Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Flying Kiwi Adventure Tours.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
Flying Kiwi Adventure Tours
Valid Reviews
147 Valid Reviews
The Flying Kiwi Adventure Tours experience has a total of 162 reviews. There are 147 valid reviews that are included when calculating the ranking score and 15 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 147 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 120 |
|
82% |
| 9/10 | 21 |
|
14% |
| 8/10 | 2 |
|
1% |
| 7/10 | 1 |
|
1% |
| 6/10 | 1 |
|
1% |
| 5/10 | 0 |
|
0% |
| 4/10 | 0 |
|
0% |
| 3/10 | 2 |
|
1% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
96.87% Average
The raw data average (mean) for all the Flying Kiwi Adventure Tours valid reviews is 96.87% and is based on 147 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
Face-to-Face Reviews
5 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 147 valid reviews, the experience has 5 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 5 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 0 |
|
0% |
| 9/10 | 4 |
|
80% |
| 8/10 | 0 |
|
0% |
| 7/10 | 1 |
|
20% |
| 6/10 | 0 |
|
0% |
| 5/10 | 0 |
|
0% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
86.00% Average
The raw data average (mean) for all the Flying Kiwi Adventure Tours face-to-face reviews is 86.00% and is based on 5 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
Weighted Average
94.41%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Paul and Yolanda | 10/10 | 427 days | 100% |
| Kim | 3/10 | 1217 days | 16% |
| Wendy | 6/10 | 2647 days | 3% |
| Sarah B | 10/10 | 2770 days | 3% |
| Laura Aiosa | 8/10 | 2831 days | 3% |
| Sarah Geran | 10/10 | 2831 days | 3% |
| Sarah | 10/10 | 2831 days | 3% |
| Amanda | 10/10 | 2831 days | 3% |
| Antoine Bordas | 10/10 | 3376 days | 2% |
| Jack Shaked | 10/10 | 3407 days | 2% |
| Varun Udayakumar | 9/10 | 3438 days | 2% |
| Tina Mjn | 10/10 | 3468 days | 2% |
| Thomas Roehm | 9/10 | 3682 days | 1% |
| Alex | 10/10 | 3682 days | 1% |
| MJ | 10/10 | 3682 days | 1% |
| Robert Cool | 10/10 | 3713 days | 1% |
| Sheila Jackson | 10/10 | 3713 days | 1% |
| Mantri B | 9/10 | 3713 days | 1% |
| NORA MUND | 10/10 | 3713 days | 1% |
| Mar Robles | 10/10 | 3713 days | 1% |
| Cwinsing | 10/10 | 3713 days | 1% |
| Jean Judd | 10/10 | 3713 days | 1% |
| James Theophilus | 10/10 | 3713 days | 1% |
| Mari Mitchell | 10/10 | 3714 days | 1% |
| Evi Frencken | 9/10 | 3742 days | 1% |
| Paul Reilly | 10/10 | 3742 days | 1% |
| Alex Lempka | 10/10 | 3742 days | 1% |
| Larry Lindsay | 9/10 | 3742 days | 1% |
| Darcy Porter | 10/10 | 3742 days | 1% |
| Emma | 10/10 | 3743 days | 1% |
| Richard Latham | 10/10 | 3743 days | 1% |
| Barbara Richards | 10/10 | 3743 days | 1% |
| Gustaf GustafK | 10/10 | 3773 days | 1% |
| Daniel Johansson | 10/10 | 3773 days | 1% |
| sara | 10/10 | 3773 days | 1% |
| Marcus Nyh | 10/10 | 3773 days | 1% |
| Alaina Allred | 10/10 | 3773 days | 1% |
| Matilda Fröjd | 10/10 | 3773 days | 1% |
| patricia | 10/10 | 3773 days | 1% |
| Tracee Guibord | 10/10 | 3773 days | 1% |
| David PAULL | 10/10 | 3774 days | 1% |
| isabella | 9/10 | 3774 days | 1% |
| Therese | 10/10 | 3774 days | 1% |
| Mattias Rydeblad | 9/10 | 3774 days | 1% |
| Jay A | 10/10 | 3804 days | 1% |
| Jenny Fan | 10/10 | 3804 days | 1% |
| Chris Norris | 10/10 | 3805 days | 1% |
| Ainhoa Goenaga | 10/10 | 3805 days | 1% |
| Anne Patzschke | 10/10 | 3805 days | 1% |
| Peter | 10/10 | 3805 days | 1% |
| meital cohen | 10/10 | 3805 days | 1% |
| Anna UK | 10/10 | 3805 days | 1% |
| Susan Simon | 10/10 | 3805 days | 1% |
| Tim | 10/10 | 3834 days | 1% |
| Virinder Sandhu | 10/10 | 3834 days | 1% |
| Lenny | 10/10 | 3834 days | 1% |
| Robyn | 10/10 | 3834 days | 1% |
| Josh Lawrence | 10/10 | 3834 days | 1% |
| Kevin Farthing | 10/10 | 3835 days | 1% |
| Kaia Demming | 10/10 | 3835 days | 1% |
| Brian Medway | 10/10 | 3835 days | 1% |
| Sarah | 10/10 | 3866 days | 1% |
| Sylvia | 10/10 | 3866 days | 1% |
| Anne Fischer | 10/10 | 3958 days | 1% |
| Dale Askew | 10/10 | 4048 days | 0% |
| Manuela Kohler | 10/10 | 4048 days | 0% |
| Courtney Fultz | 9/10 | 4048 days | 0% |
