Ranking Score Explained

G'day, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Shotover Canyon Swing.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Shotover Canyon Swing

Valid Reviews

93 Valid Reviews

The Shotover Canyon Swing experience has a total of 94 reviews. There are 93 valid reviews that are included when calculating the ranking score and 1 invalid review that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 93 valid reviews:

Rating Count Percentage
10/10 47
51%
9/10 29
31%
8/10 10
11%
7/10 5
5%
6/10 2
2%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

92.26% Average

The raw data average (mean) for all the Shotover Canyon Swing valid reviews is 92.26% and is based on 93 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

66 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 93 valid reviews, the experience has 66 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 66 face-to-face reviews:

Rating Count Percentage
10/10 29
44%
9/10 20
30%
8/10 10
15%
7/10 5
8%
6/10 2
3%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

90.45% Average

The raw data average (mean) for all the Shotover Canyon Swing face-to-face reviews is 90.45% and is based on 66 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

92.52%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Natasha Mokhtar 9/10 3265 days 100%
Y Atkinson 9/10 3300 days 96%
Sam Wolfe 9/10 3316 days 94%
Benedikt Suupt 10/10 3373 days 88%
Kosia 9/10 3381 days 86%
Nanna Overbeck 10/10 3385 days 86%
Ellie 7/10 3640 days 48%
Jana B 9/10 3648 days 53%
Jeeyoung Kim 9/10 3648 days 53%
Selina Frankenberger 10/10 3672 days 50%
Hannes Puediger 10/10 3710 days 46%
Toni Gabby 10/10 3717 days 45%
Dawn Mulligan 8/10 4069 days 0%
Tomas Shairi 7/10 4389 days 21%
Evyatar Karni 10/10 4455 days 26%
Gal Bero 10/10 4455 days 26%
Jesse Farrell 9/10 4461 days 25%
Orla Hughes 9/10 4461 days 25%
Anna Neuenfeldt 6/10 4764 days 17%
Laura vanGool 10/10 5108 days 26%
Fabian Germar 7/10 5128 days 21%
Linda Kosters 10/10 5132 days 26%
John O'Donnell 10/10 5138 days 26%
Devon Urlacher 10/10 5146 days 26%
Michael 8/10 5220 days 25%
Applejack 10/10 5275 days 26%
nathan_carr 10/10 5275 days 26%
cruisysue 9/10 5336 days 25%
Dexter 10/10 5428 days 26%
Jenny Hallebro 6/10 5452 days 17%
Tricia Goggin 10/10 5481 days 26%
taniadeanryanbrittany 9/10 5489 days 25%
Lauren Pestell 9/10 5496 days 25%
Jenny 9/10 5518 days 25%
kristy 10/10 5670 days 26%
freddles194 10/10 5701 days 26%
Langers 9/10 5762 days 25%
garfield 9/10 5793 days 25%
Wyss A 10/10 5835 days 26%
Andy 9/10 5844 days 25%
vixnomads 10/10 5854 days 26%
Richard 8/10 5858 days 25%
kararina Kosten 10/10 5876 days 26%
meggles 10/10 5882 days 26%
Susi Schoetzler 10/10 5902 days 26%
TomL 10/10 5974 days 26%
EllieMiller 10/10 5974 days 26%
Samantha Williams 10/10 6005 days 26%
Charles Lyne 10/10 6158 days 26%
JosieL 10/10 6188 days 26%
Katie 10/10 6188 days 26%
johnst 10/10 6188 days 26%
eskim1018 10/10 6199 days 26%
KatrinS 10/10 6200 days 26%
KurtL 9/10 6206 days 25%
CarinnaGermany 10/10 6230 days 26%
Traveller Girl 10/10 6247 days 26%
tommfuller 9/10 6272 days 25%
frisbeego 10/10 6294 days 26%
Ellen 8/10 6301 days 25%
Kylie 7/10 6305 days 21%
Con 9/10 6306 days 25%
Brian Spinks 9/10 6306 days 25%
Neil 8/10 6307 days 25%
P&L Mooney 8/10 6362 days 25%
David 9/10 6365 days 25%
Spike 10/10 6394 days 26%
Zoe Summers 10/10 6400 days 26%
Mike Dudey 10/10 6469 days 26%
Liz Brown 10/10 6524 days 26%
Florencia Cortese 10/10 6530 days 26%
Rachel 9/10 6554 days 25%
Anthony 9/10 6568 days 25%
Kieran Concarr 8/10 6571 days 25%
Ellie 10/10 6581 days 26%
Kristine Clemmensen Rotne 10/10 6581 days 26%
Laurie 9/10 6599 days 25%
Rebekah Holbrook 10/10 6616 days 26%
Joanna Roberts 8/10 6624 days 25%
Maria 9/10 6631 days 25%
holly parker 9/10 6645 days 25%
Vince 9/10 6645 days 25%
Floren 10/10 6677 days 26%
Wendy Williams 9/10 6680 days 25%
Hanna Tidebrant 9/10 6755 days 25%
Kim Tjornhed 9/10 6755 days 25%
Stefan 8/10 6909 days 25%
Jenny 10/10 6912 days 26%
NeilYeoman 7/10 6925 days 21%
Deloraine 10/10 6925 days 26%
AndrewEwen 10/10 6943 days 26%
MariaNorman 10/10 6944 days 26%
JuanPablo 8/10 6977 days 25%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Shotover Canyon Swing experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-4.03% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 57 days. However the Shotover Canyon Swing experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Shotover Canyon Swing experience has been adjusted for 200 days. Adjustments are according to the following table.

Days Adjustment
197 -3.97%
198 -3.99%
199 -4.01%
200 -4.03%
201 -4.05%
202 -4.07%
203 -4.09%

Balancing Adjustment

1.22% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

90%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.