Ranking Score Explained

Hi there, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Kinloch Campsite.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Nick Morrison's avatar

Nick Morrison

Rankers owner

Kinloch Campsite

Valid Reviews

29 Valid Reviews

The Kinloch Campsite experience has a total of 29 valid reviews. There are no invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 29 valid reviews:

Rating Count Percentage
10/10 7
9/10 7
8/10 3
7/10 4
6/10 2
5/10 1
4/10 1
3/10 4
2/10 0
1/10 0

75.17% Average

The raw data average (mean) for all the Kinloch Campsite valid reviews is 75.17% and is based on 29 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

10 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 29 valid reviews, the experience has 10 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 10 face-to-face reviews:

Rating Count Percentage
10/10 3
9/10 4
8/10 0
7/10 2
6/10 0
5/10 0
4/10 0
3/10 1
2/10 0
1/10 0

83.00% Average

The raw data average (mean) for all the Kinloch Campsite face-to-face reviews is 83.00% and is based on 10 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average


Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Face-to-Face Weight Relative Weight
Andrius 9/10 176 days 95.09 100%
PIPPA 9/10 176 days 95.09 100%
JT 3/10 266 days 68.37 72%
Charlesbrooksphotographer 10/10 510 days 58.78 62%
Suvi Honkanen 4/10 642 days 29.64 31%
Jozef Pinkerton 8/10 742 days 23.51 24%
Anthony Brooker 10/10 762 days 22.57 23%
Breanna Alexander 10/10 985 days 6.92 7%
James Jackson 7/10 1059 days 4.74 4%
Jack Metcalfe 8/10 1147 days 4.67 4%
Daniel Grothaus 3/10 1210 days 3.7 3%
Sam Hone 3/10 1233 days 3.67 3%
David Elliott 5/10 1270 days 3.81 3%
Elisabet Millet 9/10 1397 days true 4.48 4%
Sidney Stokkers 6/10 1787 days 3.17 3%
Claudia 10/10 1848 days 3.71 3%
Stina Hultberg 10/10 2037 days true 3.39 3%
Linus Larsson 7/10 2039 days true 3.08 2%
Sarah Strong 7/10 2085 days true 3.01 2%
I & K Urquhart 9/10 2244 days 3.03 2%
Lea Roser 10/10 2384 days true 2.79 2%
Jitka Zenahlikova 3/10 2390 days true 2.14 1%
Kathryn Pisco 9/10 2404 days true 2.76 2%
Roeland Driessen 7/10 2457 days 2.43 2%
qofd 6/10 3067 days 1.35 1%
jhwjhw 8/10 3098 days 1.49 1%
Judith K. 10/10 3147 days true 1.49 1%
Ian Tainsh 9/10 3476 days true 0.92 0%
ingeh 9/10 3577 days true 0.75 0%


No Adjustment

Several adjustments to the weighted average may be added to improve relevancy and credibility. Kinloch Campsite does not meet the criteria for any of these adjustments to apply.

Final Ranking Score


The final ranking score once rounding has been applied. This value is cached and recalculated each day. Therefore it may not be precisely accurate based on the other values presented.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz.