Ranking Score Explained

Hi there, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Okarito Kiwi Tours.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Nick Morrison's avatar

Nick Morrison

Rankers owner

Okarito Kiwi Tours

Valid Reviews

195 Valid Reviews

The Okarito Kiwi Tours experience has a total of 197 reviews. There are 195 valid reviews that are included when calculating the ranking score and 2 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 195 valid reviews:

Rating Count Percentage
10/10 182
93%
9/10 10
5%
8/10 2
1%
7/10 0
0%
6/10 0
0%
5/10 1
1%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

99.03% Average

The raw data average (mean) for all the Okarito Kiwi Tours valid reviews is 99.03% and is based on 195 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

11 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 195 valid reviews, the experience has 11 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 11 face-to-face reviews:

Rating Count Percentage
10/10 7
64%
9/10 2
18%
8/10 2
18%
7/10 0
0%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

94.55% Average

The raw data average (mean) for all the Okarito Kiwi Tours face-to-face reviews is 94.55% and is based on 11 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

94.26%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Face-to-Face Weight Relative Weight
Erika Rosenfeld 5/10 286 days 87.04 100%
Rob Wiedenmann 10/10 314 days 84.38 97%
Leonie Aulbers 10/10 393 days 75.53 87%
Terry Kirkhope 9/10 406 days 73.88 85%
Lars Grosse 10/10 624 days true 48.18 55%
Melanie and Pascal 9/10 654 days true 42.98 49%
Ian Reid 10/10 710 days 28.49 32%
Ben Jackson 10/10 741 days 24.86 28%
dkr 10/10 741 days 24.86 28%
Pete Russell 10/10 1137 days 4.94 4%
Bryce Hain 10/10 1168 days 4.9 4%
Mica&Inspector 10/10 1382 days 4.61 4%
Lois Harter 10/10 1441 days 4.53 4%
Dennis Seijts 10/10 1472 days 4.48 4%
Craig Steed 10/10 1472 days 4.48 4%
Patrick_Mirta 10/10 1502 days 4.44 4%
Jana Ahrens 10/10 1533 days 4.4 4%
Joerg_and_Susan 10/10 1747 days 4.11 3%
K P 10/10 1775 days 4.07 3%
Arjun Chandna 10/10 1775 days 4.07 3%
Paul I 10/10 1775 days 4.07 3%
Terry Seaman 10/10 1775 days 4.07 3%
Marilyn Cossey 10/10 1775 days 4.07 3%
Ludvig Fagerstrom 10/10 1794 days true 4.85 4%
Johanna Bak 10/10 1794 days true 4.85 4%
John Gray 10/10 1806 days 4.03 3%
doris parker 10/10 1806 days 4.03 3%
Andrew Lowton 10/10 1806 days 4.03 3%
Stephan Tegtmeier 10/10 1806 days 4.03 3%
Joyce Davidse 10/10 1806 days 4.03 3%
ben de with 10/10 1837 days 3.98 3%
Jennifer Valder 10/10 1837 days 3.98 3%
anemone678 10/10 1837 days 3.98 3%
Michael 10/10 1837 days 3.98 3%
Pam&Steve 10/10 1837 days 3.98 3%
Götz Winguth 10/10 1837 days 3.98 3%
François 10/10 1867 days 3.94 3%
Adam Moore 10/10 1898 days 3.9 3%
birderdavid 10/10 1928 days 3.86 3%
Murray Lord 10/10 1928 days 3.86 3%
Andrea Thiemann 10/10 1928 days 3.86 3%
kellie francis 10/10 2051 days 3.69 3%
Johanna Loehlein 10/10 2081 days 3.65 3%
