Hey, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Adventure Campervans.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
Adventure Campervans
Valid Reviews
78 Valid Reviews
The Adventure Campervans experience has a total of 82 reviews. There are 78 valid reviews that are included when calculating the ranking score and 4 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 78 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 10 |
|
13% |
| 9/10 | 6 |
|
8% |
| 8/10 | 18 |
|
23% |
| 7/10 | 10 |
|
13% |
| 6/10 | 11 |
|
14% |
| 5/10 | 3 |
|
4% |
| 4/10 | 5 |
|
6% |
| 3/10 | 6 |
|
8% |
| 2/10 | 2 |
|
3% |
| 1/10 | 7 |
|
9% |
63.85% Average
The raw data average (mean) for all the Adventure Campervans valid reviews is 63.85% and is based on 78 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
Face-to-Face Reviews
55 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 78 valid reviews, the experience has 55 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 55 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 2 |
|
4% |
| 9/10 | 1 |
|
2% |
| 8/10 | 17 |
|
31% |
| 7/10 | 10 |
|
18% |
| 6/10 | 11 |
|
20% |
| 5/10 | 3 |
|
5% |
| 4/10 | 5 |
|
9% |
| 3/10 | 4 |
|
7% |
| 2/10 | 0 |
|
0% |
| 1/10 | 2 |
|
4% |
63.64% Average
The raw data average (mean) for all the Adventure Campervans face-to-face reviews is 63.64% and is based on 55 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
Weighted Average
72.07%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| LaRee Tangihaere | 10/10 | 2727 days | 100% |
| Sherre Norris | 8/10 | 3365 days | 54% |
| patty schlick | 2/10 | 3365 days | 18% |
| Louise Walker | 10/10 | 3396 days | 54% |
| David Russell | 9/10 | 3396 days | 53% |
| Ral Pritchard | 1/10 | 3396 days | 13% |
| Alex Pommer | 10/10 | 3397 days | 54% |
| abd malik ahmad | 9/10 | 3427 days | 51% |
| John Wright | 10/10 | 3427 days | 52% |
| chris s | 9/10 | 3427 days | 51% |
| Albert Sella | 3/10 | 3441 days | 21% |
| Mikky Imran | 10/10 | 3610 days | 39% |
| Lisa Pickens | 3/10 | 3731 days | 10% |
| Sarah Elphick | 2/10 | 3731 days | 6% |
| Nik Neidi | 9/10 | 3763 days | 28% |
| Sven Ludwig | 9/10 | 4096 days | 5% |
| Karolina Gren | 3/10 | 4403 days | 5% |
| Marc Schnelanburger | 6/10 | 4486 days | 16% |
| Linda Wah | 1/10 | 4493 days | 0% |
| Mikolaj | 1/10 | 4493 days | 0% |
| Nigel Leighton | 7/10 | 4877 days | 19% |
| Halle | 1/10 | 4950 days | 0% |
| Geoffrey Kuppens | 8/10 | 5173 days | 20% |
| brian_leonie | 10/10 | 5224 days | 21% |
| John & Myra Sloan | 4/10 | 5264 days | 9% |
| Shab | 10/10 | 5285 days | 21% |
| Claudia Naier | 3/10 | 5508 days | 5% |
| Prideaux | 6/10 | 5509 days | 16% |
| Bryan & Ineke Beck | 1/10 | 5509 days | 0% |
| Chris Forrest | 5/10 | 5509 days | 13% |
| Ray Banham | 6/10 | 5510 days | 16% |
| Derek | 6/10 | 5510 days | 16% |
| Helen Evans | 8/10 | 5513 days | 20% |
| Hadar Zevulun | 1/10 | 5529 days | 0% |
| Claudia | 7/10 | 5531 days | 19% |
| Sebastian Engelke | 8/10 | 5546 days | 20% |
| John Fry | 3/10 | 5553 days | 5% |
| Remco Smit | 5/10 | 5554 days | 13% |
| Peapod | 10/10 | 5681 days | 21% |
| Richardr1 | 7/10 | 5813 days | 19% |
| R Bakker | 4/10 | 5886 days | 9% |
| Matilda Hansson | 6/10 | 5886 days | 16% |
| Tim Stick | 7/10 | 5909 days | 19% |
| Uwe Rieper | 7/10 | 5922 days | 19% |
| Jeremy & Sarah Rind | 9/10 | 5922 days | 21% |
| W David R Thomas | 6/10 | 5928 days | 16% |
| Ruud Kapteyn | 7/10 | 5929 days | 19% |
| wazsim | 1/10 | 5954 days | 0% |
| gemmav | 6/10 | 5969 days | 16% |
| Steffi Marco | 8/10 | 5989 days | 20% |
| JonK | 8/10 | 6217 days | 20% |
| Andrew Lonsdale | 5/10 | 6217 days | 13% |
| KatieR | 8/10 | 6227 days | 20% |
| MichaelS1 | 8/10 | 6245 days | 20% |
| FiensG | 6/10 | 6248 days | 16% |
| Yvanna | 3/10 | 6248 days | 5% |
| Mike | 4/10 | 6253 days | 9% |
| RodW | 8/10 | 6263 days | 20% |
| Olly | 10/10 | 6265 days | 21% |
| Christina | 4/10 | 6265 days | 9% |
| Kay | 7/10 | 6272 days | 19% |
| GrillGermany | 6/10 | 6286 days | 16% |
| HenkR | 6/10 | 6288 days | 16% |
| BauerGermany | 4/10 | 6288 days | 9% |
| john west | 8/10 | 6297 days | 20% |
| Vicky | 8/10 | 6301 days | 20% |
| Con | 7/10 | 6347 days | 19% |
| Kavanagh | 8/10 | 6612 days | 20% |
| Sabine Volley | 7/10 | 6612 days | 19% |
| Stefan Heumann | 7/10 | 6622 days | 19% |
| Trinkler | 8/10 | 6622 days | 20% |
| Robert and Carol Rodgers | 8/10 | 6634 days | 20% |
| Jo | 10/10 | 6831 days | 21% |
| Andy Chapman | 6/10 | 6831 days | 16% |
| Shelley | 8/10 | 6936 days | 20% |
| Bob | 8/10 | 6994 days | 20% |
| Rogier | 8/10 | 6995 days | 20% |
| Pini | 8/10 | 7005 days | 20% |
Adjustments
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
Sample Size Adjustment
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Adventure Campervans experience has plenty of reviews and does not meet the criteria for any adjustment.
Recent Reviews Adjustment
-6.34% Adjustment
Recent reviews reflect the experience as it currently operates. This means it's important to get fresh reviews. Some experiences discovered they could get a few good reviews and then, resting on their laurels, discourage any further reviews. This adjustment stimulates experiences to be positively involved in the review generating process and discourages them from manipulating the ranking system in this manner.
What constitutes a recent review is based on the how old it is, what type of experience it is applied to and and what time of year it currently is. Due to the seasonal nature of many businesses, what is considered recent is dynamically adjusted throughout the year.
There may be an adjustment if this experience hasn't received enough reviews within the last 70 days. The Adventure Campervans experience has 0 recent rankings. Adjustments are according to the following table:
| Recent Reviews | Adjustment |
|---|---|
| 0 | -3.00% |
| 1 | -2.63% |
| 2 | -1.50% |
| 3 | -0.38% |
| 4 | -0.00% |
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Adventure Campervans experience has been adjusted for 200 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 197 | -3.29% |
| 198 | -3.30% |
| 199 | -3.32% |
| 200 | -3.34% |
| 201 | -3.35% |
| 202 | -3.37% |
| 203 | -3.39% |
| … | … |
Balancing Adjustment
9.69% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
Onboarding Rating
This rating is about customer service and camper availability. It measures aspects of the customer journey that are often missing from online ratings. It includes performances based on: pre-booking communication, product availability and responsiveness to customer enquiries.
All metrics come from actual customer interactions.
Details are calculated daily from statistics over several years and merged with the score derived from customer reviews - to then form the final ranking score.
Final Ranking Score
71%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.