Ranking Score Explained

Hi there, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Flying Kiwi Adventure Tours.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Nick Morrison's avatar

Nick Morrison

Rankers owner

Flying Kiwi Adventure Tours

Valid Reviews

145 Valid Reviews

The Flying Kiwi Adventure Tours experience has a total of 160 reviews. There are 145 valid reviews that are included when calculating the ranking score and 15 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 145 valid reviews:

Rating Count Percentage
10/10 119
82%
9/10 21
14%
8/10 2
1%
7/10 1
1%
6/10 1
1%
5/10 0
0%
4/10 0
0%
3/10 1
1%
2/10 0
0%
1/10 0
0%

97.31% Average

The raw data average (mean) for all the Flying Kiwi Adventure Tours valid reviews is 97.31% and is based on 145 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

5 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 145 valid reviews, the experience has 5 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 5 face-to-face reviews:

Rating Count Percentage
10/10 0
0%
9/10 4
80%
8/10 0
0%
7/10 1
20%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

86.00% Average

The raw data average (mean) for all the Flying Kiwi Adventure Tours face-to-face reviews is 86.00% and is based on 5 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

96.45%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Wendy 6/10 801 days 100%
Sarah B 10/10 924 days 61%
Laura Aiosa 8/10 985 days 41%
Sarah Geran 10/10 985 days 43%
Sarah 10/10 985 days 43%
Amanda 10/10 985 days 43%
Antoine Bordas 10/10 1531 days 25%
Jack Shaked 10/10 1562 days 24%
Varun Udayakumar 9/10 1593 days 24%
Tina Mjn 10/10 1623 days 23%
Thomas Roehm 9/10 1837 days 21%
Alex 10/10 1837 days 21%
MJ 10/10 1837 days 21%
Robert Cool 10/10 1868 days 20%
Sheila Jackson 10/10 1868 days 20%
Mantri B 9/10 1868 days 20%
NORA MUND 10/10 1868 days 20%
Mar Robles 10/10 1868 days 20%
Cwinsing 10/10 1868 days 20%
Jean Judd 10/10 1868 days 20%
James Theophilus 10/10 1868 days 20%
Mari Mitchell 10/10 1868 days 20%
Evi Frencken 9/10 1897 days 20%
Paul Reilly 10/10 1897 days 20%
Alex Lempka 10/10 1897 days 20%
Larry Lindsay 9/10 1897 days 20%
Darcy Porter 10/10 1897 days 20%
Emma 10/10 1897 days 20%
Richard Latham 10/10 1897 days 20%
Barbara Richards 10/10 1897 days 20%
Gustaf GustafK 10/10 1928 days 19%
Daniel Johansson 10/10 1928 days 19%
sara 10/10 1928 days 19%
Marcus Nyh 10/10 1928 days 19%
Alaina Allred 10/10 1928 days 19%
Matilda Fröjd 10/10 1928 days 19%
patricia 10/10 1928 days 19%
Tracee Guibord 10/10 1928 days 19%
David PAULL 10/10 1928 days 19%
isabella 9/10 1928 days 19%
Therese 10/10 1928 days 19%
Mattias Rydeblad 9/10 1928 days 19%
Jay A 10/10 1959 days 19%
Jenny Fan 10/10 1959 days 19%
Chris Norris 10/10 1959 days 19%
Ainhoa Goenaga 10/10 1959 days 19%
Anne Patzschke 10/10 1959 days 19%
Peter 10/10 1959 days 19%
meital cohen 10/10 1959 days 19%
Anna UK 10/10 1959 days 19%
Susan Simon 10/10 1959 days 19%
Tim 10/10 1989 days 19%
Virinder Sandhu 10/10 1989 days 19%
Lenny 10/10 1989 days 19%
Robyn 10/10 1989 days 19%
Josh Lawrence 10/10 1989 days 19%
Kevin Farthing 10/10 1989 days 19%
Kaia Demming 10/10 1989 days 19%
Brian Medway 10/10 1989 days 19%
Sarah 10/10 2020 days 18%
Sylvia 10/10 2020 days 18%
Anne Fischer 10/10 2112 days 17%
Dale Askew 10/10 2203 days 16%
Manuela Kohler 10/10 2203 days 16%