Rhys Bowen 10/10 2081 days 3.65 3%
Erica Emes 10/10 2140 days 3.57 3%
Kat88 10/10 2140 days 3.57 3%
antje fricke 10/10 2140 days 3.57 3%
Michaela A. 10/10 2171 days 3.53 3%
MartinJ 10/10 2171 days 3.53 3%
Andrea Wollmann 10/10 2189 days true 4.2 3%
Romain_Emilie 10/10 2202 days 3.48 3%
lej 10/10 2232 days 3.44 3%
mneise 10/10 2232 days 3.44 3%
annaterc 10/10 2263 days 3.4 3%
kjredstart 10/10 2263 days 3.4 3%
emptybeach 10/10 2324 days 3.32 2%
dag 10/10 2324 days 3.32 2%
tonydoy 10/10 2355 days 3.27 2%
MJB 10/10 2355 days 3.27 2%
chk 9/10 2446 days 3.15 2%
melemele 10/10 2446 days 3.15 2%
evasch 10/10 2446 days 3.15 2%
batzi 10/10 2446 days 3.15 2%
Thorsten 10/10 2477 days 3.11 2%
Marjie905 10/10 2477 days 3.11 2%
garycrusan 10/10 2477 days 3.11 2%
bongo_travellers 10/10 2477 days 3.11 2%
prbkiwi 10/10 2506 days 3.07 2%
sav 10/10 2506 days 3.07 2%
Ritchie 10/10 2506 days 3.07 2%
DavidLim 10/10 2506 days 3.07 2%
Phyl_Dave 9/10 2506 days 3.07 2%
suzanna 10/10 2506 days 3.07 2%
KandJ 10/10 2537 days 3.02 2%
magpiemareth 9/10 2537 days 3.02 2%
cpope 10/10 2537 days 3.02 2%
jbunn185 10/10 2537 days 3.02 2%
jenny_a 10/10 2537 days 3.02 2%
Trace 10/10 2568 days 2.98 2%
eboese 10/10 2568 days 2.98 2%
trentworr 10/10 2568 days 2.98 2%
topshotone 10/10 2568 days 2.98 2%
thomasW346 10/10 2568 days 2.98 2%
dgi3005 10/10 2598 days 2.94 2%
willemenlilian 10/10 2598 days 2.94 2%
Sander 10/10 2598 days 2.94 2%
David47 10/10 2629 days 2.9 2%
taffski 10/10 2629 days 2.9 2%
justus 10/10 2629 days 2.9 2%
thebraininjane 10/10 2629 days 2.9 2%
Susi_Lars 10/10 2659 days 2.86 2%
pepette31 10/10 2659 days 2.86 2%
jenckes 10/10 2659 days 2.86 2%
Louise Bush 10/10 2659 days 2.86 2%
damaca 10/10 2659 days 2.86 2%
KatieW85 10/10 2690 days 2.82 2%
Fuzziefay 10/10 2690 days 2.82 2%
northernbird7 10/10 2690 days 2.82 2%
Garlu 10/10 2690 days 2.82 2%
EvaandJulian11 10/10 2721 days 2.77 2%
jasmin 10/10 2751 days 2.73 2%
Jasmin Loeffler 10/10 2788 days true 3.22 2%
B_mckenz118 10/10 2812 days 2.65 2%
JennyAndFelix 10/10 2812 days 2.65 2%
K4thy 10/10 2812 days 2.65 2%
topsy08 10/10 2812 days 2.65 2%
kyle802 10/10 2812 days 2.65 2%
alangshaw 10/10 2812 days 2.65 2%
Snowythecat 10/10 2812 days 2.65 2%
JenandHeinz 10/10 2812 days 2.65 2%
David Taylor 8/10 2817 days true 3.17 2%
Judith 9/10 2829 days true 3.15 2%
geoffbutton 10/10 2843 days 2.61 2%
Chouchat 10/10 2843 days 2.61 2%
Binita 10/10 2843 days 2.61 2%
CynthiaPeng 10/10 2843 days 2.61 2%
jlgavin 10/10 2843 days 2.61 2%
Sven 10/10 2858 days true 3.1 2%
Teknik151 10/10 2871 days 2.57 2%
Seonaid 10/10 2871 days 2.57 2%
chrisbell 10/10 2902 days 2.52 1%
mnm 10/10 2902 days 2.52 1%
MikeG 10/10 2902 days 2.52 1%
ThomasHarley 9/10 2902 days 2.52 1%
martin_kohls 10/10 2902 days 2.52 1%
jms73 10/10 2902 days 2.52 1%
Bjorn1 10/10 2902 days 2.52 1%
nzhoneymoon2010 10/10 2933 days 2.48 1%
Anja_Chris 10/10 2933 days 2.48 1%
Barbara 10/10 2963 days 2.44 1%
Birderdave 10/10 2963 days 2.44 1%
gbanddennymac 10/10 2963 days 2.44 1%
Wendy 10/10 2963 days 2.44 1%
Zorni 10/10 2963 days 2.44 1%
Vanellus01 10/10 2963 days 2.44 1%
BrentCain 10/10 2994 days 2.4 1%
dantunder 10/10 2994 days 2.4 1%
SergeiNZ 10/10 3055 days 2.32 1%
PaulJames 10/10 3055 days 2.32 1%
jakepconcordiaUSA 10/10 3086 days 2.27 1%
mozell 10/10 3086 days 2.27 1%
France_s 10/10 3116 days 2.23 1%
nicovm26 10/10 3177 days 2.15 1%
Cbarrass 10/10 3177 days 2.15 1%
Marcia & Bruce 10/10 3198 days true 2.54 2%
Keith Martin 10/10 3208 days 2.11 1%
Mike & Kirsty Wilmott 10/10 3208 days 2.11 1%
susanne brighouse 10/10 3236 days 2.07 1%
soldenborg 10/10 3236 days 2.07 1%
Linley Faulkner 10/10 3236 days 2.07 1%
DavidLapointe 10/10 3236 days 2.07 1%
Stephanie K 8/10 3249 days true 2.46 1%
JamesWatson_1 10/10 3267 days 2.02 1%
Jytte 10/10 3267 days 2.02 1%
Korky 10/10 3267 days 2.02 1%
wueppke 10/10 3267 days 2.02 1%
Jim Scarff 10/10 3267 days 2.02 1%
Tim Hawley 10/10 3298 days 1.98 1%
Nancy 10/10 3298 days 1.98 1%
Peter Williams 10/10 3298 days 1.98 1%
AndyL 10/10 3298 days 1.98 1%
Duncan Watson 10/10 3328 days 1.94 1%
ajsivers 10/10 3328 days 1.94 1%
memphis_T 10/10 3328 days 1.94 1%
TonyS 10/10 3328 days 1.94 1%
snodge 10/10 3328 days 1.94 1%
DaveWilliamson 10/10 3328 days 1.94 1%
Kathleen Kealey 10/10 3359 days 1.9 1%
Beth Lenoble 10/10 3359 days 1.9 1%
Rachel Smith 10/10 3359 days 1.9 1%
Jonathan Manson 10/10 3359 days 1.9 1%
Gerry Richards 10/10 3359 days 1.9 1%
Pedro Menendez 10/10 3359 days 1.9 1%
siui 9/10 3389 days 1.86 1%
Kristen Smith 10/10 3389 days 1.86 1%
Erik Forsyth 10/10 3420 days 1.82 1%
ash cotter 10/10 3420 days 1.82 1%
David 10/10 3542 days 1.65 0%
Nicola Illsley 10/10 3542 days 1.65 0%
harryjarv 10/10 3573 days 1.61 0%
Jill 10/10 3600 days 1.57 0%
Linda319 10/10 3632 days 1.52 0%
jason grundy 10/10 3643 days 1.51 0%
Heidi Grether 10/10 3654 days 1.49 0%
dkluza 10/10 3663 days 1.48 0%
Jeff 10/10 3663 days 1.48 0%
angelacass 10/10 3691 days 1.44 0%
Robert Hutchinson 10/10 3693 days 1.44 0%
hypercritic 10/10 3747 days 1.37 0%
Tipene 10/10 3757 days 1.35 0%
richardr 10/10 3824 days 1.26 0%
amh 9/10 3831 days 1.25 0%
belle 10/10 3833 days 1.25 0%
Karen 9/10 3834 days 1.25 0%
rh8mpo 10/10 3835 days 1.25 0%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Okarito Kiwi Tours experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-4.94% Adjustment

There may be an adjustment if an experience hasn't received any reviews within the last 60 days. However the Okarito Kiwi Tours experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 364 days.

The Okarito Kiwi Tours experience has been adjusted for 247 days. Adjustments are according to the following table.

Days Adjustment
244 -4.88%
245 -4.90%
246 -4.92%
247 -4.94%
248 -4.96%
249 -4.98%
250 -5.00%

Final Ranking Score

89%

The final ranking score once adjustments and rounding has been applied. This value is cached and recalculated each day. Therefore it may not be precisely accurate based on the other values presented.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz.