Hey, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Waitomo TOP 10 Holiday Park.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
109 Valid Reviews
The Waitomo TOP 10 Holiday Park experience has a total of 110 reviews. There are 109 valid reviews that are included when calculating the ranking score and 1 invalid review that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 109 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 31 |
|
28% |
| 9/10 | 32 |
|
29% |
| 8/10 | 34 |
|
31% |
| 7/10 | 8 |
|
7% |
| 6/10 | 1 |
|
1% |
| 5/10 | 1 |
|
1% |
| 4/10 | 0 |
|
0% |
| 3/10 | 1 |
|
1% |
| 2/10 | 1 |
|
1% |
| 1/10 | 0 |
|
0% |
86.42% Average
The raw data average (mean) for all the Waitomo TOP 10 Holiday Park valid reviews is 86.42% and is based on 109 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
48 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 109 valid reviews, the experience has 48 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 48 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 14 |
|
29% |
| 9/10 | 16 |
|
33% |
| 8/10 | 14 |
|
29% |
| 7/10 | 4 |
|
8% |
| 6/10 | 0 |
|
0% |
| 5/10 | 0 |
|
0% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
88.33% Average
The raw data average (mean) for all the Waitomo TOP 10 Holiday Park face-to-face reviews is 88.33% and is based on 48 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
87.22%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Julia Roozen | 10/10 | 160 days | 100% |
| Ben W | 8/10 | 403 days | 90% |
| RGill | 8/10 | 525 days | 84% |
| MatthiasB | 8/10 | 584 days | 80% |
| Tim Schmitter | 10/10 | 615 days | 80% |
| Millie | 8/10 | 737 days | 69% |
| Mike Fricker | 9/10 | 860 days | 58% |
| Andre | 10/10 | 950 days | 49% |
| Rob | 9/10 | 1073 days | 37% |
| Anne | 7/10 | 1103 days | 33% |
| Kawena Schuman | 9/10 | 1195 days | 28% |
| Thomas Frank | 8/10 | 1315 days | 20% |
| Simon | 8/10 | 1346 days | 18% |
| Todd Caldwell | 9/10 | 1346 days | 18% |
| Paige Hayward | 8/10 | 1377 days | 16% |
| Lothar Valentijn | 9/10 | 1407 days | 15% |
| Grumpster | 10/10 | 2595 days | 3% |
| Scooper | 8/10 | 2687 days | 3% |
| Amy Alexander | 8/10 | 2717 days | 3% |
| Megan | 7/10 | 2717 days | 3% |
| Jgcanada | 10/10 | 2776 days | 3% |
| R James | 2/10 | 2868 days | 1% |
| Deb S | 7/10 | 2899 days | 3% |
| Lee | 10/10 | 2929 days | 3% |
| Nadene Wheatley | 9/10 | 3243 days | 2% |
| Liz K | 8/10 | 3517 days | 1% |
| Scott O'Donnell | 9/10 | 3537 days | 1% |
| Geoffrey Brogden | 9/10 | 3537 days | 1% |
| lemennais perrine | 8/10 | 3537 days | 1% |
| Lavina Kerki | 8/10 | 3540 days | 1% |
| Susi Sorglos | 3/10 | 3568 days | 1% |
| Luke Young | 8/10 | 3667 days | 1% |
| Phillippa McLernon | 9/10 | 3851 days | 1% |
| Rainer Welsch | 5/10 | 3903 days | 1% |
| Jamie | 9/10 | 3942 days | 1% |
| Suzanne Vermeulen | 6/10 | 3995 days | 0% |
| Jacqui | 9/10 | 4002 days | 1% |
| Emma Keegan | 8/10 | 4178 days | 0% |
| Nicky Hurst | 10/10 | 4194 days | 0% |
| Tineke Verschueren | 9/10 | 4203 days | 0% |
| Andrew Jones | 8/10 | 4209 days | 0% |
| Florian Kleemann | 7/10 | 4223 days | 0% |
| Laurie | 10/10 | 4237 days | 0% |
| Stephen McNair | 8/10 | 4268 days | 0% |
| holidaymad from Solihull | 9/10 | 4268 days | 0% |
| Neville Smith | 8/10 | 4390 days | 1% |
| Richard | 9/10 | 4452 days | 1% |
| Family Trip | 9/10 | 4574 days | 1% |
| Glenda | 10/10 | 4602 days | 1% |
| Jake Bell | 10/10 | 4633 days | 1% |
| Paul Wood | 8/10 | 4664 days | 1% |
| Ut & Sacha | 10/10 | 4725 days | 1% |
| Kathy Hart | 10/10 | 4878 days | 1% |
| Andrew Pearce | 10/10 | 4998 days | 1% |
| Hanneke P | 8/10 | 4998 days | 1% |
| David Restell | 8/10 | 4998 days | 1% |
| Wouter Trumpie | 7/10 | 5018 days | 1% |
| Stephan Olivier | 8/10 | 5033 days | 1% |
| Stephan Olivier | 8/10 | 5033 days | 1% |
| Fam von Hattem | 8/10 | 5041 days | 1% |
| Huw Davies | 8/10 | 5279 days | 1% |
| Rob Klauer | 8/10 | 5292 days | 1% |
| Ed Trucie | 9/10 | 5299 days | 1% |
| Peter Dellen | 9/10 | 5316 days | 1% |
| Deana Peters | 8/10 | 5316 days | 1% |
| Peter Putz | 9/10 | 5318 days | 1% |
| Liz Stokes | 9/10 | 5320 days | 1% |
| Scott Simpson | 10/10 | 5321 days | 1% |
| Johannes & Katrin | 9/10 | 5332 days | 1% |
| Fabienne Indergand | 10/10 | 5399 days | 1% |
| Benjamin Meier | 8/10 | 5410 days | 1% |
| Waldemar Schuler | 10/10 | 5411 days | 1% |
| Anne Quehe | 9/10 | 5411 days | 1% |
| Tacksharp | 10/10 | 5548 days | 1% |
| Ralph & Marloes Meyers | 9/10 | 5638 days | 1% |
| lyndavid | 10/10 | 5639 days | 1% |
| Rens Hemselmans | 8/10 | 5656 days | 1% |
| J Palmer | 9/10 | 5662 days | 1% |
| Liz & Jim | 10/10 | 5664 days | 1% |
| Omar Candon | 10/10 | 5671 days | 1% |
| Annelie & Martin | 9/10 | 5674 days | 1% |
| Tobias Torax | 10/10 | 5685 days | 1% |
| Tayler Gray | 9/10 | 5685 days | 1% |
| Stefan Morris | 8/10 | 5689 days | 1% |
| Theo Dykhuizen | 10/10 | 5693 days | 1% |
| Fred | 8/10 | 5698 days | 1% |
| Carl_Larsen | 10/10 | 5974 days | 1% |
| AlisonB | 10/10 | 6004 days | 1% |
| lindam | 10/10 | 6004 days | 1% |
| marisraneth | 9/10 | 6004 days | 1% |
| Denecke Thorsten | 9/10 | 6044 days | 1% |
| Tim Stick | 8/10 | 6049 days | 1% |
| Mathias Skov | 8/10 | 6049 days | 1% |
| Daryl Taylor | 10/10 | 6056 days | 1% |
| Susan | 10/10 | 6059 days | 1% |
| Carolina Gonzalez | 10/10 | 6061 days | 1% |
| joannaw | 8/10 | 6110 days | 1% |
| pimn | 9/10 | 6119 days | 1% |
| GoodTimes | 9/10 | 6125 days | 1% |
| Furger | 10/10 | 6127 days | 1% |
| jank | 9/10 | 6216 days | 1% |
| clairet | 7/10 | 6234 days | 1% |
| Donna | 10/10 | 6280 days | 1% |
| michellew | 10/10 | 6317 days | 1% |
| KatieR | 9/10 | 6367 days | 1% |
| Steve Harper | 7/10 | 6376 days | 1% |
| NicoleG | 9/10 | 6402 days | 1% |
| Grimm | 8/10 | 6416 days | 1% |
| Chris | 7/10 | 6418 days | 1% |
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Waitomo TOP 10 Holiday Park experience has plenty of reviews and does not meet the criteria for any adjustment.
-1.88% Adjustment
There may be an adjustment if this experience hasn't received any reviews within the last 86 days. However the Waitomo TOP 10 Holiday Park experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Waitomo TOP 10 Holiday Park experience has been adjusted for 136 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 133 | -1.84% |
| 134 | -1.85% |
| 135 | -1.86% |
| 136 | -1.88% |
| 137 | -1.89% |
| 138 | -1.91% |
| 139 | -1.92% |
| … | … |
1.76% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
87%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.