Ranking Score Explained

Hi, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Dolphin Encounter Kaikoura.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

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Cymen Crick

Rankers Owner

Dolphin Encounter Kaikoura

Valid Reviews

256 Valid Reviews

The Dolphin Encounter Kaikoura experience has a total of 258 reviews. There are 256 valid reviews that are included when calculating the ranking score and 2 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 256 valid reviews:

Rating Count Percentage
10/10 136
53%
9/10 75
29%
8/10 31
12%
7/10 13
5%
6/10 1
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

92.97% Average

The raw data average (mean) for all the Dolphin Encounter Kaikoura valid reviews is 92.97% and is based on 256 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

210 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 256 valid reviews, the experience has 210 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 210 face-to-face reviews:

Rating Count Percentage
10/10 104
50%
9/10 66
31%
8/10 30
14%
7/10 10
5%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

92.57% Average

The raw data average (mean) for all the Dolphin Encounter Kaikoura face-to-face reviews is 92.57% and is based on 210 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

92.74%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Wil 9/10 892 days 100%
Lisa 10/10 1591 days 14%
Michael Holm 9/10 3108 days 4%
Stefan Zink 10/10 3360 days 3%
Fentrup 9/10 3366 days 3%
Katharina Koch 10/10 3370 days 3%
Aurelie and Ben Marie 9/10 3372 days 3%
Sebastian Braun 9/10 3460 days 3%
Joanne Woo 10/10 3477 days 3%
Chris 6/10 3508 days 2%
Olivier Reculeau 10/10 3694 days 2%
Susanne Breudel 10/10 3699 days 2%
Josh Legge 10/10 3707 days 2%
Daniel Weber 9/10 3709 days 2%
Virginia Fradin 10/10 3713 days 2%
Olivier Anciaux 9/10 3716 days 2%
Wendy van Boom 10/10 3716 days 2%
Bas Hoogteijling 10/10 3719 days 2%
Mira Huckfield 10/10 3729 days 2%
Maike Santelmann 10/10 3741 days 2%
Levin Stuers 10/10 3746 days 2%
magdalena gomez haedo 9/10 3749 days 2%
Lucca Weisbender 10/10 3751 days 2%
Anna Scholten 10/10 3752 days 2%
Nils Kissel 10/10 3762 days 2%
Madita and Lisann 10/10 3798 days 1%
sanneke tangel 10/10 3804 days 1%
Georgia Coleman 10/10 3804 days 1%
Virgil Spruit 8/10 3808 days 1%
Xue Rong Kok 7/10 3813 days 1%
Anthony Jacobs 10/10 3935 days 1%
Sofie Jebsen 10/10 4078 days 0%
Tobias 10/10 4078 days 0%
Annika Funk 10/10 4114 days 0%
Dawn Mulligan 10/10 4130 days 0%
Christophe Scieszka 10/10 4147 days 0%
Hubert 8/10 4187 days 0%
Ondrej Stepanek 8/10 4423 days 1%
Boneschova Jarka 10/10 4423 days 1%
Heike Heller 10/10 4432 days 1%
Andreas Mouteiro 9/10 4432 days 1%
Josefin Lind 10/10 4433 days 1%
Herman Holmgist 10/10 4433 days 1%
Felicitas 9/10 4455 days 1%
Antoine 8/10 4463 days 1%
Mara K 10/10 4482 days 1%
Emilie Chanbon 10/10 4485 days 1%
Alexis Redor 10/10 4485 days 1%
Julia Amberger 8/10 4504 days 1%
Annalina Drebald 8/10 4504 days 1%
balesdent 9/10 4510 days 1%
Alineet Gautier 10/10 4513 days 1%
Annika Schmidt 10/10 4793 days 1%
Patrick Stoeit 10/10 4793 days 1%
Audrey Ripoche 9/10 4795 days 1%
Rey Germain 9/10 4795 days 1%
Christofer Tonn 10/10 4805 days 1%
Ann Furlong 10/10 4813 days 1%
Trudy Ryan 8/10 4813 days 1%
Jill Fischer 10/10 4819 days 1%
Kim 10/10 4819 days 1%
Francois Marchar 9/10 4829 days 1%
Jan Zimmerman 10/10 4834 days 1%
Elvin Teo 10/10 4847 days 1%
Rob 9/10 4895 days 1%
Andreas Garbin 10/10 4897 days 1%
Joanna 9/10 4915 days 1%
Mellow 10/10 4939 days 1%
whalelover88 10/10 5091 days 1%
Jos Schieveen 8/10 5163 days 1%
Goran Backlund 9/10 5169 days 1%
Nathan Sait 10/10 5176 days 1%
Toby Clark 10/10 5176 days 1%
Maxine Gilman 10/10 5179 days 1%
Harald 9/10 5193 days 1%
Dominik Langenegger 9/10 5195 days 1%
Rebecca Richardson 9/10 5195 days 1%
Andrew Powell 9/10 5195 days 1%
Peter Field 10/10 5195 days 1%
Eric Lombaard 8/10 5196 days 1%
Nicholas Prakenhammar 10/10 5197 days 1%
Peter Wall 7/10 5197 days 1%
Verne Heath 8/10 5198 days 1%
John O'Donnell 10/10 5199 days 1%
Paul Fairbrass 10/10 5206 days 1%
Frank Krivauek 10/10 5207 days 1%
Rocco Christian 7/10 5207 days 1%
Kurt & Noemi Buhler 7/10 5208 days 1%
Therese 7/10 5211 days 1%
Katie K 9/10 5222 days 1%
CMJ 10/10 5244 days 1%
Jacqueline 10/10 5275 days 1%
Marc & Pauline 9/10 5281 days 1%
Kevin & Chris 9/10 5282 days 1%
Robin & Sandra Dijke 9/10 5284 days 1%
Laura McCusker 8/10 5291 days 1%
Dexter 10/10 5488 days 1%
Jasmin Loeffler 10/10 5494 days 1%
Natascha Rachel 10/10 5494 days 1%
Res Kormann 10/10 5507 days 1%
Sarah James 10/10 5518 days 1%
Nick Taylor 10/10 5518 days 1%
Nicola Young 10/10 5518 days 1%
Stefan Elsenbruch 9/10 5523 days 1%
Stefanie 7/10 5533 days 1%
Koen Vanlede 10/10 5536 days 1%
Van Vliet 8/10 5537 days 1%
Vanessa Vogel 10/10 5540 days 1%
Marcel Camsch 9/10 5542 days 1%
Keely & Mark Haynes 10/10 5543 days 1%
Svea Sauter 10/10 5543 days 1%
henriket 10/10 5544 days 1%
Amanda Wells 10/10 5544 days 1%
K & J Overton 9/10 5544 days 1%
Jerry & Floon 9/10 5548 days 1%
Bartl 10/10 5548 days 1%
travellingfamilyof6 10/10 5550 days 1%
WeddingMaven 10/10 5550 days 1%
Lieve Verdonck 8/10 5551 days 1%
Victoria Purver 8/10 5553 days 1%
Thelia Beament 9/10 5553 days 1%
Edwards 9/10 5557 days 1%
Mark Irwin 9/10 5561 days 1%
Agnes McMillan 10/10 5562 days 1%
Leslie 9/10 5562 days 1%
Selina Mueller 10/10 5564 days 1%
Jill Dean 10/10 5565 days 1%
Chloe Finster 10/10 5565 days 1%
Vanderhorst 9/10 5566 days 1%
Judith K. 10/10 5568 days 1%
Amanda Wallace 9/10 5568 days 1%
Mark Aarts 10/10 5569 days 1%
Forestal Youri 9/10 5570 days 1%
Dave and Lin Mungham 10/10 5571 days 1%
Jane Hancock 10/10 5573 days 1%
Stephi 10/10 5578 days 1%
Amanda 10/10 5578 days 1%
Mick Doherty 9/10 5609 days 1%
hendrik king 7/10 5609 days 1%
Shoe 10/10 5640 days 1%
marcvergroesen 9/10 5853 days 1%
Jenny Leyland 9/10 5853 days 1%
MarcyMark 10/10 5884 days 1%
katrina Marshall 10/10 5901 days 1%
Von 9/10 5915 days 1%
Judith 8/10 5921 days 1%
Doris Resch 10/10 5921 days 1%
Sheila Morgan 10/10 5924 days 1%
Maria Newton 9/10 5925 days 1%
Faller 10/10 5938 days 1%
Wim Van Gastel 8/10 5941 days 1%
Laura Walters 9/10 5942 days 1%
Chance McGuire 10/10 5943 days 1%
cees juffermans 9/10 5956 days 1%
Markus 10/10 5959 days 1%
Grainne Ahern 10/10 5974 days 1%
sutuckey 10/10 5974 days 1%
Honeymooners 10/10 5974 days 1%
sophiep 9/10 5989 days 1%
chuckchallenger 10/10 6005 days 1%
mdarras 9/10 6009 days 1%
