G'day, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Marahau Sea Kayaks / MSK.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
Marahau Sea Kayaks / MSK
Valid Reviews
225 Valid Reviews
The Marahau Sea Kayaks / MSK experience has a total of 226 reviews. There are 225 valid reviews that are included when calculating the ranking score and 1 invalid review that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 225 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 73 |
|
32% |
| 9/10 | 72 |
|
32% |
| 8/10 | 59 |
|
26% |
| 7/10 | 16 |
|
7% |
| 6/10 | 1 |
|
0% |
| 5/10 | 2 |
|
1% |
| 4/10 | 1 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 1 |
|
0% |
| 1/10 | 0 |
|
0% |
88.18% Average
The raw data average (mean) for all the Marahau Sea Kayaks / MSK valid reviews is 88.18% and is based on 225 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
Face-to-Face Reviews
209 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 225 valid reviews, the experience has 209 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 209 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 64 |
|
31% |
| 9/10 | 68 |
|
33% |
| 8/10 | 58 |
|
28% |
| 7/10 | 16 |
|
8% |
| 6/10 | 1 |
|
0% |
| 5/10 | 1 |
|
0% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 1 |
|
0% |
| 1/10 | 0 |
|
0% |
88.09% Average
The raw data average (mean) for all the Marahau Sea Kayaks / MSK face-to-face reviews is 88.09% and is based on 209 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
Weighted Average
88.76%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Hannah Campbell | 10/10 | 2086 days | 100% |
| Harriet Smith | 9/10 | 3532 days | 34% |
| Anna Wooster | 8/10 | 3570 days | 32% |
| Theo Macer | 10/10 | 3571 days | 33% |
| Alex | 9/10 | 3605 days | 31% |
| Patrick | 8/10 | 3610 days | 30% |
| Bob | 8/10 | 3613 days | 30% |
| Svenja | 8/10 | 3621 days | 30% |
| Nolwen | 9/10 | 3630 days | 30% |
| Cassandra Geyer | 10/10 | 3854 days | 20% |
| Sophia and Karen | 10/10 | 3866 days | 19% |
| gonzalo caldiz | 9/10 | 3873 days | 19% |
| Johannes Frank | 10/10 | 3881 days | 18% |
| Nancy Logan | 8/10 | 3888 days | 18% |
| Sophie Kalnymsky | 9/10 | 3905 days | 17% |
| Henry Wichler | 9/10 | 3914 days | 17% |
| Leo James | 8/10 | 3930 days | 16% |
| Philip | 10/10 | 3931 days | 16% |
| Ulrich Rix | 9/10 | 3944 days | 15% |
| Joshua Hortkorn | 7/10 | 3956 days | 14% |
| Daria and Annika | 8/10 | 3956 days | 15% |
| Anais Boileau | 8/10 | 3958 days | 15% |
| Sammy Cronin | 10/10 | 3975 days | 14% |
| Selma Krap | 8/10 | 3977 days | 14% |
| Martha Taatz | 10/10 | 4284 days | 0% |
| Liz and Alan Weathers | 9/10 | 4287 days | 0% |
| Jakub Stastny | 7/10 | 4585 days | 17% |
| Chris Handley | 8/10 | 4611 days | 19% |
| Eva-Maria Krueger | 10/10 | 4615 days | 19% |
| Ann Winter | 9/10 | 4633 days | 19% |
| Phillip | 9/10 | 4633 days | 19% |
| Vincent Schaeflier | 9/10 | 4641 days | 19% |
| Camille Gagnant | 10/10 | 4664 days | 19% |
| Anne Collet | 9/10 | 4667 days | 19% |
| Mark Wiggington | 9/10 | 4943 days | 19% |
| Nina Coopmans | 8/10 | 4949 days | 19% |
| Rey Germain | 8/10 | 4956 days | 19% |
| Yu-Ti Chu | 10/10 | 4971 days | 19% |
| Ton Martens | 10/10 | 4971 days | 19% |
| Sebastian | 10/10 | 4984 days | 19% |
| Constanze | 9/10 | 4984 days | 19% |
| Andre and Marina | 8/10 | 5013 days | 19% |
| Julien Bocherens | 10/10 | 5056 days | 19% |
| Sharon Yates | 10/10 | 5058 days | 19% |
| Stefan and Brigit and Janek | 9/10 | 5062 days | 19% |
| Oliver Kalmbach | 9/10 | 5079 days | 19% |
| Pietersen | 8/10 | 5081 days | 19% |
| Martina Posch | 10/10 | 5084 days | 19% |
| Anna Gottsch | 10/10 | 5085 days | 19% |
| Anna | 10/10 | 5312 days | 19% |
| Monika Kneidl | 10/10 | 5320 days | 19% |
| Jessica Tilly | 10/10 | 5320 days | 19% |
| Moss | 9/10 | 5330 days | 19% |
| Jill Homewood | 9/10 | 5338 days | 19% |
| Olivia Reiter | 10/10 | 5338 days | 19% |
| Ruth Har | 9/10 | 5339 days | 19% |
| Mike Wright | 10/10 | 5339 days | 19% |
| Ed Trucie | 10/10 | 5340 days | 19% |
| M Robinson | 8/10 | 5341 days | 19% |
| Stephanie Spurr | 10/10 | 5341 days | 19% |
| Melanie Friessen | 8/10 | 5347 days | 19% |
| Jochem Snyders | 9/10 | 5348 days | 19% |
| James Buryson | 7/10 | 5356 days | 17% |
| Johanna & Catrin | 8/10 | 5357 days | 19% |
| Susanne MacGyver | 7/10 | 5357 days | 17% |
| Sandra Andersen | 9/10 | 5357 days | 19% |
| Deana Peters | 8/10 | 5357 days | 19% |
| Tom Pratt | 7/10 | 5357 days | 17% |
| Rob Gill | 10/10 | 5358 days | 19% |
| Elise Violet | 8/10 | 5358 days | 19% |
| Walter & Heidi Baumann | 8/10 | 5359 days | 19% |
| Hendrik F | 9/10 | 5359 days | 19% |
| Emily Wikston | 9/10 | 5360 days | 19% |
| Nikki Bentley | 9/10 | 5360 days | 19% |
| Siegfried Krueger | 10/10 | 5361 days | 19% |
| Janet | 10/10 | 5374 days | 19% |
| CMJ | 9/10 | 5405 days | 19% |
| Julia Edman | 8/10 | 5419 days | 19% |
| Sarah Graham | 10/10 | 5452 days | 19% |
| Laura McCusker | 9/10 | 5452 days | 19% |
| Melanie Wood | 8/10 | 5452 days | 19% |
| J Bliss | 8/10 | 5466 days | 19% |
| Jack Potman | 8/10 | 5668 days | 19% |
| Lennart Lundberg | 10/10 | 5682 days | 19% |
| Katy Johnson | 8/10 | 5686 days | 19% |
| Iain Campbell | 8/10 | 5689 days | 19% |
| Susannah Eduart | 10/10 | 5691 days | 19% |
| Patrick Gloede | 9/10 | 5694 days | 19% |
| Daniel Kriecht | 10/10 | 5694 days | 19% |
| Marian | 9/10 | 5697 days | 19% |
| Marquardt and Bernd | 10/10 | 5697 days | 19% |
| Thorsten Grocholl | 9/10 | 5698 days | 19% |
| Cory Wornell | 9/10 | 5700 days | 19% |
| W Groshops | 9/10 | 5700 days | 19% |
| Aimee Pollett | 8/10 | 5701 days | 19% |
| John Mayer | 8/10 | 5701 days | 19% |
| Mr Stanley and Miss Christy | 10/10 | 5701 days | 19% |
| Marty Fey | 10/10 | 5702 days | 19% |
| Tricia Goggin | 9/10 | 5703 days | 19% |
| Jim & Suzy Ducker | 9/10 | 5704 days | 19% |
| Niklas Ronnino | 8/10 | 5709 days | 19% |
| Sue Hickman | 10/10 | 5709 days | 19% |
| Silvia Schmutz | 10/10 | 5711 days | 19% |
| Andreas Fritesche | 8/10 | 5714 days | 19% |
| Annelie & Martin | 10/10 | 5715 days | 19% |
| Ursula Scherch | 9/10 | 5715 days | 19% |
| Alexander & Stephanie | 8/10 | 5716 days | 19% |
| J Holden | 9/10 | 5717 days | 19% |
| Mr and Mrs Lambert | 10/10 | 5718 days | 19% |
| Jean-Francois Guilbault | 9/10 | 5724 days | 19% |
| Amanda Wallace | 9/10 | 5729 days | 19% |
| Diana Clipsham | 8/10 | 5730 days | 19% |
| J Thorn | 10/10 | 5730 days | 19% |
| Daniel Bogdanowitsch | 10/10 | 5730 days | 19% |
| E M Klap | 8/10 | 5730 days | 19% |
| Sandra Schneifer | 9/10 | 5730 days | 19% |
| John Balson | 10/10 | 5731 days | 19% |
| Mark Robinson | 10/10 | 5731 days | 19% |
| Gillian de Vries | 9/10 | 5732 days | 19% |
| Hemi Stein | 10/10 | 5733 days | 19% |
| C Gobl | 8/10 | 5738 days | 19% |
| Moniek Steyaert | 8/10 | 5739 days | 19% |
| Remke | 2/10 | 5740 days | 6% |
| aggiemary04 | 10/10 | 5862 days | 19% |
| Bjorn Sall | 8/10 | 6057 days | 19% |
| Benedict Fluthman | 6/10 | 6066 days | 16% |
| Peter Schmidt | 5/10 | 6076 days | 14% |
| Leonard Vans | 7/10 | 6076 days | 17% |
| Matthias A | 9/10 | 6078 days | 19% |
| Barbara & Sven | 9/10 | 6078 days | 19% |
| Jonathan Martin | 9/10 | 6079 days | 19% |
| Jan Kuenzel | 10/10 | 6082 days | 19% |
| Evelien Thijs | 8/10 | 6083 days | 19% |
| Mark | 8/10 | 6084 days | 19% |
| Hans & Huxi | 8/10 | 6084 days | 19% |
| John Mathers | 10/10 | 6085 days | 19% |
| S Bourford | 9/10 | 6085 days | 19% |
| Heike Pless | 10/10 | 6085 days | 19% |
| Henrik Plichta | 9/10 | 6085 days | 19% |
| Peter Koeck | 10/10 | 6085 days | 19% |
| Roger Trusedale | 9/10 | 6086 days | 19% |
| Neal | 10/10 | 6089 days | 19% |
| Tim Stick | 8/10 | 6090 days | 19% |
| David Hobson | 9/10 | 6096 days | 19% |
| Nikki Wood | 9/10 | 6098 days | 19% |
| van der Wakker | 8/10 | 6099 days | 19% |
| Thomas Stopp | 10/10 | 6104 days | 19% |
| Alain Deslandres | 8/10 | 6117 days | 19% |
| Honeymooners | 4/10 | 6135 days | 11% |
| balthes | 7/10 | 6149 days | 17% |
| eliertv | 7/10 | 6150 days | 17% |
| gabei | 9/10 | 6150 days | 19% |
| marcol | 10/10 | 6151 days | 19% |
| florian | 9/10 | 6151 days | 19% |
| mariak | 7/10 | 6152 days | 17% |
| Steffi Marco | 10/10 | 6170 days | 19% |
| Stephanie Steiner | 8/10 | 6170 days | 19% |
| Bert Wierzy | 7/10 | 6173 days | 17% |
| Sarah Goeckener | 7/10 | 6176 days | 17% |
| Zach | 9/10 | 6176 days | 19% |
| katharina | 7/10 | 6176 days | 17% |
| Bushbeck | 10/10 | 6176 days | 19% |
| bdevries | 9/10 | 6177 days | 19% |
| Stefanie Micheler | 10/10 | 6177 days | 19% |
| Vanessa | 9/10 | 6177 days | 19% |
| Gina Swindells | 10/10 | 6177 days | 19% |
| Elodie | 8/10 | 6177 days | 19% |
| MV Vroenhoven | 8/10 | 6181 days | 19% |
| Karen Fisher | 10/10 | 6192 days | 19% |
| Dimitry Zonnet | 9/10 | 6192 days | 19% |
| jmulrooney | 10/10 | 6196 days | 19% |
| Francesca | 8/10 | 6211 days | 19% |
| G Miller | 10/10 | 6257 days | 19% |
| muriellef | 9/10 | 6292 days | 19% |
| Andrea | 8/10 | 6330 days | 19% |
| KimC | 8/10 | 6398 days | 19% |
| BVanW | 9/10 | 6402 days | 19% |
| VirginiaR | 10/10 | 6402 days | 19% |
| AndrewL1 | 8/10 | 6402 days | 19% |
| HansH1 | 9/10 | 6405 days | 19% |
| Lisa Duin | 7/10 | 6408 days | 17% |
| Lucia Vontobel | 9/10 | 6408 days | 19% |
| LaurensD | 8/10 | 6410 days | 19% |
| Jan | 9/10 | 6428 days | 19% |
| JohannaB | 9/10 | 6429 days | 19% |
| Viola | 9/10 | 6429 days | 19% |
| Elinor Wajngot | 10/10 | 6432 days | 19% |
| Hannes Ockerman | 7/10 | 6433 days | 17% |
| FrasorK | 9/10 | 6443 days | 19% |
| HelenAustralia | 9/10 | 6443 days | 19% |
| JuliaG1 | 9/10 | 6443 days | 19% |
| Douglas | 8/10 | 6452 days | 19% |
| Eugene | 9/10 | 6452 days | 19% |
| InkenGermany | 10/10 | 6452 days | 19% |
| ralphl | 7/10 | 6454 days | 17% |
| Chris | 9/10 | 6477 days | 19% |
| Denis | 10/10 | 6480 days | 19% |
| Andie | 8/10 | 6482 days | 19% |
| Erik | 9/10 | 6483 days | 19% |
| George | 10/10 | 6487 days | 19% |
| Miranda | 8/10 | 6487 days | 19% |
| Sandy | 9/10 | 6487 days | 19% |
| Emory | 9/10 | 6495 days | 19% |
| Patrick | 10/10 | 6532 days | 19% |
| Lucy | 9/10 | 6541 days | 19% |
| Masako | 10/10 | 6545 days | 19% |
| NeeleO | 8/10 | 6561 days | 19% |
| mark_mientjes | 10/10 | 6573 days | 19% |
| Tom van Ommen | 10/10 | 6573 days | 19% |
| Nathan | 10/10 | 6583 days | 19% |
| Sune | 9/10 | 6600 days | 19% |
| Allison Hosley | 10/10 | 6609 days | 19% |
| Brent Scanlan | 10/10 | 6752 days | 19% |
| Marian Mckinney | 5/10 | 6803 days | 14% |
| Steven | 8/10 | 6807 days | 19% |
| Brendan Marshall | 9/10 | 6815 days | 19% |
| Damien Marshall | 8/10 | 6815 days | 19% |
| Roman | 7/10 | 6821 days | 17% |
| ranker_851 | 9/10 | 6821 days | 19% |
| Vaclaf | 8/10 | 6821 days | 19% |
| Alex | 10/10 | 6838 days | 19% |
| Anneli | 8/10 | 6858 days | 19% |
| Shelley | 10/10 | 7117 days | 19% |
| John | 10/10 | 7140 days | 19% |
| Jonas | 8/10 | 7145 days | 19% |
Adjustments
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
Sample Size Adjustment
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Marahau Sea Kayaks / MSK experience has plenty of reviews and does not meet the criteria for any adjustment.
Recent Reviews Adjustment
-3.64% Adjustment
There may be an adjustment if this experience hasn't received any reviews within the last 57 days. However the Marahau Sea Kayaks / MSK experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Marahau Sea Kayaks / MSK experience has been adjusted for 200 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 197 | -3.59% |
| 198 | -3.60% |
| 199 | -3.62% |
| 200 | -3.64% |
| 201 | -3.66% |
| 202 | -3.68% |
| 203 | -3.70% |
| … | … |
Balancing Adjustment
1.80% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
Final Ranking Score
87%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.