Ranking Score Explained

Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for ZORB Rotorua.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

ZORB Rotorua

Valid Reviews

133 Valid Reviews

The ZORB Rotorua experience has a total of 134 reviews. There are 133 valid reviews that are included when calculating the ranking score and 1 invalid review that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 133 valid reviews:

Rating Count Percentage
10/10 28
21%
9/10 17
13%
8/10 38
29%
7/10 26
20%
6/10 13
10%
5/10 5
4%
4/10 4
3%
3/10 2
2%
2/10 0
0%
1/10 0
0%

78.50% Average

The raw data average (mean) for all the ZORB Rotorua valid reviews is 78.50% and is based on 133 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

120 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 133 valid reviews, the experience has 120 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 120 face-to-face reviews:

Rating Count Percentage
10/10 24
20%
9/10 16
13%
8/10 37
31%
7/10 21
18%
6/10 12
10%
5/10 4
3%
4/10 4
3%
3/10 2
2%
2/10 0
0%
1/10 0
0%

78.42% Average

The raw data average (mean) for all the ZORB Rotorua face-to-face reviews is 78.42% and is based on 120 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

88.28%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Tina Perkins 10/10 414 days 100%
Izzy 7/10 2179 days 4%
Auba Mateos 10/10 3282 days 2%
May 10/10 3348 days 2%
Nathan Raymond 4/10 3610 days 1%
Raylene Luison 8/10 3618 days 2%
Tamara 10/10 3643 days 2%
Brennan Jungling 8/10 3649 days 1%
Anita Wallace 9/10 3649 days 2%
Linda and Gunther 10/10 3685 days 1%
Janek Belcher 8/10 4319 days 0%
Robert Erni 7/10 4320 days 0%
Vanessa 8/10 4339 days 0%
Olivia 8/10 4354 days 0%
Callum 8/10 4354 days 0%
David Lee 8/10 4719 days 1%
Thibault Bonenfant 10/10 4803 days 1%
Lisa Blake 8/10 4813 days 1%
Elisabeth 10/10 5094 days 1%
Asha 7/10 5132 days 1%
Mark & Beth Kaufman 8/10 5167 days 1%
Harry Simpson 10/10 5170 days 1%
kirribilliangel 7/10 5254 days 1%
Dave van Bergen 8/10 5402 days 1%
Jennifer Holloway 9/10 5412 days 1%
Julia 10/10 5421 days 1%
Isabell 7/10 5426 days 1%
Tim 6/10 5428 days 1%
WeddingMaven 9/10 5438 days 1%
Natthien Le Gall 7/10 5439 days 1%
Paap 8/10 5443 days 1%
Wouter Jansen 8/10 5443 days 1%
Kat Fleming 9/10 5452 days 1%
Invictus 8/10 5619 days 1%
heather Cardinal 3/10 5758 days 1%
Mathias Skov 6/10 5817 days 1%
jameswhite 8/10 5885 days 1%
asiacritics 6/10 5893 days 1%
nancyburns 7/10 5893 days 1%
Lesley Nixon 4/10 5903 days 1%
Ash Sturm 10/10 5923 days 1%
clairet 7/10 6002 days 1%
BryonyS 10/10 6125 days 1%
Sofie 8/10 6137 days 1%
desl 10/10 6137 days 1%
Steve Harper 7/10 6144 days 1%
Yvanna 8/10 6156 days 1%
LucyPoland 9/10 6158 days 1%
Amelie 8/10 6158 days 1%
OllyD 7/10 6166 days 1%
JessicaS1 9/10 6169 days 1%
TomC1 8/10 6170 days 1%
TrevorK 8/10 6170 days 1%
AndyK 10/10 6170 days 1%
SarahK 10/10 6170 days 1%
FrancesG 8/10 6170 days 1%
RachelR 10/10 6170 days 1%
SofiaBrazil 8/10 6170 days 1%
EmmaL 10/10 6170 days 1%
Sarah 9/10 6173 days 1%
Ed 8/10 6173 days 1%
Carmel 10/10 6177 days 1%
Amanda Williams 10/10 6177 days 1%
Cilla 10/10 6178 days 1%
MayGermany 6/10 6179 days 1%
Craig 10/10 6194 days 1%
Florian 10/10 6194 days 1%
SonjaS 8/10 6196 days 1%
Mimi 10/10 6201 days 1%
Jasmine 10/10 6203 days 1%
Rose 7/10 6203 days 1%
Liz 7/10 6209 days 1%
Bonnie Turner 5/10 6227 days 1%
Stephanie 9/10 6237 days 1%
Sonja 6/10 6241 days 1%
Helen 7/10 6249 days 1%
Liekens 7/10 6257 days 1%
Evelyn 10/10 6271 days 1%
Michelle 7/10 6311 days 1%
Chris 10/10 6312 days 1%
Dave 8/10 6327 days 1%
Anna 10/10 6334 days 1%
Ele 10/10 6362 days 1%
Brent Scanlan 8/10 6479 days 1%
Bernie 9/10 6523 days 1%
Emily Houston 8/10 6534 days 1%
Gina 8/10 6546 days 1%
Julie 7/10 6546 days 1%
Katharina 9/10 6549 days 1%
Chris 4/10 6562 days 1%
Andre Obineche 8/10 6577 days 1%
Clive 7/10 6577 days 1%
Lindsey Woosnam 9/10 6580 days 1%
Anu 5/10 6583 days 1%
Lanni 7/10 6584 days 1%
Andrew 8/10 6584 days 1%
Andrew Porter 6/10 6585 days 1%
Pete 7/10 6626 days 1%
Orla 6/10 6627 days 1%
Richard Kindgren 7/10 6629 days 1%
Miriam&Eva 6/10 6827 days 1%
HalRoberts 7/10 6849 days 1%
Will 8/10 6853 days 1%
Helen 9/10 6855 days 1%
Heather 10/10 6855 days 1%
Matt 8/10 6855 days 1%
Richard 7/10 6855 days 1%
ShoshanaAbrams 9/10 6858 days 1%
Elaine 8/10 6858 days 1%
Gwen 4/10 6861 days 1%
Matt 9/10 6865 days 1%
Gillian 6/10 6866 days 1%
Lorraine 6/10 6873 days 1%
Jack 5/10 6873 days 1%
Jen 6/10 6873 days 1%
TrineLyst 8/10 6874 days 1%
Sean 5/10 6877 days 1%
Marcus 7/10 6877 days 1%
Katie 7/10 6877 days 1%
Dan 8/10 6878 days 1%
Sarah 7/10 6878 days 1%
Emma Gareth 8/10 6889 days 1%
MariaNorman 8/10 6893 days 1%
MarcHarris 8/10 6893 days 1%
Tom 8/10 6902 days 1%
Lucy 9/10 6902 days 1%
Nissa 9/10 6902 days 1%
Suzy 7/10 6907 days 1%
Nina 6/10 6909 days 1%
Inga 5/10 6909 days 1%
FredAndersson 6/10 6913 days 1%
Cat 9/10 6915 days 1%
SallySpencer 3/10 6928 days 1%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The ZORB Rotorua experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-4.10% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 46 days. However the ZORB Rotorua experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The ZORB Rotorua experience has been adjusted for 200 days. Adjustments are according to the following table.

Days Adjustment
197 -4.04%
198 -4.06%
199 -4.08%
200 -4.10%
201 -4.12%
202 -4.14%
203 -4.16%

Balancing Adjustment

1.99% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

86%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.