Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Flying Kiwi Adventure Tours.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
Flying Kiwi Adventure Tours
Valid Reviews
147 Valid Reviews
The Flying Kiwi Adventure Tours experience has a total of 162 reviews. There are 147 valid reviews that are included when calculating the ranking score and 15 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 147 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 120 |
|
82% |
| 9/10 | 21 |
|
14% |
| 8/10 | 2 |
|
1% |
| 7/10 | 1 |
|
1% |
| 6/10 | 1 |
|
1% |
| 5/10 | 0 |
|
0% |
| 4/10 | 0 |
|
0% |
| 3/10 | 2 |
|
1% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
96.87% Average
The raw data average (mean) for all the Flying Kiwi Adventure Tours valid reviews is 96.87% and is based on 147 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
Face-to-Face Reviews
5 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 147 valid reviews, the experience has 5 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 5 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 0 |
|
0% |
| 9/10 | 4 |
|
80% |
| 8/10 | 0 |
|
0% |
| 7/10 | 1 |
|
20% |
| 6/10 | 0 |
|
0% |
| 5/10 | 0 |
|
0% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
86.00% Average
The raw data average (mean) for all the Flying Kiwi Adventure Tours face-to-face reviews is 86.00% and is based on 5 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
Weighted Average
95.51%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Paul and Yolanda | 10/10 | 617 days | 100% |
| Kim | 3/10 | 1407 days | 10% |
| Wendy | 6/10 | 2837 days | 3% |
| Sarah B | 10/10 | 2960 days | 3% |
| Laura Aiosa | 8/10 | 3021 days | 3% |
| Sarah Geran | 10/10 | 3021 days | 3% |
| Sarah | 10/10 | 3021 days | 3% |
| Amanda | 10/10 | 3021 days | 3% |
| Antoine Bordas | 10/10 | 3566 days | 2% |
| Jack Shaked | 10/10 | 3597 days | 2% |
| Varun Udayakumar | 9/10 | 3628 days | 2% |
| Tina Mjn | 10/10 | 3658 days | 2% |
| Thomas Roehm | 9/10 | 3872 days | 1% |
| Alex | 10/10 | 3872 days | 1% |
| MJ | 10/10 | 3872 days | 1% |
| Robert Cool | 10/10 | 3903 days | 1% |
| Sheila Jackson | 10/10 | 3903 days | 1% |
| Mantri B | 9/10 | 3903 days | 1% |
| NORA MUND | 10/10 | 3903 days | 1% |
| Mar Robles | 10/10 | 3903 days | 1% |
| Cwinsing | 10/10 | 3903 days | 1% |
| Jean Judd | 10/10 | 3903 days | 1% |
| James Theophilus | 10/10 | 3903 days | 1% |
| Mari Mitchell | 10/10 | 3904 days | 1% |
| Evi Frencken | 9/10 | 3932 days | 1% |
| Paul Reilly | 10/10 | 3932 days | 1% |
| Alex Lempka | 10/10 | 3932 days | 1% |
| Larry Lindsay | 9/10 | 3932 days | 1% |
| Darcy Porter | 10/10 | 3932 days | 1% |
| Emma | 10/10 | 3933 days | 1% |
| Richard Latham | 10/10 | 3933 days | 1% |
| Barbara Richards | 10/10 | 3933 days | 1% |
| Gustaf GustafK | 10/10 | 3963 days | 1% |
| Daniel Johansson | 10/10 | 3963 days | 1% |
| sara | 10/10 | 3963 days | 1% |
| Marcus Nyh | 10/10 | 3963 days | 1% |
| Alaina Allred | 10/10 | 3963 days | 1% |
| Matilda Fröjd | 10/10 | 3963 days | 1% |
| patricia | 10/10 | 3963 days | 1% |
| Tracee Guibord | 10/10 | 3963 days | 1% |
| David PAULL | 10/10 | 3964 days | 1% |
| isabella | 9/10 | 3964 days | 1% |
| Therese | 10/10 | 3964 days | 1% |
| Mattias Rydeblad | 9/10 | 3964 days | 1% |
| Jay A | 10/10 | 3994 days | 1% |
| Jenny Fan | 10/10 | 3994 days | 1% |
| Chris Norris | 10/10 | 3995 days | 1% |
| Ainhoa Goenaga | 10/10 | 3995 days | 1% |
| Anne Patzschke | 10/10 | 3995 days | 1% |
| Peter | 10/10 | 3995 days | 1% |
| meital cohen | 10/10 | 3995 days | 1% |
| Anna UK | 10/10 | 3995 days | 1% |
| Susan Simon | 10/10 | 3995 days | 1% |
| Tim | 10/10 | 4024 days | 1% |
| Virinder Sandhu | 10/10 | 4024 days | 1% |
| Lenny | 10/10 | 4024 days | 1% |
| Robyn | 10/10 | 4024 days | 1% |
| Josh Lawrence | 10/10 | 4024 days | 1% |
| Kevin Farthing | 10/10 | 4025 days | 1% |
| Kaia Demming | 10/10 | 4025 days | 1% |
| Brian Medway | 10/10 | 4025 days | 1% |
| Sarah | 10/10 | 4056 days | 1% |
| Sylvia | 10/10 | 4056 days | 1% |
| Anne Fischer | 10/10 | 4148 days | 1% |
| Dale Askew | 10/10 | 4238 days | 0% |
| Manuela Kohler | 10/10 | 4238 days | 0% |
| Courtney Fultz | 9/10 | 4238 days | 0% |
| Dee McC | 3/10 | 4238 days | 0% |
| Carina Dunkhorst | 10/10 | 4269 days | 0% |
| Emily Kelly | 10/10 | 4269 days | 0% |
| Laura G | 10/10 | 4269 days | 0% |
| Angela Paterson | 9/10 | 4269 days | 0% |
| Raima Svoboda | 10/10 | 4269 days | 0% |
| Renee Lance | 10/10 | 4269 days | 0% |
| David Ford | 10/10 | 4269 days | 0% |
| Yuri Jones | 9/10 | 4269 days | 0% |
| Heiko Dreyer | 10/10 | 4269 days | 0% |
| Jonathan Karron | 9/10 | 4297 days | 0% |
| Julia Stan | 10/10 | 4297 days | 0% |
| Jessica Zais | 10/10 | 4297 days | 0% |
| Sarah Wilson | 10/10 | 4297 days | 0% |
| EMMA DARK | 10/10 | 4297 days | 0% |
| Lisa Wilson | 10/10 | 4297 days | 0% |
| Lis Francis | 9/10 | 4297 days | 0% |
| Homer Chiu | 10/10 | 4297 days | 0% |
| Dan Cawley | 10/10 | 4328 days | 0% |
| Kathrin Seifert | 10/10 | 4328 days | 0% |
| Ann Toplis | 10/10 | 4328 days | 0% |
| Trevor Watkins | 10/10 | 4328 days | 0% |
| Allison TIpper | 10/10 | 4328 days | 0% |
| Niek Evers | 9/10 | 4329 days | 0% |
| Nigel Murphy | 10/10 | 4329 days | 0% |
| Michael Bluestone | 10/10 | 4329 days | 0% |
| Frida Jehrlander | 10/10 | 4329 days | 0% |
| Heather Boucher | 10/10 | 4329 days | 0% |
| Toby | 10/10 | 4329 days | 0% |
| Barbara Settles | 10/10 | 4359 days | 0% |
| Alison Quigley | 10/10 | 4389 days | 1% |
| Daniel Krýcha | 10/10 | 4389 days | 1% |
| Mon | 10/10 | 4389 days | 1% |
| Graham Young | 10/10 | 4604 days | 1% |
| Helen Capell | 10/10 | 4635 days | 1% |
| Helen Gross | 10/10 | 4663 days | 1% |
| Fletcher | 10/10 | 4694 days | 1% |
| lizzie clarke | 10/10 | 4694 days | 1% |
| Ruben van Selm | 10/10 | 4694 days | 1% |
| Ulrich Merker | 9/10 | 4725 days | 1% |
| Jennifer Frame | 10/10 | 4725 days | 1% |
| Alex Dettori | 10/10 | 4725 days | 1% |
| Oihana San Sebastian | 10/10 | 4725 days | 1% |
| Lara Kratky | 10/10 | 4725 days | 1% |
| Gaelle C | 10/10 | 4755 days | 1% |
| Nicole Joos | 10/10 | 4755 days | 1% |
| SAK | 10/10 | 4755 days | 1% |
| samantha perry | 10/10 | 4755 days | 1% |
| kali burnell | 10/10 | 4786 days | 1% |
| Ricky Gullett | 10/10 | 4786 days | 1% |
| Jan Mathias | 10/10 | 4847 days | 1% |
| Ruth | 10/10 | 5000 days | 1% |
| Juliana Marinho | 8/10 | 5000 days | 1% |
| Sarah Herdewyn | 10/10 | 5000 days | 1% |
| jake long | 10/10 | 5027 days | 1% |
| TravelTine | 10/10 | 5059 days | 1% |
| JDadey | 10/10 | 5059 days | 1% |
| Shawnee Mohney | 10/10 | 5059 days | 1% |
| Brian&Mike | 10/10 | 5059 days | 1% |
| rashmi manghrani | 10/10 | 5059 days | 1% |
| Markus_Schmitt | 10/10 | 5120 days | 1% |
| OllyLennard | 10/10 | 5243 days | 1% |
| emhewson | 10/10 | 5394 days | 1% |
| FlyKiwiFly | 10/10 | 5425 days | 1% |
| SandyK | 10/10 | 5456 days | 1% |
| bigappleangie | 10/10 | 5790 days | 1% |
| coolmodee | 10/10 | 5851 days | 1% |
| lana_allen | 10/10 | 5851 days | 1% |
| DACraddock | 9/10 | 5851 days | 1% |
| FeeMac | 10/10 | 6186 days | 1% |
| zoey1 | 7/10 | 6295 days | 1% |
| RichardA | 9/10 | 6437 days | 1% |
| Jonhamlin | 9/10 | 6478 days | 1% |
| laura2482 | 10/10 | 6479 days | 1% |
| renanf | 9/10 | 6481 days | 1% |
| BenD | 9/10 | 6510 days | 1% |
| LauraA | 9/10 | 6510 days | 1% |
| Jonathan Liew | 10/10 | 6581 days | 1% |
| Karin Hell | 9/10 | 6871 days | 1% |
| Maria Massalitina | 10/10 | 6885 days | 1% |
Adjustments
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
Sample Size Adjustment
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Flying Kiwi Adventure Tours experience has plenty of reviews and does not meet the criteria for any adjustment.
Recent Reviews Adjustment
-3.94% Adjustment
There may be an adjustment if this experience hasn't received any reviews within the last 47 days. However the Flying Kiwi Adventure Tours experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Flying Kiwi Adventure Tours experience has been adjusted for 200 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 197 | -3.88% |
| 198 | -3.90% |
| 199 | -3.92% |
| 200 | -3.94% |
| 201 | -3.96% |
| 202 | -3.98% |
| 203 | -4.00% |
| … | … |
Balancing Adjustment
0.80% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
Final Ranking Score
92%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.