joramv 9/10 6009 days 1%
Michelle Kraemer 10/10 6012 days 1%
Kimberly Skyes 10/10 6012 days 1%
Ruth Colmer 9/10 6015 days 1%
maleta 8/10 6026 days 1%
Simon_and_Jane_OZ 9/10 6218 days 1%
JoF 10/10 6240 days 1%
Christian Kamm 10/10 6246 days 1%
Michael Maddams 7/10 6247 days 1%
Joanna Harrnon 10/10 6248 days 1%
Sarah 8/10 6248 days 1%
David 10/10 6249 days 1%
jjakkeren 9/10 6249 days 1%
Alanna 10/10 6250 days 1%
ElissaH 10/10 6251 days 1%
Andrew Smith 9/10 6255 days 1%
Jean 10/10 6265 days 1%
CarinaB1 10/10 6270 days 1%
Lindsey 9/10 6280 days 1%
Lisa 10/10 6285 days 1%
Laura 8/10 6288 days 1%
kiwibrit86 9/10 6290 days 1%
Visken 10/10 6292 days 1%
Christina 10/10 6297 days 1%
RachaelO 10/10 6299 days 1%
Marianne 10/10 6299 days 1%
Peppa 10/10 6299 days 1%
Jackie 9/10 6313 days 1%
Patrick 9/10 6313 days 1%
Carla 8/10 6315 days 1%
Keith 10/10 6320 days 1%
Saskia 9/10 6321 days 1%
Patrick 10/10 6325 days 1%
Charlie 9/10 6329 days 1%
Ten 10/10 6329 days 1%
Kevin Dangerfield 10/10 6338 days 1%
Graham 9/10 6353 days 1%
David 10/10 6362 days 1%
Eveline 10/10 6362 days 1%
Mette 10/10 6369 days 1%
Rowan 9/10 6394 days 1%
Hanna 10/10 6394 days 1%
Sally Walker 10/10 6400 days 1%
abby 10/10 6405 days 1%
Paul 10/10 6416 days 1%
Peter 10/10 6424 days 1%
Anna 10/10 6446 days 1%
Liz 9/10 6455 days 1%
Laura 8/10 6455 days 1%
Amy Shields 7/10 6459 days 1%
Erin 9/10 6467 days 1%
George Burgas 7/10 6473 days 1%
Sharon Curly 7/10 6481 days 1%
Peddy 8/10 6484 days 1%
Christine 9/10 6497 days 1%
Charlie Bond 8/10 6530 days 1%
SandyS 10/10 6583 days 1%
BexStar 10/10 6597 days 1%
Galen 9/10 6615 days 1%
Monica Black 10/10 6615 days 1%
Denise 10/10 6632 days 1%
Ria 9/10 6636 days 1%
Christian 7/10 6636 days 1%
Wiebke 9/10 6640 days 1%
Phil Connelly 9/10 6641 days 1%
Amanda 9/10 6647 days 1%
Erwin de Kleijn 9/10 6654 days 1%
Nick 10/10 6663 days 1%
John 9/10 6663 days 1%
Sandra Gustafson 10/10 6691 days 1%
Jo 10/10 6691 days 1%
Helena 10/10 6692 days 1%
Seldam 8/10 6697 days 1%
Andrew Purdam 7/10 6705 days 1%
Gerber Liselotte 10/10 6723 days 1%
Gabriela Herger 8/10 6731 days 1%
Jane Coleman 8/10 6734 days 1%
Wendy Williams 9/10 6741 days 1%
Claire 8/10 6964 days 1%
Will 9/10 6964 days 1%
JanKovar 10/10 6966 days 1%
Justin 10/10 6969 days 1%
Beth 9/10 6975 days 1%
Hanneke 9/10 6976 days 1%
Cat 8/10 6978 days 1%
MartinTrenker 9/10 6984 days 1%
Janneke 10/10 6985 days 1%
Renee 9/10 6988 days 1%
Elke 8/10 7004 days 1%
Malon 10/10 7005 days 1%
Ralph 10/10 7014 days 1%
Lucy 10/10 7014 days 1%
Gordon 8/10 7026 days 1%
Beate 9/10 7027 days 1%
MartinJago 8/10 7038 days 1%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Dolphin Encounter Kaikoura experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-2.91% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 86 days. However the Dolphin Encounter Kaikoura experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Dolphin Encounter Kaikoura experience has been adjusted for 200 days. Adjustments are according to the following table.

Days Adjustment
197 -2.87%
198 -2.88%
199 -2.90%
200 -2.91%
201 -2.93%
202 -2.94%
203 -2.96%

Balancing Adjustment

1.02% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

91%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.