Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Dolphin Encounter Kaikoura.
If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
256 Valid Reviews
The Dolphin Encounter Kaikoura experience has a total of 258 reviews. There are 256 valid reviews that are included when calculating the ranking score and 2 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 256 valid reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 136 |
|
53% |
| 9/10 | 75 |
|
29% |
| 8/10 | 31 |
|
12% |
| 7/10 | 13 |
|
5% |
| 6/10 | 1 |
|
0% |
| 5/10 | 0 |
|
0% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
92.97% Average
The raw data average (mean) for all the Dolphin Encounter Kaikoura valid reviews is 92.97% and is based on 256 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
210 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
More about face-to-face reviews
Within the 256 valid reviews, the experience has 210 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 210 face-to-face reviews:
| Rating | Count | Percentage | |
|---|---|---|---|
| 10/10 | 104 |
|
50% |
| 9/10 | 66 |
|
31% |
| 8/10 | 30 |
|
14% |
| 7/10 | 10 |
|
5% |
| 6/10 | 0 |
|
0% |
| 5/10 | 0 |
|
0% |
| 4/10 | 0 |
|
0% |
| 3/10 | 0 |
|
0% |
| 2/10 | 0 |
|
0% |
| 1/10 | 0 |
|
0% |
92.57% Average
The raw data average (mean) for all the Dolphin Encounter Kaikoura face-to-face reviews is 92.57% and is based on 210 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
92.74%
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
| Reviewer | Rating | Age | Relative Weight |
|---|---|---|---|
| Wil | 9/10 | 811 days | 100% |
| Lisa | 10/10 | 1510 days | 17% |
| Michael Holm | 9/10 | 3027 days | 4% |
| Stefan Zink | 10/10 | 3279 days | 3% |
| Fentrup | 9/10 | 3285 days | 3% |
| Katharina Koch | 10/10 | 3289 days | 3% |
| Aurelie and Ben Marie | 9/10 | 3291 days | 3% |
| Sebastian Braun | 9/10 | 3379 days | 3% |
| Joanne Woo | 10/10 | 3397 days | 3% |
| Chris | 6/10 | 3428 days | 3% |
| Olivier Reculeau | 10/10 | 3613 days | 2% |
| Susanne Breudel | 10/10 | 3618 days | 2% |
| Josh Legge | 10/10 | 3626 days | 2% |
| Daniel Weber | 9/10 | 3628 days | 2% |
| Virginia Fradin | 10/10 | 3632 days | 2% |
| Olivier Anciaux | 9/10 | 3635 days | 2% |
| Wendy van Boom | 10/10 | 3635 days | 2% |
| Bas Hoogteijling | 10/10 | 3638 days | 2% |
| Mira Huckfield | 10/10 | 3648 days | 2% |
| Maike Santelmann | 10/10 | 3660 days | 2% |
| Levin Stuers | 10/10 | 3665 days | 2% |
| magdalena gomez haedo | 9/10 | 3668 days | 2% |
| Lucca Weisbender | 10/10 | 3671 days | 2% |
| Anna Scholten | 10/10 | 3671 days | 2% |
| Nils Kissel | 10/10 | 3681 days | 2% |
| Madita and Lisann | 10/10 | 3717 days | 2% |
| sanneke tangel | 10/10 | 3723 days | 2% |
| Georgia Coleman | 10/10 | 3723 days | 2% |
| Virgil Spruit | 8/10 | 3727 days | 2% |
| Xue Rong Kok | 7/10 | 3733 days | 2% |
| Anthony Jacobs | 10/10 | 3855 days | 2% |
| Sofie Jebsen | 10/10 | 3997 days | 1% |
| Tobias | 10/10 | 3997 days | 1% |
| Annika Funk | 10/10 | 4033 days | 1% |
| Dawn Mulligan | 10/10 | 4049 days | 1% |
| Christophe Scieszka | 10/10 | 4067 days | 1% |
| Hubert | 8/10 | 4106 days | 1% |
| Ondrej Stepanek | 8/10 | 4342 days | 0% |
| Boneschova Jarka | 10/10 | 4342 days | 0% |
| Heike Heller | 10/10 | 4351 days | 0% |
| Andreas Mouteiro | 9/10 | 4351 days | 0% |
| Josefin Lind | 10/10 | 4352 days | 0% |
| Herman Holmgist | 10/10 | 4352 days | 0% |
| Felicitas | 9/10 | 4374 days | 0% |
| Antoine | 8/10 | 4382 days | 2% |
| Mara K | 10/10 | 4401 days | 2% |
| Emilie Chanbon | 10/10 | 4404 days | 2% |
| Alexis Redor | 10/10 | 4404 days | 2% |
| Julia Amberger | 8/10 | 4423 days | 2% |
| Annalina Drebald | 8/10 | 4423 days | 2% |
| balesdent | 9/10 | 4429 days | 2% |
| Alineet Gautier | 10/10 | 4432 days | 2% |
| Annika Schmidt | 10/10 | 4712 days | 2% |
| Patrick Stoeit | 10/10 | 4712 days | 2% |
| Audrey Ripoche | 9/10 | 4714 days | 2% |
| Rey Germain | 9/10 | 4714 days | 2% |
| Christofer Tonn | 10/10 | 4724 days | 2% |
| Ann Furlong | 10/10 | 4732 days | 2% |
| Trudy Ryan | 8/10 | 4732 days | 2% |
| Jill Fischer | 10/10 | 4738 days | 2% |
| Kim | 10/10 | 4738 days | 2% |
| Francois Marchar | 9/10 | 4748 days | 2% |
| Jan Zimmerman | 10/10 | 4753 days | 2% |
| Elvin Teo | 10/10 | 4766 days | 2% |
| Rob | 9/10 | 4814 days | 2% |
| Andreas Garbin | 10/10 | 4816 days | 2% |
| Joanna | 9/10 | 4834 days | 2% |
| Mellow | 10/10 | 4858 days | 2% |
| whalelover88 | 10/10 | 5011 days | 2% |
| Jos Schieveen | 8/10 | 5082 days | 2% |
| Goran Backlund | 9/10 | 5088 days | 2% |
| Nathan Sait | 10/10 | 5095 days | 2% |
| Toby Clark | 10/10 | 5095 days | 2% |
| Maxine Gilman | 10/10 | 5098 days | 2% |
| Harald | 9/10 | 5112 days | 2% |
| Dominik Langenegger | 9/10 | 5114 days | 2% |
| Rebecca Richardson | 9/10 | 5114 days | 2% |
| Andrew Powell | 9/10 | 5114 days | 2% |
| Peter Field | 10/10 | 5114 days | 2% |
| Eric Lombaard | 8/10 | 5115 days | 2% |
| Nicholas Prakenhammar | 10/10 | 5116 days | 2% |
| Peter Wall | 7/10 | 5116 days | 1% |
| Verne Heath | 8/10 | 5117 days | 2% |
| John O'Donnell | 10/10 | 5118 days | 2% |
| Paul Fairbrass | 10/10 | 5125 days | 2% |
| Frank Krivauek | 10/10 | 5126 days | 2% |
| Rocco Christian | 7/10 | 5126 days | 1% |
| Kurt & Noemi Buhler | 7/10 | 5127 days | 1% |
| Therese | 7/10 | 5130 days | 1% |
| Katie K | 9/10 | 5141 days | 2% |
| CMJ | 10/10 | 5163 days | 2% |
| Jacqueline | 10/10 | 5194 days | 2% |
| Marc & Pauline | 9/10 | 5200 days | 2% |
| Kevin & Chris | 9/10 | 5201 days | 2% |
| Robin & Sandra Dijke | 9/10 | 5203 days | 2% |
| Laura McCusker | 8/10 | 5210 days | 2% |
| Dexter | 10/10 | 5408 days | 2% |
| Jasmin Loeffler | 10/10 | 5414 days | 2% |
| Natascha Rachel | 10/10 | 5414 days | 2% |
| Res Kormann | 10/10 | 5427 days | 2% |
| Sarah James | 10/10 | 5437 days | 2% |
| Nick Taylor | 10/10 | 5437 days | 2% |
| Nicola Young | 10/10 | 5437 days | 2% |
| Stefan Elsenbruch | 9/10 | 5442 days | 2% |
| Stefanie | 7/10 | 5452 days | 1% |
| Koen Vanlede | 10/10 | 5455 days | 2% |
| Van Vliet | 8/10 | 5456 days | 2% |
| Vanessa Vogel | 10/10 | 5459 days | 2% |
| Marcel Camsch | 9/10 | 5461 days | 2% |
| Keely & Mark Haynes | 10/10 | 5462 days | 2% |
| Svea Sauter | 10/10 | 5462 days | 2% |
| henriket | 10/10 | 5463 days | 2% |
| Amanda Wells | 10/10 | 5463 days | 2% |
| K & J Overton | 9/10 | 5463 days | 2% |
| Jerry & Floon | 9/10 | 5467 days | 2% |
