G'day, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Marahau Sea Kayaks / MSK.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
Marahau Sea Kayaks / MSK
Valid Reviews
225 Valid Reviews
The Marahau Sea Kayaks / MSK experience has a total of 226 reviews. There are 225 valid reviews that are included when calculating the ranking score and 1 invalid review that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 225 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 73 |
|
32% |
| 9/10 | 72 |
|
32% |
| 8/10 | 59 |
|
26% |
| 7/10 | 16 |
|
7% |
| 6/10 | 1 |
|
0% |
| 5/10 | 2 |
|
1% |
| 4/10 | 1 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 1 |
|
0% |
| 1/10 | 0 |
|
0% |
88.18% Average
The raw data average (mean) for all the Marahau Sea Kayaks / MSK valid reviews is 88.18% and is based on 225 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
Face-to-Face Reviews
209 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 225 valid reviews, the experience has 209 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 209 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 64 |
|
31% |
| 9/10 | 68 |
|
33% |
| 8/10 | 58 |
|
28% |
| 7/10 | 16 |
|
8% |
| 6/10 | 1 |
|
0% |
| 5/10 | 1 |
|
0% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 1 |
|
0% |
| 1/10 | 0 |
|
0% |
88.09% Average
The raw data average (mean) for all the Marahau Sea Kayaks / MSK face-to-face reviews is 88.09% and is based on 209 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
Weighted Average
88.77%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Hannah Campbell | 10/10 | 1985 days | 100% |
| Harriet Smith | 9/10 | 3431 days | 34% |
| Anna Wooster | 8/10 | 3469 days | 32% |
| Theo Macer | 10/10 | 3470 days | 33% |
| Alex | 9/10 | 3504 days | 31% |
| Patrick | 8/10 | 3509 days | 30% |
| Bob | 8/10 | 3512 days | 30% |
| Svenja | 8/10 | 3520 days | 30% |
| Nolwen | 9/10 | 3529 days | 30% |
| Cassandra Geyer | 10/10 | 3753 days | 20% |
| Sophia and Karen | 10/10 | 3765 days | 19% |
| gonzalo caldiz | 9/10 | 3772 days | 19% |
| Johannes Frank | 10/10 | 3780 days | 19% |
| Nancy Logan | 8/10 | 3787 days | 18% |
| Sophie Kalnymsky | 9/10 | 3804 days | 17% |
| Henry Wichler | 9/10 | 3813 days | 17% |
| Leo James | 8/10 | 3829 days | 16% |
| Philip | 10/10 | 3830 days | 16% |
| Ulrich Rix | 9/10 | 3843 days | 15% |
| Joshua Hortkorn | 7/10 | 3855 days | 13% |
| Daria and Annika | 8/10 | 3855 days | 15% |
| Anais Boileau | 8/10 | 3857 days | 15% |
| Sammy Cronin | 10/10 | 3874 days | 14% |
| Selma Krap | 8/10 | 3876 days | 14% |
| Martha Taatz | 10/10 | 4183 days | 0% |
| Liz and Alan Weathers | 9/10 | 4186 days | 0% |
| Jakub Stastny | 7/10 | 4484 days | 13% |
| Chris Handley | 8/10 | 4510 days | 14% |
| Eva-Maria Krueger | 10/10 | 4514 days | 14% |
| Ann Winter | 9/10 | 4532 days | 14% |
| Phillip | 9/10 | 4532 days | 14% |
| Vincent Schaeflier | 9/10 | 4540 days | 14% |
| Camille Gagnant | 10/10 | 4563 days | 14% |
