Ranking Score Explained

Hi there, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Flying Kiwi Adventure Tours.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Nick Morrison's avatar

Nick Morrison

Rankers owner

Flying Kiwi Adventure Tours

Valid Reviews

145 Valid Reviews

The Flying Kiwi Adventure Tours experience has a total of 160 reviews. There are 145 valid reviews that are included when calculating the ranking score and 15 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 145 valid reviews:

Rating Count Percentage
10/10 119
82%
9/10 21
14%
8/10 2
1%
7/10 1
1%
6/10 1
1%
5/10 0
0%
4/10 0
0%
3/10 1
1%
2/10 0
0%
1/10 0
0%

97.31% Average

The raw data average (mean) for all the Flying Kiwi Adventure Tours valid reviews is 97.31% and is based on 145 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

5 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 145 valid reviews, the experience has 5 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 5 face-to-face reviews:

Rating Count Percentage
10/10 0
0%
9/10 4
80%
8/10 0
0%
7/10 1
20%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

86.00% Average

The raw data average (mean) for all the Flying Kiwi Adventure Tours face-to-face reviews is 86.00% and is based on 5 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

95.99%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Wendy 6/10 727 days 100%
Sarah B 10/10 850 days 65%
Laura Aiosa 8/10 910 days 44%
Sarah Geran 10/10 910 days 46%
Sarah 10/10 910 days 46%
Amanda 10/10 910 days 46%
Antoine Bordas 10/10 1456 days 17%
Jack Shaked 10/10 1487 days 17%
Varun Udayakumar 9/10 1518 days 17%
Tina Mjn 10/10 1548 days 16%
Thomas Roehm 9/10 1762 days 15%
Alex 10/10 1762 days 15%
MJ 10/10 1762 days 15%
Robert Cool 10/10 1793 days 14%
Sheila Jackson 10/10 1793 days 14%
Mantri B 9/10 1793 days 14%
NORA MUND 10/10 1793 days 14%
Mar Robles 10/10 1793 days 14%
Cwinsing 10/10 1793 days 14%
Jean Judd 10/10 1793 days 14%
James Theophilus 10/10 1793 days 14%
Mari Mitchell 10/10 1794 days 14%
Evi Frencken 9/10 1822 days 14%
Paul Reilly 10/10 1822 days 14%
Alex Lempka 10/10 1822 days 14%
Larry Lindsay 9/10 1822 days 14%
Darcy Porter 10/10 1822 days 14%
Emma 10/10 1823 days 14%
Richard Latham 10/10 1823 days 14%
Barbara Richards 10/10 1823 days 14%
Gustaf GustafK 10/10 1853 days 14%
Daniel Johansson 10/10 1853 days 14%
sara 10/10 1853 days 14%
Marcus Nyh 10/10 1853 days 14%
Alaina Allred 10/10 1853 days 14%
Matilda Fröjd 10/10 1853 days 14%
patricia 10/10 1853 days 14%
Tracee Guibord 10/10 1853 days 14%
David PAULL 10/10 1854 days 14%
isabella 9/10 1854 days 14%
Therese 10/10 1854 days 14%
Mattias Rydeblad 9/10 1854 days 14%
Jay A 10/10 1884 days 13%
Jenny Fan 10/10 1884 days 13%
Chris Norris 10/10 1885 days 13%
Ainhoa Goenaga 10/10 1885 days 13%
Anne Patzschke 10/10 1885 days 13%
Peter 10/10 1885 days 13%
meital cohen 10/10 1885 days 13%
Anna UK 10/10 1885 days 13%
Susan Simon 10/10 1885 days 13%
Tim 10/10 1914 days 13%
Virinder Sandhu 10/10 1914 days 13%
Lenny 10/10 1914 days 13%
Robyn 10/10 1914 days 13%
Josh Lawrence 10/10 1914 days 13%
Kevin Farthing 10/10 1915 days 13%
Kaia Demming 10/10 1915 days 13%
Brian Medway 10/10 1915 days 13%
Sarah 10/10 1946 days 13%
Sylvia 10/10 1946 days 13%
Anne Fischer 10/10 2037 days 12%
Dale Askew 10/10 2128 days 11%
Manuela Kohler 10/10 2128 days 11%
Courtney Fultz 9/10 2128 days 11%
Dee McC 3/10 2128 days 8%
Carina Dunkhorst 10/10 2159 days 11%
Emily Kelly 10/10 2159 days 11%
Laura G 10/10 2159 days 11%
Angela Paterson 9/10 2159 days 11%
Raima Svoboda 10/10 2159 days 11%
Renee Lance 10/10 2159 days 11%
David Ford 10/10 2159 days 11%
Yuri Jones 9/10 2159 days 11%
Heiko Dreyer 10/10 2159 days 11%
Jonathan Karron 9/10 2187 days 11%
Julia Stan 10/10 2187 days 11%
Jessica Zais 10/10 2187 days 11%
Sarah Wilson 10/10 2187 days 11%
EMMA DARK 10/10 2187 days 11%
Lisa Wilson 10/10 2187 days 11%
Lis Francis 9/10 2187 days 11%
Homer Chiu 10/10 2187 days 11%
Dan Cawley 10/10 2218 days 10%
Kathrin Seifert 10/10 2218 days 10%
Ann Toplis 10/10 2218 days 10%
Trevor Watkins 10/10 2218 days 10%
Allison TIpper 10/10 2218 days 10%
Niek Evers 9/10 2219 days 10%
Nigel Murphy 10/10 2219 days 10%
Michael Bluestone 10/10 2219 days 10%
Frida Jehrlander 10/10 2219 days 10%
Heather Boucher 10/10 2219 days 10%
Toby 10/10 2219 days 10%
Barbara Settles 10/10 2249 days 10%
Alison Quigley 10/10 2279 days 10%
Daniel Krýcha 10/10 2279 days 10%
Mon 10/10 2279 days 10%
Graham Young 10/10 2494 days 8%
Helen Capell 10/10 2525 days 8%
Helen Gross 10/10 2553 days 7%
Fletcher 10/10 2584 days 7%
lizzie clarke 10/10 2584 days 7%
Ruben van Selm 10/10 2584 days 7%
Ulrich Merker 9/10 2615 days 7%
Jennifer Frame 10/10 2615 days 7%
Alex Dettori 10/10 2615 days 7%
Oihana San Sebastian 10/10 2615 days 7%
Lara Kratky 10/10 2615 days 7%
Gaelle C 10/10 2645 days 6%
Nicole Joos 10/10 2645 days 6%
SAK 10/10 2645 days 6%
samantha perry 10/10 2645 days 6%
kali burnell 10/10 2676 days 6%
Ricky Gullett 10/10 2676 days 6%
Jan Mathias 10/10 2736 days 6%
Ruth 10/10 2890 days 4%
Juliana Marinho 8/10 2890 days 4%
Sarah Herdewyn 10/10 2890 days 4%
jake long 10/10 2917 days 4%
TravelTine 10/10 2949 days 4%
JDadey 10/10 2949 days 4%
Shawnee Mohney 10/10 2949 days 4%
Brian&Mike 10/10 2949 days 4%
rashmi manghrani 10/10 2949 days 4%
Markus_Schmitt 10/10 3010 days 3%
OllyLennard 10/10 3132 days 2%
emhewson 10/10 3284 days 1%
FlyKiwiFly 10/10 3315 days 0%
SandyK 10/10 3346 days 0%
bigappleangie 10/10 3680 days 2%
coolmodee 10/10 3741 days 2%
lana_allen 10/10 3741 days 2%
DACraddock 9/10 3741 days 2%
FeeMac 10/10 4076 days 2%
zoey1 7/10 4184 days 0%
RichardA 9/10 4327 days 0%
Jonhamlin 9/10 4368 days 2%
laura2482 10/10 4369 days 2%
renanf 9/10 4370 days 2%
BenD 9/10 4400 days 0%
LauraA 9/10 4400 days 0%
Jonathan Liew 10/10 4471 days 2%
Karin Hell 9/10 4761 days 0%
Maria Massalitina 10/10 4775 days 2%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Flying Kiwi Adventure Tours experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-4.13% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 49 days. However the Flying Kiwi Adventure Tours experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Flying Kiwi Adventure Tours experience has been adjusted for 200 days. Adjustments are according to the following table.

Days Adjustment
197 -4.07%
198 -4.09%
199 -4.11%
200 -4.13%
201 -4.15%
202 -4.17%
203 -4.19%

Final Ranking Score

92%

The final ranking score once adjustments and rounding has been applied. This value is cached and recalculated each day. Therefore it may not be precisely accurate based on the other values presented.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz.