Ranking Score Explained

Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for The Redwoods.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

The Redwoods

Valid Reviews

77 Valid Reviews

The The Redwoods experience has a total of 78 reviews. There are 77 valid reviews that are included when calculating the ranking score and 1 invalid review that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 77 valid reviews:

Rating Count Percentage
10/10 25
32%
9/10 19
25%
8/10 14
18%
7/10 7
9%
6/10 8
10%
5/10 2
3%
4/10 1
1%
3/10 0
0%
2/10 0
0%
1/10 1
1%

83.77% Average

The raw data average (mean) for all the The Redwoods valid reviews is 83.77% and is based on 77 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

67 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 77 valid reviews, the experience has 67 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 67 face-to-face reviews:

Rating Count Percentage
10/10 21
31%
9/10 16
24%
8/10 13
19%
7/10 7
10%
6/10 6
9%
5/10 2
3%
4/10 1
1%
3/10 0
0%
2/10 0
0%
1/10 1
1%

83.28% Average

The raw data average (mean) for all the The Redwoods face-to-face reviews is 83.28% and is based on 67 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

86.18%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Mike Fricker 10/10 2809 days 100%
Mike Fricker 10/10 2809 days 100%
Chloe B 10/10 3052 days 82%
Rado Hank 9/10 3109 days 76%
Michel and Susanne 10/10 3369 days 58%
Francesca Scott 10/10 3395 days 56%
Signe Frank-Lassoe 10/10 3396 days 56%
Thomas Kindler 9/10 3403 days 54%
Antoine 10/10 3431 days 53%
Jonathan Verschuuren 7/10 3434 days 48%
Maaike 7/10 3438 days 47%
Suzannah Hill 9/10 3444 days 51%
Tim 8/10 3455 days 50%
Jendrik 8/10 3455 days 50%
Maria Eriksson 9/10 3455 days 50%
Susanne 9/10 3456 days 50%
Josh Bird 6/10 3457 days 41%
Jemima Brown 7/10 3457 days 46%
Tome 9/10 3461 days 50%
Leonie Brabers 7/10 3472 days 45%
Evan Lloyd 9/10 3476 days 49%
tinagermany111 10/10 3509 days 47%
Jacqui Sinclair 10/10 3601 days 40%
Menguy Thibault 8/10 3695 days 32%
Susanne Breudel 9/10 3700 days 32%
Antonia Gillett 10/10 3714 days 32%
Jeanne Minor 10/10 3714 days 32%
Jonathan Foskett 9/10 3719 days 31%
Pat Dye 8/10 3721 days 30%
Ruben Toorwe 6/10 3730 days 23%
Daniel 8/10 3732 days 29%
Kay Radloft 5/10 3744 days 18%
Patrick Baritz 5/10 3759 days 17%
Leanna Wyer 10/10 3760 days 28%
Matte Stemkowitz 6/10 3763 days 21%
Mikkel Palleson 1/10 3765 days 0%
Chris Simpson 9/10 3774 days 27%
Iwona 6/10 3804 days 19%
Ahmed Mohsen Aly 6/10 3844 days 16%
Suzanne Vermeulen 6/10 3875 days 14%
Zuzana Holubova 6/10 4426 days 14%
Laina Black 8/10 4454 days 19%
Ricky White 9/10 4454 days 19%
Kathi 9/10 4455 days 19%
Derek 8/10 4465 days 19%
Rebecca Alt 10/10 4517 days 20%
Romina Bolz 7/10 4519 days 17%
Katya Verikaitis 8/10 4813 days 19%
Gale Willcocks 9/10 4813 days 19%
Ken Richardson 10/10 4813 days 20%
Julian Roots 9/10 4820 days 19%
Timo Maschke 10/10 4901 days 20%
Birds Tubbs 10/10 5170 days 20%
Hannah Bean 10/10 5196 days 20%
Jim Addicott 10/10 5198 days 20%
Stefan 8/10 5199 days 19%
Mark & Beth Kaufman 8/10 5280 days 19%
Lardy 8/10 5293 days 19%
Matthew Franklin 7/10 5553 days 17%
Anita Aleva 10/10 5563 days 20%
Andrew Koster 10/10 5564 days 20%
mr Schumader 8/10 5565 days 19%
Stefan Morris 4/10 5570 days 6%
Petersen 10/10 5572 days 20%
C Gobl 10/10 5578 days 20%
TheBigLebowski 9/10 5610 days 19%
pipling 9/10 5641 days 19%
Grant 10/10 5836 days 20%
kempt 8/10 5854 days 19%
Family_Thomsen 10/10 5898 days 20%
Andy & Louise Dutton 9/10 5903 days 19%
Will Jemma 9/10 5929 days 19%
Irene Turley 7/10 5939 days 17%
Mike Kirchner 6/10 5940 days 14%
Sandie Chan 10/10 5990 days 20%
robineth 9/10 5999 days 19%
Lionel Mouesca 8/10 6018 days 19%

Adjustments

No Adjustment

Several adjustments to the weighted average may be added to improve relevancy and credibility. The Redwoods does not meet the criteria for any of these adjustments to apply.

Balancing Adjustment

1.60% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled folk are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

88%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.