Ranking Score Explained

Hi there, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Kaikoura Kayaks.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Nick Morrison's avatar

Nick Morrison

Rankers owner

Kaikoura Kayaks

Valid Reviews

315 Valid Reviews

The Kaikoura Kayaks experience has a total of 328 reviews. There are 315 valid reviews that are included when calculating the ranking score and 13 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 315 valid reviews:

Rating Count Percentage
10/10 239
76%
9/10 55
17%
8/10 12
4%
7/10 5
2%
6/10 2
1%
5/10 1
0%
4/10 0
0%
3/10 1
0%
2/10 0
0%
1/10 0
0%

96.38% Average

The raw data average (mean) for all the Kaikoura Kayaks valid reviews is 96.38% and is based on 315 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

18 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 315 valid reviews, the experience has 18 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 18 face-to-face reviews:

Rating Count Percentage
10/10 2
11%
9/10 7
39%
8/10 4
22%
7/10 4
22%
6/10 1
6%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

82.78% Average

The raw data average (mean) for all the Kaikoura Kayaks face-to-face reviews is 82.78% and is based on 18 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

98.37%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Face-to-Face Weight Relative Weight
Martin Bolech 9/10 83 days 98.91 100%
Dr. Bill 10/10 83 days 98.91 100%
Fee08 10/10 83 days 98.91 100%
LYDIA ADAMS 10/10 83 days 98.91 100%
Dickinson Ann 10/10 83 days 98.91 100%
Tim 10/10 114 days 97.94 99%
Sue, UK 10/10 175 days 95.15 96%
thomas 10/10 175 days 95.15 96%
Andrew Barclift 10/10 175 days 95.15 96%
Marjan D 10/10 175 days 95.15 96%
Nathan 10/10 206 days 93.28 94%
Kathy Lee 10/10 206 days 93.28 94%
Glenys 10/10 235 days 91.25 92%
Mary S. 10/10 297 days 86.02 87%
Caitlin 10/10 327 days 83.06 84%
Grant 10/10 358 days 79.69 80%
Friederike 10/10 389 days 76.02 77%
SHELLEY E BLYTHE 10/10 420 days 72.05 73%
Georgia Phelps 10/10 420 days 72.05 73%
Roger G 10/10 420 days 72.05 73%
Colin 10/10 420 days 72.05 73%
Julie 10/10 420 days 72.05 73%
Ruud en Wilma 10/10 420 days 72.05 73%
Robert 9/10 420 days 72.05 73%
ianbeaumont235@gmail.com 10/10 420 days 72.05 73%
Sam Cherry 10/10 420 days 72.05 73%
Steve O'Brien 10/10 430 days 70.7 71%
Dave Haughan 10/10 431 days 70.56 71%
Kristen Barrett 10/10 447 days 68.34 69%
MJ Macdonald 9/10 447 days 68.34 69%
Patrick Mclaughlin 10/10 447 days 68.34 69%
Miquela Mcguiness 10/10 447 days 68.34 69%
Michael Gooch 10/10 447 days 68.34 69%
Rebecca 10/10 448 days 68.2 69%
zer mo 10/10 478 days 63.79 64%
Petra Klerken 10/10 478 days 63.79 64%
Lisa Hurry 10/10 478 days 63.79 64%
Daniel Sullivan 10/10 509 days 58.95 59%
Lolliedives 10/10 539 days 53.96 54%
Susan Davey 10/10 570 days 48.68 49%
Joanne Sams 10/10 570 days 48.68 49%
Benjamin Yang 10/10 570 days 48.68 49%
Phil Baaten 10/10 570 days 48.68 49%
Heleen Middel 10/10 600 days 43.83 44%
Erika Browne 10/10 600 days 43.83 44%
Richard Hewitt 10/10 600 days 43.83 44%
Michelle Fox 10/10 600 days 43.83 44%
Saskia Frank 9/10 631 days 39.12 39%
Rhumm89 10/10 631 days 39.12 39%
Bj Thomas 10/10 631 days 39.12 39%
Jordi Carrasco 10/10 631 days 39.12 39%
Rick Goldsbrough 10/10 631 days 39.12 39%
Alice 10/10 631 days 39.12 39%
Kylie Cloke 10/10 631 days 39.12 39%
Karl O'Reilly 10/10 631 days 39.12 39%
Lee Fritz 10/10 631 days 39.12 39%
Laura Gnesko 10/10 662 days 34.71 35%
charliecharls 10/10 662 days 34.71 35%
anna852 9/10 662 days 34.71 35%
Sam Sareen 10/10 662 days 34.71 35%
Breanna Barker 10/10 692 days 30.74 31%
Maureen Yeo 10/10 692 days 30.74 31%
Laura Anderson 8/10 692 days 30.74 31%
Glenys Barr 10/10 697 days 30.1 30%
Vivian Jeenel 9/10 723 days 26.93 27%
Michael Eugster 10/10 784 days 20.33 20%
Scott Mallyon 9/10 833 days 15.88 16%
Noreen Crombie 10/10 843 days 15.06 15%
Sandra Egli 10/10 843 days 15.06 15%
Pete Park 9/10 843 days 15.06 15%
Slippy Theslip 10/10 843 days 15.06 15%
Ian Davison 10/10 843 days 15.06 15%
Pam Bowen 8/10 843 days 15.06 15%
Daniel Ryan 10/10 843 days 15.06 15%
Iners 10/10 874 days 12.74 12%
Aimee Theobald 10/10 874 days 12.74 12%
Helen Tea 10/10 874 days 12.74 12%
Jia Xin Fang 9/10 874 days 12.74 12%
John Robinson 9/10 874 days 12.74 12%
Teresa Baxter 10/10 874 days 12.74 12%
Lisa Scott 10/10 924 days 9.63 9%
Hugh South 10/10 935 days 9.06 9%
Pip Bowhay 10/10 935 days 9.06 9%
Barbara Unknown 9/10 935 days 9.06 9%
Chris 8/10 935 days 9.06 9%
Scott Tibbitts 9/10 935 days 9.06 9%
Catherine Skow 10/10 965 days 7.68 7%
Yun-Ting Chiang 10/10 965 days 7.68 7%
Ethan Ruhland 10/10 965 days 7.68 7%
clare Dubina 10/10 965 days 7.68 7%
ahyong Ling 10/10 965 days 7.68 7%
LAR 10/10 965 days 7.68 7%
Steve Krygger 10/10 965 days 7.68 7%
Lisa Evans 10/10 996 days 6.55 6%
Derek Derek 10/10 1057 days 5.23 5%
Jessics Hagan 10/10 1057 days 5.23 5%
Amanda Shackleton 10/10 1057 days 5.23 5%
Silvie S 10/10 1057 days 5.23 5%
K L 10/10 1088 days 5.01 5%
Yoon Kwon 5/10 1088 days 5.01 5%
Amber Deed 10/10 1088 days 5.01 5%
Amber Jordan 9/10 1098 days 5.0 5%
Meagan Leicht 9/10 1118 days 4.97 5%
Anna 10/10 1118 days 4.97 5%
Kim W 10/10 1118 days 4.97 5%
Thomas N 10/10 1118 days 4.97 5%
Geoff Burke 10/10 1118 days 4.97 5%
Lynne Evans 10/10 1118 days 4.97 5%
Cori Schultz 9/10 1140 days true 5.93 6%
cynthia.david@hotmail.de Cynthia 10/10 1149 days 4.93 5%
kurt asplin 10/10 1149 days 4.93 5%
Volker Stroenisch 10/10 1164 days 4.91 4%
Braden Chick 10/10 1178 days 4.89 4%
Marka Okrutny 9/10 1209 days 4.84 4%
Kent Hartstang 10/10 1209 days 4.84 4%
Carl Gerrard 10/10 1209 days 4.84 4%
Riley Chick 10/10 1209 days 4.84 4%
veremalua vugakoto 10/10 1209 days 4.84 4%
Mustrum Ridcully 10/10 1209 days 4.84 4%
Nayra M 10/10 1209 days 4.84 4%
john mason 10/10 1209 days 4.84 4%
Sebastian Hutchings 10/10 1209 days 4.84 4%
Dwayne Fussell 9/10 1209 days 4.84 4%
Stu Norman 10/10 1210 days 4.84 4%
Joshua Sauder 10/10 1210 days 4.84 4%
Billy Nowell 10/10 1210 days 4.84 4%
fionna fraser 10/10 1240 days 4.8 4%
Alan Grove 9/10 1240 days 4.8 4%
Harvey Bentham 10/10 1240 days 4.8 4%
Stacey Kerin 10/10 1241 days 4.8 4%
Nicki Tulloch 8/10 1241 days 4.8 4%
johansan99 8/10 1241 days 4.8 4%
Chloe Harvey 6/10 1246 days 4.79 4%
K Proffitt 10/10 1302 days 4.72 4%
Anthony Jacobs 10/10 1362 days 4.63 4%
Anna Hunt 10/10 1393 days 4.59 4%
Wes Watchorn 10/10 1423 days 4.55 4%
Kaylen Echols 9/10 1423 days 4.55 4%
Charles Chan 10/10 1423 days 4.55 4%
Vicki Moffat 10/10 1484 days 4.47 4%
Katie 9/10 1484 days 4.47 4%
Keith Paris 9/10 1515 days 4.42 4%
Chris Harvey 10/10 1515 days 4.42 4%
Ian Knight 10/10 1515 days 4.42 4%
sydneyaharris 7/10 1515 days 4.42 4%
Jess Richardson 9/10 1515 days 4.42 4%
K F 10/10 1515 days 4.42 4%
Raima Svoboda 10/10 1515 days 4.42 4%
Mike Laanen 10/10 1515 days 4.42 4%
Sally Orr 10/10 1543 days 4.39 4%
Sabine Janzen 10/10 1574 days 4.34 4%
suze 10/10 1574 days 4.34 4%
Inge van Noorf 7/10 1603 days true 5.16 5%
Anja R 10/10 1666 days 4.22 4%
Hugh Pittty 10/10 1666 days 4.22 4%
scott bickley 10/10 1666 days 4.22 4%
Ruairi Mc 10/10 1696 days 4.18 4%
ellie bert 10/10 1758 days 4.09 4%
Gary 9/10 1858 days true 4.75 4%
Marilyn Mulkey 10/10 1881 days 3.92 3%
Louison Laissus 8/10 1890 days true 4.69 4%
Alex Sheldon 9/10 1906 days true 4.67 4%
Stefan Reutler 8/10 1906 days true 4.67 4%
Anthony Brown 10/10 1933 days true 4.62 4%
fifilabumblebee 10/10 2061 days 3.68 3%
KoKi 10/10 2061 days 3.68 3%
Bertiethebus 10/10 2215 days 3.47 3%
Katya Verikaitis 7/10 2239 days true 4.12 4%
Raelene Vine 9/10 2246 days 3.42 3%
Lars Schulz 8/10 2261 days true 4.08 4%
Innes Martin 9/10 2340 days true 3.95 4%
Eric and Jen Popma 9/10 2346 days true 3.94 4%
Megan_8023 10/10 2426 days 3.18 3%
merryunbirthday 10/10 2426 days 3.18 3%
Ronald 10/10 2426 days 3.18 3%
gareth williams 10/10 2426 days 3.18 3%
Hillsons 10/10 2549 days 3.01 3%
yuzu 10/10 2580 days 2.97 3%
randlmiller 10/10 2640 days 2.88 2%
JEB 10/10 2671 days 2.84 2%
Dottiedolittle 9/10 2702 days 2.8 2%
DEEPDIVERJM 10/10 2702 days 2.8 2%
LindseyH 10/10 2732 days 2.76 2%
daverr900 10/10 2763 days 2.72 2%
JAD 10/10 2763 days 2.72 2%
elise1987 10/10 2763 days 2.72 2%
nathan_carr 10/10 2792 days 2.68 2%
Oliver 10/10 2823 days 2.63 2%
catimai 10/10 2854 days 2.59 2%
Keiron 10/10 2854 days 2.59 2%
juliem 10/10 2854 days 2.59 2%
maxi14 10/10 2854 days 2.59 2%
thostheboss 10/10 2884 days 2.55 2%
kristy_nichol 10/10 2884 days 2.55 2%
lenaajdacic 9/10 2884 days 2.55 2%
nickyoung 9/10 2884 days 2.55 2%
El_mago_toman 10/10 2884 days 2.55 2%
filmgeekgirl 10/10 2884 days 2.55 2%
rooboo26 9/10 2884 days 2.55 2%
grizzlybear 10/10 2884 days 2.55 2%
Stephanie_M_ 10/10 2884 days 2.55 2%
pingralph2011 10/10 2915 days 2.51 2%
lulufrance 9/10 2915 days 2.51 2%
pascarni 9/10 2915 days 2.51 2%
Manda 9/10 2915 days 2.51 2%
liznkev 10/10 2915 days 2.51 2%
Marie_Lulu 8/10 2915 days 2.51 2%
raytaylr 10/10 2915 days 2.51 2%
Dexter 10/10 2915 days 2.51 2%
L3160 9/10 2946 days 2.46 2%
Olivia 9/10 2946 days 2.46 2%
EMMAPOLLARD 10/10 2946 days 2.46 2%
Chris_Atkinson 9/10 2946 days 2.46 2%
mesa28 9/10 2946 days 2.46 2%
CHARLOTTEGRUNBAUM 9/10 2946 days 2.46 2%
Braijay 10/10 2946 days 2.46 2%
Georgy 10/10 2946 days 2.46 2%
baloo 10/10 2946 days 2.46 2%
kafff17 10/10 2977 days 2.42 2%
Schnaegg 10/10 2977 days 2.42 2%
Id107 10/10 2977 days 2.42 2%
bjocar 8/10 2977 days 2.42 2%
joannem81 9/10 2977 days 2.42 2%
leighhk 10/10 2977 days 2.42 2%
michael9876 10/10 2977 days 2.42 2%
yamael66 9/10 2977 days 2.42 2%
Lema 9/10 2977 days 2.42 2%
kispista 10/10 2977 days 2.42 2%
uli 10/10 2977 days 2.42 2%
Emma Ducat 10/10 2977 days 2.42 2%
Naomi Kosteaman 7/10 2981 days true 2.9 2%
margreet boersma 10/10 3005 days 2.38 2%
Halebopp 10/10 3005 days 2.38 2%
thunderbird 10/10 3005 days 2.38 2%
inabambina 10/10 3005 days 2.38 2%
Teammuppet 9/10 3005 days 2.38 2%
nick777 8/10 3005 days 2.38 2%
barbarahonig 10/10 3005 days 2.38 2%
Pants1 10/10 3005 days 2.38 2%
ryleynewman 10/10 3005 days 2.38 2%
knix 10/10 3005 days 2.38 2%
slucht 10/10 3005 days 2.38 2%
kmorris 10/10 3005 days 2.38 2%
Lauhe 10/10 3005 days 2.38 2%
bmeyers 10/10 3005 days 2.38 2%
kellysa 9/10 3005 days 2.38 2%
GypsyJill 9/10 3005 days 2.38 2%
Ginette 10/10 3005 days 2.38 2%
Lifeasyouseeit 10/10 3005 days 2.38 2%
mpatel 10/10 3036 days 2.34 2%
laurieuj 10/10 3036 days 2.34 2%
mrkstwrt 10/10 3036 days 2.34 2%
ssoohoo11 10/10 3036 days 2.34 2%
iain 10/10 3036 days 2.34 2%
antuori 9/10 3036 days 2.34 2%
pogui 9/10 3036 days 2.34 2%
Ines_Victor 10/10 3036 days 2.34 2%
Rc22 10/10 3067 days 2.3 2%
gianzav 10/10 3067 days 2.3 2%
jillxjlei 10/10 3067 days 2.3 2%
Lea24 10/10 3067 days 2.3 2%
