Ranking Score Explained

Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Kia Ora Campers.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Kia Ora Campers

Valid Reviews

164 Valid Reviews

The Kia Ora Campers experience has a total of 168 reviews. There are 164 valid reviews that are included when calculating the ranking score and 4 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 164 valid reviews:

Rating Count Percentage
10/10 92
56%
9/10 54
33%
8/10 9
5%
7/10 2
1%
6/10 3
2%
5/10 0
0%
4/10 3
2%
3/10 0
0%
2/10 0
0%
1/10 1
1%

92.87% Average

The raw data average (mean) for all the Kia Ora Campers valid reviews is 92.87% and is based on 164 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

6 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 164 valid reviews, the experience has 6 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 6 face-to-face reviews:

Rating Count Percentage
10/10 1
17%
9/10 2
33%
8/10 2
33%
7/10 1
17%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

85.00% Average

The raw data average (mean) for all the Kia Ora Campers face-to-face reviews is 85.00% and is based on 6 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

96.46%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Traci Jo Barrett 10/10 70 days 100%
Patty Connor 10/10 254 days 97%
Cor and Jacqueline, The Netherlands 10/10 282 days 96%
Carole Garman 10/10 282 days 96%
Patrick Auvergne 9/10 619 days 78%
Cor en Jacqueline, The Netherlands 10/10 648 days 76%
Ernst en Rensje 10/10 740 days 69%
Kevin Walsh 9/10 740 days 68%
Robin 9/10 771 days 66%
Jane and Rachel 10/10 954 days 48%
Peter and Annemarie 10/10 985 days 45%
Kelsey Fisher 10/10 985 days 45%
Peter and Regina Schmidt 10/10 1013 days 43%
Neil Calvert 10/10 1166 days 30%
allan Chaney 10/10 1653 days 6%
Maree Witten 10/10 1714 days 5%
Allan Harkness 9/10 1742 days 5%
Anna Ferguson 10/10 1957 days 4%
Alan Donald 9/10 2079 days 4%
Peter Bücker 10/10 2079 days 4%
julie durfy 10/10 2079 days 4%
Vicki Higgins 10/10 2080 days 4%
A. Anonymous 4/10 2080 days 3%
Nicole Wake 10/10 2108 days 4%
Joao Granja 10/10 2109 days 4%
Hazel Jenkins 9/10 2109 days 4%
Saar , Netherlands. 10/10 2109 days 4%
Georg Beyschlag 10/10 2139 days 4%
Axel Personne 10/10 2139 days 4%
Deborah Ludwig 10/10 2139 days 4%
Ben 10/10 2140 days 4%
Samantha Lam 9/10 2170 days 4%
Lucas Malina 10/10 2170 days 4%
Henry Schenker 9/10 2170 days 4%
GILLES NORMAND 10/10 2170 days 4%
Mickaël Loichon 10/10 2171 days 4%
Neil McAdie 10/10 2171 days 4%
Miguel Lopez 10/10 2200 days 4%
Claudia Ashton 10/10 2200 days 4%
Julie P 10/10 2201 days 4%
larry fisher 9/10 2232 days 4%
John Mette 10/10 2384 days 4%
Brendan McAleer 8/10 2414 days 4%
Jean Marc CHABOUD 4/10 2445 days 2%
K Michele Austin 10/10 2445 days 4%
Ken Grant 8/10 2445 days 3%
Meng Ng 9/10 2445 days 3%
John Appling 9/10 2445 days 3%
Isabelle & Bruno - France 10/10 2446 days 4%
Michael Ritchie 10/10 2473 days 3%
Marguerite Pierron 9/10 2473 days 3%
Eva Summermatter 9/10 2473 days 3%
Keith Bath 9/10 2474 days 3%
Janice Friesen 10/10 2474 days 3%
GARY Zweck 9/10 2504 days 3%
Gerd Hauschild 10/10 2505 days 3%
Stuart WILKINS 9/10 2505 days 3%
Barbara 10/10 2505 days 3%
Lee Middleton 10/10 2535 days 3%
DAVID PASSY 9/10 2535 days 3%
Diane Ferry 9/10 2535 days 3%
Muhd Yusof 10/10 2535 days 3%
lori tyler 10/10 2535 days 3%
Andrea Aloisi 6/10 2535 days 3%
David Taus 9/10 2535 days 3%
Ralph 10/10 2536 days 3%
Oliver 10/10 2536 days 3%
Tim Daborn 10/10 2565 days 3%
Andrea Bradshaw 8/10 2565 days 3%
Martin Greenwood 9/10 2566 days 3%
Anders Knutsson 1/10 2626 days 1%
Suzan Freeman 9/10 2779 days 3%
Robyn Rawson 10/10 2779 days 3%
Blair & Jacqui Martin 9/10 2779 days 3%
Audrey Simon 9/10 2779 days 3%
Christopher Bates 10/10 2780 days 3%
Lance Pearce 10/10 2810 days 3%
Gill Kenna 9/10 2810 days 3%
Tess Carrad 9/10 2810 days 3%
Josh Meyrick 10/10 2811 days 3%
angie Vickers 9/10 2838 days 3%
Denise Harja 10/10 2838 days 3%
Leonie Selk 10/10 2838 days 3%
Bodo Hesse 10/10 2838 days 3%
Dr Valerie Wall 4/10 2839 days 2%
Lyn Coleman 10/10 2839 days 3%
Simon Rickets 10/10 2869 days 3%
Helena Souckova 10/10 2869 days 3%
Chloe Nicholas 8/10 2869 days 3%
George Donkin 10/10 2869 days 3%
Eva Nittegaard 9/10 2869 days 3%
Dorothy and Graham Glen 8/10 2928 days 1%
Thomas Sator 10/10 2930 days 3%
Kevin Taylor 10/10 2930 days 3%
Nick Beer 9/10 2930 days 3%
terri stevens 9/10 2930 days 3%
Marçal Cot 9/10 2930 days 3%
Christopher Holmes 10/10 2930 days 3%
Allain Riepema 10/10 2944 days 1%
Hubert Toh 10/10 2992 days 2%
Kim Pinkerton 6/10 3175 days 2%
Henry Carstens 7/10 3175 days 2%
Tim Doskoch 6/10 3175 days 2%
Laurence Edwards 8/10 3203 days 2%
Nikolaj Lambertsen 9/10 3203 days 2%
richard genovese 9/10 3203 days 2%
Martina Rahlff 9/10 3203 days 2%
Kok Seong Wong 9/10 3234 days 2%
Kim Morhaus 9/10 3234 days 2%
Geoff Bardsley 10/10 3234 days 2%
Chris Britton 10/10 3234 days 2%
Camille Dow Baker 9/10 3234 days 2%
Tracy Houston 10/10 3234 days 2%
morgane delicourt 10/10 3265 days 2%
Davide Andriola 10/10 3265 days 2%
Raphael 10/10 3265 days 2%
Evelyn Rloeh 9/10 3278 days 1%
Ginetta Matthews 8/10 3295 days 2%
Ben Awcock 10/10 3295 days 2%
Michael Amos 9/10 3295 days 2%
Tony Waters 10/10 3356 days 2%
Nathan Taylor 10/10 3418 days 2%
Paul and Astrid 7/10 3553 days 1%
Julia Ebneter 8/10 3593 days 1%
Myrthe van Burink 10/10 3600 days 1%
Johannes Leistner 10/10 3600 days 1%
Lynne Martin 9/10 3631 days 1%
JMC 9/10 3632 days 1%
Cindy Renea 10/10 4241 days 0%
Tony Williamson 10/10 4392 days 1%
Don Sutherland 9/10 4402 days 0%
L+B 9/10 4606 days 1%
kmgirard 10/10 4637 days 1%
Jon satchwell 10/10 4637 days 1%
Marymac 9/10 4665 days 1%
chris malkin 9/10 4665 days 1%
JP Kearney 10/10 4727 days 1%
jennyjay 9/10 4757 days 1%
Maverick 10/10 4971 days 1%
Henning_Lizette 9/10 4971 days 1%
Sandra 10/10 4971 days 1%
Lara_C 9/10 4971 days 1%
djandjcmccallum 9/10 5031 days 1%
simonl2m 8/10 5062 days 1%
janejeff 10/10 5062 days 1%
piersa 9/10 5093 days 1%
debnphil 10/10 5154 days 1%
honeymoon1 10/10 5154 days 1%
oherreravaras 10/10 5184 days 1%
kiwitravellers 10/10 5184 days 1%
El Duderino 9/10 5184 days 1%
Smyth 9/10 5368 days 1%
Shan104 9/10 5427 days 1%
gazbow 10/10 5519 days 1%
PZ72 10/10 5733 days 1%
Stephen Fletcher 10/10 5823 days 1%
scully 10/10 5823 days 1%
Chris22 9/10 5853 days 1%
Andrew Doutch 9/10 6006 days 1%
nina 10/10 6006 days 1%
agc 10/10 6006 days 1%
Malcolm Henham 10/10 6126 days 1%
Ann McGrath 10/10 6492 days 1%
harry425 10/10 6888 days 1%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Kia Ora Campers experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-4.21% Adjustment

Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.

What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.

There may be an adjustment if this experience hasn't received enough reviews within the last 46 days. The Kia Ora Campers experience has 0 recent rankings. Adjustments are according to the following table:

Recent Reviews Adjustment
0 -3.00%
1 -2.63%
2 -1.50%
3 -0.38%
4 -0.00%

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Kia Ora Campers experience has been adjusted for 61 days. Adjustments are according to the following table.

Days Adjustment
58 -1.15%
59 -1.17%
60 -1.19%
61 -1.21%
62 -1.23%
63 -1.25%
64 -1.27%

Balancing Adjustment

0.72% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Onboarding Rating

This rating is about customer service and camper availability. It measures aspects of the customer journey that are often missing from online ratings. It includes performances based on: pre-booking communication, product availability and responsiveness to customer enquiries.

All metrics come from actual customer interactions.

Details are calculated daily from statistics over several years and merged with the score derived from customer reviews - to then form the final ranking score.

Final Ranking Score

93%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.