Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for New Zealand Frontiers.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

New Zealand Frontiers

Valid Reviews

229 Valid Reviews

The New Zealand Frontiers experience has a total of 252 reviews. There are 229 valid reviews that are included when calculating the ranking score and 23 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 229 valid reviews:

Rating Count Percentage
10/10 207
90%
9/10 22
10%
8/10 0
0%
7/10 0
0%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

99.04% Average

The raw data average (mean) for all the New Zealand Frontiers valid reviews is 99.04% and is based on 229 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

4 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 229 valid reviews, the experience has 4 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 4 face-to-face reviews:

Rating Count Percentage
10/10 2
50%
9/10 2
50%
8/10 0
0%
7/10 0
0%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

95.00% Average

The raw data average (mean) for all the New Zealand Frontiers face-to-face reviews is 95.00% and is based on 4 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

99.63%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Ruth Stewart 10/10 191 days 100%
Sandra Pearcey 10/10 191 days 100%
Mark Easom 10/10 466 days 89%
Joshua Morris 10/10 587 days 82%
O Evans 10/10 2201 days 4%
Jenny Barkley 10/10 2231 days 4%
Colin Ferrington 10/10 2323 days 4%
ARTHUR ROBERTS UK 10/10 2323 days 4%
Bryan Y. 10/10 2323 days 4%
Marie-Dominique King 10/10 2352 days 4%
Georgia 10/10 2383 days 4%
Will Bernard and Ciara O'Donnell 10/10 2383 days 4%
Norbert 10/10 2443 days 4%
Robert van de Wetering 10/10 2444 days 4%
Piotr and Magda 10/10 2444 days 4%
Clive Browning 10/10 2505 days 4%
Darren Looker 10/10 2628 days 3%
Cliff LaPlant 10/10 2658 days 3%
Cathy and Kevin - UK 10/10 2717 days 3%
Simon and Julie 9/10 2748 days 3%
Elizabeth Kenn 10/10 2748 days 3%
Juliet Woodman 10/10 2748 days 3%
Rob and Leslie, Oregon USA 10/10 2809 days 3%
Dina & Craig from Toronto 10/10 2809 days 3%
Sue & Andy Millard 10/10 2809 days 3%
Verena and Eduard 10/10 2932 days 3%
Jamie Roberts 10/10 2932 days 3%
julie frost 10/10 3023 days 3%
Armando 10/10 3023 days 3%
Brian Parsons 10/10 3054 days 3%
Bruce W 10/10 3054 days 3%
Alexander 10/10 3082 days 3%
Helen Flanagan 10/10 3082 days 3%
Martyn Chambers 10/10 3112 days 2%
David Jenen 10/10 3112 days 2%
Don Wilkes 10/10 3112 days 2%
Andrew Jose 10/10 3143 days 2%
Jay Lawton 10/10 3143 days 2%
John McCready 10/10 3296 days 2%
John Graham 9/10 3418 days 2%
julie frost 10/10 3446 days 2%
Timo Herzel 10/10 3569 days 2%
Christopher Käufer 10/10 3752 days 1%
Nefyn Provis-Evans 10/10 3783 days 1%
Bill Kan 10/10 3783 days 1%
Sandy 10/10 3783 days 1%
Robin Hewson 10/10 3783 days 1%
Karen and Paul 10/10 3784 days 1%
Kim 9/10 3794 days 1%
Jack Bryniarski 10/10 3812 days 1%
Randy and Kim 10/10 3812 days 1%
sgtbean 10/10 3843 days 1%
Mark Freitas 10/10 3843 days 1%
andrea campo 10/10 3843 days 1%
Hernan Chaves 10/10 3843 days 1%
Tiggy Booth-Jones 10/10 3844 days 1%
Farid Baharuddin 10/10 3874 days 1%
Elise Lau 10/10 3875 days 1%
Gayle Campbell 10/10 3904 days 1%
Tim Blong 10/10 3966 days 1%
Will Waine 10/10 3996 days 1%
Jason C 10/10 3996 days 1%
Alan Largue 10/10 4088 days 1%
Susie Ides 10/10 4089 days 1%
Michael Wagner 10/10 4118 days 0%
Bob Large 10/10 4118 days 0%
david watson 10/10 4118 days 0%
john McManus 10/10 4118 days 0%
Jennie Lamb 10/10 4177 days 0%
Robyn Lancaster 10/10 4208 days 0%
Matt Sparkes 10/10 4208 days 0%
Chris Hindley 10/10 4208 days 0%
andrew Pullan 10/10 4208 days 0%
Bev abrahall 10/10 4208 days 0%
Wils 10/10 4208 days 0%
Linda Fargher 10/10 4208 days 0%
Fabio Lentini 10/10 4239 days 0%
Lauren M 10/10 4239 days 0%
Judy Lambert 10/10 4269 days 0%
Jan Compton 10/10 4269 days 0%
Phil & Lin Wilde 10/10 4300 days 0%
Lester Adams 10/10 4300 days 0%
Ruth Hyslop 10/10 4330 days 0%
Andrew Main 10/10 4361 days 0%
Marcos AG 10/10 4362 days 0%
Benjamin Salazar 10/10 4454 days 1%
Mieke_Jacko 10/10 4454 days 1%
Philip Worby 9/10 4515 days 1%
Deb & Craig 9/10 4543 days 1%
Stephen Clark 10/10 4543 days 1%
Carol Seward 10/10 4543 days 1%
Frank Wölfel 10/10 4543 days 1%
Ann Barrett 10/10 4543 days 1%
James Capel 10/10 4543 days 1%
Roger McCabe 10/10 4574 days 1%
Miles Chisholm 10/10 4574 days 1%
andreas wolf 10/10 4605 days 1%
Brian 10/10 4635 days 1%
Jordan M 10/10 4635 days 1%
KATHLEEN CUNEY 10/10 4666 days 1%
Patrick Shapland 10/10 4666 days 1%
Arthur W 10/10 4666 days 1%
Joan Kelley 10/10 4696 days 1%
David Johns 10/10 4696 days 1%
Bronwyn Cikuts 10/10 4696 days 1%
Mel Catlin 10/10 4727 days 1%
Gary Kerr 10/10 4758 days 1%
matt_ellington 10/10 4788 days 1%
Dorien Broothaerts 10/10 4819 days 1%
Anthony Smith 10/10 4849 days 1%
Julian Roots 10/10 4880 days 1%
Elke + Holger 10/10 4880 days 1%
lynandsimon 10/10 4880 days 1%
Helen Grant 10/10 4880 days 1%
Mike McG 10/10 4908 days 1%
Hans Zima 10/10 4908 days 1%
Jill Fischer 10/10 4908 days 1%
william harrison 10/10 4939 days 1%
Al Campbell 10/10 4939 days 1%
heyjude 10/10 4939 days 1%
Nils Andersson 10/10 4939 days 1%
Andrew Crow 9/10 4970 days 1%
barbequeman 10/10 5000 days 1%
Chillingworth 9/10 5000 days 1%
ianscubadiver 10/10 5000 days 1%
stefael 10/10 5092 days 1%
markchiller 9/10 5092 days 1%
liamandkat2012 10/10 5123 days 1%
danielthembawhite 10/10 5153 days 1%
jodel 9/10 5184 days 1%
Tramper49 10/10 5214 days 1%
TheHoon 9/10 5214 days 1%
Roy Barton 9/10 5242 days 1%
royb 10/10 5245 days 1%
tmdilly 10/10 5245 days 1%
mkkbven 10/10 5245 days 1%
JML 10/10 5245 days 1%
bedards 10/10 5274 days 1%
Chattykathy 10/10 5274 days 1%
Dazler 9/10 5274 days 1%
elaineandbob 10/10 5274 days 1%
Edeeee 10/10 5274 days 1%
darylw 9/10 5305 days 1%
Robeliza 9/10 5305 days 1%
kiwihaus 10/10 5305 days 1%
jenny 9/10 5305 days 1%
fms95032 10/10 5336 days 1%
theoverlander 10/10 5397 days 1%
sharons0 10/10 5397 days 1%
Sally_Watson 10/10 5397 days 1%
Tonyb436 10/10 5397 days 1%
Wenny Yap 10/10 5427 days 1%
garethd1980 10/10 5427 days 1%
jodienblue 10/10 5458 days 1%
Discen 10/10 5519 days 1%
Cookie 9/10 5550 days 1%
Marylyn 10/10 5550 days 1%
mcatlin 10/10 5550 days 1%
GWHarris 10/10 5580 days 1%
davidfrances 10/10 5611 days 1%
TraceyE 10/10 5611 days 1%
Nancycox 10/10 5611 days 1%
Kensa 10/10 5611 days 1%
roasty 10/10 5639 days 1%
WGregory 10/10 5639 days 1%
HighlandLassie 10/10 5639 days 1%
trar 10/10 5670 days 1%
AlexM 10/10 5701 days 1%
alixgibson 9/10 5701 days 1%
Jaap 9/10 5731 days 1%
millar 10/10 5731 days 1%
Hummpj 10/10 5731 days 1%
ARLENE 10/10 5762 days 1%
fittock 10/10 5762 days 1%
stinfamily 10/10 5792 days 1%
jimwood 9/10 5792 days 1%
Jem2378 10/10 5823 days 1%
cornishcouple 10/10 5915 days 1%
lorrainej 10/10 5945 days 1%
PeteandEm 10/10 5945 days 1%
Roodinthehouse 10/10 5945 days 1%
Paul Roberts 10/10 5976 days 1%
Alan Howe 10/10 5996 days 1%
Martina Olley 10/10 6035 days 1%
jorgewoods2000 10/10 6035 days 1%
BevM 10/10 6035 days 1%
cosic1 10/10 6035 days 1%
Stephen O'Connor 10/10 6035 days 1%
Kent ONeill 10/10 6035 days 1%
Elin McCallum 10/10 6035 days 1%
fionaanddaveare 10/10 6066 days 1%
Carlos Grana 10/10 6066 days 1%
Ian Shaw 10/10 6066 days 1%
Jerry 10/10 6096 days 1%
Lisa Brooks 10/10 6096 days 1%
Philip Worby 10/10 6096 days 1%
pyxxel 10/10 6096 days 1%
JimTheCanuck 10/10 6127 days 1%
JANOT Gerard 10/10 6127 days 1%
TonyS 10/10 6127 days 1%
cal knight 10/10 6188 days 1%
John Robinson 10/10 6188 days 1%
helmet_p 10/10 6188 days 1%
sue dobbs 10/10 6188 days 1%
Ashley McGee 10/10 6280 days 1%
GusCrotty 10/10 6280 days 1%
Robin 10/10 6310 days 1%
Andrew 10/10 6310 days 1%
skent 9/10 6310 days 1%
David Clarke 10/10 6310 days 1%
Ed 10/10 6310 days 1%
ian_s 10/10 6315 days 1%
Graham 9/10 6331 days 1%
Tony Pearson 10/10 6333 days 1%
Adrian 10/10 6341 days 1%
yvonne_and_leon 10/10 6341 days 1%
Brian Etheridge 10/10 6342 days 1%
Jan Emrick 10/10 6357 days 1%
Roberto Mazumdar 9/10 6358 days 1%
Alan Morris 10/10 6359 days 1%
Dave739 10/10 6408 days 1%
Carole Leonard 10/10 6431 days 1%
bugs 10/10 6431 days 1%
Peter_C 10/10 6447 days 1%
Jeff Kotz 10/10 6451 days 1%
Dave Carlyle 10/10 6452 days 1%
George (Harry) Beardow 10/10 6462 days 1%
Peter Peterson 10/10 6532 days 1%
Jen 10/10 7080 days 1%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The New Zealand Frontiers experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-4.30% Adjustment

Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.

What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.

There may be an adjustment if this experience hasn't received enough reviews within the last 125 days. The New Zealand Frontiers experience has 0 recent rankings. Adjustments are according to the following table:

Recent Reviews Adjustment
0 -3.00%
1 -2.63%
2 -1.50%
3 -0.38%
4 -0.00%

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The New Zealand Frontiers experience has been adjusted for 130 days. Adjustments are according to the following table.

Days Adjustment
127 -1.27%
128 -1.28%
129 -1.29%
130 -1.30%
131 -1.31%
132 -1.32%
133 -1.33%

Balancing Adjustment

0.40% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Onboarding Rating

This rating is about customer service and camper availability. It measures aspects of the customer journey that are often missing from online ratings. It includes performances based on: pre-booking communication, product availability and responsiveness to customer enquiries.

All metrics come from actual customer interactions.

Details are calculated daily from statistics over several years and merged with the score derived from customer reviews - to then form the final ranking score.

Final Ranking Score

86%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.