Ranking Score Explained

G'day, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Kia Ora Campers.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Kia Ora Campers

Valid Reviews

164 Valid Reviews

The Kia Ora Campers experience has a total of 168 reviews. There are 164 valid reviews that are included when calculating the ranking score and 4 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 164 valid reviews:

Rating Count Percentage
10/10 92
56%
9/10 54
33%
8/10 9
5%
7/10 2
1%
6/10 3
2%
5/10 0
0%
4/10 3
2%
3/10 0
0%
2/10 0
0%
1/10 1
1%

92.87% Average

The raw data average (mean) for all the Kia Ora Campers valid reviews is 92.87% and is based on 164 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

6 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 164 valid reviews, the experience has 6 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 6 face-to-face reviews:

Rating Count Percentage
10/10 1
17%
9/10 2
33%
8/10 2
33%
7/10 1
17%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

85.00% Average

The raw data average (mean) for all the Kia Ora Campers face-to-face reviews is 85.00% and is based on 6 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

96.46%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Traci Jo Barrett 10/10 94 days 100%
Patty Connor 10/10 278 days 96%
Cor and Jacqueline, The Netherlands 10/10 306 days 95%
Carole Garman 10/10 306 days 95%
Patrick Auvergne 9/10 643 days 76%
Cor en Jacqueline, The Netherlands 10/10 672 days 75%
Ernst en Rensje 10/10 764 days 67%
Kevin Walsh 9/10 764 days 66%
Robin 9/10 795 days 64%
Jane and Rachel 10/10 978 days 46%
Peter and Annemarie 10/10 1009 days 43%
Kelsey Fisher 10/10 1009 days 43%
Peter and Regina Schmidt 10/10 1037 days 40%
Neil Calvert 10/10 1190 days 28%
allan Chaney 10/10 1678 days 6%
Maree Witten 10/10 1739 days 5%
Allan Harkness 9/10 1767 days 5%
Anna Ferguson 10/10 1982 days 5%
Alan Donald 9/10 2104 days 4%
Peter Bücker 10/10 2104 days 4%
julie durfy 10/10 2104 days 4%
Vicki Higgins 10/10 2104 days 4%
A. Anonymous 4/10 2104 days 3%
Nicole Wake 10/10 2133 days 4%
Joao Granja 10/10 2133 days 4%
Hazel Jenkins 9/10 2133 days 4%
Saar , Netherlands. 10/10 2133 days 4%
Georg Beyschlag 10/10 2164 days 4%
Axel Personne 10/10 2164 days 4%
Deborah Ludwig 10/10 2164 days 4%
Ben 10/10 2164 days 4%
Samantha Lam 9/10 2195 days 4%
Lucas Malina 10/10 2195 days 4%
Henry Schenker 9/10 2195 days 4%
GILLES NORMAND 10/10 2195 days 4%
Mickaël Loichon 10/10 2195 days 4%
Neil McAdie 10/10 2195 days 4%
Miguel Lopez 10/10 2225 days 4%
Claudia Ashton 10/10 2225 days 4%
Julie P 10/10 2225 days 4%
larry fisher 9/10 2256 days 4%
John Mette 10/10 2409 days 4%
Brendan McAleer 8/10 2439 days 4%
Jean Marc CHABOUD 4/10 2470 days 2%
K Michele Austin 10/10 2470 days 4%
Ken Grant 8/10 2470 days 3%
Meng Ng 9/10 2470 days 4%
John Appling 9/10 2470 days 4%
Isabelle & Bruno - France 10/10 2470 days 4%
Michael Ritchie 10/10 2498 days 3%
Marguerite Pierron 9/10 2498 days 3%
Eva Summermatter 9/10 2498 days 3%
Keith Bath 9/10 2498 days 3%
Janice Friesen 10/10 2498 days 3%
GARY Zweck 9/10 2529 days 3%
Gerd Hauschild 10/10 2529 days 3%
Stuart WILKINS 9/10 2529 days 3%
Barbara 10/10 2529 days 3%
Lee Middleton 10/10 2560 days 3%
DAVID PASSY 9/10 2560 days 3%
Diane Ferry 9/10 2560 days 3%
Muhd Yusof 10/10 2560 days 3%
lori tyler 10/10 2560 days 3%
Andrea Aloisi 6/10 2560 days 3%
David Taus 9/10 2560 days 3%
Ralph 10/10 2560 days 3%
Oliver 10/10 2560 days 3%
Tim Daborn 10/10 2590 days 3%
Andrea Bradshaw 8/10 2590 days 3%
Martin Greenwood 9/10 2590 days 3%
Anders Knutsson 1/10 2651 days 1%
Suzan Freeman 9/10 2804 days 3%
Robyn Rawson 10/10 2804 days 3%
Blair & Jacqui Martin 9/10 2804 days 3%
Audrey Simon 9/10 2804 days 3%
Christopher Bates 10/10 2804 days 3%
Lance Pearce 10/10 2835 days 3%
Gill Kenna 9/10 2835 days 3%
Tess Carrad 9/10 2835 days 3%
Josh Meyrick 10/10 2835 days 3%
angie Vickers 9/10 2863 days 3%
Denise Harja 10/10 2863 days 3%
Leonie Selk 10/10 2863 days 3%
