Hi, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Apex Rental Cars.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
209 Valid Reviews
The Apex Rental Cars experience has a total of 233 reviews. There are 209 valid reviews that are included when calculating the ranking score and 24 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 209 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 49 |
|
23% |
| 9/10 | 34 |
|
16% |
| 8/10 | 40 |
|
19% |
| 7/10 | 17 |
|
8% |
| 6/10 | 9 |
|
4% |
| 5/10 | 5 |
|
2% |
| 4/10 | 1 |
|
0% |
| 3/10 | 8 |
|
4% |
| 2/10 | 10 |
|
5% |
| 1/10 | 36 |
|
17% |
66.89% Average
The raw data average (mean) for all the Apex Rental Cars valid reviews is 66.89% and is based on 209 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
94 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 209 valid reviews, the experience has 94 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 94 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 14 |
|
15% |
| 9/10 | 25 |
|
27% |
| 8/10 | 34 |
|
36% |
| 7/10 | 14 |
|
15% |
| 6/10 | 5 |
|
5% |
| 5/10 | 2 |
|
2% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
82.45% Average
The raw data average (mean) for all the Apex Rental Cars face-to-face reviews is 82.45% and is based on 94 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
75.97%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Rene | 10/10 | 171 days | 100% |
| CB | 10/10 | 232 days | 99% |
| Ondrej | 1/10 | 842 days | 24% |
| Will | 1/10 | 871 days | 23% |
| Derek UK | 10/10 | 871 days | 58% |
| Barry | 3/10 | 933 days | 28% |
| Klm | 3/10 | 963 days | 26% |
| Steve | 10/10 | 994 days | 45% |
| Martyn | 10/10 | 994 days | 45% |
| Maria | 10/10 | 1023 days | 42% |
| Melissa | 1/10 | 1054 days | 16% |
| Nyah | 1/10 | 1208 days | 11% |
| David M | 3/10 | 1208 days | 15% |
| Karla, Sydney | 10/10 | 1388 days | 16% |
| Neville | 1/10 | 1573 days | 3% |
| A Tango | 10/10 | 1601 days | 8% |
| Nicholas Chin | 1/10 | 1724 days | 2% |
| Trista McLean | 10/10 | 1938 days | 5% |
| Steve | 9/10 | 1997 days | 5% |
| Kane | 1/10 | 2028 days | 2% |
| Melanie Brown | 8/10 | 2118 days | 4% |
| World Traveller | 1/10 | 2149 days | 2% |
| Dave Berry | 10/10 | 2149 days | 4% |
| RJ | 1/10 | 2149 days | 2% |
| R Woolley | 10/10 | 2303 days | 4% |
| Claire Wood | 10/10 | 2332 days | 4% |
| ALEKSANDROV Igor Avramovski | 1/10 | 2363 days | 2% |
| Luiz | 2/10 | 2363 days | 2% |
| Jorge | 1/10 | 2394 days | 1% |
| Adam Beevers | 3/10 | 2394 days | 2% |
| Megan | 1/10 | 2394 days | 1% |
| Marc | 3/10 | 2424 days | 2% |
| Howie | 9/10 | 2424 days | 4% |
| Jacques | 1/10 | 2424 days | 1% |
| Janet | 10/10 | 2455 days | 4% |
| Shelby and Matt | 10/10 | 2455 days | 4% |
| Taki Green | 1/10 | 2484 days | 1% |
| Mel | 1/10 | 2484 days | 1% |
| David | 5/10 | 2484 days | 3% |
| JS | 1/10 | 2607 days | 1% |
| Yoke | 1/10 | 2638 days | 1% |
| Kirstie Gallant | 7/10 | 2638 days | 3% |
| Yvonne M Hackenberg | 10/10 | 2638 days | 3% |
| Miss T | 1/10 | 2638 days | 1% |
| Me | 1/10 | 2638 days | 1% |
| Mike Purchas | 2/10 | 2669 days | 1% |
| Gal | 1/10 | 2669 days | 1% |
| M Reeder | 2/10 | 2697 days | 1% |
| Nikki | 10/10 | 2728 days | 3% |
| Anna | 9/10 | 2728 days | 3% |
| Reena Scobie | 1/10 | 2728 days | 1% |
| Bill Brennan | 9/10 | 2728 days | 3% |
| Jeff & Sharon | 2/10 | 2728 days | 1% |
| Craig | 5/10 | 2728 days | 2% |
| Mel B | 1/10 | 2728 days | 1% |
| David | 1/10 | 2728 days | 1% |
