Ranking Score Explained

Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for The Redwoods.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

The Redwoods

Valid Reviews

77 Valid Reviews

The The Redwoods experience has a total of 78 reviews. There are 77 valid reviews that are included when calculating the ranking score and 1 invalid review that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 77 valid reviews:

Rating Count Percentage
10/10 25
32%
9/10 19
25%
8/10 14
18%
7/10 7
9%
6/10 8
10%
5/10 2
3%
4/10 1
1%
3/10 0
0%
2/10 0
0%
1/10 1
1%

83.77% Average

The raw data average (mean) for all the The Redwoods valid reviews is 83.77% and is based on 77 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

67 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 77 valid reviews, the experience has 67 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 67 face-to-face reviews:

Rating Count Percentage
10/10 21
31%
9/10 16
24%
8/10 13
19%
7/10 7
10%
6/10 6
9%
5/10 2
3%
4/10 1
1%
3/10 0
0%
2/10 0
0%
1/10 1
1%

83.28% Average

The raw data average (mean) for all the The Redwoods face-to-face reviews is 83.28% and is based on 67 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

86.10%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Mike Fricker 10/10 2769 days 100%
Mike Fricker 10/10 2769 days 100%
Chloe B 10/10 3011 days 82%
Rado Hank 9/10 3068 days 77%
Michel and Susanne 10/10 3328 days 58%
Francesca Scott 10/10 3354 days 56%
Signe Frank-Lassoe 10/10 3355 days 56%
Thomas Kindler 9/10 3362 days 55%
Antoine 10/10 3390 days 54%
Jonathan Verschuuren 7/10 3393 days 49%
Maaike 7/10 3397 days 48%
Suzannah Hill 9/10 3403 days 52%
Tim 8/10 3414 days 51%
Jendrik 8/10 3414 days 51%
Maria Eriksson 9/10 3414 days 51%
Susanne 9/10 3415 days 51%
Josh Bird 6/10 3416 days 42%
Jemima Brown 7/10 3416 days 47%
Tome 9/10 3420 days 51%
Leonie Brabers 7/10 3431 days 46%
Evan Lloyd 9/10 3435 days 50%
tinagermany111 10/10 3468 days 48%
Jacqui Sinclair 10/10 3561 days 41%
Menguy Thibault 8/10 3654 days 33%
Susanne Breudel 9/10 3659 days 33%
Antonia Gillett 10/10 3673 days 33%
Jeanne Minor 10/10 3673 days 33%
Jonathan Foskett 9/10 3678 days 32%
Pat Dye 8/10 3680 days 31%
Ruben Toorwe 6/10 3689 days 24%
Daniel 8/10 3691 days 30%
Kay Radloft 5/10 3703 days 19%
Patrick Baritz 5/10 3718 days 18%
Leanna Wyer 10/10 3719 days 29%
Matte Stemkowitz 6/10 3722 days 22%
Mikkel Palleson 1/10 3724 days 0%
Chris Simpson 9/10 3733 days 28%
Iwona 6/10 3763 days 20%
Ahmed Mohsen Aly 6/10 3803 days 17%
Suzanne Vermeulen 6/10 3834 days 15%
Zuzana Holubova 6/10 4385 days 13%
Laina Black 8/10 4413 days 17%
Ricky White 9/10 4413 days 18%
Kathi 9/10 4414 days 18%
Derek 8/10 4424 days 17%
Rebecca Alt 10/10 4476 days 18%
Romina Bolz 7/10 4478 days 16%
Katya Verikaitis 8/10 4772 days 17%
Gale Willcocks 9/10 4772 days 18%
Ken Richardson 10/10 4772 days 18%
Julian Roots 9/10 4779 days 18%
Timo Maschke 10/10 4860 days 18%
Birds Tubbs 10/10 5129 days 18%
Hannah Bean 10/10 5155 days 18%
Jim Addicott 10/10 5157 days 18%
Stefan 8/10 5158 days 17%
Mark & Beth Kaufman 8/10 5239 days 17%
Lardy 8/10 5252 days 17%
Matthew Franklin 7/10 5512 days 16%
Anita Aleva 10/10 5522 days 18%
Andrew Koster 10/10 5523 days 18%
mr Schumader 8/10 5524 days 17%
Stefan Morris 4/10 5529 days 5%
Petersen 10/10 5531 days 18%
C Gobl 10/10 5537 days 18%
TheBigLebowski 9/10 5569 days 18%
pipling 9/10 5600 days 18%
Grant 10/10 5796 days 18%
kempt 8/10 5814 days 17%
Family_Thomsen 10/10 5857 days 18%
Andy & Louise Dutton 9/10 5862 days 18%
Will Jemma 9/10 5888 days 18%
Irene Turley 7/10 5898 days 16%
Mike Kirchner 6/10 5899 days 13%
Sandie Chan 10/10 5949 days 18%
robineth 9/10 5958 days 18%
Lionel Mouesca 8/10 5977 days 17%

Adjustments

No Adjustment

Several adjustments to the weighted average may be added to improve relevancy and credibility. The Redwoods does not meet the criteria for any of these adjustments to apply.

Balancing Adjustment

1.62% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled folk are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

88%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.