| Anne Collet | 9/10 | 4566 days | 14% |
| Mark Wiggington | 9/10 | 4842 days | 14% |
| Nina Coopmans | 8/10 | 4848 days | 14% |
| Rey Germain | 8/10 | 4855 days | 14% |
| Yu-Ti Chu | 10/10 | 4870 days | 14% |
| Ton Martens | 10/10 | 4870 days | 14% |
| Sebastian | 10/10 | 4883 days | 14% |
| Constanze | 9/10 | 4883 days | 14% |
| Andre and Marina | 8/10 | 4912 days | 14% |
| Julien Bocherens | 10/10 | 4955 days | 14% |
| Sharon Yates | 10/10 | 4957 days | 14% |
| Stefan and Brigit and Janek | 9/10 | 4961 days | 14% |
| Oliver Kalmbach | 9/10 | 4978 days | 14% |
| Pietersen | 8/10 | 4980 days | 14% |
| Martina Posch | 10/10 | 4983 days | 14% |
| Anna Gottsch | 10/10 | 4984 days | 14% |
| Anna | 10/10 | 5211 days | 14% |
| Monika Kneidl | 10/10 | 5219 days | 14% |
| Jessica Tilly | 10/10 | 5219 days | 14% |
| Moss | 9/10 | 5229 days | 14% |
| Jill Homewood | 9/10 | 5237 days | 14% |
| Olivia Reiter | 10/10 | 5237 days | 14% |
| Ruth Har | 9/10 | 5238 days | 14% |
| Mike Wright | 10/10 | 5238 days | 14% |
| Ed Trucie | 10/10 | 5239 days | 14% |
| M Robinson | 8/10 | 5240 days | 14% |
| Stephanie Spurr | 10/10 | 5240 days | 14% |
| Melanie Friessen | 8/10 | 5246 days | 14% |
| Jochem Snyders | 9/10 | 5247 days | 14% |
| James Buryson | 7/10 | 5255 days | 13% |
| Johanna & Catrin | 8/10 | 5256 days | 14% |
| Susanne MacGyver | 7/10 | 5256 days | 13% |
| Sandra Andersen | 9/10 | 5256 days | 14% |
| Deana Peters | 8/10 | 5256 days | 14% |
| Tom Pratt | 7/10 | 5256 days | 13% |
| Rob Gill | 10/10 | 5257 days | 14% |
| Elise Violet | 8/10 | 5257 days | 14% |
| Walter & Heidi Baumann | 8/10 | 5258 days | 14% |
| Hendrik F | 9/10 | 5258 days | 14% |
| Emily Wikston | 9/10 | 5259 days | 14% |
| Nikki Bentley | 9/10 | 5259 days | 14% |
| Siegfried Krueger | 10/10 | 5260 days | 14% |
| Janet | 10/10 | 5273 days | 14% |
| CMJ | 9/10 | 5304 days | 14% |
| Julia Edman | 8/10 | 5318 days | 14% |
| Sarah Graham | 10/10 | 5351 days | 14% |
| Laura McCusker | 9/10 | 5351 days | 14% |
| Melanie Wood | 8/10 | 5351 days | 14% |
| J Bliss | 8/10 | 5365 days | 14% |
| Jack Potman | 8/10 | 5567 days | 14% |
| Lennart Lundberg | 10/10 | 5581 days | 14% |
| Katy Johnson | 8/10 | 5585 days | 14% |
| Iain Campbell | 8/10 | 5588 days | 14% |
| Susannah Eduart | 10/10 | 5590 days | 14% |
| Patrick Gloede | 9/10 | 5593 days | 14% |
| Daniel Kriecht | 10/10 | 5593 days | 14% |
| Marian | 9/10 | 5596 days | 14% |
| Marquardt and Bernd | 10/10 | 5596 days | 14% |
| Thorsten Grocholl | 9/10 | 5597 days | 14% |
| Cory Wornell | 9/10 | 5599 days | 14% |
| W Groshops | 9/10 | 5599 days | 14% |
| Aimee Pollett | 8/10 | 5600 days | 14% |
| John Mayer | 8/10 | 5600 days | 14% |
| Mr Stanley and Miss Christy | 10/10 | 5600 days | 14% |
| Marty Fey | 10/10 | 5601 days | 14% |
| Tricia Goggin | 9/10 | 5602 days | 14% |
| Jim & Suzy Ducker | 9/10 | 5603 days | 14% |
| Niklas Ronnino | 8/10 | 5608 days | 14% |
| Sue Hickman | 10/10 | 5608 days | 14% |
| Silvia Schmutz | 10/10 | 5610 days | 14% |
| Andreas Fritesche | 8/10 | 5613 days | 14% |
| Annelie & Martin | 10/10 | 5614 days | 14% |
| Ursula Scherch | 9/10 | 5614 days | 14% |
| Alexander & Stephanie | 8/10 | 5615 days | 14% |
| J Holden | 9/10 | 5616 days | 14% |
| Mr and Mrs Lambert | 10/10 | 5617 days | 14% |
| Jean-Francois Guilbault | 9/10 | 5623 days | 14% |
| Amanda Wallace | 9/10 | 5628 days | 14% |
| Diana Clipsham | 8/10 | 5629 days | 14% |
| J Thorn | 10/10 | 5629 days | 14% |
| Daniel Bogdanowitsch | 10/10 | 5629 days | 14% |
| E M Klap | 8/10 | 5629 days | 14% |
| Sandra Schneifer | 9/10 | 5629 days | 14% |
| John Balson | 10/10 | 5630 days | 14% |
| Mark Robinson | 10/10 | 5630 days | 14% |
| Gillian de Vries | 9/10 | 5631 days | 14% |
| Hemi Stein | 10/10 | 5632 days | 14% |
| C Gobl | 8/10 | 5637 days | 14% |
| Moniek Steyaert | 8/10 | 5638 days | 14% |
| Remke | 2/10 | 5639 days | 2% |
| aggiemary04 | 10/10 | 5761 days | 14% |
| Bjorn Sall | 8/10 | 5956 days | 14% |
| Benedict Fluthman | 6/10 | 5965 days | 11% |
| Peter Schmidt | 5/10 | 5975 days | 9% |
| Leonard Vans | 7/10 | 5975 days | 13% |
| Matthias A | 9/10 | 5977 days | 14% |
| Barbara & Sven | 9/10 | 5977 days | 14% |
| Jonathan Martin | 9/10 | 5978 days | 14% |
| Jan Kuenzel | 10/10 | 5981 days | 14% |
| Evelien Thijs | 8/10 | 5982 days | 14% |
| Mark | 8/10 | 5983 days | 14% |
| Hans & Huxi | 8/10 | 5983 days | 14% |
| John Mathers | 10/10 | 5984 days | 14% |
| S Bourford | 9/10 | 5984 days | 14% |
| Heike Pless | 10/10 | 5984 days | 14% |
| Henrik Plichta | 9/10 | 5984 days | 14% |
| Peter Koeck | 10/10 | 5984 days | 14% |
| Roger Trusedale | 9/10 | 5985 days | 14% |
| Neal | 10/10 | 5988 days | 14% |
| Tim Stick | 8/10 | 5989 days | 14% |
| David Hobson | 9/10 | 5995 days | 14% |
| Nikki Wood | 9/10 | 5997 days | 14% |
| van der Wakker | 8/10 | 5998 days | 14% |
| Thomas Stopp | 10/10 | 6003 days | 14% |
| Alain Deslandres | 8/10 | 6016 days | 14% |
| Honeymooners | 4/10 | 6034 days | 6% |
| balthes | 7/10 | 6048 days | 13% |
| eliertv | 7/10 | 6049 days | 13% |
| gabei | 9/10 | 6049 days | 14% |
| marcol | 10/10 | 6050 days | 14% |
| florian | 9/10 | 6050 days | 14% |
| mariak | 7/10 | 6051 days | 13% |
| Steffi Marco | 10/10 | 6069 days | 14% |
| Stephanie Steiner | 8/10 | 6069 days | 14% |
| Bert Wierzy | 7/10 | 6072 days | 13% |
| Sarah Goeckener | 7/10 | 6075 days | 13% |
| Zach | 9/10 | 6075 days | 14% |
| katharina | 7/10 | 6075 days | 13% |
| Bushbeck | 10/10 | 6075 days | 14% |
| bdevries | 9/10 | 6076 days | 14% |
| Stefanie Micheler | 10/10 | 6076 days | 14% |
| Vanessa | 9/10 | 6076 days | 14% |
| Gina Swindells | 10/10 | 6076 days | 14% |
| Elodie | 8/10 | 6076 days | 14% |
| MV Vroenhoven | 8/10 | 6080 days | 14% |
| Karen Fisher | 10/10 | 6091 days | 14% |
| Dimitry Zonnet | 9/10 | 6091 days | 14% |
| jmulrooney | 10/10 | 6095 days | 14% |
| Francesca | 8/10 | 6110 days | 14% |
| G Miller | 10/10 | 6156 days | 14% |
| muriellef | 9/10 | 6191 days | 14% |
| Andrea | 8/10 | 6229 days | 14% |
| KimC | 8/10 | 6297 days | 14% |
| BVanW | 9/10 | 6301 days | 14% |
| VirginiaR | 10/10 | 6301 days | 14% |
| AndrewL1 | 8/10 | 6301 days | 14% |
| HansH1 | 9/10 | 6304 days | 14% |
| Lisa Duin | 7/10 | 6307 days | 13% |
| Lucia Vontobel | 9/10 | 6307 days | 14% |
| LaurensD | 8/10 | 6309 days | 14% |
| Jan | 9/10 | 6327 days | 14% |
| JohannaB | 9/10 | 6328 days | 14% |
| Viola | 9/10 | 6328 days | 14% |
| Elinor Wajngot | 10/10 | 6331 days | 14% |
| Hannes Ockerman | 7/10 | 6332 days | 13% |
| FrasorK | 9/10 | 6342 days | 14% |
| HelenAustralia | 9/10 | 6342 days | 14% |
| JuliaG1 | 9/10 | 6342 days | 14% |
| Douglas | 8/10 | 6351 days | 14% |
| Eugene | 9/10 | 6351 days | 14% |
| InkenGermany | 10/10 | 6351 days | 14% |
| ralphl | 7/10 | 6353 days | 13% |
| Chris | 9/10 | 6376 days | 14% |
| Denis | 10/10 | 6379 days | 14% |
| Andie | 8/10 | 6381 days | 14% |
| Erik | 9/10 | 6382 days | 14% |
| George | 10/10 | 6386 days | 14% |
| Miranda | 8/10 | 6386 days | 14% |
| Sandy | 9/10 | 6386 days | 14% |
| Emory | 9/10 | 6394 days | 14% |
| Patrick | 10/10 | 6431 days | 14% |
| Lucy | 9/10 | 6440 days | 14% |
| Masako | 10/10 | 6444 days | 14% |
| NeeleO | 8/10 | 6460 days | 14% |
| mark_mientjes | 10/10 | 6472 days | 14% |
| Tom van Ommen | 10/10 | 6472 days | 14% |
| Nathan | 10/10 | 6482 days | 14% |
| Sune | 9/10 | 6499 days | 14% |
| Allison Hosley | 10/10 | 6508 days | 14% |
| Brent Scanlan | 10/10 | 6651 days | 14% |
| Marian Mckinney | 5/10 | 6702 days | 9% |
| Steven | 8/10 | 6706 days | 14% |
| Brendan Marshall | 9/10 | 6714 days | 14% |
| Damien Marshall | 8/10 | 6714 days | 14% |
| Roman | 7/10 | 6720 days | 13% |
| ranker_851 | 9/10 | 6720 days | 14% |
| Vaclaf | 8/10 | 6720 days | 14% |
| Alex | 10/10 | 6737 days | 14% |
| Anneli | 8/10 | 6757 days | 14% |
| Shelley | 10/10 | 7016 days | 14% |
| John | 10/10 | 7039 days | 14% |
| Jonas | 8/10 | 7044 days | 14% |
Adjustments
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
Sample Size Adjustment
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Marahau Sea Kayaks / MSK experience has plenty of reviews and does not meet the criteria for any adjustment.
Recent Reviews Adjustment
-2.00% Adjustment
There may be an adjustment if this experience hasn't received any reviews within the last 125 days. However the Marahau Sea Kayaks / MSK experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Marahau Sea Kayaks / MSK experience has been adjusted for 200 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 197 | -1.97% |
| 198 | -1.98% |
| 199 | -1.99% |
| 200 | -2.00% |
| 201 | -2.01% |
| 202 | -2.02% |
| 203 | -2.03% |
| … | … |
Balancing Adjustment
1.50% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
Final Ranking Score
88%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.