Hey, thanks for your interest in how we calculate an experience's ranking score. It's at the core of Rankers so I'm pleased you're curious.

The ranking score percentage is used to compare and sort experiences in ranking tables. It is not necessarily a direct measurement of the quality of a particular experience as rated by its customers. I've found it a useful tool to allow me to find the best experiences with confidence. But I've also found it important to read the customer reviews before making any final judgements!

We calculate an experience's ranking score using a multi-factor data model instead of a raw data average (mean). This model takes into account several important questions. For instance - is there a trusted body of reviews? What is the age of a review and is the review from a credible source?

Below you'll find details around some of the important factors that went into calculating the ranking score for Wētā Workshop Wellington.

If you have any questions or comments about our ranking score calculation please get in touch at info@rankers.co.nz. We don't believe this is perfect or complete so we're always interested in ways we might make improvements.

Cymen Crick's avatar

Cymen Crick

Rankers Owner

Wētā Workshop Wellington

Valid Reviews

52 Valid Reviews

The Wētā Workshop Wellington experience has a total of 52 valid reviews. There are no invalid reviews that are excluded from the calculation. Reviews can be excluded only when a reviewer is not verified or after an investigation by our team determines the reviewer is not genuine.

Below is the distribution of ratings for the 52 valid reviews:

Rating Count Percentage
10/10 15
29%
9/10 14
27%
8/10 11
21%
7/10 7
13%
6/10 2
4%
5/10 2
4%
4/10 0
0%
3/10 0
0%
2/10 1
2%
1/10 0
0%

84.04% Average

The raw data average (mean) for all the Wētā Workshop Wellington valid reviews is 84.04% and is based on 52 valid reviews. This value is not used to calculate the ranking score and it only provided here as a comparison to the weighted average.

Face-to-Face Reviews

50 Face-to-Face Reviews

The Rankers team meets with travellers while they’re in New Zealand and conducts face-to-face surveys. These reviews, in our opinion, are the most trusted in the industry and represent a critical control sample. To our knowledge, we are the only travel review website in the world that has gone to this extent.

More about face-to-face reviews

Within the 52 valid reviews, the experience has 50 face-to-face reviews collected during interviews by our team.

Below is the distribution of ratings for the 50 face-to-face reviews:

Rating Count Percentage
10/10 13
26%
9/10 14
28%
8/10 11
22%
7/10 7
14%
6/10 2
4%
5/10 2
4%
4/10 0
0%
3/10 0
0%
2/10 1
2%
1/10 0
0%

83.40% Average

The raw data average (mean) for all the Wētā Workshop Wellington face-to-face reviews is 83.40% and is based on 50 face-to-face reviews. This value is not used to calculate the ranking score and it only provided here for comparison purposes.

Weighted Average

84.65%

Rankers calculates a weighted mean as a base average on which we can improve. Individual review's ratings are given a weight based on several factors. The weight of a review determines the overall impact it'll have on the final weighted average.

Recent reviews have more weight as they are more relevant and reflect the experience as it currently operates. Over time reviews become less relevant and loose their impact on the ranking score.

Low rating reviews carry slightly less weight. This dampens the effect of very low ratings for every experience across the board. This is especially important when the experience has few reviews overall and a single negative rating can grossly mischaracterise an experience. Consistent poor reviews will still result in the experience receiving a comparitively low ranking score.

Credible sources provide reviews that can be trusted. If we have verified a reviewer is genuine via a face-to-face meeting then the review carries additional weight.

Reviewer Rating Age Relative Weight
Harriet and Paul 9/10 3402 days 100%
Margot 7/10 3472 days 85%
Bjorn Nielsen 9/10 3474 days 91%
Rose Guillaume 10/10 3496 days 90%
Pierre Landenne 7/10 3496 days 82%
Simeon Manz 10/10 3508 days 88%
Selma Franke 8/10 3515 days 85%
MARK CURPHEY 10/10 3525 days 86%
Sam Taylor 8/10 3526 days 84%
Dave Ellis 8/10 3526 days 84%
tinagermany111 5/10 3546 days 59%
Thomas Le Buzulier 10/10 3739 days 60%
Daniel Idiart 10/10 3744 days 59%
Liam King 9/10 3745 days 58%
Matthew Baker 9/10 3745 days 58%
Karin Karlsson 8/10 3748 days 57%
Hana Rachfalik 10/10 3751 days 58%
Anthony 8/10 3753 days 56%
Ann-Kathrin 8/10 3777 days 54%
Emma Burtscher 2/10 3785 days 14%
Jan 10/10 3788 days 54%
Briony 8/10 3789 days 52%
David Schelensky 10/10 3789 days 54%
Sascha Daub 8/10 3790 days 52%
Richard Starkeq 9/10 3790 days 53%
Robin Ings 6/10 3794 days 43%
Flo and Frieda 7/10 3813 days 46%
Pierre Planchez 9/10 4158 days 8%
Lukas Dost 10/10 4173 days 6%
Greg Little 10/10 4174 days 6%
Iana Pauga 10/10 4185 days 5%
Astrid Egesten 9/10 4223 days 0%
James Russell 8/10 4467 days 42%
Hannah Watt 7/10 4467 days 39%
Jan Legein 9/10 4468 days 43%
Herman Schulz 8/10 4493 days 42%
Rhys Williams 9/10 4515 days 43%
Dan Lawson 10/10 4531 days 44%
Paul Taylor 5/10 4849 days 29%
Cloarec Guillaume 10/10 4851 days 44%
Clodec 9/10 4851 days 43%
Michal 9/10 4860 days 43%
Roshnie 7/10 4956 days 39%
Frederick Neilsen 9/10 4958 days 43%
Frank Claassen 8/10 5217 days 42%
Kimberley Mills 9/10 5237 days 43%
Helen & Laurence 7/10 5319 days 39%
Dave van Bergen 9/10 5551 days 43%
Anika Jedelsky 10/10 5588 days 44%
Kathryn Knipe 6/10 5605 days 35%
Stefan Morris 7/10 5606 days 39%
lindam 10/10 5921 days 44%

Adjustments

Several adjustments to the weighted average are added to improve relevancy and credibility. These adjustments apply equally to all experiences that meet the criteria.

Sample Size Adjustment

No Adjustment

A reasonable number of reviews are necessary in order for the average to be credible and for an experience to take a prime position within the ranking tables. As such, experiences with only a few reviews have a moderated score. This does not mean that the experience or the reviews can't be trusted. The Wētā Workshop Wellington experience has plenty of reviews and does not meet the criteria for any adjustment.

Recent Reviews Adjustment

-2.19% Adjustment

There may be an adjustment if this experience hasn't received any reviews within the last 117 days. However the Wētā Workshop Wellington experience does not meet the criteria for any adjustment.

In addition, an experience's ranking score may be adjusted for each day there is no new ranking. After 1 day the adjustment comes into effect. The maximum number of days that can be adjusted for is 200 days. Due to the seasonal nature of many businesses, this adjustment is applied dynamically throughout the year.

The Wētā Workshop Wellington experience has been adjusted for 200 days. Adjustments are according to the following table.

Days Adjustment
197 -2.16%
198 -2.17%
199 -2.18%
200 -2.19%
201 -2.20%
202 -2.21%
203 -2.22%

Balancing Adjustment

2.37% Adjustment

Every experience's review score is adjusted to balance out the disproportional number of negative reviews that are contributed.

You won't be surprised to learn that disgruntled customers are more likely to leave a review than happy ones. They are motivated to share their experience and warn others. We consider this a good thing and it's why reading the reviews is important. However we've learned it can misrepresent the experience in a more overall sense.

We apply a balancing adjustment to counteract this effect and ensure the ranking score is a more fair representation of the experience. This adjustment is applied equally to all experiences.

Final Ranking Score

85%

The final ranking score once any adjustments, ratings, and rounding has been applied. This value is recalculated each day and a short rolling average is applied. Therefore it may not be precisely accurate based on the other values presented.