Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for The Redwoods.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

The Redwoods

Valid Reviews

77 Valid Reviews

The The Redwoods experience has a total of 78 reviews. There are 77 valid reviews that are included when calculating the ranking score and 1 invalid review that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 77 valid reviews:

Rating Count Percentage
10/10 25
32%
9/10 19
25%
8/10 14
18%
7/10 7
9%
6/10 8
10%
5/10 2
3%
4/10 1
1%
3/10 0
0%
2/10 0
0%
1/10 1
1%

83.77% Average

The raw data average (mean) for all the The Redwoods valid reviews is 83.77% and is based on 77 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

67 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 77 valid reviews, the experience has 67 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 67 face-to-face reviews:

Rating Count Percentage
10/10 21
31%
9/10 16
24%
8/10 13
19%
7/10 7
10%
6/10 6
9%
5/10 2
3%
4/10 1
1%
3/10 0
0%
2/10 0
0%
1/10 1
1%

83.28% Average

The raw data average (mean) for all the The Redwoods face-to-face reviews is 83.28% and is based on 67 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

86.38%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Mike Fricker 10/10 2898 days 100%
Mike Fricker 10/10 2898 days 100%
Chloe B 10/10 3140 days 81%
Rado Hank 9/10 3197 days 75%
Michel and Susanne 10/10 3457 days 56%
Francesca Scott 10/10 3483 days 54%
Signe Frank-Lassoe 10/10 3484 days 54%
Thomas Kindler 9/10 3491 days 53%
Antoine 10/10 3519 days 51%
Jonathan Verschuuren 7/10 3522 days 46%
Maaike 7/10 3526 days 46%
Suzannah Hill 9/10 3532 days 49%
Tim 8/10 3543 days 48%
Jendrik 8/10 3543 days 48%
Maria Eriksson 9/10 3543 days 48%
Susanne 9/10 3544 days 48%
Josh Bird 6/10 3545 days 40%
Jemima Brown 7/10 3545 days 44%
Tome 9/10 3549 days 48%
Leonie Brabers 7/10 3560 days 43%
Evan Lloyd 9/10 3564 days 47%
tinagermany111 10/10 3597 days 45%
Jacqui Sinclair 10/10 3690 days 38%
Menguy Thibault 8/10 3783 days 29%
Susanne Breudel 9/10 3788 days 29%
Antonia Gillett 10/10 3802 days 29%
Jeanne Minor 10/10 3802 days 29%
Jonathan Foskett 9/10 3807 days 28%
Pat Dye 8/10 3809 days 27%
Ruben Toorwe 6/10 3818 days 21%
Daniel 8/10 3820 days 26%
Kay Radloft 5/10 3832 days 16%
Patrick Baritz 5/10 3847 days 15%
Leanna Wyer 10/10 3848 days 25%
Matte Stemkowitz 6/10 3851 days 19%
Mikkel Palleson 1/10 3853 days 0%
Chris Simpson 9/10 3862 days 24%
Iwona 6/10 3892 days 16%
Ahmed Mohsen Aly 6/10 3932 days 14%
Suzanne Vermeulen 6/10 3963 days 11%
Zuzana Holubova 6/10 4514 days 18%
Laina Black 8/10 4542 days 23%
Ricky White 9/10 4542 days 23%
Kathi 9/10 4543 days 23%
Derek 8/10 4553 days 23%
Rebecca Alt 10/10 4605 days 23%
Romina Bolz 7/10 4607 days 21%
Katya Verikaitis 8/10 4901 days 23%
Gale Willcocks 9/10 4901 days 23%
Ken Richardson 10/10 4901 days 23%
Julian Roots 9/10 4908 days 23%
Timo Maschke 10/10 4989 days 23%
Birds Tubbs 10/10 5258 days 23%
Hannah Bean 10/10 5284 days 23%
Jim Addicott 10/10 5286 days 23%
Stefan 8/10 5287 days 23%
Mark & Beth Kaufman 8/10 5368 days 23%
Lardy 8/10 5381 days 23%
Matthew Franklin 7/10 5641 days 21%
Anita Aleva 10/10 5651 days 23%
Andrew Koster 10/10 5652 days 23%
mr Schumader 8/10 5653 days 23%
Stefan Morris 4/10 5658 days 9%
Petersen 10/10 5660 days 23%
C Gobl 10/10 5666 days 23%
TheBigLebowski 9/10 5698 days 23%
pipling 9/10 5729 days 23%
Grant 10/10 5925 days 23%
kempt 8/10 5943 days 23%
Family_Thomsen 10/10 5986 days 23%
Andy & Louise Dutton 9/10 5991 days 23%
Will Jemma 9/10 6017 days 23%
Irene Turley 7/10 6027 days 21%
Mike Kirchner 6/10 6028 days 18%
Sandie Chan 10/10 6078 days 23%
robineth 9/10 6087 days 23%
Lionel Mouesca 8/10 6106 days 23%

Adjustments

No Adjustment

Several adjustments to the weighted average may be added to improve relevancy and credibility. The Redwoods does not meet the criteria for any of these adjustments to apply.

Balancing Adjustment

1.56% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled folk are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

88%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.