |
| BethanD | 9/10 | 6436 days | 39% |
| renanf | 8/10 | 6440 days | 38% |
| Laura Muser | 9/10 | 6448 days | 39% |
| Alan Gallagher | 7/10 | 6448 days | 36% |
| Ellen Perrin | 9/10 | 6448 days | 39% |
| Julia | 7/10 | 6451 days | 36% |
| Philipp | 10/10 | 6454 days | 39% |
| Marieke | 3/10 | 6455 days | 20% |
| Katie | 10/10 | 6458 days | 39% |
| Ann-Kathren | 7/10 | 6461 days | 36% |
| Sonja | 8/10 | 6494 days | 38% |
| Claudia Schmidt | 9/10 | 6506 days | 39% |
| sylvia | 8/10 | 6511 days | 38% |
| Amy Newton | 10/10 | 6514 days | 39% |
| debsnz | 10/10 | 6527 days | 39% |
| Nicole | 3/10 | 6536 days | 20% |
| Spike | 7/10 | 6596 days | 36% |
| Sam Prior | 8/10 | 6605 days | 38% |
| Marco | 7/10 | 6629 days | 36% |
| Meike Biel | 8/10 | 6739 days | 38% |
| Helen | 8/10 | 6739 days | 38% |
| Mark | 7/10 | 6759 days | 36% |
| Julie | 5/10 | 6769 days | 29% |
| Marlo | 7/10 | 6776 days | 36% |
| Simon Mills | 8/10 | 6786 days | 38% |
| Sayaka | 4/10 | 6801 days | 25% |
| Camille | 10/10 | 6802 days | 39% |
| Anders | 9/10 | 6802 days | 39% |
| Laura | 8/10 | 6825 days | 38% |
| Ian | 7/10 | 6829 days | 36% |
| Carole Roccia | 6/10 | 6830 days | 33% |
| Thierry Berdah | 8/10 | 6832 days | 38% |
| Helena | 8/10 | 6832 days | 38% |
| Peter Katafey | 6/10 | 6832 days | 33% |
| Lindsey Woosnam | 5/10 | 6832 days | 29% |
| Katherine | 7/10 | 6835 days | 36% |
| Fred | 6/10 | 6836 days | 33% |
| Rob | 5/10 | 6836 days | 29% |
| Gav | 10/10 | 6836 days | 39% |
| Tom Anson | 8/10 | 6837 days | 38% |
| Paul Cowie | 10/10 | 6864 days | 39% |
| Jim | 8/10 | 6873 days | 38% |
| Willemien | 7/10 | 6881 days | 36% |
| Helen | 8/10 | 7107 days | 38% |
| David | 5/10 | 7110 days | 29% |
| Stefan | 7/10 | 7110 days | 36% |
| Gwen | 8/10 | 7113 days | 38% |
| Hanneke | 8/10 | 7117 days | 38% |
| Matt | 7/10 | 7117 days | 36% |
| Alex | 8/10 | 7117 days | 38% |
| Johnny | 8/10 | 7117 days | 38% |
| Aaron | 9/10 | 7117 days | 39% |
| Hilary | 10/10 | 7126 days | 39% |
| Nina | 8/10 | 7161 days | 38% |
| Italy | 9/10 | 7161 days | 39% |
| Helle | 7/10 | 7161 days | 36% |
| KikiNelissen | 7/10 | 7167 days | 36% |
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Stray experience has plenty of reviews and does not meet the criteria for any adjustment.
-3.21% Adjustment
There may be an adjustment if this experience hasn't received any reviews within the last 69 days. However the Stray experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Stray experience has been adjusted for 200 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 197 | -3.16% |
| 198 | -3.17% |
| 199 | -3.19% |
| 200 | -3.21% |
| 201 | -3.22% |
| 202 | -3.24% |
| 203 | -3.26% |
| … | … |
2.80% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
84%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.