Ranking Score Explained

Hey, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Little River Campground.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Little River Campground

Valid Reviews

73 Valid Reviews

The Little River Campground experience has a total of 73 valid reviews. There are no invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 73 valid reviews:

Rating Count Percentage
10/10 49
67%
9/10 7
10%
8/10 5
7%
7/10 7
10%
6/10 1
1%
5/10 1
1%
4/10 1
1%
3/10 1
1%
2/10 1
1%
1/10 0
0%

90.68% Average

The raw data average (mean) for all the Little River Campground valid reviews is 90.68% and is based on 73 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

8 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 73 valid reviews, the experience has 8 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 8 face-to-face reviews:

Rating Count Percentage
10/10 3
38%
9/10 0
0%
8/10 2
25%
7/10 2
25%
6/10 1
13%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

82.50% Average

The raw data average (mean) for all the Little River Campground face-to-face reviews is 82.50% and is based on 8 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

87.72%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Lea de Jong 9/10 38 days 100%
Maeva Arnold 8/10 38 days 99%
Eline 7/10 344 days 88%
Felix 4/10 709 days 47%
Kim 10/10 740 days 69%
Janet Lewis 9/10 800 days 63%
Louise 9/10 861 days 58%
Katie Edser 10/10 1106 days 35%
Catherine Barriel 10/10 1134 days 32%
Citlali & Mike 10/10 1165 days 30%
Matthew 10/10 1165 days 30%
Julia 10/10 1196 days 28%
Sonia Rocha 10/10 1196 days 28%
:Shane: 10/10 1622 days 7%
Scott 10/10 1622 days 7%
Julieanne Eason 10/10 1895 days 5%
Lucy and Chris 10/10 1956 days 5%
Jess and Shaun 10/10 1956 days 5%
Carla 10/10 2230 days 4%
Captain Erick 7/10 2230 days 4%
Darla 10/10 2261 days 4%
Richard & Chris, UK 7/10 2261 days 4%
Timothy Davies 10/10 2322 days 4%
Joan & Tony 10/10 2536 days 3%
Sophie 10/10 2567 days 3%
Melanie Berger 10/10 2595 days 3%
Raphy 9/10 2626 days 3%
Mark Blezard 10/10 2657 days 3%
EH 10/10 2718 days 3%
Gina 10/10 2718 days 3%
Marie Sassenberg 10/10 2718 days 3%
Joe 9/10 2748 days 3%
Ken and Denice Paterson 10/10 2932 days 3%
Elsie Cornish 10/10 2957 days 3%
Audrey Brault 10/10 2967 days 3%
Manon Moreno 8/10 2982 days 2%
Paul Churton 10/10 2991 days 3%
Laura Meelynn 10/10 3022 days 2%
Graham Moger 10/10 3037 days 2%
Hester 10/10 3325 days 2%
Amy Smith 3/10 3345 days 1%
Teresa Scott 10/10 3356 days 2%
AdamAndCarlin Parkerson 10/10 3387 days 2%
Liz Barnett 10/10 3631 days 1%
Claudia McConnell 10/10 3631 days 1%
Frederik Lambrecht 10/10 3691 days 1%
Borja Valls 10/10 3718 days 1%
Jesse Newman 10/10 3722 days 1%
Sarah Gurney 10/10 3746 days 1%
Singapore Sling 5/10 3753 days 1%
Liz Bushby 10/10 3774 days 1%
Will Frost 9/10 3776 days 1%
Duncan White 10/10 3783 days 1%
Paul Nebrich 9/10 4001 days 1%
Eric Lambley 7/10 4104 days 0%
Hannibal Reizen 10/10 4115 days 0%
Bert Snel 10/10 4118 days 0%
SUE COLEMAN 8/10 4118 days 0%
Hubert Schmid 8/10 4172 days 0%
tschavalon 10/10 4179 days 0%
Lindsay Roup 10/10 4271 days 0%
Jenny 10/10 4414 days 0%
Rachael 10/10 4414 days 0%
Monique Monique 7/10 4421 days 1%
Andreas 10/10 4452 days 1%
Jonny Strinati 8/10 4727 days 1%
François 10/10 4727 days 1%
Servane Solana 10/10 4817 days 1%
naturerocks 7/10 4848 days 1%
Audelsol 10/10 4848 days 1%
Bandzior 2/10 4878 days 0%
Sophie 7/10 5517 days 0%
John Mathers 6/10 5863 days 0%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Little River Campground experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-0.44% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 57 days. However the Little River Campground experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Little River Campground experience has been adjusted for 22 days. Adjustments are according to the following table.

Days Adjustment
19 -0.38%
20 -0.40%
21 -0.42%
22 -0.44%
23 -0.46%
24 -0.48%
25 -0.50%

Balancing Adjustment

1.41% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

89%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.