Ranking Score Explained

Hi there, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Flying Kiwi Adventure Tours.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Nick Morrison's avatar

Nick Morrison

Rankers owner

Flying Kiwi Adventure Tours

Valid Reviews

145 Valid Reviews

The Flying Kiwi Adventure Tours experience has a total of 160 reviews. There are 145 valid reviews that are included when calculating the ranking score and 15 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 145 valid reviews:

Rating Count Percentage
10/10 119
82%
9/10 21
14%
8/10 2
1%
7/10 1
1%
6/10 1
1%
5/10 0
0%
4/10 0
0%
3/10 1
1%
2/10 0
0%
1/10 0
0%

97.31% Average

The raw data average (mean) for all the Flying Kiwi Adventure Tours valid reviews is 97.31% and is based on 145 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

5 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 145 valid reviews, the experience has 5 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 5 face-to-face reviews:

Rating Count Percentage
10/10 0
0%
9/10 4
80%
8/10 0
0%
7/10 1
20%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

86.00% Average

The raw data average (mean) for all the Flying Kiwi Adventure Tours face-to-face reviews is 86.00% and is based on 5 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

94.80%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Face-to-Face Weight Relative Weight
Wendy 6/10 530 days 46.06 100%
Sarah B 10/10 653 days 35.96 78%
Laura Aiosa 8/10 714 days 26.6 58%
Sarah Geran 10/10 714 days 28.0 61%
Sarah 10/10 714 days 28.0 61%
Amanda 10/10 714 days 28.0 61%
Antoine Bordas 10/10 1260 days 4.68 10%
Jack Shaked 10/10 1291 days 4.62 10%
Varun Udayakumar 9/10 1322 days 4.56 10%
Tina Mjn 10/10 1352 days 4.5 10%
Thomas Roehm 9/10 1566 days 4.08 9%
Alex 10/10 1566 days 4.08 9%
MJ 10/10 1566 days 4.08 9%
Robert Cool 10/10 1597 days 4.02 9%
Sheila Jackson 10/10 1597 days 4.02 9%
Mantri B 9/10 1597 days 4.02 9%
NORA MUND 10/10 1597 days 4.02 9%
Mar Robles 10/10 1597 days 4.02 9%
Cwinsing 10/10 1597 days 4.02 9%
Jean Judd 10/10 1597 days 4.02 9%
James Theophilus 10/10 1597 days 4.02 9%
Mari Mitchell 10/10 1597 days 4.02 9%
Evi Frencken 9/10 1626 days 3.96 9%
Paul Reilly 10/10 1626 days 3.96 9%
Alex Lempka 10/10 1626 days 3.96 9%
Larry Lindsay 9/10 1626 days 3.96 9%
Darcy Porter 10/10 1626 days 3.96 9%
Emma 10/10 1626 days 3.96 9%
Richard Latham 10/10 1626 days 3.96 9%
Barbara Richards 10/10 1626 days 3.96 9%
Gustaf GustafK 10/10 1657 days 3.9 8%
Daniel Johansson 10/10 1657 days 3.9 8%
sara 10/10 1657 days 3.9 8%
Marcus Nyh 10/10 1657 days 3.9 8%
Alaina Allred 10/10 1657 days 3.9 8%
Matilda Fröjd 10/10 1657 days 3.9 8%
patricia 10/10 1657 days 3.9 8%
Tracee Guibord 10/10 1657 days 3.9 8%
David PAULL 10/10 1657 days 3.9 8%
isabella 9/10 1657 days 3.9 8%
Therese 10/10 1657 days 3.9 8%
Mattias Rydeblad 9/10 1657 days 3.9 8%
Jay A 10/10 1688 days 3.84 8%
Jenny Fan 10/10 1688 days 3.84 8%
Chris Norris 10/10 1688 days 3.84 8%
Ainhoa Goenaga 10/10 1688 days 3.84 8%
Anne Patzschke 10/10 1688 days 3.84 8%
Peter 10/10 1688 days 3.84 8%
meital cohen 10/10 1688 days 3.84 8%
Anna UK 10/10 1688 days 3.84 8%
Susan Simon 10/10 1688 days 3.84 8%
Tim 10/10 1718 days 3.78 8%
Virinder Sandhu 10/10 1718 days 3.78 8%
Lenny 10/10 1718 days 3.78 8%
Robyn 10/10 1718 days 3.78 8%
Josh Lawrence 10/10 1718 days 3.78 8%
Kevin Farthing 10/10 1718 days 3.78 8%
Kaia Demming 10/10 1718 days 3.78 8%
Brian Medway 10/10 1718 days 3.78 8%
Sarah 10/10 1749 days 3.72 8%
Sylvia 10/10 1749 days 3.72 8%
Anne Fischer 10/10 1841 days 3.54 8%
Dale Askew 10/10 1932 days 3.36 7%
Manuela Kohler 10/10 1932 days 3.36 7%
Courtney Fultz 9/10 1932 days 3.36 7%
