Hey, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for New Zealand Frontiers.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
229 Valid Reviews
The New Zealand Frontiers experience has a total of 252 reviews. There are 229 valid reviews that are included when calculating the ranking score and 23 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 229 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 207 |
|
90% |
| 9/10 | 22 |
|
10% |
| 8/10 | 0 |
|
0% |
| 7/10 | 0 |
|
0% |
| 6/10 | 0 |
|
0% |
| 5/10 | 0 |
|
0% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
99.04% Average
The raw data average (mean) for all the New Zealand Frontiers valid reviews is 99.04% and is based on 229 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
4 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 229 valid reviews, the experience has 4 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 4 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 2 |
|
50% |
| 9/10 | 2 |
|
50% |
| 8/10 | 0 |
|
0% |
| 7/10 | 0 |
|
0% |
| 6/10 | 0 |
|
0% |
| 5/10 | 0 |
|
0% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
95.00% Average
The raw data average (mean) for all the New Zealand Frontiers face-to-face reviews is 95.00% and is based on 4 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
99.64%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Ruth Stewart | 10/10 | 90 days | 100% |
| Sandra Pearcey | 10/10 | 90 days | 100% |
| Mark Easom | 10/10 | 365 days | 93% |
| Joshua Morris | 10/10 | 486 days | 87% |
| O Evans | 10/10 | 2100 days | 4% |
| Jenny Barkley | 10/10 | 2130 days | 4% |
| Colin Ferrington | 10/10 | 2222 days | 4% |
| ARTHUR ROBERTS UK | 10/10 | 2222 days | 4% |
| Bryan Y. | 10/10 | 2222 days | 4% |
| Marie-Dominique King | 10/10 | 2251 days | 4% |
| Georgia | 10/10 | 2282 days | 4% |
| Will Bernard and Ciara O'Donnell | 10/10 | 2282 days | 4% |
| Norbert | 10/10 | 2343 days | 4% |
| Robert van de Wetering | 10/10 | 2343 days | 4% |
| Piotr and Magda | 10/10 | 2343 days | 4% |
| Clive Browning | 10/10 | 2404 days | 4% |
| Darren Looker | 10/10 | 2527 days | 4% |
| Cliff LaPlant | 10/10 | 2557 days | 4% |
| Cathy and Kevin - UK | 10/10 | 2616 days | 3% |
| Simon and Julie | 9/10 | 2647 days | 3% |
| Elizabeth Kenn | 10/10 | 2647 days | 3% |
| Juliet Woodman | 10/10 | 2647 days | 3% |
| Rob and Leslie, Oregon USA | 10/10 | 2708 days | 3% |
| Dina & Craig from Toronto | 10/10 | 2708 days | 3% |
| Sue & Andy Millard | 10/10 | 2708 days | 3% |
| Verena and Eduard | 10/10 | 2831 days | 3% |
| Jamie Roberts | 10/10 | 2831 days | 3% |
| julie frost | 10/10 | 2922 days | 3% |
| Armando | 10/10 | 2922 days | 3% |
| Brian Parsons | 10/10 | 2953 days | 3% |
| Bruce W | 10/10 | 2953 days | 3% |
| Alexander | 10/10 | 2981 days | 3% |
| Helen Flanagan | 10/10 | 2981 days | 3% |
| Martyn Chambers | 10/10 | 3012 days | 3% |
| David Jenen | 10/10 | 3012 days | 3% |
| Don Wilkes | 10/10 | 3012 days | 3% |
| Andrew Jose | 10/10 | 3043 days | 3% |
| Jay Lawton | 10/10 | 3043 days | 3% |