Bodo Hesse 10/10 2863 days 3%
Dr Valerie Wall 4/10 2863 days 2%
Lyn Coleman 10/10 2863 days 3%
Simon Rickets 10/10 2894 days 3%
Helena Souckova 10/10 2894 days 3%
Chloe Nicholas 8/10 2894 days 3%
George Donkin 10/10 2894 days 3%
Eva Nittegaard 9/10 2894 days 3%
Dorothy and Graham Glen 8/10 2952 days 1%
Thomas Sator 10/10 2955 days 3%
Kevin Taylor 10/10 2955 days 3%
Nick Beer 9/10 2955 days 3%
terri stevens 9/10 2955 days 3%
Marçal Cot 9/10 2955 days 3%
Christopher Holmes 10/10 2955 days 3%
Allain Riepema 10/10 2968 days 1%
Hubert Toh 10/10 3016 days 2%
Kim Pinkerton 6/10 3200 days 2%
Henry Carstens 7/10 3200 days 2%
Tim Doskoch 6/10 3200 days 2%
Laurence Edwards 8/10 3228 days 2%
Nikolaj Lambertsen 9/10 3228 days 2%
richard genovese 9/10 3228 days 2%
Martina Rahlff 9/10 3228 days 2%
Kok Seong Wong 9/10 3259 days 2%
Kim Morhaus 9/10 3259 days 2%
Geoff Bardsley 10/10 3259 days 2%
Chris Britton 10/10 3259 days 2%
Camille Dow Baker 9/10 3259 days 2%
Tracy Houston 10/10 3259 days 2%
morgane delicourt 10/10 3290 days 2%
Davide Andriola 10/10 3290 days 2%
Raphael 10/10 3290 days 2%
Evelyn Rloeh 9/10 3302 days 1%
Ginetta Matthews 8/10 3320 days 2%
Ben Awcock 10/10 3320 days 2%
Michael Amos 9/10 3320 days 2%
Tony Waters 10/10 3381 days 2%
Nathan Taylor 10/10 3443 days 2%
Paul and Astrid 7/10 3577 days 1%
Julia Ebneter 8/10 3617 days 1%
Myrthe van Burink 10/10 3625 days 1%
Johannes Leistner 10/10 3625 days 1%
Lynne Martin 9/10 3656 days 1%
JMC 9/10 3656 days 1%
Cindy Renea 10/10 4265 days 0%
Tony Williamson 10/10 4416 days 1%
Don Sutherland 9/10 4426 days 0%
L+B 9/10 4630 days 1%
kmgirard 10/10 4661 days 1%
Jon satchwell 10/10 4661 days 1%
Marymac 9/10 4689 days 1%
chris malkin 9/10 4689 days 1%
JP Kearney 10/10 4751 days 1%
jennyjay 9/10 4781 days 1%
Maverick 10/10 4995 days 1%
Henning_Lizette 9/10 4995 days 1%
Sandra 10/10 4995 days 1%
Lara_C 9/10 4995 days 1%
djandjcmccallum 9/10 5055 days 1%
simonl2m 8/10 5086 days 1%
janejeff 10/10 5086 days 1%
piersa 9/10 5117 days 1%
debnphil 10/10 5178 days 1%
honeymoon1 10/10 5178 days 1%
oherreravaras 10/10 5208 days 1%
kiwitravellers 10/10 5208 days 1%
El Duderino 9/10 5208 days 1%
Smyth 9/10 5392 days 1%
Shan104 9/10 5451 days 1%
gazbow 10/10 5543 days 1%
PZ72 10/10 5757 days 1%
Stephen Fletcher 10/10 5847 days 1%
scully 10/10 5847 days 1%
Chris22 9/10 5877 days 1%
Andrew Doutch 9/10 6030 days 1%
nina 10/10 6030 days 1%
agc 10/10 6030 days 1%
Malcolm Henham 10/10 6150 days 1%
Ann McGrath 10/10 6516 days 1%
harry425 10/10 6912 days 1%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Kia Ora Campers experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-4.75% Adjustment

Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.

What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.

There may be an adjustment if this experience hasn't received enough reviews within the last 42 days. The Kia Ora Campers experience has 0 recent rankings. Adjustments are according to the following table:

Recent Reviews Adjustment
0 -3.00%
1 -2.63%
2 -1.50%
3 -0.38%
4 -0.00%

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Kia Ora Campers experience has been adjusted for 86 days. Adjustments are according to the following table.

Days Adjustment
83 -1.69%
84 -1.71%
85 -1.73%
86 -1.75%
87 -1.77%
88 -1.79%
89 -1.81%

Balancing Adjustment

0.78% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Onboarding Rating

This rating is about customer service and camper availability. It measures aspects of the customer journey that are often missing from online ratings. It includes performances based on: pre-booking communication, product availability and responsiveness to customer enquiries.

All metrics come from actual customer interactions.

Details are calculated daily from statistics over several years and merged with the score derived from customer reviews - to then form the final ranking score.

Final Ranking Score

93%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.