Ranking Score Explained

Hi, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Marfells Beach Campsite.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Marfells Beach Campsite

Valid Reviews

74 Valid Reviews

The Marfells Beach Campsite experience has a total of 77 reviews. There are 74 valid reviews that are included when calculating the ranking score and 3 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 74 valid reviews:

Rating Count Percentage
10/10 25
34%
9/10 19
26%
8/10 18
24%
7/10 7
9%
6/10 0
0%
5/10 1
1%
4/10 1
1%
3/10 1
1%
2/10 0
0%
1/10 2
3%

84.86% Average

The raw data average (mean) for all the Marfells Beach Campsite valid reviews is 84.86% and is based on 74 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

21 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 74 valid reviews, the experience has 21 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 21 face-to-face reviews:

Rating Count Percentage
10/10 5
24%
9/10 7
33%
8/10 7
33%
7/10 2
10%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

87.14% Average

The raw data average (mean) for all the Marfells Beach Campsite face-to-face reviews is 87.14% and is based on 21 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

91.32%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Simon 10/10 81 days 100%
Sylvie K 8/10 142 days 97%
Marine 7/10 356 days 87%
Mark B 10/10 384 days 92%
Bart 10/10 476 days 87%
Sebastian 10/10 507 days 86%
Nina S. Larsen 10/10 781 days 65%
Arielle Lockheart 8/10 842 days 59%
MB 10/10 1026 days 42%
Ben 10/10 1146 days 31%
Felix 10/10 1207 days 27%
Mark Hunter 5/10 1421 days 11%
Kev 10/10 1511 days 11%
Tim 10/10 1786 days 5%
Laz. 10/10 1817 days 5%
Valg 9/10 1845 days 5%
Amanda 10/10 1876 days 5%
Rebecca 9/10 1998 days 5%
Boardwalk Blss 9/10 2060 days 5%
Lauren 8/10 2090 days 4%
Kysha 10/10 2182 days 4%
cgu228 8/10 2242 days 4%
Camping crew 9/10 2303 days 4%
Susie 10/10 2576 days 4%
helbel 4/10 2607 days 2%
Shannon Allison 1/10 2607 days 1%
Jasmine 7/10 2638 days 3%
Lukas 7/10 2638 days 3%
Molly 9/10 2668 days 3%
Jason 1/10 2760 days 1%
Shalmon 9/10 2791 days 3%
charlotte 3/10 2882 days 2%
Clobby 9/10 2913 days 3%
M A Pelton 8/10 2923 days 3%
Patricia Stitchbury 10/10 2940 days 2%
Keith Salway 8/10 2952 days 2%
Clive Craven 9/10 2972 days 3%
Rob & Colleen Elwood 8/10 3306 days 2%
James Jackson 9/10 3400 days 2%
Joanne Butfield 10/10 3541 days 2%
Mattijs Hoogenbosch 8/10 3634 days 1%
Daniel Pietzsch 10/10 3639 days 1%
Lisa Conradie 9/10 3672 days 1%
Matthew Hallowell 9/10 3700 days 1%
Antonio BENITEZ 7/10 3703 days 1%
Jojo and Jacky 10/10 3747 days 1%
David O'Loughlin 10/10 3752 days 1%
Martin Hofmann 10/10 3914 days 1%
Marine P 8/10 4004 days 1%
John G 8/10 4009 days 1%
sydneyaharris 8/10 4009 days 1%
Harriet MacMillan 7/10 4025 days 1%
Aram 8/10 4057 days 1%
Claudia 10/10 4190 days 0%
Ryan Lieston 8/10 4343 days 0%
Manuela 8/10 4343 days 0%
Heike Heller 9/10 4352 days 0%
Andreas Mouteiro 10/10 4352 days 0%
Evon Jones 7/10 4374 days 0%
Veeh Barrington 8/10 4375 days 0%
Héléna Degres 9/10 4708 days 1%
Michael Walker 8/10 4741 days 1%
Lorraine Walker 9/10 4741 days 1%
Jackie and Brian 8/10 4821 days 1%
gareth williams 10/10 4920 days 1%
Stuart Arrol 10/10 5069 days 1%
Carolee Webster 9/10 5113 days 1%
Graeme 10/10 5133 days 1%
Chris & Jen Spencer 9/10 5144 days 1%
K Wallis 9/10 5469 days 1%
Betten 8/10 5469 days 1%
Amanda Wallace 9/10 5488 days 1%
Luc Marchand 7/10 5490 days 1%
Daniela Seibel 9/10 5490 days 1%

Adjustments

No Adjustment

Several adjustments to the weighted average may be added to improve relevancy and credibility. Marfells Beach Campsite does not meet the criteria for any of these adjustments to apply.

Balancing Adjustment

0.83% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled folk are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

92%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.