Hi, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for New Zealand Frontiers.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
230 Valid Reviews
The New Zealand Frontiers experience has a total of 253 reviews. There are 230 valid reviews that are included when calculating the ranking score and 23 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 230 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 208 |
|
90% |
| 9/10 | 22 |
|
10% |
| 8/10 | 0 |
|
0% |
| 7/10 | 0 |
|
0% |
| 6/10 | 0 |
|
0% |
| 5/10 | 0 |
|
0% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
99.04% Average
The raw data average (mean) for all the New Zealand Frontiers valid reviews is 99.04% and is based on 230 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
4 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 230 valid reviews, the experience has 4 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 4 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 2 |
|
50% |
| 9/10 | 2 |
|
50% |
| 8/10 | 0 |
|
0% |
| 7/10 | 0 |
|
0% |
| 6/10 | 0 |
|
0% |
| 5/10 | 0 |
|
0% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
95.00% Average
The raw data average (mean) for all the New Zealand Frontiers face-to-face reviews is 95.00% and is based on 4 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
99.68%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Anonymous | 10/10 | 69 days | 100% |
| Ruth Stewart | 10/10 | 250 days | 97% |
| Sandra Pearcey | 10/10 | 250 days | 97% |
| Mark Easom | 10/10 | 525 days | 85% |
| Joshua Morris | 10/10 | 646 days | 76% |
| O Evans | 10/10 | 2260 days | 4% |
| Jenny Barkley | 10/10 | 2290 days | 4% |
| Colin Ferrington | 10/10 | 2382 days | 4% |
| ARTHUR ROBERTS UK | 10/10 | 2382 days | 4% |
| Bryan Y. | 10/10 | 2382 days | 4% |
| Marie-Dominique King | 10/10 | 2411 days | 4% |
| Georgia | 10/10 | 2442 days | 4% |
| Will Bernard and Ciara O'Donnell | 10/10 | 2442 days | 4% |
| Norbert | 10/10 | 2503 days | 4% |
| Robert van de Wetering | 10/10 | 2503 days | 4% |
| Piotr and Magda | 10/10 | 2503 days | 4% |
| Clive Browning | 10/10 | 2564 days | 4% |
| Darren Looker | 10/10 | 2687 days | 3% |
| Cliff LaPlant | 10/10 | 2717 days | 3% |
| Cathy and Kevin - UK | 10/10 | 2776 days | 3% |
| Simon and Julie | 9/10 | 2807 days | 3% |
| Elizabeth Kenn | 10/10 | 2807 days | 3% |
| Juliet Woodman | 10/10 | 2807 days | 3% |
| Rob and Leslie, Oregon USA | 10/10 | 2868 days | 3% |
| Dina & Craig from Toronto | 10/10 | 2868 days | 3% |
| Sue & Andy Millard | 10/10 | 2868 days | 3% |
| Verena and Eduard | 10/10 | 2991 days | 3% |
| Jamie Roberts | 10/10 | 2991 days | 3% |
| julie frost | 10/10 | 3082 days | 3% |
| Armando | 10/10 | 3082 days | 3% |
| Brian Parsons | 10/10 | 3113 days | 2% |
| Bruce W | 10/10 | 3113 days | 2% |
| Alexander | 10/10 | 3141 days | 2% |
| Helen Flanagan | 10/10 | 3141 days | 2% |
| Martyn Chambers | 10/10 | 3172 days | 2% |
| David Jenen | 10/10 | 3172 days | 2% |
| Don Wilkes | 10/10 | 3172 days | 2% |
| Andrew Jose | 10/10 | 3203 days | 2% |
| Jay Lawton | 10/10 | 3203 days | 2% |
