Ranking Score Explained

G'day, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Milford Sound Day Cruises.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Milford Sound Day Cruises

Valid Reviews

299 Valid Reviews

The Milford Sound Day Cruises experience has a total of 301 reviews. There are 299 valid reviews that are included when calculating the ranking score and 2 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 299 valid reviews:

Rating Count Percentage
10/10 87
29%
9/10 86
29%
8/10 77
26%
7/10 25
8%
6/10 14
5%
5/10 7
2%
4/10 1
0%
3/10 1
0%
2/10 0
0%
1/10 1
0%

85.69% Average

The raw data average (mean) for all the Milford Sound Day Cruises valid reviews is 85.69% and is based on 299 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

275 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 299 valid reviews, the experience has 275 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 275 face-to-face reviews:

Rating Count Percentage
10/10 78
28%
9/10 81
29%
8/10 72
26%
7/10 23
8%
6/10 13
5%
5/10 7
3%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 1
0%

85.82% Average

The raw data average (mean) for all the Milford Sound Day Cruises face-to-face reviews is 85.82% and is based on 275 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

86.51%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Geoff Steele 10/10 3093 days 100%
Brigitte CREPLET 9/10 3268 days 86%
Guillaume Deleuze 7/10 3330 days 76%
Jolien 8/10 3356 days 78%
Ignacio Muerza 10/10 3364 days 79%
Elien Dauwe 9/10 3374 days 77%
Louise Nicholls 9/10 3379 days 77%
Sebastian Braun 9/10 3379 days 77%
Eurard Achille 7/10 3382 days 72%
Brent Johnson 10/10 3398 days 76%
Huon 5/10 3615 days 45%
Timea Bagosi 9/10 3642 days 57%
Ben and Pauline 8/10 3654 days 55%
Anna Stoehr 10/10 3675 days 55%
Peter Hodgson 9/10 3676 days 54%
Herman Lubben 9/10 3682 days 54%
Jiri Benda 8/10 3995 days 29%
Jennifer Lerchbacher 9/10 4023 days 27%
Kristina Farkas 10/10 4023 days 28%
Tobias Becker 7/10 4050 days 24%
Sophia Kadel 9/10 4053 days 25%
Laura and Marie 8/10 4059 days 24%
Samuel Tohko 10/10 4081 days 23%
Andrew Kermode 10/10 4251 days 10%
Wouter Vanmoz 8/10 4357 days 2%
Laure Cops 8/10 4357 days 2%
Alexander Zimmer 9/10 4378 days 0%
Juliane 9/10 4385 days 39%
Laura Metz 9/10 4386 days 39%
Hubertus Thost 8/10 4386 days 39%
Luca Maria Willensrock 7/10 4395 days 37%
G Ballard 9/10 4399 days 39%
F Ballard 10/10 4399 days 40%
Sue L 10/10 4401 days 40%
Terry Seaman 8/10 4401 days 39%
Guillemette 9/10 4405 days 39%
Richard van den Bosch 9/10 4417 days 39%
Ina Daubenbuechel 9/10 4417 days 39%
Maya Bakker-deDreu 8/10 4422 days 39%
Anne and Steve Bartlett 9/10 4424 days 39%
Emeline Dupre 9/10 4433 days 39%
Elly Zimmer 9/10 4439 days 39%
Sven Woelk 10/10 4702 days 40%