| John McCready | 10/10 | 3196 days | 2% |
| John Graham | 9/10 | 3318 days | 2% |
| julie frost | 10/10 | 3346 days | 2% |
| Timo Herzel | 10/10 | 3469 days | 2% |
| Christopher Käufer | 10/10 | 3652 days | 1% |
| Nefyn Provis-Evans | 10/10 | 3683 days | 1% |
| Bill Kan | 10/10 | 3683 days | 1% |
| Sandy | 10/10 | 3683 days | 1% |
| Robin Hewson | 10/10 | 3683 days | 1% |
| Karen and Paul | 10/10 | 3683 days | 1% |
| Kim | 9/10 | 3693 days | 1% |
| Jack Bryniarski | 10/10 | 3712 days | 1% |
| Randy and Kim | 10/10 | 3712 days | 1% |
| sgtbean | 10/10 | 3743 days | 1% |
| Mark Freitas | 10/10 | 3743 days | 1% |
| andrea campo | 10/10 | 3743 days | 1% |
| Hernan Chaves | 10/10 | 3743 days | 1% |
| Tiggy Booth-Jones | 10/10 | 3743 days | 1% |
| Farid Baharuddin | 10/10 | 3774 days | 1% |
| Elise Lau | 10/10 | 3774 days | 1% |
| Gayle Campbell | 10/10 | 3804 days | 1% |
| Tim Blong | 10/10 | 3865 days | 1% |
| Will Waine | 10/10 | 3896 days | 1% |
| Jason C | 10/10 | 3896 days | 1% |
| Alan Largue | 10/10 | 3988 days | 1% |
| Susie Ides | 10/10 | 3988 days | 1% |
| Michael Wagner | 10/10 | 4018 days | 1% |
| Bob Large | 10/10 | 4018 days | 1% |
| david watson | 10/10 | 4018 days | 1% |
| john McManus | 10/10 | 4018 days | 1% |
| Jennie Lamb | 10/10 | 4077 days | 1% |
| Robyn Lancaster | 10/10 | 4108 days | 0% |
| Matt Sparkes | 10/10 | 4108 days | 0% |
| Chris Hindley | 10/10 | 4108 days | 0% |
| andrew Pullan | 10/10 | 4108 days | 0% |
| Bev abrahall | 10/10 | 4108 days | 0% |
| Wils | 10/10 | 4108 days | 0% |
| Linda Fargher | 10/10 | 4108 days | 0% |
| Fabio Lentini | 10/10 | 4139 days | 0% |
| Lauren M | 10/10 | 4139 days | 0% |
| Judy Lambert | 10/10 | 4169 days | 0% |
| Jan Compton | 10/10 | 4169 days | 0% |
| Phil & Lin Wilde | 10/10 | 4200 days | 0% |
| Lester Adams | 10/10 | 4200 days | 0% |
| Ruth Hyslop | 10/10 | 4230 days | 0% |
| Andrew Main | 10/10 | 4261 days | 0% |
| Marcos AG | 10/10 | 4261 days | 0% |
| Benjamin Salazar | 10/10 | 4353 days | 0% |
| Mieke_Jacko | 10/10 | 4353 days | 0% |
| Philip Worby | 9/10 | 4414 days | 1% |
| Deb & Craig | 9/10 | 4442 days | 1% |
| Stephen Clark | 10/10 | 4442 days | 1% |
| Carol Seward | 10/10 | 4442 days | 1% |
| Frank Wölfel | 10/10 | 4442 days | 1% |
| Ann Barrett | 10/10 | 4442 days | 1% |
| James Capel | 10/10 | 4442 days | 1% |
| Roger McCabe | 10/10 | 4473 days | 1% |
| Miles Chisholm | 10/10 | 4473 days | 1% |
| andreas wolf | 10/10 | 4504 days | 1% |
| Brian | 10/10 | 4534 days | 1% |
| Jordan M | 10/10 | 4534 days | 1% |
| KATHLEEN CUNEY | 10/10 | 4565 days | 1% |
| Patrick Shapland | 10/10 | 4565 days | 1% |
| Arthur W | 10/10 | 4565 days | 1% |
| Joan Kelley | 10/10 | 4595 days | 1% |
| David Johns | 10/10 | 4595 days | 1% |
| Bronwyn Cikuts | 10/10 | 4595 days | 1% |
| Mel Catlin | 10/10 | 4626 days | 1% |
| Gary Kerr | 10/10 | 4657 days | 1% |
| matt_ellington | 10/10 | 4687 days | 1% |
| Dorien Broothaerts | 10/10 | 4718 days | 1% |
| Anthony Smith | 10/10 | 4748 days | 1% |
| Julian Roots | 10/10 | 4779 days | 1% |
| Elke + Holger | 10/10 | 4779 days | 1% |