ctkwok 10/10 3067 days 2.3 2%
bkavanagh 10/10 3097 days 2.26 2%
djnifong 10/10 3097 days 2.26 2%
cstanley 10/10 3097 days 2.26 2%
djpanther73 10/10 3097 days 2.26 2%
nblank 10/10 3097 days 2.26 2%
gauera 10/10 3097 days 2.26 2%
westwoodcrew 10/10 3097 days 2.26 2%
breconbird 10/10 3097 days 2.26 2%
darcym 10/10 3097 days 2.26 2%
jilliang104 10/10 3097 days 2.26 2%
lucy55 9/10 3097 days 2.26 2%
cheye17 10/10 3097 days 2.26 2%
Dai 10/10 3097 days 2.26 2%
chris_doidge 10/10 3097 days 2.26 2%
katharina 9/10 3097 days 2.26 2%
ingrid484 10/10 3128 days 2.22 2%
cjimenez 10/10 3128 days 2.22 2%
Yasuyuki 10/10 3128 days 2.22 2%
pjterrett 10/10 3128 days 2.22 2%
rachelcare 10/10 3128 days 2.22 2%
sinbad343 10/10 3128 days 2.22 2%
tamsing 10/10 3128 days 2.22 2%
marktwigg 10/10 3128 days 2.22 2%
judy56 10/10 3128 days 2.22 2%
joeann 10/10 3128 days 2.22 2%
Barron 10/10 3128 days 2.22 2%
jaxon 10/10 3157 days 2.18 2%
stevod59 10/10 3157 days 2.18 2%
audrey 10/10 3157 days 2.18 2%
madevlin 10/10 3157 days 2.18 2%
spacer6789 10/10 3157 days 2.18 2%
annhodder 9/10 3157 days 2.18 2%
bluegirl 10/10 3157 days 2.18 2%
coolbron 10/10 3157 days 2.18 2%
Macca 10/10 3157 days 2.18 2%
annapopanna 10/10 3188 days 2.13 2%
hollyks 10/10 3342 days 1.92 1%
kurt asplin 10/10 3342 days 1.92 1%
ben21 10/10 3370 days 1.88 1%
Leoniewoolf 10/10 3401 days 1.84 1%
Emily Brand 9/10 3493 days 1.72 1%
durk94 9/10 3493 days 1.72 1%
vinny walia 10/10 3493 days 1.72 1%
Diana Spaulding 9/10 3493 days 1.72 1%
Cam Short 10/10 3493 days 1.72 1%
Jeremy 3/10 3522 days 1.52 1%
johanw 6/10 3547 days true 1.97 2%
GingerPrince 9/10 3710 days true 1.7 1%
jahirst 10/10 4058 days 0.94 0%
Denise 8/10 4059 days true 1.13 1%
Hall 10/10 4104 days true 1.05 1%
Eleanor Adams 7/10 4168 days true 0.95 0%
Sue 9/10 4454 days true 0.48 0%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Kaikoura Kayaks experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-1.10% Adjustment

There may be an adjustment if an experience hasn't received any reviews within the last 60 days. However the Kaikoura Kayaks experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 364 days.

The Kaikoura Kayaks experience has been adjusted for 55 days. Adjustments are according to the following table.

Days Adjustment
……
52 -1.04%
53 -1.06%
54 -1.08%
55 -1.10%
56 -1.12%
57 -1.14%
58 -1.16%
……

Final Ranking Score

97%

The final ranking score once adjustments and rounding has been applied. This value is cached and recalculated each day. Therefore it may not be precisely accurate based on the other values presented.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz.

Love Christchurch