Ranking Score Explained

Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Red Beach TOP 10 Holiday Park.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Red Beach TOP 10 Holiday Park

Valid Reviews

34 Valid Reviews

The Red Beach TOP 10 Holiday Park experience has a total of 35 reviews. There are 34 valid reviews that are included when calculating the ranking score and 1 invalid review that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 34 valid reviews:

Rating Count Percentage
10/10 11
32%
9/10 9
26%
8/10 7
21%
7/10 5
15%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 1
3%
2/10 0
0%
1/10 1
3%

84.12% Average

The raw data average (mean) for all the Red Beach TOP 10 Holiday Park valid reviews is 84.12% and is based on 34 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

5 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 34 valid reviews, the experience has 5 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 5 face-to-face reviews:

Rating Count Percentage
10/10 2
40%
9/10 2
40%
8/10 1
20%
7/10 0
0%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

92.00% Average

The raw data average (mean) for all the Red Beach TOP 10 Holiday Park face-to-face reviews is 92.00% and is based on 5 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

84.58%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Carmen 8/10 135 days 100%
Rich 7/10 166 days 94%
Trisha T 10/10 347 days 96%
Fabienne 9/10 653 days 77%
Travel1 7/10 653 days 73%
Estefania 8/10 713 days 72%
Dean 10/10 713 days 73%
Maria 10/10 713 days 73%
Lini 8/10 774 days 67%
Linda T 9/10 835 days 61%
Selina 1/10 1139 days 13%
Dan 7/10 1292 days 20%
S Durning 10/10 2022 days 5%
Richard & Chris, UK 10/10 2174 days 4%
Peter Simon 10/10 2205 days 4%
Calum Brash 9/10 2266 days 4%
Soph 7/10 2296 days 4%
Chuffy 10/10 2358 days 4%
Sabine 8/10 2539 days 4%
Steve Hirst 10/10 2570 days 4%
Bradletn 8/10 2814 days 3%
Jane Collin 7/10 3007 days 3%
Kathrina Handschuh 9/10 3093 days 3%
Jerry Bart 9/10 3170 days 2%
Madeline Mullen 10/10 3218 days 2%
Brooke Hammond 9/10 3371 days 2%
Simon Bauer 8/10 3544 days 2%
Hokascha 9/10 4015 days 1%
Angela Neville 8/10 4342 days 0%
Elodie Martin 3/10 4365 days 0%
Sam papworth 10/10 5370 days 1%
Eva Chapron 9/10 5370 days 1%
Danny Connor 10/10 5370 days 1%
Josephine Hartley 9/10 5370 days 1%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Red Beach TOP 10 Holiday Park experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-2.19% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 42 days. However the Red Beach TOP 10 Holiday Park experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Red Beach TOP 10 Holiday Park experience has been adjusted for 108 days. Adjustments are according to the following table.

Days Adjustment
105 -2.13%
106 -2.15%
107 -2.17%
108 -2.19%
109 -2.21%
110 -2.23%
111 -2.25%

Balancing Adjustment

2.38% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

85%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.