Ranking Score Explained

Hi, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Kinloch Campsite.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Kinloch Campsite

Valid Reviews

36 Valid Reviews

The Kinloch Campsite experience has a total of 36 valid reviews. There are no invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 36 valid reviews:

Rating Count Percentage
10/10 9
25%
9/10 8
22%
8/10 4
11%
7/10 5
14%
6/10 3
8%
5/10 1
3%
4/10 1
3%
3/10 4
11%
2/10 0
0%
1/10 1
3%

74.72% Average

The raw data average (mean) for all the Kinloch Campsite valid reviews is 74.72% and is based on 36 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

10 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 36 valid reviews, the experience has 10 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 10 face-to-face reviews:

Rating Count Percentage
10/10 3
30%
9/10 4
40%
8/10 0
0%
7/10 2
20%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 1
10%
2/10 0
0%
1/10 0
0%

83.00% Average

The raw data average (mean) for all the Kinloch Campsite face-to-face reviews is 83.00% and is based on 10 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

83.63%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Adam 10/10 105 days 100%
Radhiah 9/10 167 days 98%
Marine 10/10 318 days 95%
Loods 8/10 318 days 93%
Sarah Mitchell 6/10 349 days 81%
Silene.arvinberod@gmail.com 7/10 410 days 85%
Sylvia 1/10 1841 days 2%
Andrius 9/10 2085 days 4%
PIPPA 9/10 2085 days 4%
JT 3/10 2175 days 2%
Charlesbrooksphotographer 10/10 2420 days 4%
Suvi Honkanen 4/10 2551 days 2%
Jozef Pinkerton 8/10 2652 days 3%
Anthony Brooker 10/10 2672 days 3%
Breanna Alexander 10/10 2894 days 3%
James Jackson 7/10 2968 days 3%
Jack Metcalfe 8/10 3057 days 3%
Daniel Grothaus 3/10 3120 days 1%
Sam Hone 3/10 3143 days 1%
David Elliott 5/10 3179 days 2%
Elisabet Millet 9/10 3306 days 2%
Sidney Stokkers 6/10 3696 days 1%
Claudia 10/10 3757 days 1%
Stina Hultberg 10/10 3946 days 1%
Linus Larsson 7/10 3948 days 1%
Sarah Strong 7/10 3994 days 1%
I & K Urquhart 9/10 4154 days 0%
Lea Roser 10/10 4293 days 0%
Jitka Zenahlikova 3/10 4299 days 0%
Kathryn Pisco 9/10 4313 days 0%
Roeland Driessen 7/10 4366 days 0%
qofd 6/10 4977 days 1%
jhwjhw 8/10 5007 days 1%
Judith K. 10/10 5056 days 1%
Ian Tainsh 9/10 5385 days 1%
ingeh 9/10 5486 days 1%

Adjustments

No Adjustment

Several adjustments to the weighted average may be added to improve relevancy and credibility. Kinloch Campsite does not meet the criteria for any of these adjustments to apply.

Balancing Adjustment

2.11% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled folk are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

86%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.