Ranking Score Explained

Hi, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for The Redwoods.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

The Redwoods

Valid Reviews

77 Valid Reviews

The The Redwoods experience has a total of 78 reviews. There are 77 valid reviews that are included when calculating the ranking score and 1 invalid review that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 77 valid reviews:

Rating Count Percentage
10/10 25
32%
9/10 19
25%
8/10 14
18%
7/10 7
9%
6/10 8
10%
5/10 2
3%
4/10 1
1%
3/10 0
0%
2/10 0
0%
1/10 1
1%

83.77% Average

The raw data average (mean) for all the The Redwoods valid reviews is 83.77% and is based on 77 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

67 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 77 valid reviews, the experience has 67 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 67 face-to-face reviews:

Rating Count Percentage
10/10 21
31%
9/10 16
24%
8/10 13
19%
7/10 7
10%
6/10 6
9%
5/10 2
3%
4/10 1
1%
3/10 0
0%
2/10 0
0%
1/10 1
1%

83.28% Average

The raw data average (mean) for all the The Redwoods face-to-face reviews is 83.28% and is based on 67 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

86.20%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Mike Fricker 10/10 2727 days 100%
Mike Fricker 10/10 2727 days 100%
Chloe B 10/10 2970 days 85%
Rado Hank 9/10 3026 days 81%
Michel and Susanne 10/10 3286 days 66%
Francesca Scott 10/10 3312 days 64%
Signe Frank-Lassoe 10/10 3313 days 64%
Thomas Kindler 9/10 3320 days 63%
Antoine 10/10 3348 days 62%
Jonathan Verschuuren 7/10 3351 days 58%
Maaike 7/10 3355 days 58%
Suzannah Hill 9/10 3361 days 61%
Tim 8/10 3372 days 60%
Jendrik 8/10 3372 days 60%
Maria Eriksson 9/10 3372 days 60%
Susanne 9/10 3373 days 60%
Josh Bird 6/10 3374 days 52%
Jemima Brown 7/10 3374 days 56%
Tome 9/10 3378 days 60%
Leonie Brabers 7/10 3389 days 56%
Evan Lloyd 9/10 3393 days 59%
tinagermany111 10/10 3427 days 57%
Jacqui Sinclair 10/10 3519 days 52%
Menguy Thibault 8/10 3612 days 45%
Susanne Breudel 9/10 3617 days 45%
Antonia Gillett 10/10 3631 days 45%
Jeanne Minor 10/10 3631 days 45%
Jonathan Foskett 9/10 3636 days 44%
Pat Dye 8/10 3638 days 44%
Ruben Toorwe 6/10 3647 days 38%
Daniel 8/10 3649 days 43%
Kay Radloft 5/10 3661 days 33%
Patrick Baritz 5/10 3676 days 32%
Leanna Wyer 10/10 3677 days 42%
Matte Stemkowitz 6/10 3680 days 36%
Mikkel Palleson 1/10 3682 days 17%
Chris Simpson 9/10 3691 days 41%
Iwona 6/10 3721 days 34%
Ahmed Mohsen Aly 6/10 3761 days 32%
Suzanne Vermeulen 6/10 3793 days 30%
Zuzana Holubova 6/10 4343 days 1%
Laina Black 8/10 4371 days 0%
Ricky White 9/10 4371 days 0%
Kathi 9/10 4372 days 0%
Derek 8/10 4382 days 30%
Rebecca Alt 10/10 4434 days 31%
Romina Bolz 7/10 4436 days 28%
Katya Verikaitis 8/10 4730 days 30%
Gale Willcocks 9/10 4730 days 30%
Ken Richardson 10/10 4730 days 31%
Julian Roots 9/10 4737 days 30%
Timo Maschke 10/10 4818 days 31%
Birds Tubbs 10/10 5087 days 31%
Hannah Bean 10/10 5113 days 31%
Jim Addicott 10/10 5115 days 31%
Stefan 8/10 5116 days 30%
Mark & Beth Kaufman 8/10 5197 days 30%
Lardy 8/10 5210 days 30%
Matthew Franklin 7/10 5470 days 28%
Anita Aleva 10/10 5480 days 31%
Andrew Koster 10/10 5481 days 31%
mr Schumader 8/10 5482 days 30%
Stefan Morris 4/10 5487 days 20%
Petersen 10/10 5489 days 31%
C Gobl 10/10 5495 days 31%
TheBigLebowski 9/10 5527 days 30%
pipling 9/10 5558 days 30%
Grant 10/10 5754 days 31%
kempt 8/10 5772 days 30%
Family_Thomsen 10/10 5815 days 31%
Andy & Louise Dutton 9/10 5820 days 30%
Will Jemma 9/10 5846 days 30%
Irene Turley 7/10 5856 days 28%
Mike Kirchner 6/10 5857 days 26%
Sandie Chan 10/10 5907 days 31%
robineth 9/10 5916 days 30%
Lionel Mouesca 8/10 5935 days 30%

Adjustments

No Adjustment

Several adjustments to the weighted average may be added to improve relevancy and credibility. The Redwoods does not meet the criteria for any of these adjustments to apply.

Balancing Adjustment

1.60% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled folk are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

88%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.