Hi, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for The Redwoods.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

The Redwoods

Valid Reviews

77 Valid Reviews

The The Redwoods experience has a total of 78 reviews. There are 77 valid reviews that are included when calculating the ranking score and 1 invalid review that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 77 valid reviews:

Rating Count Percentage
10/10 25
32%
9/10 19
25%
8/10 14
18%
7/10 7
9%
6/10 8
10%
5/10 2
3%
4/10 1
1%
3/10 0
0%
2/10 0
0%
1/10 1
1%

83.77% Average

The raw data average (mean) for all the The Redwoods valid reviews is 83.77% and is based on 77 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

67 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 77 valid reviews, the experience has 67 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 67 face-to-face reviews:

Rating Count Percentage
10/10 21
31%
9/10 16
24%
8/10 13
19%
7/10 7
10%
6/10 6
9%
5/10 2
3%
4/10 1
1%
3/10 0
0%
2/10 0
0%
1/10 1
1%

83.28% Average

The raw data average (mean) for all the The Redwoods face-to-face reviews is 83.28% and is based on 67 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

86.40%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Mike Fricker 10/10 2903 days 100%
Mike Fricker 10/10 2903 days 100%
Chloe B 10/10 3146 days 81%
Rado Hank 9/10 3202 days 75%
Michel and Susanne 10/10 3462 days 56%
Francesca Scott 10/10 3488 days 54%
Signe Frank-Lassoe 10/10 3489 days 54%
Thomas Kindler 9/10 3496 days 52%
Antoine 10/10 3524 days 51%
Jonathan Verschuuren 7/10 3527 days 46%
Maaike 7/10 3531 days 46%
Suzannah Hill 9/10 3537 days 49%
Tim 8/10 3548 days 48%
Jendrik 8/10 3548 days 48%
Maria Eriksson 9/10 3548 days 48%
Susanne 9/10 3549 days 48%
Josh Bird 6/10 3550 days 40%
Jemima Brown 7/10 3550 days 44%
Tome 9/10 3554 days 48%
Leonie Brabers 7/10 3565 days 43%
Evan Lloyd 9/10 3569 days 47%
tinagermany111 10/10 3603 days 45%
Jacqui Sinclair 10/10 3695 days 37%
Menguy Thibault 8/10 3788 days 29%
Susanne Breudel 9/10 3793 days 29%
Antonia Gillett 10/10 3807 days 29%
Jeanne Minor 10/10 3807 days 29%
Jonathan Foskett 9/10 3812 days 28%
Pat Dye 8/10 3814 days 27%
Ruben Toorwe 6/10 3823 days 21%
Daniel 8/10 3825 days 26%
Kay Radloft 5/10 3837 days 16%
Patrick Baritz 5/10 3852 days 15%
Leanna Wyer 10/10 3853 days 25%
Matte Stemkowitz 6/10 3856 days 19%
Mikkel Palleson 1/10 3858 days 0%
Chris Simpson 9/10 3867 days 23%
Iwona 6/10 3897 days 16%
Ahmed Mohsen Aly 6/10 3937 days 13%
Suzanne Vermeulen 6/10 3969 days 11%
Zuzana Holubova 6/10 4519 days 18%
Laina Black 8/10 4547 days 23%
Ricky White 9/10 4547 days 23%
Kathi 9/10 4548 days 23%
Derek 8/10 4558 days 23%
Rebecca Alt 10/10 4610 days 24%
Romina Bolz 7/10 4612 days 21%
Katya Verikaitis 8/10 4906 days 23%
Gale Willcocks 9/10 4906 days 23%
Ken Richardson 10/10 4906 days 24%
Julian Roots 9/10 4913 days 23%
Timo Maschke 10/10 4994 days 24%
Birds Tubbs 10/10 5263 days 24%
Hannah Bean 10/10 5289 days 24%
Jim Addicott 10/10 5291 days 24%
Stefan 8/10 5292 days 23%
Mark & Beth Kaufman 8/10 5373 days 23%
Lardy 8/10 5386 days 23%
Matthew Franklin 7/10 5646 days 21%
Anita Aleva 10/10 5656 days 24%
Andrew Koster 10/10 5657 days 24%
mr Schumader 8/10 5658 days 23%
Stefan Morris 4/10 5663 days 10%
Petersen 10/10 5665 days 24%
C Gobl 10/10 5671 days 24%
TheBigLebowski 9/10 5703 days 23%
pipling 9/10 5734 days 23%
Grant 10/10 5930 days 24%
kempt 8/10 5948 days 23%
Family_Thomsen 10/10 5991 days 24%
Andy & Louise Dutton 9/10 5996 days 23%
Will Jemma 9/10 6022 days 23%
Irene Turley 7/10 6032 days 21%
Mike Kirchner 6/10 6033 days 18%
Sandie Chan 10/10 6083 days 24%
robineth 9/10 6092 days 23%
Lionel Mouesca 8/10 6111 days 23%

Adjustments

No Adjustment

Several adjustments to the weighted average may be added to improve relevancy and credibility. The Redwoods does not meet the criteria for any of these adjustments to apply.

Balancing Adjustment

1.56% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled folk are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

88%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.