Dee McC 3/10 1932 days 2.59 6%
Carina Dunkhorst 10/10 1963 days 3.3 7%
Emily Kelly 10/10 1963 days 3.3 7%
Laura G 10/10 1963 days 3.3 7%
Angela Paterson 9/10 1963 days 3.3 7%
Raima Svoboda 10/10 1963 days 3.3 7%
Renee Lance 10/10 1963 days 3.3 7%
David Ford 10/10 1963 days 3.3 7%
Yuri Jones 9/10 1963 days 3.3 7%
Heiko Dreyer 10/10 1963 days 3.3 7%
Jonathan Karron 9/10 1991 days 3.25 7%
Julia Stan 10/10 1991 days 3.25 7%
Jessica Zais 10/10 1991 days 3.25 7%
Sarah Wilson 10/10 1991 days 3.25 7%
EMMA DARK 10/10 1991 days 3.25 7%
Lisa Wilson 10/10 1991 days 3.25 7%
Lis Francis 9/10 1991 days 3.25 7%
Homer Chiu 10/10 1991 days 3.25 7%
Dan Cawley 10/10 2022 days 3.19 7%
Kathrin Seifert 10/10 2022 days 3.19 7%
Ann Toplis 10/10 2022 days 3.19 7%
Trevor Watkins 10/10 2022 days 3.19 7%
Allison TIpper 10/10 2022 days 3.19 7%
Niek Evers 9/10 2022 days 3.19 7%
Nigel Murphy 10/10 2022 days 3.19 7%
Michael Bluestone 10/10 2022 days 3.19 7%
Frida Jehrlander 10/10 2022 days 3.19 7%
Heather Boucher 10/10 2022 days 3.19 7%
Toby 10/10 2022 days 3.19 7%
Barbara Settles 10/10 2053 days 3.13 7%
Alison Quigley 10/10 2083 days 3.07 7%
Daniel Krýcha 10/10 2083 days 3.07 7%
Mon 10/10 2083 days 3.07 7%
Graham Young 10/10 2297 days 2.65 6%
Helen Capell 10/10 2328 days 2.59 6%
Helen Gross 10/10 2356 days 2.53 5%
Fletcher 10/10 2387 days 2.47 5%
lizzie clarke 10/10 2387 days 2.47 5%
Ruben van Selm 10/10 2387 days 2.47 5%
Ulrich Merker 9/10 2418 days 2.41 5%
Jennifer Frame 10/10 2418 days 2.41 5%
Alex Dettori 10/10 2418 days 2.41 5%
Oihana San Sebastian 10/10 2418 days 2.41 5%
Lara Kratky 10/10 2418 days 2.41 5%
Gaelle C 10/10 2448 days 2.35 5%
Nicole Joos 10/10 2448 days 2.35 5%
SAK 10/10 2448 days 2.35 5%
samantha perry 10/10 2448 days 2.35 5%
kali burnell 10/10 2479 days 2.29 5%
Ricky Gullett 10/10 2479 days 2.29 5%
Jan Mathias 10/10 2540 days 2.17 5%
Ruth 10/10 2693 days 1.87 4%
Juliana Marinho 8/10 2693 days 1.78 4%
Sarah Herdewyn 10/10 2693 days 1.87 4%
jake long 10/10 2721 days 1.82 4%
TravelTine 10/10 2752 days 1.76 4%
JDadey 10/10 2752 days 1.76 4%
Shawnee Mohney 10/10 2752 days 1.76 4%
Brian&Mike 10/10 2752 days 1.76 4%
rashmi manghrani 10/10 2752 days 1.76 4%
Markus_Schmitt 10/10 2813 days 1.64 4%
OllyLennard 10/10 2936 days 1.4 3%
emhewson 10/10 3087 days 1.1 2%
FlyKiwiFly 10/10 3118 days 1.04 2%
SandyK 10/10 3149 days 0.98 2%
bigappleangie 10/10 3483 days 0.33 1%
coolmodee 10/10 3544 days 0.21 0%
lana_allen 10/10 3544 days 0.21 0%
DACraddock 9/10 3544 days 0.21 0%
FeeMac 10/10 3879 days 0.0 0%
zoey1 7/10 3988 days true 0.0 0%
RichardA 9/10 4130 days true 0.0 0%
Jonhamlin 9/10 4172 days 0.0 0%
laura2482 10/10 4173 days 0.0 0%
renanf 9/10 4174 days 0.0 0%
BenD 9/10 4203 days true 0.0 0%
LauraA 9/10 4203 days true 0.0 0%
Jonathan Liew 10/10 4274 days 0.0 0%
Karin Hell 9/10 4564 days true 0.0 0%
Maria Massalitina 10/10 4579 days 0.0 0%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Flying Kiwi Adventure Tours experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-2.00% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 125 days. However the Flying Kiwi Adventure Tours experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Flying Kiwi Adventure Tours experience has been adjusted for 200 days. Adjustments are according to the following table.

Days Adjustment
197 -1.97%
198 -1.98%
199 -1.99%
200 -2.00%
201 -2.01%
202 -2.02%
203 -2.03%

Final Ranking Score

93%

The final ranking score once adjustments and rounding has been applied. This value is cached and recalculated each day. Therefore it may not be precisely accurate based on the other values presented.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz.