Ranking Score Explained

Kia ora, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Dolphin Encounter Kaikoura.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

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Cymen Crick

Rankers Owner

Dolphin Encounter Kaikoura

Valid Reviews

256 Valid Reviews

The Dolphin Encounter Kaikoura experience has a total of 258 reviews. There are 256 valid reviews that are included when calculating the ranking score and 2 invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 256 valid reviews:

Rating Count Percentage
10/10 136
53%
9/10 75
29%
8/10 31
12%
7/10 13
5%
6/10 1
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

92.97% Average

The raw data average (mean) for all the Dolphin Encounter Kaikoura valid reviews is 92.97% and is based on 256 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

210 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 256 valid reviews, the experience has 210 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 210 face-to-face reviews:

Rating Count Percentage
10/10 104
50%
9/10 66
31%
8/10 30
14%
7/10 10
5%
6/10 0
0%
5/10 0
0%
4/10 0
0%
3/10 0
0%
2/10 0
0%
1/10 0
0%

92.57% Average

The raw data average (mean) for all the Dolphin Encounter Kaikoura face-to-face reviews is 92.57% and is based on 210 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

92.74%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Wil 9/10 811 days 100%
Lisa 10/10 1510 days 17%
Michael Holm 9/10 3027 days 4%
Stefan Zink 10/10 3279 days 3%
Fentrup 9/10 3285 days 3%
Katharina Koch 10/10 3289 days 3%
Aurelie and Ben Marie 9/10 3291 days 3%
Sebastian Braun 9/10 3379 days 3%
Joanne Woo 10/10 3397 days 3%
Chris 6/10 3428 days 3%
Olivier Reculeau 10/10 3613 days 2%
Susanne Breudel 10/10 3618 days 2%
Josh Legge 10/10 3626 days 2%
Daniel Weber 9/10 3628 days 2%
Virginia Fradin 10/10 3632 days 2%
Olivier Anciaux 9/10 3635 days 2%
Wendy van Boom 10/10 3635 days 2%
Bas Hoogteijling 10/10 3638 days 2%
Mira Huckfield 10/10 3648 days 2%
Maike Santelmann 10/10 3660 days 2%
Levin Stuers 10/10 3665 days 2%
magdalena gomez haedo 9/10 3668 days 2%
Lucca Weisbender 10/10 3671 days 2%
Anna Scholten 10/10 3671 days 2%
Nils Kissel 10/10 3681 days 2%
Madita and Lisann 10/10 3717 days 2%
sanneke tangel 10/10 3723 days 2%
Georgia Coleman 10/10 3723 days 2%
Virgil Spruit 8/10 3727 days 2%
Xue Rong Kok 7/10 3733 days 2%
Anthony Jacobs 10/10 3855 days 2%
Sofie Jebsen 10/10 3997 days 1%
Tobias 10/10 3997 days 1%
Annika Funk 10/10 4033 days 1%
Dawn Mulligan 10/10 4049 days 1%
Christophe Scieszka 10/10 4067 days 1%
Hubert 8/10 4106 days 1%
Ondrej Stepanek 8/10 4342 days 0%
Boneschova Jarka 10/10 4342 days 0%
Heike Heller 10/10 4351 days 0%
Andreas Mouteiro 9/10 4351 days 0%
Josefin Lind 10/10 4352 days 0%
Herman Holmgist 10/10 4352 days 0%
Felicitas 9/10 4374 days 0%
Antoine 8/10 4382 days 2%
Mara K 10/10 4401 days 2%
Emilie Chanbon 10/10 4404 days 2%
Alexis Redor 10/10 4404 days 2%
Julia Amberger 8/10 4423 days 2%
Annalina Drebald 8/10 4423 days 2%
balesdent 9/10 4429 days 2%
Alineet Gautier 10/10 4432 days 2%
Annika Schmidt 10/10 4712 days 2%
Patrick Stoeit 10/10 4712 days 2%
Audrey Ripoche 9/10 4714 days 2%
Rey Germain 9/10 4714 days 2%
Christofer Tonn 10/10 4724 days 2%
Ann Furlong 10/10 4732 days 2%
Trudy Ryan 8/10 4732 days 2%
Jill Fischer 10/10 4738 days 2%
Kim 10/10 4738 days 2%
Francois Marchar 9/10 4748 days 2%
Jan Zimmerman 10/10 4753 days 2%
Elvin Teo 10/10 4766 days 2%
Rob 9/10 4814 days 2%
Andreas Garbin 10/10 4816 days 2%
Joanna 9/10 4834 days 2%
Mellow 10/10 4858 days 2%
whalelover88 10/10 5011 days 2%
Jos Schieveen 8/10 5082 days 2%
Goran Backlund 9/10 5088 days 2%
Nathan Sait 10/10 5095 days 2%
Toby Clark 10/10 5095 days 2%
Maxine Gilman 10/10 5098 days 2%
Harald 9/10 5112 days 2%
Dominik Langenegger 9/10 5114 days 2%
Rebecca Richardson 9/10 5114 days 2%
Andrew Powell 9/10 5114 days 2%
Peter Field 10/10 5114 days 2%
Eric Lombaard 8/10 5115 days 2%
Nicholas Prakenhammar 10/10 5116 days 2%
Peter Wall 7/10 5116 days 1%
Verne Heath 8/10 5117 days 2%
John O'Donnell 10/10 5118 days 2%
Paul Fairbrass 10/10 5125 days 2%
Frank Krivauek 10/10 5126 days 2%
Rocco Christian 7/10 5126 days 1%
Kurt & Noemi Buhler 7/10 5127 days 1%
Therese 7/10 5130 days 1%
Katie K 9/10 5141 days 2%
CMJ 10/10 5163 days 2%
Jacqueline 10/10 5194 days 2%
Marc & Pauline 9/10 5200 days 2%
Kevin & Chris 9/10 5201 days 2%
Robin & Sandra Dijke 9/10 5203 days 2%
Laura McCusker 8/10 5210 days 2%
Dexter 10/10 5408 days 2%
Jasmin Loeffler 10/10 5414 days 2%
Natascha Rachel 10/10 5414 days 2%
Res Kormann 10/10 5427 days 2%
Sarah James 10/10 5437 days 2%
Nick Taylor 10/10 5437 days 2%
Nicola Young 10/10 5437 days 2%
Stefan Elsenbruch 9/10 5442 days 2%
Stefanie 7/10 5452 days 1%
Koen Vanlede 10/10 5455 days 2%
Van Vliet 8/10 5456 days 2%
Vanessa Vogel 10/10 5459 days 2%
Marcel Camsch 9/10 5461 days 2%
Keely & Mark Haynes 10/10 5462 days 2%
Svea Sauter 10/10 5462 days 2%
henriket 10/10 5463 days 2%
Amanda Wells 10/10 5463 days 2%
K & J Overton 9/10 5463 days 2%
Jerry & Floon 9/10 5467 days 2%
Bartl 10/10 5467 days 2%
travellingfamilyof6 10/10 5469 days 2%
WeddingMaven 10/10 5469 days 2%
Lieve Verdonck 8/10 5470 days 2%
Victoria Purver 8/10 5472 days 2%
Thelia Beament 9/10 5472 days 2%
Edwards 9/10 5476 days 2%
Mark Irwin 9/10 5480 days 2%
Agnes McMillan 10/10 5481 days 2%
Leslie 9/10 5481 days 2%
Selina Mueller 10/10 5483 days 2%
Jill Dean 10/10 5484 days 2%
Chloe Finster 10/10 5484 days 2%
Vanderhorst 9/10 5485 days 2%
Judith K. 10/10 5487 days 2%
Amanda Wallace 9/10 5487 days 2%
Mark Aarts 10/10 5488 days 2%
Forestal Youri 9/10 5489 days 2%
Dave and Lin Mungham 10/10 5490 days 2%
Jane Hancock 10/10 5492 days 2%
Stephi 10/10 5497 days 2%
Amanda 10/10 5497 days 2%
Mick Doherty 9/10 5528 days 2%
hendrik king 7/10 5528 days 1%
Shoe 10/10 5559 days 2%
marcvergroesen 9/10 5773 days 2%
Jenny Leyland 9/10 5773 days 2%
MarcyMark 10/10 5803 days 2%
katrina Marshall 10/10 5820 days 2%
Von 9/10 5834 days 2%
Judith 8/10 5840 days 2%
Doris Resch 10/10 5840 days 2%
Sheila Morgan 10/10 5843 days 2%
Maria Newton 9/10 5844 days 2%
Faller 10/10 5857 days 2%
Wim Van Gastel 8/10 5860 days 2%
Laura Walters 9/10 5861 days 2%
Chance McGuire 10/10 5862 days 2%
cees juffermans 9/10 5875 days 2%
Markus 10/10 5878 days 2%
Grainne Ahern 10/10 5893 days 2%
sutuckey 10/10 5893 days 2%
Honeymooners 10/10 5893 days 2%
sophiep 9/10 5908 days 2%
chuckchallenger 10/10 5924 days 2%
mdarras 9/10 5928 days 2%
joramv 9/10 5928 days 2%
Michelle Kraemer 10/10 5931 days 2%
Kimberly Skyes 10/10 5931 days 2%
Ruth Colmer 9/10 5934 days 2%
maleta 8/10 5945 days 2%
Simon_and_Jane_OZ 9/10 6138 days 2%
JoF 10/10 6160 days 2%
Christian Kamm 10/10 6165 days 2%
Michael Maddams 7/10 6166 days 1%
Joanna Harrnon 10/10 6167 days 2%
Sarah 8/10 6168 days 2%
David 10/10 6168 days 2%
jjakkeren 9/10 6168 days 2%
Alanna 10/10 6170 days 2%
ElissaH 10/10 6170 days 2%
Andrew Smith 9/10 6174 days 2%
Jean 10/10 6185 days 2%
CarinaB1 10/10 6189 days 2%
Lindsey 9/10 6200 days 2%
Lisa 10/10 6205 days 2%
Laura 8/10 6207 days 2%
kiwibrit86 9/10 6210 days 2%
Visken 10/10 6212 days 2%
Christina 10/10 6216 days 2%
RachaelO 10/10 6218 days 2%
Marianne 10/10 6219 days 2%
Peppa 10/10 6219 days 2%
Jackie 9/10 6233 days 2%
Patrick 9/10 6233 days 2%
Carla 8/10 6234 days 2%
Keith 10/10 6240 days 2%
Saskia 9/10 6240 days 2%
Patrick 10/10 6245 days 2%
Charlie 9/10 6249 days 2%
Ten 10/10 6249 days 2%
Kevin Dangerfield 10/10 6258 days 2%
Graham 9/10 6272 days 2%
David 10/10 6281 days 2%
Eveline 10/10 6282 days 2%
Mette 10/10 6289 days 2%
Rowan 9/10 6314 days 2%
Hanna 10/10 6314 days 2%
Sally Walker 10/10 6319 days 2%
abby 10/10 6325 days 2%
Paul 10/10 6335 days 2%
Peter 10/10 6343 days 2%
Anna 10/10 6365 days 2%
Liz 9/10 6375 days 2%
Laura 8/10 6375 days 2%
Amy Shields 7/10 6379 days 1%
Erin 9/10 6387 days 2%
George Burgas 7/10 6393 days 1%
Sharon Curly 7/10 6401 days 1%
Peddy 8/10 6403 days 2%
Christine 9/10 6417 days 2%
Charlie Bond 8/10 6450 days 2%
SandyS 10/10 6503 days 2%
BexStar 10/10 6517 days 2%
Galen 9/10 6534 days 2%
Monica Black 10/10 6534 days 2%
Denise 10/10 6551 days 2%
Ria 9/10 6555 days 2%
Christian 7/10 6555 days 1%
Wiebke 9/10 6559 days 2%
Phil Connelly 9/10 6560 days 2%
Amanda 9/10 6566 days 2%
Erwin de Kleijn 9/10 6573 days 2%
Nick 10/10 6582 days 2%
John 9/10 6582 days 2%
Sandra Gustafson 10/10 6610 days 2%
Jo 10/10 6610 days 2%
Helena 10/10 6611 days 2%
Seldam 8/10 6616 days 2%
Andrew Purdam 7/10 6624 days 1%
Gerber Liselotte 10/10 6642 days 2%
Gabriela Herger 8/10 6650 days 2%
Jane Coleman 8/10 6653 days 2%
Wendy Williams 9/10 6660 days 2%
Claire 8/10 6884 days 2%
Will 9/10 6884 days 2%
JanKovar 10/10 6886 days 2%
Justin 10/10 6889 days 2%
Beth 9/10 6895 days 2%
Hanneke 9/10 6896 days 2%
Cat 8/10 6898 days 2%
MartinTrenker 9/10 6904 days 2%
Janneke 10/10 6905 days 2%
Renee 9/10 6908 days 2%
Elke 8/10 6923 days 2%
Malon 10/10 6924 days 2%
Ralph 10/10 6933 days 2%
Lucy 10/10 6933 days 2%
Gordon 8/10 6945 days 2%
Beate 9/10 6946 days 2%
MartinJago 8/10 6957 days 2%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Dolphin Encounter Kaikoura experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-4.15% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 53 days. However the Dolphin Encounter Kaikoura experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Dolphin Encounter Kaikoura experience has been adjusted for 200 days. Adjustments are according to the following table.

Days Adjustment
197 -4.08%
198 -4.10%
199 -4.13%
200 -4.15%
201 -4.17%
202 -4.19%
203 -4.21%

Balancing Adjustment

1.20% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

90%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.