G'day, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Dolphin Encounter Kaikoura.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
256 Valid Reviews
The Dolphin Encounter Kaikoura experience has a total of 258 reviews. There are 256 valid reviews that are included when calculating the ranking score and 2 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 256 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 136 |
|
53% |
| 9/10 | 75 |
|
29% |
| 8/10 | 31 |
|
12% |
| 7/10 | 13 |
|
5% |
| 6/10 | 1 |
|
0% |
| 5/10 | 0 |
|
0% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
92.97% Average
The raw data average (mean) for all the Dolphin Encounter Kaikoura valid reviews is 92.97% and is based on 256 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
210 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 256 valid reviews, the experience has 210 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 210 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 104 |
|
50% |
| 9/10 | 66 |
|
31% |
| 8/10 | 30 |
|
14% |
| 7/10 | 10 |
|
5% |
| 6/10 | 0 |
|
0% |
| 5/10 | 0 |
|
0% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
92.57% Average
The raw data average (mean) for all the Dolphin Encounter Kaikoura face-to-face reviews is 92.57% and is based on 210 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
92.72%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Wil | 9/10 | 1040 days | 100% |
| Lisa | 10/10 | 1739 days | 13% |
| Michael Holm | 9/10 | 3256 days | 5% |
| Stefan Zink | 10/10 | 3508 days | 4% |
| Fentrup | 9/10 | 3514 days | 4% |
| Katharina Koch | 10/10 | 3518 days | 4% |
| Aurelie and Ben Marie | 9/10 | 3520 days | 4% |
| Sebastian Braun | 9/10 | 3608 days | 4% |
| Joanne Woo | 10/10 | 3625 days | 4% |
| Chris | 6/10 | 3656 days | 3% |
| Olivier Reculeau | 10/10 | 3842 days | 2% |
| Susanne Breudel | 10/10 | 3847 days | 2% |
| Josh Legge | 10/10 | 3855 days | 2% |
| Daniel Weber | 9/10 | 3857 days | 2% |
| Virginia Fradin | 10/10 | 3861 days | 2% |
| Olivier Anciaux | 9/10 | 3864 days | 2% |
| Wendy van Boom | 10/10 | 3864 days | 2% |
| Bas Hoogteijling | 10/10 | 3867 days | 2% |
| Mira Huckfield | 10/10 | 3877 days | 2% |
| Maike Santelmann | 10/10 | 3889 days | 2% |
| Levin Stuers | 10/10 | 3894 days | 2% |
| magdalena gomez haedo | 9/10 | 3897 days | 2% |
| Lucca Weisbender | 10/10 | 3899 days | 2% |
| Anna Scholten | 10/10 | 3900 days | 2% |
| Nils Kissel | 10/10 | 3910 days | 2% |
| Madita and Lisann | 10/10 | 3946 days | 2% |
| sanneke tangel | 10/10 | 3952 days | 2% |
| Georgia Coleman | 10/10 | 3952 days | 2% |
| Virgil Spruit | 8/10 | 3956 days | 2% |
| Xue Rong Kok | 7/10 | 3961 days | 2% |
| Anthony Jacobs | 10/10 | 4083 days | 1% |
| Sofie Jebsen | 10/10 | 4226 days | 1% |
| Tobias | 10/10 | 4226 days | 1% |
| Annika Funk | 10/10 | 4262 days | 0% |
| Dawn Mulligan | 10/10 | 4278 days | 0% |
| Christophe Scieszka | 10/10 | 4295 days | 0% |
| Hubert | 8/10 | 4335 days | 0% |
| Ondrej Stepanek | 8/10 | 4571 days | 2% |
| Boneschova Jarka | 10/10 | 4571 days | 2% |
| Heike Heller | 10/10 | 4580 days | 2% |