| JR WU | 2/10 | 2759 days | 1% |
| Kirstie Lilly | 10/10 | 2789 days | 3% |
| Arlene | 8/10 | 2849 days | 3% |
| Penny Mackay | 10/10 | 2849 days | 3% |
| Laura | 3/10 | 2911 days | 1% |
| Bharat | 10/10 | 2972 days | 3% |
| Gandalf | 4/10 | 3003 days | 2% |
| siti fatimah adnan | 10/10 | 3033 days | 3% |
| Katie | 1/10 | 3034 days | 1% |
| Giovanni | 5/10 | 3034 days | 2% |
| Aileen Davies | 2/10 | 3034 days | 1% |
| Nicola | 1/10 | 3034 days | 1% |
| Dane | 1/10 | 3034 days | 1% |
| David williams | 3/10 | 3034 days | 1% |
| Yan Xiao | 3/10 | 3034 days | 1% |
| Peter Dawkins | 10/10 | 3061 days | 2% |
| David | 2/10 | 3062 days | 1% |
| David Elliott | 10/10 | 3092 days | 2% |
| You Joon Kim | 1/10 | 3093 days | 1% |
| Chris Monk | 8/10 | 3123 days | 2% |
| Helen Burgess | 2/10 | 3153 days | 1% |
| Carol Smith | 1/10 | 3153 days | 1% |
| Richard Hunter | 1/10 | 3153 days | 1% |
| peter hendry | 1/10 | 3184 days | 1% |
| Katharina Koch | 8/10 | 3411 days | 2% |
| Luna Tarius | 1/10 | 3427 days | 1% |
| Carly Biedul | 10/10 | 3436 days | 2% |
| Guillaume Deleuze | 6/10 | 3452 days | 1% |
| Brad Dean | 2/10 | 3457 days | 1% |
| dave car | 1/10 | 3457 days | 1% |
| Rhydian Templer | 8/10 | 3468 days | 2% |
| Amy | 9/10 | 3471 days | 2% |
| Nina Kaspar | 6/10 | 3488 days | 1% |
| Silvia Hermosillo | 1/10 | 3488 days | 1% |
| Tony Algie | 8/10 | 3488 days | 2% |
| diane wong | 8/10 | 3518 days | 2% |
| Maryanne Wardlaw | 2/10 | 3579 days | 1% |
| Hans Dersch | 1/10 | 3641 days | 0% |
| Kuldeep Nandurkar | 9/10 | 3702 days | 1% |
| Emily Noyd | 10/10 | 3752 days | 1% |
| Christofer Cronholm | 6/10 | 3792 days | 1% |
| Taylor Fabricius | 9/10 | 3796 days | 1% |
| Cecile | 7/10 | 3820 days | 1% |
| Geoff Plunkett | 10/10 | 3823 days | 1% |
| Pawa | 7/10 | 3854 days | 1% |
| James Norcliffe | 10/10 | 3915 days | 1% |
| Andrew Barnden | 10/10 | 3945 days | 1% |
| Sheila Wee | 10/10 | 4098 days | 0% |
| Joana | 8/10 | 4146 days | 0% |
| Lea Karl | 8/10 | 4207 days | 0% |
| Travelgirl | 1/10 | 4219 days | 0% |
| Vanessa | 8/10 | 4492 days | 1% |
| Natalie Boehm | 8/10 | 4511 days | 1% |
| Bradford Young | 1/10 | 4585 days | 0% |
| regi kiwi | 10/10 | 4585 days | 1% |
| Jeremy Eng | 9/10 | 4860 days | 1% |
| Justin Leest | 10/10 | 4864 days | 1% |
| Anna Neuenfeldt | 10/10 | 4866 days | 1% |
| Maja Bogdanowicz | 10/10 | 4867 days | 1% |
| Alex Ross | 10/10 | 5221 days | 1% |
| Wright | 7/10 | 5229 days | 1% |
| Denise & Maciej Holzer | 8/10 | 5229 days | 1% |
| Deana Peters | 9/10 | 5237 days | 1% |
| Jeroen Bartos | 8/10 | 5238 days | 1% |
| Gabriele Wendt | 8/10 | 5239 days | 1% |
| Aled | 9/10 | 5243 days | 1% |
| Ute Rogawski | 6/10 | 5246 days | 1% |
| Asha | 7/10 | 5285 days | 1% |
| Rene Rypkema | 8/10 | 5299 days | 1% |
| Judith | 8/10 | 5305 days | 1% |
| ZubZubZub | 10/10 | 5406 days | 1% |
| Mascot | 9/10 | 5406 days | 1% |
| joE | 10/10 | 5406 days | 1% |
| Sherbertdip | 8/10 | 5406 days | 1% |
| tj10128 | 10/10 | 5437 days | 1% |
| Nicky Bell | 9/10 | 5535 days | 1% |
| Gerryq Winters | 9/10 | 5562 days | 1% |
| A Jones | 6/10 | 5563 days | 1% |
| Katarina Bokor | 8/10 | 5568 days | 1% |
| Sue Carren | 8/10 | 5568 days | 1% |
| Karen Stephens | 7/10 | 5568 days | 1% |
| M Bigras | 8/10 | 5573 days | 1% |
| Binder | 7/10 | 5575 days | 1% |
| Jo Meekley | 8/10 | 5575 days | 1% |
| Guy Cohen | 8/10 | 5577 days | 1% |
| Ven | 8/10 | 5577 days | 1% |
| Wouter Moui | 7/10 | 5583 days | 1% |
| Jerven and Kim | 7/10 | 5584 days | 1% |
| Tanya & Florian | 9/10 | 5585 days | 1% |
| Niklas Ronnino | 8/10 | 5589 days | 1% |
| Gael Romain | 8/10 | 5591 days | 1% |
| Diana Clipsham | 6/10 | 5610 days | 1% |
| Roger Lows | 9/10 | 5610 days | 1% |
| Lynn Leitch | 9/10 | 5612 days | 1% |
| Stephen Leitch | 9/10 | 5612 days | 1% |
| Claus Olsen | 10/10 | 5614 days | 1% |
| hellsknipe356 | 10/10 | 5742 days | 1% |
| chumfft | 10/10 | 5833 days | 1% |
| Elisabeth | 10/10 | 5918 days | 1% |
| lindam | 10/10 | 5925 days | 1% |
| Hana Vokata | 8/10 | 5930 days | 1% |
| Ralph | 8/10 | 5953 days | 1% |
| Senel | 10/10 | 5963 days | 1% |
| Cheryl Gorman | 10/10 | 5969 days | 1% |
| Stefan | 8/10 | 5978 days | 1% |
| Eva | 6/10 | 5982 days | 1% |
| Alain Deslandres | 7/10 | 5997 days | 1% |
| Ross & Catherine Litherland | 8/10 | 5997 days | 1% |
| graemeh1 | 7/10 | 6030 days | 1% |
| martinab | 8/10 | 6030 days | 1% |
| taupoguy | 10/10 | 6046 days | 1% |
| carolineder | 8/10 | 6046 days | 1% |
| Robert Hausser | 9/10 | 6050 days | 1% |
| Thomas Rust | 9/10 | 6050 days | 1% |
| X Otte | 8/10 | 6054 days | 1% |
| kymberlyw | 9/10 | 6290 days | 1% |
| stephen | 9/10 | 6290 days | 1% |
| StijmH | 8/10 | 6307 days | 1% |
| StijnH | 8/10 | 6307 days | 1% |
| Rene | 9/10 | 6313 days | 1% |
| BrzezinskaM | 10/10 | 6315 days | 1% |
| AndreB | 9/10 | 6315 days | 1% |
| Dalibor | 9/10 | 6324 days | 1% |
| Pavel | 8/10 | 6326 days | 1% |
| LeaM | 9/10 | 6360 days | 1% |
| AndreM | 9/10 | 6360 days | 1% |
| JohannesE | 7/10 | 6360 days | 1% |
| Eugen | 9/10 | 6362 days | 1% |
| Maike | 9/10 | 6362 days | 1% |
| Mary | 7/10 | 6363 days | 1% |
| purplekat99 | 10/10 | 6380 days | 1% |
| Emilie | 9/10 | 6464 days | 1% |
| Kristina | 7/10 | 6464 days | 1% |
| Vanessa | 5/10 | 6479 days | 1% |
| chubby69 | 10/10 | 6532 days | 1% |
| Christine | 10/10 | 6538 days | 1% |
| David Fowler | 7/10 | 6557 days | 1% |
| Karen C | 6/10 | 6621 days | 1% |
| Menashe | 7/10 | 6660 days | 1% |
| Bryony Wilson | 8/10 | 6670 days | 1% |
| Beate Sinn | 9/10 | 6674 days | 1% |
| Richard | 5/10 | 6674 days | 1% |
| Smith | 6/10 | 6683 days | 1% |
| Carmen Dolny | 8/10 | 6691 days | 1% |
| Lisa Tame | 8/10 | 6691 days | 1% |
| Gustavo | 9/10 | 6691 days | 1% |
| Kilsby | 9/10 | 6718 days | 1% |
| Juerg | 9/10 | 6731 days | 1% |
| Tanya | 9/10 | 6733 days | 1% |
| Kehoe | 7/10 | 6736 days | 1% |
| Iain | 8/10 | 6737 days | 1% |
| Petra | 8/10 | 6761 days | 1% |
| Dennis | 10/10 | 7037 days | 1% |
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Apex Rental Cars experience has plenty of reviews and does not meet the criteria for any adjustment.
-4.46% Adjustment
Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.
What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.
There may be an adjustment if this experience hasn't received enough reviews within the last 118 days. The Apex Rental Cars experience has 0 recent rankings. Adjustments are according to the following table:
| Recent Reviews | Adjustment |
|---|---|
| 0 | -3.00% |
| 1 | -2.63% |
| 2 | -1.50% |
| 3 | -0.38% |
| 4 | -0.00% |
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Apex Rental Cars experience has been adjusted for 136 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 133 | -1.43% |
| 134 | -1.44% |
| 135 | -1.45% |
| 136 | -1.46% |
| 137 | -1.47% |
| 138 | -1.48% |
| 139 | -1.50% |
| … | … |
6.20% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
78%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.