Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Apex Rental Cars.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Apex Rental Cars

Valid Reviews

209 Valid Reviews

The Apex Rental Cars experience has a total of 233 reviews. There are 209 valid reviews that are included when calculating the ranking score and 24 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 209 valid reviews:

Rating Count Percentage
10/10 49
23%
9/10 34
16%
8/10 40
19%
7/10 17
8%
6/10 9
4%
5/10 5
2%
4/10 1
0%
3/10 8
4%
2/10 10
5%
1/10 36
17%

66.89% Average

The raw data average (mean) for all the Apex Rental Cars valid reviews is 66.89% and is based on 209 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

94 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 209 valid reviews, the experience has 94 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 94 face-to-face reviews:

Rating Count Percentage
10/10 14
15%
9/10 25
27%
8/10 34
36%
7/10 14
15%
6/10 5
5%
5/10 2
2%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

82.45% Average

The raw data average (mean) for all the Apex Rental Cars face-to-face reviews is 82.45% and is based on 94 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

76.14%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Rene 10/10 191 days 100%
CB 10/10 252 days 98%
Ondrej 1/10 862 days 24%
Will 1/10 891 days 23%
Derek UK 10/10 891 days 56%
Barry 3/10 953 days 27%
Klm 3/10 983 days 25%
Steve 10/10 1014 days 43%
Martyn 10/10 1014 days 43%
Maria 10/10 1044 days 41%
Melissa 1/10 1075 days 15%
Nyah 1/10 1228 days 10%
David M 3/10 1228 days 14%
Karla, Sydney 10/10 1409 days 15%
Neville 1/10 1593 days 3%
A Tango 10/10 1621 days 7%
Nicholas Chin 1/10 1744 days 2%
Trista McLean 10/10 1958 days 5%
Steve 9/10 2017 days 5%
Kane 1/10 2048 days 2%
Melanie Brown 8/10 2139 days 4%
World Traveller 1/10 2169 days 2%
Dave Berry 10/10 2170 days 4%
RJ 1/10 2170 days 2%
R Woolley 10/10 2323 days 4%
Claire Wood 10/10 2352 days 4%
ALEKSANDROV Igor Avramovski 1/10 2383 days 2%
Luiz 2/10 2383 days 2%
Jorge 1/10 2414 days 1%
Adam Beevers 3/10 2414 days 2%
Megan 1/10 2414 days 1%
Marc 3/10 2444 days 2%
Howie 9/10 2444 days 4%
Jacques 1/10 2444 days 1%
Janet 10/10 2475 days 4%
Shelby and Matt 10/10 2475 days 4%
Taki Green 1/10 2505 days 1%
Mel 1/10 2505 days 1%
David 5/10 2505 days 3%
JS 1/10 2628 days 1%
Yoke 1/10 2658 days 1%
Kirstie Gallant 7/10 2658 days 3%
Yvonne M Hackenberg 10/10 2658 days 3%
Miss T 1/10 2658 days 1%
Me 1/10 2658 days 1%
Mike Purchas 2/10 2689 days 1%
Gal 1/10 2689 days 1%
M Reeder 2/10 2717 days 1%
Nikki 10/10 2748 days 3%
Anna 9/10 2748 days 3%
Reena Scobie 1/10 2748 days 1%
Bill Brennan 9/10 2748 days 3%
Jeff & Sharon 2/10 2748 days 1%
Craig 5/10 2748 days 2%
Mel B 1/10 2748 days 1%
David 1/10 2748 days 1%
JR WU 2/10 2779 days 1%
Kirstie Lilly 10/10 2809 days 3%
Arlene 8/10 2870 days 3%
Penny Mackay 10/10 2870 days 3%
Laura 3/10 2932 days 1%
Bharat 10/10 2993 days 3%
Gandalf 4/10 3023 days 2%
siti fatimah adnan 10/10 3053 days 3%
Katie 1/10 3054 days 1%
Giovanni 5/10 3054 days 2%
Aileen Davies 2/10 3054 days 1%
Nicola 1/10 3054 days 1%
Dane 1/10 3054 days 1%
David williams 3/10 3054 days 1%
Yan Xiao 3/10 3054 days 1%
Peter Dawkins 10/10 3081 days 2%
David 2/10 3082 days 1%
David Elliott 10/10 3112 days 2%
You Joon Kim 1/10 3113 days 1%
Chris Monk 8/10 3143 days 2%
Helen Burgess 2/10 3173 days 1%
Carol Smith 1/10 3173 days 1%
Richard Hunter 1/10 3173 days 1%
peter hendry 1/10 3204 days 1%
Katharina Koch 8/10 3431 days 2%
Luna Tarius 1/10 3447 days 1%
Carly Biedul 10/10 3456 days 2%
Guillaume Deleuze 6/10 3472 days 1%
Brad Dean 2/10 3477 days 1%
dave car 1/10 3477 days 1%
Rhydian Templer 8/10 3488 days 2%
Amy 9/10 3491 days 2%
Nina Kaspar 6/10 3508 days 1%
Silvia Hermosillo 1/10 3508 days 1%
Tony Algie 8/10 3508 days 2%
diane wong 8/10 3538 days 2%
Maryanne Wardlaw 2/10 3599 days 1%
Hans Dersch 1/10 3661 days 0%
Kuldeep Nandurkar 9/10 3722 days 1%
Emily Noyd 10/10 3772 days 1%
Christofer Cronholm 6/10 3812 days 1%
Taylor Fabricius 9/10 3816 days 1%
Cecile 7/10 3840 days 1%
Geoff Plunkett 10/10 3843 days 1%
Pawa 7/10 3874 days 1%
James Norcliffe 10/10 3935 days 1%
Andrew Barnden 10/10 3965 days 1%
Sheila Wee 10/10 4118 days 0%
Joana 8/10 4166 days 0%
Lea Karl 8/10 4227 days 0%
Travelgirl 1/10 4239 days 0%
Vanessa 8/10 4512 days 1%
Natalie Boehm 8/10 4531 days 1%
Bradford Young 1/10 4605 days 0%
regi kiwi 10/10 4605 days 1%
Jeremy Eng 9/10 4880 days 1%
Justin Leest 10/10 4884 days 1%
Anna Neuenfeldt 10/10 4886 days 1%
Maja Bogdanowicz 10/10 4887 days 1%
Alex Ross 10/10 5241 days 1%
Wright 7/10 5249 days 1%
Denise & Maciej Holzer 8/10 5249 days 1%
Deana Peters 9/10 5257 days 1%
Jeroen Bartos 8/10 5258 days 1%
Gabriele Wendt 8/10 5259 days 1%
Aled 9/10 5263 days 1%
Ute Rogawski 6/10 5266 days 1%
Asha 7/10 5305 days 1%
Rene Rypkema 8/10 5319 days 1%
Judith 8/10 5325 days 1%
ZubZubZub 10/10 5427 days 1%
Mascot 9/10 5427 days 1%
joE 10/10 5427 days 1%
Sherbertdip 8/10 5427 days 1%
tj10128 10/10 5458 days 1%
Nicky Bell 9/10 5556 days 1%
Gerryq Winters 9/10 5582 days 1%
A Jones 6/10 5583 days 1%
Katarina Bokor 8/10 5588 days 1%
Sue Carren 8/10 5588 days 1%
Karen Stephens 7/10 5588 days 1%
M Bigras 8/10 5593 days 1%
Binder 7/10 5595 days 1%
Jo Meekley 8/10 5595 days 1%
Guy Cohen 8/10 5597 days 1%
Ven 8/10 5597 days 1%
Wouter Moui 7/10 5603 days 1%
Jerven and Kim 7/10 5604 days 1%
Tanya & Florian 9/10 5605 days 1%
Niklas Ronnino 8/10 5609 days 1%
Gael Romain 8/10 5611 days 1%
Diana Clipsham 6/10 5630 days 1%
Roger Lows 9/10 5630 days 1%
Lynn Leitch 9/10 5632 days 1%
Stephen Leitch 9/10 5632 days 1%
Claus Olsen 10/10 5634 days 1%
hellsknipe356 10/10 5762 days 1%
chumfft 10/10 5854 days 1%
Elisabeth 10/10 5939 days 1%
lindam 10/10 5945 days 1%
Hana Vokata 8/10 5950 days 1%
Ralph 8/10 5973 days 1%
Senel 10/10 5983 days 1%
Cheryl Gorman 10/10 5989 days 1%
Stefan 8/10 5998 days 1%
Eva 6/10 6002 days 1%
Alain Deslandres 7/10 6017 days 1%
Ross & Catherine Litherland 8/10 6017 days 1%
graemeh1 7/10 6050 days 1%
martinab 8/10 6050 days 1%
taupoguy 10/10 6066 days 1%
carolineder 8/10 6066 days 1%
Robert Hausser 9/10 6070 days 1%
Thomas Rust 9/10 6070 days 1%
X Otte 8/10 6074 days 1%
kymberlyw 9/10 6311 days 1%
stephen 9/10 6311 days 1%
StijmH 8/10 6327 days 1%
StijnH 8/10 6327 days 1%
Rene 9/10 6333 days 1%
BrzezinskaM 10/10 6335 days 1%
AndreB 9/10 6335 days 1%
Dalibor 9/10 6344 days 1%
Pavel 8/10 6346 days 1%
LeaM 9/10 6380 days 1%
AndreM 9/10 6380 days 1%
JohannesE 7/10 6380 days 1%
Eugen 9/10 6382 days 1%
Maike 9/10 6382 days 1%
Mary 7/10 6383 days 1%
purplekat99 10/10 6400 days 1%
Emilie 9/10 6484 days 1%
Kristina 7/10 6484 days 1%
Vanessa 5/10 6499 days 1%
chubby69 10/10 6553 days 1%
Christine 10/10 6558 days 1%
David Fowler 7/10 6577 days 1%
Karen C 6/10 6641 days 1%
Menashe 7/10 6680 days 1%
Bryony Wilson 8/10 6690 days 1%
Beate Sinn 9/10 6694 days 1%
Richard 5/10 6694 days 1%
Smith 6/10 6703 days 1%
Carmen Dolny 8/10 6711 days 1%
Lisa Tame 8/10 6711 days 1%
Gustavo 9/10 6711 days 1%
Kilsby 9/10 6738 days 1%
Juerg 9/10 6751 days 1%
Tanya 9/10 6753 days 1%
Kehoe 7/10 6756 days 1%
Iain 8/10 6757 days 1%
Petra 8/10 6781 days 1%
Dennis 10/10 7057 days 1%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Apex Rental Cars experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-4.56% Adjustment

Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.

What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.

There may be an adjustment if this experience hasn't received enough reviews within the last 125 days. The Apex Rental Cars experience has 0 recent rankings. Adjustments are according to the following table:

Recent Reviews Adjustment
0 -3.00%
1 -2.63%
2 -1.50%
3 -0.38%
4 -0.00%

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Apex Rental Cars experience has been adjusted for 156 days. Adjustments are according to the following table.

Days Adjustment
153 -1.53%
154 -1.54%
155 -1.55%
156 -1.56%
157 -1.57%
158 -1.58%
159 -1.59%

Balancing Adjustment

6.17% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

78%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.