Hi there, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Kapiti Island Nature Tours.
If you have any questions or comments about our ranking score calculation please get in touch at firstname.lastname@example.org. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
170 Valid Reviews
The Kapiti Island Nature Tours experience has a total of 171 reviews. There are 170 valid reviews that are included when calculating the ranking score and 1 invalid review that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 170 valid reviews:
The raw data average (mean) for all the Kapiti Island Nature Tours valid reviews is 95.18% and is based on 170 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
9 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
Within the 170 valid reviews, the experience has 9 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 9 face-to-face reviews:
The raw data average (mean) for all the Kapiti Island Nature Tours face-to-face reviews is 93.33% and is based on 9 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
|Richard Hamilton||10/10||1751 days||100%|
|Rob Pinney||9/10||2087 days||82%|
|Catherine Grace||10/10||2148 days||79%|
|Miranda Krestovnikoff||10/10||2207 days||76%|
|Amanda Morrison||10/10||2453 days||63%|
|Daniel Tawhai||10/10||2453 days||63%|
|Jim Maguire||10/10||2514 days||60%|
|Margaret Jeune||8/10||2514 days||57%|
|George Dickson||10/10||2573 days||56%|
|Jude Parrett||9/10||2634 days||53%|
|Janeen Gillies||9/10||2665 days||52%|
|Ole Klothrop||9/10||3267 days||12%|
|Roman & Esther||9/10||3607 days||1%|
|John Maz||10/10||3944 days||26%|
|Kim Everett||10/10||3944 days||26%|
|Emma Brooks||10/10||3944 days||26%|
|Marguerita Harris||10/10||3975 days||26%|
|Rob Wickham||10/10||3975 days||26%|
|Chris Lloyd||9/10||3975 days||26%|
|Joanne Clarke||9/10||3997 days||16%|
|Sylvia Bagnall||10/10||4003 days||26%|
|Radha Sahar||10/10||4003 days||26%|
|Liz Roberts||7/10||4003 days||24%|
|Chris Brown||10/10||4003 days||26%|
|Annette Friskopp||9/10||4003 days||26%|
|Sid & Rod||9/10||4003 days||26%|
|marea tawa||10/10||4003 days||26%|
|Marlene Levine||10/10||4003 days||26%|
|Marama Parore||10/10||4034 days||26%|
|Lydia Leimer||10/10||4034 days||26%|
|Jamie Bull||10/10||4065 days||26%|
|Heather Peters||10/10||4095 days||26%|
|ursula hazell||10/10||4126 days||26%|
|barbara nef||10/10||4187 days||26%|
|George Parry||9/10||4279 days||26%|
|hariata hema||9/10||4309 days||26%|
|Ingrid Thijssen||10/10||4309 days||26%|
|Duncan Watson||10/10||4309 days||26%|
|Bernd Eichhorn||10/10||4309 days||26%|
|Michael Coup||10/10||4309 days||26%|
|jeremy buchanan||8/10||4309 days||25%|
|Natalie Hopkirk||9/10||4313 days||26%|
|Kate Barton||9/10||4315 days||26%|
|Fiona Saones||9/10||4315 days||26%|
|Ray Findlay||9/10||4315 days||26%|
|Bernie Muollo||10/10||4316 days||26%|
|Paul Cumberland||10/10||4329 days||26%|
|Valerie Stirling||9/10||4335 days||26%|
|Catherine Nalty||10/10||4340 days||26%|
|Geoff Norman||10/10||4346 days||26%|
|Amanda Eike||10/10||4351 days||26%|
|Mark Peterson||10/10||4358 days||26%|
|amanda yarrall||8/10||4358 days||25%|
|Kirsten Flansmose||10/10||4368 days||26%|
|Vida Strahl||10/10||4377 days||26%|
|Ann Lewis||10/10||4379 days||26%|
|Katherine Corich||10/10||4390 days||26%|
|Charlotte Mill||9/10||4392 days||26%|
|Philip Griffin||10/10||4399 days||26%|
|Jo Violet||9/10||4402 days||26%|
|Kenneth Archambault||10/10||4411 days||26%|
|Paul Knight||10/10||4413 days||26%|
|Chris Willsher||9/10||4422 days||26%|
|Megan Farr||10/10||4446 days||26%|
|Aira Ani||10/10||4449 days||26%|
|Rochelle Gardiner||10/10||4449 days||26%|
|Richard Johnstone||9/10||4486 days||26%|
|Monica Black||9/10||4675 days||16%|
Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.
A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Kapiti Island Nature Tours experience has plenty of reviews and does not meet the criteria for any adjustment.
There may be an adjustment if this experience hasn't received any reviews within the last 46 days. However the Kapiti Island Nature Tours experience does not meet the criteria for any adjustment.
In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.
The Kapiti Island Nature Tours experience has been adjusted for 200 days. Adjustments are according to the following table.
The final ranking score once adjustments and rounding has been applied. This value is cached and recalculated each day. Therefore it may not be precisely accurate based on the other values presented.
If you have any questions or comments about our ranking score calculation please get in touch at email@example.com.