Hey, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for New Zealand Frontiers.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
229 Valid Reviews
The New Zealand Frontiers experience has a total of 252 reviews. There are 229 valid reviews that are included when calculating the ranking score and 23 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 229 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 207 |
|
90% |
| 9/10 | 22 |
|
10% |
| 8/10 | 0 |
|
0% |
| 7/10 | 0 |
|
0% |
| 6/10 | 0 |
|
0% |
| 5/10 | 0 |
|
0% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
99.04% Average
The raw data average (mean) for all the New Zealand Frontiers valid reviews is 99.04% and is based on 229 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
4 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 229 valid reviews, the experience has 4 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 4 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 2 |
|
50% |
| 9/10 | 2 |
|
50% |
| 8/10 | 0 |
|
0% |
| 7/10 | 0 |
|
0% |
| 6/10 | 0 |
|
0% |
| 5/10 | 0 |
|
0% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
95.00% Average
The raw data average (mean) for all the New Zealand Frontiers face-to-face reviews is 95.00% and is based on 4 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
99.64%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Ruth Stewart | 10/10 | 130 days | 100% |
| Sandra Pearcey | 10/10 | 130 days | 100% |
| Mark Easom | 10/10 | 405 days | 92% |
| Joshua Morris | 10/10 | 526 days | 85% |
| O Evans | 10/10 | 2140 days | 4% |
| Jenny Barkley | 10/10 | 2170 days | 4% |
| Colin Ferrington | 10/10 | 2262 days | 4% |
| ARTHUR ROBERTS UK | 10/10 | 2262 days | 4% |
| Bryan Y. | 10/10 | 2262 days | 4% |
| Marie-Dominique King | 10/10 | 2291 days | 4% |
| Georgia | 10/10 | 2322 days | 4% |
| Will Bernard and Ciara O'Donnell | 10/10 | 2322 days | 4% |
| Norbert | 10/10 | 2383 days | 4% |
| Robert van de Wetering | 10/10 | 2383 days | 4% |
| Piotr and Magda | 10/10 | 2383 days | 4% |
| Clive Browning | 10/10 | 2444 days | 4% |
| Darren Looker | 10/10 | 2567 days | 3% |
| Cliff LaPlant | 10/10 | 2597 days | 3% |
| Cathy and Kevin - UK | 10/10 | 2656 days | 3% |
| Simon and Julie | 9/10 | 2687 days | 3% |
| Elizabeth Kenn | 10/10 | 2687 days | 3% |
| Juliet Woodman | 10/10 | 2687 days | 3% |
| Rob and Leslie, Oregon USA | 10/10 | 2748 days | 3% |
| Dina & Craig from Toronto | 10/10 | 2748 days | 3% |
| Sue & Andy Millard | 10/10 | 2748 days | 3% |
| Verena and Eduard | 10/10 | 2871 days | 3% |
| Jamie Roberts | 10/10 | 2871 days | 3% |
| julie frost | 10/10 | 2962 days | 3% |
| Armando | 10/10 | 2962 days | 3% |
| Brian Parsons | 10/10 | 2993 days | 3% |
| Bruce W | 10/10 | 2993 days | 3% |
| Alexander | 10/10 | 3021 days | 3% |
| Helen Flanagan | 10/10 | 3021 days | 3% |
| Martyn Chambers | 10/10 | 3052 days | 2% |
| David Jenen | 10/10 | 3052 days | 2% |
| Don Wilkes | 10/10 | 3052 days | 2% |
| Andrew Jose | 10/10 | 3083 days | 2% |
| Jay Lawton | 10/10 | 3083 days | 2% |
| John McCready | 10/10 | 3236 days | 2% |
| John Graham | 9/10 | 3358 days | 2% |
| julie frost | 10/10 | 3386 days | 2% |
| Timo Herzel | 10/10 | 3509 days | 2% |
| Christopher Käufer | 10/10 | 3692 days | 1% |
| Nefyn Provis-Evans | 10/10 | 3723 days | 1% |
| Bill Kan | 10/10 | 3723 days | 1% |
| Sandy | 10/10 | 3723 days | 1% |
| Robin Hewson | 10/10 | 3723 days | 1% |
| Karen and Paul | 10/10 | 3723 days | 1% |
| Kim | 9/10 | 3733 days | 1% |
| Jack Bryniarski | 10/10 | 3752 days | 1% |
| Randy and Kim | 10/10 | 3752 days | 1% |
| sgtbean | 10/10 | 3783 days | 1% |
| Mark Freitas | 10/10 | 3783 days | 1% |
| andrea campo | 10/10 | 3783 days | 1% |
| Hernan Chaves | 10/10 | 3783 days | 1% |
| Tiggy Booth-Jones | 10/10 | 3783 days | 1% |
| Farid Baharuddin | 10/10 | 3814 days | 1% |
| Elise Lau | 10/10 | 3814 days | 1% |
| Gayle Campbell | 10/10 | 3844 days | 1% |
| Tim Blong | 10/10 | 3905 days | 1% |
| Will Waine | 10/10 | 3936 days | 1% |
| Jason C | 10/10 | 3936 days | 1% |
| Alan Largue | 10/10 | 4028 days | 1% |
| Susie Ides | 10/10 | 4028 days | 1% |
| Michael Wagner | 10/10 | 4058 days | 0% |
| Bob Large | 10/10 | 4058 days | 0% |
| david watson | 10/10 | 4058 days | 0% |
| john McManus | 10/10 | 4058 days | 0% |
| Jennie Lamb | 10/10 | 4117 days | 0% |
| Robyn Lancaster | 10/10 | 4148 days | 0% |
| Matt Sparkes | 10/10 | 4148 days | 0% |
| Chris Hindley | 10/10 | 4148 days | 0% |
| andrew Pullan | 10/10 | 4148 days | 0% |
| Bev abrahall | 10/10 | 4148 days | 0% |
| Wils | 10/10 | 4148 days | 0% |
| Linda Fargher | 10/10 | 4148 days | 0% |
| Fabio Lentini | 10/10 | 4179 days | 0% |
| Lauren M | 10/10 | 4179 days | 0% |
| Judy Lambert | 10/10 | 4209 days | 0% |
| Jan Compton | 10/10 | 4209 days | 0% |
| Phil & Lin Wilde | 10/10 | 4240 days | 0% |
| Lester Adams | 10/10 | 4240 days | 0% |
| Ruth Hyslop | 10/10 | 4270 days | 0% |
| Andrew Main | 10/10 | 4301 days | 0% |
| Marcos AG | 10/10 | 4301 days | 0% |
| Benjamin Salazar | 10/10 | 4393 days | 1% |
| Mieke_Jacko | 10/10 | 4393 days | 1% |
| Philip Worby | 9/10 | 4454 days | 1% |
| Deb & Craig | 9/10 | 4482 days | 1% |
| Stephen Clark | 10/10 | 4482 days | 1% |
| Carol Seward | 10/10 | 4482 days | 1% |
| Frank Wölfel | 10/10 | 4482 days | 1% |
| Ann Barrett | 10/10 | 4482 days | 1% |
| James Capel | 10/10 | 4482 days | 1% |
| Roger McCabe | 10/10 | 4513 days | 1% |
| Miles Chisholm | 10/10 | 4513 days | 1% |
| andreas wolf | 10/10 | 4544 days | 1% |
| Brian | 10/10 | 4574 days | 1% |
| Jordan M | 10/10 | 4574 days | 1% |
| KATHLEEN CUNEY | 10/10 | 4605 days | 1% |
| Patrick Shapland | 10/10 | 4605 days | 1% |
| Arthur W | 10/10 | 4605 days | 1% |
| Joan Kelley | 10/10 | 4635 days | 1% |
| David Johns | 10/10 | 4635 days | 1% |
| Bronwyn Cikuts | 10/10 | 4635 days | 1% |
| Mel Catlin | 10/10 | 4666 days | 1% |
| Gary Kerr | 10/10 | 4697 days | 1% |
| matt_ellington | 10/10 | 4727 days | 1% |
| Dorien Broothaerts | 10/10 | 4758 days | 1% |
| Anthony Smith | 10/10 | 4788 days | 1% |
| Julian Roots | 10/10 | 4819 days | 1% |
| Elke + Holger | 10/10 | 4819 days | 1% |
| lynandsimon | 10/10 | 4819 days | 1% |
| Helen Grant | 10/10 | 4819 days | 1% |
| Mike McG | 10/10 | 4847 days | 1% |
| Hans Zima | 10/10 | 4847 days | 1% |
| Jill Fischer | 10/10 | 4847 days | 1% |
| william harrison | 10/10 | 4878 days | 1% |
| Al Campbell | 10/10 | 4878 days | 1% |
| heyjude | 10/10 | 4878 days | 1% |
| Nils Andersson | 10/10 | 4878 days | 1% |
| Andrew Crow | 9/10 | 4909 days | 1% |
| barbequeman | 10/10 | 4939 days | 1% |
| Chillingworth | 9/10 | 4939 days | 1% |
| ianscubadiver | 10/10 | 4939 days | 1% |
| stefael | 10/10 | 5031 days | 1% |
| markchiller | 9/10 | 5031 days | 1% |
| liamandkat2012 | 10/10 | 5062 days | 1% |
| danielthembawhite | 10/10 | 5092 days | 1% |
| jodel | 9/10 | 5123 days | 1% |
| Tramper49 | 10/10 | 5153 days | 1% |
| TheHoon | 9/10 | 5153 days | 1% |
| Roy Barton | 9/10 | 5181 days | 0% |
| royb | 10/10 | 5184 days | 1% |
| tmdilly | 10/10 | 5184 days | 1% |
| mkkbven | 10/10 | 5184 days | 1% |
| JML | 10/10 | 5184 days | 1% |
| bedards | 10/10 | 5213 days | 1% |
| Chattykathy | 10/10 | 5213 days | 1% |
| Dazler | 9/10 | 5213 days | 1% |
| elaineandbob | 10/10 | 5213 days | 1% |
| Edeeee | 10/10 | 5213 days | 1% |
| darylw | 9/10 | 5244 days | 1% |
| Robeliza | 9/10 | 5244 days | 1% |
| kiwihaus | 10/10 | 5244 days | 1% |
| jenny | 9/10 | 5244 days | 1% |
| fms95032 | 10/10 | 5275 days | 1% |
| theoverlander | 10/10 | 5336 days | 1% |
| sharons0 | 10/10 | 5336 days | 1% |
| Sally_Watson | 10/10 | 5336 days | 1% |
| Tonyb436 | 10/10 | 5336 days | 1% |
| Wenny Yap | 10/10 | 5366 days | 1% |
| garethd1980 | 10/10 | 5366 days | 1% |
| jodienblue | 10/10 | 5397 days | 1% |
| Discen | 10/10 | 5458 days | 1% |
| Cookie | 9/10 | 5489 days | 1% |
| Marylyn | 10/10 | 5489 days | 1% |
| mcatlin | 10/10 | 5489 days | 1% |
| GWHarris | 10/10 | 5519 days | 1% |
| davidfrances | 10/10 | 5550 days | 1% |
| TraceyE | 10/10 | 5550 days | 1% |
| Nancycox | 10/10 | 5550 days | 1% |
| Kensa | 10/10 | 5550 days | 1% |
| roasty | 10/10 | 5578 days | 1% |
| WGregory | 10/10 | 5578 days | 1% |
| HighlandLassie | 10/10 | 5578 days | 1% |
| trar | 10/10 | 5609 days | 1% |
| AlexM | 10/10 | 5640 days | 1% |
| alixgibson | 9/10 | 5640 days | 1% |
| Jaap | 9/10 | 5670 days | 1% |
| millar | 10/10 | 5670 days | 1% |
| Hummpj | 10/10 | 5670 days | 1% |
| ARLENE | 10/10 | 5701 days | 1% |
| fittock | 10/10 | 5701 days | 1% |
| stinfamily | 10/10 | 5731 days | 1% |
| jimwood | 9/10 | 5731 days | 1% |
| Jem2378 | 10/10 | 5762 days | 1% |
| cornishcouple | 10/10 | 5854 days | 1% |
| lorrainej | 10/10 | 5884 days | 1% |
| PeteandEm | 10/10 | 5884 days | 1% |
| Roodinthehouse | 10/10 | 5884 days | 1% |
| Paul Roberts | 10/10 | 5915 days | 1% |
| Alan Howe | 10/10 | 5935 days | 0% |
| Martina Olley | 10/10 | 5974 days | 1% |
| jorgewoods2000 | 10/10 | 5974 days | 1% |
| BevM | 10/10 | 5974 days | 1% |
| cosic1 | 10/10 | 5974 days | 1% |
| Stephen O'Connor | 10/10 | 5974 days | 1% |
| Kent ONeill | 10/10 | 5974 days | 1% |
| Elin McCallum | 10/10 | 5974 days | 1% |
| fionaanddaveare | 10/10 | 6005 days | 1% |
| Carlos Grana | 10/10 | 6005 days | 1% |
| Ian Shaw | 10/10 | 6005 days | 1% |
| Jerry | 10/10 | 6035 days | 1% |
| Lisa Brooks | 10/10 | 6035 days | 1% |
| Philip Worby | 10/10 | 6035 days | 1% |
| pyxxel | 10/10 | 6035 days | 1% |
| JimTheCanuck | 10/10 | 6066 days | 1% |
| JANOT Gerard | 10/10 | 6066 days | 1% |
| TonyS | 10/10 | 6066 days | 1% |
| cal knight | 10/10 | 6127 days | 1% |
| John Robinson | 10/10 | 6127 days | 1% |
| helmet_p | 10/10 | 6127 days | 1% |
| sue dobbs | 10/10 | 6127 days | 1% |
| Ashley McGee | 10/10 | 6219 days | 1% |
| GusCrotty | 10/10 | 6219 days | 1% |
| Robin | 10/10 | 6249 days | 1% |
| Andrew | 10/10 | 6249 days | 1% |
| skent | 9/10 | 6249 days | 1% |
| David Clarke | 10/10 | 6249 days | 1% |
| Ed | 10/10 | 6249 days | 1% |
| ian_s | 10/10 | 6254 days | 1% |
| Graham | 9/10 | 6270 days | 1% |
| Tony Pearson | 10/10 | 6272 days | 1% |
| Adrian | 10/10 | 6280 days | 1% |
| yvonne_and_leon | 10/10 | 6280 days | 1% |
| Brian Etheridge | 10/10 | 6281 days | 1% |
| Jan Emrick | 10/10 | 6296 days | 1% |
| Roberto Mazumdar | 9/10 | 6297 days | 1% |
| Alan Morris | 10/10 | 6298 days | 1% |
| Dave739 | 10/10 | 6347 days | 1% |
| Carole Leonard | 10/10 | 6370 days | 1% |
| bugs | 10/10 | 6370 days | 1% |
| Peter_C | 10/10 | 6387 days | 1% |
| Jeff Kotz | 10/10 | 6390 days | 1% |
| Dave Carlyle | 10/10 | 6391 days | 1% |
| George (Harry) Beardow | 10/10 | 6401 days | 1% |
| Peter Peterson | 10/10 | 6471 days | 1% |
| Jen | 10/10 | 7019 days | 0% |
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The New Zealand Frontiers experience has plenty of reviews and does not meet the criteria for any adjustment.
-3.62% Adjustment
Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.
What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.
There may be an adjustment if this experience hasn't received enough reviews within the last 87 days. The New Zealand Frontiers experience has 1 recent ranking. Adjustments are according to the following table:
| Recent Reviews | Adjustment |
|---|---|
| 0 | -3.00% |
| 1 | -2.63% |
| 2 | -1.50% |
| 3 | -0.38% |
| 4 | -0.00% |
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The New Zealand Frontiers experience has been adjusted for 69 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 66 | -0.95% |
| 67 | -0.97% |
| 68 | -0.98% |
| 69 | -1.00% |
| 70 | -1.01% |
| 71 | -1.03% |
| 72 | -1.04% |
| … | … |
0.34% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
This rating is about customer service and camper availability. It measures aspects of the customer journey that are often missing from online ratings. It includes performances based on: pre-booking communication, product availability and responsiveness to customer enquiries.
All metrics come from actual customer interactions.
Details are calculated daily from statistics over several years and merged with the score derived from customer reviews - to then form the final ranking score.
86%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.