| lynandsimon | 10/10 | 4779 days | 1% |
| Helen Grant | 10/10 | 4779 days | 1% |
| Mike McG | 10/10 | 4807 days | 1% |
| Hans Zima | 10/10 | 4807 days | 1% |
| Jill Fischer | 10/10 | 4807 days | 1% |
| william harrison | 10/10 | 4838 days | 1% |
| Al Campbell | 10/10 | 4838 days | 1% |
| heyjude | 10/10 | 4838 days | 1% |
| Nils Andersson | 10/10 | 4838 days | 1% |
| Andrew Crow | 9/10 | 4869 days | 1% |
| barbequeman | 10/10 | 4899 days | 1% |
| Chillingworth | 9/10 | 4899 days | 1% |
| ianscubadiver | 10/10 | 4899 days | 1% |
| stefael | 10/10 | 4991 days | 1% |
| markchiller | 9/10 | 4991 days | 1% |
| liamandkat2012 | 10/10 | 5022 days | 1% |
| danielthembawhite | 10/10 | 5052 days | 1% |
| jodel | 9/10 | 5083 days | 1% |
| Tramper49 | 10/10 | 5113 days | 1% |
| TheHoon | 9/10 | 5113 days | 1% |
| Roy Barton | 9/10 | 5141 days | 1% |
| royb | 10/10 | 5144 days | 1% |
| tmdilly | 10/10 | 5144 days | 1% |
| mkkbven | 10/10 | 5144 days | 1% |
| JML | 10/10 | 5144 days | 1% |
| bedards | 10/10 | 5173 days | 1% |
| Chattykathy | 10/10 | 5173 days | 1% |
| Dazler | 9/10 | 5173 days | 1% |
| elaineandbob | 10/10 | 5173 days | 1% |
| Edeeee | 10/10 | 5173 days | 1% |
| darylw | 9/10 | 5204 days | 1% |
| Robeliza | 9/10 | 5204 days | 1% |
| kiwihaus | 10/10 | 5204 days | 1% |
| jenny | 9/10 | 5204 days | 1% |
| fms95032 | 10/10 | 5235 days | 1% |
| theoverlander | 10/10 | 5296 days | 1% |
| sharons0 | 10/10 | 5296 days | 1% |
| Sally_Watson | 10/10 | 5296 days | 1% |
| Tonyb436 | 10/10 | 5296 days | 1% |
| Wenny Yap | 10/10 | 5326 days | 1% |
| garethd1980 | 10/10 | 5326 days | 1% |
| jodienblue | 10/10 | 5357 days | 1% |
| Discen | 10/10 | 5418 days | 1% |
| Cookie | 9/10 | 5449 days | 1% |
| Marylyn | 10/10 | 5449 days | 1% |
| mcatlin | 10/10 | 5449 days | 1% |
| GWHarris | 10/10 | 5479 days | 1% |
| davidfrances | 10/10 | 5510 days | 1% |
| TraceyE | 10/10 | 5510 days | 1% |
| Nancycox | 10/10 | 5510 days | 1% |
| Kensa | 10/10 | 5510 days | 1% |
| roasty | 10/10 | 5538 days | 1% |
| WGregory | 10/10 | 5538 days | 1% |
| HighlandLassie | 10/10 | 5538 days | 1% |
| trar | 10/10 | 5569 days | 1% |
| AlexM | 10/10 | 5600 days | 1% |
| alixgibson | 9/10 | 5600 days | 1% |
| Jaap | 9/10 | 5630 days | 1% |
| millar | 10/10 | 5630 days | 1% |
| Hummpj | 10/10 | 5630 days | 1% |
| ARLENE | 10/10 | 5661 days | 1% |
| fittock | 10/10 | 5661 days | 1% |
| stinfamily | 10/10 | 5691 days | 1% |
| jimwood | 9/10 | 5691 days | 1% |
| Jem2378 | 10/10 | 5722 days | 1% |
| cornishcouple | 10/10 | 5814 days | 1% |
| lorrainej | 10/10 | 5844 days | 1% |
| PeteandEm | 10/10 | 5844 days | 1% |
| Roodinthehouse | 10/10 | 5844 days | 1% |
| Paul Roberts | 10/10 | 5875 days | 1% |
| Alan Howe | 10/10 | 5895 days | 1% |
| Martina Olley | 10/10 | 5934 days | 1% |
| jorgewoods2000 | 10/10 | 5934 days | 1% |
| BevM | 10/10 | 5934 days | 1% |
| cosic1 | 10/10 | 5934 days | 1% |
| Stephen O'Connor | 10/10 | 5934 days | 1% |
| Kent ONeill | 10/10 | 5934 days | 1% |
| Elin McCallum | 10/10 | 5934 days | 1% |
| fionaanddaveare | 10/10 | 5965 days | 1% |
| Carlos Grana | 10/10 | 5965 days | 1% |
| Ian Shaw | 10/10 | 5965 days | 1% |
| Jerry | 10/10 | 5995 days | 1% |
| Lisa Brooks | 10/10 | 5995 days | 1% |
| Philip Worby | 10/10 | 5995 days | 1% |
| pyxxel | 10/10 | 5995 days | 1% |
| JimTheCanuck | 10/10 | 6026 days | 1% |
| JANOT Gerard | 10/10 | 6026 days | 1% |
| TonyS | 10/10 | 6026 days | 1% |
| cal knight | 10/10 | 6087 days | 1% |
| John Robinson | 10/10 | 6087 days | 1% |
| helmet_p | 10/10 | 6087 days | 1% |
| sue dobbs | 10/10 | 6087 days | 1% |
| Ashley McGee | 10/10 | 6179 days | 1% |
| GusCrotty | 10/10 | 6179 days | 1% |
| Robin | 10/10 | 6209 days | 1% |
| Andrew | 10/10 | 6209 days | 1% |
| skent | 9/10 | 6209 days | 1% |
| David Clarke | 10/10 | 6209 days | 1% |
| Ed | 10/10 | 6209 days | 1% |
| ian_s | 10/10 | 6214 days | 1% |
| Graham | 9/10 | 6230 days | 1% |
| Tony Pearson | 10/10 | 6232 days | 1% |
| Adrian | 10/10 | 6240 days | 1% |
| yvonne_and_leon | 10/10 | 6240 days | 1% |
| Brian Etheridge | 10/10 | 6241 days | 1% |
| Jan Emrick | 10/10 | 6256 days | 1% |
| Roberto Mazumdar | 9/10 | 6257 days | 1% |
| Alan Morris | 10/10 | 6258 days | 1% |
| Dave739 | 10/10 | 6307 days | 1% |
| Carole Leonard | 10/10 | 6330 days | 1% |
| bugs | 10/10 | 6330 days | 1% |
| Peter_C | 10/10 | 6347 days | 1% |
| Jeff Kotz | 10/10 | 6350 days | 1% |
| Dave Carlyle | 10/10 | 6351 days | 1% |
| George (Harry) Beardow | 10/10 | 6361 days | 1% |
| Peter Peterson | 10/10 | 6431 days | 1% |
| Jen | 10/10 | 6979 days | 1% |
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The New Zealand Frontiers experience has plenty of reviews and does not meet the criteria for any adjustment.
-3.17% Adjustment
Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.
What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.
There may be an adjustment if this experience hasn't received enough reviews within the last 60 days. The New Zealand Frontiers experience has 1 recent ranking. Adjustments are according to the following table:
| Recent Reviews | Adjustment |
|---|---|
| 0 | -3.00% |
| 1 | -2.63% |
| 2 | -1.50% |
| 3 | -0.38% |
| 4 | -0.00% |
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The New Zealand Frontiers experience has been adjusted for 29 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 26 | -0.49% |
| 27 | -0.50% |
| 28 | -0.52% |
| 29 | -0.54% |
| 30 | -0.56% |
| 31 | -0.58% |
| 32 | -0.60% |
| … | … |
0.30% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
This rating is about customer service and camper availability. It measures aspects of the customer journey that are often missing from online ratings. It includes performances based on: pre-booking communication, product availability and responsiveness to customer enquiries.
All metrics come from actual customer interactions.
Details are calculated daily from statistics over several years and merged with the score derived from customer reviews - to then form the final ranking score.
86%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.