Hey, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Canterbury Museum.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Canterbury Museum

Valid Reviews

66 Valid Reviews

The Canterbury Museum experience has a total of 66 valid reviews. There are no invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 66 valid reviews:

Rating Count Percentage
10/10 20
30%
9/10 19
29%
8/10 13
20%
7/10 11
17%
6/10 2
3%
5/10 1
2%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

86.21% Average

The raw data average (mean) for all the Canterbury Museum valid reviews is 86.21% and is based on 66 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

56 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 66 valid reviews, the experience has 56 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 56 face-to-face reviews:

Rating Count Percentage
10/10 15
27%
9/10 15
27%
8/10 13
23%
7/10 10
18%
6/10 2
4%
5/10 1
2%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

85.00% Average

The raw data average (mean) for all the Canterbury Museum face-to-face reviews is 85.00% and is based on 56 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

86.68%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Susanne 9/10 3489 days 100%
Zak Jan 7/10 3528 days 88%
Tereza Nemeckova 10/10 3537 days 95%
Anna 9/10 3543 days 93%
Anna Urbanova 8/10 3575 days 88%
Melle Eleinga 8/10 3700 days 71%
Camilla Geert 7/10 3784 days 57%
Madelaine Sirch 9/10 3785 days 61%
Lisa Fenzl 6/10 3792 days 50%
Lionel Seramis 9/10 3810 days 58%
Anna Guttle 8/10 3846 days 53%
Tarillon Family 9/10 4160 days 12%
Kilian Vos 7/10 4245 days 0%
Ara Moore-Tuwhangai 10/10 4443 days 51%
angela neilsen 10/10 4443 days 51%
Manuela 9/10 4504 days 50%
Siobhan Mee 10/10 4534 days 51%
Fenna Newmann 8/10 4542 days 50%
Mara K 9/10 4563 days 50%
Julien de la lande 8/10 4576 days 50%
Aude Moulin 10/10 4576 days 51%
Claire Lieval 10/10 4582 days 51%
Pia Pitkala 9/10 4889 days 50%
Kevin Tranter 9/10 4907 days 50%
Peter Simpson 10/10 4928 days 51%
Mathieu Brias 8/10 4946 days 50%
Eric and Jen Popma 10/10 5000 days 51%
TheClan 10/10 5081 days 51%
Matthias Angela 7/10 5259 days 46%
Signe Kaspersen 10/10 5259 days 51%
Jaap & Susanne 9/10 5274 days 50%
Rene Jakel 9/10 5627 days 50%
Elise van Haastert 9/10 5630 days 50%
Stevenson 10/10 5652 days 51%
Friedli Manuela 10/10 5654 days 51%
Rosey834 10/10 5690 days 51%
Janny en Bert 8/10 5986 days 50%
johnandgin 10/10 5996 days 51%
Tanya Fitzgibbon 5/10 5997 days 35%
Dutertre Annaboue 7/10 5997 days 46%
Jules 7/10 6021 days 46%
Rob 9/10 6022 days 50%
Frances Hay 8/10 6023 days 50%
Suzanne 9/10 6147 days 50%
bertel 10/10 6213 days 51%
DustyLaptop 9/10 6269 days 50%
TillE412 10/10 6314 days 51%
geoffelizabeth 9/10 6330 days 50%
MarkP 8/10 6330 days 50%
Visken 10/10 6373 days 51%
David_H 8/10 6389 days 50%
Temo 7/10 6578 days 46%
Georgina Mulligan 7/10 6650 days 46%
Sandra Verbaarschot 9/10 6710 days 50%
Yayami Kimura 7/10 6713 days 46%
Ray 10/10 6716 days 51%
Eon Alers 7/10 6720 days 46%
Orla Hansen 10/10 6722 days 51%
Paul McDonell 8/10 6722 days 50%
Jurgen Westphal 8/10 6730 days 50%
Roger & Margaret 9/10 6731 days 50%
Matthieu Gernez 6/10 6731 days 42%
Withkin 10/10 6731 days 51%
Wayne Best 8/10 6766 days 50%
Gabriel Faber 9/10 6805 days 50%
Renee 7/10 7070 days 46%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Canterbury Museum experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-2.09% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 123 days. However the Canterbury Museum experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Canterbury Museum experience has been adjusted for 200 days. Adjustments are according to the following table.

Days Adjustment
197 -2.06%
198 -2.07%
199 -2.08%
200 -2.09%
201 -2.10%
202 -2.12%
203 -2.13%

Balancing Adjustment

1.91% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

87%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.