Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Dunedin isite Visitor Information Centre.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
47 Valid Reviews
The Dunedin isite Visitor Information Centre experience has a total of 48 reviews. There are 47 valid reviews that are included when calculating the ranking score and 1 invalid review that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 47 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 20 |
|
43% |
| 9/10 | 12 |
|
26% |
| 8/10 | 11 |
|
23% |
| 7/10 | 1 |
|
2% |
| 6/10 | 2 |
|
4% |
| 5/10 | 1 |
|
2% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
89.36% Average
The raw data average (mean) for all the Dunedin isite Visitor Information Centre valid reviews is 89.36% and is based on 47 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
42 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 47 valid reviews, the experience has 42 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 42 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 17 |
|
40% |
| 9/10 | 12 |
|
29% |
| 8/10 | 10 |
|
24% |
| 7/10 | 1 |
|
2% |
| 6/10 | 1 |
|
2% |
| 5/10 | 1 |
|
2% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
89.52% Average
The raw data average (mean) for all the Dunedin isite Visitor Information Centre face-to-face reviews is 89.52% and is based on 42 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
89.50%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| S Weslake | 8/10 | 3086 days | 100% |
| Karolina Gren | 9/10 | 4547 days | 13% |
| Patricia Revel | 10/10 | 4548 days | 14% |
| Maria-Julia Frilaj | 9/10 | 4555 days | 13% |
| Marek Heiurich | 10/10 | 4556 days | 14% |
| Jana Rutkowski | 10/10 | 4564 days | 14% |
| Alexander Zimmer | 10/10 | 4583 days | 14% |
| Vera Kreipe | 8/10 | 4583 days | 13% |
| Kathrin Deichmann | 9/10 | 4583 days | 13% |
| Reto | 8/10 | 4592 days | 13% |
| David Forman | 8/10 | 4593 days | 13% |
| Lopez Anandine | 8/10 | 4595 days | 13% |
| Henrik Suefke | 9/10 | 4600 days | 13% |
| Alex Sheldon | 9/10 | 4603 days | 13% |
| Stefan Reutler | 9/10 | 4603 days | 13% |
| Lionel | 9/10 | 4610 days | 13% |
| Guillemette | 9/10 | 4610 days | 13% |
| Carina Borho | 10/10 | 4612 days | 14% |
| Julien de la lande | 10/10 | 4619 days | 14% |
| Aude Moulin | 10/10 | 4619 days | 14% |
| Magdalene Zech | 10/10 | 4627 days | 14% |
| Marco Newald | 8/10 | 4627 days | 13% |
| Trish Saunders | 9/10 | 4630 days | 13% |
| Reinhard Boettcher | 10/10 | 4643 days | 14% |
| Angelika Bottcher | 8/10 | 4643 days | 13% |
| Elly Zimmer | 10/10 | 4644 days | 14% |
| Bjorn Van Mulders | 10/10 | 4647 days | 14% |
| Kim Maertens | 8/10 | 4647 days | 13% |
| Marla Fogh | 9/10 | 4926 days | 13% |
| Pete Wilson | 8/10 | 4929 days | 13% |
| Stefanie Menz | 10/10 | 4930 days | 14% |
| Peer Krumrey | 10/10 | 4930 days | 14% |
| Katharina | 9/10 | 4930 days | 13% |
| Evelina Johansson | 8/10 | 4942 days | 13% |
| Sofia Anderson | 6/10 | 4942 days | 6% |
| Jill Fischer | 10/10 | 4943 days | 14% |
| Claire | 8/10 | 4943 days | 13% |
| Justin Leest | 10/10 | 4947 days | 14% |
| Katharina Littlemann | 5/10 | 4955 days | 0% |
| Willem de Jong | 9/10 | 4964 days | 13% |
| Mike Edwards | 10/10 | 5018 days | 14% |
| Bucher | 10/10 | 5018 days | 14% |
| N Zitscher | 10/10 | 5036 days | 14% |
| Lucie | 10/10 | 5038 days | 14% |
| Manuela and Thomas | 7/10 | 5039 days | 10% |
| Dagette | 6/10 | 5094 days | 6% |
| NZThor | 10/10 | 5094 days | 14% |
No Adjustment
Several adjustments to the weighted average may be added to improve relevancy and credibility. Dunedin isite Visitor Information Centre does not meet the criteria for any of these adjustments to apply.
1.07% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled folk are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
91%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.