Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for The Redwoods.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

The Redwoods

Valid Reviews

77 Valid Reviews

The The Redwoods experience has a total of 78 reviews. There are 77 valid reviews that are included when calculating the ranking score and 1 invalid review that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 77 valid reviews:

Rating Count Percentage
10/10 25
32%
9/10 19
25%
8/10 14
18%
7/10 7
9%
6/10 8
10%
5/10 2
3%
4/10 1
1%
3/10 0
0%
2/10 0
0%
1/10 1
1%

83.77% Average

The raw data average (mean) for all the The Redwoods valid reviews is 83.77% and is based on 77 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

67 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 77 valid reviews, the experience has 67 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 67 face-to-face reviews:

Rating Count Percentage
10/10 21
31%
9/10 16
24%
8/10 13
19%
7/10 7
10%
6/10 6
9%
5/10 2
3%
4/10 1
1%
3/10 0
0%
2/10 0
0%
1/10 1
1%

83.28% Average

The raw data average (mean) for all the The Redwoods face-to-face reviews is 83.28% and is based on 67 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

86.31%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Mike Fricker 10/10 2869 days 100%
Mike Fricker 10/10 2869 days 100%
Chloe B 10/10 3112 days 81%
Rado Hank 9/10 3168 days 76%
Michel and Susanne 10/10 3428 days 57%
Francesca Scott 10/10 3454 days 54%
Signe Frank-Lassoe 10/10 3455 days 54%
Thomas Kindler 9/10 3462 days 53%
Antoine 10/10 3490 days 52%
Jonathan Verschuuren 7/10 3493 days 47%
Maaike 7/10 3497 days 46%
Suzannah Hill 9/10 3503 days 50%
Tim 8/10 3514 days 48%
Jendrik 8/10 3514 days 48%
Maria Eriksson 9/10 3514 days 49%
Susanne 9/10 3515 days 49%
Josh Bird 6/10 3516 days 40%
Jemima Brown 7/10 3516 days 45%
Tome 9/10 3520 days 49%
Leonie Brabers 7/10 3531 days 44%
Evan Lloyd 9/10 3535 days 48%
tinagermany111 10/10 3569 days 46%
Jacqui Sinclair 10/10 3661 days 38%
Menguy Thibault 8/10 3754 days 30%
Susanne Breudel 9/10 3759 days 30%
Antonia Gillett 10/10 3773 days 30%
Jeanne Minor 10/10 3773 days 30%
Jonathan Foskett 9/10 3778 days 29%
Pat Dye 8/10 3780 days 28%
Ruben Toorwe 6/10 3789 days 22%
Daniel 8/10 3791 days 27%
Kay Radloft 5/10 3803 days 17%
Patrick Baritz 5/10 3818 days 16%
Leanna Wyer 10/10 3819 days 26%
Matte Stemkowitz 6/10 3822 days 20%
Mikkel Palleson 1/10 3824 days 0%
Chris Simpson 9/10 3833 days 25%
Iwona 6/10 3863 days 17%
Ahmed Mohsen Aly 6/10 3903 days 14%
Suzanne Vermeulen 6/10 3935 days 12%
Zuzana Holubova 6/10 4485 days 17%
Laina Black 8/10 4513 days 21%
Ricky White 9/10 4513 days 22%
Kathi 9/10 4514 days 22%
Derek 8/10 4524 days 21%
Rebecca Alt 10/10 4576 days 22%
Romina Bolz 7/10 4578 days 19%
Katya Verikaitis 8/10 4872 days 21%
Gale Willcocks 9/10 4872 days 22%
Ken Richardson 10/10 4872 days 22%
Julian Roots 9/10 4879 days 22%
Timo Maschke 10/10 4960 days 22%
Birds Tubbs 10/10 5229 days 22%
Hannah Bean 10/10 5255 days 22%
Jim Addicott 10/10 5257 days 22%
Stefan 8/10 5258 days 21%
Mark & Beth Kaufman 8/10 5339 days 21%
Lardy 8/10 5352 days 21%
Matthew Franklin 7/10 5612 days 19%
Anita Aleva 10/10 5622 days 22%
Andrew Koster 10/10 5623 days 22%
mr Schumader 8/10 5624 days 21%
Stefan Morris 4/10 5629 days 8%
Petersen 10/10 5631 days 22%
C Gobl 10/10 5637 days 22%
TheBigLebowski 9/10 5669 days 22%
pipling 9/10 5700 days 22%
Grant 10/10 5896 days 22%
kempt 8/10 5914 days 21%
Family_Thomsen 10/10 5957 days 22%
Andy & Louise Dutton 9/10 5962 days 22%
Will Jemma 9/10 5988 days 22%
Irene Turley 7/10 5998 days 19%
Mike Kirchner 6/10 5999 days 17%
Sandie Chan 10/10 6049 days 22%
robineth 9/10 6058 days 22%
Lionel Mouesca 8/10 6077 days 21%

Adjustments

No Adjustment

Several adjustments to the weighted average may be added to improve relevancy and credibility. The Redwoods does not meet the criteria for any of these adjustments to apply.

Balancing Adjustment

1.58% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled folk are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

88%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.