Courtney Fultz 9/10 2203 days 16%
Dee McC 3/10 2203 days 11%
Carina Dunkhorst 10/10 2234 days 15%
Emily Kelly 10/10 2234 days 15%
Laura G 10/10 2234 days 15%
Angela Paterson 9/10 2234 days 15%
Raima Svoboda 10/10 2234 days 15%
Renee Lance 10/10 2234 days 15%
David Ford 10/10 2234 days 15%
Yuri Jones 9/10 2234 days 15%
Heiko Dreyer 10/10 2234 days 15%
Jonathan Karron 9/10 2262 days 15%
Julia Stan 10/10 2262 days 15%
Jessica Zais 10/10 2262 days 15%
Sarah Wilson 10/10 2262 days 15%
EMMA DARK 10/10 2262 days 15%
Lisa Wilson 10/10 2262 days 15%
Lis Francis 9/10 2262 days 15%
Homer Chiu 10/10 2262 days 15%
Dan Cawley 10/10 2293 days 15%
Kathrin Seifert 10/10 2293 days 15%
Ann Toplis 10/10 2293 days 15%
Trevor Watkins 10/10 2293 days 15%
Allison TIpper 10/10 2293 days 15%
Niek Evers 9/10 2293 days 15%
Nigel Murphy 10/10 2293 days 15%
Michael Bluestone 10/10 2293 days 15%
Frida Jehrlander 10/10 2293 days 15%
Heather Boucher 10/10 2293 days 15%
Toby 10/10 2293 days 15%
Barbara Settles 10/10 2324 days 14%
Alison Quigley 10/10 2354 days 14%
Daniel Krýcha 10/10 2354 days 14%
Mon 10/10 2354 days 14%
Graham Young 10/10 2568 days 11%
Helen Capell 10/10 2599 days 11%
Helen Gross 10/10 2627 days 10%
Fletcher 10/10 2658 days 10%
lizzie clarke 10/10 2658 days 10%
Ruben van Selm 10/10 2658 days 10%
Ulrich Merker 9/10 2689 days 9%
Jennifer Frame 10/10 2689 days 9%
Alex Dettori 10/10 2689 days 9%
Oihana San Sebastian 10/10 2689 days 9%
Lara Kratky 10/10 2689 days 9%
Gaelle C 10/10 2719 days 9%
Nicole Joos 10/10 2719 days 9%
SAK 10/10 2719 days 9%
samantha perry 10/10 2719 days 9%
kali burnell 10/10 2750 days 9%
Ricky Gullett 10/10 2750 days 9%
Jan Mathias 10/10 2811 days 8%
Ruth 10/10 2964 days 6%
Juliana Marinho 8/10 2964 days 5%
Sarah Herdewyn 10/10 2964 days 6%
jake long 10/10 2992 days 6%
TravelTine 10/10 3023 days 5%
JDadey 10/10 3023 days 5%
Shawnee Mohney 10/10 3023 days 5%
Brian&Mike 10/10 3023 days 5%
rashmi manghrani 10/10 3023 days 5%
Markus_Schmitt 10/10 3084 days 4%
OllyLennard 10/10 3207 days 3%
emhewson 10/10 3358 days 1%
FlyKiwiFly 10/10 3389 days 0%
SandyK 10/10 3420 days 0%
bigappleangie 10/10 3754 days 4%
coolmodee 10/10 3815 days 4%
lana_allen 10/10 3815 days 4%
DACraddock 9/10 3815 days 4%
FeeMac 10/10 4150 days 4%
zoey1 7/10 4259 days 0%
RichardA 9/10 4401 days 1%
Jonhamlin 9/10 4443 days 4%
laura2482 10/10 4444 days 4%
renanf 9/10 4445 days 4%
BenD 9/10 4474 days 1%
LauraA 9/10 4474 days 1%
Jonathan Liew 10/10 4545 days 4%
Karin Hell 9/10 4835 days 1%
Maria Massalitina 10/10 4850 days 4%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Flying Kiwi Adventure Tours experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-3.53% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 64 days. However the Flying Kiwi Adventure Tours experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Flying Kiwi Adventure Tours experience has been adjusted for 200 days. Adjustments are according to the following table.

Days Adjustment
197 -3.47%
198 -3.49%
199 -3.51%
200 -3.53%
201 -3.54%
202 -3.56%
203 -3.58%

Final Ranking Score

93%

The final ranking score once adjustments and rounding has been applied. This value is cached and recalculated each day. Therefore it may not be precisely accurate based on the other values presented.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz.