Hi, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for New Zealand Frontiers.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

New Zealand Frontiers

Valid Reviews

230 Valid Reviews

The New Zealand Frontiers experience has a total of 253 reviews. There are 230 valid reviews that are included when calculating the ranking score and 23 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 230 valid reviews:

Rating Count Percentage
10/10 208
90%
9/10 22
10%
8/10 0
0%
7/10 0
0%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

99.04% Average

The raw data average (mean) for all the New Zealand Frontiers valid reviews is 99.04% and is based on 230 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

4 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 230 valid reviews, the experience has 4 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 4 face-to-face reviews:

Rating Count Percentage
10/10 2
50%
9/10 2
50%
8/10 0
0%
7/10 0
0%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

95.00% Average

The raw data average (mean) for all the New Zealand Frontiers face-to-face reviews is 95.00% and is based on 4 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

99.68%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Anonymous 10/10 69 days 100%
Ruth Stewart 10/10 250 days 97%
Sandra Pearcey 10/10 250 days 97%
Mark Easom 10/10 525 days 85%
Joshua Morris 10/10 646 days 76%
O Evans 10/10 2260 days 4%
Jenny Barkley 10/10 2290 days 4%
Colin Ferrington 10/10 2382 days 4%
ARTHUR ROBERTS UK 10/10 2382 days 4%
Bryan Y. 10/10 2382 days 4%
Marie-Dominique King 10/10 2411 days 4%
Georgia 10/10 2442 days 4%
Will Bernard and Ciara O'Donnell 10/10 2442 days 4%
Norbert 10/10 2503 days 4%
Robert van de Wetering 10/10 2503 days 4%
Piotr and Magda 10/10 2503 days 4%
Clive Browning 10/10 2564 days 4%
Darren Looker 10/10 2687 days 3%
Cliff LaPlant 10/10 2717 days 3%
Cathy and Kevin - UK 10/10 2776 days 3%
Simon and Julie 9/10 2807 days 3%
Elizabeth Kenn 10/10 2807 days 3%
Juliet Woodman 10/10 2807 days 3%
Rob and Leslie, Oregon USA 10/10 2868 days 3%
Dina & Craig from Toronto 10/10 2868 days 3%
Sue & Andy Millard 10/10 2868 days 3%
Verena and Eduard 10/10 2991 days 3%
Jamie Roberts 10/10 2991 days 3%
julie frost 10/10 3082 days 3%
Armando 10/10 3082 days 3%
Brian Parsons 10/10 3113 days 2%
Bruce W 10/10 3113 days 2%
Alexander 10/10 3141 days 2%
Helen Flanagan 10/10 3141 days 2%
Martyn Chambers 10/10 3172 days 2%
David Jenen 10/10 3172 days 2%
Don Wilkes 10/10 3172 days 2%
Andrew Jose 10/10 3203 days 2%
Jay Lawton 10/10 3203 days 2%
John McCready 10/10 3356 days 2%
John Graham 9/10 3478 days 2%
julie frost 10/10 3506 days 2%
Timo Herzel 10/10 3629 days 1%
Christopher Käufer 10/10 3812 days 1%
Nefyn Provis-Evans 10/10 3843 days 1%
Bill Kan 10/10 3843 days 1%
Sandy 10/10 3843 days 1%
Robin Hewson 10/10 3843 days 1%
Karen and Paul 10/10 3843 days 1%
Kim 9/10 3853 days 1%
Jack Bryniarski 10/10 3872 days 1%
Randy and Kim 10/10 3872 days 1%
sgtbean 10/10 3903 days 1%
Mark Freitas 10/10 3903 days 1%
andrea campo 10/10 3903 days 1%
Hernan Chaves 10/10 3903 days 1%
Tiggy Booth-Jones 10/10 3903 days 1%
Farid Baharuddin 10/10 3934 days 1%
Elise Lau 10/10 3934 days 1%
Gayle Campbell 10/10 3964 days 1%
Tim Blong 10/10 4025 days 1%
Will Waine 10/10 4056 days 1%
Jason C 10/10 4056 days 1%
Alan Largue 10/10 4148 days 0%
Susie Ides 10/10 4148 days 0%
Michael Wagner 10/10 4178 days 0%
Bob Large 10/10 4178 days 0%
david watson 10/10 4178 days 0%
john McManus 10/10 4178 days 0%
Jennie Lamb 10/10 4237 days 0%
Robyn Lancaster 10/10 4268 days 0%
Matt Sparkes 10/10 4268 days 0%
Chris Hindley 10/10 4268 days 0%
andrew Pullan 10/10 4268 days 0%
Bev abrahall 10/10 4268 days 0%
Wils 10/10 4268 days 0%
Linda Fargher 10/10 4268 days 0%
Fabio Lentini 10/10 4299 days 0%
Lauren M 10/10 4299 days 0%
Judy Lambert 10/10 4329 days 0%
Jan Compton 10/10 4329 days 0%
Phil & Lin Wilde 10/10 4360 days 0%
Lester Adams 10/10 4360 days 0%
Ruth Hyslop 10/10 4390 days 1%
Andrew Main 10/10 4421 days 1%
Marcos AG 10/10 4421 days 1%
Benjamin Salazar 10/10 4513 days 1%
Mieke_Jacko 10/10 4513 days 1%
Philip Worby 9/10 4574 days 1%
Deb & Craig 9/10 4602 days 1%
Stephen Clark 10/10 4602 days 1%
Carol Seward 10/10 4602 days 1%
Frank Wölfel 10/10 4602 days 1%
Ann Barrett 10/10 4602 days 1%
James Capel 10/10 4602 days 1%
Roger McCabe 10/10 4633 days 1%
Miles Chisholm 10/10 4633 days 1%
andreas wolf 10/10 4664 days 1%
Brian 10/10 4694 days 1%
Jordan M 10/10 4694 days 1%
KATHLEEN CUNEY 10/10 4725 days 1%
Patrick Shapland 10/10 4725 days 1%
Arthur W 10/10 4725 days 1%
Joan Kelley 10/10 4755 days 1%
David Johns 10/10 4755 days 1%
Bronwyn Cikuts 10/10 4755 days 1%
Mel Catlin 10/10 4786 days 1%
Gary Kerr 10/10 4817 days 1%
matt_ellington 10/10 4847 days 1%
Dorien Broothaerts 10/10 4878 days 1%
Anthony Smith 10/10 4908 days 1%
Julian Roots 10/10 4939 days 1%
Elke + Holger 10/10 4939 days 1%
lynandsimon 10/10 4939 days 1%
Helen Grant 10/10 4939 days 1%
Mike McG 10/10 4967 days 1%
Hans Zima 10/10 4967 days 1%
Jill Fischer 10/10 4967 days 1%
william harrison 10/10 4998 days 1%
Al Campbell 10/10 4998 days 1%
heyjude 10/10 4998 days 1%
Nils Andersson 10/10 4998 days 1%
Andrew Crow 9/10 5029 days 1%
barbequeman 10/10 5059 days 1%
Chillingworth 9/10 5059 days 1%
ianscubadiver 10/10 5059 days 1%
stefael 10/10 5151 days 1%
markchiller 9/10 5151 days 1%
liamandkat2012 10/10 5182 days 1%
danielthembawhite 10/10 5212 days 1%
jodel 9/10 5243 days 1%
Tramper49 10/10 5273 days 1%
TheHoon 9/10 5273 days 1%
Roy Barton 9/10 5301 days 1%
royb 10/10 5304 days 1%
tmdilly 10/10 5304 days 1%
mkkbven 10/10 5304 days 1%
JML 10/10 5304 days 1%
bedards 10/10 5333 days 1%
Chattykathy 10/10 5333 days 1%
Dazler 9/10 5333 days 1%
elaineandbob 10/10 5333 days 1%
Edeeee 10/10 5333 days 1%
darylw 9/10 5364 days 1%
Robeliza 9/10 5364 days 1%
kiwihaus 10/10 5364 days 1%
jenny 9/10 5364 days 1%
fms95032 10/10 5395 days 1%
theoverlander 10/10 5456 days 1%
sharons0 10/10 5456 days 1%
Sally_Watson 10/10 5456 days 1%
Tonyb436 10/10 5456 days 1%
Wenny Yap 10/10 5486 days 1%
garethd1980 10/10 5486 days 1%
jodienblue 10/10 5517 days 1%
Discen 10/10 5578 days 1%
Cookie 9/10 5609 days 1%
Marylyn 10/10 5609 days 1%
mcatlin 10/10 5609 days 1%
GWHarris 10/10 5639 days 1%
davidfrances 10/10 5670 days 1%
TraceyE 10/10 5670 days 1%
Nancycox 10/10 5670 days 1%
Kensa 10/10 5670 days 1%
roasty 10/10 5698 days 1%
WGregory 10/10 5698 days 1%
HighlandLassie 10/10 5698 days 1%
trar 10/10 5729 days 1%
AlexM 10/10 5760 days 1%
alixgibson 9/10 5760 days 1%
Jaap 9/10 5790 days 1%
millar 10/10 5790 days 1%
Hummpj 10/10 5790 days 1%
ARLENE 10/10 5821 days 1%
fittock 10/10 5821 days 1%
stinfamily 10/10 5851 days 1%
jimwood 9/10 5851 days 1%
Jem2378 10/10 5882 days 1%
cornishcouple 10/10 5974 days 1%
lorrainej 10/10 6004 days 1%
PeteandEm 10/10 6004 days 1%
Roodinthehouse 10/10 6004 days 1%
Paul Roberts 10/10 6035 days 1%
Alan Howe 10/10 6055 days 1%
Martina Olley 10/10 6094 days 1%
jorgewoods2000 10/10 6094 days 1%
BevM 10/10 6094 days 1%
cosic1 10/10 6094 days 1%
Stephen O'Connor 10/10 6094 days 1%
Kent ONeill 10/10 6094 days 1%
Elin McCallum 10/10 6094 days 1%
fionaanddaveare 10/10 6125 days 1%
Carlos Grana 10/10 6125 days 1%
Ian Shaw 10/10 6125 days 1%
Jerry 10/10 6155 days 1%
Lisa Brooks 10/10 6155 days 1%
Philip Worby 10/10 6155 days 1%
pyxxel 10/10 6155 days 1%
JimTheCanuck 10/10 6186 days 1%
JANOT Gerard 10/10 6186 days 1%
TonyS 10/10 6186 days 1%
cal knight 10/10 6247 days 1%
John Robinson 10/10 6247 days 1%
helmet_p 10/10 6247 days 1%
sue dobbs 10/10 6247 days 1%
Ashley McGee 10/10 6339 days 1%
GusCrotty 10/10 6339 days 1%
Robin 10/10 6369 days 1%
Andrew 10/10 6369 days 1%
skent 9/10 6369 days 1%
David Clarke 10/10 6369 days 1%
Ed 10/10 6369 days 1%
ian_s 10/10 6374 days 1%
Graham 9/10 6390 days 1%
Tony Pearson 10/10 6392 days 1%
Adrian 10/10 6400 days 1%
yvonne_and_leon 10/10 6400 days 1%
Brian Etheridge 10/10 6401 days 1%
Jan Emrick 10/10 6416 days 1%
Roberto Mazumdar 9/10 6417 days 1%
Alan Morris 10/10 6418 days 1%
Dave739 10/10 6467 days 1%
Carole Leonard 10/10 6490 days 1%
bugs 10/10 6490 days 1%
Peter_C 10/10 6507 days 1%
Jeff Kotz 10/10 6510 days 1%
Dave Carlyle 10/10 6511 days 1%
George (Harry) Beardow 10/10 6521 days 1%
Peter Peterson 10/10 6591 days 1%
Jen 10/10 7139 days 1%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The New Zealand Frontiers experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-2.93% Adjustment

Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.

What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.

There may be an adjustment if this experience hasn't received enough reviews within the last 86 days. The New Zealand Frontiers experience has 1 recent ranking. Adjustments are according to the following table:

Recent Reviews Adjustment
0 -3.00%
1 -2.63%
2 -1.50%
3 -0.38%
4 -0.00%

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The New Zealand Frontiers experience has been adjusted for 22 days. Adjustments are according to the following table.

Days Adjustment
19 -0.26%
20 -0.28%
21 -0.29%
22 -0.30%
23 -0.32%
24 -0.33%
25 -0.35%

Balancing Adjustment

0.27% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Onboarding Rating

This rating is about customer service and camper availability. It measures aspects of the customer journey that are often missing from online ratings. It includes performances based on: pre-booking communication, product availability and responsiveness to customer enquiries.

All metrics come from actual customer interactions.

Details are calculated daily from statistics over several years and merged with the score derived from customer reviews - to then form the final ranking score.

Final Ranking Score

86%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.