Ranking Score Explained

Hi, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Kia Ora Campers.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Kia Ora Campers

Valid Reviews

164 Valid Reviews

The Kia Ora Campers experience has a total of 169 reviews. There are 164 valid reviews that are included when calculating the ranking score and 5 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 164 valid reviews:

Rating Count Percentage
10/10 92
56%
9/10 54
33%
8/10 9
5%
7/10 2
1%
6/10 3
2%
5/10 0
0%
4/10 3
2%
3/10 0
0%
2/10 0
0%
1/10 1
1%

92.87% Average

The raw data average (mean) for all the Kia Ora Campers valid reviews is 92.87% and is based on 164 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

6 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 164 valid reviews, the experience has 6 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 6 face-to-face reviews:

Rating Count Percentage
10/10 1
17%
9/10 2
33%
8/10 2
33%
7/10 1
17%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

85.00% Average

The raw data average (mean) for all the Kia Ora Campers face-to-face reviews is 85.00% and is based on 6 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

96.45%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Traci Jo Barrett 10/10 110 days 100%
Patty Connor 10/10 294 days 96%
Cor and Jacqueline, The Netherlands 10/10 322 days 95%
Carole Garman 10/10 322 days 95%
Patrick Auvergne 9/10 659 days 75%
Cor en Jacqueline, The Netherlands 10/10 688 days 73%
Ernst en Rensje 10/10 780 days 66%
Kevin Walsh 9/10 780 days 65%
Robin 9/10 811 days 62%
Jane and Rachel 10/10 994 days 45%
Peter and Annemarie 10/10 1025 days 42%
Kelsey Fisher 10/10 1025 days 42%
Peter and Regina Schmidt 10/10 1053 days 39%
Neil Calvert 10/10 1206 days 27%
allan Chaney 10/10 1694 days 6%
Maree Witten 10/10 1755 days 5%
Allan Harkness 9/10 1783 days 5%
Anna Ferguson 10/10 1998 days 5%
Alan Donald 9/10 2120 days 4%
Peter Bücker 10/10 2120 days 4%
julie durfy 10/10 2120 days 4%
Vicki Higgins 10/10 2120 days 4%
A. Anonymous 4/10 2120 days 3%
Nicole Wake 10/10 2149 days 4%
Joao Granja 10/10 2149 days 4%
Hazel Jenkins 9/10 2149 days 4%
Saar , Netherlands. 10/10 2149 days 4%
Georg Beyschlag 10/10 2180 days 4%
Axel Personne 10/10 2180 days 4%
Deborah Ludwig 10/10 2180 days 4%
Ben 10/10 2180 days 4%
Samantha Lam 9/10 2211 days 4%
Lucas Malina 10/10 2211 days 4%
Henry Schenker 9/10 2211 days 4%
GILLES NORMAND 10/10 2211 days 4%
Mickaël Loichon 10/10 2211 days 4%
Neil McAdie 10/10 2211 days 4%
Miguel Lopez 10/10 2241 days 4%
Claudia Ashton 10/10 2241 days 4%
Julie P 10/10 2241 days 4%
larry fisher 9/10 2272 days 4%
John Mette 10/10 2425 days 4%
Brendan McAleer 8/10 2455 days 4%
Jean Marc CHABOUD 4/10 2486 days 2%
K Michele Austin 10/10 2486 days 4%
Ken Grant 8/10 2486 days 3%
Meng Ng 9/10 2486 days 4%
John Appling 9/10 2486 days 4%
Isabelle & Bruno - France 10/10 2486 days 4%
Michael Ritchie 10/10 2514 days 3%
Marguerite Pierron 9/10 2514 days 3%
Eva Summermatter 9/10 2514 days 3%
Keith Bath 9/10 2514 days 3%
Janice Friesen 10/10 2514 days 3%
GARY Zweck 9/10 2545 days 3%
Gerd Hauschild 10/10 2545 days 3%
Stuart WILKINS 9/10 2545 days 3%
Barbara 10/10 2545 days 3%
Lee Middleton 10/10 2576 days 3%
DAVID PASSY 9/10 2576 days 3%
Diane Ferry 9/10 2576 days 3%
Muhd Yusof 10/10 2576 days 3%
lori tyler 10/10 2576 days 3%
Andrea Aloisi 6/10 2576 days 3%
David Taus 9/10 2576 days 3%
Ralph 10/10 2576 days 3%
Oliver 10/10 2576 days 3%
Tim Daborn 10/10 2606 days 3%
Andrea Bradshaw 8/10 2606 days 3%
Martin Greenwood 9/10 2606 days 3%
Anders Knutsson 1/10 2667 days 1%
Suzan Freeman 9/10 2820 days 3%
Robyn Rawson 10/10 2820 days 3%
Blair & Jacqui Martin 9/10 2820 days 3%
Audrey Simon 9/10 2820 days 3%
Christopher Bates 10/10 2820 days 3%
Lance Pearce 10/10 2851 days 3%
Gill Kenna 9/10 2851 days 3%
Tess Carrad 9/10 2851 days 3%
Josh Meyrick 10/10 2851 days 3%
angie Vickers 9/10 2879 days 3%
Denise Harja 10/10 2879 days 3%
Leonie Selk 10/10 2879 days 3%
Bodo Hesse 10/10 2879 days 3%
Dr Valerie Wall 4/10 2879 days 2%
Lyn Coleman 10/10 2879 days 3%
Simon Rickets 10/10 2910 days 3%
Helena Souckova 10/10 2910 days 3%
Chloe Nicholas 8/10 2910 days 3%
George Donkin 10/10 2910 days 3%
Eva Nittegaard 9/10 2910 days 3%
Dorothy and Graham Glen 8/10 2968 days 1%
Thomas Sator 10/10 2971 days 3%
Kevin Taylor 10/10 2971 days 3%
Nick Beer 9/10 2971 days 3%
terri stevens 9/10 2971 days 3%
Marçal Cot 9/10 2971 days 3%
Christopher Holmes 10/10 2971 days 3%
Allain Riepema 10/10 2984 days 1%
Hubert Toh 10/10 3032 days 2%
Kim Pinkerton 6/10 3216 days 2%
Henry Carstens 7/10 3216 days 2%
Tim Doskoch 6/10 3216 days 2%
Laurence Edwards 8/10 3244 days 2%
Nikolaj Lambertsen 9/10 3244 days 2%
richard genovese 9/10 3244 days 2%
Martina Rahlff 9/10 3244 days 2%
Kok Seong Wong 9/10 3275 days 2%
Kim Morhaus 9/10 3275 days 2%
Geoff Bardsley 10/10 3275 days 2%
Chris Britton 10/10 3275 days 2%
Camille Dow Baker 9/10 3275 days 2%
Tracy Houston 10/10 3275 days 2%
morgane delicourt 10/10 3306 days 2%
Davide Andriola 10/10 3306 days 2%
Raphael 10/10 3306 days 2%
Evelyn Rloeh 9/10 3318 days 1%
Ginetta Matthews 8/10 3336 days 2%
Ben Awcock 10/10 3336 days 2%
Michael Amos 9/10 3336 days 2%
Tony Waters 10/10 3397 days 2%
Nathan Taylor 10/10 3459 days 2%
Paul and Astrid 7/10 3593 days 1%
Julia Ebneter 8/10 3633 days 1%
Myrthe van Burink 10/10 3641 days 1%
Johannes Leistner 10/10 3641 days 1%
Lynne Martin 9/10 3672 days 1%
JMC 9/10 3672 days 1%
Cindy Renea 10/10 4281 days 0%
Tony Williamson 10/10 4432 days 1%
Don Sutherland 9/10 4442 days 0%
L+B 9/10 4646 days 1%
kmgirard 10/10 4677 days 1%
Jon satchwell 10/10 4677 days 1%
Marymac 9/10 4705 days 1%
chris malkin 9/10 4705 days 1%
JP Kearney 10/10 4767 days 1%
jennyjay 9/10 4797 days 1%
Maverick 10/10 5011 days 1%
Henning_Lizette 9/10 5011 days 1%
Sandra 10/10 5011 days 1%
Lara_C 9/10 5011 days 1%
djandjcmccallum 9/10 5071 days 1%
simonl2m 8/10 5102 days 1%
janejeff 10/10 5102 days 1%
piersa 9/10 5133 days 1%
debnphil 10/10 5194 days 1%
honeymoon1 10/10 5194 days 1%
oherreravaras 10/10 5224 days 1%
kiwitravellers 10/10 5224 days 1%
El Duderino 9/10 5224 days 1%
Smyth 9/10 5408 days 1%
Shan104 9/10 5467 days 1%
gazbow 10/10 5559 days 1%
PZ72 10/10 5773 days 1%
Stephen Fletcher 10/10 5863 days 1%
scully 10/10 5863 days 1%
Chris22 9/10 5893 days 1%
Andrew Doutch 9/10 6046 days 1%
nina 10/10 6046 days 1%
agc 10/10 6046 days 1%
Malcolm Henham 10/10 6166 days 1%
Ann McGrath 10/10 6532 days 1%
harry425 10/10 6928 days 1%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Kia Ora Campers experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-5.06% Adjustment

Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.

What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.

There may be an adjustment if this experience hasn't received enough reviews within the last 41 days. The Kia Ora Campers experience has 0 recent rankings. Adjustments are according to the following table:

Recent Reviews Adjustment
0 -3.00%
1 -2.63%
2 -1.50%
3 -0.38%
4 -0.00%

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Kia Ora Campers experience has been adjusted for 102 days. Adjustments are according to the following table.

Days Adjustment
99 -2.00%
100 -2.02%
101 -2.04%
102 -2.06%
103 -2.08%
104 -2.10%
105 -2.12%

Balancing Adjustment

0.82% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Onboarding Rating

This rating is about customer service and camper availability. It measures aspects of the customer journey that are often missing from online ratings. It includes performances based on: pre-booking communication, product availability and responsiveness to customer enquiries.

All metrics come from actual customer interactions.

Details are calculated daily from statistics over several years and merged with the score derived from customer reviews - to then form the final ranking score.

Final Ranking Score

92%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.