| Andreas Mouteiro | 9/10 | 4580 days | 2% |
| Josefin Lind | 10/10 | 4581 days | 2% |
| Herman Holmgist | 10/10 | 4581 days | 2% |
| Felicitas | 9/10 | 4603 days | 2% |
| Antoine | 8/10 | 4611 days | 2% |
| Mara K | 10/10 | 4630 days | 2% |
| Emilie Chanbon | 10/10 | 4633 days | 2% |
| Alexis Redor | 10/10 | 4633 days | 2% |
| Julia Amberger | 8/10 | 4652 days | 2% |
| Annalina Drebald | 8/10 | 4652 days | 2% |
| balesdent | 9/10 | 4658 days | 2% |
| Alineet Gautier | 10/10 | 4661 days | 2% |
| Annika Schmidt | 10/10 | 4941 days | 2% |
| Patrick Stoeit | 10/10 | 4941 days | 2% |
| Audrey Ripoche | 9/10 | 4943 days | 2% |
| Rey Germain | 9/10 | 4943 days | 2% |
| Christofer Tonn | 10/10 | 4953 days | 2% |
| Ann Furlong | 10/10 | 4961 days | 2% |
| Trudy Ryan | 8/10 | 4961 days | 2% |
| Jill Fischer | 10/10 | 4967 days | 2% |
| Kim | 10/10 | 4967 days | 2% |
| Francois Marchar | 9/10 | 4977 days | 2% |
| Jan Zimmerman | 10/10 | 4982 days | 2% |
| Elvin Teo | 10/10 | 4995 days | 2% |
| Rob | 9/10 | 5043 days | 2% |
| Andreas Garbin | 10/10 | 5045 days | 2% |
| Joanna | 9/10 | 5063 days | 2% |
| Mellow | 10/10 | 5087 days | 2% |
| whalelover88 | 10/10 | 5240 days | 2% |
| Jos Schieveen | 8/10 | 5311 days | 2% |
| Goran Backlund | 9/10 | 5317 days | 2% |
| Nathan Sait | 10/10 | 5324 days | 2% |
| Toby Clark | 10/10 | 5324 days | 2% |
| Maxine Gilman | 10/10 | 5327 days | 2% |
| Harald | 9/10 | 5341 days | 2% |
| Dominik Langenegger | 9/10 | 5343 days | 2% |
| Rebecca Richardson | 9/10 | 5343 days | 2% |
| Andrew Powell | 9/10 | 5343 days | 2% |
| Peter Field | 10/10 | 5343 days | 2% |
| Eric Lombaard | 8/10 | 5344 days | 2% |
| Nicholas Prakenhammar | 10/10 | 5345 days | 2% |
| Peter Wall | 7/10 | 5345 days | 2% |
| Verne Heath | 8/10 | 5346 days | 2% |
| John O'Donnell | 10/10 | 5347 days | 2% |
| Paul Fairbrass | 10/10 | 5354 days | 2% |
| Frank Krivauek | 10/10 | 5355 days | 2% |
| Rocco Christian | 7/10 | 5355 days | 2% |
| Kurt & Noemi Buhler | 7/10 | 5356 days | 2% |
| Therese | 7/10 | 5359 days | 2% |
| Katie K | 9/10 | 5370 days | 2% |
| CMJ | 10/10 | 5392 days | 2% |
| Jacqueline | 10/10 | 5423 days | 2% |
| Marc & Pauline | 9/10 | 5429 days | 2% |
| Kevin & Chris | 9/10 | 5430 days | 2% |
| Robin & Sandra Dijke | 9/10 | 5432 days | 2% |
| Laura McCusker | 8/10 | 5439 days | 2% |
| Dexter | 10/10 | 5637 days | 2% |
| Jasmin Loeffler | 10/10 | 5643 days | 2% |
| Natascha Rachel | 10/10 | 5643 days | 2% |
| Res Kormann | 10/10 | 5656 days | 2% |
| Sarah James | 10/10 | 5666 days | 2% |
| Nick Taylor | 10/10 | 5666 days | 2% |
| Nicola Young | 10/10 | 5666 days | 2% |
| Stefan Elsenbruch | 9/10 | 5671 days | 2% |
| Stefanie | 7/10 | 5681 days | 2% |
| Koen Vanlede | 10/10 | 5684 days | 2% |
| Van Vliet | 8/10 | 5685 days | 2% |
| Vanessa Vogel | 10/10 | 5688 days | 2% |
| Marcel Camsch | 9/10 | 5690 days | 2% |
| Keely & Mark Haynes | 10/10 | 5691 days | 2% |
| Svea Sauter | 10/10 | 5691 days | 2% |
| henriket | 10/10 | 5692 days | 2% |
| Amanda Wells | 10/10 | 5692 days | 2% |
| K & J Overton | 9/10 | 5692 days | 2% |
| Jerry & Floon | 9/10 | 5696 days | 2% |
| Bartl | 10/10 | 5696 days | 2% |
| travellingfamilyof6 | 10/10 | 5698 days | 2% |
| WeddingMaven | 10/10 | 5698 days | 2% |
| Lieve Verdonck | 8/10 | 5699 days | 2% |
| Victoria Purver | 8/10 | 5701 days | 2% |
| Thelia Beament | 9/10 | 5701 days | 2% |
| Edwards | 9/10 | 5705 days | 2% |
| Mark Irwin | 9/10 | 5709 days | 2% |
| Agnes McMillan | 10/10 | 5710 days | 2% |
| Leslie | 9/10 | 5710 days | 2% |
| Selina Mueller | 10/10 | 5712 days | 2% |
| Jill Dean | 10/10 | 5713 days | 2% |
| Chloe Finster | 10/10 | 5713 days | 2% |
| Vanderhorst | 9/10 | 5714 days | 2% |
| Judith K. | 10/10 | 5716 days | 2% |
| Amanda Wallace | 9/10 | 5716 days | 2% |
| Mark Aarts | 10/10 | 5717 days | 2% |
| Forestal Youri | 9/10 | 5718 days | 2% |
| Dave and Lin Mungham | 10/10 | 5719 days | 2% |
| Jane Hancock | 10/10 | 5721 days | 2% |
| Stephi | 10/10 | 5726 days | 2% |
| Amanda | 10/10 | 5726 days | 2% |
| Mick Doherty | 9/10 | 5757 days | 2% |
| hendrik king | 7/10 | 5757 days | 2% |
| Shoe | 10/10 | 5788 days | 2% |
| marcvergroesen | 9/10 | 6002 days | 2% |
| Jenny Leyland | 9/10 | 6002 days | 2% |
| MarcyMark | 10/10 | 6032 days | 2% |
| katrina Marshall | 10/10 | 6049 days | 2% |
| Von | 9/10 | 6063 days | 2% |
| Judith | 8/10 | 6069 days | 2% |
| Doris Resch | 10/10 | 6069 days | 2% |
| Sheila Morgan | 10/10 | 6072 days | 2% |
| Maria Newton | 9/10 | 6073 days | 2% |
| Faller | 10/10 | 6086 days | 2% |
| Wim Van Gastel | 8/10 | 6089 days | 2% |
| Laura Walters | 9/10 | 6090 days | 2% |
| Chance McGuire | 10/10 | 6091 days | 2% |
| cees juffermans | 9/10 | 6104 days | 2% |
| Markus | 10/10 | 6107 days | 2% |
| Grainne Ahern | 10/10 | 6122 days | 2% |
| sutuckey | 10/10 | 6122 days | 2% |
| Honeymooners | 10/10 | 6122 days | 2% |
| sophiep | 9/10 | 6137 days | 2% |
| chuckchallenger | 10/10 | 6153 days | 2% |
| mdarras | 9/10 | 6157 days | 2% |
| joramv | 9/10 | 6157 days | 2% |
| Michelle Kraemer | 10/10 | 6160 days | 2% |
| Kimberly Skyes | 10/10 | 6160 days | 2% |
| Ruth Colmer | 9/10 | 6163 days | 2% |
| maleta | 8/10 | 6174 days | 2% |
| Simon_and_Jane_OZ | 9/10 | 6367 days | 2% |
| JoF | 10/10 | 6389 days | 2% |
| Christian Kamm | 10/10 | 6394 days | 2% |
| Michael Maddams | 7/10 | 6395 days | 2% |
| Joanna Harrnon | 10/10 | 6396 days | 2% |
| Sarah | 8/10 | 6396 days | 2% |
| David | 10/10 | 6397 days | 2% |
| jjakkeren | 9/10 | 6397 days | 2% |
| Alanna | 10/10 | 6398 days | 2% |
| ElissaH | 10/10 | 6399 days | 2% |
| Andrew Smith | 9/10 | 6403 days | 2% |
| Jean | 10/10 | 6413 days | 2% |
| CarinaB1 | 10/10 | 6418 days | 2% |
| Lindsey | 9/10 | 6428 days | 2% |
| Lisa | 10/10 | 6433 days | 2% |
| Laura | 8/10 | 6436 days | 2% |
| kiwibrit86 | 9/10 | 6439 days | 2% |
| Visken | 10/10 | 6440 days | 2% |
| Christina | 10/10 | 6445 days | 2% |
| RachaelO | 10/10 | 6447 days | 2% |
| Marianne | 10/10 | 6447 days | 2% |
| Peppa | 10/10 | 6447 days | 2% |
| Jackie | 9/10 | 6461 days | 2% |
| Patrick | 9/10 | 6461 days | 2% |
| Carla | 8/10 | 6463 days | 2% |
| Keith | 10/10 | 6469 days | 2% |
