Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Adventure Campervans.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
Adventure Campervans
Valid Reviews
79 Valid Reviews
The Adventure Campervans experience has a total of 83 reviews. There are 79 valid reviews that are included when calculating the ranking score and 4 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 79 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 10 |
|
13% |
| 9/10 | 6 |
|
8% |
| 8/10 | 18 |
|
23% |
| 7/10 | 10 |
|
13% |
| 6/10 | 11 |
|
14% |
| 5/10 | 3 |
|
4% |
| 4/10 | 5 |
|
6% |
| 3/10 | 6 |
|
8% |
| 2/10 | 2 |
|
3% |
| 1/10 | 8 |
|
10% |
63.16% Average
The raw data average (mean) for all the Adventure Campervans valid reviews is 63.16% and is based on 79 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
Face-to-Face Reviews
55 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 79 valid reviews, the experience has 55 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 55 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 2 |
|
4% |
| 9/10 | 1 |
|
2% |
| 8/10 | 17 |
|
31% |
| 7/10 | 10 |
|
18% |
| 6/10 | 11 |
|
20% |
| 5/10 | 3 |
|
5% |
| 4/10 | 5 |
|
9% |
| 3/10 | 4 |
|
7% |
| 2/10 | 0 |
|
0% |
| 1/10 | 2 |
|
4% |
63.64% Average
The raw data average (mean) for all the Adventure Campervans face-to-face reviews is 63.64% and is based on 55 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
Weighted Average
49.64%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Hooper | 1/10 | 141 days | 100% |
| LaRee Tangihaere | 10/10 | 2848 days | 7% |
| Sherre Norris | 8/10 | 3486 days | 4% |
| patty schlick | 2/10 | 3486 days | 1% |
| Louise Walker | 10/10 | 3517 days | 3% |
| David Russell | 9/10 | 3517 days | 3% |
| Ral Pritchard | 1/10 | 3517 days | 1% |
| Alex Pommer | 10/10 | 3518 days | 3% |
| abd malik ahmad | 9/10 | 3548 days | 3% |
| John Wright | 10/10 | 3548 days | 3% |
| chris s | 9/10 | 3548 days | 3% |
| Albert Sella | 3/10 | 3562 days | 1% |
| Mikky Imran | 10/10 | 3731 days | 2% |
| Lisa Pickens | 3/10 | 3852 days | 1% |
| Sarah Elphick | 2/10 | 3852 days | 0% |
| Nik Neidi | 9/10 | 3884 days | 2% |
| Sven Ludwig | 9/10 | 4217 days | 0% |
| Karolina Gren | 3/10 | 4524 days | 1% |
| Marc Schnelanburger | 6/10 | 4607 days | 1% |
| Linda Wah | 1/10 | 4614 days | 0% |
| Mikolaj | 1/10 | 4614 days | 0% |
| Nigel Leighton | 7/10 | 4998 days | 2% |
| Halle | 1/10 | 5071 days | 0% |
| Geoffrey Kuppens | 8/10 | 5294 days | 2% |
| brian_leonie | 10/10 | 5345 days | 2% |
| John & Myra Sloan | 4/10 | 5385 days | 1% |
| Shab | 10/10 | 5406 days | 2% |
| Claudia Naier | 3/10 | 5629 days | 1% |
| Prideaux | 6/10 | 5630 days | 1% |
| Bryan & Ineke Beck | 1/10 | 5630 days | 0% |
| Chris Forrest | 5/10 | 5630 days | 1% |
| Ray Banham | 6/10 | 5631 days | 1% |
| Derek | 6/10 | 5631 days | 1% |
| Helen Evans | 8/10 | 5634 days | 2% |
| Hadar Zevulun | 1/10 | 5650 days | 0% |
| Claudia | 7/10 | 5652 days | 2% |
| Sebastian Engelke | 8/10 | 5667 days | 2% |
| John Fry | 3/10 | 5674 days | 1% |
| Remco Smit | 5/10 | 5675 days | 1% |
| Peapod | 10/10 | 5802 days | 2% |
| Richardr1 | 7/10 | 5934 days | 2% |
| R Bakker | 4/10 | 6007 days | 1% |
| Matilda Hansson | 6/10 | 6007 days | 1% |
| Tim Stick | 7/10 | 6030 days | 2% |
| Uwe Rieper | 7/10 | 6043 days | 2% |
| Jeremy & Sarah Rind | 9/10 | 6043 days | 2% |
| W David R Thomas | 6/10 | 6049 days | 1% |
| Ruud Kapteyn | 7/10 | 6050 days | 2% |
| wazsim | 1/10 | 6075 days | 0% |
| gemmav | 6/10 | 6090 days | 1% |
| Steffi Marco | 8/10 | 6110 days | 2% |
| JonK | 8/10 | 6338 days | 2% |
| Andrew Lonsdale | 5/10 | 6338 days | 1% |
| KatieR | 8/10 | 6348 days | 2% |
| MichaelS1 | 8/10 | 6366 days | 2% |
| FiensG | 6/10 | 6369 days | 1% |
| Yvanna | 3/10 | 6369 days | 1% |
| Mike | 4/10 | 6374 days | 1% |
| RodW | 8/10 | 6384 days | 2% |
| Olly | 10/10 | 6386 days | 2% |
| Christina | 4/10 | 6386 days | 1% |
| Kay | 7/10 | 6393 days | 2% |
| GrillGermany | 6/10 | 6407 days | 1% |
| HenkR | 6/10 | 6409 days | 1% |
| BauerGermany | 4/10 | 6409 days | 1% |
| john west | 8/10 | 6418 days | 2% |
| Vicky | 8/10 | 6422 days | 2% |
| Con | 7/10 | 6468 days | 2% |
| Kavanagh | 8/10 | 6733 days | 2% |
| Sabine Volley | 7/10 | 6733 days | 2% |
| Stefan Heumann | 7/10 | 6743 days | 2% |
| Trinkler | 8/10 | 6743 days | 2% |
| Robert and Carol Rodgers | 8/10 | 6755 days | 2% |
| Jo | 10/10 | 6952 days | 2% |
| Andy Chapman | 6/10 | 6952 days | 1% |
| Shelley | 8/10 | 7057 days | 2% |
| Bob | 8/10 | 7115 days | 2% |
| Rogier | 8/10 | 7116 days | 2% |
| Pini | 8/10 | 7126 days | 2% |
Adjustments
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
Sample Size Adjustment
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Adventure Campervans experience has plenty of reviews and does not meet the criteria for any adjustment.
Recent Reviews Adjustment
-4.29% Adjustment
Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.
What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.
There may be an adjustment if this experience hasn't received enough reviews within the last 109 days. The Adventure Campervans experience has 0 recent rankings. Adjustments are according to the following table:
| Recent Reviews | Adjustment |
|---|---|
| 0 | -3.00% |
| 1 | -2.63% |
| 2 | -1.50% |
| 3 | -0.38% |
| 4 | -0.00% |
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Adventure Campervans experience has been adjusted for 108 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 105 | -1.25% |
| 106 | -1.26% |
| 107 | -1.27% |
| 108 | -1.29% |
| 109 | -1.30% |
| 110 | -1.31% |
| 111 | -1.32% |
| … | … |
Balancing Adjustment
25.52% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
Onboarding Rating
This rating is about customer service and camper availability. It measures aspects of the customer journey that are often missing from online ratings. It includes performances based on: pre-booking communication, product availability and responsiveness to customer enquiries.
All metrics come from actual customer interactions.
Details are calculated daily from statistics over several years and merged with the score derived from customer reviews - to then form the final ranking score.
Final Ranking Score
68%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.