Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Scotties Rental Cars.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Scotties Rental Cars

Valid Reviews

119 Valid Reviews

The Scotties Rental Cars experience has a total of 136 reviews. There are 119 valid reviews that are included when calculating the ranking score and 17 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Within these 119 valid reviews, the experience has 3 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 119 valid reviews:

Rating Count Percentage
10/10 53
45%
9/10 17
14%
8/10 5
4%
7/10 2
2%
6/10 1
1%
5/10 0
0%
4/10 0
0%
3/10 1
1%
2/10 3
3%
1/10 37
31%

66.30% Average

The raw data average (mean) for all the Scotties Rental Cars valid reviews is 66.30% and is based on 119 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Weighted Average

65.89%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
KF 1/10 236 days 100%
Garry 1/10 998 days 45%
Mo & Mel 10/10 1120 days 85%
Scott Richards 1/10 1242 days 25%
Richard 10/10 1454 days 33%
dacster 1/10 1485 days 12%
R Cookson 1/10 1638 days 7%
Edmund Hillstone 10/10 2184 days 11%
Catherine thompson 10/10 2184 days 11%
Shayal Singh 10/10 2184 days 11%
JaJa 1/10 2397 days 4%
Uma 1/10 2459 days 4%
Awesome Starters 8/10 2673 days 8%
Peter Kohler 10/10 2703 days 8%
Wolf G 10/10 2734 days 8%
Bruno Bomitali 10/10 2762 days 8%
Phil 10/10 2762 days 8%
Nit Zys 10/10 2762 days 8%
Maria L. 1/10 2793 days 3%
Diego D 2/10 2793 days 3%
Doris, Hamburg 10/10 2793 days 8%
Amy 1/10 2824 days 3%
Nick 7/10 2824 days 7%
Bec 2/10 2885 days 3%
Jon 1/10 2885 days 3%
Mark 10/10 2915 days 7%
Nik B 9/10 2946 days 7%
Jakobus Crane 10/10 2946 days 7%
Wayne 1/10 2977 days 3%
George Thomas 10/10 2977 days 7%
John Coulter 8/10 2977 days 7%
Didier Charot 10/10 2977 days 7%
Gerard Mackle 8/10 2977 days 7%
P Douglas 1/10 2977 days 3%
Amy 1/10 2977 days 3%
Suzy Loscin 10/10 2977 days 7%
Harry de Melmanche 10/10 3007 days 7%
Max Williamson 10/10 3007 days 7%
J Freighter 9/10 3007 days 7%
Aaron Westhuizen 10/10 3007 days 7%
Mark B 10/10 3007 days 7%
M Arbuckle 9/10 3038 days 6%
Dean 9/10 3068 days 6%
Horst 7/10 3068 days 6%
Amelia M 1/10 3068 days 3%
Lewry 10/10 3068 days 6%
James Maddly 10/10 3068 days 6%
Irina 10/10 3068 days 6%
corby 1/10 3099 days 2%
Zhen Ni 10/10 3099 days 6%
andrew 1/10 3099 days 2%
Bridget 10/10 3099 days 6%
KP Sumner 10/10 3099 days 6%
Kevin D 10/10 3099 days 6%
Daniel Skiffington 1/10 3126 days 2%
Luus 9/10 3127 days 6%
Marcus 10/10 3127 days 6%
Laurie MacKenzie 10/10 3127 days 6%
D Freeman 10/10 3127 days 6%
Christine RUTHERFORD 1/10 3127 days 2%
Rhonda Rose 1/10 3188 days 2%
Ian Beaton 1/10 3249 days 2%
Ian Shere 10/10 3310 days 5%
david song 1/10 3341 days 2%
Joe Millman 1/10 3371 days 2%
Jonathan Farries 1/10 3371 days 2%
Kevin Sullivan 1/10 3432 days 2%
Suzanne Perigo 10/10 3432 days 5%
Gerald Till 1/10 3463 days 2%
Bob Pricer 10/10 3463 days 4%
Janet Lee 1/10 3463 days 2%
WorldTraveler22 1/10 3491 days 2%
Amira Rashid 1/10 3491 days 2%
Yadu Prabhakar 1/10 3522 days 2%
Stephen Campbell 8/10 3522 days 4%
Sharron Wetere 1/10 3522 days 2%
Antony Kinsey 1/10 3522 days 2%
Martin Guhn 1/10 3523 days 2%
Kevin Hodgson 10/10 3553 days 4%
worldTraveler 1/10 3553 days 2%
Luke 6/10 3566 days 2%
Deidre 10/10 3614 days 4%
An G 9/10 3614 days 4%
Sam Cartwright 10/10 3675 days 3%
Barry Codlin 9/10 3736 days 3%
Priscilla Gagliano 1/10 3829 days 1%
Richard Kensington 10/10 3888 days 2%
KP Sumner 9/10 3888 days 2%
Stephen Jeffress 10/10 3888 days 2%
Loyann Loyann 10/10 3920 days 2%
Ron Eastwall 10/10 3949 days 2%
Susan Gadsby 10/10 3950 days 2%
John Waddy 9/10 3980 days 2%
Peter Rigby 10/10 4010 days 2%
Roderick Jones 9/10 4011 days 2%
Pierce Power 10/10 4041 days 2%
Rob Blair 10/10 4042 days 2%
Robert Pollock 9/10 4072 days 1%
P Lundin 10/10 4072 days 1%
P Wilson 10/10 4072 days 1%
CD Ash 1/10 4194 days 0%
Steven Thompson 10/10 4253 days 0%
Graham Dolan 10/10 4253 days 0%
nadine williams 9/10 4253 days 0%
Jenny Tebbutt 9/10 4253 days 0%
Paul K 1/10 4314 days 0%
Sophiana B 10/10 4345 days 0%
Zak Ruffin 8/10 4438 days 2%
Jeremy Goodwin 10/10 4587 days 2%
Serge Steiner 9/10 4618 days 2%
Doris 9/10 4619 days 2%
Sophie Faulkner 10/10 4619 days 2%
Wilf Healy 10/10 4650 days 2%
Ron Maurice 9/10 4772 days 2%
MarkA 2/10 4803 days 1%
travellingted 1/10 5776 days 1%
Jana 9/10 6374 days 1%
Edmund Hillstone 10/10 6704 days 2%
Susan 3/10 7105 days 0%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Scotties Rental Cars experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-5.47% Adjustment

Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.

What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.

There may be an adjustment if this experience hasn't received enough reviews within the last 103 days. The Scotties Rental Cars experience has 0 recent rankings. Adjustments are according to the following table:

Recent Reviews Adjustment
0 -3.00%
1 -2.63%
2 -1.50%
3 -0.38%
4 -0.00%

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Scotties Rental Cars experience has been adjusted for 200 days. Adjustments are according to the following table.

Days Adjustment
197 -2.44%
198 -2.45%
199 -2.46%
200 -2.47%
201 -2.49%
202 -2.50%
203 -2.51%

Balancing Adjustment

13.67% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

74%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.