Hi, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Apex Rental Cars.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Apex Rental Cars

Valid Reviews

209 Valid Reviews

The Apex Rental Cars experience has a total of 233 reviews. There are 209 valid reviews that are included when calculating the ranking score and 24 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 209 valid reviews:

Rating Count Percentage
10/10 49
23%
9/10 34
16%
8/10 40
19%
7/10 17
8%
6/10 9
4%
5/10 5
2%
4/10 1
0%
3/10 8
4%
2/10 10
5%
1/10 36
17%

66.89% Average

The raw data average (mean) for all the Apex Rental Cars valid reviews is 66.89% and is based on 209 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

94 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 209 valid reviews, the experience has 94 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 94 face-to-face reviews:

Rating Count Percentage
10/10 14
15%
9/10 25
27%
8/10 34
36%
7/10 14
15%
6/10 5
5%
5/10 2
2%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

82.45% Average

The raw data average (mean) for all the Apex Rental Cars face-to-face reviews is 82.45% and is based on 94 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

76.30%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Rene 10/10 210 days 100%
CB 10/10 271 days 98%
Ondrej 1/10 881 days 23%
Will 1/10 910 days 22%
Derek UK 10/10 910 days 54%
Barry 3/10 972 days 26%
Klm 3/10 1002 days 24%
Steve 10/10 1033 days 42%
Martyn 10/10 1033 days 42%
Maria 10/10 1063 days 39%
Melissa 1/10 1094 days 15%
Nyah 1/10 1247 days 10%
David M 3/10 1247 days 13%
Karla, Sydney 10/10 1428 days 14%
Neville 1/10 1612 days 3%
A Tango 10/10 1640 days 7%
Nicholas Chin 1/10 1763 days 2%
Trista McLean 10/10 1977 days 5%
Steve 9/10 2036 days 5%
Kane 1/10 2067 days 2%
Melanie Brown 8/10 2158 days 4%
World Traveller 1/10 2188 days 2%
Dave Berry 10/10 2189 days 4%
RJ 1/10 2189 days 2%
R Woolley 10/10 2342 days 4%
Claire Wood 10/10 2371 days 4%
ALEKSANDROV Igor Avramovski 1/10 2402 days 2%
Luiz 2/10 2402 days 2%
Jorge 1/10 2433 days 1%
Adam Beevers 3/10 2433 days 2%
Megan 1/10 2433 days 1%
Marc 3/10 2463 days 2%
Howie 9/10 2463 days 4%
Jacques 1/10 2463 days 1%
Janet 10/10 2494 days 4%
Shelby and Matt 10/10 2494 days 4%
Taki Green 1/10 2524 days 1%
Mel 1/10 2524 days 1%
David 5/10 2524 days 3%
JS 1/10 2647 days 1%
Yoke 1/10 2677 days 1%
Kirstie Gallant 7/10 2677 days 3%
Yvonne M Hackenberg 10/10 2677 days 3%
Miss T 1/10 2677 days 1%
Me 1/10 2677 days 1%
Mike Purchas 2/10 2708 days 1%
Gal 1/10 2708 days 1%
M Reeder 2/10 2736 days 1%
Nikki 10/10 2767 days 3%
Anna 9/10 2767 days 3%
Reena Scobie 1/10 2767 days 1%
Bill Brennan 9/10 2767 days 3%
Jeff & Sharon 2/10 2767 days 1%
Craig 5/10 2767 days 2%
Mel B 1/10 2767 days 1%
David 1/10 2767 days 1%
JR WU 2/10 2798 days 1%
Kirstie Lilly 10/10 2828 days 3%
Arlene 8/10 2889 days 3%
Penny Mackay 10/10 2889 days 3%
Laura 3/10 2951 days 1%
Bharat 10/10 3012 days 3%
Gandalf 4/10 3042 days 2%
siti fatimah adnan 10/10 3072 days 3%
Katie 1/10 3073 days 1%
Giovanni 5/10 3073 days 2%
Aileen Davies 2/10 3073 days 1%
Nicola 1/10 3073 days 1%
Dane 1/10 3073 days 1%
David williams 3/10 3073 days 1%
Yan Xiao 3/10 3073 days 1%
Peter Dawkins 10/10 3100 days 2%
David 2/10 3101 days 1%
David Elliott 10/10 3131 days 2%
You Joon Kim 1/10 3132 days 1%
Chris Monk 8/10 3162 days 2%
Helen Burgess 2/10 3192 days 1%
Carol Smith 1/10 3192 days 1%
Richard Hunter 1/10 3192 days 1%
peter hendry 1/10 3223 days 1%
Katharina Koch 8/10 3450 days 2%
Luna Tarius 1/10 3466 days 1%
Carly Biedul 10/10 3475 days 2%
Guillaume Deleuze 6/10 3491 days 1%
Brad Dean 2/10 3496 days 1%
dave car 1/10 3496 days 1%
Rhydian Templer 8/10 3507 days 2%
Amy 9/10 3510 days 2%
Nina Kaspar 6/10 3527 days 1%
Silvia Hermosillo 1/10 3527 days 1%
Tony Algie 8/10 3527 days 2%
diane wong 8/10 3557 days 2%
Maryanne Wardlaw 2/10 3618 days 1%
Hans Dersch 1/10 3680 days 0%
Kuldeep Nandurkar 9/10 3741 days 1%
Emily Noyd 10/10 3791 days 1%
Christofer Cronholm 6/10 3831 days 1%
Taylor Fabricius 9/10 3835 days 1%
Cecile 7/10 3859 days 1%
