Ranking Score Explained

Hey, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Buried Village.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Buried Village

Valid Reviews

61 Valid Reviews

The Buried Village experience has a total of 63 reviews. There are 61 valid reviews that are included when calculating the ranking score and 2 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 61 valid reviews:

Rating Count Percentage
10/10 5
8%
9/10 7
11%
8/10 12
20%
7/10 16
26%
6/10 6
10%
5/10 6
10%
4/10 1
2%
3/10 5
8%
2/10 2
3%
1/10 1
2%

67.38% Average

The raw data average (mean) for all the Buried Village valid reviews is 67.38% and is based on 61 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

56 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 61 valid reviews, the experience has 56 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 56 face-to-face reviews:

Rating Count Percentage
10/10 4
7%
9/10 6
11%
8/10 11
20%
7/10 15
27%
6/10 5
9%
5/10 6
11%
4/10 1
2%
3/10 5
9%
2/10 2
4%
1/10 1
2%

66.25% Average

The raw data average (mean) for all the Buried Village face-to-face reviews is 66.25% and is based on 56 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

73.82%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Anders Knutsson 10/10 2105 days 100%
Frank Bien 9/10 2866 days 65%
Alison Egan-Jones 9/10 2896 days 64%
Frank 3/10 3170 days 28%
Bert Pubeg 6/10 3992 days 13%
Lydia Holleman 6/10 4318 days 1%
Jan Sjoerdtje 6/10 4318 days 1%
Roshnie 8/10 4337 days 0%
Denise & Maciej Holzer 3/10 4606 days 11%
Schael 3/10 4606 days 11%
Langerak 8/10 4618 days 21%
Ellen Jacobs 6/10 4629 days 18%
Cornelis 8/10 4707 days 21%
Bart Goovaerts 3/10 4709 days 11%
Matthys van den Heuuel 5/10 4713 days 16%
Kris Gijbels 7/10 4946 days 19%
Monica 1/10 4964 days 7%
Omar Candon 8/10 4969 days 21%
Sanne 7/10 4972 days 19%
Schunanu 7/10 4982 days 19%
Marianne Astorp 9/10 4987 days 21%
Florian 5/10 4989 days 16%
allesca 7/10 5119 days 19%
Tim 8/10 5340 days 21%
Valerie Van Hemelrijck 7/10 5356 days 19%
Mike Kirchner 2/10 5357 days 9%
Bram-Jan M 7/10 5360 days 19%
Bo Moenstead 7/10 5370 days 19%
Beute Jacob 6/10 5374 days 18%
Holliger 5/10 5378 days 16%
anniest 9/10 5427 days 21%
Antje & Sascha Häusler 3/10 5427 days 11%
Richard Kesteleyn 5/10 5431 days 16%
ulrichk 10/10 5540 days 21%
LandR 10/10 5668 days 21%
LuukKarin 7/10 5669 days 19%
AnneliesK 5/10 5677 days 16%
LosItaly 7/10 5679 days 19%
Mick 8/10 5683 days 21%
HeideS 9/10 5686 days 21%
Zeeman 6/10 5686 days 18%
Anneleen 8/10 5698 days 21%
Jessica 7/10 5732 days 19%
De Kievit 5/10 5735 days 16%
Kirsten 10/10 5780 days 21%
Watermann 7/10 5784 days 19%
Liz 2/10 5807 days 9%
catzmagic 8/10 6061 days 21%
Roger and Heather Smith 10/10 6072 days 21%
Jim Curley 8/10 6079 days 21%
Tim 7/10 6107 days 19%
Gail 7/10 6113 days 19%
Jessica Callen 7/10 6269 days 19%
Woods Gary 9/10 6269 days 21%
Nancy Bill 8/10 6391 days 21%
beesom 4/10 6433 days 13%
Stefan 7/10 6441 days 19%
Gordon 8/10 6444 days 21%
Pope 9/10 6444 days 21%
Rolf 8/10 6445 days 21%
Nicole 7/10 6445 days 19%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Buried Village experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-3.40% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 64 days. However the Buried Village experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Buried Village experience has been adjusted for 200 days. Adjustments are according to the following table.

Days Adjustment
197 -3.35%
198 -3.37%
199 -3.38%
200 -3.40%
201 -3.42%
202 -3.44%
203 -3.45%

Balancing Adjustment

6.77% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

77%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.