Ranking Score Explained

Hi there, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Kinloch Campsite.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Nick Morrison's avatar

Nick Morrison

Rankers owner

Kinloch Campsite

Valid Reviews

30 Valid Reviews

The Kinloch Campsite experience has a total of 30 valid reviews. There are no invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 30 valid reviews:

Rating Count Percentage
10/10 7
9/10 7
8/10 3
7/10 4
6/10 2
5/10 1
4/10 1
3/10 4
2/10 0
1/10 1

73.00% Average

The raw data average (mean) for all the Kinloch Campsite valid reviews is 73.00% and is based on 30 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

10 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 30 valid reviews, the experience has 10 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 10 face-to-face reviews:

Rating Count Percentage
10/10 3
9/10 4
8/10 0
7/10 2
6/10 0
5/10 0
4/10 0
3/10 1
2/10 0
1/10 0

83.00% Average

The raw data average (mean) for all the Kinloch Campsite face-to-face reviews is 83.00% and is based on 10 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average


Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Sylvia 1/10 607 days 100%
Andrius 9/10 851 days 45%
PIPPA 9/10 851 days 45%
JT 3/10 941 days 19%
Charlesbrooksphotographer 10/10 1186 days 13%
Suvi Honkanen 4/10 1317 days 9%
Jozef Pinkerton 8/10 1418 days 11%
Anthony Brooker 10/10 1438 days 12%
Breanna Alexander 10/10 1660 days 10%
James Jackson 7/10 1734 days 9%
Jack Metcalfe 8/10 1823 days 8%
Daniel Grothaus 3/10 1886 days 6%
Sam Hone 3/10 1909 days 6%
David Elliott 5/10 1945 days 6%
Elisabet Millet 9/10 2072 days 6%
Sidney Stokkers 6/10 2462 days 4%
Claudia 10/10 2523 days 5%
Stina Hultberg 10/10 2712 days 3%
Linus Larsson 7/10 2714 days 2%
Sarah Strong 7/10 2760 days 2%
I & K Urquhart 9/10 2920 days 2%
Lea Roser 10/10 3059 days 1%
Jitka Zenahlikova 3/10 3065 days 0%
Kathryn Pisco 9/10 3079 days 1%
Roeland Driessen 7/10 3132 days 0%
qofd 6/10 3743 days 0%
jhwjhw 8/10 3773 days 0%
Judith K. 10/10 3822 days 0%
Ian Tainsh 9/10 4151 days 0%
ingeh 9/10 4252 days 0%


No Adjustment

Several adjustments to the weighted average may be added to improve relevancy and credibility. Kinloch Campsite does not meet the criteria for any of these adjustments to apply.

Final Ranking Score


The final ranking score once rounding has been applied. This value is cached and recalculated each day. Therefore it may not be precisely accurate based on the other values presented.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz.