Ranking Score Explained

Hi, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Kia Ora Campers.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Kia Ora Campers

Valid Reviews

165 Valid Reviews

The Kia Ora Campers experience has a total of 169 reviews. There are 165 valid reviews that are included when calculating the ranking score and 4 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 165 valid reviews:

Rating Count Percentage
10/10 93
56%
9/10 54
33%
8/10 9
5%
7/10 2
1%
6/10 3
2%
5/10 0
0%
4/10 3
2%
3/10 0
0%
2/10 0
0%
1/10 1
1%

92.91% Average

The raw data average (mean) for all the Kia Ora Campers valid reviews is 92.91% and is based on 165 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

6 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 165 valid reviews, the experience has 6 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 6 face-to-face reviews:

Rating Count Percentage
10/10 1
17%
9/10 2
33%
8/10 2
33%
7/10 1
17%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

85.00% Average

The raw data average (mean) for all the Kia Ora Campers face-to-face reviews is 85.00% and is based on 6 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

96.71%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Johan en Inge van de Breevaart 10/10 65 days 100%
Traci Jo Barrett 10/10 156 days 99%
Patty Connor 10/10 340 days 94%
Cor and Jacqueline, The Netherlands 10/10 368 days 92%
Carole Garman 10/10 368 days 92%
Patrick Auvergne 9/10 705 days 71%
Cor en Jacqueline, The Netherlands 10/10 734 days 69%
Ernst en Rensje 10/10 826 days 61%
Kevin Walsh 9/10 826 days 61%
Robin 9/10 857 days 58%
Jane and Rachel 10/10 1040 days 40%
Peter and Annemarie 10/10 1071 days 37%
Kelsey Fisher 10/10 1071 days 37%
Peter and Regina Schmidt 10/10 1099 days 35%
Neil Calvert 10/10 1252 days 24%
allan Chaney 10/10 1740 days 5%
Maree Witten 10/10 1801 days 5%
Allan Harkness 9/10 1829 days 5%
Anna Ferguson 10/10 2044 days 4%
Alan Donald 9/10 2166 days 4%
Peter Bücker 10/10 2166 days 4%
julie durfy 10/10 2166 days 4%
Vicki Higgins 10/10 2166 days 4%
A. Anonymous 4/10 2166 days 3%
Nicole Wake 10/10 2195 days 4%
Joao Granja 10/10 2195 days 4%
Hazel Jenkins 9/10 2195 days 4%
Saar , Netherlands. 10/10 2195 days 4%
Georg Beyschlag 10/10 2226 days 4%
Axel Personne 10/10 2226 days 4%
Deborah Ludwig 10/10 2226 days 4%
Ben 10/10 2226 days 4%
Samantha Lam 9/10 2257 days 4%
Lucas Malina 10/10 2257 days 4%
Henry Schenker 9/10 2257 days 4%
GILLES NORMAND 10/10 2257 days 4%
Mickaël Loichon 10/10 2257 days 4%
Neil McAdie 10/10 2257 days 4%
Miguel Lopez 10/10 2287 days 4%
Claudia Ashton 10/10 2287 days 4%
Julie P 10/10 2287 days 4%
larry fisher 9/10 2318 days 4%
John Mette 10/10 2471 days 4%
Brendan McAleer 8/10 2501 days 4%
Jean Marc CHABOUD 4/10 2532 days 2%
K Michele Austin 10/10 2532 days 4%
Ken Grant 8/10 2532 days 3%
Meng Ng 9/10 2532 days 3%
John Appling 9/10 2532 days 3%
Isabelle & Bruno - France 10/10 2532 days 4%
Michael Ritchie 10/10 2560 days 3%
Marguerite Pierron 9/10 2560 days 3%
Eva Summermatter 9/10 2560 days 3%
Keith Bath 9/10 2560 days 3%
Janice Friesen 10/10 2560 days 3%
GARY Zweck 9/10 2591 days 3%
Gerd Hauschild 10/10 2591 days 3%
Stuart WILKINS 9/10 2591 days 3%
Barbara 10/10 2591 days 3%
Lee Middleton 10/10 2622 days 3%
DAVID PASSY 9/10 2622 days 3%
Diane Ferry 9/10 2622 days 3%
Muhd Yusof 10/10 2622 days 3%
lori tyler 10/10 2622 days 3%
Andrea Aloisi 6/10 2622 days 3%
David Taus 9/10 2622 days 3%
Ralph 10/10 2622 days 3%
Oliver 10/10 2622 days 3%
Tim Daborn 10/10 2652 days 3%
Andrea Bradshaw 8/10 2652 days 3%
Martin Greenwood 9/10 2652 days 3%
Anders Knutsson 1/10 2713 days 1%
Suzan Freeman 9/10 2866 days 3%
Robyn Rawson 10/10 2866 days 3%
Blair & Jacqui Martin 9/10 2866 days 3%
Audrey Simon 9/10 2866 days 3%
Christopher Bates 10/10 2866 days 3%
Lance Pearce 10/10 2897 days 3%
Gill Kenna 9/10 2897 days 3%
Tess Carrad 9/10 2897 days 3%
Josh Meyrick 10/10 2897 days 3%
angie Vickers 9/10 2925 days 3%
Denise Harja 10/10 2925 days 3%
