G'day, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for The Redwoods.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

The Redwoods

Valid Reviews

77 Valid Reviews

The The Redwoods experience has a total of 78 reviews. There are 77 valid reviews that are included when calculating the ranking score and 1 invalid review that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 77 valid reviews:

Rating Count Percentage
10/10 25
32%
9/10 19
25%
8/10 14
18%
7/10 7
9%
6/10 8
10%
5/10 2
3%
4/10 1
1%
3/10 0
0%
2/10 0
0%
1/10 1
1%

83.77% Average

The raw data average (mean) for all the The Redwoods valid reviews is 83.77% and is based on 77 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

67 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 77 valid reviews, the experience has 67 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 67 face-to-face reviews:

Rating Count Percentage
10/10 21
31%
9/10 16
24%
8/10 13
19%
7/10 7
10%
6/10 6
9%
5/10 2
3%
4/10 1
1%
3/10 0
0%
2/10 0
0%
1/10 1
1%

83.28% Average

The raw data average (mean) for all the The Redwoods face-to-face reviews is 83.28% and is based on 67 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

86.63%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Mike Fricker 10/10 2990 days 100%
Mike Fricker 10/10 2990 days 100%
Chloe B 10/10 3233 days 80%
Rado Hank 9/10 3289 days 74%
Michel and Susanne 10/10 3549 days 54%
Francesca Scott 10/10 3575 days 52%
Signe Frank-Lassoe 10/10 3576 days 52%
Thomas Kindler 9/10 3583 days 50%
Antoine 10/10 3611 days 49%
Jonathan Verschuuren 7/10 3614 days 44%
Maaike 7/10 3618 days 44%
Suzannah Hill 9/10 3624 days 47%
Tim 8/10 3635 days 46%
Jendrik 8/10 3635 days 46%
Maria Eriksson 9/10 3635 days 46%
Susanne 9/10 3636 days 46%
Josh Bird 6/10 3637 days 38%
Jemima Brown 7/10 3637 days 42%
Tome 9/10 3641 days 46%
Leonie Brabers 7/10 3652 days 41%
Evan Lloyd 9/10 3656 days 45%
tinagermany111 10/10 3690 days 42%
Jacqui Sinclair 10/10 3782 days 35%
Menguy Thibault 8/10 3875 days 26%
Susanne Breudel 9/10 3880 days 26%
Antonia Gillett 10/10 3894 days 25%
Jeanne Minor 10/10 3894 days 25%
Jonathan Foskett 9/10 3899 days 25%
Pat Dye 8/10 3901 days 24%
Ruben Toorwe 6/10 3910 days 19%
Daniel 8/10 3912 days 23%
Kay Radloft 5/10 3924 days 14%
Patrick Baritz 5/10 3939 days 13%
Leanna Wyer 10/10 3940 days 22%
Matte Stemkowitz 6/10 3943 days 16%
Mikkel Palleson 1/10 3945 days 0%
Chris Simpson 9/10 3954 days 20%
Iwona 6/10 3984 days 14%
Ahmed Mohsen Aly 6/10 4024 days 11%
Suzanne Vermeulen 6/10 4056 days 8%
Zuzana Holubova 6/10 4606 days 22%
Laina Black 8/10 4634 days 27%
Ricky White 9/10 4634 days 27%
Kathi 9/10 4635 days 27%
Derek 8/10 4645 days 27%
Rebecca Alt 10/10 4697 days 28%
Romina Bolz 7/10 4699 days 25%
Katya Verikaitis 8/10 4993 days 27%
Gale Willcocks 9/10 4993 days 27%
Ken Richardson 10/10 4993 days 28%
Julian Roots 9/10 5000 days 27%
Timo Maschke 10/10 5081 days 28%
Birds Tubbs 10/10 5350 days 28%
Hannah Bean 10/10 5376 days 28%
Jim Addicott 10/10 5378 days 28%
Stefan 8/10 5379 days 27%
Mark & Beth Kaufman 8/10 5460 days 27%
Lardy 8/10 5473 days 27%
Matthew Franklin 7/10 5733 days 25%
Anita Aleva 10/10 5743 days 28%
Andrew Koster 10/10 5744 days 28%
mr Schumader 8/10 5745 days 27%
Stefan Morris 4/10 5750 days 13%
Petersen 10/10 5752 days 28%
C Gobl 10/10 5758 days 28%
TheBigLebowski 9/10 5790 days 27%
pipling 9/10 5821 days 27%
Grant 10/10 6017 days 28%
kempt 8/10 6035 days 27%
Family_Thomsen 10/10 6078 days 28%
Andy & Louise Dutton 9/10 6083 days 27%
Will Jemma 9/10 6109 days 27%
Irene Turley 7/10 6119 days 25%
Mike Kirchner 6/10 6120 days 22%
Sandie Chan 10/10 6170 days 28%
robineth 9/10 6179 days 27%
Lionel Mouesca 8/10 6198 days 27%

Adjustments

No Adjustment

Several adjustments to the weighted average may be added to improve relevancy and credibility. The Redwoods does not meet the criteria for any of these adjustments to apply.

Balancing Adjustment

1.52% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled folk are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

88%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.