Elizabeth Stenhouse 8/10 4707 days 39%
Jill Fischer 9/10 4738 days 39%
Jeanne Moustier 10/10 4779 days 40%
Martyn Kool 7/10 4814 days 37%
Andrea Wollmann 9/10 4815 days 39%
Leticia Martin 8/10 4819 days 39%
Franz Schueler 10/10 4820 days 40%
Knorr Bracher 8/10 4832 days 39%
Jacquemard 8/10 4833 days 39%
C Schaap 10/10 4839 days 40%
Monika Kneidl 10/10 5078 days 40%
Jessica Tilly 8/10 5078 days 39%
Robin Sable 8/10 5084 days 39%
Stephanie Spurr 7/10 5099 days 37%
J Jmal 10/10 5099 days 40%
Lucy Duffy 9/10 5106 days 39%
Wil de Kubber 8/10 5108 days 39%
Hans Duerst 8/10 5109 days 39%
Pete & Pat Etheridge 7/10 5112 days 37%
Beeny 8/10 5113 days 39%
Stephanie Brueck 6/10 5114 days 34%
Rob Gill 10/10 5116 days 40%
Rikke & Trine Bundgaard 8/10 5117 days 39%
Manuela Weber 8/10 5117 days 39%
Villa 8/10 5117 days 39%
David & Sue Lokkerbol 6/10 5118 days 34%
Markus & Miriam 8/10 5119 days 39%
Siegfried Krueger 10/10 5119 days 40%
Jurg Pfaendler 9/10 5120 days 39%
Rainer Schnell 8/10 5124 days 39%
Steve Goodyear 10/10 5124 days 40%
Chris & Jen Spencer 8/10 5143 days 39%
Monika & Roger 9/10 5145 days 39%
Alfred & Henrike 10/10 5157 days 40%
JBunn 7/10 5163 days 37%
Ross Cooke 10/10 5201 days 40%
Berry 10/10 5205 days 40%
Heather & Jenny 6/10 5209 days 34%
jenckes 6/10 5285 days 34%
GenH 8/10 5408 days 39%
Frank & Margot Best 9/10 5421 days 39%
Marc Edwards 10/10 5427 days 40%
Jon_and_Family 9/10 5438 days 39%
Becky Edney 10/10 5443 days 40%
Gordon Agent 10/10 5446 days 40%
Leroy Dimitri 10/10 5451 days 40%
Gunter 6/10 5452 days 34%
Daniel Kriecht 8/10 5452 days 39%
Sandra Milch 10/10 5453 days 40%
L Wright 8/10 5453 days 39%
noname 8/10 5454 days 39%
Richard Dudfield 10/10 5455 days 40%
Michel Monnin 9/10 5455 days 39%
Urs and Isabella 9/10 5456 days 39%
Thomas 10/10 5456 days 40%
Richard Gallichan 9/10 5456 days 39%
Jean Barker 8/10 5456 days 39%
Karin Kueng 6/10 5457 days 34%
Juergen Wolf 9/10 5459 days 39%
Juliane Kleiu 10/10 5459 days 40%
Malcolm McLean 10/10 5459 days 40%
Nathalie Verzeletti 8/10 5459 days 39%
Rebecca Johnston 8/10 5460 days 39%
David Mellard 10/10 5461 days 40%
Tricia Goggin 8/10 5461 days 39%
Lisa 9/10 5461 days 39%
Monique 8/10 5461 days 39%
Keith Ogley 8/10 5463 days 39%
Laurent Michon 8/10 5467 days 39%
Jack Vermeidem 9/10 5467 days 39%
Alan Munday 10/10 5467 days 40%
Ebi & Beate 10/10 5469 days 40%
Binita 4/10 5469 days 26%
A Dekker 8/10 5469 days 39%
John Gray 10/10 5470 days 40%
Gert Vogelaers 8/10 5472 days 39%
Alice 7/10 5473 days 37%
Manu & Gabi 10/10 5474 days 40%
Sandra 9/10 5474 days 39%
James Jackson 9/10 5487 days 39%
John Price 10/10 5487 days 40%
Fabian 8/10 5488 days 39%
Robert Cox 9/10 5488 days 39%
Sarraute 9/10 5489 days 39%
Webster 9/10 5490 days 39%
Derek Archibald 9/10 5490 days 39%
D Hoekstra 10/10 5492 days 40%
