Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for New Zealand Frontiers.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

New Zealand Frontiers

Valid Reviews

229 Valid Reviews

The New Zealand Frontiers experience has a total of 252 reviews. There are 229 valid reviews that are included when calculating the ranking score and 23 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 229 valid reviews:

Rating Count Percentage
10/10 207
90%
9/10 22
10%
8/10 0
0%
7/10 0
0%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

99.04% Average

The raw data average (mean) for all the New Zealand Frontiers valid reviews is 99.04% and is based on 229 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

4 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 229 valid reviews, the experience has 4 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 4 face-to-face reviews:

Rating Count Percentage
10/10 2
50%
9/10 2
50%
8/10 0
0%
7/10 0
0%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

95.00% Average

The raw data average (mean) for all the New Zealand Frontiers face-to-face reviews is 95.00% and is based on 4 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

99.63%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Ruth Stewart 10/10 150 days 100%
Sandra Pearcey 10/10 150 days 100%
Mark Easom 10/10 425 days 91%
Joshua Morris 10/10 546 days 84%
O Evans 10/10 2160 days 4%
Jenny Barkley 10/10 2190 days 4%
Colin Ferrington 10/10 2282 days 4%
ARTHUR ROBERTS UK 10/10 2282 days 4%
Bryan Y. 10/10 2282 days 4%
Marie-Dominique King 10/10 2311 days 4%
Georgia 10/10 2342 days 4%
Will Bernard and Ciara O'Donnell 10/10 2342 days 4%
Norbert 10/10 2403 days 4%
Robert van de Wetering 10/10 2403 days 4%
Piotr and Magda 10/10 2403 days 4%
Clive Browning 10/10 2464 days 4%
Darren Looker 10/10 2587 days 3%
Cliff LaPlant 10/10 2617 days 3%
Cathy and Kevin - UK 10/10 2676 days 3%
Simon and Julie 9/10 2707 days 3%
Elizabeth Kenn 10/10 2707 days 3%
Juliet Woodman 10/10 2707 days 3%
Rob and Leslie, Oregon USA 10/10 2768 days 3%
Dina & Craig from Toronto 10/10 2768 days 3%
Sue & Andy Millard 10/10 2768 days 3%
Verena and Eduard 10/10 2891 days 3%
Jamie Roberts 10/10 2891 days 3%
julie frost 10/10 2982 days 3%
Armando 10/10 2982 days 3%
Brian Parsons 10/10 3013 days 3%
Bruce W 10/10 3013 days 3%
Alexander 10/10 3041 days 3%
Helen Flanagan 10/10 3041 days 3%
Martyn Chambers 10/10 3072 days 2%
David Jenen 10/10 3072 days 2%
Don Wilkes 10/10 3072 days 2%
Andrew Jose 10/10 3103 days 2%
Jay Lawton 10/10 3103 days 2%
John McCready 10/10 3256 days 2%
John Graham 9/10 3378 days 2%
julie frost 10/10 3406 days 2%
Timo Herzel 10/10 3529 days 2%
Christopher Käufer 10/10 3712 days 1%
Nefyn Provis-Evans 10/10 3743 days 1%
Bill Kan 10/10 3743 days 1%
Sandy 10/10 3743 days 1%
Robin Hewson 10/10 3743 days 1%
Karen and Paul 10/10 3743 days 1%
Kim 9/10 3753 days 1%
Jack Bryniarski 10/10 3772 days 1%
Randy and Kim 10/10 3772 days 1%
sgtbean 10/10 3803 days 1%
Mark Freitas 10/10 3803 days 1%
andrea campo 10/10 3803 days 1%
Hernan Chaves 10/10 3803 days 1%
Tiggy Booth-Jones 10/10 3803 days 1%
Farid Baharuddin 10/10 3834 days 1%
Elise Lau 10/10 3834 days 1%
Gayle Campbell 10/10 3864 days 1%
Tim Blong 10/10 3925 days 1%
Will Waine 10/10 3956 days 1%
Jason C 10/10 3956 days 1%
Alan Largue 10/10 4048 days 1%
Susie Ides 10/10 4048 days 1%
Michael Wagner 10/10 4078 days 0%
Bob Large 10/10 4078 days 0%
david watson 10/10 4078 days 0%
john McManus 10/10 4078 days 0%
Jennie Lamb 10/10 4137 days 0%
Robyn Lancaster 10/10 4168 days 0%
Matt Sparkes 10/10 4168 days 0%
Chris Hindley 10/10 4168 days 0%
andrew Pullan 10/10 4168 days 0%
Bev abrahall 10/10 4168 days 0%
Wils 10/10 4168 days 0%
Linda Fargher 10/10 4168 days 0%
Fabio Lentini 10/10 4199 days 0%
Lauren M 10/10 4199 days 0%
Judy Lambert 10/10 4229 days 0%
Jan Compton 10/10 4229 days 0%
Phil & Lin Wilde 10/10 4260 days 0%
Lester Adams 10/10 4260 days 0%
Ruth Hyslop 10/10 4290 days 0%
Andrew Main 10/10 4321 days 0%
Marcos AG 10/10 4321 days 0%
Benjamin Salazar 10/10 4413 days 1%
Mieke_Jacko 10/10 4413 days 1%
Philip Worby 9/10 4474 days 1%
Deb & Craig 9/10 4502 days 1%
Stephen Clark 10/10 4502 days 1%
Carol Seward 10/10 4502 days 1%
Frank Wölfel 10/10 4502 days 1%
Ann Barrett 10/10 4502 days 1%
James Capel 10/10 4502 days 1%
Roger McCabe 10/10 4533 days 1%
Miles Chisholm 10/10 4533 days 1%
andreas wolf 10/10 4564 days 1%
Brian 10/10 4594 days 1%
Jordan M 10/10 4594 days 1%
KATHLEEN CUNEY 10/10 4625 days 1%
Patrick Shapland 10/10 4625 days 1%
Arthur W 10/10 4625 days 1%
Joan Kelley 10/10 4655 days 1%
David Johns 10/10 4655 days 1%
Bronwyn Cikuts 10/10 4655 days 1%
Mel Catlin 10/10 4686 days 1%
Gary Kerr 10/10 4717 days 1%
matt_ellington 10/10 4747 days 1%
Dorien Broothaerts 10/10 4778 days 1%
Anthony Smith 10/10 4808 days 1%
Julian Roots 10/10 4839 days 1%
Elke + Holger 10/10 4839 days 1%
lynandsimon 10/10 4839 days 1%
Helen Grant 10/10 4839 days 1%
Mike McG 10/10 4867 days 1%
Hans Zima 10/10 4867 days 1%
Jill Fischer 10/10 4867 days 1%
william harrison 10/10 4898 days 1%
Al Campbell 10/10 4898 days 1%
heyjude 10/10 4898 days 1%
Nils Andersson 10/10 4898 days 1%
Andrew Crow 9/10 4929 days 1%
barbequeman 10/10 4959 days 1%
Chillingworth 9/10 4959 days 1%
ianscubadiver 10/10 4959 days 1%
stefael 10/10 5051 days 1%
markchiller 9/10 5051 days 1%
liamandkat2012 10/10 5082 days 1%
danielthembawhite 10/10 5112 days 1%
jodel 9/10 5143 days 1%
Tramper49 10/10 5173 days 1%
TheHoon 9/10 5173 days 1%
Roy Barton 9/10 5201 days 0%
royb 10/10 5204 days 1%
tmdilly 10/10 5204 days 1%
mkkbven 10/10 5204 days 1%
JML 10/10 5204 days 1%
bedards 10/10 5233 days 1%
Chattykathy 10/10 5233 days 1%
Dazler 9/10 5233 days 1%
elaineandbob 10/10 5233 days 1%
Edeeee 10/10 5233 days 1%
darylw 9/10 5264 days 1%
Robeliza 9/10 5264 days 1%
kiwihaus 10/10 5264 days 1%
jenny 9/10 5264 days 1%
fms95032 10/10 5295 days 1%
theoverlander 10/10 5356 days 1%
sharons0 10/10 5356 days 1%
Sally_Watson 10/10 5356 days 1%
Tonyb436 10/10 5356 days 1%
Wenny Yap 10/10 5386 days 1%
garethd1980 10/10 5386 days 1%
jodienblue 10/10 5417 days 1%
Discen 10/10 5478 days 1%
Cookie 9/10 5509 days 1%
Marylyn 10/10 5509 days 1%
mcatlin 10/10 5509 days 1%
GWHarris 10/10 5539 days 1%
davidfrances 10/10 5570 days 1%
TraceyE 10/10 5570 days 1%
Nancycox 10/10 5570 days 1%
Kensa 10/10 5570 days 1%
roasty 10/10 5598 days 1%
WGregory 10/10 5598 days 1%
HighlandLassie 10/10 5598 days 1%
trar 10/10 5629 days 1%
AlexM 10/10 5660 days 1%
alixgibson 9/10 5660 days 1%
Jaap 9/10 5690 days 1%
millar 10/10 5690 days 1%
Hummpj 10/10 5690 days 1%
ARLENE 10/10 5721 days 1%
fittock 10/10 5721 days 1%
stinfamily 10/10 5751 days 1%
jimwood 9/10 5751 days 1%
Jem2378 10/10 5782 days 1%
cornishcouple 10/10 5874 days 1%
lorrainej 10/10 5904 days 1%
PeteandEm 10/10 5904 days 1%
Roodinthehouse 10/10 5904 days 1%
Paul Roberts 10/10 5935 days 1%
Alan Howe 10/10 5955 days 0%
Martina Olley 10/10 5994 days 1%
jorgewoods2000 10/10 5994 days 1%
BevM 10/10 5994 days 1%
cosic1 10/10 5994 days 1%
Stephen O'Connor 10/10 5994 days 1%
Kent ONeill 10/10 5994 days 1%
Elin McCallum 10/10 5994 days 1%
fionaanddaveare 10/10 6025 days 1%
Carlos Grana 10/10 6025 days 1%
Ian Shaw 10/10 6025 days 1%
Jerry 10/10 6055 days 1%
Lisa Brooks 10/10 6055 days 1%
Philip Worby 10/10 6055 days 1%
pyxxel 10/10 6055 days 1%
JimTheCanuck 10/10 6086 days 1%
JANOT Gerard 10/10 6086 days 1%
TonyS 10/10 6086 days 1%
cal knight 10/10 6147 days 1%
John Robinson 10/10 6147 days 1%
helmet_p 10/10 6147 days 1%
sue dobbs 10/10 6147 days 1%
Ashley McGee 10/10 6239 days 1%
GusCrotty 10/10 6239 days 1%
Robin 10/10 6269 days 1%
Andrew 10/10 6269 days 1%
skent 9/10 6269 days 1%
David Clarke 10/10 6269 days 1%
Ed 10/10 6269 days 1%
ian_s 10/10 6274 days 1%
Graham 9/10 6291 days 1%
Tony Pearson 10/10 6292 days 1%
Adrian 10/10 6300 days 1%
yvonne_and_leon 10/10 6300 days 1%
Brian Etheridge 10/10 6301 days 1%
Jan Emrick 10/10 6316 days 1%
Roberto Mazumdar 9/10 6317 days 1%
Alan Morris 10/10 6318 days 1%
Dave739 10/10 6367 days 1%
Carole Leonard 10/10 6390 days 1%
bugs 10/10 6390 days 1%
Peter_C 10/10 6407 days 1%
Jeff Kotz 10/10 6410 days 1%
Dave Carlyle 10/10 6411 days 1%
George (Harry) Beardow 10/10 6421 days 1%
Peter Peterson 10/10 6491 days 1%
Jen 10/10 7039 days 0%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The New Zealand Frontiers experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-3.72% Adjustment

Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.

What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.

There may be an adjustment if this experience hasn't received enough reviews within the last 105 days. The New Zealand Frontiers experience has 1 recent ranking. Adjustments are according to the following table:

Recent Reviews Adjustment
0 -3.00%
1 -2.63%
2 -1.50%
3 -0.38%
4 -0.00%

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The New Zealand Frontiers experience has been adjusted for 89 days. Adjustments are according to the following table.

Days Adjustment
86 -1.06%
87 -1.07%
88 -1.09%
89 -1.10%
90 -1.11%
91 -1.12%
92 -1.14%

Balancing Adjustment

0.35% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Onboarding Rating

This rating is about customer service and camper availability. It measures aspects of the customer journey that are often missing from online ratings. It includes performances based on: pre-booking communication, product availability and responsiveness to customer enquiries.

All metrics come from actual customer interactions.

Details are calculated daily from statistics over several years and merged with the score derived from customer reviews - to then form the final ranking score.

Final Ranking Score

86%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.