| Bartl | 10/10 | 5467 days | 2% |
| travellingfamilyof6 | 10/10 | 5469 days | 2% |
| WeddingMaven | 10/10 | 5469 days | 2% |
| Lieve Verdonck | 8/10 | 5470 days | 2% |
| Victoria Purver | 8/10 | 5472 days | 2% |
| Thelia Beament | 9/10 | 5472 days | 2% |
| Edwards | 9/10 | 5476 days | 2% |
| Mark Irwin | 9/10 | 5480 days | 2% |
| Agnes McMillan | 10/10 | 5481 days | 2% |
| Leslie | 9/10 | 5481 days | 2% |
| Selina Mueller | 10/10 | 5483 days | 2% |
| Jill Dean | 10/10 | 5484 days | 2% |
| Chloe Finster | 10/10 | 5484 days | 2% |
| Vanderhorst | 9/10 | 5485 days | 2% |
| Judith K. | 10/10 | 5487 days | 2% |
| Amanda Wallace | 9/10 | 5487 days | 2% |
| Mark Aarts | 10/10 | 5488 days | 2% |
| Forestal Youri | 9/10 | 5489 days | 2% |
| Dave and Lin Mungham | 10/10 | 5490 days | 2% |
| Jane Hancock | 10/10 | 5492 days | 2% |
| Stephi | 10/10 | 5497 days | 2% |
| Amanda | 10/10 | 5497 days | 2% |
| Mick Doherty | 9/10 | 5528 days | 2% |
| hendrik king | 7/10 | 5528 days | 1% |
| Shoe | 10/10 | 5559 days | 2% |
| marcvergroesen | 9/10 | 5773 days | 2% |
| Jenny Leyland | 9/10 | 5773 days | 2% |
| MarcyMark | 10/10 | 5803 days | 2% |
| katrina Marshall | 10/10 | 5820 days | 2% |
| Von | 9/10 | 5834 days | 2% |
| Judith | 8/10 | 5840 days | 2% |
| Doris Resch | 10/10 | 5840 days | 2% |
| Sheila Morgan | 10/10 | 5843 days | 2% |
| Maria Newton | 9/10 | 5844 days | 2% |
| Faller | 10/10 | 5857 days | 2% |
| Wim Van Gastel | 8/10 | 5860 days | 2% |
| Laura Walters | 9/10 | 5861 days | 2% |
| Chance McGuire | 10/10 | 5862 days | 2% |
| cees juffermans | 9/10 | 5875 days | 2% |
| Markus | 10/10 | 5878 days | 2% |
| Grainne Ahern | 10/10 | 5893 days | 2% |
| sutuckey | 10/10 | 5893 days | 2% |
| Honeymooners | 10/10 | 5893 days | 2% |
| sophiep | 9/10 | 5908 days | 2% |
| chuckchallenger | 10/10 | 5924 days | 2% |
| mdarras | 9/10 | 5928 days | 2% |
| joramv | 9/10 | 5928 days | 2% |
| Michelle Kraemer | 10/10 | 5931 days | 2% |
| Kimberly Skyes | 10/10 | 5931 days | 2% |
| Ruth Colmer | 9/10 | 5934 days | 2% |
| maleta | 8/10 | 5945 days | 2% |
| Simon_and_Jane_OZ | 9/10 | 6138 days | 2% |
| JoF | 10/10 | 6160 days | 2% |
| Christian Kamm | 10/10 | 6165 days | 2% |
| Michael Maddams | 7/10 | 6166 days | 1% |
| Joanna Harrnon | 10/10 | 6167 days | 2% |
| Sarah | 8/10 | 6168 days | 2% |
| David | 10/10 | 6168 days | 2% |
| jjakkeren | 9/10 | 6168 days | 2% |
| Alanna | 10/10 | 6170 days | 2% |
| ElissaH | 10/10 | 6170 days | 2% |
| Andrew Smith | 9/10 | 6174 days | 2% |
| Jean | 10/10 | 6185 days | 2% |
| CarinaB1 | 10/10 | 6189 days | 2% |
| Lindsey | 9/10 | 6200 days | 2% |
| Lisa | 10/10 | 6205 days | 2% |
| Laura | 8/10 | 6207 days | 2% |
| kiwibrit86 | 9/10 | 6210 days | 2% |
| Visken | 10/10 | 6212 days | 2% |
| Christina | 10/10 | 6216 days | 2% |
| RachaelO | 10/10 | 6218 days | 2% |
| Marianne | 10/10 | 6219 days | 2% |
| Peppa | 10/10 | 6219 days | 2% |
| Jackie | 9/10 | 6233 days | 2% |
| Patrick | 9/10 | 6233 days | 2% |
| Carla | 8/10 | 6234 days | 2% |
| Keith | 10/10 | 6240 days | 2% |
| Saskia | 9/10 | 6240 days | 2% |
| Patrick | 10/10 | 6245 days | 2% |
| Charlie | 9/10 | 6249 days | 2% |
| Ten | 10/10 | 6249 days | 2% |