Ellen Thompson 10/10 5492 days 40%
Leontine van Laar 8/10 5492 days 39%
Karen Phillips 8/10 5494 days 39%
Ashleigh Buckley 8/10 5497 days 39%
Rosey834 8/10 5528 days 39%
dollimyxture 8/10 5528 days 39%
JudyandAndre 10/10 5528 days 40%
hendrik king 8/10 5528 days 39%
Julie 10/10 5589 days 40%
jenny_nitschke 10/10 5712 days 40%
Lomas 10/10 5764 days 40%
Stephan Imartina 6/10 5769 days 34%
Peter Aerborg 8/10 5770 days 39%
jenniferuk 7/10 5773 days 37%
Peter and Hilda 10/10 5803 days 40%
Hana Vokata 7/10 5808 days 37%
Don & Geraldine 10/10 5809 days 40%
Marg 8/10 5809 days 39%
Corine van Been 8/10 5816 days 39%
maggie Webster 10/10 5820 days 40%
katrina Marshall 9/10 5820 days 39%
Schumacher 9/10 5821 days 39%
Bowness 10/10 5821 days 40%
s_butler 10/10 5822 days 40%
Gerald Veldink 8/10 5822 days 39%
Evans 8/10 5822 days 39%
Marcia & Bruce 10/10 5824 days 40%
Benedict Fluthman 9/10 5824 days 39%
Ingrid Zell 9/10 5825 days 39%
R Bakker 8/10 5825 days 39%
Marcus Kippner 9/10 5825 days 39%
Bert Meuleuorijks 7/10 5830 days 37%
Rod C 9/10 5832 days 39%
Yasmin Abrahams 8/10 5836 days 39%
Rob 9/10 5836 days 39%
Claudia 9/10 5841 days 39%
Nicola 7/10 5843 days 37%
Brian Morris 9/10 5843 days 39%
Max Mareen 9/10 5843 days 39%
Dieter Groscurth 10/10 5844 days 40%
Wilbert Germ 9/10 5847 days 39%
T. Timmers 7/10 5848 days 37%
Vincente Garrido 6/10 5857 days 34%
Johanna X 9/10 5857 days 39%
R Gilge 10/10 5858 days 40%
Susan Hitchins 9/10 5858 days 39%
Dick Rosman 6/10 5858 days 34%
Rachel & Barak 8/10 5860 days 39%
Ingrid Overes 7/10 5861 days 37%
Yvonne Ing 10/10 5861 days 40%
Anne Fri 8/10 5861 days 39%
Chance McGuire 10/10 5862 days 40%
S Luis Van Oler 8/10 5867 days 39%
E.M. Prideaux 10/10 5876 days 40%
Conor Coyle 5/10 5879 days 30%
Yvonne German 8/10 5879 days 39%
Mike 9/10 5908 days 39%
mariak 7/10 5910 days 37%
martint 10/10 5917 days 40%
Debbie Rathbone 5/10 5931 days 30%
katharina 6/10 5934 days 34%
Cyriel Schacken 8/10 5934 days 39%
X Neils 8/10 5946 days 39%
Sara Reekmans 8/10 5947 days 39%
nancyburns 10/10 5954 days 40%
Beth Lenoble 9/10 5985 days 39%
Ritag 9/10 6040 days 39%
simonsandra 8/10 6041 days 39%
terryd 7/10 6046 days 37%
Emear Donnelly 9/10 6089 days 39%
HerbertH 7/10 6160 days 37%
KarinS 9/10 6161 days 39%
Abby 8/10 6168 days 39%
annysp 9/10 6168 days 39%
Van Lent 9/10 6170 days 39%
HovingL 8/10 6180 days 39%
Enno Brehm 5/10 6180 days 30%
DimitriD 9/10 6185 days 39%
FramiskaH 7/10 6186 days 37%
AnjaC 10/10 6186 days 40%
Lars Haf 10/10 6186 days 40%
JaninaF 9/10 6186 days 39%
AnjaChrist 10/10 6186 days 40%
Edcan 10/10 6186 days 40%
RebeccaD1 9/10 6187 days 39%
Gil 7/10 6187 days 37%
MikeS 10/10 6188 days 40%
Francesca Sabat 7/10 6190 days 37%
GraceB 6/10 6190 days 34%
Doll 7/10 6192 days 37%
Rene 9/10 6192 days 39%
Dorothee 9/10 6192 days 39%
