Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for The Redwoods.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
77 Valid Reviews
The The Redwoods experience has a total of 78 reviews. There are 77 valid reviews that are included when calculating the ranking score and 1 invalid review that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 77 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 25 |
|
32% |
| 9/10 | 19 |
|
25% |
| 8/10 | 14 |
|
18% |
| 7/10 | 7 |
|
9% |
| 6/10 | 8 |
|
10% |
| 5/10 | 2 |
|
3% |
| 4/10 | 1 |
|
1% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 1 |
|
1% |
83.77% Average
The raw data average (mean) for all the The Redwoods valid reviews is 83.77% and is based on 77 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
67 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 77 valid reviews, the experience has 67 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 67 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 21 |
|
31% |
| 9/10 | 16 |
|
24% |
| 8/10 | 13 |
|
19% |
| 7/10 | 7 |
|
10% |
| 6/10 | 6 |
|
9% |
| 5/10 | 2 |
|
3% |
| 4/10 | 1 |
|
1% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 1 |
|
1% |
83.28% Average
The raw data average (mean) for all the The Redwoods face-to-face reviews is 83.28% and is based on 67 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
86.12%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Mike Fricker | 10/10 | 2666 days | 100% |
| Mike Fricker | 10/10 | 2666 days | 100% |
| Chloe B | 10/10 | 2909 days | 86% |
| Rado Hank | 9/10 | 2965 days | 82% |
| Michel and Susanne | 10/10 | 3225 days | 67% |
| Francesca Scott | 10/10 | 3251 days | 66% |
| Signe Frank-Lassoe | 10/10 | 3252 days | 66% |
| Thomas Kindler | 9/10 | 3259 days | 65% |
| Antoine | 10/10 | 3287 days | 64% |
| Jonathan Verschuuren | 7/10 | 3290 days | 59% |
| Maaike | 7/10 | 3294 days | 59% |
| Suzannah Hill | 9/10 | 3300 days | 62% |
| Tim | 8/10 | 3311 days | 61% |
| Jendrik | 8/10 | 3311 days | 61% |
| Maria Eriksson | 9/10 | 3311 days | 62% |
| Susanne | 9/10 | 3312 days | 62% |
| Josh Bird | 6/10 | 3313 days | 53% |
| Jemima Brown | 7/10 | 3313 days | 58% |
| Tome | 9/10 | 3317 days | 61% |
| Leonie Brabers | 7/10 | 3328 days | 57% |
| Evan Lloyd | 9/10 | 3332 days | 60% |
| tinagermany111 | 10/10 | 3366 days | 59% |
| Jacqui Sinclair | 10/10 | 3458 days | 54% |
| Menguy Thibault | 8/10 | 3551 days | 47% |
| Susanne Breudel | 9/10 | 3556 days | 47% |
| Antonia Gillett | 10/10 | 3570 days | 47% |
| Jeanne Minor | 10/10 | 3570 days | 47% |
| Jonathan Foskett | 9/10 | 3575 days | 46% |
| Pat Dye | 8/10 | 3577 days | 46% |
| Ruben Toorwe | 6/10 | 3586 days | 40% |
| Daniel | 8/10 | 3588 days | 45% |
| Kay Radloft | 5/10 | 3600 days | 35% |
| Patrick Baritz | 5/10 | 3615 days | 34% |
| Leanna Wyer | 10/10 | 3616 days | 44% |
| Matte Stemkowitz | 6/10 | 3619 days | 38% |
| Mikkel Palleson | 1/10 | 3621 days | 18% |
| Chris Simpson | 9/10 | 3630 days | 43% |
| Iwona | 6/10 | 3660 days | 36% |
| Ahmed Mohsen Aly | 6/10 | 3700 days | 34% |
| Suzanne Vermeulen | 6/10 | 3732 days | 32% |
| Zuzana Holubova | 6/10 | 4282 days | 5% |
| Laina Black | 8/10 | 4310 days | 4% |
| Ricky White | 9/10 | 4310 days | 4% |
| Kathi | 9/10 | 4311 days | 4% |
| Derek | 8/10 | 4321 days | 3% |
| Rebecca Alt | 10/10 | 4373 days | 0% |
| Romina Bolz | 7/10 | 4375 days | 0% |
| Katya Verikaitis | 8/10 | 4669 days | 29% |
| Gale Willcocks | 9/10 | 4669 days | 29% |
| Ken Richardson | 10/10 | 4669 days | 30% |
| Julian Roots | 9/10 | 4676 days | 29% |
| Timo Maschke | 10/10 | 4757 days | 30% |
| Birds Tubbs | 10/10 | 5026 days | 30% |
| Hannah Bean | 10/10 | 5052 days | 30% |
| Jim Addicott | 10/10 | 5054 days | 30% |
| Stefan | 8/10 | 5055 days | 29% |
| Mark & Beth Kaufman | 8/10 | 5136 days | 29% |
| Lardy | 8/10 | 5149 days | 29% |
| Matthew Franklin | 7/10 | 5409 days | 28% |
| Anita Aleva | 10/10 | 5419 days | 30% |
| Andrew Koster | 10/10 | 5420 days | 30% |
| mr Schumader | 8/10 | 5421 days | 29% |
| Stefan Morris | 4/10 | 5426 days | 19% |
| Petersen | 10/10 | 5428 days | 30% |
| C Gobl | 10/10 | 5434 days | 30% |
| TheBigLebowski | 9/10 | 5466 days | 29% |
| pipling | 9/10 | 5497 days | 29% |
| Grant | 10/10 | 5693 days | 30% |
| kempt | 8/10 | 5711 days | 29% |
| Family_Thomsen | 10/10 | 5754 days | 30% |
| Andy & Louise Dutton | 9/10 | 5759 days | 29% |
| Will Jemma | 9/10 | 5785 days | 29% |
| Irene Turley | 7/10 | 5795 days | 28% |
| Mike Kirchner | 6/10 | 5796 days | 25% |
| Sandie Chan | 10/10 | 5846 days | 30% |
| robineth | 9/10 | 5855 days | 29% |
| Lionel Mouesca | 8/10 | 5874 days | 29% |
No Adjustment
Several adjustments to the weighted average may be added to improve relevancy and credibility. The Redwoods does not meet the criteria for any of these adjustments to apply.
1.61% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled folk are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
88%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.