| John McCready | 10/10 | 3356 days | 2% |
| John Graham | 9/10 | 3478 days | 2% |
| julie frost | 10/10 | 3506 days | 2% |
| Timo Herzel | 10/10 | 3629 days | 1% |
| Christopher Käufer | 10/10 | 3812 days | 1% |
| Nefyn Provis-Evans | 10/10 | 3843 days | 1% |
| Bill Kan | 10/10 | 3843 days | 1% |
| Sandy | 10/10 | 3843 days | 1% |
| Robin Hewson | 10/10 | 3843 days | 1% |
| Karen and Paul | 10/10 | 3843 days | 1% |
| Kim | 9/10 | 3853 days | 1% |
| Jack Bryniarski | 10/10 | 3872 days | 1% |
| Randy and Kim | 10/10 | 3872 days | 1% |
| sgtbean | 10/10 | 3903 days | 1% |
| Mark Freitas | 10/10 | 3903 days | 1% |
| andrea campo | 10/10 | 3903 days | 1% |
| Hernan Chaves | 10/10 | 3903 days | 1% |
| Tiggy Booth-Jones | 10/10 | 3903 days | 1% |
| Farid Baharuddin | 10/10 | 3934 days | 1% |
| Elise Lau | 10/10 | 3934 days | 1% |
| Gayle Campbell | 10/10 | 3964 days | 1% |
| Tim Blong | 10/10 | 4025 days | 1% |
| Will Waine | 10/10 | 4056 days | 1% |
| Jason C | 10/10 | 4056 days | 1% |
| Alan Largue | 10/10 | 4148 days | 0% |
| Susie Ides | 10/10 | 4148 days | 0% |
| Michael Wagner | 10/10 | 4178 days | 0% |
| Bob Large | 10/10 | 4178 days | 0% |
| david watson | 10/10 | 4178 days | 0% |
| john McManus | 10/10 | 4178 days | 0% |
| Jennie Lamb | 10/10 | 4237 days | 0% |
| Robyn Lancaster | 10/10 | 4268 days | 0% |
| Matt Sparkes | 10/10 | 4268 days | 0% |
| Chris Hindley | 10/10 | 4268 days | 0% |
| andrew Pullan | 10/10 | 4268 days | 0% |
| Bev abrahall | 10/10 | 4268 days | 0% |
| Wils | 10/10 | 4268 days | 0% |
| Linda Fargher | 10/10 | 4268 days | 0% |
| Fabio Lentini | 10/10 | 4299 days | 0% |
| Lauren M | 10/10 | 4299 days | 0% |
| Judy Lambert | 10/10 | 4329 days | 0% |
| Jan Compton | 10/10 | 4329 days | 0% |
| Phil & Lin Wilde | 10/10 | 4360 days | 0% |
| Lester Adams | 10/10 | 4360 days | 0% |
| Ruth Hyslop | 10/10 | 4390 days | 1% |
| Andrew Main | 10/10 | 4421 days | 1% |
| Marcos AG | 10/10 | 4421 days | 1% |
| Benjamin Salazar | 10/10 | 4513 days | 1% |
| Mieke_Jacko | 10/10 | 4513 days | 1% |
| Philip Worby | 9/10 | 4574 days | 1% |
| Deb & Craig | 9/10 | 4602 days | 1% |
| Stephen Clark | 10/10 | 4602 days | 1% |
| Carol Seward | 10/10 | 4602 days | 1% |
| Frank Wölfel | 10/10 | 4602 days | 1% |
| Ann Barrett | 10/10 | 4602 days | 1% |
| James Capel | 10/10 | 4602 days | 1% |
| Roger McCabe | 10/10 | 4633 days | 1% |
| Miles Chisholm | 10/10 | 4633 days | 1% |
| andreas wolf | 10/10 | 4664 days | 1% |
| Brian | 10/10 | 4694 days | 1% |
| Jordan M | 10/10 | 4694 days | 1% |
| KATHLEEN CUNEY | 10/10 | 4725 days | 1% |
| Patrick Shapland | 10/10 | 4725 days | 1% |
| Arthur W | 10/10 | 4725 days | 1% |
| Joan Kelley | 10/10 | 4755 days | 1% |
| David Johns | 10/10 | 4755 days | 1% |
| Bronwyn Cikuts | 10/10 | 4755 days | 1% |
| Mel Catlin | 10/10 | 4786 days | 1% |
| Gary Kerr | 10/10 | 4817 days | 1% |
| matt_ellington | 10/10 | 4847 days | 1% |
| Dorien Broothaerts | 10/10 | 4878 days | 1% |
| Anthony Smith | 10/10 | 4908 days | 1% |
| Julian Roots | 10/10 | 4939 days | 1% |
| Elke + Holger | 10/10 | 4939 days | 1% |
| lynandsimon | 10/10 | 4939 days | 1% |
| Helen Grant | 10/10 | 4939 days | 1% |
| Mike McG | 10/10 | 4967 days | 1% |
| Hans Zima | 10/10 | 4967 days | 1% |
| Jill Fischer | 10/10 | 4967 days | 1% |
| william harrison | 10/10 | 4998 days | 1% |
| Al Campbell | 10/10 | 4998 days | 1% |
| heyjude | 10/10 | 4998 days | 1% |
| Nils Andersson | 10/10 | 4998 days | 1% |
| Andrew Crow | 9/10 | 5029 days | 1% |
| barbequeman | 10/10 | 5059 days | 1% |
| Chillingworth | 9/10 | 5059 days | 1% |
| ianscubadiver | 10/10 | 5059 days | 1% |
| stefael | 10/10 | 5151 days | 1% |
| markchiller | 9/10 | 5151 days | 1% |
| liamandkat2012 | 10/10 | 5182 days | 1% |
| danielthembawhite | 10/10 | 5212 days | 1% |
| jodel | 9/10 | 5243 days | 1% |
| Tramper49 | 10/10 | 5273 days | 1% |
| TheHoon | 9/10 | 5273 days | 1% |
| Roy Barton | 9/10 | 5301 days | 1% |
| royb | 10/10 | 5304 days | 1% |
| tmdilly | 10/10 | 5304 days | 1% |
| mkkbven | 10/10 | 5304 days | 1% |
| JML | 10/10 | 5304 days | 1% |
| bedards | 10/10 | 5333 days | 1% |
| Chattykathy | 10/10 | 5333 days | 1% |
| Dazler | 9/10 | 5333 days | 1% |
| elaineandbob | 10/10 | 5333 days | 1% |
| Edeeee | 10/10 | 5333 days | 1% |
| darylw | 9/10 | 5364 days | 1% |
| Robeliza | 9/10 | 5364 days | 1% |
| kiwihaus | 10/10 | 5364 days | 1% |
| jenny | 9/10 | 5364 days | 1% |
| fms95032 | 10/10 | 5395 days | 1% |
| theoverlander | 10/10 | 5456 days | 1% |
| sharons0 | 10/10 | 5456 days | 1% |
| Sally_Watson | 10/10 | 5456 days | 1% |
| Tonyb436 | 10/10 | 5456 days | 1% |
| Wenny Yap | 10/10 | 5486 days | 1% |
| garethd1980 | 10/10 | 5486 days | 1% |
| jodienblue | 10/10 | 5517 days | 1% |
| Discen | 10/10 | 5578 days | 1% |
| Cookie | 9/10 | 5609 days | 1% |
| Marylyn | 10/10 | 5609 days | 1% |
| mcatlin | 10/10 | 5609 days | 1% |
| GWHarris | 10/10 | 5639 days | 1% |
| davidfrances | 10/10 | 5670 days | 1% |
| TraceyE | 10/10 | 5670 days | 1% |
| Nancycox | 10/10 | 5670 days | 1% |
| Kensa | 10/10 | 5670 days | 1% |
| roasty | 10/10 | 5698 days | 1% |
| WGregory | 10/10 | 5698 days | 1% |
| HighlandLassie | 10/10 | 5698 days | 1% |
| trar | 10/10 | 5729 days | 1% |
| AlexM | 10/10 | 5760 days | 1% |
| alixgibson | 9/10 | 5760 days | 1% |
| Jaap | 9/10 | 5790 days | 1% |
| millar | 10/10 | 5790 days | 1% |
| Hummpj | 10/10 | 5790 days | 1% |
| ARLENE | 10/10 | 5821 days | 1% |
| fittock | 10/10 | 5821 days | 1% |
| stinfamily | 10/10 | 5851 days | 1% |
| jimwood | 9/10 | 5851 days | 1% |
| Jem2378 | 10/10 | 5882 days | 1% |
| cornishcouple | 10/10 | 5974 days | 1% |
| lorrainej | 10/10 | 6004 days | 1% |
| PeteandEm | 10/10 | 6004 days | 1% |
| Roodinthehouse | 10/10 | 6004 days | 1% |
| Paul Roberts | 10/10 | 6035 days | 1% |
| Alan Howe | 10/10 | 6055 days | 1% |
| Martina Olley | 10/10 | 6094 days | 1% |
| jorgewoods2000 | 10/10 | 6094 days | 1% |
| BevM | 10/10 | 6094 days | 1% |
| cosic1 | 10/10 | 6094 days | 1% |
| Stephen O'Connor | 10/10 | 6094 days | 1% |
| Kent ONeill | 10/10 | 6094 days | 1% |
| Elin McCallum | 10/10 | 6094 days | 1% |
| fionaanddaveare | 10/10 | 6125 days | 1% |
| Carlos Grana | 10/10 | 6125 days | 1% |
| Ian Shaw | 10/10 | 6125 days | 1% |
| Jerry | 10/10 | 6155 days | 1% |
| Lisa Brooks | 10/10 | 6155 days | 1% |
| Philip Worby | 10/10 | 6155 days | 1% |
| pyxxel | 10/10 | 6155 days | 1% |
| JimTheCanuck | 10/10 | 6186 days | 1% |
| JANOT Gerard | 10/10 | 6186 days | 1% |
| TonyS | 10/10 | 6186 days | 1% |
| cal knight | 10/10 | 6247 days | 1% |
| John Robinson | 10/10 | 6247 days | 1% |
| helmet_p | 10/10 | 6247 days | 1% |
| sue dobbs | 10/10 | 6247 days | 1% |
| Ashley McGee | 10/10 | 6339 days | 1% |
| GusCrotty | 10/10 | 6339 days | 1% |
| Robin | 10/10 | 6369 days | 1% |
| Andrew | 10/10 | 6369 days | 1% |
| skent | 9/10 | 6369 days | 1% |
| David Clarke | 10/10 | 6369 days | 1% |
| Ed | 10/10 | 6369 days | 1% |
| ian_s | 10/10 | 6374 days | 1% |
| Graham | 9/10 | 6390 days | 1% |
| Tony Pearson | 10/10 | 6392 days | 1% |
| Adrian | 10/10 | 6400 days | 1% |
| yvonne_and_leon | 10/10 | 6400 days | 1% |
| Brian Etheridge | 10/10 | 6401 days | 1% |
| Jan Emrick | 10/10 | 6416 days | 1% |
| Roberto Mazumdar | 9/10 | 6417 days | 1% |
| Alan Morris | 10/10 | 6418 days | 1% |
| Dave739 | 10/10 | 6467 days | 1% |
| Carole Leonard | 10/10 | 6490 days | 1% |
| bugs | 10/10 | 6490 days | 1% |
| Peter_C | 10/10 | 6507 days | 1% |
| Jeff Kotz | 10/10 | 6510 days | 1% |
| Dave Carlyle | 10/10 | 6511 days | 1% |
| George (Harry) Beardow | 10/10 | 6521 days | 1% |
| Peter Peterson | 10/10 | 6591 days | 1% |
| Jen | 10/10 | 7139 days | 1% |
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The New Zealand Frontiers experience has plenty of reviews and does not meet the criteria for any adjustment.
-2.93% Adjustment
Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.
What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.
There may be an adjustment if this experience hasn't received enough reviews within the last 86 days. The New Zealand Frontiers experience has 1 recent ranking. Adjustments are according to the following table:
| Recent Reviews | Adjustment |
|---|---|
| 0 | -3.00% |
| 1 | -2.63% |
| 2 | -1.50% |
| 3 | -0.38% |
| 4 | -0.00% |
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The New Zealand Frontiers experience has been adjusted for 22 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 19 | -0.26% |
| 20 | -0.28% |
| 21 | -0.29% |
| 22 | -0.30% |
| 23 | -0.32% |
| 24 | -0.33% |
| 25 | -0.35% |
| … | … |
0.27% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
This rating is about customer service and camper availability. It measures aspects of the customer journey that are often missing from online ratings. It includes performances based on: pre-booking communication, product availability and responsiveness to customer enquiries.
All metrics come from actual customer interactions.
Details are calculated daily from statistics over several years and merged with the score derived from customer reviews - to then form the final ranking score.
86%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.