Ranking Score Explained

Hi there, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Flying Kiwi Adventure Tours.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Nick Morrison's avatar

Nick Morrison

Rankers owner

Flying Kiwi Adventure Tours

Valid Reviews

145 Valid Reviews

The Flying Kiwi Adventure Tours experience has a total of 160 reviews. There are 145 valid reviews that are included when calculating the ranking score and 15 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 145 valid reviews:

Rating Count Percentage
10/10 119
82%
9/10 21
14%
8/10 2
1%
7/10 1
1%
6/10 1
1%
5/10 0
0%
4/10 0
0%
3/10 1
1%
2/10 0
0%
1/10 0
0%

97.31% Average

The raw data average (mean) for all the Flying Kiwi Adventure Tours valid reviews is 97.31% and is based on 145 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

5 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 145 valid reviews, the experience has 5 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 5 face-to-face reviews:

Rating Count Percentage
10/10 0
0%
9/10 4
80%
8/10 0
0%
7/10 1
20%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

86.00% Average

The raw data average (mean) for all the Flying Kiwi Adventure Tours face-to-face reviews is 86.00% and is based on 5 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

97.38%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Wendy 6/10 1083 days 87%
Sarah B 10/10 1206 days 100%
Laura Aiosa 8/10 1267 days 93%
Sarah Geran 10/10 1267 days 97%
Sarah 10/10 1267 days 97%
Amanda 10/10 1267 days 97%
Antoine Bordas 10/10 1812 days 75%
Jack Shaked 10/10 1843 days 74%
Varun Udayakumar 9/10 1874 days 73%
Tina Mjn 10/10 1904 days 71%
Thomas Roehm 9/10 2118 days 63%
Alex 10/10 2118 days 63%
MJ 10/10 2118 days 63%
Robert Cool 10/10 2149 days 61%
Sheila Jackson 10/10 2149 days 61%
Mantri B 9/10 2149 days 61%
NORA MUND 10/10 2149 days 61%
Mar Robles 10/10 2149 days 61%
Cwinsing 10/10 2149 days 61%
Jean Judd 10/10 2149 days 61%
James Theophilus 10/10 2149 days 61%
Mari Mitchell 10/10 2150 days 61%
Evi Frencken 9/10 2178 days 60%
Paul Reilly 10/10 2178 days 60%
Alex Lempka 10/10 2178 days 60%
Larry Lindsay 9/10 2178 days 60%
Darcy Porter 10/10 2178 days 60%
Emma 10/10 2179 days 60%
Richard Latham 10/10 2179 days 60%
Barbara Richards 10/10 2179 days 60%
Gustaf GustafK 10/10 2209 days 59%
Daniel Johansson 10/10 2209 days 59%
sara 10/10 2209 days 59%
Marcus Nyh 10/10 2209 days 59%
Alaina Allred 10/10 2209 days 59%
Matilda Fröjd 10/10 2209 days 59%
patricia 10/10 2209 days 59%
Tracee Guibord 10/10 2209 days 59%
David PAULL 10/10 2210 days 59%
isabella 9/10 2210 days 59%
Therese 10/10 2210 days 59%
Mattias Rydeblad 9/10 2210 days 59%
Jay A 10/10 2240 days 58%
Jenny Fan 10/10 2240 days 58%
Chris Norris 10/10 2241 days 57%
Ainhoa Goenaga 10/10 2241 days 57%
Anne Patzschke 10/10 2241 days 57%
Peter 10/10 2241 days 57%
meital cohen 10/10 2241 days 57%
Anna UK 10/10 2241 days 57%
Susan Simon 10/10 2241 days 57%
Tim 10/10 2270 days 56%
Virinder Sandhu 10/10 2270 days 56%
Lenny 10/10 2270 days 56%
Robyn 10/10 2270 days 56%
Josh Lawrence 10/10 2270 days 56%
Kevin Farthing 10/10 2271 days 56%
Kaia Demming 10/10 2271 days 56%
Brian Medway 10/10 2271 days 56%
Sarah 10/10 2302 days 55%
Sylvia 10/10 2302 days 55%
Anne Fischer 10/10 2394 days 51%
Dale Askew 10/10 2484 days 47%
Manuela Kohler 10/10 2484 days 47%
Courtney Fultz 9/10 2484 days 47%
Dee McC 3/10 2484 days 36%
Carina Dunkhorst 10/10 2515 days 46%
Emily Kelly 10/10 2515 days 46%
Laura G 10/10 2515 days 46%
Angela Paterson 9/10 2515 days 46%
Raima Svoboda 10/10 2515 days 46%
Renee Lance 10/10 2515 days 46%
David Ford 10/10 2515 days 46%
Yuri Jones 9/10 2515 days 46%
Heiko Dreyer 10/10 2515 days 46%
Jonathan Karron 9/10 2543 days 45%
Julia Stan 10/10 2543 days 45%
Jessica Zais 10/10 2543 days 45%
Sarah Wilson 10/10 2543 days 45%
EMMA DARK 10/10 2543 days 45%
Lisa Wilson 10/10 2543 days 45%
Lis Francis 9/10 2543 days 45%
Homer Chiu 10/10 2543 days 45%
Dan Cawley 10/10 2574 days 44%
Kathrin Seifert 10/10 2574 days 44%
Ann Toplis 10/10 2574 days 44%
Trevor Watkins 10/10 2574 days 44%
Allison TIpper 10/10 2574 days 44%
Niek Evers 9/10 2575 days 44%
Nigel Murphy 10/10 2575 days 44%
Michael Bluestone 10/10 2575 days 44%
Frida Jehrlander 10/10 2575 days 44%
Heather Boucher 10/10 2575 days 44%
Toby 10/10 2575 days 44%
Barbara Settles 10/10 2605 days 43%
Alison Quigley 10/10 2635 days 41%
Daniel Krýcha 10/10 2635 days 41%
Mon 10/10 2635 days 41%
Graham Young 10/10 2850 days 32%
Helen Capell 10/10 2881 days 31%
Helen Gross 10/10 2909 days 30%
Fletcher 10/10 2940 days 29%
lizzie clarke 10/10 2940 days 29%
Ruben van Selm 10/10 2940 days 29%
Ulrich Merker 9/10 2971 days 27%
Jennifer Frame 10/10 2971 days 27%
Alex Dettori 10/10 2971 days 27%
Oihana San Sebastian 10/10 2971 days 27%
Lara Kratky 10/10 2971 days 27%
Gaelle C 10/10 3001 days 26%
Nicole Joos 10/10 3001 days 26%
SAK 10/10 3001 days 26%
samantha perry 10/10 3001 days 26%
kali burnell 10/10 3032 days 25%
Ricky Gullett 10/10 3032 days 25%
Jan Mathias 10/10 3093 days 22%
Ruth 10/10 3246 days 16%
Juliana Marinho 8/10 3246 days 15%
Sarah Herdewyn 10/10 3246 days 16%
jake long 10/10 3273 days 15%
TravelTine 10/10 3305 days 14%
JDadey 10/10 3305 days 14%
Shawnee Mohney 10/10 3305 days 14%
Brian&Mike 10/10 3305 days 14%
rashmi manghrani 10/10 3305 days 14%
Markus_Schmitt 10/10 3366 days 11%
OllyLennard 10/10 3489 days 6%
emhewson 10/10 3640 days 0%
FlyKiwiFly 10/10 3671 days 21%
SandyK 10/10 3702 days 21%
bigappleangie 10/10 4036 days 21%
coolmodee 10/10 4097 days 21%
lana_allen 10/10 4097 days 21%
DACraddock 9/10 4097 days 21%
FeeMac 10/10 4432 days 21%
zoey1 7/10 4541 days 10%
RichardA 9/10 4683 days 12%
Jonhamlin 9/10 4725 days 21%
laura2482 10/10 4725 days 21%
renanf 9/10 4727 days 21%
BenD 9/10 4756 days 12%
LauraA 9/10 4756 days 12%
Jonathan Liew 10/10 4827 days 21%
Karin Hell 9/10 5117 days 12%
Maria Massalitina 10/10 5131 days 21%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Flying Kiwi Adventure Tours experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-4.10% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 46 days. However the Flying Kiwi Adventure Tours experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Flying Kiwi Adventure Tours experience has been adjusted for 200 days. Adjustments are according to the following table.

Days Adjustment
197 -4.04%
198 -4.06%
199 -4.08%
200 -4.10%
201 -4.12%
202 -4.14%
203 -4.16%

Final Ranking Score

93%

The final ranking score once adjustments and rounding has been applied. This value is cached and recalculated each day. Therefore it may not be precisely accurate based on the other values presented.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz.