G'day, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Apex Rental Cars.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
209 Valid Reviews
The Apex Rental Cars experience has a total of 233 reviews. There are 209 valid reviews that are included when calculating the ranking score and 24 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 209 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 49 |
|
23% |
| 9/10 | 34 |
|
16% |
| 8/10 | 40 |
|
19% |
| 7/10 | 17 |
|
8% |
| 6/10 | 9 |
|
4% |
| 5/10 | 5 |
|
2% |
| 4/10 | 1 |
|
0% |
| 3/10 | 8 |
|
4% |
| 2/10 | 10 |
|
5% |
| 1/10 | 36 |
|
17% |
66.89% Average
The raw data average (mean) for all the Apex Rental Cars valid reviews is 66.89% and is based on 209 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
94 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 209 valid reviews, the experience has 94 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 94 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 14 |
|
15% |
| 9/10 | 25 |
|
27% |
| 8/10 | 34 |
|
36% |
| 7/10 | 14 |
|
15% |
| 6/10 | 5 |
|
5% |
| 5/10 | 2 |
|
2% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
82.45% Average
The raw data average (mean) for all the Apex Rental Cars face-to-face reviews is 82.45% and is based on 94 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
75.22%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Rene | 10/10 | 70 days | 100% |
| CB | 10/10 | 131 days | 99% |
| Ondrej | 1/10 | 741 days | 28% |
| Will | 1/10 | 770 days | 27% |
| Derek UK | 10/10 | 770 days | 66% |
| Barry | 3/10 | 832 days | 33% |
| Klm | 3/10 | 862 days | 31% |
| Steve | 10/10 | 893 days | 55% |
| Martyn | 10/10 | 893 days | 55% |
| Maria | 10/10 | 923 days | 51% |
| Melissa | 1/10 | 954 days | 19% |
| Nyah | 1/10 | 1107 days | 14% |
| David M | 3/10 | 1107 days | 19% |
| Karla, Sydney | 10/10 | 1288 days | 21% |
| Neville | 1/10 | 1472 days | 5% |
| A Tango | 10/10 | 1500 days | 11% |
| Nicholas Chin | 1/10 | 1623 days | 3% |
| Trista McLean | 10/10 | 1837 days | 5% |
| Steve | 9/10 | 1896 days | 5% |
| Kane | 1/10 | 1927 days | 2% |
| Melanie Brown | 8/10 | 2018 days | 4% |
| World Traveller | 1/10 | 2048 days | 2% |
| Dave Berry | 10/10 | 2049 days | 4% |
| RJ | 1/10 | 2049 days | 2% |
| R Woolley | 10/10 | 2202 days | 4% |
| Claire Wood | 10/10 | 2231 days | 4% |
| ALEKSANDROV Igor Avramovski | 1/10 | 2262 days | 1% |
| Luiz | 2/10 | 2262 days | 2% |
| Jorge | 1/10 | 2293 days | 1% |
| Adam Beevers | 3/10 | 2293 days | 2% |
| Megan | 1/10 | 2293 days | 1% |
| Marc | 3/10 | 2323 days | 2% |
| Howie | 9/10 | 2323 days | 4% |
| Jacques | 1/10 | 2323 days | 1% |
| Janet | 10/10 | 2354 days | 4% |
| Shelby and Matt | 10/10 | 2354 days | 4% |
| Taki Green | 1/10 | 2384 days | 1% |
| Mel | 1/10 | 2384 days | 1% |
| David | 5/10 | 2384 days | 3% |
| JS | 1/10 | 2507 days | 1% |
| Yoke | 1/10 | 2537 days | 1% |
| Kirstie Gallant | 7/10 | 2537 days | 3% |
| Yvonne M Hackenberg | 10/10 | 2537 days | 3% |
| Miss T | 1/10 | 2537 days | 1% |
| Me | 1/10 | 2537 days | 1% |
| Mike Purchas | 2/10 | 2568 days | 1% |
| Gal | 1/10 | 2568 days | 1% |
| M Reeder | 2/10 | 2596 days | 1% |
| Nikki | 10/10 | 2627 days | 3% |
| Anna | 9/10 | 2627 days | 3% |
| Reena Scobie | 1/10 | 2627 days | 1% |
| Bill Brennan | 9/10 | 2627 days | 3% |
| Jeff & Sharon | 2/10 | 2627 days | 1% |
| Craig | 5/10 | 2627 days | 2% |
| Mel B | 1/10 | 2627 days | 1% |
| David | 1/10 | 2627 days | 1% |
| JR WU | 2/10 | 2658 days | 1% |
| Kirstie Lilly | 10/10 | 2688 days | 3% |
| Arlene | 8/10 | 2749 days | 3% |
| Penny Mackay | 10/10 | 2749 days | 3% |
| Laura | 3/10 | 2811 days | 1% |
| Bharat | 10/10 | 2872 days | 3% |
| Gandalf | 4/10 | 2902 days | 2% |
| siti fatimah adnan | 10/10 | 2932 days | 3% |
| Katie | 1/10 | 2933 days | 1% |
| Giovanni | 5/10 | 2933 days | 2% |
| Aileen Davies | 2/10 | 2933 days | 1% |
| Nicola | 1/10 | 2933 days | 1% |
| Dane | 1/10 | 2933 days | 1% |
| David williams | 3/10 | 2933 days | 1% |
| Yan Xiao | 3/10 | 2933 days | 1% |
| Peter Dawkins | 10/10 | 2960 days | 3% |
| David | 2/10 | 2961 days | 1% |
| David Elliott | 10/10 | 2991 days | 3% |
| You Joon Kim | 1/10 | 2992 days | 1% |
| Chris Monk | 8/10 | 3022 days | 2% |
| Helen Burgess | 2/10 | 3052 days | 1% |
| Carol Smith | 1/10 | 3052 days | 1% |
| Richard Hunter | 1/10 | 3052 days | 1% |
| peter hendry | 1/10 | 3083 days | 1% |
| Katharina Koch | 8/10 | 3310 days | 2% |
| Luna Tarius | 1/10 | 3326 days | 1% |
| Carly Biedul | 10/10 | 3335 days | 2% |
| Guillaume Deleuze | 6/10 | 3351 days | 2% |
| Brad Dean | 2/10 | 3356 days | 1% |
| dave car | 1/10 | 3356 days | 1% |
| Rhydian Templer | 8/10 | 3367 days | 2% |
| Amy | 9/10 | 3370 days | 2% |
| Nina Kaspar | 6/10 | 3387 days | 1% |
| Silvia Hermosillo | 1/10 | 3387 days | 1% |
| Tony Algie | 8/10 | 3387 days | 2% |
| diane wong | 8/10 | 3417 days | 2% |
| Maryanne Wardlaw | 2/10 | 3478 days | 1% |
| Hans Dersch | 1/10 | 3540 days | 0% |
| Kuldeep Nandurkar | 9/10 | 3601 days | 1% |
| Emily Noyd | 10/10 | 3651 days | 1% |
| Christofer Cronholm | 6/10 | 3691 days | 1% |
| Taylor Fabricius | 9/10 | 3695 days | 1% |
| Cecile | 7/10 | 3719 days | 1% |
| Geoff Plunkett | 10/10 | 3722 days | 1% |
| Pawa | 7/10 | 3753 days | 1% |
| James Norcliffe | 10/10 | 3814 days | 1% |
| Andrew Barnden | 10/10 | 3844 days | 1% |
| Sheila Wee | 10/10 | 3997 days | 1% |
| Joana | 8/10 | 4045 days | 0% |
| Lea Karl | 8/10 | 4106 days | 0% |
| Travelgirl | 1/10 | 4118 days | 0% |
| Vanessa | 8/10 | 4391 days | 1% |
| Natalie Boehm | 8/10 | 4410 days | 1% |
| Bradford Young | 1/10 | 4484 days | 0% |
| regi kiwi | 10/10 | 4484 days | 1% |
| Jeremy Eng | 9/10 | 4759 days | 1% |
| Justin Leest | 10/10 | 4763 days | 1% |
| Anna Neuenfeldt | 10/10 | 4765 days | 1% |
| Maja Bogdanowicz | 10/10 | 4766 days | 1% |
| Alex Ross | 10/10 | 5120 days | 1% |
| Wright | 7/10 | 5128 days | 1% |
| Denise & Maciej Holzer | 8/10 | 5128 days | 1% |
| Deana Peters | 9/10 | 5136 days | 1% |
| Jeroen Bartos | 8/10 | 5137 days | 1% |
| Gabriele Wendt | 8/10 | 5138 days | 1% |
| Aled | 9/10 | 5142 days | 1% |
| Ute Rogawski | 6/10 | 5145 days | 1% |
| Asha | 7/10 | 5184 days | 1% |
| Rene Rypkema | 8/10 | 5198 days | 1% |
| Judith | 8/10 | 5204 days | 1% |
| ZubZubZub | 10/10 | 5306 days | 1% |
| Mascot | 9/10 | 5306 days | 1% |
| joE | 10/10 | 5306 days | 1% |
| Sherbertdip | 8/10 | 5306 days | 1% |
| tj10128 | 10/10 | 5337 days | 1% |
| Nicky Bell | 9/10 | 5435 days | 1% |
| Gerryq Winters | 9/10 | 5461 days | 1% |
| A Jones | 6/10 | 5462 days | 1% |
| Katarina Bokor | 8/10 | 5467 days | 1% |
| Sue Carren | 8/10 | 5467 days | 1% |
| Karen Stephens | 7/10 | 5467 days | 1% |
| M Bigras | 8/10 | 5472 days | 1% |
| Binder | 7/10 | 5474 days | 1% |
| Jo Meekley | 8/10 | 5474 days | 1% |
| Guy Cohen | 8/10 | 5476 days | 1% |
| Ven | 8/10 | 5476 days | 1% |
| Wouter Moui | 7/10 | 5482 days | 1% |
| Jerven and Kim | 7/10 | 5483 days | 1% |
| Tanya & Florian | 9/10 | 5484 days | 1% |
| Niklas Ronnino | 8/10 | 5488 days | 1% |
| Gael Romain | 8/10 | 5490 days | 1% |
| Diana Clipsham | 6/10 | 5509 days | 1% |
| Roger Lows | 9/10 | 5509 days | 1% |
| Lynn Leitch | 9/10 | 5511 days | 1% |
| Stephen Leitch | 9/10 | 5511 days | 1% |
| Claus Olsen | 10/10 | 5513 days | 1% |
| hellsknipe356 | 10/10 | 5641 days | 1% |
| chumfft | 10/10 | 5733 days | 1% |
| Elisabeth | 10/10 | 5818 days | 1% |
| lindam | 10/10 | 5824 days | 1% |
| Hana Vokata | 8/10 | 5829 days | 1% |
| Ralph | 8/10 | 5852 days | 1% |
| Senel | 10/10 | 5862 days | 1% |
| Cheryl Gorman | 10/10 | 5868 days | 1% |
| Stefan | 8/10 | 5877 days | 1% |
| Eva | 6/10 | 5881 days | 1% |
| Alain Deslandres | 7/10 | 5896 days | 1% |
| Ross & Catherine Litherland | 8/10 | 5896 days | 1% |
| graemeh1 | 7/10 | 5929 days | 1% |
| martinab | 8/10 | 5929 days | 1% |
| taupoguy | 10/10 | 5945 days | 1% |
| carolineder | 8/10 | 5945 days | 1% |
| Robert Hausser | 9/10 | 5949 days | 1% |
| Thomas Rust | 9/10 | 5949 days | 1% |
| X Otte | 8/10 | 5953 days | 1% |
| kymberlyw | 9/10 | 6190 days | 1% |
| stephen | 9/10 | 6190 days | 1% |
| StijmH | 8/10 | 6206 days | 1% |
| StijnH | 8/10 | 6206 days | 1% |
| Rene | 9/10 | 6212 days | 1% |
| BrzezinskaM | 10/10 | 6214 days | 1% |
| AndreB | 9/10 | 6214 days | 1% |
| Dalibor | 9/10 | 6223 days | 1% |
| Pavel | 8/10 | 6225 days | 1% |
| LeaM | 9/10 | 6259 days | 1% |
| AndreM | 9/10 | 6259 days | 1% |
| JohannesE | 7/10 | 6259 days | 1% |
| Eugen | 9/10 | 6261 days | 1% |
| Maike | 9/10 | 6261 days | 1% |
| Mary | 7/10 | 6262 days | 1% |
| purplekat99 | 10/10 | 6279 days | 1% |
| Emilie | 9/10 | 6363 days | 1% |
| Kristina | 7/10 | 6363 days | 1% |
| Vanessa | 5/10 | 6378 days | 1% |
| chubby69 | 10/10 | 6432 days | 1% |
| Christine | 10/10 | 6437 days | 1% |
| David Fowler | 7/10 | 6456 days | 1% |
| Karen C | 6/10 | 6521 days | 1% |
| Menashe | 7/10 | 6559 days | 1% |
| Bryony Wilson | 8/10 | 6569 days | 1% |
| Beate Sinn | 9/10 | 6573 days | 1% |
| Richard | 5/10 | 6573 days | 1% |
| Smith | 6/10 | 6582 days | 1% |
| Carmen Dolny | 8/10 | 6590 days | 1% |
| Lisa Tame | 8/10 | 6590 days | 1% |
| Gustavo | 9/10 | 6590 days | 1% |
| Kilsby | 9/10 | 6617 days | 1% |
| Juerg | 9/10 | 6630 days | 1% |
| Tanya | 9/10 | 6632 days | 1% |
| Kehoe | 7/10 | 6635 days | 1% |
| Iain | 8/10 | 6636 days | 1% |
| Petra | 8/10 | 6660 days | 1% |
| Dennis | 10/10 | 6936 days | 1% |
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Apex Rental Cars experience has plenty of reviews and does not meet the criteria for any adjustment.
-3.33% Adjustment
Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.
What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.
There may be an adjustment if this experience hasn't received enough reviews within the last 57 days. The Apex Rental Cars experience has 1 recent ranking. Adjustments are according to the following table:
| Recent Reviews | Adjustment |
|---|---|
| 0 | -3.00% |
| 1 | -2.63% |
| 2 | -1.50% |
| 3 | -0.38% |
| 4 | -0.00% |
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Apex Rental Cars experience has been adjusted for 35 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 32 | -0.64% |
| 33 | -0.66% |
| 34 | -0.68% |
| 35 | -0.70% |
| 36 | -0.72% |
| 37 | -0.74% |
| 38 | -0.76% |
| … | … |
6.01% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
78%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.