Hey, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for The Redwoods.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
The Redwoods
Valid Reviews
77 Valid Reviews
The The Redwoods experience has a total of 78 reviews. There are 77 valid reviews that are included when calculating the ranking score and 1 invalid review that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 77 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 25 |
|
32% |
| 9/10 | 19 |
|
25% |
| 8/10 | 14 |
|
18% |
| 7/10 | 7 |
|
9% |
| 6/10 | 8 |
|
10% |
| 5/10 | 2 |
|
3% |
| 4/10 | 1 |
|
1% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 1 |
|
1% |
83.77% Average
The raw data average (mean) for all the The Redwoods valid reviews is 83.77% and is based on 77 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
Face-to-Face Reviews
67 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 77 valid reviews, the experience has 67 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 67 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 21 |
|
31% |
| 9/10 | 16 |
|
24% |
| 8/10 | 13 |
|
19% |
| 7/10 | 7 |
|
10% |
| 6/10 | 6 |
|
9% |
| 5/10 | 2 |
|
3% |
| 4/10 | 1 |
|
1% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 1 |
|
1% |
83.28% Average
The raw data average (mean) for all the The Redwoods face-to-face reviews is 83.28% and is based on 67 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
Weighted Average
86.17%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Mike Fricker | 10/10 | 2693 days | 100% |
| Mike Fricker | 10/10 | 2693 days | 100% |
| Chloe B | 10/10 | 2936 days | 85% |
| Rado Hank | 9/10 | 2992 days | 81% |
| Michel and Susanne | 10/10 | 3252 days | 66% |
| Francesca Scott | 10/10 | 3278 days | 65% |
| Signe Frank-Lassoe | 10/10 | 3279 days | 65% |
| Thomas Kindler | 9/10 | 3286 days | 64% |
| Antoine | 10/10 | 3314 days | 62% |
| Jonathan Verschuuren | 7/10 | 3317 days | 58% |
| Maaike | 7/10 | 3321 days | 58% |
| Suzannah Hill | 9/10 | 3327 days | 61% |
| Tim | 8/10 | 3338 days | 60% |
| Jendrik | 8/10 | 3338 days | 60% |
| Maria Eriksson | 9/10 | 3338 days | 60% |
| Susanne | 9/10 | 3339 days | 60% |
| Josh Bird | 6/10 | 3340 days | 52% |
| Jemima Brown | 7/10 | 3340 days | 57% |
| Tome | 9/10 | 3344 days | 60% |
| Leonie Brabers | 7/10 | 3355 days | 56% |
| Evan Lloyd | 9/10 | 3359 days | 59% |
| tinagermany111 | 10/10 | 3393 days | 58% |
| Jacqui Sinclair | 10/10 | 3485 days | 52% |
| Menguy Thibault | 8/10 | 3578 days | 46% |
| Susanne Breudel | 9/10 | 3583 days | 46% |
| Antonia Gillett | 10/10 | 3597 days | 45% |
| Jeanne Minor | 10/10 | 3597 days | 45% |
| Jonathan Foskett | 9/10 | 3602 days | 45% |
| Pat Dye | 8/10 | 3604 days | 44% |
| Ruben Toorwe | 6/10 | 3613 days | 38% |
| Daniel | 8/10 | 3615 days | 43% |
| Kay Radloft | 5/10 | 3627 days | 33% |
| Patrick Baritz | 5/10 | 3642 days | 32% |
| Leanna Wyer | 10/10 | 3643 days | 43% |
| Matte Stemkowitz | 6/10 | 3646 days | 36% |
| Mikkel Palleson | 1/10 | 3648 days | 16% |
| Chris Simpson | 9/10 | 3657 days | 41% |
| Iwona | 6/10 | 3687 days | 34% |
| Ahmed Mohsen Aly | 6/10 | 3727 days | 32% |
| Suzanne Vermeulen | 6/10 | 3759 days | 30% |
| Zuzana Holubova | 6/10 | 4309 days | 2% |
| Laina Black | 8/10 | 4337 days | 1% |
| Ricky White | 9/10 | 4337 days | 1% |
| Kathi | 9/10 | 4338 days | 1% |
| Derek | 8/10 | 4348 days | 0% |
| Rebecca Alt | 10/10 | 4400 days | 29% |
| Romina Bolz | 7/10 | 4402 days | 27% |
| Katya Verikaitis | 8/10 | 4696 days | 28% |
| Gale Willcocks | 9/10 | 4696 days | 29% |
| Ken Richardson | 10/10 | 4696 days | 29% |
| Julian Roots | 9/10 | 4703 days | 29% |
| Timo Maschke | 10/10 | 4784 days | 29% |
| Birds Tubbs | 10/10 | 5053 days | 29% |
| Hannah Bean | 10/10 | 5079 days | 29% |
| Jim Addicott | 10/10 | 5081 days | 29% |
| Stefan | 8/10 | 5082 days | 28% |
| Mark & Beth Kaufman | 8/10 | 5163 days | 28% |
| Lardy | 8/10 | 5176 days | 28% |
| Matthew Franklin | 7/10 | 5436 days | 27% |
| Anita Aleva | 10/10 | 5446 days | 29% |
| Andrew Koster | 10/10 | 5447 days | 29% |
| mr Schumader | 8/10 | 5448 days | 28% |
| Stefan Morris | 4/10 | 5453 days | 18% |
| Petersen | 10/10 | 5455 days | 29% |
| C Gobl | 10/10 | 5461 days | 29% |
| TheBigLebowski | 9/10 | 5493 days | 29% |
| pipling | 9/10 | 5524 days | 29% |
| Grant | 10/10 | 5720 days | 29% |
| kempt | 8/10 | 5738 days | 28% |
| Family_Thomsen | 10/10 | 5781 days | 29% |
| Andy & Louise Dutton | 9/10 | 5786 days | 29% |
| Will Jemma | 9/10 | 5812 days | 29% |
| Irene Turley | 7/10 | 5822 days | 27% |
| Mike Kirchner | 6/10 | 5823 days | 25% |
| Sandie Chan | 10/10 | 5873 days | 29% |
| robineth | 9/10 | 5882 days | 29% |
| Lionel Mouesca | 8/10 | 5901 days | 28% |
Adjustments
No Adjustment
Several adjustments to the weighted average may be added to improve relevancy and credibility. The Redwoods does not meet the criteria for any of these adjustments to apply.
Balancing Adjustment
1.60% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled folk are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
Final Ranking Score
88%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.