Hey, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Shotover Canyon Swing.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
93 Valid Reviews
The Shotover Canyon Swing experience has a total of 94 reviews. There are 93 valid reviews that are included when calculating the ranking score and 1 invalid review that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 93 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 47 |
|
51% |
| 9/10 | 29 |
|
31% |
| 8/10 | 10 |
|
11% |
| 7/10 | 5 |
|
5% |
| 6/10 | 2 |
|
2% |
| 5/10 | 0 |
|
0% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
92.26% Average
The raw data average (mean) for all the Shotover Canyon Swing valid reviews is 92.26% and is based on 93 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
66 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 93 valid reviews, the experience has 66 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 66 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 29 |
|
44% |
| 9/10 | 20 |
|
30% |
| 8/10 | 10 |
|
15% |
| 7/10 | 5 |
|
8% |
| 6/10 | 2 |
|
3% |
| 5/10 | 0 |
|
0% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
90.45% Average
The raw data average (mean) for all the Shotover Canyon Swing face-to-face reviews is 90.45% and is based on 66 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
92.54%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Natasha Mokhtar | 9/10 | 3348 days | 100% |
| Y Atkinson | 9/10 | 3382 days | 96% |
| Sam Wolfe | 9/10 | 3398 days | 94% |
| Benedikt Suupt | 10/10 | 3455 days | 88% |
| Kosia | 9/10 | 3463 days | 86% |
| Nanna Overbeck | 10/10 | 3467 days | 86% |
| Ellie | 7/10 | 3722 days | 49% |
| Jana B | 9/10 | 3730 days | 53% |
| Jeeyoung Kim | 9/10 | 3730 days | 53% |
| Selina Frankenberger | 10/10 | 3754 days | 50% |
| Hannes Puediger | 10/10 | 3792 days | 46% |
| Toni Gabby | 10/10 | 3799 days | 45% |
| Dawn Mulligan | 8/10 | 4151 days | 0% |
| Tomas Shairi | 7/10 | 4471 days | 31% |
| Evyatar Karni | 10/10 | 4537 days | 36% |
| Gal Bero | 10/10 | 4537 days | 36% |
| Jesse Farrell | 9/10 | 4543 days | 35% |
| Orla Hughes | 9/10 | 4543 days | 35% |
| Anna Neuenfeldt | 6/10 | 4846 days | 27% |
| Laura vanGool | 10/10 | 5190 days | 36% |
| Fabian Germar | 7/10 | 5210 days | 31% |
| Linda Kosters | 10/10 | 5214 days | 36% |
| John O'Donnell | 10/10 | 5220 days | 36% |
| Devon Urlacher | 10/10 | 5228 days | 36% |
| Michael | 8/10 | 5302 days | 35% |
| Applejack | 10/10 | 5357 days | 36% |
| nathan_carr | 10/10 | 5357 days | 36% |
| cruisysue | 9/10 | 5418 days | 35% |
| Dexter | 10/10 | 5510 days | 36% |
| Jenny Hallebro | 6/10 | 5534 days | 27% |
| Tricia Goggin | 10/10 | 5563 days | 36% |
| taniadeanryanbrittany | 9/10 | 5571 days | 35% |
| Lauren Pestell | 9/10 | 5578 days | 35% |
| Jenny | 9/10 | 5600 days | 35% |
| kristy | 10/10 | 5752 days | 36% |
| freddles194 | 10/10 | 5783 days | 36% |
| Langers | 9/10 | 5844 days | 35% |
| garfield | 9/10 | 5875 days | 35% |
| Wyss A | 10/10 | 5917 days | 36% |
| Andy | 9/10 | 5926 days | 35% |
| vixnomads | 10/10 | 5936 days | 36% |
| Richard | 8/10 | 5940 days | 35% |
| kararina Kosten | 10/10 | 5958 days | 36% |
| meggles | 10/10 | 5964 days | 36% |
| Susi Schoetzler | 10/10 | 5984 days | 36% |
| TomL | 10/10 | 6056 days | 36% |
| EllieMiller | 10/10 | 6056 days | 36% |
| Samantha Williams | 10/10 | 6087 days | 36% |
| Charles Lyne | 10/10 | 6240 days | 36% |
| JosieL | 10/10 | 6270 days | 36% |
| Katie | 10/10 | 6270 days | 36% |
| johnst | 10/10 | 6270 days | 36% |
| eskim1018 | 10/10 | 6282 days | 36% |
| KatrinS | 10/10 | 6282 days | 36% |
| KurtL | 9/10 | 6288 days | 35% |
| CarinnaGermany | 10/10 | 6312 days | 36% |
| Traveller Girl | 10/10 | 6329 days | 36% |
| tommfuller | 9/10 | 6354 days | 35% |
| frisbeego | 10/10 | 6377 days | 36% |
| Ellen | 8/10 | 6383 days | 35% |
| Kylie | 7/10 | 6387 days | 31% |
| Con | 9/10 | 6388 days | 35% |
| Brian Spinks | 9/10 | 6389 days | 35% |
| Neil | 8/10 | 6389 days | 35% |
| P&L Mooney | 8/10 | 6445 days | 35% |
| David | 9/10 | 6447 days | 35% |
| Spike | 10/10 | 6476 days | 36% |
| Zoe Summers | 10/10 | 6482 days | 36% |
| Mike Dudey | 10/10 | 6552 days | 36% |
| Liz Brown | 10/10 | 6606 days | 36% |
| Florencia Cortese | 10/10 | 6612 days | 36% |
| Rachel | 9/10 | 6636 days | 35% |
| Anthony | 9/10 | 6650 days | 35% |
| Kieran Concarr | 8/10 | 6653 days | 35% |
| Ellie | 10/10 | 6663 days | 36% |
| Kristine Clemmensen Rotne | 10/10 | 6663 days | 36% |
| Laurie | 9/10 | 6681 days | 35% |
| Rebekah Holbrook | 10/10 | 6698 days | 36% |
| Joanna Roberts | 8/10 | 6706 days | 35% |
| Maria | 9/10 | 6713 days | 35% |
| holly parker | 9/10 | 6727 days | 35% |
| Vince | 9/10 | 6727 days | 35% |
| Floren | 10/10 | 6759 days | 36% |
| Wendy Williams | 9/10 | 6762 days | 35% |
| Hanna Tidebrant | 9/10 | 6837 days | 35% |
| Kim Tjornhed | 9/10 | 6837 days | 35% |
| Stefan | 8/10 | 6991 days | 35% |
| Jenny | 10/10 | 6994 days | 36% |
| NeilYeoman | 7/10 | 7007 days | 31% |
| Deloraine | 10/10 | 7007 days | 36% |
| AndrewEwen | 10/10 | 7025 days | 36% |
| MariaNorman | 10/10 | 7026 days | 36% |
| JuanPablo | 8/10 | 7059 days | 35% |
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Shotover Canyon Swing experience has plenty of reviews and does not meet the criteria for any adjustment.
-2.45% Adjustment
There may be an adjustment if this experience hasn't received any reviews within the last 106 days. However the Shotover Canyon Swing experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Shotover Canyon Swing experience has been adjusted for 200 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 197 | -2.42% |
| 198 | -2.43% |
| 199 | -2.44% |
| 200 | -2.45% |
| 201 | -2.46% |
| 202 | -2.48% |
| 203 | -2.49% |
| … | … |
0.99% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
91%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.