| Dee McC | 3/10 | 4048 days | 0% |
| Carina Dunkhorst | 10/10 | 4079 days | 0% |
| Emily Kelly | 10/10 | 4079 days | 0% |
| Laura G | 10/10 | 4079 days | 0% |
| Angela Paterson | 9/10 | 4079 days | 0% |
| Raima Svoboda | 10/10 | 4079 days | 0% |
| Renee Lance | 10/10 | 4079 days | 0% |
| David Ford | 10/10 | 4079 days | 0% |
| Yuri Jones | 9/10 | 4079 days | 0% |
| Heiko Dreyer | 10/10 | 4079 days | 0% |
| Jonathan Karron | 9/10 | 4107 days | 0% |
| Julia Stan | 10/10 | 4107 days | 0% |
| Jessica Zais | 10/10 | 4107 days | 0% |
| Sarah Wilson | 10/10 | 4107 days | 0% |
| EMMA DARK | 10/10 | 4107 days | 0% |
| Lisa Wilson | 10/10 | 4107 days | 0% |
| Lis Francis | 9/10 | 4107 days | 0% |
| Homer Chiu | 10/10 | 4107 days | 0% |
| Dan Cawley | 10/10 | 4138 days | 0% |
| Kathrin Seifert | 10/10 | 4138 days | 0% |
| Ann Toplis | 10/10 | 4138 days | 0% |
| Trevor Watkins | 10/10 | 4138 days | 0% |
| Allison TIpper | 10/10 | 4138 days | 0% |
| Niek Evers | 9/10 | 4139 days | 0% |
| Nigel Murphy | 10/10 | 4139 days | 0% |
| Michael Bluestone | 10/10 | 4139 days | 0% |
| Frida Jehrlander | 10/10 | 4139 days | 0% |
| Heather Boucher | 10/10 | 4139 days | 0% |
| Toby | 10/10 | 4139 days | 0% |
| Barbara Settles | 10/10 | 4169 days | 0% |
| Alison Quigley | 10/10 | 4199 days | 0% |
| Daniel Krýcha | 10/10 | 4199 days | 0% |
| Mon | 10/10 | 4199 days | 0% |
| Graham Young | 10/10 | 4414 days | 1% |
| Helen Capell | 10/10 | 4445 days | 1% |
| Helen Gross | 10/10 | 4473 days | 1% |
| Fletcher | 10/10 | 4504 days | 1% |
| lizzie clarke | 10/10 | 4504 days | 1% |
| Ruben van Selm | 10/10 | 4504 days | 1% |
| Ulrich Merker | 9/10 | 4535 days | 1% |
| Jennifer Frame | 10/10 | 4535 days | 1% |
| Alex Dettori | 10/10 | 4535 days | 1% |
| Oihana San Sebastian | 10/10 | 4535 days | 1% |
| Lara Kratky | 10/10 | 4535 days | 1% |
| Gaelle C | 10/10 | 4565 days | 1% |
| Nicole Joos | 10/10 | 4565 days | 1% |
| SAK | 10/10 | 4565 days | 1% |
| samantha perry | 10/10 | 4565 days | 1% |
| kali burnell | 10/10 | 4596 days | 1% |
| Ricky Gullett | 10/10 | 4596 days | 1% |
| Jan Mathias | 10/10 | 4657 days | 1% |
| Ruth | 10/10 | 4810 days | 1% |
| Juliana Marinho | 8/10 | 4810 days | 1% |
| Sarah Herdewyn | 10/10 | 4810 days | 1% |
| jake long | 10/10 | 4837 days | 1% |
| TravelTine | 10/10 | 4869 days | 1% |
| JDadey | 10/10 | 4869 days | 1% |
| Shawnee Mohney | 10/10 | 4869 days | 1% |
| Brian&Mike | 10/10 | 4869 days | 1% |
| rashmi manghrani | 10/10 | 4869 days | 1% |
| Markus_Schmitt | 10/10 | 4930 days | 1% |
| OllyLennard | 10/10 | 5053 days | 1% |
| emhewson | 10/10 | 5204 days | 1% |
| FlyKiwiFly | 10/10 | 5235 days | 1% |
| SandyK | 10/10 | 5266 days | 1% |
| bigappleangie | 10/10 | 5600 days | 1% |
| coolmodee | 10/10 | 5661 days | 1% |
| lana_allen | 10/10 | 5661 days | 1% |
| DACraddock | 9/10 | 5661 days | 1% |
| FeeMac | 10/10 | 5996 days | 1% |
| zoey1 | 7/10 | 6105 days | 0% |
| RichardA | 9/10 | 6247 days | 0% |
| Jonhamlin | 9/10 | 6288 days | 1% |
| laura2482 | 10/10 | 6289 days | 1% |
| renanf | 9/10 | 6291 days | 1% |
| BenD | 9/10 | 6320 days | 0% |
| LauraA | 9/10 | 6320 days | 0% |
| Jonathan Liew | 10/10 | 6391 days | 1% |
| Karin Hell | 9/10 | 6681 days | 0% |
| Maria Massalitina | 10/10 | 6695 days | 1% |
Adjustments
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
Sample Size Adjustment
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Flying Kiwi Adventure Tours experience has plenty of reviews and does not meet the criteria for any adjustment.
Recent Reviews Adjustment
-3.09% Adjustment
There may be an adjustment if this experience hasn't received any reviews within the last 79 days. However the Flying Kiwi Adventure Tours experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Flying Kiwi Adventure Tours experience has been adjusted for 200 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 197 | -3.04% |
| 198 | -3.06% |
| 199 | -3.08% |
| 200 | -3.09% |
| 201 | -3.11% |
| 202 | -3.12% |
| 203 | -3.14% |
| … | … |
Balancing Adjustment
0.83% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
Final Ranking Score
92%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.