Ranking Score Explained

Hi there, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Flying Kiwi Adventure Tours.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Nick Morrison's avatar

Nick Morrison

Rankers owner

Flying Kiwi Adventure Tours

Valid Reviews

145 Valid Reviews

The Flying Kiwi Adventure Tours experience has a total of 160 reviews. There are 145 valid reviews that are included when calculating the ranking score and 15 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 145 valid reviews:

Rating Count Percentage
10/10 119
82%
9/10 21
14%
8/10 2
1%
7/10 1
1%
6/10 1
1%
5/10 0
0%
4/10 0
0%
3/10 1
1%
2/10 0
0%
1/10 0
0%

97.31% Average

The raw data average (mean) for all the Flying Kiwi Adventure Tours valid reviews is 97.31% and is based on 145 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

5 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 145 valid reviews, the experience has 5 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 5 face-to-face reviews:

Rating Count Percentage
10/10 0
0%
9/10 4
80%
8/10 0
0%
7/10 1
20%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

86.00% Average

The raw data average (mean) for all the Flying Kiwi Adventure Tours face-to-face reviews is 86.00% and is based on 5 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

97.18%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Wendy 6/10 960 days 100%
Sarah B 10/10 1083 days 76%
Laura Aiosa 8/10 1144 days 71%
Sarah Geran 10/10 1144 days 74%
Sarah 10/10 1144 days 74%
Amanda 10/10 1144 days 74%
Antoine Bordas 10/10 1690 days 58%
Jack Shaked 10/10 1721 days 57%
Varun Udayakumar 9/10 1752 days 56%
Tina Mjn 10/10 1782 days 55%
Thomas Roehm 9/10 1996 days 48%
Alex 10/10 1996 days 48%
MJ 10/10 1996 days 48%
Robert Cool 10/10 2027 days 47%
Sheila Jackson 10/10 2027 days 47%
Mantri B 9/10 2027 days 47%
NORA MUND 10/10 2027 days 47%
Mar Robles 10/10 2027 days 47%
Cwinsing 10/10 2027 days 47%
Jean Judd 10/10 2027 days 47%
James Theophilus 10/10 2027 days 47%
Mari Mitchell 10/10 2027 days 47%
Evi Frencken 9/10 2056 days 47%
Paul Reilly 10/10 2056 days 47%
Alex Lempka 10/10 2056 days 47%
Larry Lindsay 9/10 2056 days 47%
Darcy Porter 10/10 2056 days 47%
Emma 10/10 2056 days 47%
Richard Latham 10/10 2056 days 47%
Barbara Richards 10/10 2056 days 47%
Gustaf GustafK 10/10 2087 days 46%
Daniel Johansson 10/10 2087 days 46%
sara 10/10 2087 days 46%
Marcus Nyh 10/10 2087 days 46%
Alaina Allred 10/10 2087 days 46%
Matilda Fröjd 10/10 2087 days 46%
patricia 10/10 2087 days 46%
Tracee Guibord 10/10 2087 days 46%
David PAULL 10/10 2087 days 46%
isabella 9/10 2087 days 46%
Therese 10/10 2087 days 46%
Mattias Rydeblad 9/10 2087 days 46%
Jay A 10/10 2118 days 45%
Jenny Fan 10/10 2118 days 45%
Chris Norris 10/10 2118 days 45%
Ainhoa Goenaga 10/10 2118 days 45%
Anne Patzschke 10/10 2118 days 45%
Peter 10/10 2118 days 45%
meital cohen 10/10 2118 days 45%
Anna UK 10/10 2118 days 45%
Susan Simon 10/10 2118 days 45%
Tim 10/10 2148 days 44%
Virinder Sandhu 10/10 2148 days 44%
Lenny 10/10 2148 days 44%
Robyn 10/10 2148 days 44%
Josh Lawrence 10/10 2148 days 44%
Kevin Farthing 10/10 2148 days 44%
Kaia Demming 10/10 2148 days 44%
Brian Medway 10/10 2148 days 44%
Sarah 10/10 2179 days 43%
Sylvia 10/10 2179 days 43%
Anne Fischer 10/10 2271 days 40%
Dale Askew 10/10 2362 days 37%
Manuela Kohler 10/10 2362 days 37%
Courtney Fultz 9/10 2362 days 37%
Dee McC 3/10 2362 days 28%
Carina Dunkhorst 10/10 2393 days 36%
Emily Kelly 10/10 2393 days 36%
Laura G 10/10 2393 days 36%
Angela Paterson 9/10 2393 days 36%
Raima Svoboda 10/10 2393 days 36%
Renee Lance 10/10 2393 days 36%
David Ford 10/10 2393 days 36%
Yuri Jones 9/10 2393 days 36%
Heiko Dreyer 10/10 2393 days 36%
Jonathan Karron 9/10 2421 days 35%
Julia Stan 10/10 2421 days 35%
Jessica Zais 10/10 2421 days 35%
Sarah Wilson 10/10 2421 days 35%
EMMA DARK 10/10 2421 days 35%
Lisa Wilson 10/10 2421 days 35%
Lis Francis 9/10 2421 days 35%
Homer Chiu 10/10 2421 days 35%
Dan Cawley 10/10 2452 days 34%
Kathrin Seifert 10/10 2452 days 34%
Ann Toplis 10/10 2452 days 34%
Trevor Watkins 10/10 2452 days 34%
Allison TIpper 10/10 2452 days 34%
Niek Evers 9/10 2452 days 34%
Nigel Murphy 10/10 2452 days 34%
Michael Bluestone 10/10 2452 days 34%
Frida Jehrlander 10/10 2452 days 34%
Heather Boucher 10/10 2452 days 34%
Toby 10/10 2452 days 34%
Barbara Settles 10/10 2483 days 33%
Alison Quigley 10/10 2513 days 33%
Daniel Krýcha 10/10 2513 days 33%
Mon 10/10 2513 days 33%
Graham Young 10/10 2727 days 26%
Helen Capell 10/10 2758 days 25%
Helen Gross 10/10 2786 days 24%
Fletcher 10/10 2817 days 23%
lizzie clarke 10/10 2817 days 23%
Ruben van Selm 10/10 2817 days 23%
Ulrich Merker 9/10 2848 days 22%
Jennifer Frame 10/10 2848 days 22%
Alex Dettori 10/10 2848 days 22%
Oihana San Sebastian 10/10 2848 days 22%
Lara Kratky 10/10 2848 days 22%
Gaelle C 10/10 2878 days 21%
Nicole Joos 10/10 2878 days 21%
SAK 10/10 2878 days 21%
samantha perry 10/10 2878 days 21%
kali burnell 10/10 2909 days 20%
Ricky Gullett 10/10 2909 days 20%
Jan Mathias 10/10 2970 days 19%
Ruth 10/10 3123 days 14%
Juliana Marinho 8/10 3123 days 13%
Sarah Herdewyn 10/10 3123 days 14%
jake long 10/10 3151 days 13%
TravelTine 10/10 3182 days 12%
JDadey 10/10 3182 days 12%
Shawnee Mohney 10/10 3182 days 12%
Brian&Mike 10/10 3182 days 12%
rashmi manghrani 10/10 3182 days 12%
Markus_Schmitt 10/10 3243 days 10%
OllyLennard 10/10 3366 days 7%
emhewson 10/10 3517 days 2%
FlyKiwiFly 10/10 3548 days 1%
SandyK 10/10 3579 days 0%
bigappleangie 10/10 3913 days 13%
coolmodee 10/10 3974 days 13%
lana_allen 10/10 3974 days 13%
DACraddock 9/10 3974 days 13%
FeeMac 10/10 4309 days 13%
zoey1 7/10 4418 days 6%
RichardA 9/10 4560 days 7%
Jonhamlin 9/10 4602 days 13%
laura2482 10/10 4602 days 13%
renanf 9/10 4604 days 13%
BenD 9/10 4633 days 7%
LauraA 9/10 4633 days 7%
Jonathan Liew 10/10 4704 days 13%
Karin Hell 9/10 4994 days 7%
Maria Massalitina 10/10 5009 days 13%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Flying Kiwi Adventure Tours experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-2.98% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 76 days. However the Flying Kiwi Adventure Tours experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Flying Kiwi Adventure Tours experience has been adjusted for 200 days. Adjustments are according to the following table.

Days Adjustment
197 -2.94%
198 -2.95%
199 -2.97%
200 -2.98%
201 -3.00%
202 -3.01%
203 -3.03%

Final Ranking Score

94%

The final ranking score once adjustments and rounding has been applied. This value is cached and recalculated each day. Therefore it may not be precisely accurate based on the other values presented.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz.