Hi there, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.
The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!
We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?
Below you'll find details around some of the important factors that went into calculating the ranking score for Otago Central Rail Trail.
If you have any questions or comments about our ranking score calculation please get in touch at email@example.com. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.
27 Valid Reviews
The Otago Central Rail Trail experience has a total of 28 reviews. There are 27 valid reviews that are included when calculating the ranking score and 1 invalid review that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.
Below is the distribution of ratings for the 27 valid reviews:
The raw data average (mean) for all the Otago Central Rail Trail valid reviews is 90.00% and is based on 27 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.
21 Face-to-Face Reviews
The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.
Within the 27 valid reviews, the experience has 21 face-to-face reviews collected during interviews by our team.
Below is the distribution of ratings for the 21 face-to-face reviews:
The raw data average (mean) for all the Otago Central Rail Trail face-to-face reviews is 90.48% and is based on 21 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.
Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.
Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.
Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.
Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.
|Rob Manson||9/10||2006 days||100%|
|Alan West||10/10||2065 days||96%|
|Rebecca Wharton||9/10||2352 days||79%|
|Don Wallis||8/10||2727 days||53%|
|Helen and Ogi||10/10||3080 days||34%|
|Bill and Noreen||9/10||3093 days||34%|
|Karl Brachtl||9/10||3441 days||12%|
|Margaret & Donald Finlayson||7/10||3779 days||28%|
|Celia Murphy||10/10||3816 days||31%|
|Friedli Manuela||10/10||3821 days||31%|
|Chris & Rob||10/10||4095 days||31%|
|Kevin F||10/10||4145 days||31%|
|R Bakker||9/10||4154 days||31%|
|Maureen Pearman||10/10||4164 days||31%|
|Yasmin Abrahams||8/10||4165 days||29%|
|Bob and Carol Duncan||10/10||4183 days||31%|
|Vicky Elliott||9/10||4908 days||31%|
Several adjustments to the weighted average may be added to improve relevancy and credibility. Otago Central Rail Trail does not meet the criteria for any of these adjustments to apply.
The final ranking score once rounding has been applied. This value is cached and recalculated each day. Therefore it may not be precisely accurate based on the other values presented.
If you have any questions or comments about our ranking score calculation please get in touch at firstname.lastname@example.org.