Geoff Plunkett 10/10 3862 days 1%
Pawa 7/10 3893 days 1%
James Norcliffe 10/10 3954 days 1%
Andrew Barnden 10/10 3984 days 1%
Sheila Wee 10/10 4137 days 0%
Joana 8/10 4185 days 0%
Lea Karl 8/10 4246 days 0%
Travelgirl 1/10 4258 days 0%
Vanessa 8/10 4531 days 1%
Natalie Boehm 8/10 4550 days 1%
Bradford Young 1/10 4624 days 0%
regi kiwi 10/10 4624 days 1%
Jeremy Eng 9/10 4899 days 1%
Justin Leest 10/10 4903 days 1%
Anna Neuenfeldt 10/10 4905 days 1%
Maja Bogdanowicz 10/10 4906 days 1%
Alex Ross 10/10 5260 days 1%
Wright 7/10 5268 days 1%
Denise & Maciej Holzer 8/10 5268 days 1%
Deana Peters 9/10 5276 days 1%
Jeroen Bartos 8/10 5277 days 1%
Gabriele Wendt 8/10 5278 days 1%
Aled 9/10 5282 days 1%
Ute Rogawski 6/10 5285 days 1%
Asha 7/10 5324 days 1%
Rene Rypkema 8/10 5338 days 1%
Judith 8/10 5344 days 1%
ZubZubZub 10/10 5446 days 1%
Mascot 9/10 5446 days 1%
joE 10/10 5446 days 1%
Sherbertdip 8/10 5446 days 1%
tj10128 10/10 5477 days 1%
Nicky Bell 9/10 5575 days 1%
Gerryq Winters 9/10 5601 days 1%
A Jones 6/10 5602 days 1%
Katarina Bokor 8/10 5607 days 1%
Sue Carren 8/10 5607 days 1%
Karen Stephens 7/10 5607 days 1%
M Bigras 8/10 5612 days 1%
Binder 7/10 5614 days 1%
Jo Meekley 8/10 5614 days 1%
Guy Cohen 8/10 5616 days 1%
Ven 8/10 5616 days 1%
Wouter Moui 7/10 5622 days 1%
Jerven and Kim 7/10 5623 days 1%
Tanya & Florian 9/10 5624 days 1%
Niklas Ronnino 8/10 5628 days 1%
Gael Romain 8/10 5630 days 1%
Diana Clipsham 6/10 5649 days 1%
Roger Lows 9/10 5649 days 1%
Lynn Leitch 9/10 5651 days 1%
Stephen Leitch 9/10 5651 days 1%
Claus Olsen 10/10 5653 days 1%
hellsknipe356 10/10 5781 days 1%
chumfft 10/10 5873 days 1%
Elisabeth 10/10 5958 days 1%
lindam 10/10 5964 days 1%
Hana Vokata 8/10 5969 days 1%
Ralph 8/10 5992 days 1%
Senel 10/10 6002 days 1%
Cheryl Gorman 10/10 6008 days 1%
Stefan 8/10 6017 days 1%
Eva 6/10 6021 days 1%
Alain Deslandres 7/10 6036 days 1%
Ross & Catherine Litherland 8/10 6036 days 1%
graemeh1 7/10 6069 days 1%
martinab 8/10 6069 days 1%
taupoguy 10/10 6085 days 1%
carolineder 8/10 6085 days 1%
Robert Hausser 9/10 6089 days 1%
Thomas Rust 9/10 6089 days 1%
X Otte 8/10 6093 days 1%
kymberlyw 9/10 6330 days 1%
stephen 9/10 6330 days 1%
StijmH 8/10 6346 days 1%
StijnH 8/10 6346 days 1%
Rene 9/10 6352 days 1%
BrzezinskaM 10/10 6354 days 1%
AndreB 9/10 6354 days 1%
Dalibor 9/10 6363 days 1%
Pavel 8/10 6365 days 1%
LeaM 9/10 6399 days 1%
AndreM 9/10 6399 days 1%
JohannesE 7/10 6399 days 1%
Eugen 9/10 6401 days 1%
Maike 9/10 6401 days 1%
Mary 7/10 6402 days 1%
purplekat99 10/10 6419 days 1%
Emilie 9/10 6503 days 1%
Kristina 7/10 6503 days 1%
Vanessa 5/10 6518 days 1%
chubby69 10/10 6572 days 1%
Christine 10/10 6577 days 1%
David Fowler 7/10 6596 days 1%
Karen C 6/10 6661 days 1%
Menashe 7/10 6699 days 1%
Bryony Wilson 8/10 6709 days 1%
Beate Sinn 9/10 6713 days 1%
Richard 5/10 6713 days 1%
Smith 6/10 6722 days 1%
Carmen Dolny 8/10 6730 days 1%
Lisa Tame 8/10 6730 days 1%
Gustavo 9/10 6730 days 1%
Kilsby 9/10 6757 days 1%
Juerg 9/10 6770 days 1%
Tanya 9/10 6772 days 1%
Kehoe 7/10 6775 days 1%
Iain 8/10 6776 days 1%
Petra 8/10 6800 days 1%
Dennis 10/10 7076 days 1%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Apex Rental Cars experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-4.82% Adjustment

Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.

What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.

There may be an adjustment if this experience hasn't received enough reviews within the last 123 days. The Apex Rental Cars experience has 0 recent rankings. Adjustments are according to the following table:

Recent Reviews Adjustment
0 -3.00%
1 -2.63%
2 -1.50%
3 -0.38%
4 -0.00%

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Apex Rental Cars experience has been adjusted for 175 days. Adjustments are according to the following table.

Days Adjustment
172 -1.79%
173 -1.80%
174 -1.81%
175 -1.82%
176 -1.83%
177 -1.84%
178 -1.86%

Balancing Adjustment

6.22% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

78%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.