Leonie Selk 10/10 2925 days 3%
Bodo Hesse 10/10 2925 days 3%
Dr Valerie Wall 4/10 2925 days 2%
Lyn Coleman 10/10 2925 days 3%
Simon Rickets 10/10 2956 days 3%
Helena Souckova 10/10 2956 days 3%
Chloe Nicholas 8/10 2956 days 3%
George Donkin 10/10 2956 days 3%
Eva Nittegaard 9/10 2956 days 3%
Dorothy and Graham Glen 8/10 3014 days 1%
Thomas Sator 10/10 3017 days 3%
Kevin Taylor 10/10 3017 days 3%
Nick Beer 9/10 3017 days 3%
terri stevens 9/10 3017 days 3%
Marçal Cot 9/10 3017 days 3%
Christopher Holmes 10/10 3017 days 3%
Allain Riepema 10/10 3030 days 1%
Hubert Toh 10/10 3078 days 2%
Kim Pinkerton 6/10 3262 days 2%
Henry Carstens 7/10 3262 days 2%
Tim Doskoch 6/10 3262 days 2%
Laurence Edwards 8/10 3290 days 2%
Nikolaj Lambertsen 9/10 3290 days 2%
richard genovese 9/10 3290 days 2%
Martina Rahlff 9/10 3290 days 2%
Kok Seong Wong 9/10 3321 days 2%
Kim Morhaus 9/10 3321 days 2%
Geoff Bardsley 10/10 3321 days 2%
Chris Britton 10/10 3321 days 2%
Camille Dow Baker 9/10 3321 days 2%
Tracy Houston 10/10 3321 days 2%
morgane delicourt 10/10 3352 days 2%
Davide Andriola 10/10 3352 days 2%
Raphael 10/10 3352 days 2%
Evelyn Rloeh 9/10 3364 days 1%
Ginetta Matthews 8/10 3382 days 2%
Ben Awcock 10/10 3382 days 2%
Michael Amos 9/10 3382 days 2%
Tony Waters 10/10 3443 days 2%
Nathan Taylor 10/10 3505 days 2%
Paul and Astrid 7/10 3639 days 1%
Julia Ebneter 8/10 3679 days 1%
Myrthe van Burink 10/10 3687 days 1%
Johannes Leistner 10/10 3687 days 1%
Lynne Martin 9/10 3718 days 1%
JMC 9/10 3718 days 1%
Cindy Renea 10/10 4327 days 0%
Tony Williamson 10/10 4478 days 1%
Don Sutherland 9/10 4488 days 0%
L+B 9/10 4692 days 1%
kmgirard 10/10 4723 days 1%
Jon satchwell 10/10 4723 days 1%
Marymac 9/10 4751 days 1%
chris malkin 9/10 4751 days 1%
JP Kearney 10/10 4813 days 1%
jennyjay 9/10 4843 days 1%
Maverick 10/10 5057 days 1%
Henning_Lizette 9/10 5057 days 1%
Sandra 10/10 5057 days 1%
Lara_C 9/10 5057 days 1%
djandjcmccallum 9/10 5117 days 1%
simonl2m 8/10 5148 days 1%
janejeff 10/10 5148 days 1%
piersa 9/10 5179 days 1%
debnphil 10/10 5240 days 1%
honeymoon1 10/10 5240 days 1%
oherreravaras 10/10 5270 days 1%
kiwitravellers 10/10 5270 days 1%
El Duderino 9/10 5270 days 1%
Smyth 9/10 5454 days 1%
Shan104 9/10 5513 days 1%
gazbow 10/10 5605 days 1%
PZ72 10/10 5819 days 1%
Stephen Fletcher 10/10 5909 days 1%
scully 10/10 5909 days 1%
Chris22 9/10 5939 days 1%
Andrew Doutch 9/10 6092 days 1%
nina 10/10 6092 days 1%
agc 10/10 6092 days 1%
Malcolm Henham 10/10 6212 days 1%
Ann McGrath 10/10 6578 days 1%
harry425 10/10 6974 days 1%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Kia Ora Campers experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-3.62% Adjustment

Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.

What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.

There may be an adjustment if this experience hasn't received enough reviews within the last 50 days. The Kia Ora Campers experience has 1 recent ranking. Adjustments are according to the following table:

Recent Reviews Adjustment
0 -3.00%
1 -2.63%
2 -1.50%
3 -0.38%
4 -0.00%

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Kia Ora Campers experience has been adjusted for 48 days. Adjustments are according to the following table.

Days Adjustment
45 -0.93%
46 -0.95%
47 -0.97%
48 -1.00%
49 -1.02%
50 -1.04%
51 -1.06%

Balancing Adjustment

0.63% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Onboarding Rating

This rating is about customer service and camper availability. It measures aspects of the customer journey that are often missing from online ratings. It includes performances based on: pre-booking communication, product availability and responsiveness to customer enquiries.

All metrics come from actual customer interactions.

Details are calculated daily from statistics over several years and merged with the score derived from customer reviews - to then form the final ranking score.

Final Ranking Score

93%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.