| Saskia | 9/10 | 6469 days | 2% |
| Patrick | 10/10 | 6473 days | 2% |
| Charlie | 9/10 | 6477 days | 2% |
| Ten | 10/10 | 6477 days | 2% |
| Kevin Dangerfield | 10/10 | 6486 days | 2% |
| Graham | 9/10 | 6501 days | 2% |
| David | 10/10 | 6510 days | 2% |
| Eveline | 10/10 | 6510 days | 2% |
| Mette | 10/10 | 6517 days | 2% |
| Rowan | 9/10 | 6542 days | 2% |
| Hanna | 10/10 | 6542 days | 2% |
| Sally Walker | 10/10 | 6548 days | 2% |
| abby | 10/10 | 6554 days | 2% |
| Paul | 10/10 | 6564 days | 2% |
| Peter | 10/10 | 6572 days | 2% |
| Anna | 10/10 | 6594 days | 2% |
| Liz | 9/10 | 6603 days | 2% |
| Laura | 8/10 | 6603 days | 2% |
| Amy Shields | 7/10 | 6607 days | 2% |
| Erin | 9/10 | 6615 days | 2% |
| George Burgas | 7/10 | 6621 days | 2% |
| Sharon Curly | 7/10 | 6629 days | 2% |
| Peddy | 8/10 | 6632 days | 2% |
| Christine | 9/10 | 6645 days | 2% |
| Charlie Bond | 8/10 | 6678 days | 2% |
| SandyS | 10/10 | 6732 days | 2% |
| BexStar | 10/10 | 6746 days | 2% |
| Galen | 9/10 | 6763 days | 2% |
| Monica Black | 10/10 | 6763 days | 2% |
| Denise | 10/10 | 6780 days | 2% |
| Ria | 9/10 | 6784 days | 2% |
| Christian | 7/10 | 6784 days | 2% |
| Wiebke | 9/10 | 6788 days | 2% |
| Phil Connelly | 9/10 | 6789 days | 2% |
| Amanda | 9/10 | 6795 days | 2% |
| Erwin de Kleijn | 9/10 | 6802 days | 2% |
| Nick | 10/10 | 6811 days | 2% |
| John | 9/10 | 6811 days | 2% |
| Sandra Gustafson | 10/10 | 6839 days | 2% |
| Jo | 10/10 | 6839 days | 2% |
| Helena | 10/10 | 6840 days | 2% |
| Seldam | 8/10 | 6845 days | 2% |
| Andrew Purdam | 7/10 | 6853 days | 2% |
| Gerber Liselotte | 10/10 | 6871 days | 2% |
| Gabriela Herger | 8/10 | 6879 days | 2% |
| Jane Coleman | 8/10 | 6882 days | 2% |
| Wendy Williams | 9/10 | 6889 days | 2% |
| Claire | 8/10 | 7113 days | 2% |
| Will | 9/10 | 7113 days | 2% |
| JanKovar | 10/10 | 7115 days | 2% |
| Justin | 10/10 | 7118 days | 2% |
| Beth | 9/10 | 7124 days | 2% |
| Hanneke | 9/10 | 7125 days | 2% |
| Cat | 8/10 | 7127 days | 2% |
| MartinTrenker | 9/10 | 7133 days | 2% |
| Janneke | 10/10 | 7134 days | 2% |
| Renee | 9/10 | 7137 days | 2% |
| Elke | 8/10 | 7152 days | 2% |
| Malon | 10/10 | 7153 days | 2% |
| Ralph | 10/10 | 7162 days | 2% |
| Lucy | 10/10 | 7162 days | 2% |
| Gordon | 8/10 | 7174 days | 2% |
| Beate | 9/10 | 7175 days | 2% |
| MartinJago | 8/10 | 7186 days | 2% |
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Dolphin Encounter Kaikoura experience has plenty of reviews and does not meet the criteria for any adjustment.
-3.38% Adjustment
There may be an adjustment if this experience hasn't received any reviews within the last 64 days. However the Dolphin Encounter Kaikoura experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Dolphin Encounter Kaikoura experience has been adjusted for 200 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 197 | -3.33% |
| 198 | -3.35% |
| 199 | -3.36% |
| 200 | -3.38% |
| 201 | -3.40% |
| 202 | -3.41% |
| 203 | -3.43% |
| … | … |
1.09% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
90%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.