Zdenek 9/10 6192 days 39%
BrzezinskaM 10/10 6193 days 40%
AndreB 10/10 6193 days 40%
Donna 10/10 6193 days 40%
TammyH 9/10 6194 days 39%
Linda 5/10 6200 days 30%
Phillip 1/10 6200 days 16%
Susan 9/10 6200 days 39%
GrahamM1 10/10 6201 days 40%
CarstenU 10/10 6202 days 40%
JetteG 10/10 6202 days 40%
GingerPrince 8/10 6202 days 39%
VacherD 8/10 6203 days 39%
Brian 9/10 6207 days 39%
RandiL 7/10 6210 days 37%
CarinnaGermany 8/10 6210 days 39%
Rachel 10/10 6217 days 40%
Claire 10/10 6217 days 40%
Raphael 8/10 6225 days 39%
Caroline 10/10 6225 days 40%
Denk 9/10 6230 days 39%
Pia 9/10 6234 days 39%
David 8/10 6241 days 39%
Johann 10/10 6245 days 40%
Carina 10/10 6247 days 40%
Maria 8/10 6281 days 39%
Mat 6/10 6285 days 34%
midlands_missus 10/10 6290 days 40%
Charlotta Halfwordson 10/10 6299 days 40%
Mary 10/10 6303 days 40%
Atsuko 8/10 6375 days 39%
Mikel 9/10 6408 days 39%
Sarah 8/10 6417 days 39%
Jim Summers 8/10 6417 days 39%
Astrid Snippe 9/10 6510 days 39%
James Gibbs 8/10 6510 days 39%
Meike Biel 5/10 6518 days 30%
Rachel 9/10 6534 days 39%
Naoko 9/10 6534 days 39%
Franz 9/10 6539 days 39%
George Jeffs 10/10 6547 days 40%
Jacob 9/10 6551 days 39%
Stuart Bartram 9/10 6551 days 39%
Lisa Tame 9/10 6555 days 39%
Wolfgang 9/10 6555 days 39%
Greg & Lynette 10/10 6561 days 40%
Omri Hasson 8/10 6565 days 39%
D.A. Mulder 9/10 6567 days 39%
Wendy Lomas 10/10 6577 days 40%
Bronwyn Gaby 9/10 6614 days 39%
Floren 10/10 6657 days 40%
Rob Boston 3/10 6716 days 22%
Patricia Leighton 10/10 6770 days 40%
Svenja 8/10 6884 days 39%
Sue 10/10 6886 days 40%
Akiko&Shibotsu 9/10 6886 days 39%
Adi 9/10 6894 days 39%
Cat 9/10 6898 days 39%
Katie 6/10 6901 days 34%
Raul 10/10 6903 days 40%
IdanNakash 8/10 6904 days 39%
Sandra 10/10 6905 days 40%
TeamFlorida 10/10 6905 days 40%
Pam Rose 10/10 6908 days 40%
Fenke 8/10 6910 days 39%
Bas 8/10 6910 days 39%
John Beirne 9/10 6922 days 39%
Jennifer 7/10 6922 days 37%
Rachel 6/10 6922 days 34%
Jacobien 10/10 6938 days 40%
Henrich 8/10 6943 days 39%
Jim 10/10 6944 days 40%
Messing 5/10 6946 days 30%
Marriott 10/10 6946 days 40%
Liz 9/10 6946 days 39%
Ian 7/10 6950 days 37%
pfiffner 9/10 6950 days 39%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Milford Sound Day Cruises experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-4.15% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 53 days. However the Milford Sound Day Cruises experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Milford Sound Day Cruises experience has been adjusted for 200 days. Adjustments are according to the following table.

Days Adjustment
197 -4.08%
198 -4.10%
199 -4.13%
200 -4.15%
201 -4.17%
202 -4.19%
203 -4.21%

Balancing Adjustment

2.39% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

85%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.