| Kevin Dangerfield | 10/10 | 6258 days | 2% |
| Graham | 9/10 | 6272 days | 2% |
| David | 10/10 | 6281 days | 2% |
| Eveline | 10/10 | 6282 days | 2% |
| Mette | 10/10 | 6289 days | 2% |
| Rowan | 9/10 | 6314 days | 2% |
| Hanna | 10/10 | 6314 days | 2% |
| Sally Walker | 10/10 | 6319 days | 2% |
| abby | 10/10 | 6325 days | 2% |
| Paul | 10/10 | 6335 days | 2% |
| Peter | 10/10 | 6343 days | 2% |
| Anna | 10/10 | 6365 days | 2% |
| Liz | 9/10 | 6375 days | 2% |
| Laura | 8/10 | 6375 days | 2% |
| Amy Shields | 7/10 | 6379 days | 1% |
| Erin | 9/10 | 6387 days | 2% |
| George Burgas | 7/10 | 6393 days | 1% |
| Sharon Curly | 7/10 | 6401 days | 1% |
| Peddy | 8/10 | 6403 days | 2% |
| Christine | 9/10 | 6417 days | 2% |
| Charlie Bond | 8/10 | 6450 days | 2% |
| SandyS | 10/10 | 6503 days | 2% |
| BexStar | 10/10 | 6517 days | 2% |
| Galen | 9/10 | 6534 days | 2% |
| Monica Black | 10/10 | 6534 days | 2% |
| Denise | 10/10 | 6551 days | 2% |
| Ria | 9/10 | 6555 days | 2% |
| Christian | 7/10 | 6555 days | 1% |
| Wiebke | 9/10 | 6559 days | 2% |
| Phil Connelly | 9/10 | 6560 days | 2% |
| Amanda | 9/10 | 6566 days | 2% |
| Erwin de Kleijn | 9/10 | 6573 days | 2% |
| Nick | 10/10 | 6582 days | 2% |
| John | 9/10 | 6582 days | 2% |
| Sandra Gustafson | 10/10 | 6610 days | 2% |
| Jo | 10/10 | 6610 days | 2% |
| Helena | 10/10 | 6611 days | 2% |
| Seldam | 8/10 | 6616 days | 2% |
| Andrew Purdam | 7/10 | 6624 days | 1% |
| Gerber Liselotte | 10/10 | 6642 days | 2% |
| Gabriela Herger | 8/10 | 6650 days | 2% |
| Jane Coleman | 8/10 | 6653 days | 2% |
| Wendy Williams | 9/10 | 6660 days | 2% |
| Claire | 8/10 | 6884 days | 2% |
| Will | 9/10 | 6884 days | 2% |
| JanKovar | 10/10 | 6886 days | 2% |
| Justin | 10/10 | 6889 days | 2% |
| Beth | 9/10 | 6895 days | 2% |
| Hanneke | 9/10 | 6896 days | 2% |
| Cat | 8/10 | 6898 days | 2% |
| MartinTrenker | 9/10 | 6904 days | 2% |
| Janneke | 10/10 | 6905 days | 2% |
| Renee | 9/10 | 6908 days | 2% |
| Elke | 8/10 | 6923 days | 2% |
| Malon | 10/10 | 6924 days | 2% |
| Ralph | 10/10 | 6933 days | 2% |
| Lucy | 10/10 | 6933 days | 2% |
| Gordon | 8/10 | 6945 days | 2% |
| Beate | 9/10 | 6946 days | 2% |
| MartinJago | 8/10 | 6957 days | 2% |
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
No Adjustment
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Dolphin Encounter Kaikoura experience has plenty of reviews and does not meet the criteria for any adjustment.
-4.15% Adjustment
There may be an adjustment if this experience hasn't received any reviews within the last 53 days. However the Dolphin Encounter Kaikoura experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Dolphin Encounter Kaikoura experience has been adjusted for 200 days. Adjustments are according to the following table.
| Days | Adjustment |
|---|---|
| … | … |
| 197 | -4.08% |
| 198 | -4.10% |
| 199 | -4.13% |
| 200 | -4.15% |
| 201 | -4.17% |
| 202 | -4.19% |
| 203 | -4.21% |
| … | … |
1.20% Adjustment
Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.
You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.
We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.
90%
The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.