Ranking Score Explained

Hi there, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Cape Reinga Day Tour.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Nick Morrison's avatar

Nick Morrison

Rankers owner

Cape Reinga Day Tour

Valid Reviews

39 Valid Reviews

The Cape Reinga Day Tour experience has a total of 39 valid reviews. There are no invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 39 valid reviews:

Rating Count Percentage
10/10 15
38%
9/10 11
28%
8/10 9
23%
7/10 2
5%
6/10 1
3%
5/10 1
3%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

88.72% Average

The raw data average (mean) for all the Cape Reinga Day Tour valid reviews is 88.72% and is based on 39 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

30 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 39 valid reviews, the experience has 30 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 30 face-to-face reviews:

Rating Count Percentage
10/10 12
40%
9/10 9
30%
8/10 7
23%
7/10 0
0%
6/10 1
3%
5/10 1
3%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

89.33% Average

The raw data average (mean) for all the Cape Reinga Day Tour face-to-face reviews is 89.33% and is based on 30 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

89.02%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Malena 10/10 3516 days 0%
hayesad 9/10 3882 days 100%
annett 9/10 4322 days 100%
Jerry 7/10 4367 days 88%
Andrew 7/10 4581 days 88%
Garnet Watson 10/10 4599 days 100%
Krapels 8/10 4605 days 93%
Tom 9/10 4614 days 100%
ChristopherD 10/10 4615 days 100%
Amanda Williams 9/10 4621 days 100%
NicoleK 5/10 4622 days 74%
MichelleP 10/10 4628 days 100%
DanielMexico 10/10 4628 days 100%
StefanieW 10/10 4631 days 100%
Yuko 8/10 4631 days 93%
Hans 9/10 4653 days 100%
Liz 8/10 4653 days 93%
Kathrin 9/10 4654 days 100%
Marie 10/10 4715 days 100%
Sarah Rushton 10/10 4805 days 100%
Katie Wise 10/10 4813 days 100%
Tom 8/10 4965 days 93%
seabreeze8 10/10 4992 days 100%
paulonline 8/10 4999 days 93%
melissa1 10/10 5004 days 100%
Sandra Gustafson 9/10 5023 days 100%
Gav 6/10 5028 days 77%
Stuart Weavers 10/10 5058 days 100%
Samuel Brejeon 9/10 5066 days 100%
Sophie 9/10 5304 days 100%
Sandra 8/10 5305 days 93%
Birte 8/10 5317 days 93%
Lorraine 10/10 5317 days 100%
Jack 10/10 5317 days 100%
Sean 9/10 5321 days 100%
Marcus 10/10 5321 days 100%
beesom 8/10 5347 days 93%
Paul 9/10 5359 days 100%
purplekat99 8/10 5371 days 93%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Cape Reinga Day Tour experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-3.58% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 59 days. However the Cape Reinga Day Tour experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Cape Reinga Day Tour experience has been adjusted for 200 days. Adjustments are according to the following table.

Days Adjustment
197 -3.53%
198 -3.55%
199 -3.57%
200 -3.58%
201 -3.60%
202 -3.62%
203 -3.64%

Final Ranking Score

85%

The final ranking score once adjustments and rounding has been applied. This value is cached and recalculated each day. Therefore it may not be precisely accurate based on the other values presented.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz.