Hey, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Apex Rental Cars.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
Apex Rental Cars
Valid Reviews
209 Valid Reviews
The Apex Rental Cars experience has a total of 233 reviews. There are 209 valid reviews that are included when calculating the ranking score and 24 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 209 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 49 |
|
23% |
| 9/10 | 34 |
|
16% |
| 8/10 | 40 |
|
19% |
| 7/10 | 17 |
|
8% |
| 6/10 | 9 |
|
4% |
| 5/10 | 5 |
|
2% |
| 4/10 | 1 |
|
0% |
| 3/10 | 8 |
|
4% |
| 2/10 | 10 |
|
5% |
| 1/10 | 36 |
|
17% |
66.89% Average
The raw data average (mean) for all the Apex Rental Cars valid reviews is 66.89% and is based on 209 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
Face-to-Face Reviews
94 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 209 valid reviews, the experience has 94 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 94 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 14 |
|
15% |
| 9/10 | 25 |
|
27% |
| 8/10 | 34 |
|
36% |
| 7/10 | 14 |
|
15% |
| 6/10 | 5 |
|
5% |
| 5/10 | 2 |
|
2% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
82.45% Average
The raw data average (mean) for all the Apex Rental Cars face-to-face reviews is 82.45% and is based on 94 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
Weighted Average
75.65%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Rene | 10/10 | 130 days | 100% |
| CB | 10/10 | 191 days | 99% |
| Ondrej | 1/10 | 801 days | 26% |
| Will | 1/10 | 830 days | 25% |
| Derek UK | 10/10 | 830 days | 61% |
| Barry | 3/10 | 892 days | 30% |
| Klm | 3/10 | 922 days | 28% |
| Steve | 10/10 | 953 days | 49% |
| Martyn | 10/10 | 953 days | 49% |
| Maria | 10/10 | 983 days | 46% |
| Melissa | 1/10 | 1014 days | 17% |
| Nyah | 1/10 | 1167 days | 12% |
| David M | 3/10 | 1167 days | 16% |
| Karla, Sydney | 10/10 | 1348 days | 18% |
| Neville | 1/10 | 1532 days | 4% |
| A Tango | 10/10 | 1560 days | 9% |
| Nicholas Chin | 1/10 | 1683 days | 2% |
| Trista McLean | 10/10 | 1897 days | 5% |
| Steve | 9/10 | 1956 days | 5% |
| Kane | 1/10 | 1987 days | 2% |
| Melanie Brown | 8/10 | 2078 days | 4% |
| World Traveller | 1/10 | 2109 days | 2% |
| Dave Berry | 10/10 | 2109 days | 4% |
| RJ | 1/10 | 2109 days | 2% |
| R Woolley | 10/10 | 2262 days | 4% |
| Claire Wood | 10/10 | 2291 days | 4% |
| ALEKSANDROV Igor Avramovski | 1/10 | 2322 days | 1% |
| Luiz | 2/10 | 2322 days | 2% |
| Jorge | 1/10 | 2353 days | 1% |
| Adam Beevers | 3/10 | 2353 days | 2% |
| Megan | 1/10 | 2353 days | 1% |
| Marc | 3/10 | 2383 days | 2% |
| Howie | 9/10 | 2383 days | 4% |
| Jacques | 1/10 | 2383 days | 1% |
| Janet | 10/10 | 2414 days | 4% |
| Shelby and Matt | 10/10 | 2414 days | 4% |
| Taki Green | 1/10 | 2444 days | 1% |
| Mel | 1/10 | 2444 days | 1% |
| David | 5/10 | 2444 days | 3% |
| JS | 1/10 | 2567 days | 1% |
| Yoke | 1/10 | 2597 days | 1% |
| Kirstie Gallant | 7/10 | 2597 days | 3% |
| Yvonne M Hackenberg | 10/10 | 2597 days | 3% |
| Miss T | 1/10 | 2597 days | 1% |
| Me | 1/10 | 2597 days | 1% |
| Mike Purchas | 2/10 | 2628 days | 1% |
| Gal | 1/10 | 2628 days | 1% |
| M Reeder | 2/10 | 2656 days | 1% |
| Nikki | 10/10 | 2687 days | 3% |
| Anna | 9/10 | 2687 days | 3% |
| Reena Scobie | 1/10 | 2687 days | 1% |
| Bill Brennan | 9/10 | 2687 days | 3% |
| Jeff & Sharon | 2/10 | 2687 days | 1% |
| Craig | 5/10 | 2687 days | 2% |
| Mel B | 1/10 | 2687 days | 1% |
| David | 1/10 | 2687 days | 1% |
| JR WU | 2/10 | 2718 days | 1% |
| Kirstie Lilly | 10/10 | 2748 days | 3% |
| Arlene | 8/10 | 2809 days | 3% |
| Penny Mackay | 10/10 | 2809 days | 3% |
| Laura | 3/10 | 2871 days | 1% |
| Bharat | 10/10 | 2932 days | 3% |
| Gandalf | 4/10 | 2962 days | 2% |
| siti fatimah adnan | 10/10 | 2993 days | 3% |
| Katie | 1/10 | 2993 days | 1% |
| Giovanni | 5/10 | 2993 days | 2% |
| Aileen Davies | 2/10 | 2993 days | 1% |
| Nicola | 1/10 | 2993 days | 1% |
| Dane | 1/10 | 2993 days | 1% |
| David williams | 3/10 | 2993 days | 1% |
| Yan Xiao | 3/10 | 2993 days | 1% |
| Peter Dawkins | 10/10 | 3021 days | 3% |
| David | 2/10 | 3021 days | 1% |
| David Elliott | 10/10 | 3052 days | 2% |
| You Joon Kim | 1/10 | 3052 days | 1% |
| Chris Monk | 8/10 | 3083 days | 2% |
| Helen Burgess | 2/10 | 3113 days | 1% |
| Carol Smith | 1/10 | 3113 days | 1% |
| Richard Hunter | 1/10 | 3113 days | 1% |
| peter hendry | 1/10 | 3144 days | 1% |
| Katharina Koch | 8/10 | 3370 days | 2% |
| Luna Tarius | 1/10 | 3386 days | 1% |
| Carly Biedul | 10/10 | 3395 days | 2% |
| Guillaume Deleuze | 6/10 | 3411 days | 1% |
| Brad Dean | 2/10 | 3417 days | 1% |
| dave car | 1/10 | 3417 days | 1% |
| Rhydian Templer | 8/10 | 3427 days | 2% |
| Amy | 9/10 | 3430 days | 2% |
| Nina Kaspar | 6/10 | 3448 days | 1% |
| Silvia Hermosillo | 1/10 | 3448 days | 1% |
| Tony Algie | 8/10 | 3448 days | 2% |
| diane wong | 8/10 | 3478 days | 2% |
| Maryanne Wardlaw | 2/10 | 3539 days | 1% |
| Hans Dersch | 1/10 | 3601 days | 0% |
| Kuldeep Nandurkar | 9/10 | 3662 days | 1% |
| Emily Noyd | 10/10 | 3711 days | 1% |
| Christofer Cronholm | 6/10 | 3752 days | 1% |
| Taylor Fabricius | 9/10 | 3755 days | 1% |
| Cecile | 7/10 | 3779 days | 1% |
| Geoff Plunkett | 10/10 | 3783 days | 1% |
| Pawa | 7/10 | 3814 days | 1% |
| James Norcliffe | 10/10 | 3875 days | 1% |
| Andrew Barnden | 10/10 | 3905 days | 1% |
| Sheila Wee | 10/10 | 4058 days | 0% |
| Joana | 8/10 | 4105 days | 0% |
| Lea Karl | 8/10 | 4166 days | 0% |
| Travelgirl | 1/10 | 4179 days | 0% |
| Vanessa | 8/10 | 4451 days | 1% |
| Natalie Boehm | 8/10 | 4470 days | 1% |
| Bradford Young | 1/10 | 4544 days | 0% |
| regi kiwi | 10/10 | 4544 days | 1% |
| Jeremy Eng | 9/10 | 4819 days | 1% |
| Justin Leest | 10/10 | 4823 days | 1% |
| Anna Neuenfeldt | 10/10 | 4825 days | 1% |
| Maja Bogdanowicz | 10/10 | 4826 days | 1% |
| Alex Ross | 10/10 | 5180 days | 1% |
| Wright | 7/10 | 5188 days | 1% |
| Denise & Maciej Holzer | 8/10 | 5188 days | 1% |
| Deana Peters | 9/10 | 5196 days | 1% |
| Jeroen Bartos | 8/10 | 5197 days | 1% |
| Gabriele Wendt | 8/10 | 5198 days | 1% |
| Aled | 9/10 | 5202 days | 1% |
| Ute Rogawski | 6/10 | 5205 days | 1% |
| Asha | 7/10 | 5244 days | 1% |
| Rene Rypkema | 8/10 | 5258 days | 1% |
| Judith | 8/10 | 5264 days | 1% |
| ZubZubZub | 10/10 | 5366 days | 1% |
| Mascot | 9/10 | 5366 days | 1% |
| joE | 10/10 | 5366 days | 1% |
| Sherbertdip | 8/10 | 5366 days | 1% |
| tj10128 | 10/10 | 5397 days | 1% |
| Nicky Bell | 9/10 | 5495 days | 1% |
| Gerryq Winters | 9/10 | 5521 days | 1% |
| A Jones | 6/10 | 5522 days | 1% |
| Katarina Bokor | 8/10 | 5527 days | 1% |
| Sue Carren | 8/10 | 5527 days | 1% |
| Karen Stephens | 7/10 | 5527 days | 1% |
| M Bigras | 8/10 | 5532 days | 1% |
| Binder | 7/10 | 5534 days | 1% |
| Jo Meekley | 8/10 | 5534 days | 1% |
| Guy Cohen | 8/10 | 5536 days | 1% |
| Ven | 8/10 | 5536 days | 1% |
| Wouter Moui | 7/10 | 5542 days | 1% |
| Jerven and Kim | 7/10 | 5543 days | 1% |
| Tanya & Florian | 9/10 | 5544 days | 1% |
| Niklas Ronnino | 8/10 | 5548 days | 1% |
| Gael Romain | 8/10 | 5550 days | 1% |
| Diana Clipsham | 6/10 | 5569 days | 1% |
| Roger Lows | 9/10 | 5569 days | 1% |
| Lynn Leitch | 9/10 | 5571 days | 1% |
| Stephen Leitch | 9/10 | 5571 days | 1% |
| Claus Olsen | 10/10 | 5573 days | 1% |
| hellsknipe356 | 10/10 | 5701 days | 1% |
| chumfft | 10/10 | 5793 days | 1% |
| Elisabeth | 10/10 | 5878 days | 1% |
| lindam | 10/10 | 5884 days | 1% |
| Hana Vokata | 8/10 | 5889 days | 1% |
| Ralph | 8/10 | 5912 days | 1% |
| Senel | 10/10 | 5922 days | 1% |
| Cheryl Gorman | 10/10 | 5928 days | 1% |
| Stefan | 8/10 | 5937 days | 1% |
| Eva | 6/10 | 5941 days | 1% |
| Alain Deslandres | 7/10 | 5956 days | 1% |
| Ross & Catherine Litherland | 8/10 | 5956 days | 1% |
| graemeh1 | 7/10 | 5989 days | 1% |
| martinab | 8/10 | 5989 days | 1% |
| taupoguy | 10/10 | 6005 days | 1% |
| carolineder | 8/10 | 6005 days | 1% |
| Robert Hausser | 9/10 | 6009 days | 1% |
| Thomas Rust | 9/10 | 6009 days | 1% |
| X Otte | 8/10 | 6013 days | 1% |
| kymberlyw | 9/10 | 6250 days | 1% |
| stephen | 9/10 | 6250 days | 1% |
| StijmH | 8/10 | 6266 days | 1% |
| StijnH | 8/10 | 6266 days | 1% |
| Rene | 9/10 | 6273 days | 1% |
| BrzezinskaM | 10/10 | 6274 days | 1% |
| AndreB | 9/10 | 6274 days | 1% |
| Dalibor | 9/10 | 6283 days | 1% |
| Pavel | 8/10 | 6286 days | 1% |
| LeaM | 9/10 | 6319 days | 1% |
| AndreM | 9/10 | 6319 days | 1% |
| JohannesE | 7/10 | 6319 days | 1% |
| Eugen | 9/10 | 6321 days | 1% |
| Maike | 9/10 | 6321 days | 1% |
| Mary | 7/10 | 6322 days | 1% |
| purplekat99 | 10/10 | 6339 days | 1% |
| Emilie | 9/10 | 6424 days | 1% |
| Kristina | 7/10 | 6424 days | 1% |
| Vanessa | 5/10 | 6438 days | 1% |
| chubby69 | 10/10 | 6492 days | 1% |
| Christine | 10/10 | 6498 days | 1% |
| David Fowler | 7/10 | 6517 days | 1% |
| Karen C | 6/10 | 6581 days | 1% |
| Menashe | 7/10 | 6619 days | 1% |
| Bryony Wilson | 8/10 | 6629 days | 1% |
| Beate Sinn | 9/10 | 6633 days | 1% |
| Richard | 5/10 | 6633 days | 1% |
| Smith | 6/10 | 6642 days | 1% |
| Carmen Dolny | 8/10 | 6650 days | 1% |
| Lisa Tame | 8/10 | 6650 days | 1% |
| Gustavo | 9/10 | 6650 days | 1% |
| Kilsby | 9/10 | 6677 days | 1% |
| Juerg | 9/10 | 6690 days | 1% |
| Tanya | 9/10 | 6692 days | 1% |
| Kehoe | 7/10 | 6695 days | 1% |
| Iain | 8/10 | 6696 days | 1% |
| Petra | 8/10 | 6720 days | 1% |
| Dennis | 10/10 | 6996 days | 1% |
Adjustments
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
Sample Size Adjustment
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Apex Rental Cars experience has plenty of reviews and does not meet the criteria for any adjustment.
Recent Reviews Adjustment
-4.37% Adjustment
Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.
What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.
There may be an adjustment if this experience hasn't received enough reviews within the last 87 days. The Apex Rental Cars experience has 0 recent rankings. Adjustments are according to the following table:
| Recent Reviews | Adjustment |
|---|---|
| 0 | -3.00% |
| 1 | -2.63% |
| 2 | -1.50% |
| 3 | -0.38% |
| 4 | -0.00% |
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Apex Rental Cars experience has been adjusted for 95 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 92 | -1.33% |
| 93 | -1.34% |
| 94 | -1.36% |
| 95 | -1.37% |
| 96 | -1.39% |
| 97 | -1.40% |
| 98 | -1.42% |
| … | … |
Balancing Adjustment
6.32% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
Final Ranking Score
78%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.